
Operating expenses are all recurring costs required to run and maintain a short-term rental property — property management fees, cleaning, insurance, property taxes, utilities, maintenance, and supplies — excluding mortgage payments, capital expenditures, and income taxes. They typically consume 40–60% of gross STR revenue, making them the primary driver of your net operating income (NOI) and cash flow.
| Expense Category | Typical Monthly Cost | % of Revenue | Notes |
|---|---|---|---|
| Property management | $600 – $1,500 | 15% – 25% | Highest single line for managed STRs |
| Cleaning | $500 – $1,200 | 8% – 15% | Scales with turnover frequency |
| Platform/booking fees | $150 – $400 | 3% – 5% | Airbnb host fee or channel manager |
| Property taxes | $300 – $1,000 | 5% – 12% | Varies significantly by location |
| Insurance | $125 – $350 | 2% – 4% | STR-specific policy required |
| Utilities | $200 – $500 | 3% – 7% | Electric, gas, water, sewer, trash |
| Maintenance and repairs | $300 – $800 | 5% – 10% | Ongoing plus reserves |
| Supplies and consumables | $100 – $250 | 2% – 4% | Toiletries, linens, kitchen items |
| WiFi and streaming | $80 – $150 | 1% – 2% | High-speed internet is non-optional |
| Landscaping | $100 – $300 | 1% – 3% | Seasonal in northern markets |
| Marketing/photography | $50 – $200 | 1% – 2% | Listing refresh, professional photos |
| Licenses and permits | $50 – $200 | < 1% | STR permits, business license |
| Accounting/bookkeeping | $50 – $150 | < 1% | Tax preparation, bookkeeping |
| HOA fees | $0 – $500+ | Varies | Condos and planned communities |
This is where most first-time investors miscalculate. Three major cost categories sit outside operating expenses:
Understanding these exclusions is why two investors in the same property can report the same NOI regardless of how each financed the deal.

In AirROI's analysis of more than 55,000 active listings across seven US markets, applying a 47.5% midpoint expense ratio to median annual revenue shows how starkly the absolute dollar burden differs by market — even though the ratio is consistent.
| Market | Median Annual Revenue | Est. Annual Operating Expenses (47.5%) |
|---|---|---|
| Gatlinburg, TN | $50,438 | ~$23,958 |
| Scottsdale, AZ | $49,153 | ~$23,348 |
| Nashville, TN | $44,039 | ~$20,919 |
| Miami, FL | $34,738 | ~$16,501 |
| Denver, CO | $27,540 | ~$13,082 |
| Las Vegas, NV | $23,819 | ~$11,314 |
| New York, NY | $21,970 | ~$10,436 |
A Gatlinburg host managing $50,438 in annual revenue carries roughly $24,000 in operating costs — more than double the dollar load of a New York host. Yet the New York host's ratio may be comparable or higher because of elevated property taxes, insurance, and regulatory compliance costs in a heavy-regulation market. The lesson: budget in dollars, not just percentages.
The expense ratio is consistent across markets; the dollar amount is not. A $50,000-revenue Gatlinburg cabin and a $22,000-revenue New York apartment both burn ~45–50% on operations — but the cabin owner needs to generate $24,000 just to break even on expenses, while the New York host needs $10,000. Revenue scale determines the stakes.
| Management Style | Expense Ratio | Monthly Expense (on $3,500/mo revenue) | Monthly NOI |
|---|---|---|---|
| Self-managed | 35% – 45% | $1,225 – $1,575 | $1,925 – $2,275 |
| Hybrid (co-host) | 42% – 52% | $1,470 – $1,820 | $1,680 – $2,030 |
| Full professional management | 50% – 65% | $1,750 – $2,275 | $1,225 – $1,750 |
The difference between self-managed and fully managed is largely the 15–25% management fee. For a property generating $42,000/year ($3,500/month), self-management saves $6,300–$10,500 annually — real money that shifts directly into NOI. The tradeoff is time and operational expertise. Our STR investment analysis guide quantifies this tradeoff with detailed scenarios.
According to the VRMA (Vacation Rental Management Association), professional management fees in the US range from 15% to 40% depending on market and service scope — a spread wide enough to swing an investment from profitable to marginal. Choosing the right management structure is as important as choosing the right market. A rising wave of institutional STR operators has put downward pressure on management fees in competitive markets by offering tech-enabled management at 15–20%.
Operating expenses typically consume 40–60% of gross Airbnb revenue. Self-managed properties run 35–45% by eliminating the management fee. Professionally managed properties reach 50–65% once the 15–25% management fee is included. In AirROI's basket of markets, median annual revenue ranges from roughly $22,000 (New York) to $50,000 (Gatlinburg), implying annual operating cost loads of $8,800–$23,750 at the 40% floor.
No, mortgage payments (principal and interest) are not operating expenses. They are classified as debt service or financing costs. Operating expenses cover only the recurring costs of running and maintaining the property: management, cleaning, taxes, insurance, utilities, maintenance, and supplies. This distinction matters because net operating income (NOI) excludes mortgage payments, while cash flow includes them.
Property management fees are typically the single largest operating expense for professionally managed STRs, consuming 15–25% of gross revenue on their own. For self-managed properties, cleaning and property taxes collectively become the dominant costs. Across both management styles, the top three categories — management, cleaning, and property taxes — account for 25–45% of gross revenue, making them the highest-leverage targets for cost control.