Kaprun, Salzburg Airbnb Market Data 2026: STR Report & Statistics
How much can you earn on Airbnb in Kaprun, Salzburg? Based on AirROI's 2026 dataset (April 2025 – March 2026), the short answer is $27,384 per year — at a $329 nightly rate, 31.7% occupancy, and a $106 RevPAR that reflects a wider gap between nightly rates and realized revenue that rewards occupancy-focused strategies.
Kaprun's 208 active listings and selective demand that rewards strong listing quality and pricing strategy position it as a midsize vacation rental market. Supply grew 52.9% over the past year, yet revenue and nightly rates both trended upward — a signal that traveler demand is outpacing new inventory rather than being diluted by it. For hosts, pricing power remains intact even as competition increases.
Regulation is high, and hosts should factor licensing costs and compliance timelines into their launch plan. The data points to a market where fundamentals reward execution — the right property, priced well, in the right neighborhood still outperforms.
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What Are the Key Airbnb Metrics in Kaprun?
In Kaprun, the headline Airbnb metrics are $27,384 in average annual revenue,31.7% occupancy, $329 ADR, and $106 in RevPAR, and guests book about 77 days in advance.
How Much Do Airbnb Hosts Earn Monthly in Kaprun?
Understanding the monthly revenue variations for Airbnb listings in Kaprun is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Kaprun is typically January, while May often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Kaprun across different performance tiers:
- Best-in-class properties (Top 10%) achieve $7,168+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $4,387 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $2,286 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $1,131, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Kaprun
What Is the Monthly Airbnb Occupancy Rate in Kaprun?
Maximize your bookings by understanding the Kaprun STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while September experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Kaprun:
- Best-in-class properties (Top 10%) achieve 68%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 50% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 28%.
- Entry-level properties (Bottom 25%) average 14% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Kaprun
What Is the Average Airbnb Nightly Rate in Kaprun?
Effective short term rental pricing strategy in Kaprun involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Kaprun typically peaks in February and dips lowest during May. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $597+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $397 or more.
- Typical properties (Median) charge around $267 per night.
- Entry-level properties (Bottom 25%) earn around $188 per night.
Average Daily Rate (ADR) Trend by Month in Kaprun
What Is the RevPAR for Airbnb in Kaprun?
RevPAR in Kaprun is currently $106. Because RevPAR combines nightly rates with realized occupancy, it is one of the cleanest ways to compare how efficiently listings turn demand into revenue across the market.
- Entry-level properties (Bottom 25%) see $53 RevPAR.
- Typical properties (Median) generate $80 RevPAR.
- Strong performers (Top 25%) earn $131 RevPAR.
- Best-in-class (Top 10%) achieve $200 RevPAR.
Average Monthly RevPAR Trend in Kaprun
RevPAR Insights for Kaprun
- The average RevPAR in Kaprun is $106. This metric combines nightly rates with realized occupancy, making it one of the best single-number indicators of market efficiency.
- The gap between the top 10% ($200) and bottom 25% ($53) is $147, indicating significant performance disparity driven by property quality, pricing strategy, and location.
- RevPAR peaks in Feb and bottoms out in May, mirroring the broader seasonal demand pattern and suggesting opportunities for dynamic pricing.
Recommendations for Hosts
- Track your own RevPAR monthly against these Kaprun benchmarks. If your RevPAR falls below the median of $80, examine whether low occupancy or low ADR is the primary drag.
- Top-quartile listings achieve $131+ RevPAR through a combination of competitive pricing, strong reviews, and strategic amenities. Target this tier through incremental improvements.
- Use RevPAR rather than revenue alone when comparing properties of different sizes — it normalizes for available nights and gives a more accurate picture of performance.
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When Is the Peak Season for Airbnb in Kaprun?
Kaprun's peak Airbnb season falls in January, February, August, while the softest stretch is May, September, November. Overall, the market shows highly seasonal trends requiring careful strategy, which should guide pricing, minimum stays, and cash-flow planning.
Peak Season (January, February, August)
- Revenue averages $4,662 per month
- Occupancy rates average 41.3%
- Daily rates average $375
Shoulder Season
- Revenue averages $3,143 per month
- Occupancy maintains around 33.2%
- Daily rates hold near $324
Low Season (May, September, November)
- Revenue drops to average $2,095 per month
- Occupancy decreases to average 26.9%
- Daily rates adjust to average $299
Seasonality Insights for Kaprun
- Airbnb seasonality in Kaprun is pronounced. Revenue swings sharply between peak and low months, which means pricing strategy, minimum-stay settings, and cash reserves all need to account for extended slower periods.
- During the high season, the absolute peak month showcases Kaprun's highest earning potential, with monthly revenues climbing to $4,816, occupancy reaching 43.4%, and ADRs peaking at $408.
- Conversely, the slowest single month marks the market's lowest point — revenue may dip to $1,907, occupancy could drop to 26.3%, and ADRs may adjust to $275.
- Lower occupancy paired with meaningful seasonality means hosts in Kaprun need to maximize every peak-season booking and seriously consider whether off-season pricing adjustments or minimum-stay changes can capture incremental revenue.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing. In a high-regulation market like Kaprun, ensure your permit covers the number of nights you plan to book — some jurisdictions cap annual rental days.
- Low Season: Offer competitive pricing, extended-stay discounts, and flexible cancellation policies. Target off-season travelers like remote workers, budget-conscious guests, and travelers with flexible schedules.
- Shoulder Seasons: Implement dynamic pricing that bridges peak and low rates. Target weekend travelers, local events, and business visitors. Slightly more flexible terms than peak season can help maintain occupancy without deep discounting.
- In a highly seasonal market like Kaprun, building a cash reserve during the top months is essential for covering fixed costs during the slow period. Automated pricing tools can help capture demand shifts in real time.
Do You Need a License for Airbnb in Kaprun?
Yes, Kaprun, Salzburg, Austria enforces high STR regulations and 60% of active listings show registration evidence — indicating that enforcement is active and compliance is a prerequisite for operating legally. Hosts entering this market should budget for permit fees, inspections, and potential occupancy tax obligations as part of their startup costs. Always verify the latest short-term rental regulations and Airbnb license requirements directly with local government authorities for Kaprun to ensure full compliance before hosting.
(Source: AirROI data, 2026, based on 60% licensed listings)
What Are the Best Neighborhoods for Airbnb in Kaprun?
Location within Kaprun matters. Even in a midsize market, the difference between neighborhoods can mean a material gap in occupancy, nightly rate, and overall Airbnb revenue. Below are 8 areas where short-term rental activity and guest interest are concentrated — along with the reasons each neighborhood appeals to travelers.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Schmittenhöhe | A stunning mountain area popular for skiing and hiking, offering breathtaking views and proximity to nature. Ideal for outdoor enthusiasts looking for both winter sports and summer activities. | Schmittenhöhe ski resort, Zeller See, Hiking trails, Cable cars, Restaurants with mountain views |
| Kaprun Castle | A historic landmark with cultural significance, attracting history buffs and tourists looking for unique experiences. The castle offers guided tours and beautiful views of the valley. | Kaprun Castle, Cultural events, Local history exhibitions, Scenic overlooks, Photography spots |
| Lake Zeller | A picturesque lake surrounded by the Alps, perfect for water sports and relaxation. It attracts families and tourists looking for scenic spots and recreational activities. | Swimming and boating, Hiking around the lake, Lakeside parks, Picnic areas, Cycling paths |
| Maiskogel | Popular ski and hiking area that is family-friendly and offers a range of leisure activities, making it a go-to destination for families and adventure seekers. | Maiskogel ski resort, Hiking paths, Alpine coaster, Family-friendly activities, Mountain restaurants |
| Ice Arena Kaprun | A year-round ice rink attracting families and sports enthusiasts. It's a great spot for leisure activities and social gatherings. | Ice skating, Ice hockey, Curling events, Events and shows, Food and drinks |
| Kaprun Spa | A wellness and spa destination that attracts visitors looking to relax and rejuvenate. Offers a range of treatments and relaxation opportunities. | Thermal baths, Wellness treatments, Saunas and spas, Relaxation areas, Indoor pools |
| Zell am See | Nearby town famous for its beautiful lake and ski resort, attracting tourists year-round. Offers vibrant nightlife, dining, and shopping options. | Zell am See ski area, Zeller See beach, City center shops, Restaurants, Nightlife spots |
| Pinzgauer Spaziergang | A scenic hiking trail that runs along the mountains, catering to hiking enthusiasts looking for beautiful views and nature experiences. | Scenic lookout points, Hiking paths, Wildlife spotting, Photography opportunities, Parks along the trail |
Because Kaprun has a high regulation profile, confirming that short-term rental permits are available in your target neighborhood is a critical first step before committing to a property purchase. Regulation can vary at the neighborhood or district level even within the same city.
What Types of Properties Are on Airbnb in Kaprun?
Room Type Distribution
Property Type Distribution
Market Composition Insights for Kaprun
- The Kaprun Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 93.8% of the 208 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Kaprun, Apartment/Condo properties are the most common (82.2%), reflecting the local real estate landscape.
- Houses represent a significant 15.9% portion, catering likely to families or larger groups.
- Smaller segments like hotel/boutique (combined 1.9%) offer potential for unique stay experiences.
Kaprun Airbnb Room Capacity Analysis (2026): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Kaprun
- The dominant room capacity in Kaprun is 1 bedroom listings, making up 31.3% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 60.6% of the active Airbnb listings in Kaprun, indicating a high concentration in these sizes.
- A significant 28.3% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Kaprun.
Kaprun Vacation Rental Guest Capacity Trends (2026)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Kaprun
- The most common guest capacity trend in Kaprun vacation rentals is listings accommodating 4 guests (28.8%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 8+ guests dominate the Kaprun STR market, accounting for 52.4% of listings.
- 47.2% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Kaprun.
- On average, properties in Kaprun are equipped to host 5.2 guests.
How Do Listings in Kaprun Compare on Quality?
Listing quality in Kaprun can be approximated through presentation depth, bedroom count, and how often hosts disclose exact locations. These signals show how professionally the local supply base is merchandised.
Listing Quality Insights for Kaprun
- At 26.7 photos per listing on average, Kaprun hosts invest well in visual presentation. Listings with 20+ photos consistently outperform in search ranking and conversion.
- 41.8% of listings show their exact location. Lower disclosure rates can increase booking hesitation — guests want to know exactly where they are staying.
Recommendations for Hosts
- Enable exact location if possible — it removes a common source of guest uncertainty and can improve your listing's position in map-based searches.
- Use these quality indicators as a self-audit checklist. Listings that exceed the Kaprun averages across all three metrics are better positioned for premium pricing.
What Amenities Do Airbnb Guests Expect in Kaprun?
Amenity Prevalence
Amenity Insights for Kaprun
- Essential amenities in Kaprun that guests expect include: Wifi, TV, Heating. Lacking these (any) could significantly impact bookings.
- Popular amenities like Kitchen, Free parking on premises, Dishes and silverware are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Kaprun: Wifi, TV, Heating.
- Prioritize adding missing essentials: Wifi, TV, Heating.
- Consider adding popular differentiators like Kitchen or Free parking on premises to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Kaprun to stay competitive.
Which Airbnb Amenities Boost Revenue in Kaprun?
Not every amenity matters equally. This table focuses on the amenities most associated with higher revenue in Kaprun, which makes it more useful for prioritizing upgrades than a simple popularity list alone.
| Amenity | Prevalence | Revenue With | Revenue Without | Revenue Uplift |
|---|---|---|---|---|
Heating | 97.6% | $27,861 | $8,050 | 246.1% |
Refrigerator | 87.0% | $29,902 | $10,504 | 184.7% |
Bed linens | 85.1% | $29,878 | $13,148 | 127.2% |
Stove | 84.1% | $29,821 | $14,463 | 106.2% |
Fire pitHigh opportunity | 2.9% | $54,555 | $26,577 | 105.3% |
Dishwasher | 82.2% | $30,006 | $15,269 | 96.5% |
Dishes and silverware | 88.5% | $28,890 | $15,841 | 82.4% |
Fire extinguisher | 51.0% | $35,030 | $19,439 | 80.2% |
Cleaning products | 37.5% | $37,655 | $21,222 | 77.4% |
Sound system | 4.8% | $45,073 | $26,491 | 70.1% |
Revenue Impact Insights for Kaprun
- Heating tops the revenue impact list with a 246.1% uplift — listings with this amenity earn $27,861 vs. $8,050 without it.
- High-opportunity amenities — Fire pit — combine revenue uplift above 100% with prevalence under 10%, meaning most competitors haven't adopted them yet.
- Heating, Refrigerator, Bed linens, Stove, Dishwasher, Dishes and silverware — while widespread — still correlate with meaningful revenue gains, making them table stakes rather than true differentiators.
Recommendations for Hosts
- Prioritize adding Fire pit — it has the best combination of high revenue impact and low market saturation in Kaprun.
- Focus your upgrade budget on amenities in the top half of this table. Below-median amenities may improve guest experience but contribute less to revenue growth.
- Highlight revenue-impacting amenities prominently in your listing title, photos, and description — guests can't value what they don't notice.
Dive Deeper: Advanced Kaprun STR Market Data (2026)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Kaprun. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsKaprun Airbnb Guest Demographics & Profile Analysis (2026)
Guest Profile Summary for Kaprun
- The typical guest profile for Airbnb in Kaprun consists of predominantly international visitors (96%), with top international origins including Netherlands, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or German.
- Domestic travelers account for 3.9% of guests.
- Key international markets include Germany (25.4%) and Netherlands (16.5%).
- Top languages spoken are English (41.3%) followed by German (19.4%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Focus marketing internationally, particularly towards travelers from Netherlands.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
What Are Airbnb Guest Ratings in Kaprun?
Listings in Kaprun average 4.64 out of 5 overall, with about 20.1 reviews per active listing and 9.1% of listings carrying the Guest Favorite badge.
Rating Breakdown by Category
Guest Rating Insights for Kaprun
- An average rating of 4.64 places Kaprun in solid territory. Most guests leave satisfied, though there is room for hosts to push toward the top tier.
- The strongest subcategory is Location (4.79), while Value (4.47) trails behind — a useful signal for hosts looking to prioritize upgrades.
- 9.1% of listings carry the Guest Favorite badge, a strong trust signal that can meaningfully lift click-through and booking rates.
Recommendations for Hosts
- Focus improvement efforts on Value — even small gains in the weakest subcategory can lift overall ratings and search ranking.
- Encourage guests to leave reviews after checkout. Listings with more reviews rank higher in search results and convert browsers into bookers more effectively.
- With only 9.1% of listings earning Guest Favorite status, hosts who consistently exceed expectations have a clear competitive advantage.
Kaprun Airbnb Booking Patterns (2026): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Kaprun
- The most common availability pattern in Kaprun falls within the 271-366 days range, representing 65.4% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 93.8% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Kaprun (45.7%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 7.2% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
How Far in Advance Do Guests Book Airbnb in Kaprun?
Average Booking Lead Time by Month
Booking Lead Time Insights for Kaprun
- The overall average booking lead time for vacation rentals in Kaprun is 77 days.
- Guests book furthest in advance for stays during February (average 118 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in October (average 40 days), indicating more last-minute travel plans during this time.
- Seasonally, Winter (106 days avg.) sees the longest lead times, while Fall (50 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (77 days) as a baseline for your pricing and availability strategy in Kaprun.
- For February stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 118 days out to capitalize on advance planning.
- Target marketing efforts for the Winter season well in advance (at least 106 days) to capture early planners.
- Monitor your own booking lead times against these Kaprun averages to identify opportunities for dynamic pricing adjustments.
What Is the Average Length of Stay for Airbnb in Kaprun?
Guests in Kaprun stay about 4.7 nights on average, generating roughly 3,502 reservations and 16.8 bookings per listing in the latest AirROI dataset. The most common check-in time is 4:00 PM and check-out is 10:00 AM.
Monthly Length of Stay in Kaprun
Check-in Time Distribution
Check-out Time Distribution
Stay Pattern Insights for Kaprun
- A mid-range stay length points to leisure-driven demand — weekend getaways and short vacations. Hosts should optimize for quick turnover efficiency while keeping the guest experience smooth.
- 16.8 bookings per listing is a manageable pace that balances revenue with operational overhead.
- Stay lengths peak in Dec (5.1 nights) and shorten in Sep (4 nights). Adjust minimum-night requirements seasonally to match.
Recommendations for Hosts
- With shorter average stays, focus on streamlining turnover. Self-check-in, reliable cleaning crews, and pre-staged amenities can reduce per-booking operational costs.
- Set your check-in time to match or beat the market standard of 4:00 PM. Offering early check-in flexibility can be a low-cost differentiator.
- Monitor length-of-stay seasonality to adjust minimum-night requirements — longer minimums during peak periods maximize revenue while shorter minimums fill gaps in shoulder seasons.
Kaprun Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
7 listings
3.4% of total
2 Nights
11 listings
5.3% of total
3 Nights
11 listings
5.3% of total
4-6 Nights
20 listings
9.6% of total
7-29 Nights
5 listings
2.4% of total
30+ Nights
154 listings
74% of total
Key Insights
- The most prevalent minimum stay requirement in Kaprun is 30+ Nights, adopted by 74% of listings. This highlights the market's preference for longer commitments.
- Very short stays (1-2 nights) are less common (8.7%), suggesting hosts prefer slightly longer bookings to optimize turnover.
- A significant segment (74%) caters to monthly stays (30+ nights) in Kaprun, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 30+ Nights minimum stay, as 74% of Kaprun hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 3.4% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 74% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Kaprun.
Kaprun Airbnb Cancellation Policy Trends Analysis (2026)
Limited
28 listings
13.5% of total
Super Strict 60 Days
18 listings
8.7% of total
Super Strict 30 Days
28 listings
13.5% of total
Flexible
2 listings
1% of total
Moderate
20 listings
9.6% of total
Firm
77 listings
37% of total
Strict
35 listings
16.8% of total
Cancellation Policy Insights for Kaprun
- The prevailing Airbnb cancellation policy trend in Kaprun is Firm, used by 37% of listings.
- A majority (53.8%) of hosts in Kaprun utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Firm policy to align with the 37% market standard in Kaprun.
- Regularly review your cancellation policy against competitors and market demand shifts in Kaprun.
How Much Are Airbnb Cleaning Fees in Kaprun?
Cleaning fees in Kaprun are meaningful operating levers, not just pass-through charges. What matters most is how often hosts charge them, how high they run relative to market norms, and how large a share of gross revenue they consume.
Cleaning Fee Insights for Kaprun
- 91.3% of listings charge a cleaning fee, making it standard practice in Kaprun. Guests expect it and factor it into their booking decisions.
- The gap between the average ($285) and median ($193) cleaning fee indicates some high-end properties are pulling the average up considerably.
- Cleaning fees represent 16.3% of gross revenue on average — a significant line item that impacts total guest cost and competitiveness.
Recommendations for Hosts
- Price your cleaning fee competitively against the Kaprun median of $193. Fees significantly above market norms can deter bookings, especially for shorter stays.
- Consider whether bundling the cleaning fee into a slightly higher nightly rate might improve conversion, since many guests filter by total price and separate fees can feel punitive.
- Monitor competitor cleaning fees regularly. Airbnb's search algorithm factors in total price, so a well-calibrated cleaning fee can improve your listing's ranking.
What Do the Top Airbnb Listings in Kaprun Look Like?
Benchmark your potential! Explore examples of top-performing Airbnb properties in Kaprunbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
First In Mountain Chalet, alpine flair with private sauna
Entire Place • 4 bedrooms
Luxury Chalet with private sauna in Kaprun
Entire Place • 5 bedrooms
Spacious penthouse overlooking the glacier
Entire Place • 2 bedrooms
Serviced Luxury Chalet Evi Kaprun
Entire Place • 8 bedrooms
Penthouse in the heart of Kaprun & stunning view
Entire Place • 2 bedrooms
Perfect location! Chalet Helen 380m2 Air Condition
Entire Place • 5 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Who Are the Top Airbnb Hosts in Kaprun?
Learn from the best! This table showcases top-performing Airbnb hosts in Kaprun based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Alpin Rentals | 25 | $940,306 | 78 | 4.59/5.0 |
| Bella | 18 | $715,289 | 341 | 4.39/5.0 |
| Sofie | 11 | $574,489 | 235 | 4.72/5.0 |
| All In One | 16 | $349,659 | 226 | 4.62/5.0 |
| Alex | 9 | $347,112 | 97 | 4.33/5.0 |
| Alpen Apartments | 14 | $239,194 | 158 | 4.39/5.0 |
| Christoph - Interhome | 5 | $169,434 | 85 | 4.72/5.0 |
| Chantal Villa For You | 4 | $155,695 | 36 | 4.36/5.0 |
| Via Montes E.U. | 4 | $121,150 | 138 | 4.64/5.0 |
| Marianne | 3 | $112,586 | 363 | 4.92/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Kaprun.
Who Are the Airbnb Hosts in Kaprun?
Kaprun leans more toward professional operations than casual hosting, which usually raises the competitive bar for new entrants.
Host Profile Insights for Kaprun
- Only 13.0% of hosts hold Superhost status, suggesting a relatively young or casual market where quality improvements can pay outsized dividends.
- 41.3% of listings are professionally managed, indicating a mature, competitive market with institutional players.
- 4.3% of listings have Instant Book enabled. Lower Instant Book adoption means many guests must request approval, which can slow conversions.
- 73.1% of listings use Airbnb's simplified pricing (host-only fee), where the host pays the entire platform service fee and the guest sees one all-in price with no separate Airbnb service charge. High adoption signals a professional, PMS-connected host base — Airbnb mandates simplified pricing for software-connected listings.
Recommendations for Hosts
- Earning Superhost status can significantly improve search ranking and guest trust. Focus on maintaining high response rates, low cancellations, and strong reviews.
- Consider enabling Instant Book — it reduces booking friction and Airbnb's algorithm tends to favor Instant Book listings in search results.
- Benchmark your host metrics against these Kaprun averages regularly and adjust your hosting strategy based on what top performers do differently.
Top Professional Management Companies in Kaprun
These are the highest-grossing professional property management operations in Kaprun, ranked by total revenue across their portfolio. Their performance metrics offer a benchmark for what institutional-level hosting looks like in this market.
| Company | Listings | Revenue | ADR | Occ. | Rating |
|---|---|---|---|---|---|
| Bella | 18 | $715,289 | $365 | 34.6% | 4.39/5 |
| Sofie | 11 | $574,489 | $447 | 44.5% | 4.72/5 |
| All In One | 16 | $349,659 | $241 | 35.7% | 4.62/5 |
| Alex | 9 | $347,112 | $541 | 30.9% | 4.33/5 |
| Alpen Apartments | 14 | $239,194 | $413 | 15.0% | 4.39/5 |
| Christoph - Interhome | 5 | $169,434 | $344 | 39.6% | 4.72/5 |
| Chantal Villa For You | 4 | $155,695 | $349 | 40.2% | 4.36/5 |
| Tammy | 9 | $105,562 | $265 | 21.2% | 4.49/5 |
| Keyone | 2 | $68,723 | $226 | 44.1% | 4.13/5 |
| Stefan | 3 | $36,661 | $437 | 15.6% | 4.96/5 |
Management Company Insights for Kaprun
- The leading management company, Bella, operates 18 listings with $715,289 in gross revenue — a useful benchmark for what scale looks like in Kaprun.
- Top managers average 9 properties each, suggesting professional management in Kaprun still operates at a relatively boutique scale.
- Professionally managed listings in the top tier average 4.51/5 in guest ratings — suggesting room for quality improvement even among larger operators.
Recommendations
- Study how top management companies price, position, and maintain their portfolios — their ADR and occupancy rates reflect strategies refined across dozens of listings.
- If you're considering hiring a property manager, compare their portfolio performance against these benchmarks before committing.
How Does Kaprun's Airbnb Market Compare to Nearby Cities?
How does the Kaprun Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Compared with Hallstatt, Kaprun has 30 percentage points lower occupancy and about $28 higher ADR. That helps frame whether this market is winning more on demand, pricing, or both.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Scheffau am Wilden Kaiser | 13 | $6,821 | $837.36 | 32% |
| Sankt Pankraz - San Pancrazio | 13 | $5,811 | $653.60 | 29% |
| Urtijëi - St. Ulrich in Gröden - Ortisei | 168 | $5,221 | $764.73 | 41% |
| Hallstatt | 31 | $4,966 | $300.88 | 62% |
| Cortina d'Ampezzo | 304 | $4,181 | $549.43 | 39% |
| Merano | 27 | $4,029 | $332.44 | 44% |
| Kiens - Chienes | 17 | $3,994 | $407.12 | 51% |
| Riegsee | 10 | $3,870 | $290.25 | 43% |
| Kramsach | 12 | $3,704 | $279.49 | 47% |
| Bayrischzell | 40 | $3,550 | $404.80 | 34% |
Frequently Asked Questions About Airbnb in Kaprun
These quick answers summarize the most common investor and operator questions using AirROI's latest market data for Kaprun.
How much do Airbnb hosts make in Kaprun?
Kaprun hosts earn about $27,384 per year on average, with an average nightly rate of $329 and RevPAR of $106. Those figures describe the typical revenue environment for active listings in Kaprun, Salzburg, not the ceiling for the best operators. Source: AirROI 2026 data, Kaprun market, April 2025 to March 2026.
What is the average Airbnb occupancy rate in Kaprun?
The average Airbnb occupancy rate in Kaprun is 31.7%. January is the strongest month and May is the softest, so hosts should expect demand to move meaningfully throughout the year rather than stay flat.
What is the average Airbnb daily rate in Kaprun?
Listings in Kaprun average $329 per night. The broader pricing spread also matters: lower-performing listings cluster closer to the lower quartiles, while premium homes can price materially above the city average when demand spikes or listing quality stands out.
How many Airbnb listings are active in Kaprun?
Kaprun currently has about 208 active Airbnb listings in AirROI's market dataset. That supply count helps explain how competitive the market is, how much depth there is for benchmarking, and whether the market behaves like a niche destination or a scaled urban market.
How strict are short-term rental regulations in Kaprun?
AirROI currently classifies the short-term rental regulation level in Kaprun as High. The dataset also shows about 60.1% of listings with registration evidence. That is a market signal, not legal advice, so hosts should still confirm current licensing and compliance rules locally before listing.
What is the RevPAR for Airbnb in Kaprun?
RevPAR in Kaprun is about $106. That metric combines pricing and occupancy into one efficiency number, so it is often a better quick benchmark than ADR alone when investors want to compare how well listings convert nightly rates into realized revenue.
Is Airbnb profitable in Kaprun?
Occupancy of 31.7% means Kaprun is a more selective market. Profitability is achievable but requires careful cost management, premium positioning, or targeting longer stays to reduce turnover. Average annual revenue is $27,384, but individual returns depend on property type, location within the city, and the host's operating efficiency.
How far in advance do guests book Airbnb in Kaprun?
The average booking lead time in Kaprun is about 77 days — a longer planning horizon typical of destination or vacation markets where travelers book well in advance. Hosts who understand their market's booking cadence can adjust minimum stays and pricing windows accordingly.
What are the best neighborhoods for Airbnb in Kaprun?
Based on AirROI's analysis, some of the top neighborhoods for short-term rentals in Kaprun include Schmittenhöhe, Kaprun Castle, Lake Zeller. Each area attracts different guest profiles — from business travelers to leisure visitors — so the best location depends on the property type and target audience a host is aiming for. See the full neighborhood breakdown above.
What type of property performs best on Airbnb in Kaprun?
entire_home listings make up 93.8% of the active supply in Kaprun. The most common configuration does not always mean the most profitable — operators who identify underserved property types or bedroom counts can sometimes outperform the market average by filling a gap in local supply.
How does Kaprun compare to nearby Airbnb markets?
Among neighboring markets, Scheffau am Wilden Kaiser posts $81,849 in average annual revenue with 31.6% occupancy, compared to Kaprun's $27,384 and 31.7%. Comparing nearby markets helps investors understand whether a destination's performance reflects local demand or broader regional trends.
What is the average length of stay in Kaprun?
The average Airbnb stay length in Kaprun is about 4.7 nights. That matters for turnover, cleaning operations, and pricing strategy because shorter stays increase changeovers while longer stays can smooth occupancy and reduce operational friction.
What is the average Airbnb guest rating in Kaprun?
Airbnb listings in Kaprun average 4.64 out of 5 overall. About 9.1% of listings carry the guest favorite badge, which suggests a meaningful share of inventory is competing on review quality rather than price alone.
Which amenities boost Airbnb revenue in Kaprun?
Heating and Refrigerator are among the strongest revenue-linked amenities in Kaprun. In AirROI's latest dataset, listings with these amenities outperform those without on average revenue, which makes amenities analysis useful for prioritizing investment and listing upgrades.
Do Airbnb hosts charge cleaning fees in Kaprun?
Yes. About 91.3% of active Airbnb listings in Kaprun charge a cleaning fee, and the average fee is $285. The more important operating benchmark is how much of gross revenue that fee consumes, not just the absolute dollar amount.
What percentage of Airbnb hosts are Superhosts in Kaprun?
Only 13.0% of hosts hold Superhost status, suggesting the market has a large share of newer or less active operators — an opportunity for committed hosts to stand out.
About AirROI Market Data
AirROI tracks over 20 million properties across 190+ countries and maintains 15+ years of historical performance data, making it one of the deepest Airbnb and STR intelligence platforms available. The analytics pipeline aggregates listing-level data monthly — revenue, occupancy, nightly rates, RevPAR, guest demographics, booking patterns, and competitive supply — so investors and operators can benchmark any market against its own history and against neighboring destinations.
Real estate investors, property managers, financial institutions, hedge funds, tourism boards, hospitality consultants, tech platforms, and academic researchers rely on AirROI data to underwrite acquisitions, optimize pricing, model macro trends, and conduct peer-reviewed research. Data is available through in-depth market reports like this one and the Airbnb API with 22 endpoints and an Airbnb MCP Server for AI agents.
AirROI proprietary analytics as of 2026-03-31. Metrics reflect trailing twelve-month aggregates from active listings. Revenue figures are market averages, not projections. Neighborhood descriptions are AI-generated and reviewed for accuracy. For full methodology, see the data methodology page.