Airbnb market data · 202612 months to July 2026
Hoeilaart, Belgium Airbnb Market Data: Revenue, Occupancy & Trends
The average Airbnb in Hoeilaart brought in €11,077 over the 12 months through July 2026, across just 21 active listings, so a single property can move that figure.
AirROI's latest figures for Hoeilaart run through July 2026.
The short answer
Hoeilaart Airbnb Market at a Glance
Listings averaged €109 a night and were booked on 45% of available nights.
July, the best month, brought in about 71% more per listing than January, the slowest. With only 21 active listings, a few bookings can reorder the months.
With 21 active listings, Hoeilaart is the 14th-largest of 17 Flemish Brabant markets AirROI tracks.
Browse the live Hoeilaart Airbnb market See Every Hoeilaart ListingRevenue
How Much Do Airbnb Hosts Make in Hoeilaart?
Gross bookings per Hoeilaart listing averaged €11,077 over the 12 months to July 2026 (Flemish Brabant average: €14,623), before cleaning, platform and management costs and taxes.
The average Hoeilaart listing brought in €2,120 in July, its best month, and €1,240 in January, its slowest. The three strongest months bring in 31% of a full year's revenue, where an even calendar would give any three months 25%.
Across Hoeilaart's 21 active listings, monthly revenue by tier:
- Best-in-class properties (top 10%) earn €2,990+ a month, about twice the typical property.
- Strong performers (top 25%) earn €2,340 or more, roughly €880 a month above the median.
- Typical properties (median) earn about €1,460 a month.
- Entry-level properties (bottom 25%) earn €582 or less, about 40% of the median.
These are monthly figures for listings active in each month. The annual average above also counts listings that operated for only part of the year, so it runs below twelve times these figures.
July earned about 1.7 times what January did
Average revenue per active listing, by month
The dashed line is the average of the months shown, €1,640.
Hoeilaart Airbnb Data by Month
Latest 12 months in the July 2026 data.
July led on revenue, nightly rate and bookings alike.
| Month | Avg. Revenue | Occupancy | Avg. Nightly Rate | RevPAR | Booking Lead Time | Avg. Length of Stay |
|---|---|---|---|---|---|---|
| Aug 2025 | €1,971 | 50.5% | €117 | €64 | 60 days | 4.5 nights |
| Sep 2025 | €1,463 | 42.1% | €115 | €49 | 34 days | 4.8 nights |
| Oct 2025 | €1,685 | 52.4% | €117 | €54 | 21 days | 4.3 nights |
| Nov 2025 | €1,763 | 55.0% | €117 | €59 | 28 days | 3.3 nights |
| Dec 2025 | €1,979 | 57.8% | €117 | €64 | 25 days | 5.1 nights |
| Jan 2026 | €1,244 | 36.0% | €114 | €40 | 36 days | 10.8 nights |
| Feb 2026 | €1,370 | 41.1% | €114 | €49 | 45 days | 8 nights |
| Mar 2026 | €1,472 | 52.2% | €113 | €47 | 18 days | 3.4 nights |
| Apr 2026 | €1,257 | 42.7% | €114 | €42 | 40 days | 3.4 nights |
| May 2026 | €1,698 | 45.7% | €117 | €55 | 47 days | 6.3 nights |
| Jun 2026 | €1,633 | 48.8% | €117 | €54 | 78 days | 5 nights |
| Jul 2026 | €2,123 | 58.1% | €118 | €68 | 75 days | 9.3 nights |
Averages per active listing in each month. Highlighted: the highest-revenue month. RevPAR is the month's revenue spread over its nights, booked or not. Booking lead time is the days between booking and check-in, and length of stay the nights per booking, for stays in that month.
These are market-wide figures. To see what one particular Hoeilaart home could earn, enter its address, bedrooms and guests in the Airbnb estimator; it compares the home with similar listings nearby.
Profit
Is an Airbnb in Hoeilaart Profitable?
Yes, when it's run well. The average Hoeilaart Airbnb took in €11,077 in the 12 months to July 2026, and run by its owner at everyday costs, about €700 a month of that is left after running costs, so a home that costs less than that to own or rent makes money. A listing in the top quarter leaves about €1,130 a month.
Cleaning it yourself keeps the €470 a year guests pay in cleaning fees, for about €730 a month. Handing the listing to a co-host at about 10% of nightly bookings still leaves about €610 a month.
These amounts come before housing costs. Where the mortgage or rent is less each month, the difference is profit; a home owned outright keeps it all after property tax, home insurance and any building or condo fees.
Hoeilaart Airbnb Income, Expenses and Profit per Year
| Line | Average listing | Top-quarter listing |
|---|---|---|
| Money in | ||
| Nightly bookings | €10,607 | €17,040 |
| Cleaning fees guests pay4% of Hoeilaart bookings | €470 | €760 |
| Gross bookings | €11,077 | €17,800 |
| Running costs | ||
| Airbnb's feeAbout 9%: 15.5% for the 48% of Hoeilaart listings on Simplified Pricing, 3% for the rest | −€990 | −€1,590 |
| Cleaning and laundryPaid for by the cleaning fee; €0 if you clean yourself | −€470 | −€760 |
| Utilities and internetAbout 5% of bookings | −€550 | −€890 |
| Guest suppliesToiletries, coffee, paper goods: about 2% | −€220 | −€360 |
| Repairs and upkeepIncluding linens and small replacements: about 3% | −€330 | −€530 |
| Short-term rental insuranceOne policy, on top of Airbnb's free AirCover | −€110 | −€110 |
| Permit and registrationWhere one is required | −€60 | −€60 |
| Management€0 when you run it; co-hosts charge from about 10% of nightly bookings | €0 | €0 |
| Pricing and messaging toolsOptional; Airbnb's own tools are free | €0 | €0 |
| Lodging taxesAdded to the guest's bill and passed on | €0 | €0 |
| Total running costsAbout 20% of bookings, plus cleaning paid for by the cleaning fee | −€2,730 | −€4,300 |
| Left for housing costs, then profit | €8,347about €700 a month | €13,500about €1,130 a month |
| Housing costs | ||
| Mortgage or rent, property tax, home insurance, building or condo fees | Depend on the home | |
Estimate Your Own Hoeilaart Airbnb Profit
The estimate starts from Hoeilaart's average listing, run by its owner. Change how the listing performs, who runs it and who cleans to see what is left for the mortgage or rent.
To work out the profit on one Hoeilaart home, with its price, its mortgage or rent and your own costs, use the Airbnb profit calculator. It starts from the comparable listings around the address.
How Hoeilaart's Top Earners Get There
- More nights booked. The busiest quarter of Hoeilaart listings are booked on 76% or more of their nights, against 42% for the median listing. Ten more booked nights a year at the median rate of €92 adds about €922 in bookings.
- Prices that follow demand. Ranked by price, the top quarter charge €145 a night or more, against a median of €92. That is a separate ranking from the busiest quarter, so the two marks don't multiply into one listing's takings. For the average listing, a 10% higher rate on the nights it already books adds about €1,060 a year.
- Open for the busy months. July brought the average listing about €2,120, against €1,240 in January, so a calendar that is open and full in the busy months carries the year.
- Reviews that stand out. Hoeilaart listings average 4.83 stars, and 38% carry Airbnb's Guest Favorite badge, which guests can filter for.
What a listing keeps comes down to the figures this page measures: nightly rate, nights booked and the months it's open. A listing at the top-quarter mark takes in about €1,480 a month, against €920 for the average one.
Occupancy
What Is the Airbnb Occupancy Rate in Hoeilaart?
Hoeilaart listings were booked on 45% of the nights they were open over the past year, in line with the Flemish Brabant average and 3 percentage points above the Belgium average (42%). Occupancy climbs to 58% in July and falls to 36% in January.
Across Hoeilaart's 21 active listings, the share of open nights booked by tier:
- Best-in-class properties (top 10%) are booked 85%+ of open nights, 43 points above the median.
- Strong performers (top 25%) fill 76% or more, roughly five nights a week.
- Typical properties (median) fill about 42% of open nights.
- Entry-level properties (bottom 25%) fill 22% or less, under two nights a week.
July was the busiest month in Hoeilaart, January the quietest
Share of open nights booked, by month
The 12-month rate of 45% averages each listing's whole year, slow months included; each month here counts only the listings booked in it.
Nightly rates
How Much Does an Airbnb Cost per Night in Hoeilaart?
The average nightly rate in Hoeilaart, known as ADR (average daily rate), was €109 over the past year, about 16% below the Flemish Brabant average of €130 and about 38% below the Belgium average of €175. Averaged month by month, rates barely change through the year, staying between about €115 and €120.
Across Hoeilaart's 21 active listings, nightly rates by tier:
- Best-in-class properties (top 10%) charge €200+ a night, about 2.1 times the median.
- Strong performers (top 25%) charge €145 or more, about €55 above the median.
- Typical properties (median) charge about €92 a night.
- Entry-level properties (bottom 25%) charge €64 or less, about two-thirds of the median.
Average nightly rate by month in Hoeilaart
Average nightly rate (ADR), by month
The dashed line is the average of the months shown, €116. The 12-month ADR of €109 averages each listing's own rate across its whole year; the monthly points average listings month by month, so the two differ.
What Is the RevPAR for Airbnb in Hoeilaart?
RevPAR, or revenue per available night, divides a listing's income by every night it was open to book, so it rises with both price and bookings. In Hoeilaart it averaged €47 over the past year, from about €40 in January to about €68 in July.
Across Hoeilaart's 21 active listings, RevPAR by tier:
- Best-in-class properties (top 10%) earn €77+ per open night, about 1.5 times the median.
- Strong performers (top 25%) earn €67 or more, about €16 a night above the median.
- Typical properties (median) earn about €51 per open night.
- Entry-level properties (bottom 25%) earn €23 or less, about 45% of the median.
July RevPAR was about 1.7 times January's
Revenue per open night (RevPAR), by month
The dashed line is the average of the months shown, €54. The 12-month RevPAR of €47 averages each listing's whole year, slow months included; each month here counts only the listings booked in it.
Seasonality
Best and Worst Months for Airbnb in Hoeilaart
With only 21 active listings, the monthly pattern in Hoeilaart is noisy, since a few long or pricey stays can lift a month; revenue peaked in July and bottomed out in January.
How Far in Advance Do Guests Book Airbnb in Hoeilaart?
Guests book Hoeilaart stays 41 days ahead on average (about six weeks). June stays are booked furthest out, about 78 days ahead, and March stays closest to arrival, about 18 days. A typical June booking is made in late March.
June stays are booked furthest ahead
Average days between booking and check-in, by month of stay
Permits
Airbnb Permits and Registration in Hoeilaart
None of the 21 active listings in Hoeilaart display a registration, permit or license number. That doesn't mean no rules apply: some places don't ask hosts to show a number on the listing, and listing data doesn't capture every scheme.
Registration, permit, zoning and tourist-tax rules vary by address and change often, so confirm them with the local authority before buying or listing in Hoeilaart.
Neighborhoods
Best Neighborhoods for Airbnb in Hoeilaart
AirROI's area guide picks eight Hoeilaart neighborhoods that draw short-term rental guests, led by Hoeilaart Village, Sonian Forest and Royal Golf Club of Belgium. The picks reflect guest appeal, not earnings data or permit eligibility, so check local permit rules for a specific address before buying.
| Area | Who it suits | Landmarks nearby |
|---|---|---|
| Hoeilaart Village | Charming village atmosphere with local shops, cafes, and a close-knit community feel. Perfect for visitors seeking a peaceful getaway close to nature. | Hiking in the Sonian Forest, Local artisan shops, Cafes and restaurants, Traditional Flemish architecture, Hoeilaart Cultural Center |
| Sonian Forest | A vast, picturesque forest area ideal for nature lovers and outdoor enthusiasts. Attracts tourists longing for hiking, biking, and serene landscapes. | Sonian Forest trails, Nature walks, Scenic picnic spots, Wildlife observation, Bicycle rentals |
| Royal Golf Club of Belgium | Renowned golf club attracting golfing enthusiasts and tourists. Ideal for hosting Airbnb guests who enjoy leisure and sports activities. | 18-hole golf course, Clubhouse dining options, Golf events, Scenic views, Tournaments |
| Brussels South | Proximity to Brussels makes it attractive for business travelers and tourists looking to explore the capital city while enjoying a tranquil retreat in Hoeilaart. | Direct train access to Brussels, Cultural and historical sites in Brussels, Shopping and dining in the capital, Museums and art galleries in Brussels |
| Kasteel de La Hulpe | Nearby castle renowned for its beautiful park and gardens, attracting visitors interested in history and nature. | Kasteel de La Hulpe park, Walking paths, Historic architecture, Picnic areas, Visitor center |
| Ter Meeren Park | A local park that offers recreational activities and is great for families. Attracts guests looking for a balance of nature and accessibility to the village. | Playgrounds, Walking paths, Sports fields, Community events, Green spaces |
| Hoeilaart wineries | Emerging wine region gaining popularity; offers wine tasting experiences that appeal to visitors interested in local cuisine and beverages. | Local wineries, Wine tasting tours, Vineyard experiences, Culinary events, Scenic vineyards |
| Cultural events venue | A space that hosts various cultural events throughout the year, attracting visitors and locals interested in arts and culture. | Theater performances, Art exhibitions, Concerts and music events, Community festivals, Workshops |
Area descriptions are AI-assisted from public sources and are not checked against zoning.
Nearby markets
Hoeilaart vs. Nearby Airbnb Markets
Of the eight nearby markets in the table, all within 10 km, Lasne (9 km away, 46 listings) earned the most per listing, about 2.3 times as much as Hoeilaart. Auderghem - Oudergem, Woluwe-Saint-Pierre - Sint-Pieters-Woluwe and Etterbeek were the busiest, each booked on 49% of nights against 45% in Hoeilaart.
| Market | Listings | Avg. annual revenue | Avg. nightly rate | Occupancy |
|---|---|---|---|---|
| Overijse 3 km | 55 | €15,219 | €136 | 45% |
| Rixensart 6 km | 42 | €10,674 | €113 | 40% |
| Auderghem - Oudergem 7 km | 44 | €12,013 | €100 | 49% |
| Tervuren 8 km | 35 | €14,562 | €121 | 40% |
| Woluwe-Saint-Pierre - Sint-Pieters-Woluwe 8 km | 42 | €19,007 | €191 | 49% |
| Waterloo 8 km | 63 | €16,035 | €136 | 43% |
| Lasne 9 km | 46 | €25,283 | €215 | 48% |
| Etterbeek 10 km | 218 | €15,919 | €109 | 49% |
Other Airbnb Markets in Flemish Brabant
- Leuven Airbnb data 205 listings
- Zaventem Airbnb data 55 listings
- Asse Airbnb data 44 listings
- Vilvoorde Airbnb data 44 listings
See all 17 Flemish Brabant Airbnb markets
Markets Similar to Hoeilaart
Markets elsewhere in Belgium with a similar nightly rate and occupancy to Hoeilaart:
- Mons Airbnb data Belgium · €105/night · 43.3%
- Liège Airbnb data Belgium · €106/night · 39.0%
FAQ
Hoeilaart Airbnb FAQ
How much do Airbnb hosts make in Hoeilaart?
An active Hoeilaart Airbnb grossed €11,077 on average in the 12 months to July 2026, according to AirROI's tracking of 21 active listings. That is before cleaning, management, taxes and financing. Busier, better-run listings do far better: the top quarter took in €2,340 or more in a typical month.
How much can I make on Airbnb in Hoeilaart?
It depends most on the home's size, location and how it's run. The middle half of Hoeilaart listings earn between €582 and €2,340 in a typical month, and the top tenth €2,990 or more. For one home, enter its address and bedroom count in the Airbnb income calculator: it compares the home with similar listings nearby.
What is the average Airbnb occupancy rate in Hoeilaart?
Listings in Hoeilaart were booked on 45% of available nights over the past year. That compares with 44% for the Flemish Brabant average. July was the busiest month.
How much does an Airbnb cost per night in Hoeilaart?
The average booked night in Hoeilaart cost €109 before fees. Half of listings charge between €64 and €145, so bedroom count and location move the price more than the average suggests.
Do you need a permit for an Airbnb in Hoeilaart?
None of the active Hoeilaart listings display a registration, permit or license number. That doesn't mean no rules apply, so confirm registration, permit and tourist-tax rules with the local authority before buying.
Is Airbnb profitable in Hoeilaart?
Yes, when it's run well. The average Hoeilaart Airbnb grossed €11,077 in the 12 months to July 2026, 24% below the Flemish Brabant average of €14,623, though with only 21 active listings a single property can move that figure. Run by its owner, with the cleaning fee covering the cleaner and everyday costs for Airbnb's fee, utilities, supplies, upkeep and insurance, €8,347 a year (about €700 a month) is left before the mortgage or rent. A home that costs less than that to own or rent makes a profit, and a listing at the top-quarter mark leaves about €1,130 a month. Check a specific home in the Airbnb calculator.
When is Airbnb peak season in Hoeilaart?
July paid best over the past year, at €2,120 per active listing, and January paid least. The month-by-month table above shows how rates and bookings each move.
What is the Airbnb RevPAR in Hoeilaart?
Each night a Hoeilaart listing was open to book earned €47 on average over the past year, booked or not. That figure, revenue per available night (RevPAR), folds price and occupancy into one number; the top 10% of listings made €77 or more.
How far in advance do guests book Airbnbs in Hoeilaart?
Hoeilaart stays were booked 41 days (about six weeks) before arrival on average over the past year, so most of a month is booked well before it starts.
How long do guests stay at Airbnbs in Hoeilaart?
The average Hoeilaart Airbnb stay lasted 7.3 nights over the past year. A listing took 20 reservations over the year on average.
How are Airbnbs in Hoeilaart rated?
Guests rate Hoeilaart Airbnbs 4.83 out of 5 on average. Guests score check-in highest and value lowest.
What are the best neighborhoods for Airbnb in Hoeilaart?
Hoeilaart Village, Sonian Forest and Royal Golf Club of Belgium draw the most short-term rental interest in Hoeilaart. The neighborhood guide explains what brings guests to each.
How many Airbnbs are there in Hoeilaart?
AirROI counted 21 active Airbnb listings in Hoeilaart as of July 2026. The closest tracked market is Overijse, 3 km away.
How much are Airbnb cleaning fees in Hoeilaart?
In Hoeilaart, about eight in ten listings add a cleaning fee. The median fee is €22, but a minority of much higher fees lifts the average to €45, so the median is the better guide.
Method
About This Data
Figures on this page cover 21 active Airbnb listings in Hoeilaart from August 2025 to July 2026 (trailing twelve months). AirROI refreshes them monthly from listing-level booking and calendar data covering 20+ million properties worldwide. AirROI measures bookings in US dollars; this page shows them in euros at €0.86 per US$, the typical rate from October 2025 to September 2026. Annual revenue averages every listing active during the period, including those listed for only part of it; monthly figures average the listings active in each month; the tier lists show the spread. Neighborhood descriptions are AI-assisted. See the methodology for definitions.
Need this programmatically? The same metrics are available through the AirROI Airbnb Data API and bulk downloads in the data portal.