Airbnb market data · 202612 months to April 2026
Araruna, Brazil Airbnb Market Data: Revenue, Occupancy & Trends
The average Airbnb in Araruna brought in R$14,128 over the 12 months through April 2026, across just 18 active listings, so a single property can move that figure.
AirROI's latest figures for Araruna run through April 2026.
The short answer
Araruna Airbnb Market at a Glance
Listings averaged R$328 a night and were booked on 17% of available nights.
Timing matters: in April, the best month, the average listing earned about 2.8 times as much as in October, the slowest. With only 18 active listings, a few bookings can reorder the months.
With 18 active listings, Araruna is the 13th-largest of 13 Paraíba markets AirROI tracks.
Browse the live Araruna Airbnb market See Every Araruna ListingRevenue
How Much Do Airbnb Hosts Make in Araruna?
Gross bookings per Araruna listing averaged R$14,128 over the 12 months to April 2026 (Paraíba average: R$30,787), before cleaning, platform and management costs and taxes.
The average Araruna listing brought in R$3,740 in April, its best month, and R$1,330 in October, its slowest. The three strongest months bring in 36% of a full year's revenue, where an even calendar would give any three months 25%.
Across Araruna's 18 active listings, monthly revenue by tier:
- Best-in-class properties (top 10%) earn R$7,530+ a month, about 6.4 times the typical property.
- Strong performers (top 25%) earn R$2,610 or more, roughly R$1,400 a month above the median.
- Typical properties (median) earn about R$1,170 a month.
- Entry-level properties (bottom 25%) earn R$634 or less, about 54% of the median.
These are monthly figures for listings active in each month. The annual average above also counts listings that operated for only part of the year, so it runs below twelve times these figures.
April earned about 2.8 times what October did
Average revenue per active listing, by month
The dashed line is the average of the months shown, R$2,340.
Araruna Airbnb Data by Month
Latest 12 months in the April 2026 data.
April led on revenue and nightly rate; bookings peaked in June.
| Month | Avg. Revenue | Occupancy | Avg. Nightly Rate | RevPAR | Booking Lead Time | Avg. Length of Stay |
|---|---|---|---|---|---|---|
| May 2025 | R$1,704 | 18.5% | R$290 | R$55 | 38 days | 2.1 nights |
| Jun 2025 | R$2,326 | 24.6% | R$293 | R$78 | 40 days | 2.2 nights |
| Jul 2025 | R$2,818 | 22.0% | R$300 | R$91 | 19 days | 1.6 nights |
| Aug 2025 | R$2,580 | 20.3% | R$303 | R$83 | 20 days | 1.9 nights |
| Sep 2025 | R$1,850 | 15.2% | R$299 | R$62 | 17 days | 1.8 nights |
| Oct 2025 | R$1,326 | 17.1% | R$307 | R$43 | 42 days | 2.4 nights |
| Nov 2025 | R$1,345 | 13.8% | R$304 | R$45 | 36 days | 1.9 nights |
| Dec 2025 | R$2,197 | 15.8% | R$333 | R$71 | 42 days | 2.7 nights |
| Jan 2026 | R$1,932 | 17.5% | R$339 | R$62 | 25 days | 1.9 nights |
| Feb 2026 | R$2,772 | 24.2% | R$352 | R$99 | 8 days | 2.7 nights |
| Mar 2026 | R$3,477 | 23.0% | R$351 | R$112 | 45 days | 1.3 nights |
| Apr 2026 | R$3,737 | 22.5% | R$364 | R$125 | 14 days | 2.1 nights |
Averages per active listing in each month. Highlighted: the highest-revenue month. RevPAR is the month's revenue spread over its nights, booked or not. Booking lead time is the days between booking and check-in, and length of stay the nights per booking, for stays in that month.
These are market-wide figures. To see what one particular Araruna home could earn, enter its address, bedrooms and guests in the Airbnb estimator; it compares the home with similar listings nearby.
Profit
Is an Airbnb in Araruna Profitable?
Yes, as extra income from a home or room you already have. The average Araruna Airbnb took in R$14,128 in the 12 months to April 2026, counting listings open only part of the year, and a listing in the top quarter, run by its owner at everyday costs, keeps about R$2,010 a month after running costs.
These amounts come before housing costs. Where the mortgage or rent is less each month, the difference is profit; a home owned outright keeps it all after property tax, home insurance and any building or condo fees.
Araruna Airbnb Income, Expenses and Profit per Year
| Line | Average listing | Top-quarter listing |
|---|---|---|
| Money in | ||
| Nightly bookings | R$13,518 | R$30,250 |
| Cleaning fees guests pay4% of Araruna bookings | R$610 | R$1,370 |
| Gross bookings | R$14,128 | R$31,620 |
| Running costs | ||
| Airbnb's feeAbout 9%: 15.5% for the 44% of Araruna listings on Simplified Pricing, 3% for the rest | −R$1,210 | −R$2,710 |
| Cleaning and laundryPaid for by the cleaning fee; R$0 if you clean yourself | −R$610 | −R$1,370 |
| Utilities and internetAbout 5% of bookings | −R$710 | −R$1,580 |
| Guest suppliesToiletries, coffee, paper goods: about 2% | −R$280 | −R$630 |
| Repairs and upkeepIncluding linens and small replacements: about 3% | −R$420 | −R$950 |
| Short-term rental insuranceOne policy, on top of Airbnb's free AirCover | −R$140 | −R$140 |
| Permit and registrationWhere one is required | −R$70 | −R$70 |
| ManagementR$0 when you run it; co-hosts charge from about 10% of nightly bookings | R$0 | R$0 |
| Pricing and messaging toolsOptional; Airbnb's own tools are free | R$0 | R$0 |
| Lodging taxesAdded to the guest's bill and passed on | R$0 | R$0 |
| Total running costsAbout 20% of bookings, plus cleaning paid for by the cleaning fee | −R$3,440 | −R$7,450 |
| Left for housing costs, then profit | R$10,688about R$890 a month | R$24,170about R$2,010 a month |
| Housing costs | ||
| Mortgage or rent, property tax, home insurance, building or condo fees | Depend on the home | |
Estimate Your Own Araruna Airbnb Profit
The estimate starts from Araruna's average listing, run by its owner. Change how the listing performs, who runs it and who cleans to see what is left for the mortgage or rent.
To work out the profit on one Araruna home, with its price, its mortgage or rent and your own costs, use the Airbnb profit calculator. It starts from the comparable listings around the address.
How Araruna's Top Earners Get There
- More nights booked. The busiest quarter of Araruna listings are booked on 26% or more of their nights, against 16% for the median listing. Ten more booked nights a year at the median rate of R$250 adds about R$2,490 in bookings.
- Prices that follow demand. Ranked by price, the top quarter charge R$370 a night or more, against a median of R$250. That is a separate ranking from the busiest quarter, so the two marks don't multiply into one listing's takings. For the average listing, a 10% higher rate on the nights it already books adds about R$1,350 a year.
- Open for the busy months. April brought the average listing about R$3,740, against R$1,330 in October, so a calendar that is open and full in the busy months carries the year.
- Reviews that stand out. Araruna listings average 4.94 stars, and 44% carry Airbnb's Guest Favorite badge, which guests can filter for.
What a listing keeps comes down to the figures this page measures: nightly rate, nights booked and the months it's open. A listing at the top-quarter mark takes in about R$2,640 a month, against R$1,180 for the average one.
Occupancy
What Is the Airbnb Occupancy Rate in Araruna?
Araruna listings were booked on 17% of the nights they were open over the past year, 18 percentage points below the Paraíba average (35%) and 17 points below the Brazil average (34%). Occupancy climbs to 25% in June and falls to 14% in November.
Across Araruna's 18 active listings, the share of open nights booked by tier:
- Best-in-class properties (top 10%) are booked 40%+ of open nights, 24 points above the median.
- Strong performers (top 25%) fill 26% or more, roughly two nights a week.
- Typical properties (median) fill about 16% of open nights.
- Entry-level properties (bottom 25%) fill 9% or less, less than one night a week.
June was the busiest month in Araruna, November the quietest
Share of open nights booked, by month
The 12-month rate of 17% averages each listing's whole year, slow months included; each month here counts only the listings booked in it.
Nightly rates
How Much Does an Airbnb Cost per Night in Araruna?
The average nightly rate in Araruna, known as ADR (average daily rate), was R$328 over the past year, about 11% below the Paraíba average of R$370 and about 38% below the Brazil average of R$525. Rates peak in April at about R$365 and bottom out in May and June at about R$290.
Across Araruna's 18 active listings, nightly rates by tier:
- Best-in-class properties (top 10%) charge R$530+ a night, about 2.1 times the median.
- Strong performers (top 25%) charge R$370 or more, about R$120 above the median.
- Typical properties (median) charge about R$250 a night.
- Entry-level properties (bottom 25%) charge R$200 or less, about 19% below the median.
April rates ran 26% above May's
Average nightly rate (ADR), by month
The dashed line is the average of the months shown, R$320.
What Is the RevPAR for Airbnb in Araruna?
RevPAR, or revenue per available night, divides a listing's income by every night it was open to book, so it rises with both price and bookings. In Araruna it averaged R$57 over the past year, from about R$43 in October to about R$125 in April.
Across Araruna's 18 active listings, RevPAR by tier:
- Best-in-class properties (top 10%) earn R$177+ per open night, about five times the median.
- Strong performers (top 25%) earn R$61 or more.
- Typical properties (median) earn about R$36 per open night.
- Entry-level properties (bottom 25%) earn R$28 or less, about three-quarters of the median.
April RevPAR was about three times October's
Revenue per open night (RevPAR), by month
The dashed line is the average of the months shown, R$77. The 12-month RevPAR of R$57 averages each listing's whole year, slow months included; each month here counts only the listings booked in it.
Seasonality
Best and Worst Months for Airbnb in Araruna
With only 18 active listings, the monthly pattern in Araruna is noisy, since a few long or pricey stays can lift a month; revenue peaked in April and bottomed out in October.
How Far in Advance Do Guests Book Airbnb in Araruna?
Guests book Araruna stays 32 days ahead on average (about five weeks). March stays are booked furthest out, about 45 days ahead, and February stays closest to arrival, about 8 days. A typical March booking is made in late January.
March stays are booked furthest ahead
Average days between booking and check-in, by month of stay
The 12-month figure of 32 days averages each listing's year as a whole; each month here averages only the listings with stays in it.
Permits
Airbnb Permits and Registration in Araruna
None of the 18 active listings in Araruna display a registration, permit or license number. That doesn't mean no rules apply: some places don't ask hosts to show a number on the listing, and listing data doesn't capture every scheme.
Registration, permit, zoning and tourist-tax rules vary by address and change often, so confirm them with the local authority before buying or listing in Araruna.
Neighborhoods
Best Neighborhoods for Airbnb in Araruna
AirROI's area guide picks eight Araruna neighborhoods that draw short-term rental guests, led by Centro, Praça do Coreto and Bairro São José. The picks reflect guest appeal, not earnings data or permit eligibility, so check local permit rules for a specific address before buying.
| Area | Who it suits | Landmarks nearby |
|---|---|---|
| Centro | The heart of Araruna, rich in culture and history, perfect for tourists wanting to explore local attractions. | Igreja Matriz de Araruna, Araruna Historical Museum, Municipal Market, Cultural Events, Local Cuisine |
| Praça do Coreto | A lively square known for its events and gatherings, making it an ideal spot for short-term rentals during festivals and local activities. | Coreto, Local Festivals, Nearby Cafes, Artisans Market |
| Bairro São José | A charming neighborhood that offers a mix of local living and proximity to key amenities, favorable for families and longer stays. | Local Shops, Nearby Parks, Cafes and Restaurants, Friendly Atmosphere |
| Serra do Teimoso | A natural area close to Araruna, popular with tourists seeking outdoor adventures and eco-tourism. | Hiking Trails, Scenic Views, Sustainable Tourism, Wildlife Watching |
| Bairro São Vicente | A residential area that provides a quiet ambiance, appealing to those looking for peace yet still close to the city center. | Local Markets, Parks, Community Events |
| Caldos de São João | A spa town nearby, famous for its mineral waters and wellness tourism, attracting visitors seeking relaxation and health benefits. | Thermal Springs, Wellness Programs, Nature Walks |
| Bairro São Pedro | A vibrant community area with a mix of locals and visitors, suitable for guests looking for a local experience but with modern amenities. | Bars and Restaurants, Local Festivals, Community Engagement |
| Rural Areas | The rural outskirts of Araruna offer a tranquil escape with beautiful landscapes, ideal for guests wanting a unique experience away from the city. | Agricultural Tours, Scenic Landscapes, Local Farms, Traditional Crafts |
Area descriptions are AI-assisted from public sources and are not checked against zoning.
Nearby markets
Araruna vs. Nearby Airbnb Markets
Of the eight nearby markets in the table, all within 85 km, Tibau do Sul (77 km away) earned the most per listing, about 3.6 times as much as Araruna.
| Market | Listings | Avg. annual revenue | Avg. nightly rate | Occupancy |
|---|---|---|---|---|
| Serra de São Bento 8 km | 36 | R$23,600 | R$438 | 20% |
| Bananeiras 29 km | 282 | R$49,166 | R$791 | 24% |
| Areia 52 km | 39 | R$51,299 | R$536 | 29% |
| Canguaretama 76 km | 52 | R$31,466 | R$562 | 28% |
| Tibau do Sul 77 km | 1,597 | R$51,398 | R$541 | 36% |
| Baía Formosa 79 km | 50 | R$28,026 | R$630 | 21% |
| Nísia Floresta 82 km | 179 | R$27,139 | R$551 | 25% |
| Campina Grande 85 km | 735 | R$15,048 | R$321 | 28% |
Other Airbnb Markets in Paraíba
- João Pessoa Airbnb data 6,162 listings
- Cabedelo Airbnb data 1,209 listings
- Conde Airbnb data 462 listings
- Lucena Airbnb data 91 listings
- Pitimbu Airbnb data 75 listings
- Rio Tinto Airbnb data 45 listings
See all 13 Paraíba Airbnb markets
Markets Similar to Araruna
Markets elsewhere in Brazil with a similar nightly rate and occupancy to Araruna:
- Serro Airbnb data Brazil · R$299/night · 20.1%
- Alto Caparaó Airbnb data Brazil · R$354/night · 22.3%
- Lima Duarte Airbnb data Brazil · R$370/night · 22.4%
FAQ
Araruna Airbnb FAQ
How much do Airbnb hosts make in Araruna?
An active Araruna Airbnb grossed R$14,128 on average in the 12 months to April 2026, according to AirROI's tracking of 18 active listings. That is before cleaning, management, taxes and financing. Busier, better-run listings do far better: the top quarter took in R$2,610 or more in a typical month.
How much can I make on Airbnb in Araruna?
It depends most on the home's size, location and how it's run. The middle half of Araruna listings earn between R$634 and R$2,610 in a typical month, and the top tenth R$7,530 or more. For one home, enter its address and bedroom count in the Airbnb income calculator: it compares the home with similar listings nearby.
What is the average Airbnb occupancy rate in Araruna?
Listings in Araruna were booked on 17% of available nights over the past year. That compares with 35% for the Paraíba average. June was the busiest month.
How much does an Airbnb cost per night in Araruna?
The average booked night in Araruna cost R$328 before fees. Half of listings charge between R$200 and R$370, so bedroom count and location move the price more than the average suggests.
Do you need a permit for an Airbnb in Araruna?
None of the active Araruna listings display a registration, permit or license number. That doesn't mean no rules apply, so confirm registration, permit and tourist-tax rules with the local authority before buying.
Is Airbnb profitable in Araruna?
It can be, as extra income from a home or room you already have. The average Araruna Airbnb grossed R$14,128 in the 12 months to April 2026, 54% below the Paraíba average of R$30,787, though with only 18 active listings a single property can move that figure, counting listings open only part of the year, and a listing at the top-quarter mark, run by its owner with the cleaning fee covering the cleaner and everyday costs for Airbnb's fee, utilities, supplies, upkeep and insurance, keeps about R$2,010 a month. Check a specific home in the Airbnb calculator.
When is Airbnb peak season in Araruna?
April paid best over the past year, at R$3,740 per active listing, and October paid least. The month-by-month table above shows how rates and bookings each move.
What is the Airbnb RevPAR in Araruna?
Each night a Araruna listing was open to book earned R$57 on average over the past year, booked or not. That figure, revenue per available night (RevPAR), folds price and occupancy into one number; the top 10% of listings made R$177 or more.
How far in advance do guests book Airbnbs in Araruna?
Araruna stays were booked 32 days (about five weeks) before arrival on average over the past year, so most of a month is booked well before it starts.
How long do guests stay at Airbnbs in Araruna?
The average Araruna Airbnb stay lasted 2.1 nights over the past year. A listing took 12 reservations over the year on average.
How are Airbnbs in Araruna rated?
Guests rate Araruna Airbnbs 4.94 out of 5 on average. Guests score accuracy highest and location lowest.
What are the best neighborhoods for Airbnb in Araruna?
Centro, Praça do Coreto and Bairro São José draw the most short-term rental interest in Araruna. The neighborhood guide explains what brings guests to each.
How many Airbnbs are there in Araruna?
AirROI counted 18 active Airbnb listings in Araruna as of April 2026. The closest tracked market is Serra de São Bento, 8 km away.
How much are Airbnb cleaning fees in Araruna?
In Araruna, more than two in ten listings add a cleaning fee, and the typical fee is about R$42.
Method
About This Data
Figures on this page cover 18 active Airbnb listings in Araruna from May 2025 to April 2026 (trailing twelve months). AirROI refreshes them monthly from listing-level booking and calendar data covering 20+ million properties worldwide. AirROI measures bookings in US dollars; this page shows them in Brazilian reals at R$5.19 per US$, the typical rate from October 2025 to September 2026. Annual revenue averages every listing active during the period, including those listed for only part of it; monthly figures average the listings active in each month; the tier lists show the spread. Neighborhood descriptions are AI-assisted. See the methodology for definitions.
Need this programmatically? The same metrics are available through the AirROI Airbnb Data API and bulk downloads in the data portal.