São Borja, Rio Grande do Sul Airbnb Market Data 2026: STR Report & Statistics
How much can you earn on Airbnb in São Borja, Rio Grande do Sul? Based on AirROI's 2026 dataset (March 2025 – February 2026), the short answer is $3,429 per year — at a $40 nightly rate, 27.4% occupancy, and a N/A RevPAR.
With just 19 active listings, São Borja is a micro-market where selective demand that rewards strong listing quality and pricing strategy. Supply grew 280.0% and nightly rates have risen, creating an environment where the most bookable listings stand to capture outsized share. Hosts who pair competitive pricing with strong guest experience are well-positioned to convert the growing traveler base into consistent bookings.
Regulation is low with minimal registration requirements, pointing to an operator-friendly environment. In a market this size, differentiated listings with strong reviews can capture outsized returns relative to the competition.
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What Are the Key Airbnb Metrics in São Borja?
In São Borja, the headline Airbnb metrics are $3,429 in average annual revenue,27.4% occupancy, $40 ADR, and $0 in RevPAR, and guests book about 18 days in advance.
How Much Do Airbnb Hosts Earn Monthly in São Borja?
Understanding the monthly revenue variations for Airbnb listings in São Borja is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in São Borja is typically December, while May often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in São Borja across different performance tiers:
- Best-in-class properties (Top 10%) achieve $791+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $508 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $252 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $138, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in São Borja
What Is the Monthly Airbnb Occupancy Rate in São Borja?
Maximize your bookings by understanding the São Borja STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Decembersees the highest demand (peak season occupancy), while May experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in São Borja:
- Best-in-class properties (Top 10%) achieve 55%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 45% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 25%.
- Entry-level properties (Bottom 25%) average 12% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in São Borja
What Is the Average Airbnb Nightly Rate in São Borja?
Effective short term rental pricing strategy in São Borja involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in São Borja typically peaks in October and dips lowest during April. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $58+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $45 or more.
- Typical properties (Median) charge around $36 per night.
- Entry-level properties (Bottom 25%) earn around $30 per night.
Average Daily Rate (ADR) Trend by Month in São Borja
What Is the RevPAR for Airbnb in São Borja?
RevPAR in São Borja is currently N/A. Because RevPAR combines nightly rates with realized occupancy, it is one of the cleanest ways to compare how efficiently listings turn demand into revenue across the market.
- Entry-level properties (Bottom 25%) see N/A RevPAR.
- Typical properties (Median) generate N/A RevPAR.
- Strong performers (Top 25%) earn N/A RevPAR.
- Best-in-class (Top 10%) achieve N/A RevPAR.
Average Monthly RevPAR Trend in São Borja
RevPAR Insights for São Borja
- RevPAR peaks in Jan and bottoms out in Jan, mirroring the broader seasonal demand pattern and suggesting opportunities for dynamic pricing.
Recommendations for Hosts
- Track your own RevPAR monthly against these São Borja benchmarks. If your RevPAR falls below the median of N/A, examine whether low occupancy or low ADR is the primary drag.
- Use RevPAR rather than revenue alone when comparing properties of different sizes — it normalizes for available nights and gives a more accurate picture of performance.
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When Is the Peak Season for Airbnb in São Borja?
São Borja's peak Airbnb season falls in December, October, February, while the softest stretch is April, May, June. Overall, the market shows highly seasonal trends requiring careful strategy, which should guide pricing, minimum stays, and cash-flow planning.
Peak Season (December, October, February)
- Revenue averages $547 per month
- Occupancy rates average 39.2%
- Daily rates average $41
Shoulder Season
- Revenue averages $395 per month
- Occupancy maintains around 28.1%
- Daily rates hold near $39
Low Season (April, May, June)
- Revenue drops to average $277 per month
- Occupancy decreases to average 26.5%
- Daily rates adjust to average $38
Seasonality Insights for São Borja
- Airbnb seasonality in São Borja is pronounced. Revenue swings sharply between peak and low months, which means pricing strategy, minimum-stay settings, and cash reserves all need to account for extended slower periods.
- During the high season, the absolute peak month showcases São Borja's highest earning potential, with monthly revenues climbing to $573, occupancy reaching 41.8%, and ADRs peaking at $41.
- Conversely, the slowest single month marks the market's lowest point — revenue may dip to $218, occupancy could drop to 19.9%, and ADRs may adjust to $36.
- Lower occupancy paired with meaningful seasonality means hosts in São Borja need to maximize every peak-season booking and seriously consider whether off-season pricing adjustments or minimum-stay changes can capture incremental revenue.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability and consider tightening cancellation policies to reduce last-minute gaps.
- Low Season: Offer competitive pricing, extended-stay discounts, and flexible cancellation policies. Target off-season travelers like remote workers, budget-conscious guests, and travelers with flexible schedules.
- Shoulder Seasons: Implement dynamic pricing that bridges peak and low rates. Target weekend travelers, local events, and business visitors. Slightly more flexible terms than peak season can help maintain occupancy without deep discounting.
- In a highly seasonal market like São Borja, building a cash reserve during the top months is essential for covering fixed costs during the slow period. Automated pricing tools can help capture demand shifts in real time.
Do You Need a License for Airbnb in São Borja?
Low regulation and minimal registration activity in São Borja, Rio Grande do Sul, Brazil point to an operator-friendly environment. That said, even low-regulation markets may have tax collection requirements, safety standards, or HOA rules that affect short-term rental operations. Always verify the latest short-term rental regulations and Airbnb license requirements directly with local government authorities for São Borja to ensure full compliance before hosting.
(Source: AirROI data, 2026, finding no licensed listings among those analyzed)
What Are the Best Neighborhoods for Airbnb in São Borja?
With a compact short-term rental market, São Borja gives early-mover hosts an advantage in the right neighborhoods. The areas listed below are where guest demand and local attractions converge — a useful lens for investors evaluating whether to enter this market and where to position their listing.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Centro | The central area of São Borja offers easy access to key attractions, shopping centers, and local culture. Its bustling streets are perfect for tourists seeking a lively atmosphere. | São Borja Historical Museum, Igreja Matriz de São Borja, Praça da Bandeira, Memorial of the Republic, Casa de Cultura, Mercado Público |
| São Francisco | A neighborhood with a tranquil environment and close proximity to the São Francisco River, ideal for visitors seeking nature and a relaxing atmosphere. | Parque da Cidade, Caminho dos Pomares, Praça Marcolino Gomes, Feira do Livro, Café da Praça |
| Vila Tiaraju | This residential area is becoming popular among travelers looking for local experiences, offering a glimpse into the daily life of São Borja's residents. | Feira Livre, Vila Tiaraju Ecological Park, Ciclofaixa, Cultura Caúca, Parque de Exposições |
| São João | A quiet neighborhood known for its parks and green spaces, attracting families and nature lovers. Great for those who wish to escape the urban hustle. | Praça São João, Parque do Amor, Bosque da Criança, Igreja São João Batista |
| Vila Popular | An up-and-coming area with a community vibe. Offers a unique charm and is gaining attention for its local shops and restaurants. | Casa da Cultura Popular, Café e Bistrô, Praça do Povo, Eventos comunitários |
| Quinta dos Açorianos | A picturesque neighborhood perfect for families and groups, known for its spacious homes and proximity to parks and leisure areas. | Parque das Águas, Clube de Campo, Eventos ao ar livre |
| Bairro dos Materiais | An emerging area with affordable options for accommodations, attracting budget travelers and local visitors alike. | Feiras de Artesanato, Comércio Local, Praça do Comércio |
| Vila Rodrigues | Family-friendly neighborhood with schools and parks, ideal for longer stays and those looking to enjoy a quieter side of São Borja. | Parque das Crianças, Cidadela São Borja, Centro Educacional São Borja |
With 8 distinct neighborhoods showing meaningful short-term rental activity, São Borja offers diversification within a single market. Investors can tailor their strategy — from high-turnover tourist zones to quieter residential areas that attract longer stays and remote workers.
What Types of Properties Are on Airbnb in São Borja?
Room Type Distribution
Property Type Distribution
Market Composition Insights for São Borja
- The São Borja Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 84.2% of the 19 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in São Borja, Apartment/Condo properties are the most common (47.4%), reflecting the local real estate landscape.
- Houses represent a significant 42.1% portion, catering likely to families or larger groups.
- The presence of 5.3% Hotel/Boutique listings indicates integration with traditional hospitality.
São Borja Airbnb Room Capacity Analysis (2026): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for São Borja
- The dominant room capacity in São Borja is 1 bedroom listings, making up 57.9% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 84.2% of the active Airbnb listings in São Borja, indicating a high concentration in these sizes.
- With over half the market (57.9%) consisting of studios or 1-bedroom units, São Borja is particularly well-suited for individuals or couples.
São Borja Vacation Rental Guest Capacity Trends (2026)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for São Borja
- The most common guest capacity trend in São Borja vacation rentals is listings accommodating 3 guests (26.3%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 3 guests and 4 guests dominate the São Borja STR market, accounting for 47.4% of listings.
- 21.1% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in São Borja.
- On average, properties in São Borja are equipped to host 4.1 guests.
What Amenities Do Airbnb Guests Expect in São Borja?
Amenity Prevalence
Amenity Insights for São Borja
- Essential amenities in São Borja that guests expect include: Air conditioning, Wifi. Lacking these (any) could significantly impact bookings.
- Popular amenities like Free parking on premises, TV, Kitchen are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for São Borja: Air conditioning, Wifi.
- Consider adding popular differentiators like Free parking on premises or TV to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in São Borja to stay competitive.
Dive Deeper: Advanced São Borja STR Market Data (2026)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for São Borja. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsSão Borja Airbnb Guest Demographics & Profile Analysis (2026)
Guest Profile Summary for São Borja
- The typical guest profile for Airbnb in São Borja consists of primarily domestic travelers (85%), often arriving from nearby Rio Grande do Sul, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking Portuguese or Spanish.
- Domestic travelers account for 85.1% of guests.
- Key international markets include Brazil (85.1%) and Argentina (7.5%).
- Top languages spoken are Portuguese (37.6%) followed by Spanish (35.6%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Rio Grande do Sul and Porto Alegre.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
São Borja Airbnb Booking Patterns (2026): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for São Borja
- The most common availability pattern in São Borja falls within the 271-366 days range, representing 52.6% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 94.7% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in São Borja (36.8%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 10.5% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
How Far in Advance Do Guests Book Airbnb in São Borja?
Average Booking Lead Time by Month
Booking Lead Time Insights for São Borja
- The overall average booking lead time for vacation rentals in São Borja is 18 days.
- Guests book furthest in advance for stays during July (average 45 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in October (average 6 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (24 days avg.) sees the longest lead times, while Fall (10 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (18 days) as a baseline for your pricing and availability strategy in São Borja.
- For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 45 days out to capitalize on advance planning.
- During October, focus on last-minute booking availability and promotions, as guests book with very short notice (6 days avg.).
- Target marketing efforts for the Summer season well in advance (at least 24 days) to capture early planners.
- Monitor your own booking lead times against these São Borja averages to identify opportunities for dynamic pricing adjustments.
São Borja Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
15 listings
78.9% of total
30+ Nights
4 listings
21.1% of total
Key Insights
- The most prevalent minimum stay requirement in São Borja is 1 Night, adopted by 78.9% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (78.9%) of the São Borja Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- A significant segment (21.1%) caters to monthly stays (30+ nights) in São Borja, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 78.9% of São Borja hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 21.1% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in São Borja.
São Borja Airbnb Cancellation Policy Trends Analysis (2026)
Flexible
11 listings
57.9% of total
Moderate
5 listings
26.3% of total
Firm
2 listings
10.5% of total
Strict
1 listings
5.3% of total
Cancellation Policy Insights for São Borja
- The prevailing Airbnb cancellation policy trend in São Borja is Flexible, used by 57.9% of listings.
- The market strongly favors guest-friendly terms, with 84.2% of listings offering Flexible or Moderate policies. This suggests guests in São Borja may expect booking flexibility.
- Strict cancellation policies are quite rare (5.3%), potentially making listings with this policy less competitive unless justified by high demand or property type.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 57.9% market standard in São Borja.
- Given the high prevalence of Flexible policies (57.9%), offering this can enhance booking appeal, especially during shoulder seasons.
- Using a Strict policy might deter some guests, as only 5.3% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in São Borja.
What Do the Top Airbnb Listings in São Borja Look Like?
Benchmark your potential! Explore examples of top-performing Airbnb properties in São Borjabased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
House with en-suites, ample space and pool.
Entire Place • 4 bedrooms
Cozy house next to the Exhibition Park
Entire Place • 2 bedrooms
Large central 2-bedroom apartment
Entire Place • 2 bedrooms
Studio 2. Smells good. New. I issue invoice. Self Check-in
Entire Place • 1 bedroom
661 Accommodation (Hotel)
Private Room • 1 bedroom
Central, spacious apartment with garage
Entire Place • 3 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Who Are the Top Airbnb Hosts in São Borja?
Learn from the best! This table showcases top-performing Airbnb hosts in São Borja based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Luci | 2 | $15,211 | 66 | 4.97/5.0 |
| Vi | 1 | $8,923 | 44 | 4.98/5.0 |
| Mari | 1 | $8,090 | 127 | 4.93/5.0 |
| Renata | 2 | $5,981 | 117 | 4.89/5.0 |
| Geison | 1 | $5,175 | 86 | 5.00/5.0 |
| Márcia | 1 | $4,927 | 71 | 4.94/5.0 |
| Tiago | 1 | $4,406 | 56 | 4.98/5.0 |
| Rosane | 1 | $3,746 | 72 | 4.99/5.0 |
| Paula | 1 | $2,917 | 70 | 4.97/5.0 |
| Marcio | 2 | $2,497 | 126 | 4.70/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in São Borja.
How Does São Borja's Airbnb Market Compare to Nearby Cities?
How does the São Borja Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Compared with Alegrete, São Borja has 14 percentage points lower occupancy and about $8 higher ADR. That helps frame whether this market is winning more on demand, pricing, or both.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Encarnación | 25 | $362 | $128.94 | 27% |
| Municipio de Mercedes | 18 | $359 | $149.67 | 20% |
| Encarnacion | 211 | $317 | $74.00 | 23% |
| Posadas | 307 | $314 | $51.87 | 30% |
| Hohenau | 15 | $313 | $48.79 | 31% |
| Uruguaiana | 74 | $286 | $39.98 | 34% |
| Alegrete | 13 | $270 | $31.77 | 41% |
| Municipio de Ituzaingó | 23 | $249 | $81.38 | 22% |
| Municipio de Oberá | 32 | $137 | $37.59 | 24% |
Frequently Asked Questions About Airbnb in São Borja
These quick answers summarize the most common investor and operator questions using AirROI's latest market data for São Borja.
How much do Airbnb hosts make in São Borja?
São Borja hosts earn about $3,429 per year on average, with an average nightly rate of $40 and RevPAR of N/A. Those figures describe the typical revenue environment for active listings in São Borja, Rio Grande do Sul, not the ceiling for the best operators. Source: AirROI 2026 data, São Borja market, March 2025 to February 2026.
What is the average Airbnb occupancy rate in São Borja?
The average Airbnb occupancy rate in São Borja is 27.4%. December is the strongest month and May is the softest, so hosts should expect demand to move meaningfully throughout the year rather than stay flat.
What is the average Airbnb daily rate in São Borja?
Listings in São Borja average $40 per night. The broader pricing spread also matters: lower-performing listings cluster closer to the lower quartiles, while premium homes can price materially above the city average when demand spikes or listing quality stands out.
How many Airbnb listings are active in São Borja?
São Borja currently has about 19 active Airbnb listings in AirROI's market dataset. That supply count helps explain how competitive the market is, how much depth there is for benchmarking, and whether the market behaves like a niche destination or a scaled urban market.
How strict are short-term rental regulations in São Borja?
AirROI currently classifies the short-term rental regulation level in São Borja as Low. The dataset also shows about 0.0% of listings with registration evidence. That is a market signal, not legal advice, so hosts should still confirm current licensing and compliance rules locally before listing.
What is the RevPAR for Airbnb in São Borja?
RevPAR in São Borja is about N/A. That metric combines pricing and occupancy into one efficiency number, so it is often a better quick benchmark than ADR alone when investors want to compare how well listings convert nightly rates into realized revenue.
Is Airbnb profitable in São Borja?
Occupancy of 27.4% means São Borja is a more selective market. Profitability is achievable but requires careful cost management, premium positioning, or targeting longer stays to reduce turnover. Average annual revenue is $3,429, but individual returns depend on property type, location within the city, and the host's operating efficiency.
How far in advance do guests book Airbnb in São Borja?
The average booking lead time in São Borja is about 18 days — a relatively short booking window, meaning most guests decide within a few weeks of their trip — dynamic pricing can capture late demand. Hosts who understand their market's booking cadence can adjust minimum stays and pricing windows accordingly.
What are the best neighborhoods for Airbnb in São Borja?
Based on AirROI's analysis, some of the top neighborhoods for short-term rentals in São Borja include Centro, São Francisco, Vila Tiaraju. Each area attracts different guest profiles — from business travelers to leisure visitors — so the best location depends on the property type and target audience a host is aiming for. See the full neighborhood breakdown above.
What type of property performs best on Airbnb in São Borja?
entire_home listings make up 84.2% of the active supply in São Borja. The most common configuration does not always mean the most profitable — operators who identify underserved property types or bedroom counts can sometimes outperform the market average by filling a gap in local supply.
How does São Borja compare to nearby Airbnb markets?
Among neighboring markets, Encarnación posts $4,340 in average annual revenue with 26.8% occupancy, compared to São Borja's $3,429 and 27.4%. Comparing nearby markets helps investors understand whether a destination's performance reflects local demand or broader regional trends.
When is the peak season for Airbnb in São Borja?
December is the highest-revenue month in São Borja, while May is the softest. The revenue spread between them indicates a highly seasonal market — revenue in the peak month is more than double the low month, so cash-flow planning and pricing automation are critical.
About AirROI Market Data
AirROI tracks over 20 million properties across 190+ countries and maintains 15+ years of historical performance data, making it one of the deepest Airbnb and STR intelligence platforms available. The analytics pipeline aggregates listing-level data monthly — revenue, occupancy, nightly rates, RevPAR, guest demographics, booking patterns, and competitive supply — so investors and operators can benchmark any market against its own history and against neighboring destinations.
Real estate investors, property managers, financial institutions, hedge funds, tourism boards, hospitality consultants, tech platforms, and academic researchers rely on AirROI data to underwrite acquisitions, optimize pricing, model macro trends, and conduct peer-reviewed research. Data is available through in-depth market reports like this one and the Airbnb API with 22 endpoints and an Airbnb MCP Server for AI agents.
AirROI proprietary analytics as of 2026-02-28. Metrics reflect trailing twelve-month aggregates from active listings. Revenue figures are market averages, not projections. Neighborhood descriptions are AI-generated and reviewed for accuracy. For full methodology, see the data methodology page.