São Roque, São Paulo Airbnb Market Data 2026: STR Report & Statistics
How much can you earn on Airbnb in São Roque, São Paulo? Based on AirROI's 2026 dataset (April 2025 – March 2026), the short answer is $12,968 per year — at a $141 nightly rate, 30.1% occupancy, and a $43 RevPAR that reflects a wider gap between nightly rates and realized revenue that rewards occupancy-focused strategies.
São Roque's 418 active listings and selective demand that rewards strong listing quality and pricing strategy position it as a midsize vacation rental market. Supply grew 103.9% year over year, and the market is recalibrating around a new competitive baseline. This is the stage where hosts who invest in amenities, guest experience, and dynamic pricing build durable advantages that compound as the market matures.
Regulation is low with minimal registration requirements, pointing to an operator-friendly environment. In a tightening market, selectivity matters — focus on proven neighborhoods, competitive pricing, and guest experience to protect returns.
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What Are the Key Airbnb Metrics in São Roque?
In São Roque, the headline Airbnb metrics are $12,968 in average annual revenue,30.1% occupancy, $141 ADR, and $43 in RevPAR, and guests book about 33 days in advance.
How Much Do Airbnb Hosts Earn Monthly in São Roque?
Understanding the monthly revenue variations for Airbnb listings in São Roque is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in São Roque is typically December, while May often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in São Roque across different performance tiers:
- Best-in-class properties (Top 10%) achieve $3,538+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $1,836 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $846 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $398, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in São Roque
What Is the Monthly Airbnb Occupancy Rate in São Roque?
Maximize your bookings by understanding the São Roque STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while March experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in São Roque:
- Best-in-class properties (Top 10%) achieve 69%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 48% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 27%.
- Entry-level properties (Bottom 25%) average 15% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in São Roque
What Is the Average Airbnb Nightly Rate in São Roque?
Effective short term rental pricing strategy in São Roque involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in São Roque typically peaks in December and dips lowest during April. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $272+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $192 or more.
- Typical properties (Median) charge around $115 per night.
- Entry-level properties (Bottom 25%) earn around $65 per night.
Average Daily Rate (ADR) Trend by Month in São Roque
What Is the RevPAR for Airbnb in São Roque?
RevPAR in São Roque is currently $43. Because RevPAR combines nightly rates with realized occupancy, it is one of the cleanest ways to compare how efficiently listings turn demand into revenue across the market.
- Entry-level properties (Bottom 25%) see $15 RevPAR.
- Typical properties (Median) generate $28 RevPAR.
- Strong performers (Top 25%) earn $55 RevPAR.
- Best-in-class (Top 10%) achieve $100 RevPAR.
Average Monthly RevPAR Trend in São Roque
RevPAR Insights for São Roque
- The average RevPAR in São Roque is $43. This metric combines nightly rates with realized occupancy, making it one of the best single-number indicators of market efficiency.
- The gap between the top 10% ($100) and bottom 25% ($15) is $84, suggesting a relatively compressed market where operational differences yield moderate returns.
- RevPAR peaks in Dec and bottoms out in May, mirroring the broader seasonal demand pattern and suggesting opportunities for dynamic pricing.
Recommendations for Hosts
- Track your own RevPAR monthly against these São Roque benchmarks. If your RevPAR falls below the median of $28, examine whether low occupancy or low ADR is the primary drag.
- Top-quartile listings achieve $55+ RevPAR through a combination of competitive pricing, strong reviews, and strategic amenities. Target this tier through incremental improvements.
- Use RevPAR rather than revenue alone when comparing properties of different sizes — it normalizes for available nights and gives a more accurate picture of performance.
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When Is the Peak Season for Airbnb in São Roque?
São Roque's peak Airbnb season falls in December, January, July, while the softest stretch is March, May, September. Overall, the market shows moderate seasonality with distinct peak and low periods, which should guide pricing, minimum stays, and cash-flow planning.
Peak Season (December, January, July)
- Revenue averages $1,777 per month
- Occupancy rates average 36.1%
- Daily rates average $148
Shoulder Season
- Revenue averages $1,371 per month
- Occupancy maintains around 33.2%
- Daily rates hold near $141
Low Season (March, May, September)
- Revenue drops to average $1,220 per month
- Occupancy decreases to average 30.0%
- Daily rates adjust to average $139
Seasonality Insights for São Roque
- The Airbnb seasonality pattern in São Roque shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it is also insightful to look at the extremes:
- During the high season, the absolute peak month showcases São Roque's highest earning potential, with monthly revenues climbing to $1,953, occupancy reaching 42.1%, and ADRs peaking at $158.
- Conversely, the slowest single month marks the market's lowest point — revenue may dip to $1,193, occupancy could drop to 26.1%, and ADRs may adjust to $131.
- Lower occupancy paired with meaningful seasonality means hosts in São Roque need to maximize every peak-season booking and seriously consider whether off-season pricing adjustments or minimum-stay changes can capture incremental revenue.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability and consider tightening cancellation policies to reduce last-minute gaps.
- Low Season: Offer competitive pricing, extended-stay discounts, and flexible cancellation policies. Target off-season travelers like remote workers, budget-conscious guests, and travelers with flexible schedules.
- Shoulder Seasons: Implement dynamic pricing that bridges peak and low rates. Target weekend travelers, local events, and business visitors. Slightly more flexible terms than peak season can help maintain occupancy without deep discounting.
- Regularly analyze your own performance against these São Roque seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Do You Need a License for Airbnb in São Roque?
Low regulation and minimal registration activity in São Roque, São Paulo, Brazil point to an operator-friendly environment. That said, even low-regulation markets may have tax collection requirements, safety standards, or HOA rules that affect short-term rental operations. Always verify the latest short-term rental regulations and Airbnb license requirements directly with local government authorities for São Roque to ensure full compliance before hosting.
(Source: AirROI data, 2026, based on 0% licensed listings)
What Are the Best Neighborhoods for Airbnb in São Roque?
Location within São Roque matters. Even in a midsize market, the difference between neighborhoods can mean a material gap in occupancy, nightly rate, and overall Airbnb revenue. Below are 8 areas where short-term rental activity and guest interest are concentrated — along with the reasons each neighborhood appeals to travelers.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Cascavel | A beautiful area surrounded by nature, perfect for tourists seeking tranquility and outdoor activities such as hiking and cycling. Offers stunning views and a peaceful environment, making it a desired location for weekend getaways. | Cascavel Peak, Cascavel Waterfall, Hiking Trails, Natural Parks, Camping Areas |
| Centro Histórico | The historical center of São Roque filled with colonial architecture and cultural landmarks. Ideal for tourists interested in history and local culture. Proximity to dining and shopping options adds to its appeal. | Igreja Matriz de São Roque, Museu de História, Local Artisan Shops, Cultural Events, Festivals |
| Vinhedos | Renowned for its wineries and vineyards, this area attracts wine enthusiasts and those looking for gourmet experiences. Its scenic beauty and wine tours make it popular for romantic getaways. | Wine Tasting Tours, Vineyard Visits, Gourmet Restaurants, Wine Festivals, Scenic Drives |
| Alto da Serra | A prestigious residential neighborhood offering beautiful views and a serene atmosphere. Great for families and visitors looking to enjoy a more secluded experience while still being close to the city. | Nature Reserves, Parks, Quiet Streets, Luxury Homes, Outdoor Activities |
| Parque Natural Municipal | A natural park area perfect for eco-tourism and those seeking outdoor adventures. Features trails, picnic spots, and opportunities for wildlife watching, popular with families and nature lovers. | Hiking Trails, Picnic Areas, Wildlife Watching, Educational Nature Programs, Scenic Views |
| Praça da Matriz | A vibrant plaza surrounded by shops and cafes, ideal for those who want to experience local life. Close-knit community vibe attracts visitors looking for an authentic experience. | Local Markets, Cafes, Cultural Performances, Community Events, Shopping Options |
| Jardim São Roque | A residential neighborhood with a mix of green spaces and urban living, appealing to visitors looking for a balance between nature and convenience. It offers parks and amenities while being family-friendly. | Local Parks, Family-Friendly Recreation, Community Events, Convenient Shops, Playgrounds |
| Recanto da Serra | A retreat area known for its beautiful landscapes and calm environment. Ideal for those looking to relax and enjoy nature away from the hustle and bustle of the city. Offers a range of outdoor activities. | Nature Trails, Lakes, Scenic Overlooks, Cabin Rentals, Outdoor Sports |
With 8 distinct neighborhoods showing meaningful short-term rental activity, São Roque offers diversification within a single market. Investors can tailor their strategy — from high-turnover tourist zones to quieter residential areas that attract longer stays and remote workers.
What Types of Properties Are on Airbnb in São Roque?
Room Type Distribution
Property Type Distribution
Market Composition Insights for São Roque
- The São Roque Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 86.6% of the 418 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in São Roque, House properties are the most common (64.4%), reflecting the local real estate landscape.
- Houses represent a significant 64.4% portion, catering likely to families or larger groups.
- The presence of 11% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like others, unique stays (combined 3.8%) offer potential for unique stay experiences.
São Roque Airbnb Room Capacity Analysis (2026): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for São Roque
- The dominant room capacity in São Roque is 1 bedroom listings, making up 31.3% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 48.8% of the active Airbnb listings in São Roque, indicating a high concentration in these sizes.
- A significant 42.4% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in São Roque.
São Roque Vacation Rental Guest Capacity Trends (2026)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for São Roque
- The most common guest capacity trend in São Roque vacation rentals is listings accommodating 8+ guests (42.6%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 8+ guests and 2 guests dominate the São Roque STR market, accounting for 65.1% of listings.
- 51.3% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in São Roque.
- On average, properties in São Roque are equipped to host 5.1 guests.
How Do Listings in São Roque Compare on Quality?
Listing quality in São Roque can be approximated through presentation depth, bedroom count, and how often hosts disclose exact locations. These signals show how professionally the local supply base is merchandised.
Listing Quality Insights for São Roque
- At 49.2 photos per listing on average, São Roque hosts invest well in visual presentation. Listings with 20+ photos consistently outperform in search ranking and conversion.
- 19.1% of listings show their exact location. Lower disclosure rates can increase booking hesitation — guests want to know exactly where they are staying.
Recommendations for Hosts
- Enable exact location if possible — it removes a common source of guest uncertainty and can improve your listing's position in map-based searches.
- Use these quality indicators as a self-audit checklist. Listings that exceed the São Roque averages across all three metrics are better positioned for premium pricing.
What Amenities Do Airbnb Guests Expect in São Roque?
Amenity Prevalence
Amenity Insights for São Roque
- Essential amenities in São Roque that guests expect include: Wifi, Free parking on premises. Lacking these (any) could significantly impact bookings.
- Popular amenities like Pets allowed, TV, Kitchen are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for São Roque: Wifi, Free parking on premises.
- Prioritize adding missing essentials: Wifi, Free parking on premises.
- Consider adding popular differentiators like Pets allowed or TV to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in São Roque to stay competitive.
Which Airbnb Amenities Boost Revenue in São Roque?
Not every amenity matters equally. This table focuses on the amenities most associated with higher revenue in São Roque, which makes it more useful for prioritizing upgrades than a simple popularity list alone.
| Amenity | Prevalence | Revenue With | Revenue Without | Revenue Uplift |
|---|---|---|---|---|
TV | 92.6% | $13,638 | $4,606 | 196.1% |
Record playerHigh opportunity | 1.2% | $35,114 | $12,700 | 176.5% |
DishwasherHigh opportunity | 3.3% | $33,683 | $12,250 | 175.0% |
Children's playroomHigh opportunity | 2.6% | $33,323 | $12,418 | 168.3% |
Hot tub | 15.1% | $27,322 | $10,421 | 162.2% |
Bathtub | 12.2% | $28,144 | $10,859 | 159.2% |
SafeHigh opportunity | 1.7% | $30,297 | $12,673 | 139.1% |
Bread makerHigh opportunity | 3.3% | $29,139 | $12,408 | 134.8% |
BikesHigh opportunity | 2.2% | $28,408 | $12,628 | 125.0% |
GymHigh opportunity | 4.1% | $26,896 | $12,378 | 117.3% |
Revenue Impact Insights for São Roque
- TV tops the revenue impact list with a 196.1% uplift — listings with this amenity earn $13,638 vs. $4,606 without it.
- High-opportunity amenities — Record player, Dishwasher, Children's playroom — combine revenue uplift above 100% with prevalence under 10%, meaning most competitors haven't adopted them yet.
- TV — while widespread — still correlate with meaningful revenue gains, making it table stakes rather than true differentiators.
Recommendations for Hosts
- Prioritize adding Record player — it has the best combination of high revenue impact and low market saturation in São Roque.
- Focus your upgrade budget on amenities in the top half of this table. Below-median amenities may improve guest experience but contribute less to revenue growth.
- Highlight revenue-impacting amenities prominently in your listing title, photos, and description — guests can't value what they don't notice.
Dive Deeper: Advanced São Roque STR Market Data (2026)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for São Roque. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsSão Roque Airbnb Guest Demographics & Profile Analysis (2026)
Guest Profile Summary for São Roque
- The typical guest profile for Airbnb in São Roque consists of primarily domestic travelers (96%), often arriving from nearby São Paulo, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking Portuguese or English.
- Domestic travelers account for 96.4% of guests.
- Key international markets include Brazil (96.4%) and United States (1.3%).
- Top languages spoken are Portuguese (47.4%) followed by English (31.7%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from São Paulo and Rio de Janeiro.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
What Are Airbnb Guest Ratings in São Roque?
Listings in São Roque average 4.89 out of 5 overall, with about 57 reviews per active listing and 51.0% of listings carrying the Guest Favorite badge.
Rating Breakdown by Category
Guest Rating Insights for São Roque
- With an overall rating of 4.89, São Roque listings meet an exceptionally high bar. Guests consistently report strong satisfaction, which drives repeat bookings and referral traffic.
- The strongest subcategory is Communication (4.94), while Value (4.81) trails behind — a useful signal for hosts looking to prioritize upgrades.
- 51.0% of listings carry the Guest Favorite badge, a strong trust signal that can meaningfully lift click-through and booking rates.
Recommendations for Hosts
- Focus improvement efforts on Value — even small gains in the weakest subcategory can lift overall ratings and search ranking.
- Encourage guests to leave reviews after checkout. Listings with more reviews rank higher in search results and convert browsers into bookers more effectively.
São Roque Airbnb Booking Patterns (2026): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for São Roque
- The most common availability pattern in São Roque falls within the 271-366 days range, representing 61.5% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 87.1% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in São Roque (35.4%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 14.1% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
How Far in Advance Do Guests Book Airbnb in São Roque?
Average Booking Lead Time by Month
Booking Lead Time Insights for São Roque
- The overall average booking lead time for vacation rentals in São Roque is 33 days.
- Guests book furthest in advance for stays during December (average 50 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in March (average 17 days), indicating more last-minute travel plans during this time.
- Seasonally, Winter (36 days avg.) sees the longest lead times, while Spring (22 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (33 days) as a baseline for your pricing and availability strategy in São Roque.
- For December stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 50 days out to capitalize on advance planning.
- Target marketing efforts for the Winter season well in advance (at least 36 days) to capture early planners.
- Monitor your own booking lead times against these São Roque averages to identify opportunities for dynamic pricing adjustments.
What Is the Average Length of Stay for Airbnb in São Roque?
Guests in São Roque stay about 3.2 nights on average, generating roughly 9,441 reservations and 22.6 bookings per listing in the latest AirROI dataset. The most common check-in time is 3:00 PM and check-out is 12:00 PM.
Monthly Length of Stay in São Roque
Check-in Time Distribution
Check-out Time Distribution
Stay Pattern Insights for São Roque
- A mid-range stay length points to leisure-driven demand — weekend getaways and short vacations. Hosts should optimize for quick turnover efficiency while keeping the guest experience smooth.
- At 22.6 bookings per listing, the turnover rate is high. Hosts with streamlined operations (self-check-in, automated messaging, reliable cleaners) have a structural advantage.
- Stay lengths peak in Dec (3.5 nights) and shorten in Mar (2.4 nights). Adjust minimum-night requirements seasonally to match.
Recommendations for Hosts
- With shorter average stays, focus on streamlining turnover. Self-check-in, reliable cleaning crews, and pre-staged amenities can reduce per-booking operational costs.
- Set your check-in time to match or beat the market standard of 3:00 PM. Offering early check-in flexibility can be a low-cost differentiator.
- Monitor length-of-stay seasonality to adjust minimum-night requirements — longer minimums during peak periods maximize revenue while shorter minimums fill gaps in shoulder seasons.
São Roque Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
166 listings
39.7% of total
2 Nights
144 listings
34.4% of total
3 Nights
7 listings
1.7% of total
4-6 Nights
2 listings
0.5% of total
7-29 Nights
2 listings
0.5% of total
30+ Nights
97 listings
23.2% of total
Key Insights
- The most prevalent minimum stay requirement in São Roque is 1 Night, adopted by 39.7% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (74.1%) of the São Roque Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- A significant segment (23.2%) caters to monthly stays (30+ nights) in São Roque, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 39.7% of São Roque hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 23.2% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in São Roque.
São Roque Airbnb Cancellation Policy Trends Analysis (2026)
Super Strict 60 Days
5 listings
1.2% of total
Limited
13 listings
3.1% of total
Flexible
91 listings
21.8% of total
Moderate
127 listings
30.4% of total
Firm
147 listings
35.2% of total
Strict
35 listings
8.4% of total
Cancellation Policy Insights for São Roque
- The prevailing Airbnb cancellation policy trend in São Roque is Firm, used by 35.2% of listings.
- There's a relatively balanced mix between guest-friendly (52.2%) and stricter (43.6%) policies, offering choices for different guest needs.
- Strict cancellation policies are quite rare (8.4%), potentially making listings with this policy less competitive unless justified by high demand or property type.
Recommendations for Hosts
- Consider adopting a Firm policy to align with the 35.2% market standard in São Roque.
- Using a Strict policy might deter some guests, as only 8.4% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in São Roque.
How Much Are Airbnb Cleaning Fees in São Roque?
Cleaning fees in São Roque are meaningful operating levers, not just pass-through charges. What matters most is how often hosts charge them, how high they run relative to market norms, and how large a share of gross revenue they consume.
Cleaning Fee Insights for São Roque
- 74.2% of listings charge a cleaning fee, making it standard practice in São Roque. Guests expect it and factor it into their booking decisions.
- The average cleaning fee of $34 is close to the median ($27), suggesting a relatively consistent fee structure across the market.
- Cleaning fees represent 6.9% of gross revenue on average — a modest component of the overall booking price.
Recommendations for Hosts
- Price your cleaning fee competitively against the São Roque median of $27. Fees significantly above market norms can deter bookings, especially for shorter stays.
- Monitor competitor cleaning fees regularly. Airbnb's search algorithm factors in total price, so a well-calibrated cleaning fee can improve your listing's ranking.
What Do the Top Airbnb Listings in São Roque Look Like?
Benchmark your potential! Explore examples of top-performing Airbnb properties in São Roquebased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Container House - Luxury, Nature and Exclusivity!
Entire Place • 6 bedrooms
Villa Sunrock, charm, captivating beauty & comfort
Entire Place • 5 bedrooms
Mirante da Serra - São Roque/SP
Entire Place • 6 bedrooms
House with complete leisure facilities!
Entire Place • 5 bedrooms
Loft Vidro Pirâmide Rota do Vinho São Roque (São Roque Wine Route)
Entire Place • 1 bedroom
São Roque Majestic Chalet - SPA, sauna and pool
Entire Place • 1 bedroom
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Who Are the Top Airbnb Hosts in São Roque?
Learn from the best! This table showcases top-performing Airbnb hosts in São Roque based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Comtainer Na Mata | 5 | $319,331 | 136 | 4.95/5.0 |
| Rodrigo | 3 | $175,563 | 518 | 4.94/5.0 |
| Rudinei | 5 | $100,734 | 525 | 4.97/5.0 |
| Leonardo | 1 | $94,943 | 95 | 5.00/5.0 |
| Kelly Bueno | 1 | $85,954 | 72 | 4.94/5.0 |
| Daya | 5 | $85,224 | 981 | 4.96/5.0 |
| Deborah | 1 | $75,427 | 54 | 4.91/5.0 |
| Joelma | 8 | $74,433 | 531 | 4.98/5.0 |
| Elisa | 4 | $72,408 | 84 | 4.97/5.0 |
| Bruno | 1 | $72,137 | 165 | 4.95/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in São Roque.
Who Are the Airbnb Hosts in São Roque?
São Roque is a quality-focused market, with a high Superhost share and fairly mature operating standards.
Host Profile Insights for São Roque
- With 56.0% Superhosts, São Roque has an experienced host base that sets high guest expectations. New entrants should plan for competitive quality standards.
- 3.6% of listings are professionally managed, reflecting a market still dominated by individual hosts.
- 2.9% of listings have Instant Book enabled. Lower Instant Book adoption means many guests must request approval, which can slow conversions.
- 71.3% of listings use Airbnb's simplified pricing (host-only fee), where the host pays the entire platform service fee and the guest sees one all-in price with no separate Airbnb service charge. High adoption signals a professional, PMS-connected host base — Airbnb mandates simplified pricing for software-connected listings.
Recommendations for Hosts
- Consider enabling Instant Book — it reduces booking friction and Airbnb's algorithm tends to favor Instant Book listings in search results.
- With 30.1% cohosted listings, there may be a growing local market for property management services.
- Benchmark your host metrics against these São Roque averages regularly and adjust your hosting strategy based on what top performers do differently.
Top Professional Management Companies in São Roque
These are the highest-grossing professional property management operations in São Roque, ranked by total revenue across their portfolio. Their performance metrics offer a benchmark for what institutional-level hosting looks like in this market.
| Company | Listings | Revenue | ADR | Occ. | Rating |
|---|---|---|---|---|---|
| Regiane | 8 | $71,746 | $96 | 26.9% | 4.71/5 |
| Rodrigo | 1 | $36,466 | $138 | 70.7% | 4.96/5 |
| Molina Carneiro Hospedagens | 3 | $18,785 | $62 | 27.2% | 4.89/5 |
| Renata | 1 | $11,972 | $86 | 40.5% | 4.96/5 |
| Mario & Camila | 1 | $6,986 | $189 | 14.7% | 5.00/5 |
| Gabriel | 1 | $1,195 | $278 | 8.3% | 4.80/5 |
Management Company Insights for São Roque
- The leading management company, Regiane, operates 8 listings with $71,746 in gross revenue — a useful benchmark for what scale looks like in São Roque.
- Top managers average 3 properties each, suggesting professional management in São Roque still operates at a relatively boutique scale.
- Professionally managed listings in the top tier average 4.89/5 in guest ratings — demonstrating that scale and quality can coexist.
Recommendations
- With only 3.6% of listings professionally managed, there may be an opportunity to differentiate through more structured operations and consistent guest experiences.
- Study how top management companies price, position, and maintain their portfolios — their ADR and occupancy rates reflect strategies refined across dozens of listings.
- If you're considering hiring a property manager, compare their portfolio performance against these benchmarks before committing.
How Does São Roque's Airbnb Market Compare to Nearby Cities?
How does the São Roque Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Compared with Valinhos, São Roque has 3 percentage points lower occupancy and about $55 lower ADR. That helps frame whether this market is winning more on demand, pricing, or both.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Tuiuti | 18 | $1,836 | $163.76 | 31% |
| Itupeva | 133 | $1,579 | $230.51 | 28% |
| Morungaba | 31 | $1,515 | $273.02 | 27% |
| Valinhos | 57 | $1,478 | $195.70 | 33% |
| Campo Limpo Paulista | 49 | $1,465 | $183.08 | 29% |
| Tietê | 12 | $1,412 | $269.67 | 23% |
| Pedra Bela | 26 | $1,398 | $140.32 | 32% |
| Itatiba | 162 | $1,381 | $190.54 | 29% |
| Bom Jesus dos Perdões | 82 | $1,306 | $174.60 | 28% |
| Bertioga | 4,387 | $1,251 | $198.15 | 29% |
Frequently Asked Questions About Airbnb in São Roque
These quick answers summarize the most common investor and operator questions using AirROI's latest market data for São Roque.
How much do Airbnb hosts make in São Roque?
São Roque hosts earn about $12,968 per year on average, with an average nightly rate of $141 and RevPAR of $43. Those figures describe the typical revenue environment for active listings in São Roque, São Paulo, not the ceiling for the best operators. Source: AirROI 2026 data, São Roque market, April 2025 to March 2026.
What is the average Airbnb occupancy rate in São Roque?
The average Airbnb occupancy rate in São Roque is 30.1%. December is the strongest month and May is the softest, so hosts should expect demand to move meaningfully throughout the year rather than stay flat.
What is the average Airbnb daily rate in São Roque?
Listings in São Roque average $141 per night. The broader pricing spread also matters: lower-performing listings cluster closer to the lower quartiles, while premium homes can price materially above the city average when demand spikes or listing quality stands out.
How many Airbnb listings are active in São Roque?
São Roque currently has about 418 active Airbnb listings in AirROI's market dataset. That supply count helps explain how competitive the market is, how much depth there is for benchmarking, and whether the market behaves like a niche destination or a scaled urban market.
How strict are short-term rental regulations in São Roque?
AirROI currently classifies the short-term rental regulation level in São Roque as Low. The dataset also shows about 0.2% of listings with registration evidence. That is a market signal, not legal advice, so hosts should still confirm current licensing and compliance rules locally before listing.
What is the RevPAR for Airbnb in São Roque?
RevPAR in São Roque is about $43. That metric combines pricing and occupancy into one efficiency number, so it is often a better quick benchmark than ADR alone when investors want to compare how well listings convert nightly rates into realized revenue.
Is Airbnb profitable in São Roque?
Occupancy of 30.1% means São Roque is a more selective market. Profitability is achievable but requires careful cost management, premium positioning, or targeting longer stays to reduce turnover. Average annual revenue is $12,968, but individual returns depend on property type, location within the city, and the host's operating efficiency.
How far in advance do guests book Airbnb in São Roque?
The average booking lead time in São Roque is about 33 days — a moderate lead time that gives hosts planning visibility while still benefiting from last-minute bookings. Hosts who understand their market's booking cadence can adjust minimum stays and pricing windows accordingly.
What are the best neighborhoods for Airbnb in São Roque?
Based on AirROI's analysis, some of the top neighborhoods for short-term rentals in São Roque include Cascavel, Centro Histórico, Vinhedos. Each area attracts different guest profiles — from business travelers to leisure visitors — so the best location depends on the property type and target audience a host is aiming for. See the full neighborhood breakdown above.
What type of property performs best on Airbnb in São Roque?
entire_home listings make up 86.6% of the active supply in São Roque. The most common configuration does not always mean the most profitable — operators who identify underserved property types or bedroom counts can sometimes outperform the market average by filling a gap in local supply.
How does São Roque compare to nearby Airbnb markets?
Among neighboring markets, Tuiuti posts $22,033 in average annual revenue with 31.4% occupancy, compared to São Roque's $12,968 and 30.1%. Comparing nearby markets helps investors understand whether a destination's performance reflects local demand or broader regional trends.
What is the average length of stay in São Roque?
The average Airbnb stay length in São Roque is about 3.2 nights. That matters for turnover, cleaning operations, and pricing strategy because shorter stays increase changeovers while longer stays can smooth occupancy and reduce operational friction.
What is the average Airbnb guest rating in São Roque?
Airbnb listings in São Roque average 4.89 out of 5 overall. About 51.0% of listings carry the guest favorite badge, which suggests a meaningful share of inventory is competing on review quality rather than price alone.
Which amenities boost Airbnb revenue in São Roque?
TV and Record player are among the strongest revenue-linked amenities in São Roque. In AirROI's latest dataset, listings with these amenities outperform those without on average revenue, which makes amenities analysis useful for prioritizing investment and listing upgrades.
Do Airbnb hosts charge cleaning fees in São Roque?
Yes. About 74.2% of active Airbnb listings in São Roque charge a cleaning fee, and the average fee is $34. The more important operating benchmark is how much of gross revenue that fee consumes, not just the absolute dollar amount.
What percentage of Airbnb hosts are Superhosts in São Roque?
A 56.0% Superhost rate signals a highly competitive market where review quality and responsiveness are table stakes, not differentiators.
About AirROI Market Data
AirROI tracks over 20 million properties across 190+ countries and maintains 15+ years of historical performance data, making it one of the deepest Airbnb and STR intelligence platforms available. The analytics pipeline aggregates listing-level data monthly — revenue, occupancy, nightly rates, RevPAR, guest demographics, booking patterns, and competitive supply — so investors and operators can benchmark any market against its own history and against neighboring destinations.
Real estate investors, property managers, financial institutions, hedge funds, tourism boards, hospitality consultants, tech platforms, and academic researchers rely on AirROI data to underwrite acquisitions, optimize pricing, model macro trends, and conduct peer-reviewed research. Data is available through in-depth market reports like this one and the Airbnb API with 22 endpoints and an Airbnb MCP Server for AI agents.
AirROI proprietary analytics as of 2026-03-31. Metrics reflect trailing twelve-month aggregates from active listings. Revenue figures are market averages, not projections. Neighborhood descriptions are AI-generated and reviewed for accuracy. For full methodology, see the data methodology page.