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Airbnb market data · 202612 months to September 2026

La Serena, Chile Airbnb Market Data: Revenue, Occupancy & Trends

Source: AirROI Reviewed by , Founder @ AirROI Updated

Active Airbnb listings
2,929
Avg. booking lead time
24 days
Listings showing a permit
1%
Peak revenue month
January
Lowest revenue month
August

The short answer

La Serena Airbnb Market at a Glance

La Serena is cheaper but busier than the Coquimbo Region average. Listings averaged CLP 74,424 a night and were booked on 38% of available nights, against CLP 86,900 and 35% for the Coquimbo Region average.

Timing matters: in January, usually the best month, the average listing earns about 3.6 times as much as in August, usually the slowest.

With 2,929 active listings, La Serena is the largest of 9 Coquimbo Region markets AirROI tracks. From a year earlier, average revenue fell 12% while the number of active listings grew 55%.

Map of Airbnb listings in La Serena Browse the live La Serena Airbnb market See Every La Serena Listing

Revenue

How Much Do Airbnb Hosts Make in La Serena?

Gross bookings per La Serena listing averaged CLP 4,183,926 over the 12 months to September 2026 (Coquimbo Region average: CLP 4,962,165), before cleaning, platform and management costs and taxes.

In a typical year, the average La Serena listing brings in CLP 1,470,000 in January, its best month, and CLP 408,000 in August, its slowest. October runs within 2% of August, so either can be the slowest in a given year. The three strongest months bring in 44% of a full year's revenue, where an even calendar would give any three months 25%.

In a typical month, a top-quarter listing earns at least 3.5 times as much as a bottom-quarter one.

  • Best-in-class properties (top 10%) earn CLP 1,390,000+ a month, about 2.6 times the typical property.
  • Strong performers (top 25%) earn CLP 930,000 or more, roughly CLP 400,000 a month above the median.
  • Typical properties (median) earn about CLP 534,000 a month.
  • Entry-level properties (bottom 25%) earn CLP 260,000 or less, about half of the median.

These are monthly figures for listings active in each month. The annual average above also counts listings that operated for only part of the year, so it runs below twelve times these figures.

January earns about 3.6 times what August does

Average revenue per active listing, by month, September 2024 to August 2026

The dashed line is the average of the months shown, CLP 665,000. Each point is one month as recorded, averaged over the listings active in it. The best and slowest months in the text average each calendar month over the past two years, so they can differ from the highest and lowest points here.

La Serena Airbnb Data by Month

Latest 12 months in the September 2026 data. September's figures are still coming in, so the rows run to August.

January 2026 led on revenue. Nightly rates peaked in July 2026 and bookings in February 2026, so the best-paying month is not always the busiest or the priciest.

Average monthly Airbnb revenue, occupancy, nightly rate, RevPAR, booking lead time and length of stay per active listing in La Serena, Sep 2025 to Aug 2026
Month Avg. Revenue Occupancy Avg. Nightly Rate RevPAR Booking Lead Time Avg. Length of Stay
Sep 2025CLP 460,76325.3%CLP 70,586CLP 15,35920 days3.9 nights
Oct 2025CLP 432,14125.4%CLP 70,289CLP 13,94016 days3.5 nights
Nov 2025CLP 405,33524.7%CLP 69,922CLP 13,51125 days5.3 nights
Dec 2025CLP 687,34630.3%CLP 72,373CLP 22,17229 days6.7 nights
Jan 2026CLP 1,448,26357.5%CLP 76,496CLP 46,71834 days7.9 nights
Feb 2026CLP 1,293,74957.8%CLP 76,597CLP 46,20531 days6.6 nights
Mar 2026CLP 699,69133.8%CLP 73,594CLP 22,57120 days5.6 nights
Apr 2026CLP 472,74323.8%CLP 72,991CLP 15,75814 days3.6 nights
May 2026CLP 528,78025.1%CLP 76,823CLP 17,05713 days4.3 nights
Jun 2026CLP 595,27527.8%CLP 77,307CLP 19,84214 days4.9 nights
Jul 2026CLP 708,14729.6%CLP 79,075CLP 22,84316 days5.5 nights
Aug 2026CLP 424,18020.7%CLP 78,341CLP 13,68318 days3.1 nights

Averages per active listing in each month. Highlighted: the highest-revenue month of the 12. RevPAR is the month's revenue spread over its nights, booked or not. Booking lead time is the days between booking and check-in, and length of stay the nights per booking, for stays in that month.

For a figure on one home rather than the whole La Serena market, enter its address and size in the Airbnb calculator, which compares it with similar listings nearby.

Profit

Is an Airbnb in La Serena Profitable?

Yes, when it's run well. The average La Serena Airbnb took in CLP 4,183,926 in the 12 months to September 2026, an average that counts every active listing, including those open only part of the year. A listing in the top quarter took in about CLP 7,282,000, and run by its owner at everyday costs, about CLP 446,000 a month of that is left after running costs, so a home that costs less than that to own or rent makes money.

These amounts come before housing costs. Where the mortgage or rent is less each month, the difference is profit; a home owned outright keeps it all after property tax, home insurance and any building or condo fees.

La Serena Airbnb Income, Expenses and Profit per Year

A year of income, running costs and what is left for housing costs for an average and a top-quarter La Serena Airbnb
Line Average listing Top-quarter listing
Money in
Nightly bookingsCLP 3,964,926CLP 6,901,000
Cleaning fees guests pay5% of La Serena bookingsCLP 219,000CLP 381,000
Gross bookingsCLP 4,183,926CLP 7,282,000
Running costs
Airbnb's feeAbout 10%: 15.5% for the 59% of La Serena listings on Simplified Pricing, 3% for the rest−CLP 433,000−CLP 753,000
Cleaning and laundryPaid for by the cleaning fee; CLP 0 if you clean yourself−CLP 219,000−CLP 381,000
Utilities and internetAbout 5% of bookings−CLP 209,000−CLP 364,000
Guest suppliesToiletries, coffee, paper goods: about 2%−CLP 84,000−CLP 146,000
Repairs and upkeepIncluding linens and small replacements: about 3%−CLP 126,000−CLP 218,000
Short-term rental insuranceOne policy, on top of Airbnb's free AirCover−CLP 42,000−CLP 42,000
Permit and registrationWhere one is required−CLP 21,000−CLP 21,000
ManagementCLP 0 when you run it; co-hosts charge from about 10% of nightly bookingsCLP 0CLP 0
Pricing and messaging toolsOptional; Airbnb's own tools are freeCLP 0CLP 0
Lodging taxesAdded to the guest's bill and passed onCLP 0CLP 0
Total running costsAbout 22% of bookings, plus cleaning paid for by the cleaning fee−CLP 1,134,000−CLP 1,925,000
Left for housing costs, then profitCLP 3,049,926about CLP 254,000 a monthCLP 5,357,000about CLP 446,000 a month
Housing costs
Mortgage or rent, property tax, home insurance, building or condo fees Depend on the home

Estimate Your Own La Serena Airbnb Profit

The estimate starts from La Serena's average listing, run by its owner. Change how the listing performs, who runs it and who cleans to see what is left for the mortgage or rent.

To work out the profit on one La Serena home, with its price, its mortgage or rent and your own costs, use the Airbnb profit calculator. It starts from the comparable listings around the address.

How La Serena's Top Earners Get There

  • More nights booked. The busiest quarter of La Serena listings are booked on 46% or more of their nights, against 27% for the median listing. Ten more booked nights a year at the median rate of CLP 64,300 adds about CLP 643,000 in bookings.
  • Prices that follow demand. Ranked by price, the top quarter charge CLP 85,000 a night or more, against a median of CLP 64,300. That is a separate ranking from the busiest quarter, so the two marks don't multiply into one listing's takings. For the average listing, a 10% higher rate on the nights it already books adds about CLP 396,000 a year.
  • Open for the busy months. In a typical year, January brings the average listing about CLP 1,470,000, against CLP 408,000 in August, so a calendar that is open and full in the busy months carries the year.
  • Reviews that stand out. La Serena listings average 4.79 stars, and 37% carry Airbnb's Guest Favorite badge, which guests can filter for.

What a listing keeps comes down to the figures this page measures: nightly rate, nights booked and the months it's open. A listing at the top-quarter mark takes in about CLP 607,000 a month, against CLP 349,000 for the average one.

Occupancy

What Is the Airbnb Occupancy Rate in La Serena?

La Serena listings were booked on 38% of the nights they were open over the past year, 3 percentage points above the Coquimbo Region average (35%) and 5 points above the Chile average (33%). In a typical year, occupancy swings from 22% in August to 65% in February.

The busiest tenth of listings are booked about 4.8 times as often as the bottom quarter.

  • Best-in-class properties (top 10%) are booked 66%+ of open nights, 39 points above the median.
  • Strong performers (top 25%) fill 46% or more, roughly three nights a week.
  • Typical properties (median) fill about 27% of open nights.
  • Entry-level properties (bottom 25%) fill 14% or less, less than one night a week.

February is usually the busiest month in La Serena, August the quietest

Share of open nights booked, by month, September 2024 to August 2026

The 12-month rate of 38% averages each listing's whole year, slow months included; each month here counts only the listings booked in it.

Nightly rates

How Much Does an Airbnb Cost per Night in La Serena?

The average nightly rate in La Serena, known as ADR (average daily rate), was CLP 74,424 over the past year, about 14% below the Coquimbo Region and Chile averages (CLP 86,900 and CLP 88,700). In a typical year, rates barely change through the year, staying between about CLP 68,900 and CLP 75,200.

The top 10% charge about 2.3 times the rate of the bottom quarter.

  • Best-in-class properties (top 10%) charge CLP 115,000+ a night, about 1.8 times the median.
  • Strong performers (top 25%) charge CLP 85,000 or more, about CLP 21,000 above the median.
  • Typical properties (median) charge about CLP 64,300 a night.
  • Entry-level properties (bottom 25%) charge CLP 50,900 or less, about 79% of the median.

Average nightly rate by month in La Serena

Average nightly rate (ADR), by month, September 2024 to August 2026

The dashed line is the average of the months shown, CLP 72,300.

What Is the RevPAR for Airbnb in La Serena?

RevPAR, or revenue per available night, divides a listing's income by every night it was open to book, so it rises with both price and bookings. In La Serena it averaged CLP 28,400 over the past year, from about CLP 13,200 in a typical August to about CLP 48,800 in a typical February.

Per open night, by tier:

  • Best-in-class properties (top 10%) earn CLP 50,700+ per open night, about twice the median.
  • Strong performers (top 25%) earn CLP 36,600 or more, about CLP 11,000 a night above the median.
  • Typical properties (median) earn about CLP 25,300 per open night.
  • Entry-level properties (bottom 25%) earn CLP 15,900 or less, about two-thirds of the median.

February RevPAR is about 3.7 times August's

Revenue per open night (RevPAR), by month, September 2024 to August 2026

The dashed line is the average of the months shown, CLP 22,000. The 12-month RevPAR of CLP 28,400 averages each listing's whole year, slow months included; each month here counts only the listings booked in it.

Seasonality

Best and Worst Months for Airbnb in La Serena

La Serena has one high season, January and February, which makes it a highly seasonal market. Business is slowest from April to November. A listing earns about 2.4 times as much a month in December through February as in June through August.

Average revenue by month in La Serena

Average revenue per active listing, each calendar month averaged over the past two years

The dashed line is the average of the 12 calendar months, CLP 665,000.

Revenue by month in La Serena in numbers
Average monthly revenue per active listing in La Serena, by calendar month
Month Season Revenue per listing
JanuaryHigh seasonCLP 1,470,000
FebruaryHigh seasonCLP 1,370,000
MarchShoulder seasonCLP 675,000
AprilLow seasonCLP 466,000
MayLow seasonCLP 474,000
JuneLow seasonCLP 521,000
JulyLow seasonCLP 576,000
AugustLow seasonCLP 408,000
SeptemberLow seasonCLP 483,000
OctoberLow seasonCLP 415,000
NovemberLow seasonCLP 422,000
DecemberShoulder seasonCLP 700,000
Average monthly Airbnb revenue, occupancy and nightly rate in La Serena by season
Season Revenue per month Occupancy Nightly rate
High seasonJanuary–FebruaryCLP 1,420,00063%CLP 75,158
Shoulder seasonMarch, DecemberCLP 687,00033%CLP 71,162
Low seasonApril–NovemberCLP 471,00025%CLP 71,822

How Far in Advance Do Guests Book Airbnb in La Serena?

Guests book La Serena stays 24 days ahead on average (about three weeks). January stays are booked furthest out, about 32 days ahead, and May stays closest to arrival, about 12 days. A typical January booking is made in mid-December.

January stays are booked furthest ahead

Average days between booking and check-in, by month of stay, September 2024 to August 2026

The 12-month figure of 24 days averages each listing's year as a whole; each month here averages only the listings with stays in it.

Permits

Airbnb Permits and Registration in La Serena

1% of the 2,929 active listings in La Serena display a registration, permit or license number. A low share doesn't mean no rules apply: some places don't ask hosts to show a number on the listing, and listing data doesn't capture every scheme.

Registration, permit, zoning and tourist-tax rules vary by address and change often, so confirm them with the local authority before buying or listing in La Serena.

Neighborhoods

Best Neighborhoods for Airbnb in La Serena

AirROI's area guide picks seven La Serena neighborhoods that draw short-term rental guests, led by La Serena Centro, La Serena Beach and Cruz del Tercer Milenio. The picks reflect guest appeal, not earnings data or permit eligibility, so check local permit rules for a specific address before buying.

Best neighborhoods for Airbnb in La Serena
Area Who it suits Landmarks nearby
La Serena Centro The vibrant heart of La Serena, offering shops, restaurants, and cultural attractions. It's desirable for tourists who want to experience the city's history and urban life.Plaza de Armas, La Serena Cathedral, Faro Monumental, Museo Arqueológico, Costanera de La Serena
La Serena Beach Renowned for its beautiful beaches, making it perfect for vacationers looking for leisure and coastal activities. Great for families and beach enthusiasts.Playa La Serena, Playa El Faro, Avenida del Mar, paddleboarding, fishing spots
Cruz del Tercer Milenio A landmark in La Serena with stunning views and family-friendly attractions. Its proximity to the beach and parks makes it appealing to tourists.Cruz del Tercer Milenio, Japanese Garden, Parque Pedro de Valdivia, Cerro Grande
Elqui Valley Famous for wine and pisco production, along with beautiful landscapes. Attracts tourists interested in nature, wine tours, and stargazing.Pisco Distilleries, Observatories, Vicuña, Nature Trails, Local Markets
Valle del Elqui Known for its serene environment and picturesque views, it's a quiet escape for those looking to relax, enjoy nature, and sample local products.Nature Parks, Hiking Trails, Cultural Experiences, Astronomical Tours
La Florida A growing residential area with easy access to the central city's amenities. Attractive for budget travelers looking for affordable accommodations.Shopping Malls, Local Restaurants, Public Parks, Transportation Hubs
Andacollo A small town with rich traditions and a famous sanctuary. Perfect for tourists wanting to explore cultural and historical experiences outside La Serena.Sanctuary of Andacollo, Local Crafts, Cultural Events, Scenic Views

Area descriptions are AI-assisted from public sources and are not checked against zoning.

Listings

La Serena Airbnb Listings by Type and Size

Almost every Airbnb in La Serena is an entire home: 96% of listings, with private rooms at 4%. Apartments and condos account for 87% of the stock; houses come next at 9%.

Nearly all listings rent the whole place

La Serena Airbnb listings by room type

  • Entire home 96%
  • Private room 4%
  • Hotel room <1%
Room types in numbers
La Serena Airbnb listings by room type
Room type Share of listings Listings
Entire home95.7%2,802
Private room4.3%126
Hotel room0.0%1

Apartments dominate the property mix

La Serena Airbnb listings by property type

  • Apartment/Condo 87%
  • House 9%
  • Cabin/Outdoor 2%
  • Hotel/Boutique 1%
  • Others <1%
  • Unique stay <1%
Property types in numbers
La Serena Airbnb listings by property type
Property type Share of listings Listings
Apartment/Condo86.9%2,546
House9.0%265
Cabin/Outdoor2.0%60
Hotel/Boutique1.3%39
Others0.4%12
Unique stay0.2%7

How Many Bedrooms Do Airbnb Listings in La Serena Have?

Two-bedroom homes are the most common size in La Serena (50% of entire homes), and 37% have three or more bedrooms. Shares are of the 2,770 entire homes that give a bedroom count; rented rooms are left out.

La Serena entire homes by number of bedrooms

Entire homes with each number of bedrooms, of those with a bedroom count on file

Bedroom counts in numbers
La Serena entire homes by number of bedrooms
Bedrooms Share of entire homes with a bedroom count Entire homes
Studio0.3%9
1 bedroom12.4%342
2 bedrooms50.0%1,385
3 bedrooms34.1%944
4 bedrooms2.2%61
5+ bedrooms1.0%27

What Each Home Size Earns in La Serena

A typical one-bedroom home in La Serena earned CLP 3,780,000 over the past year, against CLP 8,510,000 for a home with five or more bedrooms.

What each home size earns in La Serena
Home size Listings Typical annual revenue (median) Average annual revenue Avg. nightly rate Occupancy
1 bedroom342CLP 3,780,000CLP 4,710,000CLP 62,02740%
2 bedrooms1,385CLP 3,280,000CLP 4,210,000CLP 72,86238%
3 bedrooms944CLP 2,810,000CLP 3,850,000CLP 79,05738%
4 bedrooms61CLP 7,120,000CLP 9,450,000CLP 149,20837%
5+ bedrooms27CLP 8,510,000CLP 9,720,000CLP 178,08836%

How Many Guests Do Airbnbs in La Serena Sleep?

The most common capacity in La Serena is four guests (33% of listings), and 26% of listings sleep six or more.

La Serena listings by guest capacity

Share of listings by the number of guests they sleep

Guest capacity in numbers
La Serena listings by guest capacity
Guest capacity Share of listings Listings
1 guest0.2%6
2 guests7.1%202
3 guests5.3%150
4 guests33.1%939
5 guests28.7%814
6 guests17.4%492
7 guests2.9%82
8+ guests5.3%150

How La Serena Airbnb Listings Are Set Up

La Serena hosts set up an average of 3.6 beds per listing. Only 42% of listings show their exact location on the listing map; the rest show an approximate area.

Photos per listing
12
Beds per listing
3.6
Show exact location
42%

What Amenities Do Airbnb Listings in La Serena Offer?

Pools are close to standard in La Serena: 75% of listings have one, and 96% offer free parking on site.

Share of La Serena listings with each common amenity

  • TV Nearly all
  • Kitchen 98%
  • Free parking on premises 96%
  • Wifi 92%
  • Hot water 76%
  • Pool 75%
  • Washer 69%
  • Refrigerator 68%
  • Dishes and silverware 67%
  • Cooking basics 64%

Airbnb Amenities Linked to Higher Revenue in La Serena

Listings in La Serena with a home movie theater earned about 2.4 times as much a year, on average, as those without: CLP 9,720,000 against CLP 4,100,000. The gap is smaller for a sauna (about 2.2 times as much) and a ping pong table (about twice as much). Bigger, professionally run homes tend to carry more amenities, so these gaps reflect the kind of listing as much as the feature itself.

Revenue gap for La Serena listings with each amenity

How much more listings with the amenity earned in a year than those without, and the share of listings that have it

  • Movie theater +137% on 2% of listings
  • Sauna +124% on 2% of listings
  • Ping pong table +98% on 3% of listings
  • Hot tub +95% on 4% of listings
  • Indoor fireplace +91% on 2% of listings
  • Children's playroom +90% on 1.0% of listings
  • Pool view +86% on 7% of listings
  • Sun loungers +84% on 3% of listings
  • Pool table +84% on 3% of listings
  • Ocean view +83% on 8% of listings
Revenue by amenity in numbers
Average annual revenue of La Serena listings with and without each amenity
Amenity Listings with it Avg. revenue with Avg. revenue without Revenue gap
Movie theater2%CLP 9,720,000CLP 4,100,000+137%
Sauna2%CLP 9,180,000CLP 4,100,000+124%
Ping pong table3%CLP 8,080,000CLP 4,070,000+98%
Hot tub4%CLP 7,850,000CLP 4,030,000+95%
Indoor fireplace2%CLP 7,880,000CLP 4,120,000+91%
Children's playroom1.0%CLP 7,870,000CLP 4,150,000+90%
Pool view7%CLP 7,370,000CLP 3,950,000+86%
Sun loungers3%CLP 7,480,000CLP 4,070,000+84%
Pool table3%CLP 7,500,000CLP 4,080,000+84%
Ocean view8%CLP 7,190,000CLP 3,920,000+83%

Guests

Who Books Airbnbs in La Serena?

Most La Serena guests are domestic, but a sizeable minority come from abroad: 19% of those who left reviews live outside Chile, led by visitors from Argentina and the United States. Guests speak a mix of languages: Spanish leads at 57%, followed by English and French.

81% of La Serena guests are domestic

Where guests who left reviews live

  • Domestic 81%
  • International 19%

Where La Serena guests come from: top cities

Share of guests who left reviews

  • Santiago 33%
  • Antofagasta 3%
  • Copiapó 3%
  • La Serena 2%
Top origin cities in numbers
Where La Serena guests come from: top cities
Origin city Share of guests
Santiago32.7%
Antofagasta2.8%
Copiapó2.6%
La Serena2.5%

Where La Serena guests come from: top countries

Share of guests who left reviews

  • Chile 81%
  • Argentina 9%
  • United States 2%
  • France 1%
  • Germany 1%
Top origin countries in numbers
Where La Serena guests come from: top countries
Origin country Share of guests
Chile81.0%
Argentina8.8%
United States1.7%
France1.1%
Germany1.0%

Languages spoken by La Serena guests

Share of guests who left reviews

  • Spanish 57%
  • English 31%
  • French 3%
  • Portuguese 3%
  • German 2%
Top languages in numbers
Languages spoken by La Serena guests
Language Share of guests
Spanish57.2%
English31.0%
French3.2%
Portuguese3.1%
German2.0%

What Are Airbnb Guest Ratings in La Serena?

La Serena Airbnbs average 4.79 stars, and 37% of listings hold Airbnb's Guest Favorite badge. Guests are toughest on cleanliness: it scores 4.72, against 4.88 for check-in.

Check-in scores highest in La Serena; cleanliness is lowest

Average guest rating out of 5 by category; the bars start at 4.0

  • Accuracy 4.83
  • Cleanliness 4.72
  • Communication 4.87
  • Location 4.87
  • Check-in 4.88
  • Value 4.78
Category scores in numbers
La Serena guest ratings by category
Category Average rating (out of 5)
Accuracy4.83
Cleanliness4.72
Communication4.87
Location4.87
Check-in4.88
Value4.78

Booking patterns

How Guests Book in La Serena: Stays, Rules and Fees

Nearly all La Serena listings are open to guests more than 180 days a year, but only 3% are booked or blocked that many days. The most common booked-or-blocked total is 31 to 90 days a year, covering 46% of listings; blocked nights include any the host closes off.

Days a year La Serena listings are open to guests

Share of listings by days a year

  • 271-366 days 82%
  • 181-270 days 15%
  • 91-180 days 3%
  • 31-90 days <1%
Open days in numbers
Days a year La Serena listings are open to guests
Days a year Share of listings Listings
271-366 days82.2%2,408
181-270 days14.7%430
91-180 days2.8%83
31-90 days0.3%8

Days a year La Serena listings are booked or blocked

Share of listings by days a year

  • 271-366 days <1%
  • 181-270 days 3%
  • 91-180 days 16%
  • 31-90 days 46%
  • 1-30 days 35%
Booked or blocked days in numbers
Days a year La Serena listings are booked or blocked
Days a year Share of listings Listings
271-366 days0.3%9
181-270 days2.9%86
91-180 days15.8%463
31-90 days46.0%1,348
1-30 days34.9%1,023

What Is the Average Length of Stay for Airbnb in La Serena?

The average La Serena booking lasts 6.3 nights, longest in January and shortest in August. Listings took about 9 bookings each over the year, some 27,200 in all. Nearly three-quarters of listings that give a check-in time set it at 3 p.m., with check-out usually at noon.

Average length of stay by month in La Serena

Average nights per booking, by month of stay

Two-year average by calendar month.

La Serena Airbnb Minimum Stay Requirements

About six in ten listings in La Serena accept stays of one or two nights.

Minimum stay set by La Serena listings

Share of listings by the shortest stay they accept, from one night to 30 or more

  • 1 Night 17% 505 listings
  • 2 Nights 43% 1,252 listings
  • 3 Nights 25% 725 listings
  • 4-6 Nights 14% 407 listings
  • 7-29 Nights 1% 36 listings
  • 30+ Nights <1% 4 listings

What Cancellation Policies Do Airbnb Hosts Use in La Serena?

Flexible is the most common cancellation policy in La Serena, used by 45% of listings; it refunds guests in full if they cancel at least a day before check-in. Hosts here lean flexible: about three-quarters of listings offer Flexible or Moderate terms, against 18% on Firm or stricter ones.

Cancellation policies of La Serena listings, from most to least flexible

Share of listings by the policy they use

  • Flexible 45% 1,310 listings
  • Moderate 30% 877 listings
  • Limited 7% 208 listings
  • Firm 16% 461 listings
  • Strict 2% 70 listings
  • Super Strict 60 Days <1% 3 listings

How Much Are Airbnb Cleaning Fees in La Serena?

About seven in ten La Serena listings charge a cleaning fee. The typical fee is about CLP 26,659. Spread over the average stay of 6.3 nights, that adds roughly CLP 4,210 a night to what guests pay. For listings that charge one, cleaning fees make up about 5% of gross revenue.

Median cleaning fee
CLP 26,659
Average cleaning fee
CLP 27,324
Listings charging a fee
69.1%
Share of gross revenue
5.2%

Top earners

Top-Earning Airbnbs and Hosts in La Serena

The top-grossing Airbnb in La Serena, a four-bedroom home, took in CLP 72,500,000 over the past year, about 17 times the city's average of CLP 4,180,000.

Casa Mirador, great view, La Serena Chile Casa Mirador, great view, La Serena Chile Entire home · 4 bedrooms Rated 4.93
Revenue
CLP 72.5M
Occupancy
56.1%
Daily rate
CLP 363,782
AquaSerenza's Valle Hermosa House, Elqui Valley AquaSerenza's Valle Hermosa House, Elqui Valley Entire home · 5 bedrooms Rated 4.95
Revenue
CLP 42.1M
Occupancy
39.2%
Daily rate
CLP 308,059
Avenida del Mar - Spacious Terrace 509 Avenida del Mar - Spacious Terrace 509 Entire home · 4 bedrooms Rated 4.94
Revenue
CLP 36.8M
Occupancy
61.2%
Daily rate
CLP 164,103
Spacious oceanfront apartment, La Serena. Spacious oceanfront apartment, La Serena. Entire home · 4 bedrooms Rated 4.92
Revenue
CLP 27.7M
Occupancy
52.4%
Daily rate
CLP 196,346
Beautiful Serena Apartment, Laguna Mar, Ocean View + Parking Beautiful Serena Apartment, Laguna Mar, Ocean View + Parking Entire home · 3 bedrooms Rated 4.94
Revenue
CLP 25M
Occupancy
62.6%
Daily rate
CLP 145,389
Exceptional ocean view! Exceptional ocean view! Entire home · 2 bedrooms Rated 4.94
Revenue
CLP 22.7M
Occupancy
69.1%
Daily rate
CLP 89,115

Who Are the Top Airbnb Hosts in La Serena?

Elqui Advisers is the top-grossing host in La Serena, with CLP 172.6 million in bookings across 38 listings over the past year. Hosting here is fragmented: the ten top-grossing hosts run just 4% of the market's 2,929 listings. Per listing, a smaller operator earns more: Katherine grossed CLP 21.1 million per listing, about 4.6 times Elqui Advisers' CLP 4.54 million.

Top Airbnb hosts in La Serena by revenue
# Host Listings Gross revenue Per listing Avg. rating
Elqui Advisers 38CLP 172,593,823CLP 4,541,9434.73/5
Hom 22CLP 128,302,037CLP 5,831,9114.89/5
Jorge Ignacio 21CLP 119,719,826CLP 5,700,9444.69/5
4 Rodrigo 6CLP 79,692,488CLP 13,282,0814.72/5
5 Nicolás 9CLP 74,464,656CLP 8,273,8514.86/5
6 Feli 9CLP 74,405,824CLP 8,267,3144.76/5
7 Nicole 1CLP 72,462,508CLP 72,462,5084.93/5
8 Katherine 3CLP 63,203,721CLP 21,067,9074.95/5
9 Cristian 6CLP 43,838,590CLP 7,306,4324.78/5
10 Víctor 1CLP 42,069,934CLP 42,069,9344.95/5

Who Are the Airbnb Hosts in La Serena?

Only 2% of La Serena listings are classed as professionally managed. Superhosts run a third of listings. Airbnb's Simplified Pricing, where the host pays the whole service fee and guests see one price with no separate Airbnb charge, covers 59% of listings.

Superhosts
32.3%
Professional management
2.2%
Cohosted listings
15.5%
Instant Book enabled
33.9%
Simplified Pricing
58.8%

Nearby markets

La Serena vs. Nearby Airbnb Markets

Of the eight nearby markets in the table, all within 78 km, La Higuera (75 km away, 52 listings) earned the most per listing, about 79% more than La Serena.

Airbnb markets near La Serena: distance, revenue, nightly rate and occupancy
Market Listings Avg. annual revenue Avg. nightly rate Occupancy
Elqui 8 km 40CLP 4,922,637CLP 79,13937%
Coquimbo 13 km 2,276CLP 5,378,590CLP 95,39235%
Guanaqueros 35 km 41CLP 3,741,388CLP 85,71238%
Tongoy 45 km 43CLP 5,269,198CLP 110,16436%
Vicuña 54 km 227CLP 4,912,525CLP 83,87324%
La Higuera 75 km 52CLP 7,501,162CLP 119,52226%
Ovalle 77 km 32CLP 3,256,019CLP 58,18932%
Pisco Elqui 78 km 31CLP 6,737,257CLP 102,84731%

Other Airbnb Markets in Coquimbo Region

See all 9 Coquimbo Region Airbnb markets

Markets Similar to La Serena

Markets elsewhere in Chile with a similar nightly rate and occupancy to La Serena:

FAQ

La Serena Airbnb FAQ

How much do Airbnb hosts make in La Serena?

An active La Serena Airbnb grossed CLP 4,183,926 on average in the 12 months to September 2026, according to AirROI's tracking of 2,929 active listings. That is before cleaning, management, taxes and financing. Busier, better-run listings do far better: the top quarter took in CLP 930,000 or more in a typical month.

How much can I make on Airbnb in La Serena?

It depends most on the home's size, location and how it's run. The middle half of La Serena listings earn between CLP 260,000 and CLP 930,000 in a typical month, and the top tenth CLP 1,390,000 or more. For one home, enter its address and bedroom count in the Airbnb income calculator: it compares the home with similar listings nearby.

What is the average Airbnb occupancy rate in La Serena?

Listings in La Serena were booked on 38% of available nights over the past year. That compares with 35% for the Coquimbo Region average. February is usually the busiest month.

How much does an Airbnb cost per night in La Serena?

The average booked night in La Serena cost CLP 74,424 before fees. Half of listings charge between CLP 50,900 and CLP 85,000, so bedroom count and location move the price more than the average suggests.

Do you need a permit for an Airbnb in La Serena?

In La Serena, 1% of active listings display a registration, permit or license number. A low share doesn't mean no rules apply, so confirm registration, permit and tourist-tax rules with the local authority before buying.

Is Airbnb profitable in La Serena?

Yes, when it's run well. The average La Serena Airbnb grossed CLP 4,183,926 in the 12 months to September 2026, 16% below the Coquimbo Region average of CLP 4,962,165, counting listings open only part of the year. A listing at the top-quarter mark, run by its owner with the cleaning fee covering the cleaner and everyday costs for Airbnb's fee, utilities, supplies, upkeep and insurance, has about CLP 446,000 a month left before the mortgage or rent, so a home that costs less than that to own or rent makes a profit. Check a specific home in the Airbnb estimator.

When is Airbnb peak season in La Serena?

January usually pays best, averaging CLP 1,470,000 per active listing over the past two years, and August usually pays least. The month-by-month table above shows how the latest 12 months played out.

What is the Airbnb RevPAR in La Serena?

Each night a La Serena listing was open to book earned CLP 28,400 on average over the past year, booked or not. That figure, revenue per available night (RevPAR), folds price and occupancy into one number; the top 10% of listings made CLP 50,700 or more.

How far in advance do guests book Airbnbs in La Serena?

La Serena stays were booked 24 days (about three weeks) before arrival on average over the past year, so most of a month is booked well before it starts.

How long do guests stay at Airbnbs in La Serena?

The average La Serena Airbnb stay lasted 6.3 nights over the past year. A listing took 9 reservations over the year on average.

How are Airbnbs in La Serena rated?

Guests rate La Serena Airbnbs 4.79 out of 5 on average. Guests score check-in highest and cleanliness lowest.

What are the best neighborhoods for Airbnb in La Serena?

La Serena Centro, La Serena Beach and Cruz del Tercer Milenio draw the most short-term rental interest in La Serena. The neighborhood guide explains what brings guests to each.

How many Airbnbs are there in La Serena?

AirROI counted 2,929 active Airbnb listings in La Serena as of September 2026. The closest tracked market is Elqui, 8 km away.

How much are Airbnb cleaning fees in La Serena?

In La Serena, about seven in ten listings add a cleaning fee, and the typical fee is about CLP 26,659.

Method

About This Data

Figures on this page cover 2,929 active Airbnb listings in La Serena from October 2025 to September 2026 (trailing twelve months). AirROI refreshes them monthly from listing-level booking and calendar data covering 20+ million properties worldwide. AirROI measures bookings in US dollars; this page shows them in Chilean pesos at CLP 919 per US$, the typical rate from October 2025 to September 2026. Annual revenue averages every listing active during the period, including those listed for only part of it; monthly figures average the listings active in each month; the tier lists show the spread. Neighborhood descriptions are AI-assisted. See the methodology for definitions.

Need this programmatically? The same metrics are available through the AirROI Airbnb Data API and bulk downloads in the data portal.