Casa Mirador, great view, La Serena Chile Entire home · 4 bedrooms Rated 4.93 - Revenue
- CLP 72.5M
- Occupancy
- 56.1%
- Daily rate
- CLP 363,782
Airbnb market data · 202612 months to September 2026
The average Airbnb in La Serena brought in CLP 4,183,926 over the 12 months through September 2026, about 16% less than the Coquimbo Region average of CLP 4,962,165.
The short answer
La Serena is cheaper but busier than the Coquimbo Region average. Listings averaged CLP 74,424 a night and were booked on 38% of available nights, against CLP 86,900 and 35% for the Coquimbo Region average.
Timing matters: in January, usually the best month, the average listing earns about 3.6 times as much as in August, usually the slowest.
With 2,929 active listings, La Serena is the largest of 9 Coquimbo Region markets AirROI tracks. From a year earlier, average revenue fell 12% while the number of active listings grew 55%.
Browse the live La Serena Airbnb market
See Every La Serena Listing
Revenue
Gross bookings per La Serena listing averaged CLP 4,183,926 over the 12 months to September 2026 (Coquimbo Region average: CLP 4,962,165), before cleaning, platform and management costs and taxes.
In a typical year, the average La Serena listing brings in CLP 1,470,000 in January, its best month, and CLP 408,000 in August, its slowest. October runs within 2% of August, so either can be the slowest in a given year. The three strongest months bring in 44% of a full year's revenue, where an even calendar would give any three months 25%.
In a typical month, a top-quarter listing earns at least 3.5 times as much as a bottom-quarter one.
These are monthly figures for listings active in each month. The annual average above also counts listings that operated for only part of the year, so it runs below twelve times these figures.
January earns about 3.6 times what August does
Average revenue per active listing, by month, September 2024 to August 2026
The dashed line is the average of the months shown, CLP 665,000. Each point is one month as recorded, averaged over the listings active in it. The best and slowest months in the text average each calendar month over the past two years, so they can differ from the highest and lowest points here.
Latest 12 months in the September 2026 data. September's figures are still coming in, so the rows run to August.
January 2026 led on revenue. Nightly rates peaked in July 2026 and bookings in February 2026, so the best-paying month is not always the busiest or the priciest.
| Month | Avg. Revenue | Occupancy | Avg. Nightly Rate | RevPAR | Booking Lead Time | Avg. Length of Stay |
|---|---|---|---|---|---|---|
| Sep 2025 | CLP 460,763 | 25.3% | CLP 70,586 | CLP 15,359 | 20 days | 3.9 nights |
| Oct 2025 | CLP 432,141 | 25.4% | CLP 70,289 | CLP 13,940 | 16 days | 3.5 nights |
| Nov 2025 | CLP 405,335 | 24.7% | CLP 69,922 | CLP 13,511 | 25 days | 5.3 nights |
| Dec 2025 | CLP 687,346 | 30.3% | CLP 72,373 | CLP 22,172 | 29 days | 6.7 nights |
| Jan 2026 | CLP 1,448,263 | 57.5% | CLP 76,496 | CLP 46,718 | 34 days | 7.9 nights |
| Feb 2026 | CLP 1,293,749 | 57.8% | CLP 76,597 | CLP 46,205 | 31 days | 6.6 nights |
| Mar 2026 | CLP 699,691 | 33.8% | CLP 73,594 | CLP 22,571 | 20 days | 5.6 nights |
| Apr 2026 | CLP 472,743 | 23.8% | CLP 72,991 | CLP 15,758 | 14 days | 3.6 nights |
| May 2026 | CLP 528,780 | 25.1% | CLP 76,823 | CLP 17,057 | 13 days | 4.3 nights |
| Jun 2026 | CLP 595,275 | 27.8% | CLP 77,307 | CLP 19,842 | 14 days | 4.9 nights |
| Jul 2026 | CLP 708,147 | 29.6% | CLP 79,075 | CLP 22,843 | 16 days | 5.5 nights |
| Aug 2026 | CLP 424,180 | 20.7% | CLP 78,341 | CLP 13,683 | 18 days | 3.1 nights |
Averages per active listing in each month. Highlighted: the highest-revenue month of the 12. RevPAR is the month's revenue spread over its nights, booked or not. Booking lead time is the days between booking and check-in, and length of stay the nights per booking, for stays in that month.
For a figure on one home rather than the whole La Serena market, enter its address and size in the Airbnb calculator, which compares it with similar listings nearby.
Profit
Yes, when it's run well. The average La Serena Airbnb took in CLP 4,183,926 in the 12 months to September 2026, an average that counts every active listing, including those open only part of the year. A listing in the top quarter took in about CLP 7,282,000, and run by its owner at everyday costs, about CLP 446,000 a month of that is left after running costs, so a home that costs less than that to own or rent makes money.
These amounts come before housing costs. Where the mortgage or rent is less each month, the difference is profit; a home owned outright keeps it all after property tax, home insurance and any building or condo fees.
| Line | Average listing | Top-quarter listing |
|---|---|---|
| Money in | ||
| Nightly bookings | CLP 3,964,926 | CLP 6,901,000 |
| Cleaning fees guests pay5% of La Serena bookings | CLP 219,000 | CLP 381,000 |
| Gross bookings | CLP 4,183,926 | CLP 7,282,000 |
| Running costs | ||
| Airbnb's feeAbout 10%: 15.5% for the 59% of La Serena listings on Simplified Pricing, 3% for the rest | −CLP 433,000 | −CLP 753,000 |
| Cleaning and laundryPaid for by the cleaning fee; CLP 0 if you clean yourself | −CLP 219,000 | −CLP 381,000 |
| Utilities and internetAbout 5% of bookings | −CLP 209,000 | −CLP 364,000 |
| Guest suppliesToiletries, coffee, paper goods: about 2% | −CLP 84,000 | −CLP 146,000 |
| Repairs and upkeepIncluding linens and small replacements: about 3% | −CLP 126,000 | −CLP 218,000 |
| Short-term rental insuranceOne policy, on top of Airbnb's free AirCover | −CLP 42,000 | −CLP 42,000 |
| Permit and registrationWhere one is required | −CLP 21,000 | −CLP 21,000 |
| ManagementCLP 0 when you run it; co-hosts charge from about 10% of nightly bookings | CLP 0 | CLP 0 |
| Pricing and messaging toolsOptional; Airbnb's own tools are free | CLP 0 | CLP 0 |
| Lodging taxesAdded to the guest's bill and passed on | CLP 0 | CLP 0 |
| Total running costsAbout 22% of bookings, plus cleaning paid for by the cleaning fee | −CLP 1,134,000 | −CLP 1,925,000 |
| Left for housing costs, then profit | CLP 3,049,926about CLP 254,000 a month | CLP 5,357,000about CLP 446,000 a month |
| Housing costs | ||
| Mortgage or rent, property tax, home insurance, building or condo fees | Depend on the home | |
The estimate starts from La Serena's average listing, run by its owner. Change how the listing performs, who runs it and who cleans to see what is left for the mortgage or rent.
To work out the profit on one La Serena home, with its price, its mortgage or rent and your own costs, use the Airbnb profit calculator. It starts from the comparable listings around the address.
What a listing keeps comes down to the figures this page measures: nightly rate, nights booked and the months it's open. A listing at the top-quarter mark takes in about CLP 607,000 a month, against CLP 349,000 for the average one.
Occupancy
La Serena listings were booked on 38% of the nights they were open over the past year, 3 percentage points above the Coquimbo Region average (35%) and 5 points above the Chile average (33%). In a typical year, occupancy swings from 22% in August to 65% in February.
The busiest tenth of listings are booked about 4.8 times as often as the bottom quarter.
February is usually the busiest month in La Serena, August the quietest
Share of open nights booked, by month, September 2024 to August 2026
The 12-month rate of 38% averages each listing's whole year, slow months included; each month here counts only the listings booked in it.
Nightly rates
The average nightly rate in La Serena, known as ADR (average daily rate), was CLP 74,424 over the past year, about 14% below the Coquimbo Region and Chile averages (CLP 86,900 and CLP 88,700). In a typical year, rates barely change through the year, staying between about CLP 68,900 and CLP 75,200.
The top 10% charge about 2.3 times the rate of the bottom quarter.
Average nightly rate by month in La Serena
Average nightly rate (ADR), by month, September 2024 to August 2026
The dashed line is the average of the months shown, CLP 72,300.
RevPAR, or revenue per available night, divides a listing's income by every night it was open to book, so it rises with both price and bookings. In La Serena it averaged CLP 28,400 over the past year, from about CLP 13,200 in a typical August to about CLP 48,800 in a typical February.
Per open night, by tier:
February RevPAR is about 3.7 times August's
Revenue per open night (RevPAR), by month, September 2024 to August 2026
The dashed line is the average of the months shown, CLP 22,000. The 12-month RevPAR of CLP 28,400 averages each listing's whole year, slow months included; each month here counts only the listings booked in it.
Seasonality
La Serena has one high season, January and February, which makes it a highly seasonal market. Business is slowest from April to November. A listing earns about 2.4 times as much a month in December through February as in June through August.
Average revenue by month in La Serena
Average revenue per active listing, each calendar month averaged over the past two years
The dashed line is the average of the 12 calendar months, CLP 665,000.
| Month | Season | Revenue per listing |
|---|---|---|
| January | High season | CLP 1,470,000 |
| February | High season | CLP 1,370,000 |
| March | Shoulder season | CLP 675,000 |
| April | Low season | CLP 466,000 |
| May | Low season | CLP 474,000 |
| June | Low season | CLP 521,000 |
| July | Low season | CLP 576,000 |
| August | Low season | CLP 408,000 |
| September | Low season | CLP 483,000 |
| October | Low season | CLP 415,000 |
| November | Low season | CLP 422,000 |
| December | Shoulder season | CLP 700,000 |
| Season | Revenue per month | Occupancy | Nightly rate |
|---|---|---|---|
| High seasonJanuary–February | CLP 1,420,000 | 63% | CLP 75,158 |
| Shoulder seasonMarch, December | CLP 687,000 | 33% | CLP 71,162 |
| Low seasonApril–November | CLP 471,000 | 25% | CLP 71,822 |
Guests book La Serena stays 24 days ahead on average (about three weeks). January stays are booked furthest out, about 32 days ahead, and May stays closest to arrival, about 12 days. A typical January booking is made in mid-December.
January stays are booked furthest ahead
Average days between booking and check-in, by month of stay, September 2024 to August 2026
The 12-month figure of 24 days averages each listing's year as a whole; each month here averages only the listings with stays in it.
Permits
1% of the 2,929 active listings in La Serena display a registration, permit or license number. A low share doesn't mean no rules apply: some places don't ask hosts to show a number on the listing, and listing data doesn't capture every scheme.
Registration, permit, zoning and tourist-tax rules vary by address and change often, so confirm them with the local authority before buying or listing in La Serena.
Neighborhoods
AirROI's area guide picks seven La Serena neighborhoods that draw short-term rental guests, led by La Serena Centro, La Serena Beach and Cruz del Tercer Milenio. The picks reflect guest appeal, not earnings data or permit eligibility, so check local permit rules for a specific address before buying.
| Area | Who it suits | Landmarks nearby |
|---|---|---|
| La Serena Centro | The vibrant heart of La Serena, offering shops, restaurants, and cultural attractions. It's desirable for tourists who want to experience the city's history and urban life. | Plaza de Armas, La Serena Cathedral, Faro Monumental, Museo Arqueológico, Costanera de La Serena |
| La Serena Beach | Renowned for its beautiful beaches, making it perfect for vacationers looking for leisure and coastal activities. Great for families and beach enthusiasts. | Playa La Serena, Playa El Faro, Avenida del Mar, paddleboarding, fishing spots |
| Cruz del Tercer Milenio | A landmark in La Serena with stunning views and family-friendly attractions. Its proximity to the beach and parks makes it appealing to tourists. | Cruz del Tercer Milenio, Japanese Garden, Parque Pedro de Valdivia, Cerro Grande |
| Elqui Valley | Famous for wine and pisco production, along with beautiful landscapes. Attracts tourists interested in nature, wine tours, and stargazing. | Pisco Distilleries, Observatories, Vicuña, Nature Trails, Local Markets |
| Valle del Elqui | Known for its serene environment and picturesque views, it's a quiet escape for those looking to relax, enjoy nature, and sample local products. | Nature Parks, Hiking Trails, Cultural Experiences, Astronomical Tours |
| La Florida | A growing residential area with easy access to the central city's amenities. Attractive for budget travelers looking for affordable accommodations. | Shopping Malls, Local Restaurants, Public Parks, Transportation Hubs |
| Andacollo | A small town with rich traditions and a famous sanctuary. Perfect for tourists wanting to explore cultural and historical experiences outside La Serena. | Sanctuary of Andacollo, Local Crafts, Cultural Events, Scenic Views |
Area descriptions are AI-assisted from public sources and are not checked against zoning.
Listings
Almost every Airbnb in La Serena is an entire home: 96% of listings, with private rooms at 4%. Apartments and condos account for 87% of the stock; houses come next at 9%.
Nearly all listings rent the whole place
La Serena Airbnb listings by room type
| Room type | Share of listings | Listings |
|---|---|---|
| Entire home | 95.7% | 2,802 |
| Private room | 4.3% | 126 |
| Hotel room | 0.0% | 1 |
Apartments dominate the property mix
La Serena Airbnb listings by property type
| Property type | Share of listings | Listings |
|---|---|---|
| Apartment/Condo | 86.9% | 2,546 |
| House | 9.0% | 265 |
| Cabin/Outdoor | 2.0% | 60 |
| Hotel/Boutique | 1.3% | 39 |
| Others | 0.4% | 12 |
| Unique stay | 0.2% | 7 |
Two-bedroom homes are the most common size in La Serena (50% of entire homes), and 37% have three or more bedrooms. Shares are of the 2,770 entire homes that give a bedroom count; rented rooms are left out.
La Serena entire homes by number of bedrooms
Entire homes with each number of bedrooms, of those with a bedroom count on file
| Bedrooms | Share of entire homes with a bedroom count | Entire homes |
|---|---|---|
| Studio | 0.3% | 9 |
| 1 bedroom | 12.4% | 342 |
| 2 bedrooms | 50.0% | 1,385 |
| 3 bedrooms | 34.1% | 944 |
| 4 bedrooms | 2.2% | 61 |
| 5+ bedrooms | 1.0% | 27 |
A typical one-bedroom home in La Serena earned CLP 3,780,000 over the past year, against CLP 8,510,000 for a home with five or more bedrooms.
| Home size | Listings | Typical annual revenue (median) | Average annual revenue | Avg. nightly rate | Occupancy |
|---|---|---|---|---|---|
| 1 bedroom | 342 | CLP 3,780,000 | CLP 4,710,000 | CLP 62,027 | 40% |
| 2 bedrooms | 1,385 | CLP 3,280,000 | CLP 4,210,000 | CLP 72,862 | 38% |
| 3 bedrooms | 944 | CLP 2,810,000 | CLP 3,850,000 | CLP 79,057 | 38% |
| 4 bedrooms | 61 | CLP 7,120,000 | CLP 9,450,000 | CLP 149,208 | 37% |
| 5+ bedrooms | 27 | CLP 8,510,000 | CLP 9,720,000 | CLP 178,088 | 36% |
The most common capacity in La Serena is four guests (33% of listings), and 26% of listings sleep six or more.
La Serena listings by guest capacity
Share of listings by the number of guests they sleep
| Guest capacity | Share of listings | Listings |
|---|---|---|
| 1 guest | 0.2% | 6 |
| 2 guests | 7.1% | 202 |
| 3 guests | 5.3% | 150 |
| 4 guests | 33.1% | 939 |
| 5 guests | 28.7% | 814 |
| 6 guests | 17.4% | 492 |
| 7 guests | 2.9% | 82 |
| 8+ guests | 5.3% | 150 |
La Serena hosts set up an average of 3.6 beds per listing. Only 42% of listings show their exact location on the listing map; the rest show an approximate area.
Pools are close to standard in La Serena: 75% of listings have one, and 96% offer free parking on site.
Share of La Serena listings with each common amenity
Listings in La Serena with a home movie theater earned about 2.4 times as much a year, on average, as those without: CLP 9,720,000 against CLP 4,100,000. The gap is smaller for a sauna (about 2.2 times as much) and a ping pong table (about twice as much). Bigger, professionally run homes tend to carry more amenities, so these gaps reflect the kind of listing as much as the feature itself.
Revenue gap for La Serena listings with each amenity
How much more listings with the amenity earned in a year than those without, and the share of listings that have it
| Amenity | Listings with it | Avg. revenue with | Avg. revenue without | Revenue gap |
|---|---|---|---|---|
| Movie theater | 2% | CLP 9,720,000 | CLP 4,100,000 | +137% |
| Sauna | 2% | CLP 9,180,000 | CLP 4,100,000 | +124% |
| Ping pong table | 3% | CLP 8,080,000 | CLP 4,070,000 | +98% |
| Hot tub | 4% | CLP 7,850,000 | CLP 4,030,000 | +95% |
| Indoor fireplace | 2% | CLP 7,880,000 | CLP 4,120,000 | +91% |
| Children's playroom | 1.0% | CLP 7,870,000 | CLP 4,150,000 | +90% |
| Pool view | 7% | CLP 7,370,000 | CLP 3,950,000 | +86% |
| Sun loungers | 3% | CLP 7,480,000 | CLP 4,070,000 | +84% |
| Pool table | 3% | CLP 7,500,000 | CLP 4,080,000 | +84% |
| Ocean view | 8% | CLP 7,190,000 | CLP 3,920,000 | +83% |
Guests
Most La Serena guests are domestic, but a sizeable minority come from abroad: 19% of those who left reviews live outside Chile, led by visitors from Argentina and the United States. Guests speak a mix of languages: Spanish leads at 57%, followed by English and French.
81% of La Serena guests are domestic
Where guests who left reviews live
Where La Serena guests come from: top cities
Share of guests who left reviews
| Origin city | Share of guests |
|---|---|
| Santiago | 32.7% |
| Antofagasta | 2.8% |
| Copiapó | 2.6% |
| La Serena | 2.5% |
Where La Serena guests come from: top countries
Share of guests who left reviews
| Origin country | Share of guests |
|---|---|
| Chile | 81.0% |
| Argentina | 8.8% |
| United States | 1.7% |
| France | 1.1% |
| Germany | 1.0% |
Languages spoken by La Serena guests
Share of guests who left reviews
| Language | Share of guests |
|---|---|
| Spanish | 57.2% |
| English | 31.0% |
| French | 3.2% |
| Portuguese | 3.1% |
| German | 2.0% |
La Serena Airbnbs average 4.79 stars, and 37% of listings hold Airbnb's Guest Favorite badge. Guests are toughest on cleanliness: it scores 4.72, against 4.88 for check-in.
Check-in scores highest in La Serena; cleanliness is lowest
Average guest rating out of 5 by category; the bars start at 4.0
| Category | Average rating (out of 5) |
|---|---|
| Accuracy | 4.83 |
| Cleanliness | 4.72 |
| Communication | 4.87 |
| Location | 4.87 |
| Check-in | 4.88 |
| Value | 4.78 |
Booking patterns
Nearly all La Serena listings are open to guests more than 180 days a year, but only 3% are booked or blocked that many days. The most common booked-or-blocked total is 31 to 90 days a year, covering 46% of listings; blocked nights include any the host closes off.
Days a year La Serena listings are open to guests
Share of listings by days a year
| Days a year | Share of listings | Listings |
|---|---|---|
| 271-366 days | 82.2% | 2,408 |
| 181-270 days | 14.7% | 430 |
| 91-180 days | 2.8% | 83 |
| 31-90 days | 0.3% | 8 |
Days a year La Serena listings are booked or blocked
Share of listings by days a year
| Days a year | Share of listings | Listings |
|---|---|---|
| 271-366 days | 0.3% | 9 |
| 181-270 days | 2.9% | 86 |
| 91-180 days | 15.8% | 463 |
| 31-90 days | 46.0% | 1,348 |
| 1-30 days | 34.9% | 1,023 |
The average La Serena booking lasts 6.3 nights, longest in January and shortest in August. Listings took about 9 bookings each over the year, some 27,200 in all. Nearly three-quarters of listings that give a check-in time set it at 3 p.m., with check-out usually at noon.
Average length of stay by month in La Serena
Average nights per booking, by month of stay
Two-year average by calendar month.
About six in ten listings in La Serena accept stays of one or two nights.
Minimum stay set by La Serena listings
Share of listings by the shortest stay they accept, from one night to 30 or more
Flexible is the most common cancellation policy in La Serena, used by 45% of listings; it refunds guests in full if they cancel at least a day before check-in. Hosts here lean flexible: about three-quarters of listings offer Flexible or Moderate terms, against 18% on Firm or stricter ones.
Cancellation policies of La Serena listings, from most to least flexible
Share of listings by the policy they use
About seven in ten La Serena listings charge a cleaning fee. The typical fee is about CLP 26,659. Spread over the average stay of 6.3 nights, that adds roughly CLP 4,210 a night to what guests pay. For listings that charge one, cleaning fees make up about 5% of gross revenue.
Top earners
The top-grossing Airbnb in La Serena, a four-bedroom home, took in CLP 72,500,000 over the past year, about 17 times the city's average of CLP 4,180,000.
Casa Mirador, great view, La Serena Chile Entire home · 4 bedrooms Rated 4.93
AquaSerenza's Valle Hermosa House, Elqui Valley Entire home · 5 bedrooms Rated 4.95
Avenida del Mar - Spacious Terrace 509 Entire home · 4 bedrooms Rated 4.94
Spacious oceanfront apartment, La Serena. Entire home · 4 bedrooms Rated 4.92
Beautiful Serena Apartment, Laguna Mar, Ocean View + Parking Entire home · 3 bedrooms Rated 4.94
Exceptional ocean view! Entire home · 2 bedrooms Rated 4.94 Elqui Advisers is the top-grossing host in La Serena, with CLP 172.6 million in bookings across 38 listings over the past year. Hosting here is fragmented: the ten top-grossing hosts run just 4% of the market's 2,929 listings. Per listing, a smaller operator earns more: Katherine grossed CLP 21.1 million per listing, about 4.6 times Elqui Advisers' CLP 4.54 million.
| # | Host | Listings | Gross revenue | Per listing | Avg. rating |
|---|---|---|---|---|---|
| Elqui Advisers | 38 | CLP 172,593,823 | CLP 4,541,943 | 4.73/5 | |
| Hom | 22 | CLP 128,302,037 | CLP 5,831,911 | 4.89/5 | |
| Jorge Ignacio | 21 | CLP 119,719,826 | CLP 5,700,944 | 4.69/5 | |
| 4 | Rodrigo | 6 | CLP 79,692,488 | CLP 13,282,081 | 4.72/5 |
| 5 | Nicolás | 9 | CLP 74,464,656 | CLP 8,273,851 | 4.86/5 |
| 6 | Feli | 9 | CLP 74,405,824 | CLP 8,267,314 | 4.76/5 |
| 7 | Nicole | 1 | CLP 72,462,508 | CLP 72,462,508 | 4.93/5 |
| 8 | Katherine | 3 | CLP 63,203,721 | CLP 21,067,907 | 4.95/5 |
| 9 | Cristian | 6 | CLP 43,838,590 | CLP 7,306,432 | 4.78/5 |
| 10 | Víctor | 1 | CLP 42,069,934 | CLP 42,069,934 | 4.95/5 |
Only 2% of La Serena listings are classed as professionally managed. Superhosts run a third of listings. Airbnb's Simplified Pricing, where the host pays the whole service fee and guests see one price with no separate Airbnb charge, covers 59% of listings.
Nearby markets
Of the eight nearby markets in the table, all within 78 km, La Higuera (75 km away, 52 listings) earned the most per listing, about 79% more than La Serena.
| Market | Listings | Avg. annual revenue | Avg. nightly rate | Occupancy |
|---|---|---|---|---|
| Elqui 8 km | 40 | CLP 4,922,637 | CLP 79,139 | 37% |
| Coquimbo 13 km | 2,276 | CLP 5,378,590 | CLP 95,392 | 35% |
| Guanaqueros 35 km | 41 | CLP 3,741,388 | CLP 85,712 | 38% |
| Tongoy 45 km | 43 | CLP 5,269,198 | CLP 110,164 | 36% |
| Vicuña 54 km | 227 | CLP 4,912,525 | CLP 83,873 | 24% |
| La Higuera 75 km | 52 | CLP 7,501,162 | CLP 119,522 | 26% |
| Ovalle 77 km | 32 | CLP 3,256,019 | CLP 58,189 | 32% |
| Pisco Elqui 78 km | 31 | CLP 6,737,257 | CLP 102,847 | 31% |
See all 9 Coquimbo Region Airbnb markets
Markets elsewhere in Chile with a similar nightly rate and occupancy to La Serena:
FAQ
An active La Serena Airbnb grossed CLP 4,183,926 on average in the 12 months to September 2026, according to AirROI's tracking of 2,929 active listings. That is before cleaning, management, taxes and financing. Busier, better-run listings do far better: the top quarter took in CLP 930,000 or more in a typical month.
It depends most on the home's size, location and how it's run. The middle half of La Serena listings earn between CLP 260,000 and CLP 930,000 in a typical month, and the top tenth CLP 1,390,000 or more. For one home, enter its address and bedroom count in the Airbnb income calculator: it compares the home with similar listings nearby.
Listings in La Serena were booked on 38% of available nights over the past year. That compares with 35% for the Coquimbo Region average. February is usually the busiest month.
The average booked night in La Serena cost CLP 74,424 before fees. Half of listings charge between CLP 50,900 and CLP 85,000, so bedroom count and location move the price more than the average suggests.
In La Serena, 1% of active listings display a registration, permit or license number. A low share doesn't mean no rules apply, so confirm registration, permit and tourist-tax rules with the local authority before buying.
Yes, when it's run well. The average La Serena Airbnb grossed CLP 4,183,926 in the 12 months to September 2026, 16% below the Coquimbo Region average of CLP 4,962,165, counting listings open only part of the year. A listing at the top-quarter mark, run by its owner with the cleaning fee covering the cleaner and everyday costs for Airbnb's fee, utilities, supplies, upkeep and insurance, has about CLP 446,000 a month left before the mortgage or rent, so a home that costs less than that to own or rent makes a profit. Check a specific home in the Airbnb estimator.
January usually pays best, averaging CLP 1,470,000 per active listing over the past two years, and August usually pays least. The month-by-month table above shows how the latest 12 months played out.
Each night a La Serena listing was open to book earned CLP 28,400 on average over the past year, booked or not. That figure, revenue per available night (RevPAR), folds price and occupancy into one number; the top 10% of listings made CLP 50,700 or more.
La Serena stays were booked 24 days (about three weeks) before arrival on average over the past year, so most of a month is booked well before it starts.
The average La Serena Airbnb stay lasted 6.3 nights over the past year. A listing took 9 reservations over the year on average.
Guests rate La Serena Airbnbs 4.79 out of 5 on average. Guests score check-in highest and cleanliness lowest.
La Serena Centro, La Serena Beach and Cruz del Tercer Milenio draw the most short-term rental interest in La Serena. The neighborhood guide explains what brings guests to each.
AirROI counted 2,929 active Airbnb listings in La Serena as of September 2026. The closest tracked market is Elqui, 8 km away.
In La Serena, about seven in ten listings add a cleaning fee, and the typical fee is about CLP 26,659.
Method
Figures on this page cover 2,929 active Airbnb listings in La Serena from October 2025 to September 2026 (trailing twelve months). AirROI refreshes them monthly from listing-level booking and calendar data covering 20+ million properties worldwide. AirROI measures bookings in US dollars; this page shows them in Chilean pesos at CLP 919 per US$, the typical rate from October 2025 to September 2026. Annual revenue averages every listing active during the period, including those listed for only part of it; monthly figures average the listings active in each month; the tier lists show the spread. Neighborhood descriptions are AI-assisted. See the methodology for definitions.
Need this programmatically? The same metrics are available through the AirROI Airbnb Data API and bulk downloads in the data portal.