Viña del Mar, Valparaiso Region Airbnb Market Data 2026: STR Report & Statistics
How much can you earn on Airbnb in Viña del Mar, Valparaiso Region? Based on AirROI's 2026 dataset (April 2025 – March 2026), the short answer is $6,916 per year — at a $93 nightly rate, 31.2% occupancy, and a $30 RevPAR that reflects a wider gap between nightly rates and realized revenue that rewards occupancy-focused strategies.
Viña del Mar's 2,816 active listings and selective demand that rewards strong listing quality and pricing strategy make it a major short-term rental market. Supply grew 77.1% and nightly rates have risen, creating an environment where the most bookable listings stand to capture outsized share. Hosts who pair competitive pricing with strong guest experience are well-positioned to convert the growing traveler base into consistent bookings.
Regulation is low with minimal registration requirements, pointing to an operator-friendly environment. For data-driven hosts, the opportunity lies in reading these signals and positioning accordingly.
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What Are the Key Airbnb Metrics in Viña del Mar?
In Viña del Mar, the headline Airbnb metrics are $6,916 in average annual revenue,31.2% occupancy, $93 ADR, and $30 in RevPAR, and guests book about 29 days in advance.
How Much Do Airbnb Hosts Earn Monthly in Viña del Mar?
Understanding the monthly revenue variations for Airbnb listings in Viña del Mar is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Viña del Mar is typically January, while June often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Viña del Mar across different performance tiers:
- Best-in-class properties (Top 10%) achieve $2,019+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $1,319 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $700 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $297, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Viña del Mar
What Is the Monthly Airbnb Occupancy Rate in Viña del Mar?
Maximize your bookings by understanding the Viña del Mar STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Februarysees the highest demand (peak season occupancy), while June experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Viña del Mar:
- Best-in-class properties (Top 10%) achieve 71%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 50% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 28%.
- Entry-level properties (Bottom 25%) average 11% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Viña del Mar
What Is the Average Airbnb Nightly Rate in Viña del Mar?
Effective short term rental pricing strategy in Viña del Mar involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Viña del Mar typically peaks in February and dips lowest during April. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $149+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $109 or more.
- Typical properties (Median) charge around $80 per night.
- Entry-level properties (Bottom 25%) earn around $60 per night.
Average Daily Rate (ADR) Trend by Month in Viña del Mar
What Is the RevPAR for Airbnb in Viña del Mar?
RevPAR in Viña del Mar is currently $30. Because RevPAR combines nightly rates with realized occupancy, it is one of the cleanest ways to compare how efficiently listings turn demand into revenue across the market.
- Entry-level properties (Bottom 25%) see $13 RevPAR.
- Typical properties (Median) generate $25 RevPAR.
- Strong performers (Top 25%) earn $40 RevPAR.
- Best-in-class (Top 10%) achieve $57 RevPAR.
Average Monthly RevPAR Trend in Viña del Mar
RevPAR Insights for Viña del Mar
- The average RevPAR in Viña del Mar is $30. This metric combines nightly rates with realized occupancy, making it one of the best single-number indicators of market efficiency.
- The gap between the top 10% ($57) and bottom 25% ($13) is $44, suggesting a relatively compressed market where operational differences yield moderate returns.
- RevPAR peaks in Jan and bottoms out in May, mirroring the broader seasonal demand pattern and suggesting opportunities for dynamic pricing.
Recommendations for Hosts
- Track your own RevPAR monthly against these Viña del Mar benchmarks. If your RevPAR falls below the median of $25, examine whether low occupancy or low ADR is the primary drag.
- Top-quartile listings achieve $40+ RevPAR through a combination of competitive pricing, strong reviews, and strategic amenities. Target this tier through incremental improvements.
- Use RevPAR rather than revenue alone when comparing properties of different sizes — it normalizes for available nights and gives a more accurate picture of performance.
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When Is the Peak Season for Airbnb in Viña del Mar?
Viña del Mar's peak Airbnb season falls in January, February, December, while the softest stretch is May, June, August. Overall, the market shows highly seasonal trends requiring careful strategy, which should guide pricing, minimum stays, and cash-flow planning.
Peak Season (January, February, December)
- Revenue averages $1,443 per month
- Occupancy rates average 44.6%
- Daily rates average $101
Shoulder Season
- Revenue averages $823 per month
- Occupancy maintains around 31.0%
- Daily rates hold near $91
Low Season (May, June, August)
- Revenue drops to average $661 per month
- Occupancy decreases to average 26.1%
- Daily rates adjust to average $89
Seasonality Insights for Viña del Mar
- Airbnb seasonality in Viña del Mar is pronounced. Revenue swings sharply between peak and low months, which means pricing strategy, minimum-stay settings, and cash reserves all need to account for extended slower periods.
- During the high season, the absolute peak month showcases Viña del Mar's highest earning potential, with monthly revenues climbing to $1,743, occupancy reaching 51.3%, and ADRs peaking at $103.
- Conversely, the slowest single month marks the market's lowest point — revenue may dip to $650, occupancy could drop to 25.4%, and ADRs may adjust to $87.
- Lower occupancy paired with meaningful seasonality means hosts in Viña del Mar need to maximize every peak-season booking and seriously consider whether off-season pricing adjustments or minimum-stay changes can capture incremental revenue.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability and consider tightening cancellation policies to reduce last-minute gaps.
- Low Season: Offer competitive pricing, extended-stay discounts, and flexible cancellation policies. Target off-season travelers like remote workers, budget-conscious guests, and travelers with flexible schedules.
- Shoulder Seasons: Implement dynamic pricing that bridges peak and low rates. Target weekend travelers, local events, and business visitors. Slightly more flexible terms than peak season can help maintain occupancy without deep discounting.
- In a highly seasonal market like Viña del Mar, building a cash reserve during the top months is essential for covering fixed costs during the slow period. Automated pricing tools can help capture demand shifts in real time.
Do You Need a License for Airbnb in Viña del Mar?
Viña del Mar, Valparaiso Region, Chile currently shows a low regulation profile despite having 2,816 active listings. Larger markets with light regulation can attract new supply quickly, but that also means regulatory frameworks may evolve as local governments respond to growth — staying informed protects your investment. Always verify the latest short-term rental regulations and Airbnb license requirements directly with local government authorities for Viña del Mar to ensure full compliance before hosting.
(Source: AirROI data, 2026, based on 1% licensed listings)
What Are the Best Neighborhoods for Airbnb in Viña del Mar?
Viña del Mar is a large short-term rental market, and performance varies significantly by location within the city. The neighborhoods below are among the most active areas for Airbnb hosts — each with distinct guest demographics, demand drivers, and local attractions. Use this as a starting point for neighborhood-level investment analysis in Viña del Mar, Valparaiso Region.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Reñaca | Popular beach area known for its golden sands and vibrant nightlife. Attracts families and young people looking for a lively beach experience, making it an excellent spot for Airbnb hosts. | Reñaca Beach, Coastal Promenade, Restaurants and bars, Water sports activities, Artisan market |
| Viña del Mar City Center | The bustling heart of Viña del Mar, filled with shopping, dining, and cultural attractions. Ideal for tourists who want to experience the city's urban vibe and proximity to landmarks. | Flower Clock, Viña del Mar Casino, Palace Brunet, Pablo Neruda's House, Parks and gardens |
| Valparaiso Historic Quarter | UNESCO World Heritage Site known for its colorful houses and bohemian atmosphere. Attracts travelers interested in culture, history, and unique architecture. | Cerro Alegre, Cerro Concepción, Valparaiso's Funiculars, Street Art, Pablo Neruda's La Sebastiana |
| Quinta Vergara | Famous for the International Song Festival and beautiful parks. Hosts a mix of tourists and locals, making it a prime location for short-term rentals. | Quinta Vergara Park, International Song Festival Venue, O'Higgins Avenue, Cultural events, Music concerts |
| Los Marineros | A quieter seaside area known for its beaches and family-friendly atmosphere. Appeals to families seeking a relaxing beach vacation, making it a popular choice for Airbnb. | Los Marineros Beach, Cafes and restaurants, Playgrounds, Water activities, Scenic views |
| El Encanto | A serene neighborhood with stunning ocean views and proximity to nature. Ideal for guests looking for a peaceful retreat close to the beach. | El Encanto Beach, Nature trails, Scenic lookout points, Quiet residential area, Beachfront access |
| Sausalito | An up-and-coming area with great dining options and a laid-back vibe. Attracts young travelers and food enthusiasts. | Sausalito Lagoon, Cafes and eateries, Cultural events, Local markets, Scenic parks |
| Las Salinas | Known for its beautiful beach and luxurious waterfront properties. Great for high-end travelers looking for a premium Airbnb experience. | Las Salinas Beach, Luxury beachfront hotels, Water sports, Sunbathing, Dining with a view |
With 8 distinct neighborhoods showing meaningful short-term rental activity, Viña del Mar offers diversification within a single market. Investors can tailor their strategy — from high-turnover tourist zones to quieter residential areas that attract longer stays and remote workers.
What Types of Properties Are on Airbnb in Viña del Mar?
Room Type Distribution
Property Type Distribution
Market Composition Insights for Viña del Mar
- The Viña del Mar Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 89.8% of the 2,816 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Viña del Mar, Apartment/Condo properties are the most common (87.1%), reflecting the local real estate landscape.
- Smaller segments like hotel/boutique, others, outdoor/unique (combined 4.9%) offer potential for unique stay experiences.
Viña del Mar Airbnb Room Capacity Analysis (2026): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Viña del Mar
- The dominant room capacity in Viña del Mar is 2 bedrooms listings, making up 37.5% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 2 bedrooms and 1 bedroom properties represent 67.0% of the active Airbnb listings in Viña del Mar, indicating a high concentration in these sizes.
- A significant 24.9% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Viña del Mar.
Viña del Mar Vacation Rental Guest Capacity Trends (2026)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Viña del Mar
- The most common guest capacity trend in Viña del Mar vacation rentals is listings accommodating 4 guests (28.8%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 2 guests dominate the Viña del Mar STR market, accounting for 47.2% of listings.
- 22.2% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Viña del Mar.
- On average, properties in Viña del Mar are equipped to host 4.0 guests.
How Do Listings in Viña del Mar Compare on Quality?
Listing quality in Viña del Mar can be approximated through presentation depth, bedroom count, and how often hosts disclose exact locations. These signals show how professionally the local supply base is merchandised.
Listing Quality Insights for Viña del Mar
- At 22 photos per listing on average, Viña del Mar hosts invest well in visual presentation. Listings with 20+ photos consistently outperform in search ranking and conversion.
- 24.1% of listings show their exact location. Lower disclosure rates can increase booking hesitation — guests want to know exactly where they are staying.
Recommendations for Hosts
- Enable exact location if possible — it removes a common source of guest uncertainty and can improve your listing's position in map-based searches.
- Use these quality indicators as a self-audit checklist. Listings that exceed the Viña del Mar averages across all three metrics are better positioned for premium pricing.
What Amenities Do Airbnb Guests Expect in Viña del Mar?
Amenity Prevalence
Amenity Insights for Viña del Mar
- Essential amenities in Viña del Mar that guests expect include: TV, Wifi, Kitchen. Lacking these (any) could significantly impact bookings.
- Popular amenities like Hot water, Free parking on premises, Dishes and silverware are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Viña del Mar: TV, Wifi, Kitchen.
- Prioritize adding missing essentials: TV, Wifi, Kitchen.
- Consider adding popular differentiators like Hot water or Free parking on premises to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Viña del Mar to stay competitive.
Which Airbnb Amenities Boost Revenue in Viña del Mar?
Not every amenity matters equally. This table focuses on the amenities most associated with higher revenue in Viña del Mar, which makes it more useful for prioritizing upgrades than a simple popularity list alone.
| Amenity | Prevalence | Revenue With | Revenue Without | Revenue Uplift |
|---|---|---|---|---|
Theme roomHigh opportunity | 0.4% | $14,847 | $6,888 | 115.6% |
Table corner guardsHigh opportunity | 0.6% | $14,535 | $6,872 | 111.5% |
Hot water | 84.7% | $7,446 | $3,991 | 86.5% |
Hair dryer | 64.2% | $8,217 | $4,585 | 79.2% |
Changing table | 0.4% | $12,216 | $6,895 | 77.2% |
Piano | 0.4% | $12,086 | $6,894 | 75.3% |
Heating | 48.8% | $8,844 | $5,081 | 74.1% |
Beach access | 44.5% | $8,974 | $5,269 | 70.3% |
Outlet covers | 0.5% | $11,611 | $6,892 | 68.5% |
Free parking on premises | 77.7% | $7,605 | $4,515 | 68.4% |
Revenue Impact Insights for Viña del Mar
- Theme room tops the revenue impact list with a 115.6% uplift — listings with this amenity earn $14,847 vs. $6,888 without it.
- High-opportunity amenities — Theme room, Table corner guards — combine revenue uplift above 100% with prevalence under 10%, meaning most competitors haven't adopted them yet.
- Hot water — while widespread — still correlate with meaningful revenue gains, making it table stakes rather than true differentiators.
Recommendations for Hosts
- Prioritize adding Theme room — it has the best combination of high revenue impact and low market saturation in Viña del Mar.
- Focus your upgrade budget on amenities in the top half of this table. Below-median amenities may improve guest experience but contribute less to revenue growth.
- Highlight revenue-impacting amenities prominently in your listing title, photos, and description — guests can't value what they don't notice.
Dive Deeper: Advanced Viña del Mar STR Market Data (2026)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Viña del Mar. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsViña del Mar Airbnb Guest Demographics & Profile Analysis (2026)
Guest Profile Summary for Viña del Mar
- The typical guest profile for Airbnb in Viña del Mar consists of a mix of domestic (64%) and international guests, often arriving from nearby Santiago, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking Spanish or English.
- Domestic travelers account for 64.1% of guests.
- Key international markets include Chile (64.1%) and Argentina (18.8%).
- Top languages spoken are Spanish (52.1%) followed by English (34%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Santiago and Mendoza.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
What Are Airbnb Guest Ratings in Viña del Mar?
Listings in Viña del Mar average 4.8 out of 5 overall, with about 53.1 reviews per active listing and 30.3% of listings carrying the Guest Favorite badge.
Rating Breakdown by Category
Guest Rating Insights for Viña del Mar
- An average rating of 4.8 places Viña del Mar in solid territory. Most guests leave satisfied, though there is room for hosts to push toward the top tier.
- The strongest subcategory is Communication (4.87), while Cleanliness (4.71) trails behind — a useful signal for hosts looking to prioritize upgrades.
- 30.3% of listings carry the Guest Favorite badge, a strong trust signal that can meaningfully lift click-through and booking rates.
Recommendations for Hosts
- Focus improvement efforts on Cleanliness — even small gains in the weakest subcategory can lift overall ratings and search ranking.
- Encourage guests to leave reviews after checkout. Listings with more reviews rank higher in search results and convert browsers into bookers more effectively.
Viña del Mar Airbnb Booking Patterns (2026): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Viña del Mar
- The most common availability pattern in Viña del Mar falls within the 271-366 days range, representing 68.4% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 91.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 1-30 days range is most frequent in Viña del Mar (35.3%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 9.4% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
How Far in Advance Do Guests Book Airbnb in Viña del Mar?
Average Booking Lead Time by Month
Booking Lead Time Insights for Viña del Mar
- The overall average booking lead time for vacation rentals in Viña del Mar is 29 days.
- Guests book furthest in advance for stays during December (average 42 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in May (average 10 days), indicating more last-minute travel plans during this time.
- Seasonally, Winter (36 days avg.) sees the longest lead times, while Summer (13 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (29 days) as a baseline for your pricing and availability strategy in Viña del Mar.
- For December stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 42 days out to capitalize on advance planning.
- During May, focus on last-minute booking availability and promotions, as guests book with very short notice (10 days avg.).
- Target marketing efforts for the Winter season well in advance (at least 36 days) to capture early planners.
- Monitor your own booking lead times against these Viña del Mar averages to identify opportunities for dynamic pricing adjustments.
What Is the Average Length of Stay for Airbnb in Viña del Mar?
Guests in Viña del Mar stay about 4.7 nights on average, generating roughly 44,362 reservations and 15.9 bookings per listing in the latest AirROI dataset. The most common check-in time is 3:00 PM and check-out is 12:00 PM.
Monthly Length of Stay in Viña del Mar
Check-in Time Distribution
Check-out Time Distribution
Stay Pattern Insights for Viña del Mar
- A mid-range stay length points to leisure-driven demand — weekend getaways and short vacations. Hosts should optimize for quick turnover efficiency while keeping the guest experience smooth.
- 15.9 bookings per listing is a manageable pace that balances revenue with operational overhead.
- Stay lengths peak in Jan (5.5 nights) and shorten in Oct (2.9 nights). Adjust minimum-night requirements seasonally to match.
Recommendations for Hosts
- With shorter average stays, focus on streamlining turnover. Self-check-in, reliable cleaning crews, and pre-staged amenities can reduce per-booking operational costs.
- Set your check-in time to match or beat the market standard of 3:00 PM. Offering early check-in flexibility can be a low-cost differentiator.
- Monitor length-of-stay seasonality to adjust minimum-night requirements — longer minimums during peak periods maximize revenue while shorter minimums fill gaps in shoulder seasons.
Viña del Mar Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
466 listings
16.6% of total
2 Nights
913 listings
32.4% of total
3 Nights
276 listings
9.8% of total
4-6 Nights
174 listings
6.2% of total
7-29 Nights
36 listings
1.3% of total
30+ Nights
950 listings
33.7% of total
Key Insights
- The most prevalent minimum stay requirement in Viña del Mar is 30+ Nights, adopted by 33.7% of listings. This highlights the market's preference for longer commitments.
- A significant segment (33.7%) caters to monthly stays (30+ nights) in Viña del Mar, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 30+ Nights minimum stay, as 33.7% of Viña del Mar hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 16.6% currently do.
- A 2-night minimum appears standard (32.4%). Consider this for weekends or peak periods.
- Explore offering discounts for stays of 30+ nights to attract the 33.7% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Viña del Mar.
Viña del Mar Airbnb Cancellation Policy Trends Analysis (2026)
Limited
134 listings
4.8% of total
Super Strict 30 Days
2 listings
0.1% of total
Super Strict 60 Days
1 listings
0% of total
Flexible
963 listings
34.2% of total
Moderate
1035 listings
36.8% of total
Firm
554 listings
19.7% of total
Strict
123 listings
4.4% of total
Cancellation Policy Insights for Viña del Mar
- The prevailing Airbnb cancellation policy trend in Viña del Mar is Moderate, used by 36.8% of listings.
- The market strongly favors guest-friendly terms, with 71.0% of listings offering Flexible or Moderate policies. This suggests guests in Viña del Mar may expect booking flexibility.
- Strict cancellation policies are quite rare (4.4%), potentially making listings with this policy less competitive unless justified by high demand or property type.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 36.8% market standard in Viña del Mar.
- Using a Strict policy might deter some guests, as only 4.4% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in Viña del Mar.
How Much Are Airbnb Cleaning Fees in Viña del Mar?
Cleaning fees in Viña del Mar are meaningful operating levers, not just pass-through charges. What matters most is how often hosts charge them, how high they run relative to market norms, and how large a share of gross revenue they consume.
Cleaning Fee Insights for Viña del Mar
- 72.4% of listings charge a cleaning fee, making it standard practice in Viña del Mar. Guests expect it and factor it into their booking decisions.
- The average cleaning fee of $37 is close to the median ($32), suggesting a relatively consistent fee structure across the market.
- Cleaning fees represent 6.8% of gross revenue on average — a modest component of the overall booking price.
Recommendations for Hosts
- Price your cleaning fee competitively against the Viña del Mar median of $32. Fees significantly above market norms can deter bookings, especially for shorter stays.
- Monitor competitor cleaning fees regularly. Airbnb's search algorithm factors in total price, so a well-calibrated cleaning fee can improve your listing's ranking.
What Do the Top Airbnb Listings in Viña del Mar Look Like?
Benchmark your potential! Explore examples of top-performing Airbnb properties in Viña del Marbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
in mall at 1606123
Entire Place • 1 bedroom
Unbeatable view and location!
Entire Place • 4 bedrooms
Casa Miramar Reñaca
Entire Place • 6 bedrooms
Alicia House - Oceanfront Mansion
Entire Place • 4 bedrooms
Playa Cochoa - Reñaca apartment with ocean view
Entire Place • 2 bedrooms
Amazing view and location in Reñaca
Entire Place • 5 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Who Are the Top Airbnb Hosts in Viña del Mar?
Learn from the best! This table showcases top-performing Airbnb hosts in Viña del Mar based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Redibukcom | 28 | $331,109 | 1042 | 4.62/5.0 |
| Fernanda | 15 | $315,784 | 3573 | 4.57/5.0 |
| Val | 17 | $199,411 | 767 | 4.87/5.0 |
| HappyHost | 8 | $150,120 | 339 | 4.61/5.0 |
| Aloja Fácil | 6 | $123,535 | 453 | 4.74/5.0 |
| Jorge | 3 | $108,251 | 85 | 4.92/5.0 |
| Inmobiliaria | 5 | $94,388 | 267 | 4.91/5.0 |
| Ornella | 6 | $92,860 | 2039 | 4.87/5.0 |
| Jose Migue | 5 | $89,752 | 429 | 4.73/5.0 |
| Cristobal | 7 | $84,003 | 998 | 4.86/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Viña del Mar.
Who Are the Airbnb Hosts in Viña del Mar?
Viña del Mar has a relatively balanced host base.
Host Profile Insights for Viña del Mar
- A 42.9% Superhost share is healthy — enough experienced operators to anchor quality without making the market impenetrable for newcomers.
- 2.0% of listings are professionally managed, reflecting a market still dominated by individual hosts.
- 2.6% of listings have Instant Book enabled. Lower Instant Book adoption means many guests must request approval, which can slow conversions.
- 70.7% of listings use Airbnb's simplified pricing (host-only fee), where the host pays the entire platform service fee and the guest sees one all-in price with no separate Airbnb service charge. High adoption signals a professional, PMS-connected host base — Airbnb mandates simplified pricing for software-connected listings.
Recommendations for Hosts
- Earning Superhost status can significantly improve search ranking and guest trust. Focus on maintaining high response rates, low cancellations, and strong reviews.
- Consider enabling Instant Book — it reduces booking friction and Airbnb's algorithm tends to favor Instant Book listings in search results.
- With 21.9% cohosted listings, there may be a growing local market for property management services.
- Benchmark your host metrics against these Viña del Mar averages regularly and adjust your hosting strategy based on what top performers do differently.
Top Professional Management Companies in Viña del Mar
These are the highest-grossing professional property management operations in Viña del Mar, ranked by total revenue across their portfolio. Their performance metrics offer a benchmark for what institutional-level hosting looks like in this market.
| Company | Listings | Revenue | ADR | Occ. | Rating |
|---|---|---|---|---|---|
| Redibukcom | 28 | $331,109 | $100 | 41.7% | 4.62/5 |
| HappyHost | 8 | $150,120 | $106 | 49.0% | 4.61/5 |
| Aloja Fácil | 6 | $123,535 | $152 | 34.8% | 4.74/5 |
| Alex Milan | 5 | $78,976 | $116 | 44.2% | 4.74/5 |
| BUHO Property | 4 | $50,319 | $96 | 38.3% | 4.81/5 |
| Maria Paz | 4 | $39,072 | $182 | 18.5% | 4.69/5 |
| Francisca | 1 | $24,425 | $122 | 53.4% | 4.73/5 |
| Oceana | 3 | $22,688 | $108 | 25.0% | 3.88/5 |
| Hom | 2 | $13,532 | $120 | 14.7% | 4.92/5 |
| Ana Maria | 1 | $12,097 | $77 | 34.3% | 4.60/5 |
Management Company Insights for Viña del Mar
- The leading management company, Redibukcom, operates 28 listings with $331,109 in gross revenue — a useful benchmark for what scale looks like in Viña del Mar.
- Top managers average 6 properties each, suggesting professional management in Viña del Mar still operates at a relatively boutique scale.
- Professionally managed listings in the top tier average 4.63/5 in guest ratings — suggesting room for quality improvement even among larger operators.
Recommendations
- With only 2.0% of listings professionally managed, there may be an opportunity to differentiate through more structured operations and consistent guest experiences.
- Study how top management companies price, position, and maintain their portfolios — their ADR and occupancy rates reflect strategies refined across dozens of listings.
- If you're considering hiring a property manager, compare their portfolio performance against these benchmarks before committing.
How Does Viña del Mar's Airbnb Market Compare to Nearby Cities?
How does the Viña del Mar Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Compared with Las Condes, Viña del Mar has 15 percentage points lower occupancy and about $3 higher ADR. That helps frame whether this market is winning more on demand, pricing, or both.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Lo Barnechea | 471 | $2,040 | $388.40 | 42% |
| Peñaflor | 12 | $1,411 | $170.56 | 31% |
| Canela | 59 | $1,397 | $234.75 | 26% |
| Zapallar | 516 | $1,269 | $264.47 | 25% |
| Casablanca | 228 | $1,120 | $169.86 | 27% |
| Vitacura | 251 | $1,034 | $131.93 | 39% |
| Las Condes | 1,598 | $990 | $90.03 | 46% |
| Puchuncaví | 1,043 | $962 | $174.12 | 27% |
| Santo Domingo | 220 | $929 | $195.93 | 24% |
| Navidad | 649 | $891 | $146.59 | 25% |
Frequently Asked Questions About Airbnb in Viña del Mar
These quick answers summarize the most common investor and operator questions using AirROI's latest market data for Viña del Mar.
How much do Airbnb hosts make in Viña del Mar?
Viña del Mar hosts earn about $6,916 per year on average, with an average nightly rate of $93 and RevPAR of $30. Those figures describe the typical revenue environment for active listings in Viña del Mar, Valparaiso Region, not the ceiling for the best operators. Source: AirROI 2026 data, Viña del Mar market, April 2025 to March 2026.
What is the average Airbnb occupancy rate in Viña del Mar?
The average Airbnb occupancy rate in Viña del Mar is 31.2%. January is the strongest month and June is the softest, so hosts should expect demand to move meaningfully throughout the year rather than stay flat.
What is the average Airbnb daily rate in Viña del Mar?
Listings in Viña del Mar average $93 per night. The broader pricing spread also matters: lower-performing listings cluster closer to the lower quartiles, while premium homes can price materially above the city average when demand spikes or listing quality stands out.
How many Airbnb listings are active in Viña del Mar?
Viña del Mar currently has about 2,816 active Airbnb listings in AirROI's market dataset. That supply count helps explain how competitive the market is, how much depth there is for benchmarking, and whether the market behaves like a niche destination or a scaled urban market.
How strict are short-term rental regulations in Viña del Mar?
AirROI currently classifies the short-term rental regulation level in Viña del Mar as Low. The dataset also shows about 1.3% of listings with registration evidence. That is a market signal, not legal advice, so hosts should still confirm current licensing and compliance rules locally before listing.
What is the RevPAR for Airbnb in Viña del Mar?
RevPAR in Viña del Mar is about $30. That metric combines pricing and occupancy into one efficiency number, so it is often a better quick benchmark than ADR alone when investors want to compare how well listings convert nightly rates into realized revenue.
Is Airbnb profitable in Viña del Mar?
Occupancy of 31.2% means Viña del Mar is a more selective market. Profitability is achievable but requires careful cost management, premium positioning, or targeting longer stays to reduce turnover. Average annual revenue is $6,916, but individual returns depend on property type, location within the city, and the host's operating efficiency.
How far in advance do guests book Airbnb in Viña del Mar?
The average booking lead time in Viña del Mar is about 29 days — a moderate lead time that gives hosts planning visibility while still benefiting from last-minute bookings. Hosts who understand their market's booking cadence can adjust minimum stays and pricing windows accordingly.
What are the best neighborhoods for Airbnb in Viña del Mar?
Based on AirROI's analysis, some of the top neighborhoods for short-term rentals in Viña del Mar include Reñaca, Viña del Mar City Center, Valparaiso Historic Quarter. Each area attracts different guest profiles — from business travelers to leisure visitors — so the best location depends on the property type and target audience a host is aiming for. See the full neighborhood breakdown above.
What type of property performs best on Airbnb in Viña del Mar?
entire_home listings make up 89.8% of the active supply in Viña del Mar. The most common configuration does not always mean the most profitable — operators who identify underserved property types or bedroom counts can sometimes outperform the market average by filling a gap in local supply.
How does Viña del Mar compare to nearby Airbnb markets?
Among neighboring markets, Lo Barnechea posts $24,481 in average annual revenue with 42.2% occupancy, compared to Viña del Mar's $6,916 and 31.2%. Comparing nearby markets helps investors understand whether a destination's performance reflects local demand or broader regional trends.
What is the average length of stay in Viña del Mar?
The average Airbnb stay length in Viña del Mar is about 4.7 nights. That matters for turnover, cleaning operations, and pricing strategy because shorter stays increase changeovers while longer stays can smooth occupancy and reduce operational friction.
What is the average Airbnb guest rating in Viña del Mar?
Airbnb listings in Viña del Mar average 4.8 out of 5 overall. About 30.3% of listings carry the guest favorite badge, which suggests a meaningful share of inventory is competing on review quality rather than price alone.
Which amenities boost Airbnb revenue in Viña del Mar?
Theme room and Table corner guards are among the strongest revenue-linked amenities in Viña del Mar. In AirROI's latest dataset, listings with these amenities outperform those without on average revenue, which makes amenities analysis useful for prioritizing investment and listing upgrades.
Do Airbnb hosts charge cleaning fees in Viña del Mar?
Yes. About 72.4% of active Airbnb listings in Viña del Mar charge a cleaning fee, and the average fee is $37. The more important operating benchmark is how much of gross revenue that fee consumes, not just the absolute dollar amount.
What percentage of Airbnb hosts are Superhosts in Viña del Mar?
A 42.9% Superhost rate signals a highly competitive market where review quality and responsiveness are table stakes, not differentiators.
About AirROI Market Data
AirROI tracks over 20 million properties across 190+ countries and maintains 15+ years of historical performance data, making it one of the deepest Airbnb and STR intelligence platforms available. The analytics pipeline aggregates listing-level data monthly — revenue, occupancy, nightly rates, RevPAR, guest demographics, booking patterns, and competitive supply — so investors and operators can benchmark any market against its own history and against neighboring destinations.
Real estate investors, property managers, financial institutions, hedge funds, tourism boards, hospitality consultants, tech platforms, and academic researchers rely on AirROI data to underwrite acquisitions, optimize pricing, model macro trends, and conduct peer-reviewed research. Data is available through in-depth market reports like this one and the Airbnb API with 22 endpoints and an Airbnb MCP Server for AI agents.
AirROI proprietary analytics as of 2026-03-31. Metrics reflect trailing twelve-month aggregates from active listings. Revenue figures are market averages, not projections. Neighborhood descriptions are AI-generated and reviewed for accuracy. For full methodology, see the data methodology page.