Airbnb market data · 202612 months to October 2026
Vergara, Colombia Airbnb Market Data: Revenue, Occupancy & Trends
The average Airbnb in Vergara brought in COP 24,150,547 over the 12 months through October 2026, across just 25 active listings, so a single property can move that figure.
The short answer
Vergara Airbnb Market at a Glance
Vergara earns on price rather than volume. Listings averaged COP 456,670 a night and were booked on 21% of available nights, against COP 330,000 and 32% for the RAP (Especial) Central average.
January, usually the best month, brings in about 58% more per listing than February, usually the slowest. With only 25 active listings, a few bookings can reorder the months.
With 25 active listings, Vergara is the 34th-largest of 39 RAP (Especial) Central markets AirROI tracks.
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Browse the live Vergara Airbnb market See Every Vergara ListingRevenue
How Much Do Airbnb Hosts Make in Vergara?
Gross bookings per Vergara listing averaged COP 24,150,547 over the 12 months to October 2026 (RAP (Especial) Central average: COP 23,912,121), before cleaning, platform and management costs and taxes.
In a typical year, the average Vergara listing brings in COP 4,320,000 in January, its best month, and COP 2,730,000 in February, its slowest. October runs within 5% of January, so either can come out on top in a given year. The three strongest months bring in 29% of a full year's revenue, where an even calendar would give any three months 25%.
Across Vergara's 25 active listings, monthly revenue by tier:
- Best-in-class properties (top 10%) earn COP 8,720,000+ a month, about four times the typical property.
- Strong performers (top 25%) earn COP 5,740,000 or more, roughly COP 3,600,000 a month above the median.
- Typical properties (median) earn about COP 2,150,000 a month.
- Entry-level properties (bottom 25%) earn COP 882,000 or less, about 41% of the median.
These are monthly figures for listings active in each month. The annual average above also counts listings that operated for only part of the year, so it runs below twelve times these figures.
January earns about 1.6 times what February does
Average revenue per active listing, by month, October 2024 to September 2026
The dashed line is the average of the months shown, COP 3,590,000. Each point is one month as recorded, averaged over the listings active in it. The best and slowest months in the text average each calendar month over the past two years, so they can differ from the highest and lowest points here.
Vergara Airbnb Data by Month
Latest 12 months in the October 2026 data. October's figures are still coming in, so the rows run to September.
October 2025 led on revenue and bookings; nightly rates peaked in September 2026. Across the past two years, January is usually the strongest month.
| Month | Avg. Revenue | Occupancy | Avg. Nightly Rate | RevPAR | Booking Lead Time | Avg. Length of Stay |
|---|---|---|---|---|---|---|
| Oct 2025 | COP 4,998,209 | 31.3% | COP 404,976 | COP 161,233 | 17 days | 1.8 nights |
| Nov 2025 | COP 4,577,834 | 30.4% | COP 405,772 | COP 152,594 | 7 days | 1.3 nights |
| Dec 2025 | COP 3,907,014 | 23.6% | COP 418,418 | COP 126,033 | 31 days | 2.9 nights |
| Jan 2026 | COP 3,670,319 | 28.2% | COP 427,400 | COP 118,397 | 32 days | 4.8 nights |
| Feb 2026 | COP 2,694,556 | 29.3% | COP 402,500 | COP 96,234 | 8 days | 2.4 nights |
| Mar 2026 | COP 3,073,735 | 23.9% | COP 408,627 | COP 99,153 | 16 days | 2.1 nights |
| Apr 2026 | COP 2,247,371 | 17.9% | COP 414,741 | COP 74,912 | 10 days | 2.7 nights |
| May 2026 | COP 3,252,968 | 22.3% | COP 423,067 | COP 104,934 | 7 days | 1.7 nights |
| Jun 2026 | COP 3,867,814 | 23.3% | COP 439,276 | COP 128,927 | 12 days | 3.4 nights |
| Jul 2026 | COP 3,800,249 | 26.1% | COP 429,370 | COP 122,589 | 9 days | 2.9 nights |
| Aug 2026 | COP 4,800,323 | 27.4% | COP 454,270 | COP 154,849 | 14 days | 3.4 nights |
| Sep 2026 | COP 3,402,235 | 20.9% | COP 473,399 | COP 113,408 | 7 days | 1.5 nights |
Averages per active listing in each month. Highlighted: the highest-revenue month of the 12. RevPAR is the month's revenue spread over its nights, booked or not. Booking lead time is the days between booking and check-in, and length of stay the nights per booking, for stays in that month.
Location, size and how a home is run move its income far more than a city average shows. For a range on one Vergara address, run it through the Airbnb income calculator.
Profit
Is an Airbnb in Vergara Profitable?
Yes, when it's run well. The average Vergara Airbnb took in COP 24,150,547 in the 12 months to October 2026, an average that counts every active listing, including those open only part of the year. A listing in the top quarter took in about COP 64,460,000, and run by its owner at everyday costs, about COP 3,930,000 a month of that is left after running costs, so a home that costs less than that to own or rent makes money.
These amounts come before housing costs. Where the mortgage or rent is less each month, the difference is profit; a home owned outright keeps it all after property tax, home insurance and any building or condo fees.
Vergara Airbnb Income, Expenses and Profit per Year
| Line | Average listing | Top-quarter listing |
|---|---|---|
| Money in | ||
| Nightly bookings | COP 23,480,547 | COP 62,670,000 |
| Cleaning fees guests pay3% of Vergara bookings | COP 670,000 | COP 1,790,000 |
| Gross bookings | COP 24,150,547 | COP 64,460,000 |
| Running costs | ||
| Airbnb's feeAbout 13%: 15.5% for the 84% of Vergara listings on Simplified Pricing, 3% for the rest | −COP 3,260,000 | −COP 8,700,000 |
| Cleaning and laundryPaid for by the cleaning fee; COP 0 if you clean yourself | −COP 670,000 | −COP 1,790,000 |
| Utilities and internetAbout 5% of bookings | −COP 1,210,000 | −COP 3,220,000 |
| Guest suppliesToiletries, coffee, paper goods: about 2% | −COP 480,000 | −COP 1,290,000 |
| Repairs and upkeepIncluding linens and small replacements: about 3% | −COP 720,000 | −COP 1,930,000 |
| Short-term rental insuranceOne policy, on top of Airbnb's free AirCover | −COP 240,000 | −COP 240,000 |
| Permit and registrationWhere one is required | −COP 120,000 | −COP 120,000 |
| ManagementCOP 0 when you run it; co-hosts charge from about 10% of nightly bookings | COP 0 | COP 0 |
| Pricing and messaging toolsOptional; Airbnb's own tools are free | COP 0 | COP 0 |
| Lodging taxesAdded to the guest's bill and passed on | COP 0 | COP 0 |
| Total running costsAbout 25% of bookings, plus cleaning paid for by the cleaning fee | −COP 6,700,000 | −COP 17,290,000 |
| Left for housing costs, then profit | COP 17,450,547about COP 1,450,000 a month | COP 47,170,000about COP 3,930,000 a month |
| Housing costs | ||
| Mortgage or rent, property tax, home insurance, building or condo fees | Depend on the home | |
Estimate Your Own Vergara Airbnb Profit
The estimate starts from Vergara's average listing, run by its owner. Change how the listing performs, who runs it and who cleans to see what is left for the mortgage or rent.
To work out the profit on one Vergara home, with its price, its mortgage or rent and your own costs, use the Airbnb profit calculator. It starts from the comparable listings around the address.
How Vergara's Top Earners Get There
- More nights booked. The busiest quarter of Vergara listings are booked on 37% or more of their nights, against 14% for the median listing. Ten more booked nights a year at the median rate of COP 322,000 adds about COP 3,220,000 in bookings.
- Prices that follow demand. Ranked by price, the top quarter charge COP 513,000 a night or more, against a median of COP 322,000. That is a separate ranking from the busiest quarter, so the two marks don't multiply into one listing's takings. For the average listing, a 10% higher rate on the nights it already books adds about COP 2,350,000 a year.
- Open for the busy months. In a typical year, January brings the average listing about COP 4,320,000, against COP 2,730,000 in February, so a calendar that is open and full in the busy months carries the year.
- Reviews that stand out. Vergara listings average 4.77 stars, and 32% carry Airbnb's Guest Favorite badge, which guests can filter for.
What a listing keeps comes down to the figures this page measures: nightly rate, nights booked and the months it's open. A listing at the top-quarter mark takes in about COP 5,370,000 a month, against COP 2,010,000 for the average one.
Occupancy
What Is the Airbnb Occupancy Rate in Vergara?
Vergara listings were booked on 21% of the nights they were open over the past year, 11 percentage points below the RAP (Especial) Central average (32%) and 12 points below the Colombia average (33%). Counting only the listings booked in each month and averaging each month over two years, occupancy climbs to 32% in January and falls to 22% in June.
Across Vergara's 25 active listings, the share of open nights booked by tier:
- Best-in-class properties (top 10%) are booked 59%+ of open nights, 45 points above the median.
- Strong performers (top 25%) fill 37% or more, roughly two and a half nights a week.
- Typical properties (median) fill about 14% of open nights.
- Entry-level properties (bottom 25%) fill 8% or less, less than one night a week.
January is usually the busiest month in Vergara, June the quietest
Share of open nights booked, by month, October 2024 to September 2026
The 12-month rate of 21% averages each listing's whole year, slow months included; each month here counts only the listings booked in it.
Nightly rates
How Much Does an Airbnb Cost per Night in Vergara?
The average nightly rate in Vergara, known as ADR (average daily rate), was COP 456,670 over the past year, about 38% above the RAP (Especial) Central average of COP 330,000 and about 22% above the Colombia average of COP 374,000. Averaged month by month over the past two years, rates peak in September at about COP 436,000 and bottom out in January and October at about COP 377,000.
Across Vergara's 25 active listings, nightly rates by tier:
- Best-in-class properties (top 10%) charge COP 890,000+ a night, about 2.8 times the median.
- Strong performers (top 25%) charge COP 513,000 or more, about COP 190,000 above the median.
- Typical properties (median) charge about COP 322,000 a night.
- Entry-level properties (bottom 25%) charge COP 254,000 or less, about three-quarters of the median.
September rates run 16% above January's
Average nightly rate (ADR), by month, October 2024 to September 2026
The dashed line is the average of the months shown, COP 402,000. The 12-month ADR of COP 456,670 averages each listing's own rate across its whole year; the monthly points average listings month by month, so the two differ.
What Is the RevPAR for Airbnb in Vergara?
RevPAR, or revenue per available night, divides a listing's income by every night it was open to book, so it rises with both price and bookings. In Vergara it averaged COP 93,800 over the past year. Counting only the listings booked in each month and averaging each month over two years, it runs from about COP 97,400 in February to about COP 139,000 in January.
Across Vergara's 25 active listings, RevPAR by tier:
- Best-in-class properties (top 10%) earn COP 270,000+ per open night, about five times the median.
- Strong performers (top 25%) earn COP 108,000 or more, about COP 53,000 a night above the median.
- Typical properties (median) earn about COP 54,700 per open night.
- Entry-level properties (bottom 25%) earn COP 30,500 or less, about 56% of the median.
January RevPAR is about 1.4 times February's
Revenue per open night (RevPAR), by month, October 2024 to September 2026
The dashed line is the average of the months shown, COP 118,000. The 12-month RevPAR of COP 93,800 averages each listing's whole year, slow months included; each month here counts only the listings booked in it.
Seasonality
Best and Worst Months for Airbnb in Vergara
With only 25 active listings, the monthly pattern in Vergara is noisy, since a few long or pricey stays can lift a month; revenue has tended to peak in January and bottom out in February.
Average revenue by month in Vergara
Average revenue per active listing, each calendar month averaged over the past two years
The dashed line is the average of the 12 calendar months, COP 3,590,000.
Revenue by month in Vergara in numbers
| Month | Revenue per listing |
|---|---|
| January | COP 4,320,000 |
| February | COP 2,730,000 |
| March | COP 3,120,000 |
| April | COP 3,440,000 |
| May | COP 3,170,000 |
| June | COP 3,320,000 |
| July | COP 3,410,000 |
| August | COP 3,940,000 |
| September | COP 3,730,000 |
| October | COP 4,120,000 |
| November | COP 3,770,000 |
| December | COP 4,050,000 |
How Far in Advance Do Guests Book Airbnb in Vergara?
Guests book Vergara stays 17 days ahead on average (about two weeks), so many trips are booked close to arrival. December stays are booked furthest out, about 35 days ahead, and February stays closest to arrival, about 6 days. A typical December booking is made in early November.
December stays are booked furthest ahead
Average days between booking and check-in, by month of stay, October 2024 to September 2026
The 12-month figure of 17 days averages each listing's year as a whole; each month here averages only the listings with stays in it.
Permits
Airbnb Permits and Registration in Vergara
All 25 active listings in Vergara display a registration, permit or license number. The share shows what hosts display, not what local rules allow: it can't show whether new permits are still issued, or whether limits on nights, zones or property types apply.
Registration, permit, zoning and tourist-tax rules vary by address and change often, so confirm them with the local authority before buying or listing in Vergara.
Neighborhoods
Best Neighborhoods for Airbnb in Vergara
AirROI's area guide picks four Vergara neighborhoods that draw short-term rental guests, led by Casco Urbano, Vereda El Tigre and Vereda La Vistosa. The picks reflect guest appeal, not earnings data or permit eligibility, so check local permit rules for a specific address before buying.
| Area | Who it suits | Landmarks nearby |
|---|---|---|
| Casco Urbano | Accommodates weekenders and cultural travellers seeking direct walking access to local eateries, markets, and regional bus connections. Guests book here for convenience before setting out on daytime nature excursions across the municipality. | Parque Principal de Vergara, Iglesia Santa Bárbara de Vergara, Alcaldía Municipal de Vergara, Cerro de la Pita |
| Vereda El Tigre | Attracts ecotourists, hikers, and adventure sports groups coming from Bogotá to experience canyoning and torrentism routes. Bookings consist primarily of couples and small outdoor groups staying in glamping setups and eco-cabins near the river. | Cascada El Escobo, Quebrada El Palmar, Piscina Natural El Escobo Junior, Cerro Sautatumi |
| Vereda La Vistosa | Serves weekend getaways, couples, and wellness travellers seeking rural privacy within minutes of town. Lodgings here cater to guests exploring the lower waterfall access points and country estates. | Sendero a la Cascada El Escobo, Mirador La Vistosa, Quebrada El Palmar |
| Vereda El Vergel | Caters to quiet rural escapes, agritourism guests, and nature enthusiasts staying among traditional coffee and panela farms. Visitors use this countryside area for low-density retreats with valley walking routes. | Caminos reales de El Vergel, Fincas Paneleras y Cafeteras, Río Pinzaima |
Area descriptions are AI-assisted from public sources and are not checked against zoning.
Nearby markets
Vergara vs. Nearby Airbnb Markets
Of the eight nearby markets in the table, all within 18 km, Quebradanegra (12 km away, 30 listings) earned the most per listing, about 70% more than Vergara.
| Market | Listings | Avg. annual revenue | Avg. nightly rate | Occupancy |
|---|---|---|---|---|
| Nocaima 5 km | 77 | COP 40,837,815 | COP 770,082 | 19% |
| Nimaima 9 km | 42 | COP 39,405,359 | COP 741,580 | 22% |
| La Vega 11 km | 169 | COP 36,078,837 | COP 657,941 | 21% |
| Quebradanegra 12 km | 30 | COP 40,951,385 | COP 837,565 | 22% |
| San Francisco 15 km | 103 | COP 20,911,658 | COP 438,310 | 20% |
| Villeta 16 km | 449 | COP 40,896,432 | COP 735,242 | 22% |
| Útica 17 km | 30 | COP 15,705,725 | COP 380,279 | 17% |
| Sasaima 18 km | 47 | COP 38,745,916 | COP 582,215 | 22% |
Other Airbnb Markets in RAP (Especial) Central
- Bogota Capital District - Municipality Airbnb data 5,267 listings
- Ricaurte Airbnb data 887 listings
- Girardot Airbnb data 572 listings
- Anapoima Airbnb data 329 listings
- La Mesa Airbnb data 251 listings
- Guatavita Airbnb data 192 listings
- Zipaquirá Airbnb data 140 listings
- Casco urbano de Chía Airbnb data 134 listings
See all 39 RAP (Especial) Central Airbnb markets
Markets Similar to Vergara
Markets elsewhere in Colombia with a similar nightly rate and occupancy to Vergara:
- Villa de Leyva Airbnb data Colombia · COP 457,030/night · 21.4%
- Santa Cruz de Mompóx Airbnb data Colombia · COP 426,220/night · 20.3%
- Doradal Airbnb data Colombia · COP 478,829/night · 22.3%
- Barichara Airbnb data Colombia · COP 449,850/night · 23.3%
- Puerto Triunfo Airbnb data Colombia · COP 427,319/night · 22.2%
- Flandes Airbnb data Colombia · COP 429,260/night · 18.3%
FAQ
Vergara Airbnb FAQ
How much do Airbnb hosts make in Vergara?
An active Vergara Airbnb grossed COP 24,150,547 on average in the 12 months to October 2026, according to AirROI's tracking of 25 active listings. That is before cleaning, management, taxes and financing. Busier, better-run listings do far better: the top quarter took in COP 5,740,000 or more in a typical month.
How much can I make on Airbnb in Vergara?
It depends most on the home's size, location and how it's run. The middle half of Vergara listings earn between COP 882,000 and COP 5,740,000 in a typical month, and the top tenth COP 8,720,000 or more. For one home, enter its address and bedroom count in the Airbnb calculator: it compares the home with similar listings nearby.
What is the average Airbnb occupancy rate in Vergara?
Listings in Vergara were booked on 21% of available nights over the past year. That compares with 32% for the RAP (Especial) Central average. January is usually the busiest month.
How much does an Airbnb cost per night in Vergara?
The average booked night in Vergara cost COP 456,670 before fees. Half of listings charge between COP 254,000 and COP 513,000, so bedroom count and location move the price more than the average suggests.
Do you need a permit for an Airbnb in Vergara?
All active Vergara listings display a registration, permit or license number. The share shows what hosts display, not what the rules allow, so confirm registration, permit and tourist-tax rules with the local authority before buying.
Is Airbnb profitable in Vergara?
Yes, when it's run well. The average Vergara Airbnb grossed COP 24,150,547 in the 12 months to October 2026, in line with the RAP (Especial) Central average, though with only 25 active listings a single property can move that figure, counting listings open only part of the year. A listing at the top-quarter mark, run by its owner with the cleaning fee covering the cleaner and everyday costs for Airbnb's fee, utilities, supplies, upkeep and insurance, has about COP 3,930,000 a month left before the mortgage or rent, so a home that costs less than that to own or rent makes a profit. Check a specific home in the Airbnb estimator.
When is Airbnb peak season in Vergara?
January usually pays best, averaging COP 4,320,000 per active listing over the past two years, and February usually pays least. The month-by-month table above shows how the latest 12 months played out.
What is the Airbnb RevPAR in Vergara?
Each night a Vergara listing was open to book earned COP 93,800 on average over the past year, booked or not. That figure, revenue per available night (RevPAR), folds price and occupancy into one number; the top 10% of listings made COP 270,000 or more.
How far in advance do guests book Airbnbs in Vergara?
Vergara stays were booked 17 days (about two weeks) before arrival on average over the past year, so a listing can still fill close to the date.
How long do guests stay at Airbnbs in Vergara?
The average Vergara Airbnb stay lasted 2.7 nights over the past year. A listing took 12 reservations over the year on average.
How are Airbnbs in Vergara rated?
Guests rate Vergara Airbnbs 4.77 out of 5 on average. Guests score communication highest and location lowest.
What are the best neighborhoods for Airbnb in Vergara?
Casco Urbano, Vereda El Tigre and Vereda La Vistosa draw the most short-term rental interest in Vergara. The neighborhood guide explains what brings guests to each.
How many Airbnbs are there in Vergara?
AirROI counted 25 active Airbnb listings in Vergara as of October 2026. The closest tracked market is Nocaima, 5 km away.
How much are Airbnb cleaning fees in Vergara?
In Vergara, about four in ten listings add a cleaning fee, and the typical fee is about COP 65,944.
How many tourists visit Vergara, Colombia?
All of Colombia had 6,696,835 visitors in 2024, Ministerio de Comercio, Industria y Turismo (MinCIT) reports. AirROI estimates 287 Airbnb stays in Vergara, Colombia in the 12 months to October 2026, which counts bookings and not tourists. See Colombia tourism statistics.
Method
About This Data
Figures on this page cover 25 active Airbnb listings in Vergara from November 2025 to October 2026 (trailing twelve months). AirROI refreshes them monthly from listing-level booking and calendar data covering 20+ million properties worldwide. AirROI measures bookings in US dollars; this page shows them in Colombian pesos at COP 3,664 per US$, the typical rate from November 2025 to October 2026. Annual revenue averages every listing active during the period, including those listed for only part of it; monthly figures average the listings active in each month; the tier lists show the spread. Neighborhood descriptions are AI-assisted. See the methodology for definitions.
Need this programmatically? The same metrics are available through the AirROI Airbnb Data API and bulk downloads in the data portal.