Villa Venice spacious villa Entire home · 6 bedrooms Rated 4.80 - Revenue
- €40,930
- Occupancy
- 32.5%
- Daily rate
- €329
Airbnb market data · 202612 months to October 2026
The average Airbnb in Lapua brought in €8,587 over the 12 months through October 2026, about 45% less than the Mainland Finland average of €15,481.
The short answer
Rates and bookings both trail the Mainland Finland average. Listings averaged €115 a night and were booked on 27% of available nights, against €170 and 40% for the Mainland Finland average.
Timing matters: in July, usually the best month, the average listing earns about 2.3 times as much as in January, usually the slowest. With only 39 active listings, a few bookings can reorder the months.
With 39 active listings, Lapua is the 74th-largest of 143 Mainland Finland markets AirROI tracks.
Browse the live Lapua Airbnb market See Every Lapua ListingRevenue
Gross bookings per Lapua listing averaged €8,587 over the 12 months to October 2026 (Mainland Finland average: €15,481), before cleaning, platform and management costs and taxes.
In a typical year, the average Lapua listing brings in €1,750 in July, its best month, and €758 in January, its slowest. April runs within 2% of January, so either can be the slowest in a given year. The three strongest months bring in 35% of a full year's revenue, where an even calendar would give any three months 25%.
In a typical month, a top-quarter listing earns at least 4.9 times as much as a bottom-quarter one.
These are monthly figures for listings active in each month. The annual average above also counts listings that operated for only part of the year, so it runs below twelve times these figures.
July earns about 2.3 times what January does
Average revenue per active listing, by month, October 2024 to September 2026
The dashed line is the average of the months shown, €1,150. Each point is one month as recorded, averaged over the listings active in it. The best and slowest months in the text average each calendar month over the past two years, so they can differ from the highest and lowest points here.
Latest 12 months in the October 2026 data. October's figures are still coming in, so the rows run to September.
July 2026 led on revenue. Nightly rates peaked in May 2026 and bookings in June 2026, so the best-paying month is not always the busiest or the priciest.
| Month | Avg. Revenue | Occupancy | Avg. Nightly Rate | RevPAR | Booking Lead Time | Avg. Length of Stay |
|---|---|---|---|---|---|---|
| Oct 2025 | €1,176 | 29.0% | €113 | €38 | 44 days | 2 nights |
| Nov 2025 | €1,135 | 24.4% | €112 | €38 | 35 days | 1.8 nights |
| Dec 2025 | €980 | 19.7% | €113 | €32 | 34 days | 3 nights |
| Jan 2026 | €926 | 18.3% | €115 | €30 | 44 days | 3.3 nights |
| Feb 2026 | €985 | 27.8% | €109 | €35 | 50 days | 5.2 nights |
| Mar 2026 | €1,047 | 19.1% | €114 | €34 | 30 days | 1.8 nights |
| Apr 2026 | €850 | 16.7% | €116 | €28 | 41 days | 2.7 nights |
| May 2026 | €1,323 | 30.3% | €119 | €43 | 50 days | 4.3 nights |
| Jun 2026 | €1,635 | 41.8% | €116 | €54 | 78 days | 3.7 nights |
| Jul 2026 | €1,674 | 40.3% | €114 | €54 | 59 days | 3.1 nights |
| Aug 2026 | €1,457 | 34.0% | €113 | €47 | 66 days | 2.8 nights |
| Sep 2026 | €1,134 | 30.8% | €110 | €38 | 52 days | 4.3 nights |
Averages per active listing in each month. Highlighted: the highest-revenue month of the 12. RevPAR is the month's revenue spread over its nights, booked or not. Booking lead time is the days between booking and check-in, and length of stay the nights per booking, for stays in that month.
These are market-wide figures. To see what one particular Lapua home could earn, enter its address, bedrooms and guests in the Airbnb calculator; it compares the home with similar listings nearby.
Profit
Yes, when it's run well. The average Lapua Airbnb took in €8,587 in the 12 months to October 2026, and run by its owner at everyday costs, about €500 a month of that is left after running costs, so a home that costs less than that to own or rent makes money. A listing in the top quarter leaves about €1,260 a month.
Cleaning it yourself keeps the €530 a year guests pay in cleaning fees, for about €540 a month. Handing the listing to a co-host at about 10% of nightly bookings still leaves about €430 a month.
These amounts come before housing costs. Where the mortgage or rent is less each month, the difference is profit; a home owned outright keeps it all after property tax, home insurance and any building or condo fees.
| Line | Average listing | Top-quarter listing |
|---|---|---|
| Money in | ||
| Nightly bookings | €8,057 | €20,130 |
| Cleaning fees guests pay6% of Lapua bookings | €530 | €1,320 |
| Gross bookings | €8,587 | €21,450 |
| Running costs | ||
| Airbnb's feeAbout 13%: 15.5% for the 79% of Lapua listings on Simplified Pricing, 3% for the rest | −€1,110 | −€2,770 |
| Cleaning and laundryPaid for by the cleaning fee; €0 if you clean yourself | −€530 | −€1,320 |
| Utilities and internetAbout 5% of bookings | −€430 | −€1,070 |
| Guest suppliesToiletries, coffee, paper goods: about 2% | −€170 | −€430 |
| Repairs and upkeepIncluding linens and small replacements: about 3% | −€260 | −€640 |
| Short-term rental insuranceOne policy, on top of Airbnb's free AirCover | −€90 | −€90 |
| Permit and registrationWhere one is required | −€40 | −€40 |
| Management€0 when you run it; co-hosts charge from about 10% of nightly bookings | €0 | €0 |
| Pricing and messaging toolsOptional; Airbnb's own tools are free | €0 | €0 |
| Lodging taxesAdded to the guest's bill and passed on | €0 | €0 |
| Total running costsAbout 24% of bookings, plus cleaning paid for by the cleaning fee | −€2,630 | −€6,360 |
| Left for housing costs, then profit | €5,957about €500 a month | €15,090about €1,260 a month |
| Housing costs | ||
| Mortgage or rent, property tax, home insurance, building or condo fees | Depend on the home | |
The estimate starts from Lapua's average listing, run by its owner. Change how the listing performs, who runs it and who cleans to see what is left for the mortgage or rent.
To work out the profit on one Lapua home, with its price, its mortgage or rent and your own costs, use the Airbnb profit calculator. It starts from the comparable listings around the address.
What a listing keeps comes down to the figures this page measures: nightly rate, nights booked and the months it's open. A listing at the top-quarter mark takes in about €1,790 a month, against €720 for the average one.
Occupancy
Lapua listings were booked on 27% of the nights they were open over the past year, 13 percentage points below the Mainland Finland average (40%) and 13 points below the Finland average (40%). In a typical year, occupancy climbs to 40% in July and falls to 18% in January.
The busiest tenth of listings are booked about 4.2 times as often as the bottom quarter.
July is usually the busiest month in Lapua, January the quietest
Share of open nights booked, by month, October 2024 to September 2026
Nightly rates
The average nightly rate in Lapua, known as ADR (average daily rate), was €115 over the past year, about 32% below the Mainland Finland and Finland averages (both about €170). In a typical year, rates peak in June and July at about €120 and bottom out in October and November at about €100.
Prices span a wide range: the top 10% charge about 3.2 times the rate of the bottom quarter.
June rates run 16% above October's
Average nightly rate (ADR), by month, October 2024 to September 2026
The dashed line is the average of the months shown, €110.
RevPAR, or revenue per available night, divides a listing's income by every night it was open to book, so it rises with both price and bookings. In Lapua it averaged €35 over the past year, from about €24 in a typical January to about €56 in a typical July.
A small group of listings earns several times more per open night than the rest.
July RevPAR is about 2.3 times January's
Revenue per open night (RevPAR), by month, October 2024 to September 2026
The dashed line is the average of the months shown, €38. The 12-month RevPAR of €35 averages each listing's whole year, slow months included; each month here counts only the listings booked in it.
Seasonality
With only 39 active listings, the monthly pattern in Lapua is noisy, since a few long or pricey stays can lift a month; revenue has tended to peak in July and bottom out in January.
Average revenue by month in Lapua
Average revenue per active listing, each calendar month averaged over the past two years
The dashed line is the average of the 12 calendar months, €1,150.
| Month | Revenue per listing |
|---|---|
| January | €758 |
| February | €978 |
| March | €918 |
| April | €765 |
| May | €1,090 |
| June | €1,640 |
| July | €1,750 |
| August | €1,430 |
| September | €1,070 |
| October | €1,190 |
| November | €1,080 |
| December | €1,180 |
Guests book Lapua stays 56 days ahead on average (about eight weeks). June stays are booked furthest out, about 69 days ahead, and March stays closest to arrival, about 25 days. A typical June booking is made in early April.
June stays are booked furthest ahead
Average days between booking and check-in, by month of stay, October 2024 to September 2026
The 12-month figure of 56 days averages each listing's year as a whole; each month here averages only the listings with stays in it.
Permits
None of the 39 active listings in Lapua display a registration, permit or license number. That doesn't mean no rules apply: some places don't ask hosts to show a number on the listing, and listing data doesn't capture every scheme.
Registration, permit, zoning and tourist-tax rules vary by address and change often, so confirm them with the local authority before buying or listing in Lapua.
Neighborhoods
AirROI's area guide picks seven Lapua neighborhoods that draw short-term rental guests, led by Lake Lapua, Lapua Old Town and Suupohja. The picks reflect guest appeal, not earnings data or permit eligibility, so check local permit rules for a specific address before buying.
| Area | Who it suits | Landmarks nearby |
|---|---|---|
| Lake Lapua | A picturesque lake offering a serene environment, perfect for tourists looking to relax and enjoy nature. The area is increasingly popular for both summer activities and winter sports. | Lake Lapua, Fishing opportunities, Hiking trails, Picnic areas, Kayaking |
| Lapua Old Town | Charming historic district with traditional Finnish architecture, attracting tourists interested in culture and history. Walking paths and small local shops enhance the visit. | Lapua Cathedral, Old Lapua Town Hall, Local craft shops, Historical walking tours |
| Suupohja | A growing area known for its community events and local markets. It creates a friendly atmosphere great for families and visitors looking to experience local life. | Suupohja market, Local festivals, Parks and playgrounds |
| Lapuanjoki River | Beautiful riverside location, great for outdoor activities like fishing and cycling. Visitors can enjoy scenic views and nature trails. | Cycling routes along the river, Fishing spots, Picnic areas by the river |
| Kalajoki | A scenic coastal area with stunning beaches, perfect for summer getaways. Popular among families and water sports enthusiasts. | Kalajoki Beach, Water sports facilities, Camping sites, Beach volleyball |
| Isokyrö | A quaint rural area known for its welcoming community and nature. Ideal for tourists looking for a rural escape with outdoor opportunities. | Rural landscapes, Local farms, Hiking trails, Traditional Finnish cuisine |
| Kurikka | A charming town with folk culture and historical sites, popular with tourists interested in the authentic Finnish lifestyle and local history. | Kurikka's old wooden town, Local museums, Cultural events, Nearby nature trails |
Area descriptions are AI-assisted from public sources and are not checked against zoning.
Listings
Entire homes make up 69% of listings in Lapua, alongside 12 private-room listings (31%). Houses are the most common property type at 56%, about 2.2 times the share of apartments and condos (26%).
Mostly entire homes, with a private-room segment
Lapua Airbnb listings by room type
| Room type | Share of listings | Listings |
|---|---|---|
| Entire home | 69.2% | 27 |
| Private room | 30.8% | 12 |
Listings by property type
Lapua Airbnb listings by property type
| Property type | Share of listings | Listings |
|---|---|---|
| House | 56.4% | 22 |
| Apartment/Condo | 25.6% | 10 |
| Cabin/Outdoor | 10.3% | 4 |
| Hotel/Boutique | 5.1% | 2 |
| Others | 2.6% | 1 |
The most common size among Lapua's 26 entire homes with a bedroom count is one bedroom (11 homes).
Lapua entire homes by number of bedrooms
Entire homes with each number of bedrooms, of those with a bedroom count on file
| Bedrooms | Share of entire homes with a bedroom count | Entire homes |
|---|---|---|
| Studio | 7.7% | 2 |
| 1 bedroom | 42.3% | 11 |
| 2 bedrooms | 15.4% | 4 |
| 3 bedrooms | 19.2% | 5 |
| 4 bedrooms | 11.5% | 3 |
| 5+ bedrooms | 3.8% | 1 |
The most common capacity in Lapua is four guests (28% of listings), and 34% of listings sleep six or more. Shares are of the 29 listings with a guest capacity on file (74% of the market).
Lapua listings by guest capacity
Share of listings by the number of guests they sleep, of those with a capacity on file
| Guest capacity | Share of listings with a capacity on file | Listings |
|---|---|---|
| 2 guests | 17.2% | 5 |
| 3 guests | 10.3% | 3 |
| 4 guests | 27.6% | 8 |
| 5 guests | 10.3% | 3 |
| 6 guests | 6.9% | 2 |
| 7 guests | 3.4% | 1 |
| 8+ guests | 24.1% | 7 |
Lapua hosts set up an average of 3.6 beds per listing, roughly two for every bedroom. Only 28% of listings show their exact location on the listing map; the rest show an approximate area.
Pet-friendly policies are common in Lapua: 54% of listings have one, and 51% have a barbecue grill. Only 38% of listings have air conditioning.
Share of Lapua listings with each common amenity
Guests
Lapua draws mostly domestic guests: 95% of those who left reviews live in Finland. No single city dominates: Helsinki is the largest source, at about 8% of reviews. Guests speak a mix of languages: Finnish leads at 43%, followed by English and Swedish.
95% of Lapua guests are domestic
Where guests who left reviews live
Where Lapua guests come from: top cities
Share of guests who left reviews
| Origin city | Share of guests |
|---|---|
| Helsinki | 8.3% |
| Kajaani | 5.9% |
| Oulu | 5.9% |
| Tampere | 5.9% |
| Hämeenlinna | 3.6% |
Where Lapua guests come from: top countries
Share of guests who left reviews
| Origin country | Share of guests |
|---|---|
| Finland | 95.5% |
| Sweden | 1.1% |
| Spain | 1.1% |
| Canada | 0.6% |
| Germany | 0.6% |
Languages spoken by Lapua guests
Share of guests who left reviews
| Language | Share of guests |
|---|---|
| Finnish | 42.7% |
| English | 35.2% |
| Swedish | 14.6% |
| German | 2.8% |
| French | 1.4% |
Lapua Airbnbs average 4.68 stars, and 28% of listings hold Airbnb's Guest Favorite badge. Guests are toughest on cleanliness: it scores 4.73, against 4.93 for host communication.
Communication scores highest in Lapua; cleanliness is lowest
Average guest rating out of 5 by category; the bars start at 4.0
| Category | Average rating (out of 5) |
|---|---|
| Accuracy | 4.85 |
| Cleanliness | 4.73 |
| Communication | 4.93 |
| Location | 4.74 |
| Check-in | 4.90 |
| Value | 4.76 |
Booking patterns
All Lapua listings are open to guests more than 180 days a year, but none are booked or blocked that many days. The most common booked-or-blocked total is 1 to 30 days a year, covering 36% of listings; blocked nights include any the host closes off.
Days a year Lapua listings are open to guests
Share of listings by days a year
| Days a year | Share of listings | Listings |
|---|---|---|
| 271-366 days | 69.2% | 27 |
| 181-270 days | 30.8% | 12 |
Days a year Lapua listings are booked or blocked
Share of listings by days a year
| Days a year | Share of listings | Listings |
|---|---|---|
| 91-180 days | 30.8% | 12 |
| 31-90 days | 33.3% | 13 |
| 1-30 days | 35.9% | 14 |
The average Lapua booking lasts 3.8 nights, longest in February and shortest in March. Listings took about 14 bookings each over the year. Nearly two-thirds of listings that give a check-in time set it at 3 p.m., with check-out usually at noon.
Average length of stay by month in Lapua
Average nights per booking, by month of stay
Two-year average by calendar month.
Nearly all listings in Lapua accept stays of one or two nights.
Minimum stay set by Lapua listings
Share of listings by the shortest stay they accept, from one night to 30 or more
Moderate is the most common cancellation policy in Lapua, used by 51% of listings; it refunds guests in full if they cancel at least five days before check-in. Hosts here lean flexible: 85% of listings offer Flexible or Moderate terms, against 15% on Firm or stricter ones.
Cancellation policies of Lapua listings, from most to least flexible
Share of listings by the policy they use
About four in ten Lapua listings charge a cleaning fee. The typical fee is €11, but a minority of much higher fees lifts the average to €32, so the median is the better guide. Spread over the average stay of 3.8 nights, that adds roughly €3 a night to what guests pay. For listings that charge one, cleaning fees make up about 6% of gross revenue.
Top earners
The top-grossing Airbnb in Lapua, a six-bedroom home, took in €40,900 over the past year, about 4.8 times the city's average of €8,590.
Villa Venice spacious villa Entire home · 6 bedrooms Rated 4.80
Cottage with outdoor hot tub! Entire home · 3 bedrooms Rated 4.69
Villa Lumilinna (Snow castle) Entire home · 3 bedrooms Rated 4.58
Beautiful and spacious holiday home in Lapuan Simpö. Entire home · 4 bedrooms Rated 4.49
Nice house with plenty of space. Entire home · 3 bedrooms Rated 4.21
Ananas Lodge - homely cottage in a lake landscape Entire home · 3 bedrooms Rated 4.70 Only 3% of Lapua listings are classed as professionally managed, though 28% of listings have a co-host. Superhosts run 31% of listings. Most hosts still vet their guests: only 28% of listings accept Instant Book. Airbnb's Simplified Pricing, where the host pays the whole service fee and guests see one price with no separate Airbnb charge, covers 79% of listings.
Nearby markets
Of the five nearby markets in the table, all within 97 km, Jakobstad (81 km away, 45 listings) earned the most per listing, about 28% more than Lapua.
FAQ
An active Lapua Airbnb grossed €8,587 on average in the 12 months to October 2026, according to AirROI's tracking of 39 active listings. That is before cleaning, management, taxes and financing. Busier, better-run listings do far better: the top quarter took in €1,730 or more in a typical month.
It depends most on the home's size, location and how it's run. The middle half of Lapua listings earn between €347 and €1,730 in a typical month, and the top tenth €2,860 or more. For one home, enter its address and bedroom count in the Airbnb income calculator: it compares the home with similar listings nearby.
Listings in Lapua were booked on 27% of available nights over the past year. That compares with 40% for the Mainland Finland average. July is usually the busiest month.
The average booked night in Lapua cost €115 before fees. Half of listings charge between €71 and €125, so bedroom count and location move the price more than the average suggests.
None of the active Lapua listings display a registration, permit or license number. That doesn't mean no rules apply, so confirm registration, permit and tourist-tax rules with the local authority before buying.
Yes, when it's run well. The average Lapua Airbnb grossed €8,587 in the 12 months to October 2026, 45% below the Mainland Finland average of €15,481. Run by its owner, with the cleaning fee covering the cleaner and everyday costs for Airbnb's fee, utilities, supplies, upkeep and insurance, €5,957 a year (about €500 a month) is left before the mortgage or rent. A home that costs less than that to own or rent makes a profit, and a listing at the top-quarter mark leaves about €1,260 a month. Check a specific home in the Airbnb estimator.
July usually pays best, averaging €1,750 per active listing over the past two years, and January usually pays least. The month-by-month table above shows how the latest 12 months played out.
Each night a Lapua listing was open to book earned €35 on average over the past year, booked or not. That figure, revenue per available night (RevPAR), folds price and occupancy into one number; the top 10% of listings made €90 or more.
Lapua stays were booked 56 days (about eight weeks) before arrival on average over the past year, so most of a month is booked well before it starts.
The average Lapua Airbnb stay lasted 3.8 nights over the past year. A listing took 14 reservations over the year on average.
Guests rate Lapua Airbnbs 4.68 out of 5 on average. Guests score communication highest and cleanliness lowest.
Lake Lapua, Lapua Old Town and Suupohja draw the most short-term rental interest in Lapua. The neighborhood guide explains what brings guests to each.
AirROI counted 39 active Airbnb listings in Lapua as of October 2026. The closest tracked market is Seinäjoki, 24 km away.
In Lapua, about four in ten listings add a cleaning fee. The median fee is €11, but a minority of much higher fees lifts the average to €32, so the median is the better guide.
All of Finland had 4.5 million international tourist arrivals in 2024, UN Tourism reports, via Our World in Data. AirROI estimates 540 Airbnb stays in Lapua, Finland in the 12 months to October 2026, which counts bookings and not tourists. See Finland tourism statistics.
Method
Figures on this page cover 39 active Airbnb listings in Lapua from November 2025 to October 2026 (trailing twelve months). AirROI refreshes them monthly from listing-level booking and calendar data covering 20+ million properties worldwide. AirROI measures bookings in US dollars; this page shows them in euros at €0.86 per US$, the typical rate from November 2025 to October 2026. Annual revenue averages every listing active during the period, including those listed for only part of it; monthly figures average the listings active in each month; the tier lists show the spread. Neighborhood descriptions are AI-assisted. See the methodology for definitions.
Need this programmatically? The same metrics are available through the AirROI Airbnb Data API and bulk downloads in the data portal.