Bretteville, France Airbnb Market Data: Revenue, Occupancy & Trends

In a typical year, the average Bretteville listing brings in €2,890 in July, its best month, and €1,190 in January, its slowest. August runs within 4% of July, so either can come out on top in a given year. The three strongest months bring in 36% of a full year's revenue, where an even calendar would give any three months 25%.

Across Bretteville's 24 active listings, monthly revenue by tier:

• Best-in-class properties (top 10%) earn €4,090+ a month, about 3.4 times the typical property.
• Strong performers (top 25%) earn €2,240 or more, roughly €1,000 a month above the median.
• Typical properties (median) earn about €1,210 a month.
• Entry-level properties (bottom 25%) earn €687 or less, about 57% of the median.

These are monthly figures for listings active in each month. The annual average above also counts listings that operated for only part of the year, so it runs below twelve times these figures.

Bretteville listings were booked on 47% of the nights they were open over the past year, 8 percentage points above the Normandy average (39%) and 6 points above the France average (41%). In a typical year, occupancy swings from 37% in January to 73% in August.

Across Bretteville's 24 active listings, the share of open nights booked by tier:

• Best-in-class properties (top 10%) are booked 87%+ of open nights, 45 points above the median.
• Strong performers (top 25%) fill 72% or more, roughly five nights a week.
• Typical properties (median) fill about 42% of open nights.
• Entry-level properties (bottom 25%) fill 27% or less, roughly two nights a week.

The average nightly rate in Bretteville, known as ADR (average daily rate), was €110 over the past year, about 19% below the Normandy average of €135 and about 31% below the France average of €160. In a typical year, rates peak in July at about €120 and bottom out in November and December at about €96.

Across Bretteville's 24 active listings, nightly rates by tier:

• Best-in-class properties (top 10%) charge €185+ a night, about 1.8 times the median.
• Strong performers (top 25%) charge €130 or more, about €25 above the median.
• Typical properties (median) charge about €105 a night.
• Entry-level properties (bottom 25%) charge €78 or less, about three-quarters of the median.

What Is the RevPAR for Airbnb in Bretteville?

RevPAR, or revenue per available night, divides a listing's income by every night it was open to book, so it rises with both price and bookings. In Bretteville it averaged €57 over the past year, from about €38 in a typical January to about €93 in a typical July.

Across Bretteville's 24 active listings, RevPAR by tier:

• Best-in-class properties (top 10%) earn €103+ per open night, about 2.2 times the median.
• Strong performers (top 25%) earn €69 or more, about €20 a night above the median.
• Typical properties (median) earn about €47 per open night.
• Entry-level properties (bottom 25%) earn €22 or less, about half of the median.

With only 24 active listings, the monthly pattern in Bretteville is noisy, since a few long or pricey stays can lift a month; revenue has tended to peak in July and bottom out in January.

How Far in Advance Do Guests Book Airbnb in Bretteville?

Guests book Bretteville stays 55 days ahead on average (about eight weeks). August stays are booked furthest out, about 119 days ahead, and February stays closest to arrival, about 24 days. A typical August booking is made in mid-April.

None of the 24 active listings in Bretteville display a registration, permit or license number. That doesn't mean no rules apply: some places don't ask hosts to show a number on the listing, and listing data doesn't capture every scheme.

Registration, permit, zoning and tourist-tax rules vary by address and change often, so confirm them with the local authority before buying or listing in Bretteville.