Roquemaure, Occitania Airbnb Market Data 2026: STR Report & Statistics

Source: AirROIReviewed by Jun Zhou, Founder @ AirROI
Updated:

How much can you earn on Airbnb in Roquemaure, Occitania? Based on AirROI's 2026 dataset (April 2025 – March 2026), the short answer is $14,359 per year — at a $195 nightly rate, 37.3% occupancy, and a $72 RevPAR that reflects moderate rate-to-revenue efficiency with room to optimize.

At 62 active listings, Roquemaure is a boutique market where moderate demand with room for well-positioned listings to outperform. Supply grew 67.6% over the past year, yet revenue and nightly rates both trended upward — a signal that traveler demand is outpacing new inventory rather than being diluted by it. For hosts, pricing power remains intact even as competition increases.

Regulation is low with minimal registration requirements, pointing to an operator-friendly environment. In a market this size, differentiated listings with strong reviews can capture outsized returns relative to the competition.

What Are the Key Airbnb Metrics in Roquemaure?

In Roquemaure, the headline Airbnb metrics are $14,359 in average annual revenue,37.3% occupancy, $195 ADR, and $72 in RevPAR, and guests book about 68 days in advance.

Avg. Daily Rate (ADR)(?)
$195
The average rental revenue earned for an occupied room per day in Roquemaure.
Occupancy Rate(?)
37.3%
Moderate demand with booking opportunities.
Avg. Annual Revenue(?)
$14,359
Average annual income for an Airbnb listing in Roquemaure. Factors like property type, size, and location influence actual earnings.
RevPAR(?)
$72
Revenue per available rental night, combining occupancy and ADR into one efficiency metric.
Revenue Growth YoY(?)
7.7%
Positive growth (7.7%) vs. last year.
Active Airbnb Listings(?)
62
Total number of active short-term rentals listed.
Avg. Booking Lead Time(?)
68 days
How far in advance guests typically book in Roquemaure. Longer lead times indicate planned travel; shorter ones suggest last-minute demand.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Peak Revenue Month(?)
August
The month with the highest average earnings, indicating peak season in Roquemaure.
Lowest Revenue Month(?)
February
The month with the lowest average earnings, indicating the low season in Roquemaure.
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How Much Do Airbnb Hosts Earn Monthly in Roquemaure?

Understanding the monthly revenue variations for Airbnb listings in Roquemaure is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Roquemaure is typically August, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Roquemaure across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $3,738+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $2,226 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $1,167 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $679, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Roquemaure

What Is the Monthly Airbnb Occupancy Rate in Roquemaure?

Maximize your bookings by understanding the Roquemaure STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Roquemaure:

  • Best-in-class properties (Top 10%) achieve 66%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 46% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 27%.
  • Entry-level properties (Bottom 25%) average 15% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Roquemaure

What Is the Average Airbnb Nightly Rate in Roquemaure?

Effective short term rental pricing strategy in Roquemaure involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Roquemaure typically peaks in November and dips lowest during April. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $378+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $229 or more.
  • Typical properties (Median) charge around $127 per night.
  • Entry-level properties (Bottom 25%) earn around $75 per night.

Average Daily Rate (ADR) Trend by Month in Roquemaure

What Is the RevPAR for Airbnb in Roquemaure?

RevPAR in Roquemaure is currently $72. Because RevPAR combines nightly rates with realized occupancy, it is one of the cleanest ways to compare how efficiently listings turn demand into revenue across the market.

  • Entry-level properties (Bottom 25%) see $27 RevPAR.
  • Typical properties (Median) generate $52 RevPAR.
  • Strong performers (Top 25%) earn $99 RevPAR.
  • Best-in-class (Top 10%) achieve $158 RevPAR.

Average Monthly RevPAR Trend in Roquemaure

RevPAR Insights for Roquemaure

  • The average RevPAR in Roquemaure is $72. This metric combines nightly rates with realized occupancy, making it one of the best single-number indicators of market efficiency.
  • The gap between the top 10% ($158) and bottom 25% ($27) is $130, indicating significant performance disparity driven by property quality, pricing strategy, and location.
  • RevPAR peaks in Aug and bottoms out in Jan, mirroring the broader seasonal demand pattern and suggesting opportunities for dynamic pricing.

Recommendations for Hosts

  • Track your own RevPAR monthly against these Roquemaure benchmarks. If your RevPAR falls below the median of $52, examine whether low occupancy or low ADR is the primary drag.
  • Top-quartile listings achieve $99+ RevPAR through a combination of competitive pricing, strong reviews, and strategic amenities. Target this tier through incremental improvements.
  • Use RevPAR rather than revenue alone when comparing properties of different sizes — it normalizes for available nights and gives a more accurate picture of performance.

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When Is the Peak Season for Airbnb in Roquemaure?

Roquemaure's peak Airbnb season falls in August, July, June, while the softest stretch is January, February, March. Overall, the market shows highly seasonal trends requiring careful strategy, which should guide pricing, minimum stays, and cash-flow planning.

Peak Season (August, July, June)
  • Revenue averages $3,273 per month
  • Occupancy rates average 53.3%
  • Daily rates average $192
Shoulder Season
  • Revenue averages $1,449 per month
  • Occupancy maintains around 30.1%
  • Daily rates hold near $188
Low Season (January, February, March)
  • Revenue drops to average $683 per month
  • Occupancy decreases to average 17.1%
  • Daily rates adjust to average $199

Seasonality Insights for Roquemaure

  • Airbnb seasonality in Roquemaure is pronounced. Revenue swings sharply between peak and low months, which means pricing strategy, minimum-stay settings, and cash reserves all need to account for extended slower periods.
  • During the high season, the absolute peak month showcases Roquemaure's highest earning potential, with monthly revenues climbing to $3,876, occupancy reaching 59.7%, and ADRs peaking at $206.
  • Conversely, the slowest single month marks the market's lowest point — revenue may dip to $648, occupancy could drop to 14.6%, and ADRs may adjust to $175.
  • Lower occupancy paired with meaningful seasonality means hosts in Roquemaure need to maximize every peak-season booking and seriously consider whether off-season pricing adjustments or minimum-stay changes can capture incremental revenue.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability and consider tightening cancellation policies to reduce last-minute gaps.
  • Low Season: Offer competitive pricing, extended-stay discounts, and flexible cancellation policies. Target off-season travelers like remote workers, budget-conscious guests, and travelers with flexible schedules.
  • Shoulder Seasons: Implement dynamic pricing that bridges peak and low rates. Target weekend travelers, local events, and business visitors. Slightly more flexible terms than peak season can help maintain occupancy without deep discounting.
  • In a highly seasonal market like Roquemaure, building a cash reserve during the top months is essential for covering fixed costs during the slow period. Automated pricing tools can help capture demand shifts in real time.

Do You Need a License for Airbnb in Roquemaure?

Low regulation and minimal registration activity in Roquemaure, Occitania, France point to an operator-friendly environment. That said, even low-regulation markets may have tax collection requirements, safety standards, or HOA rules that affect short-term rental operations. Always verify the latest short-term rental regulations and Airbnb license requirements directly with local government authorities for Roquemaure to ensure full compliance before hosting.

(Source: AirROI data, 2026, based on 2% licensed listings)

What Are the Best Neighborhoods for Airbnb in Roquemaure?

Roquemaure is a smaller vacation rental market where a handful of neighborhoods drive most of the booking activity. Choosing the right area is especially important in boutique markets — there is less room for a mediocre location to succeed on volume alone. The areas below highlight where short-term rental demand is strongest and why.

Best neighborhoods for Airbnb in Roquemaure
Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Historic Center
The charming historic center of Roquemaure offers a glimpse into the region's medieval past, making it appealing for tourists interested in history and architecture.
Roquemaure Castle, Old Mills, Church of St. John the Baptist, Place de la Mairie, Local markets
Rhone Riverfront
Staying by the Rhone offers scenic views and a peaceful atmosphere, ideal for those looking to relax and enjoy nature, while still being close to the town's amenities.
Rhone River, Walking and cycling paths, Picnic areas, Fishing spots
Côtes du Rhône Vineyard Region
This area is known for its picturesque vineyards and wine tourism, attracting visitors looking to experience wine tasting and local gastronomy.
Wine tours, Local wineries, Vineyard landscapes, Wine festivals
Nearby Avignon
Just a short drive away, Avignon is famous for its historical sites such as the Palais des Papes, making it a convenient option for guests wanting to explore a larger city full of culture.
Palais des Papes, Pont Saint-Bénézet, Avignon Bridge, Avignon Festival, Local cuisine
Local Markets
Roquemaure hosts regular local markets where visitors can immerse themselves in local culture, gastronomy, and artisanal products, making it attractive for culinary-focused travelers.
Weekly farmer's market, Artisan stalls, Local produce, Gastronomic delights
Cycling Routes
The region offers extensive cycling routes that attract outdoor enthusiasts and those looking to explore the scenic countryside of Occitania, perfect for active tourists.
Well-marked cycling paths, Scenic landscapes, Bike rental options
Cultural Events
Roquemaure hosts various cultural events throughout the year that draw visitors for entertainment, making it a vibrant location for Airbnb hosting.
Annual festivals, Concerts, Art exhibitions, Traditional fairs
Proximity to Nature Parks
The region is close to natural parks, offering opportunities for hiking and enjoying the outdoors, appealing to nature lovers and adventure seekers.
Natural parks, Hiking trails, Wildlife watching, Nature reserves

With 8 distinct neighborhoods showing meaningful short-term rental activity, Roquemaure offers diversification within a single market. Investors can tailor their strategy — from high-turnover tourist zones to quieter residential areas that attract longer stays and remote workers.

What Types of Properties Are on Airbnb in Roquemaure?

Room Type Distribution

Property Type Distribution

Market Composition Insights for Roquemaure

  • The Roquemaure Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 85.5% of the 62 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Roquemaure, House properties are the most common (71%), reflecting the local real estate landscape.
  • Houses represent a significant 71% portion, catering likely to families or larger groups.
  • The presence of 6.5% Hotel/Boutique listings indicates integration with traditional hospitality.
  • Smaller segments like outdoor/unique, unique stays, others (combined 8.0%) offer potential for unique stay experiences.

Roquemaure Airbnb Room Capacity Analysis (2026): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Roquemaure

  • The dominant room capacity in Roquemaure is 2 bedrooms listings, making up 27.4% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 2 bedrooms and 3 bedrooms properties represent 48.4% of the active Airbnb listings in Roquemaure, indicating a high concentration in these sizes.
  • A significant 38.8% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Roquemaure.

Roquemaure Vacation Rental Guest Capacity Trends (2026)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Roquemaure

  • The most common guest capacity trend in Roquemaure vacation rentals is listings accommodating 8+ guests (25.8%). This suggests the primary traveler segment is likely larger groups.
  • Properties designed for 8+ guests and 6 guests dominate the Roquemaure STR market, accounting for 46.8% of listings.
  • 48.4% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Roquemaure.
  • On average, properties in Roquemaure are equipped to host 4.8 guests.

How Do Listings in Roquemaure Compare on Quality?

Listing quality in Roquemaure can be approximated through presentation depth, bedroom count, and how often hosts disclose exact locations. These signals show how professionally the local supply base is merchandised.

Average Photos per Listing(?)
24.4
More photos correlate with higher conversion rates.
Average Beds per Listing(?)
3.3
Reflects the capacity profile of the local supply.
Exact Location Enabled(?)
24.2%
Builds guest trust and improves booking confidence.

Listing Quality Insights for Roquemaure

  • At 24.4 photos per listing on average, Roquemaure hosts invest well in visual presentation. Listings with 20+ photos consistently outperform in search ranking and conversion.
  • 24.2% of listings show their exact location. Lower disclosure rates can increase booking hesitation — guests want to know exactly where they are staying.

Recommendations for Hosts

  • Enable exact location if possible — it removes a common source of guest uncertainty and can improve your listing's position in map-based searches.
  • Use these quality indicators as a self-audit checklist. Listings that exceed the Roquemaure averages across all three metrics are better positioned for premium pricing.

What Amenities Do Airbnb Guests Expect in Roquemaure?

Amenity Prevalence

Amenity Insights for Roquemaure

  • Essential amenities in Roquemaure that guests expect include: Heating, Kitchen. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Free parking on premises, Hot water, TV are common but not universal. Offering these can provide a competitive edge.
  • Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Roquemaure: Heating, Kitchen.
  • Prioritize adding missing essentials: Heating, Kitchen.
  • Consider adding popular differentiators like Free parking on premises or Hot water to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Roquemaure to stay competitive.

Which Airbnb Amenities Boost Revenue in Roquemaure?

Not every amenity matters equally. This table focuses on the amenities most associated with higher revenue in Roquemaure, which makes it more useful for prioritizing upgrades than a simple popularity list alone.

AmenityPrevalenceRevenue WithRevenue WithoutRevenue Uplift
Cooking basics
87.1%$15,745$5,002214.8%
Outdoor dining area
77.4%$16,965$5,424212.8%
Washer
79.0%$16,638$5,768188.5%
Oven
69.4%$17,617$6,985152.2%
Dishwasher
62.9%$18,494$7,347151.7%
TV
90.3%$15,230$6,223144.7%
Children’s books and toys
40.3%$21,920$9,250137.0%
Pool
66.1%$17,811$7,619133.8%
Coffee maker
88.7%$15,340$6,651130.6%
BBQ grill
69.4%$17,314$7,671125.7%

Revenue Impact Insights for Roquemaure

  • Cooking basics tops the revenue impact list with a 214.8% uplift — listings with this amenity earn $15,745 vs. $5,002 without it.
  • Cooking basics, TV, Coffee maker — while widespread — still correlate with meaningful revenue gains, making them table stakes rather than true differentiators.

Recommendations for Hosts

  • Focus your upgrade budget on amenities in the top half of this table. Below-median amenities may improve guest experience but contribute less to revenue growth.
  • Highlight revenue-impacting amenities prominently in your listing title, photos, and description — guests can't value what they don't notice.

Dive Deeper: Advanced Roquemaure STR Market Data (2026)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Roquemaure. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Roquemaure Airbnb Guest Demographics & Profile Analysis (2026)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Roquemaure

  • The typical guest profile for Airbnb in Roquemaure consists of a mix of domestic (65%) and international guests, often arriving from nearby Paris, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
  • Domestic travelers account for 64.7% of guests.
  • Key international markets include France (64.7%) and Germany (8.7%).
  • Top languages spoken are English (36.2%) followed by French (31.9%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Paris and Lyon.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

What Are Airbnb Guest Ratings in Roquemaure?

Listings in Roquemaure average 4.84 out of 5 overall, with about 42.7 reviews per active listing and 37.1% of listings carrying the Guest Favorite badge.

Rating Breakdown by Category

Guest Rating Insights for Roquemaure

  • With an overall rating of 4.84, Roquemaure listings meet an exceptionally high bar. Guests consistently report strong satisfaction, which drives repeat bookings and referral traffic.
  • The strongest subcategory is Communication (4.9), while Value (4.73) trails behind — a useful signal for hosts looking to prioritize upgrades.
  • 37.1% of listings carry the Guest Favorite badge, a strong trust signal that can meaningfully lift click-through and booking rates.

Recommendations for Hosts

  • Focus improvement efforts on Value — even small gains in the weakest subcategory can lift overall ratings and search ranking.
  • Encourage guests to leave reviews after checkout. Listings with more reviews rank higher in search results and convert browsers into bookers more effectively.

Roquemaure Airbnb Booking Patterns (2026): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Roquemaure

  • The most common availability pattern in Roquemaure falls within the 271-366 days range, representing 66.1% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 91.9% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 31-90 days range is most frequent in Roquemaure (48.4%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 8.1% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

How Far in Advance Do Guests Book Airbnb in Roquemaure?

Average Booking Lead Time by Month

Booking Lead Time Insights for Roquemaure

  • The overall average booking lead time for vacation rentals in Roquemaure is 68 days.
  • Guests book furthest in advance for stays during July (average 97 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in February (average 23 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (88 days avg.) sees the longest lead times, while Winter (30 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (68 days) as a baseline for your pricing and availability strategy in Roquemaure.
  • For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 97 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 88 days) to capture early planners.
  • Monitor your own booking lead times against these Roquemaure averages to identify opportunities for dynamic pricing adjustments.

What Is the Average Length of Stay for Airbnb in Roquemaure?

Guests in Roquemaure stay about 4.7 nights on average, generating roughly 922 reservations and 15.4 bookings per listing in the latest AirROI dataset. The most common check-in time is 4:00 PM and check-out is 10:00 AM.

Monthly Length of Stay in Roquemaure

Check-in Time Distribution

Check-out Time Distribution

Stay Pattern Insights for Roquemaure

  • A mid-range stay length points to leisure-driven demand — weekend getaways and short vacations. Hosts should optimize for quick turnover efficiency while keeping the guest experience smooth.
  • 15.4 bookings per listing is a manageable pace that balances revenue with operational overhead.
  • Stay lengths peak in Jul (6.4 nights) and shorten in Jan (1.6 nights). Adjust minimum-night requirements seasonally to match.

Recommendations for Hosts

  • With shorter average stays, focus on streamlining turnover. Self-check-in, reliable cleaning crews, and pre-staged amenities can reduce per-booking operational costs.
  • Set your check-in time to match or beat the market standard of 4:00 PM. Offering early check-in flexibility can be a low-cost differentiator.
  • Monitor length-of-stay seasonality to adjust minimum-night requirements — longer minimums during peak periods maximize revenue while shorter minimums fill gaps in shoulder seasons.

Roquemaure Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (22.6%)

1 Night

14 listings

22.6% of total

2 Nights (19.4%)

2 Nights

12 listings

19.4% of total

3 Nights (6.5%)

3 Nights

4 listings

6.5% of total

4-6 Nights (11.3%)

4-6 Nights

7 listings

11.3% of total

7-29 Nights (3.2%)

7-29 Nights

2 listings

3.2% of total

30+ Nights (37.1%)

30+ Nights

23 listings

37.1% of total

Key Insights

  • The most prevalent minimum stay requirement in Roquemaure is 30+ Nights, adopted by 37.1% of listings. This highlights the market's preference for longer commitments.
  • A significant segment (37.1%) caters to monthly stays (30+ nights) in Roquemaure, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 30+ Nights minimum stay, as 37.1% of Roquemaure hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 22.6% currently do.
  • Explore offering discounts for stays of 30+ nights to attract the 37.1% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Roquemaure.

Roquemaure Airbnb Cancellation Policy Trends Analysis (2026)

Super Strict 60 Days

2 listings

3.2% of total

Flexible (24.2%)

Flexible

15 listings

24.2% of total

Moderate (25.8%)

Moderate

16 listings

25.8% of total

Firm (38.7%)

Firm

24 listings

38.7% of total

Strict (8.1%)

Strict

5 listings

8.1% of total

Cancellation Policy Insights for Roquemaure

  • The prevailing Airbnb cancellation policy trend in Roquemaure is Firm, used by 38.7% of listings.
  • There's a relatively balanced mix between guest-friendly (50.0%) and stricter (46.8%) policies, offering choices for different guest needs.
  • Strict cancellation policies are quite rare (8.1%), potentially making listings with this policy less competitive unless justified by high demand or property type.

Recommendations for Hosts

  • Consider adopting a Firm policy to align with the 38.7% market standard in Roquemaure.
  • Using a Strict policy might deter some guests, as only 8.1% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
  • Regularly review your cancellation policy against competitors and market demand shifts in Roquemaure.

How Much Are Airbnb Cleaning Fees in Roquemaure?

Cleaning fees in Roquemaure are meaningful operating levers, not just pass-through charges. What matters most is how often hosts charge them, how high they run relative to market norms, and how large a share of gross revenue they consume.

Average Cleaning Fee
$94
Median Cleaning Fee
$69
Listings Charging a Fee
67.7%
Fee as Revenue Share
8.5%

Cleaning Fee Insights for Roquemaure

  • About 67.7% of Roquemaure listings charge a cleaning fee — a mixed market where some hosts absorb the cost into nightly rates while others break it out.
  • The gap between the average ($94) and median ($69) cleaning fee indicates some high-end properties are pulling the average up considerably.
  • Cleaning fees represent 8.5% of gross revenue on average — a modest component of the overall booking price.

Recommendations for Hosts

  • Price your cleaning fee competitively against the Roquemaure median of $69. Fees significantly above market norms can deter bookings, especially for shorter stays.
  • Monitor competitor cleaning fees regularly. Airbnb's search algorithm factors in total price, so a well-calibrated cleaning fee can improve your listing's ranking.

What Do the Top Airbnb Listings in Roquemaure Look Like?

Benchmark your potential! Explore examples of top-performing Airbnb properties in Roquemaurebased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Le Domaine des Fargues - Pool and pool-house

Le Domaine des Fargues - Pool and pool-house

Entire Place • 5 bedrooms

$55,505
Revenue
51.5%
Occupancy
$346.77
Daily Rate
Gîte in the heart of the Boucarut vineyard

Gîte in the heart of the Boucarut vineyard

Entire Place • 2 bedrooms

$52,163
Revenue
66.8%
Occupancy
$214.39
Daily Rate
Large House -14p- Pool, Jacuzzi, Air Conditioning

Large House -14p- Pool, Jacuzzi, Air Conditioning

Entire Place • 7 bedrooms

$46,999
Revenue
22.2%
Occupancy
$800.74
Daily Rate
large farmhouse with pool, near Avignon

large farmhouse with pool, near Avignon

Entire Place • 7 bedrooms

$36,423
Revenue
23.1%
Occupancy
$433.32
Daily Rate
Large House -12p- Pool, Jacuzzi, Sauna

Large House -12p- Pool, Jacuzzi, Sauna

Entire Place • 5 bedrooms

$36,313
Revenue
19.0%
Occupancy
$744.43
Daily Rate
Large House -10p- Pool, Jacuzzi, Air Conditioning

Large House -10p- Pool, Jacuzzi, Air Conditioning

Entire Place • 5 bedrooms

$33,916
Revenue
19.0%
Occupancy
$665.11
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Who Are the Top Airbnb Hosts in Roquemaure?

Learn from the best! This table showcases top-performing Airbnb hosts in Roquemaure based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Top Airbnb hosts in Roquemaure by revenue
Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Les Bastides De Roquemaure6$130,388364.93/5.0
Marion Et Jean-Philippe1$55,505334.94/5.0
SaskiaMaurice1$52,163634.94/5.0
Daniel4$39,826754.94/5.0
Caroline1$36,423774.74/5.0
Jean2$30,6005384.91/5.0
Ferre1$29,045134.62/5.0
Jérôme Nicolas1$28,875244.63/5.0
Sophie1$27,441294.97/5.0
Jean Louis1$27,439514.71/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Roquemaure.

Who Are the Airbnb Hosts in Roquemaure?

Roquemaure has a relatively balanced host base.

Superhosts
46.8%
Professional Management
1.6%
Cohosted Listings
8.1%
Instant Book Enabled
6.5%
Simplified Pricing
51.6%

Host Profile Insights for Roquemaure

  • A 46.8% Superhost share is healthy — enough experienced operators to anchor quality without making the market impenetrable for newcomers.
  • 1.6% of listings are professionally managed, reflecting a market still dominated by individual hosts.
  • 6.5% of listings have Instant Book enabled. Lower Instant Book adoption means many guests must request approval, which can slow conversions.
  • 51.6% of listings use Airbnb's simplified pricing (host-only fee), where the host pays the entire platform service fee and the guest sees one all-in price with no separate Airbnb service charge. High adoption signals a professional, PMS-connected host base — Airbnb mandates simplified pricing for software-connected listings.

Recommendations for Hosts

  • Earning Superhost status can significantly improve search ranking and guest trust. Focus on maintaining high response rates, low cancellations, and strong reviews.
  • Consider enabling Instant Book — it reduces booking friction and Airbnb's algorithm tends to favor Instant Book listings in search results.
  • Benchmark your host metrics against these Roquemaure averages regularly and adjust your hosting strategy based on what top performers do differently.

Top Professional Management Companies in Roquemaure

These are the highest-grossing professional property management operations in Roquemaure, ranked by total revenue across their portfolio. Their performance metrics offer a benchmark for what institutional-level hosting looks like in this market.

Top Airbnb management companies in Roquemaure
CompanyListingsRevenueADROcc.Rating
Jean2$30,600$7647.2%4.91/5

Management Company Insights for Roquemaure

  • The leading management company, Jean, operates 2 listings with $30,600 in gross revenue — a useful benchmark for what scale looks like in Roquemaure.
  • Top managers average 2 properties each, suggesting professional management in Roquemaure still operates at a relatively boutique scale.
  • Professionally managed listings in the top tier average 4.91/5 in guest ratings — demonstrating that scale and quality can coexist.

Recommendations

  • With only 1.6% of listings professionally managed, there may be an opportunity to differentiate through more structured operations and consistent guest experiences.
  • Study how top management companies price, position, and maintain their portfolios — their ADR and occupancy rates reflect strategies refined across dozens of listings.
  • If you're considering hiring a property manager, compare their portfolio performance against these benchmarks before committing.

How Does Roquemaure's Airbnb Market Compare to Nearby Cities?

How does the Roquemaure Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

Compared with Cavillargues, Roquemaure has 11 percentage points lower occupancy and about $154 lower ADR. That helps frame whether this market is winning more on demand, pricing, or both.

Airbnb markets near Roquemaure — performance comparison
MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Eygalières84$3,224$461.2240%
Puget29$3,114$383.9440%
Cavillargues13$3,102$349.2648%
Gordes250$3,078$422.7340%
Divajeu21$3,031$411.1031%
Bourdeau13$3,014$260.3546%
Goult86$3,008$354.6945%
Joucas29$3,004$362.3247%
Suzette12$2,888$424.8239%
Travaillan11$2,819$680.6829%

Frequently Asked Questions About Airbnb in Roquemaure

These quick answers summarize the most common investor and operator questions using AirROI's latest market data for Roquemaure.

How much do Airbnb hosts make in Roquemaure?

Roquemaure hosts earn about $14,359 per year on average, with an average nightly rate of $195 and RevPAR of $72. Those figures describe the typical revenue environment for active listings in Roquemaure, Occitania, not the ceiling for the best operators. Source: AirROI 2026 data, Roquemaure market, April 2025 to March 2026.

What is the average Airbnb occupancy rate in Roquemaure?

The average Airbnb occupancy rate in Roquemaure is 37.3%. August is the strongest month and February is the softest, so hosts should expect demand to move meaningfully throughout the year rather than stay flat.

What is the average Airbnb daily rate in Roquemaure?

Listings in Roquemaure average $195 per night. The broader pricing spread also matters: lower-performing listings cluster closer to the lower quartiles, while premium homes can price materially above the city average when demand spikes or listing quality stands out.

How many Airbnb listings are active in Roquemaure?

Roquemaure currently has about 62 active Airbnb listings in AirROI's market dataset. That supply count helps explain how competitive the market is, how much depth there is for benchmarking, and whether the market behaves like a niche destination or a scaled urban market.

How strict are short-term rental regulations in Roquemaure?

AirROI currently classifies the short-term rental regulation level in Roquemaure as Low. The dataset also shows about 1.6% of listings with registration evidence. That is a market signal, not legal advice, so hosts should still confirm current licensing and compliance rules locally before listing.

What is the RevPAR for Airbnb in Roquemaure?

RevPAR in Roquemaure is about $72. That metric combines pricing and occupancy into one efficiency number, so it is often a better quick benchmark than ADR alone when investors want to compare how well listings convert nightly rates into realized revenue.

Is Airbnb profitable in Roquemaure?

Occupancy of 37.3% means Roquemaure is a more selective market. Profitability is achievable but requires careful cost management, premium positioning, or targeting longer stays to reduce turnover. Average annual revenue is $14,359, but individual returns depend on property type, location within the city, and the host's operating efficiency.

How far in advance do guests book Airbnb in Roquemaure?

The average booking lead time in Roquemaure is about 68 days — a longer planning horizon typical of destination or vacation markets where travelers book well in advance. Hosts who understand their market's booking cadence can adjust minimum stays and pricing windows accordingly.

What are the best neighborhoods for Airbnb in Roquemaure?

Based on AirROI's analysis, some of the top neighborhoods for short-term rentals in Roquemaure include Historic Center, Rhone Riverfront, Côtes du Rhône Vineyard Region. Each area attracts different guest profiles — from business travelers to leisure visitors — so the best location depends on the property type and target audience a host is aiming for. See the full neighborhood breakdown above.

What type of property performs best on Airbnb in Roquemaure?

entire_home listings make up 85.5% of the active supply in Roquemaure. The most common configuration does not always mean the most profitable — operators who identify underserved property types or bedroom counts can sometimes outperform the market average by filling a gap in local supply.

How does Roquemaure compare to nearby Airbnb markets?

Among neighboring markets, Eygalières posts $38,693 in average annual revenue with 40.0% occupancy, compared to Roquemaure's $14,359 and 37.3%. Comparing nearby markets helps investors understand whether a destination's performance reflects local demand or broader regional trends.

What is the average length of stay in Roquemaure?

The average Airbnb stay length in Roquemaure is about 4.7 nights. That matters for turnover, cleaning operations, and pricing strategy because shorter stays increase changeovers while longer stays can smooth occupancy and reduce operational friction.

What is the average Airbnb guest rating in Roquemaure?

Airbnb listings in Roquemaure average 4.84 out of 5 overall. About 37.1% of listings carry the guest favorite badge, which suggests a meaningful share of inventory is competing on review quality rather than price alone.

Which amenities boost Airbnb revenue in Roquemaure?

Cooking basics and Outdoor dining area are among the strongest revenue-linked amenities in Roquemaure. In AirROI's latest dataset, listings with these amenities outperform those without on average revenue, which makes amenities analysis useful for prioritizing investment and listing upgrades.

Do Airbnb hosts charge cleaning fees in Roquemaure?

Yes. About 67.7% of active Airbnb listings in Roquemaure charge a cleaning fee, and the average fee is $94. The more important operating benchmark is how much of gross revenue that fee consumes, not just the absolute dollar amount.

What percentage of Airbnb hosts are Superhosts in Roquemaure?

A 46.8% Superhost rate signals a highly competitive market where review quality and responsiveness are table stakes, not differentiators.

About AirROI Market Data

AirROI tracks over 20 million properties across 190+ countries and maintains 15+ years of historical performance data, making it one of the deepest Airbnb and STR intelligence platforms available. The analytics pipeline aggregates listing-level data monthly — revenue, occupancy, nightly rates, RevPAR, guest demographics, booking patterns, and competitive supply — so investors and operators can benchmark any market against its own history and against neighboring destinations.

Real estate investors, property managers, financial institutions, hedge funds, tourism boards, hospitality consultants, tech platforms, and academic researchers rely on AirROI data to underwrite acquisitions, optimize pricing, model macro trends, and conduct peer-reviewed research. Data is available through in-depth market reports like this one and the Airbnb API with 22 endpoints and an Airbnb MCP Server for AI agents.

AirROI proprietary analytics as of 2026-03-31. Metrics reflect trailing twelve-month aggregates from active listings. Revenue figures are market averages, not projections. Neighborhood descriptions are AI-generated and reviewed for accuracy. For full methodology, see the data methodology page.

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