Splendid Liberty villa with pool Entire home · 5 bedrooms Rated 5.00 - Revenue
- €88,619
- Occupancy
- 66.0%
- Daily rate
- €430
Airbnb market data · 202612 months to September 2026
The average Airbnb in Barga brought in €14,619 over the 12 months through September 2026, about 20% less than the Tuscany average of €18,380.
The short answer
Rates and bookings both trail the Tuscany average. Listings averaged €165 a night and were booked on 35% of available nights, against €200 and 38% for the Tuscany average.
Timing matters: in August, usually the best month, the average listing earns about five times as much as in November, usually the slowest.
With 94 active listings, Barga is the 101st-largest of 281 Tuscany markets AirROI tracks. From a year earlier, average revenue rose 11%.
Browse the live Barga Airbnb market See Every Barga ListingRevenue
Gross bookings per Barga listing averaged €14,619 over the 12 months to September 2026 (Tuscany average: €18,380), before cleaning, platform and management costs and taxes.
In a typical year, the average Barga listing brings in €3,640 in August, its best month, and €732 in November, its slowest. The three strongest months bring in 44% of a full year's revenue, where an even calendar would give any three months 25%.
In a typical month, a top-quarter listing earns at least 4.3 times as much as a bottom-quarter one.
These are monthly figures for listings active in each month. The annual average above also counts listings that operated for only part of the year, so it runs below twelve times these figures.
August earns about five times what November does
Average revenue per active listing, by month, September 2024 to August 2026
The dashed line is the average of the months shown, €1,820. Each point is one month as recorded, averaged over the listings active in it. The best and slowest months in the text average each calendar month over the past two years, so they can differ from the highest and lowest points here.
Latest 12 months in the September 2026 data. September's figures are still coming in, so the rows run to August.
August 2026 led on revenue and bookings; nightly rates peaked in July 2026.
| Month | Avg. Revenue | Occupancy | Avg. Nightly Rate | RevPAR | Booking Lead Time | Avg. Length of Stay |
|---|---|---|---|---|---|---|
| Sep 2025 | €2,322 | 41.5% | €163 | €77 | 102 days | 4.5 nights |
| Oct 2025 | €1,907 | 33.7% | €162 | €62 | 68 days | 4.9 nights |
| Nov 2025 | €718 | 17.0% | €159 | €24 | 43 days | 3.3 nights |
| Dec 2025 | €875 | 18.6% | €162 | €28 | 63 days | 4.5 nights |
| Jan 2026 | €654 | 13.6% | €163 | €21 | 39 days | 3.7 nights |
| Feb 2026 | €583 | 14.0% | €160 | €21 | 44 days | 2.5 nights |
| Mar 2026 | €727 | 15.8% | €162 | €23 | 37 days | 4.6 nights |
| Apr 2026 | €1,813 | 30.9% | €163 | €60 | 66 days | 5.6 nights |
| May 2026 | €2,710 | 44.1% | €168 | €87 | 63 days | 5.6 nights |
| Jun 2026 | €3,085 | 46.1% | €173 | €103 | 81 days | 5.3 nights |
| Jul 2026 | €3,764 | 49.4% | €184 | €121 | 106 days | 5.6 nights |
| Aug 2026 | €4,037 | 59.0% | €183 | €130 | 89 days | 5.4 nights |
Averages per active listing in each month. Highlighted: the highest-revenue month of the 12. RevPAR is the month's revenue spread over its nights, booked or not. Booking lead time is the days between booking and check-in, and length of stay the nights per booking, for stays in that month.
These are market-wide figures. To see what one particular Barga home could earn, enter its address, bedrooms and guests in the Airbnb calculator; it compares the home with similar listings nearby.
Profit
Yes, when it's run well. The average Barga Airbnb took in €14,619 in the 12 months to September 2026, and run by its owner at everyday costs, about €890 a month of that is left after running costs, so a home that costs less than that to own or rent makes money. A listing in the top quarter leaves about €1,790 a month.
Cleaning it yourself keeps the €820 a year guests pay in cleaning fees, for about €960 a month. Handing the listing to a co-host at about 10% of nightly bookings still leaves about €770 a month.
These amounts come before housing costs. Where the mortgage or rent is less each month, the difference is profit; a home owned outright keeps it all after property tax, home insurance and any building or condo fees.
| Line | Average listing | Top-quarter listing |
|---|---|---|
| Money in | ||
| Nightly bookings | €13,799 | €27,560 |
| Cleaning fees guests pay6% of Barga bookings | €820 | €1,630 |
| Gross bookings | €14,619 | €29,190 |
| Running costs | ||
| Airbnb's feeAbout 10%: 15.5% for the 55% of Barga listings on Simplified Pricing, 3% for the rest | −€1,450 | −€2,890 |
| Cleaning and laundryPaid for by the cleaning fee; €0 if you clean yourself | −€820 | −€1,630 |
| Utilities and internetAbout 5% of bookings | −€730 | −€1,460 |
| Guest suppliesToiletries, coffee, paper goods: about 2% | −€290 | −€580 |
| Repairs and upkeepIncluding linens and small replacements: about 3% | −€440 | −€880 |
| Short-term rental insuranceOne policy, on top of Airbnb's free AirCover | −€150 | −€150 |
| Permit and registrationWhere one is required | −€70 | −€70 |
| Management€0 when you run it; co-hosts charge from about 10% of nightly bookings | €0 | €0 |
| Pricing and messaging toolsOptional; Airbnb's own tools are free | €0 | €0 |
| Lodging taxesAdded to the guest's bill and passed on | €0 | €0 |
| Total running costsAbout 21% of bookings, plus cleaning paid for by the cleaning fee | −€3,950 | −€7,660 |
| Left for housing costs, then profit | €10,669about €890 a month | €21,530about €1,790 a month |
| Housing costs | ||
| Mortgage or rent, property tax, home insurance, building or condo fees | Depend on the home | |
The estimate starts from Barga's average listing, run by its owner. Change how the listing performs, who runs it and who cleans to see what is left for the mortgage or rent.
To work out the profit on one Barga home, with its price, its mortgage or rent and your own costs, use the Airbnb profit calculator. It starts from the comparable listings around the address.
What a listing keeps comes down to the figures this page measures: nightly rate, nights booked and the months it's open. A listing at the top-quarter mark takes in about €2,430 a month, against €1,220 for the average one.
Occupancy
Barga listings were booked on 35% of the nights they were open over the past year, 3 percentage points below the Tuscany average (38%) and 4 points below the Italy average (39%). In a typical year, occupancy swings from 16% in January to 57% in August.
The busiest tenth of listings are booked about 4.4 times as often as the bottom quarter.
August is usually the busiest month in Barga, January the quietest
Share of open nights booked, by month, September 2024 to August 2026
The 12-month rate of 35% averages each listing's whole year, slow months included; each month here counts only the listings booked in it.
Nightly rates
The average nightly rate in Barga, known as ADR (average daily rate), was €165 over the past year, about 18% below the Tuscany average of €200 and about 6% below the Italy average of €175. In a typical year, rates peak in July and August at about €180 and bottom out in February and November at about €155.
Prices span a wide range: the top 10% charge about 3.3 times the rate of the bottom quarter.
August rates run 16% above November's
Average nightly rate (ADR), by month, September 2024 to August 2026
The dashed line is the average of the months shown, €161.
RevPAR, or revenue per available night, divides a listing's income by every night it was open to book, so it rises with both price and bookings. In Barga it averaged €68 over the past year, from about €24 in a typical November to about €117 in a typical August.
A small group of listings earns several times more per open night than the rest.
August RevPAR is about 4.8 times November's
Revenue per open night (RevPAR), by month, September 2024 to August 2026
The dashed line is the average of the months shown, €59. The 12-month RevPAR of €68 averages each listing's whole year, slow months included; each month here counts only the listings booked in it.
Seasonality
Barga has one high season, May through September, which makes it a highly seasonal market. Business is slowest from November to April. A listing earns about 3.6 times as much a month in June through August as in December through February.
Average revenue by month in Barga
Average revenue per active listing, each calendar month averaged over the past two years
The dashed line is the average of the 12 calendar months, €1,820.
| Month | Season | Revenue per listing |
|---|---|---|
| January | Low season | €793 |
| February | Low season | €894 |
| March | Low season | €1,010 |
| April | Low season | €1,660 |
| May | High season | €2,310 |
| June | High season | €2,560 |
| July | High season | €3,350 |
| August | High season | €3,640 |
| September | High season | €2,210 |
| October | Shoulder season | €1,700 |
| November | Low season | €732 |
| December | Low season | €942 |
| Season | Revenue per month | Occupancy | Nightly rate |
|---|---|---|---|
| High seasonMay–September | €2,810 | 46% | €168 |
| Shoulder seasonOctober | €1,700 | 34% | €156 |
| Low seasonNovember–April | €1,010 | 21% | €156 |
Guests book Barga stays 75 days ahead on average (about two and a half months), so guests here plan well ahead. July stays are booked furthest out, about 98 days ahead, and January stays closest to arrival, about 37 days. A typical July booking is made in early April.
July stays are booked furthest ahead
Average days between booking and check-in, by month of stay, September 2024 to August 2026
The 12-month figure of 75 days averages each listing's year as a whole; each month here averages only the listings with stays in it.
Permits
95% of the 94 active listings in Barga display a registration, permit or license number. The share shows what hosts display, not what local rules allow: it can't show whether new permits are still issued, or whether limits on nights, zones or property types apply.
Registration, permit, zoning and tourist-tax rules vary by address and change often, so confirm them with the local authority before buying or listing in Barga.
Neighborhoods
AirROI's area guide picks seven Barga neighborhoods that draw short-term rental guests, led by Centro Storico, Pieve di Equi and Lago di Barga. The picks reflect guest appeal, not earnings data or permit eligibility, so check local permit rules for a specific address before buying.
| Area | Who it suits | Landmarks nearby |
|---|---|---|
| Centro Storico | The historic center of Barga is charming with its medieval architecture and picturesque streets, making it a favorite for tourists who want to experience authentic Tuscany. | Barga Cathedral, Barga Fortress, Piazza Angelio, Teatro dei Differenti, Church of San Francesco |
| Pieve di Equi | A serene village nearby that serves as a quiet getaway. Its natural beauty and rural charm attract visitors looking for relaxation and nature hikes. | Equi Terme, Caves of Equi, Countryside trails, Scenic views, Local agriturismo |
| Lago di Barga | Beautiful lake that attracts visitors for outdoor recreation, including fishing and hiking, perfect for nature lovers and families. | Lake activities, Picnic areas, Scenic viewpoints, Walking trails, Nature observation |
| Rocca all'Argento | A picturesque area known for its landscape and hiking trails. It’s a hidden gem for those wanting to explore the less traveled paths of Tuscany. | Hiking paths, Breathtaking views, Small artisan shops, Nature experiences, Wildlife observation |
| Garfagnana | This region is rich in natural beauty and offers a range of outdoor activities. It's perfect for those interested in the great outdoors and local cuisine. | Food festivals, Hiking opportunities, Artisan workshops, Scenic landscapes, Local markets |
| Barga Vecchia | An extension of the historic center with its narrow streets and local shops. Offers a more intimate experience of Barga's culture. | Streets of Barga Vecchia, Local eateries, Art galleries, Cultural events, Historic architecture |
| Vagli Sotto | A small town that’s slightly off the beaten path, offering peace and beautiful scenery, perfect for those looking to escape the crowds. | Lake Vagli, Nature trails, Tranquil atmosphere, Scenic views, Historical sites |
Area descriptions are AI-assisted from public sources and are not checked against zoning.
Listings
Entire homes make up 89% of listings in Barga, alongside 10 private-room listings (11%). Houses are the most common property type at 50%, about 1.6 times the share of apartments and condos (31%).
Mostly entire homes, with a private-room segment
Barga Airbnb listings by room type
| Room type | Share of listings | Listings |
|---|---|---|
| Entire home | 89.4% | 84 |
| Private room | 10.6% | 10 |
Listings by property type
Barga Airbnb listings by property type
| Property type | Share of listings | Listings |
|---|---|---|
| House | 50.0% | 47 |
| Apartment/Condo | 30.9% | 29 |
| Cabin/Outdoor | 16.0% | 15 |
| Hotel/Boutique | 2.1% | 2 |
| Others | 1.1% | 1 |
Two-bedroom homes are the most common size in Barga (38% of entire homes), and 31% have three or more bedrooms. Shares are of the 84 entire homes that give a bedroom count; rented rooms are left out.
Barga entire homes by number of bedrooms
Entire homes with each number of bedrooms, of those with a bedroom count on file
| Bedrooms | Share of entire homes with a bedroom count | Entire homes |
|---|---|---|
| 1 bedroom | 31.0% | 26 |
| 2 bedrooms | 38.1% | 32 |
| 3 bedrooms | 14.3% | 12 |
| 4 bedrooms | 10.7% | 9 |
| 5+ bedrooms | 6.0% | 5 |
A typical one-bedroom home in Barga earned €10,600 over the past year, against €8,620 for a three-bedroom home.
| Home size | Listings | Typical annual revenue (median) | Average annual revenue | Avg. nightly rate | Occupancy |
|---|---|---|---|---|---|
| 1 bedroom | 26 | €10,600 | €11,000 | €113 | 39% |
| 2 bedrooms | 32 | €5,120 | €9,730 | €150 | 36% |
| 3 bedrooms | 12 | €8,620 | €16,400 | €200 | 33% |
The most common capacity in Barga is four guests (28% of listings), and 40% of listings sleep six or more. Shares are of the 87 listings with a guest capacity on file (93% of the market).
Barga listings by guest capacity
Share of listings by the number of guests they sleep, of those with a capacity on file
| Guest capacity | Share of listings with a capacity on file | Listings |
|---|---|---|
| 2 guests | 12.6% | 11 |
| 3 guests | 11.5% | 10 |
| 4 guests | 27.6% | 24 |
| 5 guests | 8.0% | 7 |
| 6 guests | 20.7% | 18 |
| 7 guests | 1.1% | 1 |
| 8+ guests | 18.4% | 16 |
Barga hosts set up an average of 3.1 beds per listing. About a third of listings (34%) show their exact location on the listing map; the rest show an approximate area.
Fireplaces are common in Barga: 40% of listings have one, and 64% have an outdoor dining area.
Share of Barga listings with each common amenity
Guests
Barga runs on foreign visitors: 82% of guests who left reviews live outside Italy. The United Kingdom leads with 27% of reviewers, ahead of Germany at 12%. Guests speak a mix of languages: English leads at 43%, followed by Italian and German.
82% of Barga guests come from abroad
Where guests who left reviews live
Where Barga guests come from: top cities
Share of guests who left reviews
| Origin city | Share of guests |
|---|---|
| London | 4.6% |
| Glasgow | 2.8% |
| Florence | 2.1% |
| Copenhagen | 2.1% |
Where Barga guests come from: top countries
Share of guests who left reviews
| Origin country | Share of guests |
|---|---|
| United Kingdom | 27.3% |
| Italy | 18.4% |
| Germany | 11.9% |
| United States | 8.9% |
| Netherlands | 7.2% |
Languages spoken by Barga guests
Share of guests who left reviews
| Language | Share of guests |
|---|---|
| English | 42.9% |
| Italian | 13.9% |
| German | 12.0% |
| French | 9.7% |
| Spanish | 7.7% |
Barga Airbnbs average 4.88 stars, and 48% of listings hold Airbnb's Guest Favorite badge. The category scores are tightly bunched, and value for money is the lowest, at 4.84.
Communication scores highest in Barga; value is lowest
Average guest rating out of 5 by category; the bars start at 4.0
| Category | Average rating (out of 5) |
|---|---|
| Accuracy | 4.86 |
| Cleanliness | 4.88 |
| Communication | 4.91 |
| Location | 4.86 |
| Check-in | 4.88 |
| Value | 4.84 |
Booking patterns
95% of Barga listings are open to guests more than 180 days a year, but only 5% are booked or blocked that many days. The most common booked-or-blocked total is 91 to 180 days a year, covering 34% of listings; blocked nights include any the host closes off.
Days a year Barga listings are open to guests
Share of listings by days a year
| Days a year | Share of listings | Listings |
|---|---|---|
| 271-366 days | 64.9% | 61 |
| 181-270 days | 29.8% | 28 |
| 91-180 days | 5.3% | 5 |
Days a year Barga listings are booked or blocked
Share of listings by days a year
| Days a year | Share of listings | Listings |
|---|---|---|
| 181-270 days | 5.3% | 5 |
| 91-180 days | 34.0% | 32 |
| 31-90 days | 31.9% | 30 |
| 1-30 days | 28.7% | 27 |
The average Barga booking lasts 5 nights, longest in July and shortest in November. Listings took about 13 bookings each over the year, some 1,170 in all. 55% of listings that give a check-in time set it at 3 p.m., with check-out usually at 10 a.m.
Average length of stay by month in Barga
Average nights per booking, by month of stay
Two-year average by calendar month.
48% of listings in Barga accept stays of one or two nights; the most common minimum is two nights.
Minimum stay set by Barga listings
Share of listings by the shortest stay they accept, from one night to 30 or more
Moderate is the most common cancellation policy in Barga, used by 33% of listings; it refunds guests in full if they cancel at least five days before check-in. Hosts here lean flexible: nearly six in ten listings offer Flexible or Moderate terms, against 40% on Firm or stricter ones.
Cancellation policies of Barga listings, from most to least flexible
Share of listings by the policy they use
More than seven in ten Barga listings charge a cleaning fee. The typical fee is €60, but a minority of much higher fees lifts the average to €144, so the median is the better guide. Spread over the average stay of 5 nights, that adds roughly €12 a night to what guests pay. For listings that charge one, cleaning fees make up about 6% of gross revenue.
Top earners
The top-grossing Airbnb in Barga, a five-bedroom home, took in €88,600 over the past year, about 6.1 times the city's average of €14,600. Three of the six listings below have five or more bedrooms; the other three have three and four bedrooms.
Splendid Liberty villa with pool Entire home · 5 bedrooms Rated 5.00
Tuscan farmhouse in spectacular setting Entire home · 5 bedrooms Rated 4.87
Agriturismo Chioi: Farm in Barga Entire home · 5 bedrooms Rated 4.98
Agriturismo PURO - Charming Design House in Tuscany Entire home · 4 bedrooms Rated 5.00
Villa Alva - Relax in Barga Entire home · 4 bedrooms Rated 4.95
Luxury Villa, Private Pool, Views, Barga, Tuscany Entire home · 3 bedrooms Rated 5.00 Only 9% of Barga listings are classed as professionally managed. Superhosts run half of listings. Airbnb's Simplified Pricing, where the host pays the whole service fee and guests see one price with no separate Airbnb charge, covers 55% of listings.
Nearby markets
Of the eight nearby markets in the table, all within 15 km, Castelnuovo di Garfagnana (7 km away, 30 listings) earned the most per listing, about 39% more than Barga. Gallicano was the busiest, booked on 46% of nights against 35% in Barga.
| Market | Listings | Avg. annual revenue | Avg. nightly rate | Occupancy |
|---|---|---|---|---|
| Gallicano 4 km | 33 | €12,340 | €123 | 46% |
| Coreglia Antelminelli 4 km | 32 | €19,395 | €199 | 38% |
| Castelnuovo di Garfagnana 7 km | 30 | €20,384 | €206 | 39% |
| Castiglione di Garfagnana 10 km | 39 | €11,190 | €158 | 36% |
| Borgo a Mozzano 11 km | 53 | €18,840 | €219 | 37% |
| Bagni di Lucca 12 km | 156 | €10,327 | €201 | 32% |
| Camporgiano 13 km | 32 | €16,938 | €251 | 33% |
| Pescaglia 15 km | 68 | €19,490 | €202 | 35% |
See all 281 Tuscany Airbnb markets
Markets elsewhere in Italy with a similar nightly rate and occupancy to Barga:
FAQ
An active Barga Airbnb grossed €14,619 on average in the 12 months to September 2026, according to AirROI's tracking of 94 active listings. That is before cleaning, management, taxes and financing. Busier, better-run listings do far better: the top quarter took in €2,370 or more in a typical month.
It depends most on the home's size, location and how it's run. The middle half of Barga listings earn between €547 and €2,370 in a typical month, and the top tenth €4,490 or more. For one home, enter its address and bedroom count in the Airbnb income calculator: it compares the home with similar listings nearby.
Listings in Barga were booked on 35% of available nights over the past year. That compares with 38% for the Tuscany average. August is usually the busiest month.
The average booked night in Barga cost €165 before fees. Half of listings charge between €98 and €200, so bedroom count and location move the price more than the average suggests.
In Barga, 95% of active listings display a registration, permit or license number. The share shows what hosts display, not what the rules allow, so confirm registration, permit and tourist-tax rules with the local authority before buying.
Yes, when it's run well. The average Barga Airbnb grossed €14,619 in the 12 months to September 2026, 20% below the Tuscany average of €18,380. Run by its owner, with the cleaning fee covering the cleaner and everyday costs for Airbnb's fee, utilities, supplies, upkeep and insurance, €10,669 a year (about €890 a month) is left before the mortgage or rent. A home that costs less than that to own or rent makes a profit, and a listing at the top-quarter mark leaves about €1,790 a month. Check a specific home in the Airbnb estimator.
August usually pays best, averaging €3,640 per active listing over the past two years, and November usually pays least. The month-by-month table above shows how the latest 12 months played out.
Each night a Barga listing was open to book earned €68 on average over the past year, booked or not. That figure, revenue per available night (RevPAR), folds price and occupancy into one number; the top 10% of listings made €164 or more.
Barga stays were booked 75 days (about two and a half months) before arrival on average over the past year, so a listing that opens its calendar late misses many bookings.
The average Barga Airbnb stay lasted 5 nights over the past year. A listing took 13 reservations over the year on average.
Guests rate Barga Airbnbs 4.88 out of 5 on average. Guests score communication highest and value lowest.
Centro Storico, Pieve di Equi and Lago di Barga draw the most short-term rental interest in Barga. The neighborhood guide explains what brings guests to each.
AirROI counted 94 active Airbnb listings in Barga as of September 2026. The closest tracked market is Gallicano, 4 km away.
In Barga, more than seven in ten listings add a cleaning fee. The median fee is €60, but a minority of much higher fees lifts the average to €144, so the median is the better guide.
Method
Figures on this page cover 94 active Airbnb listings in Barga from October 2025 to September 2026 (trailing twelve months). AirROI refreshes them monthly from listing-level booking and calendar data covering 20+ million properties worldwide. AirROI measures bookings in US dollars; this page shows them in euros at €0.86 per US$, the typical rate from October 2025 to September 2026. Annual revenue averages every listing active during the period, including those listed for only part of it; monthly figures average the listings active in each month; the tier lists show the spread. Neighborhood descriptions are AI-assisted. See the methodology for definitions.
Need this programmatically? The same metrics are available through the AirROI Airbnb Data API and bulk downloads in the data portal.