Airbnb market data · 202612 months to October 2026
Katori, Japan Airbnb Market Data: Revenue, Occupancy & Trends
The average Airbnb in Katori brought in ¥2,881,142 over the 12 months through October 2026, across just 24 active listings, so a single property can move that figure.
The short answer
Katori Airbnb Market at a Glance
Katori is priced below the Chiba average. Listings averaged ¥32,984 a night, about 43% less than that average of ¥58,300, and were booked on 31% of available nights, close to its 32% occupancy.
Timing matters: in August, usually the best month, the average listing earns about 2.8 times as much as in February, usually the slowest. With only 24 active listings, a few bookings can reorder the months.
With 24 active listings, Katori is the fifth-largest of 5 Chiba markets AirROI tracks.
Browse the live Katori Airbnb market See Every Katori ListingRevenue
How Much Do Airbnb Hosts Make in Katori?
Gross bookings per Katori listing averaged ¥2,881,142 over the 12 months to October 2026 (Chiba average: ¥5,800,628), before cleaning, platform and management costs and taxes.
In a typical year, the average Katori listing brings in ¥506,000 in August, its best month, and ¥183,000 in February, its slowest. The three strongest months bring in 35% of a full year's revenue, where an even calendar would give any three months 25%.
Across Katori's 24 active listings, monthly revenue by tier:
- Best-in-class properties (top 10%) earn ¥712,000+ a month, about 3.5 times the typical property.
- Strong performers (top 25%) earn ¥459,000 or more, roughly ¥260,000 a month above the median.
- Typical properties (median) earn about ¥203,000 a month.
- Entry-level properties (bottom 25%) earn ¥109,000 or less, about half of the median.
These are monthly figures for listings active in each month. The annual average above also counts listings that operated for only part of the year, so it runs below twelve times these figures.
August earns about 2.8 times what February does
Average revenue per active listing, by month, October 2024 to September 2026
The dashed line is the average of the months shown, ¥264,000. Each point is one month as recorded, averaged over the listings active in it. The best and slowest months in the text average each calendar month over the past two years, so they can differ from the highest and lowest points here.
Katori Airbnb Data by Month
Latest 12 months in the October 2026 data. October's figures are still coming in, so the rows run to September.
August 2026 led on revenue and bookings; nightly rates peaked in November 2025.
| Month | Avg. Revenue | Occupancy | Avg. Nightly Rate | RevPAR | Booking Lead Time | Avg. Length of Stay |
|---|---|---|---|---|---|---|
| Oct 2025 | ¥217,856 | 29.0% | ¥34,647 | ¥7,028 | 51 days | 1.8 nights |
| Nov 2025 | ¥271,123 | 27.8% | ¥34,819 | ¥9,037 | 26 days | 1.1 nights |
| Dec 2025 | ¥322,785 | 28.4% | ¥34,576 | ¥10,412 | 24 days | 1.8 nights |
| Jan 2026 | ¥272,207 | 29.2% | ¥33,953 | ¥8,781 | 19 days | 2.5 nights |
| Feb 2026 | ¥263,474 | 30.4% | ¥32,138 | ¥9,410 | 34 days | 2.6 nights |
| Mar 2026 | ¥353,784 | 35.8% | ¥32,778 | ¥11,412 | 29 days | 1.8 nights |
| Apr 2026 | ¥197,432 | 22.9% | ¥32,862 | ¥6,581 | 29 days | 1.8 nights |
| May 2026 | ¥330,920 | 31.4% | ¥34,072 | ¥10,675 | 30 days | 2.2 nights |
| Jun 2026 | ¥247,667 | 30.5% | ¥30,608 | ¥8,256 | 21 days | 2.2 nights |
| Jul 2026 | ¥294,994 | 33.0% | ¥30,538 | ¥9,516 | 38 days | 3.1 nights |
| Aug 2026 | ¥512,451 | 44.4% | ¥33,146 | ¥16,531 | 37 days | 1.4 nights |
| Sep 2026 | ¥368,164 | 39.2% | ¥29,798 | ¥12,272 | 27 days | 2.8 nights |
Averages per active listing in each month. Highlighted: the highest-revenue month of the 12. RevPAR is the month's revenue spread over its nights, booked or not. Booking lead time is the days between booking and check-in, and length of stay the nights per booking, for stays in that month.
Location, size and how a home is run move its income far more than a city average shows. For a range on one Katori address, run it through the Airbnb revenue calculator.
Profit
Is an Airbnb in Katori Profitable?
Yes, when it's run well. The average Katori Airbnb took in ¥2,881,142 in the 12 months to October 2026, and run by its owner at everyday costs, about ¥160,000 a month of that is left after running costs, so a home that costs less than that to own or rent makes money. A listing in the top quarter leaves about ¥365,000 a month.
Cleaning it yourself keeps the ¥189,000 a year guests pay in cleaning fees, for about ¥175,000 a month. Handing the listing to a co-host at about 10% of nightly bookings still leaves about ¥137,000 a month.
These amounts come before housing costs. Where the mortgage or rent is less each month, the difference is profit; a home owned outright keeps it all after property tax, home insurance and any building or condo fees.
Katori Airbnb Income, Expenses and Profit per Year
| Line | Average listing | Top-quarter listing |
|---|---|---|
| Money in | ||
| Nightly bookings | ¥2,692,142 | ¥6,089,000 |
| Cleaning fees guests pay7% of Katori bookings | ¥189,000 | ¥429,000 |
| Gross bookings | ¥2,881,142 | ¥6,518,000 |
| Running costs | ||
| Airbnb's feeAbout 16%: 15.5% for the 100% of Katori listings on Simplified Pricing, 3% for the rest | −¥447,000 | −¥1,010,000 |
| Cleaning and laundryPaid for by the cleaning fee; ¥0 if you clean yourself | −¥189,000 | −¥429,000 |
| Utilities and internetAbout 5% of bookings | −¥144,000 | −¥326,000 |
| Guest suppliesToiletries, coffee, paper goods: about 2% | −¥58,000 | −¥130,000 |
| Repairs and upkeepIncluding linens and small replacements: about 3% | −¥86,000 | −¥196,000 |
| Short-term rental insuranceOne policy, on top of Airbnb's free AirCover | −¥29,000 | −¥29,000 |
| Permit and registrationWhere one is required | −¥14,000 | −¥14,000 |
| Management¥0 when you run it; co-hosts charge from about 10% of nightly bookings | ¥0 | ¥0 |
| Pricing and messaging toolsOptional; Airbnb's own tools are free | ¥0 | ¥0 |
| Lodging taxesAdded to the guest's bill and passed on | ¥0 | ¥0 |
| Total running costsAbout 27% of bookings, plus cleaning paid for by the cleaning fee | −¥967,000 | −¥2,134,000 |
| Left for housing costs, then profit | ¥1,914,142about ¥160,000 a month | ¥4,384,000about ¥365,000 a month |
| Housing costs | ||
| Mortgage or rent, property tax, home insurance, building or condo fees | Depend on the home | |
Estimate Your Own Katori Airbnb Profit
The estimate starts from Katori's average listing, run by its owner. Change how the listing performs, who runs it and who cleans to see what is left for the mortgage or rent.
To work out the profit on one Katori home, with its price, its mortgage or rent and your own costs, use the Airbnb profit calculator. It starts from the comparable listings around the address.
How Katori's Top Earners Get There
- More nights booked. The busiest quarter of Katori listings are booked on 42% or more of their nights, against 29% for the median listing. Ten more booked nights a year at the median rate of ¥27,500 adds about ¥275,000 in bookings.
- Prices that follow demand. Ranked by price, the top quarter charge ¥43,700 a night or more, against a median of ¥27,500. That is a separate ranking from the busiest quarter, so the two marks don't multiply into one listing's takings. For the average listing, a 10% higher rate on the nights it already books adds about ¥269,000 a year.
- Open for the busy months. In a typical year, August brings the average listing about ¥506,000, against ¥183,000 in February, so a calendar that is open and full in the busy months carries the year.
- Reviews that stand out. Katori listings average 4.85 stars, and 29% carry Airbnb's Guest Favorite badge, which guests can filter for.
What a listing keeps comes down to the figures this page measures: nightly rate, nights booked and the months it's open. A listing at the top-quarter mark takes in about ¥543,000 a month, against ¥240,000 for the average one.
Occupancy
What Is the Airbnb Occupancy Rate in Katori?
Katori listings were booked on 31% of the nights they were open over the past year, in line with the Chiba average and 18 percentage points below the Japan average (49%). In a typical year, occupancy climbs to 41% in August and falls to 25% in June.
Across Katori's 24 active listings, the share of open nights booked by tier:
- Best-in-class properties (top 10%) are booked 63%+ of open nights, 34 points above the median.
- Strong performers (top 25%) fill 42% or more, roughly three nights a week.
- Typical properties (median) fill about 29% of open nights.
- Entry-level properties (bottom 25%) fill 15% or less, under two nights a week.
August is usually the busiest month in Katori, June the quietest
Share of open nights booked, by month, October 2024 to September 2026
Nightly rates
How Much Does an Airbnb Cost per Night in Katori?
The average nightly rate in Katori, known as ADR (average daily rate), was ¥32,984 over the past year, about 43% below the Chiba average of ¥58,300 and about 8% above the Japan average of ¥30,600. In a typical year, rates barely change through the year, staying between about ¥32,100 and ¥34,900.
Across Katori's 24 active listings, nightly rates by tier:
- Best-in-class properties (top 10%) charge ¥57,300+ a night, about twice the median.
- Strong performers (top 25%) charge ¥43,700 or more, about ¥16,000 above the median.
- Typical properties (median) charge about ¥27,500 a night.
- Entry-level properties (bottom 25%) charge ¥18,300 or less, about two-thirds of the median.
Average nightly rate by month in Katori
Average nightly rate (ADR), by month, October 2024 to September 2026
The dashed line is the average of the months shown, ¥31,800.
What Is the RevPAR for Airbnb in Katori?
RevPAR, or revenue per available night, divides a listing's income by every night it was open to book, so it rises with both price and bookings. In Katori it averaged ¥9,800 over the past year, from about ¥6,530 in a typical February to about ¥16,300 in a typical August.
Across Katori's 24 active listings, RevPAR by tier:
- Best-in-class properties (top 10%) earn ¥21,400+ per open night, about 3.1 times the median.
- Strong performers (top 25%) earn ¥14,200 or more, about ¥7,300 a night above the median.
- Typical properties (median) earn about ¥6,870 per open night.
- Entry-level properties (bottom 25%) earn ¥4,310 or less, about two-thirds of the median.
August RevPAR is about 2.5 times February's
Revenue per open night (RevPAR), by month, October 2024 to September 2026
The dashed line is the average of the months shown, ¥8,640. The 12-month RevPAR of ¥9,800 averages each listing's whole year, slow months included; each month here counts only the listings booked in it.
Seasonality
Best and Worst Months for Airbnb in Katori
With only 24 active listings, the monthly pattern in Katori is noisy, since a few long or pricey stays can lift a month; revenue has tended to peak in August and bottom out in February.
Average revenue by month in Katori
Average revenue per active listing, each calendar month averaged over the past two years
The dashed line is the average of the 12 calendar months, ¥268,000.
Revenue by month in Katori in numbers
| Month | Revenue per listing |
|---|---|
| January | ¥272,000 |
| February | ¥183,000 |
| March | ¥254,000 |
| April | ¥199,000 |
| May | ¥254,000 |
| June | ¥208,000 |
| July | ¥245,000 |
| August | ¥506,000 |
| September | ¥280,000 |
| October | ¥218,000 |
| November | ¥271,000 |
| December | ¥323,000 |
How Far in Advance Do Guests Book Airbnb in Katori?
Guests book Katori stays 28 days ahead on average (about four weeks). October stays are booked furthest out, about 51 days ahead, and January stays closest to arrival, about 19 days. A typical October booking is made in late August.
October stays are booked furthest ahead
Average days between booking and check-in, by month of stay, October 2024 to September 2026
The 12-month figure of 28 days averages each listing's year as a whole; each month here averages only the listings with stays in it.
Permits
Airbnb Permits and Registration in Katori
All 24 active listings in Katori display a registration, permit or license number. The share shows what hosts display, not what local rules allow: it can't show whether new permits are still issued, or whether limits on nights, zones or property types apply.
Registration, permit, zoning and tourist-tax rules vary by address and change often, so confirm them with the local authority before buying or listing in Katori.
Neighborhoods
Best Neighborhoods for Airbnb in Katori
AirROI's area guide picks eight Katori neighborhoods that draw short-term rental guests, led by Misaki Beach, Sawara and Katori Shrine. The picks reflect guest appeal, not earnings data or permit eligibility, so check local permit rules for a specific address before buying.
| Area | Who it suits | Landmarks nearby |
|---|---|---|
| Misaki Beach | A beautiful and popular beach area in Katori. Great for tourists looking to enjoy sun, sand, and sea activities. Ideal for families and beach lovers. | Misaki Beach, Katori Shrine, Katori Jingu, Sea of Narita, Sakura Bay |
| Sawara | Known for its historical charm and preservation of Edo-period architecture. Attracts visitors interested in culture, history, and traditional Japanese experiences. | Sawara Canal, Tama River, Ichikawa City Narita-san, Sawara komichi, Imbo River |
| Katori Shrine | A significant Shinto shrine with a historic and spiritual importance, attracting visitors for its stunning architecture and serene environment. | Katori Jingu, Katori City Museum, Walking trails around the shrine, Cultural events |
| Lake Katori | Offers scenic views and outdoor activities, making it a perfect getaway for nature lovers and those looking to relax by the water. | Lake Katori, Fishing spots, Nature trails, Picnic areas |
| Tsuchiya | A quiet area near Katori with traditional Japanese houses and local culture. Attracts tourists who want a more authentic countryside experience. | Local farms, Traditional ryokan, Craft shops, Cultural workshops |
| Nihonbashi | An area known for its blend of modern and traditional Japan, offering visitors unique shopping and dining experiences coupled with historical significance. | Shopping centers, Historical landmarks, Restaurants, Art galleries |
| Tsubakimoto | A peaceful residential area that is close to Katori's main attractions. Ideal for travelers looking for a quiet stay with easy access to key sites. | Local parks, Community events, Food markets, Quiet neighborhoods |
| Katori Industrial Zone | This area is useful for business travelers and people attending conferences in Katori, providing convenient lodging options. | Industrial parks, Business centers, Public transportation access |
Area descriptions are AI-assisted from public sources and are not checked against zoning.
Nearby markets
Katori vs. Nearby Airbnb Markets
Of the eight nearby markets in the table, all within 54 km, Shirako (50 km away, 31 listings) earned the most per listing, about 2.4 times as much as Katori. Kashiwa was the busiest, booked on 47% of nights against 31% in Katori.
| Market | Listings | Avg. annual revenue | Avg. nightly rate | Occupancy |
|---|---|---|---|---|
| Narita 18 km | 73 | ¥1,510,267 | ¥13,714 | 36% |
| Kujukuri 40 km | 85 | ¥5,396,014 | ¥52,631 | 31% |
| Chiba 45 km | 92 | ¥2,176,081 | ¥18,249 | 40% |
| Kashiwa 47 km | 36 | ¥1,815,497 | ¥12,233 | 47% |
| Shirako 50 km | 31 | ¥7,039,633 | ¥60,279 | 32% |
| Funabashi 50 km | 82 | ¥2,743,611 | ¥19,630 | 43% |
| Matsudo 52 km | 51 | ¥2,126,546 | ¥17,433 | 43% |
| Chosei 54 km | 32 | ¥4,472,776 | ¥52,023 | 29% |
Other Airbnb Markets in Chiba
- Tateyama Airbnb data 108 listings
- Futtsu Airbnb data 59 listings
- Minamibōsō Airbnb data 50 listings
See all 5 Chiba Airbnb markets
Markets Similar to Katori
Markets elsewhere in Japan with a similar nightly rate and occupancy to Katori:
- Takashima Airbnb data Japan · ¥34,865/night · 31.5%
- Yuzawa Airbnb data Japan · ¥36,420/night · 31.5%
- Shimoda Airbnb data Japan · ¥33,004/night · 36.1%
- Shirahama Airbnb data Japan · ¥30,499/night · 26.8%
FAQ
Katori Airbnb FAQ
How much do Airbnb hosts make in Katori?
An active Katori Airbnb grossed ¥2,881,142 on average in the 12 months to October 2026, according to AirROI's tracking of 24 active listings. That is before cleaning, management, taxes and financing. Busier, better-run listings do far better: the top quarter took in ¥459,000 or more in a typical month.
How much can I make on Airbnb in Katori?
It depends most on the home's size, location and how it's run. The middle half of Katori listings earn between ¥109,000 and ¥459,000 in a typical month, and the top tenth ¥712,000 or more. For one home, enter its address and bedroom count in the Airbnb income calculator: it compares the home with similar listings nearby.
What is the average Airbnb occupancy rate in Katori?
Listings in Katori were booked on 31% of available nights over the past year. That compares with 32% for the Chiba average. August is usually the busiest month.
How much does an Airbnb cost per night in Katori?
The average booked night in Katori cost ¥32,984 before fees. Half of listings charge between ¥18,300 and ¥43,700, so bedroom count and location move the price more than the average suggests.
Do you need a permit for an Airbnb in Katori?
All active Katori listings display a registration, permit or license number. The share shows what hosts display, not what the rules allow, so confirm registration, permit and tourist-tax rules with the local authority before buying.
Is Airbnb profitable in Katori?
Yes, when it's run well. The average Katori Airbnb grossed ¥2,881,142 in the 12 months to October 2026, 50% below the Chiba average of ¥5,800,628, though with only 24 active listings a single property can move that figure. Run by its owner, with the cleaning fee covering the cleaner and everyday costs for Airbnb's fee, utilities, supplies, upkeep and insurance, ¥1,914,142 a year (about ¥160,000 a month) is left before the mortgage or rent. A home that costs less than that to own or rent makes a profit, and a listing at the top-quarter mark leaves about ¥365,000 a month. Check a specific home in the Airbnb calculator.
When is Airbnb peak season in Katori?
August usually pays best, averaging ¥506,000 per active listing over the past two years, and February usually pays least. The month-by-month table above shows how the latest 12 months played out.
What is the Airbnb RevPAR in Katori?
Each night a Katori listing was open to book earned ¥9,800 on average over the past year, booked or not. That figure, revenue per available night (RevPAR), folds price and occupancy into one number; the top 10% of listings made ¥21,400 or more.
How far in advance do guests book Airbnbs in Katori?
Katori stays were booked 28 days (about four weeks) before arrival on average over the past year, so most of a month is booked well before it starts.
How long do guests stay at Airbnbs in Katori?
The average Katori Airbnb stay lasted 2.4 nights over the past year. A listing took 17 reservations over the year on average.
How are Airbnbs in Katori rated?
Guests rate Katori Airbnbs 4.85 out of 5 on average. Guests score communication highest and location lowest.
What are the best neighborhoods for Airbnb in Katori?
Misaki Beach, Sawara and Katori Shrine draw the most short-term rental interest in Katori. The neighborhood guide explains what brings guests to each.
How many Airbnbs are there in Katori?
AirROI counted 24 active Airbnb listings in Katori as of October 2026. The closest tracked market is Narita, 18 km away.
How much are Airbnb cleaning fees in Katori?
In Katori, about seven in ten listings add a cleaning fee, and the typical fee is about ¥8,963.
Method
About This Data
Figures on this page cover 24 active Airbnb listings in Katori from November 2025 to October 2026 (trailing twelve months). AirROI refreshes them monthly from listing-level booking and calendar data covering 20+ million properties worldwide. AirROI measures bookings in US dollars; this page shows them in Japanese yen at ¥157 per US$, the typical rate from November 2025 to October 2026. Annual revenue averages every listing active during the period, including those listed for only part of it; monthly figures average the listings active in each month; the tier lists show the spread. Neighborhood descriptions are AI-assisted. See the methodology for definitions.
Need this programmatically? The same metrics are available through the AirROI Airbnb Data API and bulk downloads in the data portal.