Airbnb market data · 202612 months to May 2026
Ketereh, Malaysia Airbnb Market Data: Revenue, Occupancy & Trends
The average Airbnb in Ketereh brought in RM 9,680 over the 12 months through May 2026, across just 20 active listings, so a single property can move that figure.
AirROI's latest figures for Ketereh run through May 2026.
The short answer
Ketereh Airbnb Market at a Glance
Listings averaged RM 252 a night and were booked on 17% of available nights.
Timing matters: in March, the best month, the average listing earned about 2.7 times as much as in July, the slowest. With only 20 active listings, a few bookings can reorder the months.
With 20 active listings, Ketereh is the sixth-largest of 7 Kelantan markets AirROI tracks.
Browse the live Ketereh Airbnb market See Every Ketereh ListingRevenue
How Much Do Airbnb Hosts Make in Ketereh?
Gross bookings per Ketereh listing averaged RM 9,680 over the 12 months to May 2026 (Kelantan average: RM 12,774), before cleaning, platform and management costs and taxes.
The average Ketereh listing brought in RM 2,170 in March, its best month, and RM 801 in July, its slowest. The three strongest months bring in 35% of a full year's revenue, where an even calendar would give any three months 25%.
Across Ketereh's 20 active listings, monthly revenue by tier:
- Best-in-class properties (top 10%) earn RM 3,330+ a month, about 3.8 times the typical property.
- Strong performers (top 25%) earn RM 1,870 or more, roughly RM 1,000 a month above the median.
- Typical properties (median) earn about RM 872 a month.
- Entry-level properties (bottom 25%) earn RM 550 or less, about two-thirds of the median.
These are monthly figures for listings active in each month. The annual average above also counts listings that operated for only part of the year, so it runs below twelve times these figures.
March earned about 2.7 times what July did
Average revenue per active listing, by month
The dashed line is the average of the months shown, RM 1,380.
Ketereh Airbnb Data by Month
Latest 12 months in the May 2026 data.
March led on revenue. Nightly rates peaked in May and bookings in February, so the best-paying month is not always the busiest or the priciest.
| Month | Avg. Revenue | Occupancy | Avg. Nightly Rate | RevPAR | Booking Lead Time | Avg. Length of Stay |
|---|---|---|---|---|---|---|
| Jun 2025 | RM 1,460 | 21.8% | RM 223 | RM 49 | 28 days | 1.9 nights |
| Jul 2025 | RM 801 | 14.1% | RM 223 | RM 26 | 17 days | 2.5 nights |
| Aug 2025 | RM 997 | 14.9% | RM 223 | RM 32 | 28 days | 2.1 nights |
| Sep 2025 | RM 1,737 | 24.9% | RM 223 | RM 58 | 32 days | 3.2 nights |
| Oct 2025 | RM 1,055 | 15.4% | RM 225 | RM 34 | 30 days | 2.1 nights |
| Nov 2025 | RM 963 | 15.0% | RM 224 | RM 32 | 15 days | 2.2 nights |
| Dec 2025 | RM 1,820 | 25.1% | RM 223 | RM 59 | 18 days | 3.2 nights |
| Jan 2026 | RM 1,084 | 17.0% | RM 249 | RM 35 | 24 days | 1.8 nights |
| Feb 2026 | RM 1,886 | 25.4% | RM 250 | RM 67 | 24 days | 2.3 nights |
| Mar 2026 | RM 2,174 | 23.5% | RM 256 | RM 70 | 65 days | 3.3 nights |
| Apr 2026 | RM 841 | 11.7% | RM 260 | RM 28 | 57 days | 1.8 nights |
| May 2026 | RM 1,797 | 19.4% | RM 263 | RM 58 | 55 days | 2.9 nights |
Averages per active listing in each month. Highlighted: the highest-revenue month. RevPAR is the month's revenue spread over its nights, booked or not. Booking lead time is the days between booking and check-in, and length of stay the nights per booking, for stays in that month.
The typical Ketereh listing earns about RM 872 a month, but one property can land well above or below that. The Airbnb income calculator gives a range for a specific address, built from the comparable listings around it.
Profit
Is an Airbnb in Ketereh Profitable?
Yes, as extra income from a home or room you already have. The average Ketereh Airbnb took in RM 9,680 in the 12 months to May 2026, counting listings open only part of the year, and a listing in the top quarter, run by its owner at everyday costs, keeps about RM 1,380 a month after running costs.
These amounts come before housing costs. Where the mortgage or rent is less each month, the difference is profit; a home owned outright keeps it all after property tax, home insurance and any building or condo fees.
Ketereh Airbnb Income, Expenses and Profit per Year
| Line | Average listing | Top-quarter listing |
|---|---|---|
| Money in | ||
| Nightly bookings | RM 9,550 | RM 20,460 |
| Cleaning fees guests pay1% of Ketereh bookings | RM 130 | RM 270 |
| Gross bookings | RM 9,680 | RM 20,730 |
| Running costs | ||
| Airbnb's feeAbout 8%: 15.5% for the 40% of Ketereh listings on Simplified Pricing, 3% for the rest | −RM 770 | −RM 1,660 |
| Cleaning and laundryPaid for by the cleaning fee; RM 0 if you clean yourself | −RM 130 | −RM 270 |
| Utilities and internetAbout 5% of bookings | −RM 480 | −RM 1,040 |
| Guest suppliesToiletries, coffee, paper goods: about 2% | −RM 190 | −RM 410 |
| Repairs and upkeepIncluding linens and small replacements: about 3% | −RM 290 | −RM 620 |
| Short-term rental insuranceOne policy, on top of Airbnb's free AirCover | −RM 100 | −RM 100 |
| Permit and registrationWhere one is required | −RM 50 | −RM 50 |
| ManagementRM 0 when you run it; co-hosts charge from about 10% of nightly bookings | RM 0 | RM 0 |
| Pricing and messaging toolsOptional; Airbnb's own tools are free | RM 0 | RM 0 |
| Lodging taxesAdded to the guest's bill and passed on | RM 0 | RM 0 |
| Total running costsAbout 19% of bookings, plus cleaning paid for by the cleaning fee | −RM 2,010 | −RM 4,150 |
| Left for housing costs, then profit | RM 7,670about RM 640 a month | RM 16,580about RM 1,380 a month |
| Housing costs | ||
| Mortgage or rent, property tax, home insurance, building or condo fees | Depend on the home | |
Estimate Your Own Ketereh Airbnb Profit
The estimate starts from Ketereh's average listing, run by its owner. Change how the listing performs, who runs it and who cleans to see what is left for the mortgage or rent.
To work out the profit on one Ketereh home, with its price, its mortgage or rent and your own costs, use the Airbnb profit calculator. It starts from the comparable listings around the address.
How Ketereh's Top Earners Get There
- More nights booked. The busiest quarter of Ketereh listings are booked on 25% or more of their nights, against 14% for the median listing. Ten more booked nights a year at the median rate of RM 190 adds about RM 1,900 in bookings.
- Prices that follow demand. Ranked by price, the top quarter charge RM 250 a night or more, against a median of RM 190. That is a separate ranking from the busiest quarter, so the two marks don't multiply into one listing's takings. For the average listing, a 10% higher rate on the nights it already books adds about RM 960 a year.
- Open for the busy months. March brought the average listing about RM 2,170, against RM 801 in July, so a calendar that is open and full in the busy months carries the year.
- Reviews that stand out. Ketereh listings average 4.67 stars, and 25% carry Airbnb's Guest Favorite badge, which guests can filter for.
What a listing keeps comes down to the figures this page measures: nightly rate, nights booked and the months it's open. A listing at the top-quarter mark takes in about RM 1,730 a month, against RM 810 for the average one.
Occupancy
What Is the Airbnb Occupancy Rate in Ketereh?
Ketereh listings were booked on 17% of the nights they were open over the past year, 3 percentage points below the Kelantan average (20%) and 12 points below the Malaysia average (29%). Occupancy climbs to 25% in February and falls to 12% in April.
Across Ketereh's 20 active listings, the share of open nights booked by tier:
- Best-in-class properties (top 10%) are booked 43%+ of open nights, 29 points above the median.
- Strong performers (top 25%) fill 25% or more, roughly one and a half nights a week.
- Typical properties (median) fill about 14% of open nights.
- Entry-level properties (bottom 25%) fill 8% or less, less than one night a week.
February was the busiest month in Ketereh, April the quietest
Share of open nights booked, by month
The 12-month rate of 17% averages each listing's whole year, slow months included; each month here counts only the listings booked in it.
Nightly rates
How Much Does an Airbnb Cost per Night in Ketereh?
The average nightly rate in Ketereh, known as ADR (average daily rate), was RM 252 over the past year, about 7% below the Kelantan average of RM 270 and about 27% below the Malaysia average of RM 345. Rates peak in April and May at about RM 265 and bottom out in July and December at about RM 225.
Across Ketereh's 20 active listings, nightly rates by tier:
- Best-in-class properties (top 10%) charge RM 420+ a night, about 2.2 times the median.
- Strong performers (top 25%) charge RM 250 or more, about RM 60 above the median.
- Typical properties (median) charge about RM 190 a night.
- Entry-level properties (bottom 25%) charge RM 145 or less, about three-quarters of the median.
May rates ran 18% above July's
Average nightly rate (ADR), by month
The dashed line is the average of the months shown, RM 237. The 12-month ADR of RM 252 averages each listing's own rate across its whole year; the monthly points average listings month by month, so the two differ.
What Is the RevPAR for Airbnb in Ketereh?
RevPAR, or revenue per available night, divides a listing's income by every night it was open to book, so it rises with both price and bookings. In Ketereh it averaged RM 43 over the past year, from about RM 26 in July to about RM 70 in March.
Across Ketereh's 20 active listings, RevPAR by tier:
- Best-in-class properties (top 10%) earn RM 75+ per open night, about 2.3 times the median.
- Strong performers (top 25%) earn RM 45 or more.
- Typical properties (median) earn about RM 33 per open night.
- Entry-level properties (bottom 25%) earn RM 16 or less, about half of the median.
March RevPAR was about 2.7 times July's
Revenue per open night (RevPAR), by month
The dashed line is the average of the months shown, RM 46. The 12-month RevPAR of RM 43 averages each listing's whole year, slow months included; each month here counts only the listings booked in it.
Seasonality
Best and Worst Months for Airbnb in Ketereh
With only 20 active listings, the monthly pattern in Ketereh is noisy, since a few long or pricey stays can lift a month; revenue peaked in March and bottomed out in July.
How Far in Advance Do Guests Book Airbnb in Ketereh?
Guests book Ketereh stays 36 days ahead on average (about five weeks). March stays are booked furthest out, about 65 days ahead, and November stays closest to arrival, about 15 days. A typical March booking is made in early January.
March stays are booked furthest ahead
Average days between booking and check-in, by month of stay
The 12-month figure of 36 days averages each listing's year as a whole; each month here averages only the listings with stays in it.
Permits
Airbnb Permits and Registration in Ketereh
None of the 20 active listings in Ketereh display a registration, permit or license number. That doesn't mean no rules apply: some places don't ask hosts to show a number on the listing, and listing data doesn't capture every scheme.
Registration, permit, zoning and tourist-tax rules vary by address and change often, so confirm them with the local authority before buying or listing in Ketereh.
Neighborhoods
Best Neighborhoods for Airbnb in Ketereh
AirROI's area guide picks six Ketereh neighborhoods that draw short-term rental guests, led by Pantai Cahaya Bulan, Kampung Laut and Tumpat. The picks reflect guest appeal, not earnings data or permit eligibility, so check local permit rules for a specific address before buying.
| Area | Who it suits | Landmarks nearby |
|---|---|---|
| Pantai Cahaya Bulan | A beautiful beach destination known for its sandy shores and family-friendly atmosphere. Popular among locals and tourists seeking a beach getaway with recreational activities and food stalls. | Pantai Cahaya Bulan Beach, Food stalls and local restaurants, Water sports activities, Sunset views, Cozy beachside villas |
| Kampung Laut | Well-known for its traditional villages and strong cultural identity. Offers visitors a glimpse into the local way of life, with opportunities for cultural experiences and homestays. | Traditional Malay houses, Cultural performances, Local handicrafts shops, Nature walks, Rural tourism opportunities |
| Tumpat | Known for its stunning rivers and proximity to the Thailand-Malaysia border. An ideal place for tourists interested in exploring lesser-known places and experiencing rural life. | Stung River, Pengkalan Kubor Market, Traditional boat rides, Local villages, Kite flying |
| Nihayatul | A hidden gem with beautiful landscapes and a peaceful environment. Perfect for guests seeking relaxation and nature exploration, away from the hustle and bustle. | Nature trails, Waterfalls, Eco-friendly retreats, Local organic farms, Bird watching |
| Rantau Panjang | A popular border town known for its duty-free shopping and vibrant market scene. Attracts both national and international visitors for shopping and cultural exchanges. | Rantau Panjang Duty Free Complex, Markets and bazaars, Cultural exchange experiences, Local handicrafts, Boat rides on rivers |
| Kuala Krai | A smaller town rich in history and surrounded by beautiful natural scenery. Offers a unique experience for travelers looking for tranquility and cultural immersion. | Kuala Krai River, Historical buildings, Local food scene, Cultural festivals, Nature exploration |
Area descriptions are AI-assisted from public sources and are not checked against zoning.
Nearby markets
Ketereh vs. Nearby Airbnb Markets
Of the four nearby markets in the table, all within 76 km, Permaisuri (76 km away, 31 listings) earned the most per listing, about 3.7 times as much as Ketereh.
| Market | Listings | Avg. annual revenue | Avg. nightly rate | Occupancy |
|---|---|---|---|---|
| Pasir Puteh 20 km | 31 | RM 6,434 | RM 209 | 15% |
| Kota Bharu 20 km | 543 | RM 13,406 | RM 272 | 20% |
| Bachok 21 km | 38 | RM 14,280 | RM 307 | 18% |
| Permaisuri 76 km | 31 | RM 35,767 | RM 529 | 23% |
Other Airbnb Markets in Kelantan
- Gua Musang Airbnb data 33 listings
See all 7 Kelantan Airbnb markets
Markets Similar to Ketereh
Markets elsewhere in Malaysia with a similar nightly rate and occupancy to Ketereh:
- Donggongon Airbnb data Malaysia · RM 238/night · 19.6%
- Kampar Airbnb data Malaysia · RM 212/night · 16.8%
- Kangar Airbnb data Malaysia · RM 264/night · 22.4%
- Bukit Mertajam Airbnb data Malaysia · RM 283/night · 22.7%
FAQ
Ketereh Airbnb FAQ
How much do Airbnb hosts make in Ketereh?
An active Ketereh Airbnb grossed RM 9,680 on average in the 12 months to May 2026, according to AirROI's tracking of 20 active listings. That is before cleaning, management, taxes and financing. Busier, better-run listings do far better: the top quarter took in RM 1,870 or more in a typical month.
How much can I make on Airbnb in Ketereh?
It depends most on the home's size, location and how it's run. The middle half of Ketereh listings earn between RM 550 and RM 1,870 in a typical month, and the top tenth RM 3,330 or more. For one home, enter its address and bedroom count in the Airbnb calculator: it compares the home with similar listings nearby.
What is the average Airbnb occupancy rate in Ketereh?
Listings in Ketereh were booked on 17% of available nights over the past year. That compares with 20% for the Kelantan average. February was the busiest month.
How much does an Airbnb cost per night in Ketereh?
The average booked night in Ketereh cost RM 252 before fees. Half of listings charge between RM 145 and RM 250; a few high-priced homes pull the average above that range.
Do you need a permit for an Airbnb in Ketereh?
None of the active Ketereh listings display a registration, permit or license number. That doesn't mean no rules apply, so confirm registration, permit and tourist-tax rules with the local authority before buying.
Is Airbnb profitable in Ketereh?
It can be, as extra income from a home or room you already have. The average Ketereh Airbnb grossed RM 9,680 in the 12 months to May 2026, 24% below the Kelantan average of RM 12,774, though with only 20 active listings a single property can move that figure, counting listings open only part of the year, and a listing at the top-quarter mark, run by its owner with the cleaning fee covering the cleaner and everyday costs for Airbnb's fee, utilities, supplies, upkeep and insurance, keeps about RM 1,380 a month. Check a specific home in the Airbnb estimator.
When is Airbnb peak season in Ketereh?
March paid best over the past year, at RM 2,170 per active listing, and July paid least. The month-by-month table above shows how rates and bookings each move.
What is the Airbnb RevPAR in Ketereh?
Each night a Ketereh listing was open to book earned RM 43 on average over the past year, booked or not. That figure, revenue per available night (RevPAR), folds price and occupancy into one number; the top 10% of listings made RM 75 or more.
How far in advance do guests book Airbnbs in Ketereh?
Ketereh stays were booked 36 days (about five weeks) before arrival on average over the past year, so most of a month is booked well before it starts.
How long do guests stay at Airbnbs in Ketereh?
The average Ketereh Airbnb stay lasted 2.5 nights over the past year. A listing took 10 reservations over the year on average.
How are Airbnbs in Ketereh rated?
Guests rate Ketereh Airbnbs 4.67 out of 5 on average. Guests score communication highest and cleanliness lowest.
What are the best neighborhoods for Airbnb in Ketereh?
Pantai Cahaya Bulan, Kampung Laut and Tumpat draw the most short-term rental interest in Ketereh. The neighborhood guide explains what brings guests to each.
How many Airbnbs are there in Ketereh?
AirROI counted 20 active Airbnb listings in Ketereh as of May 2026. The closest tracked market is Pasir Puteh, 20 km away.
How much are Airbnb cleaning fees in Ketereh?
In Ketereh, about a quarter of listings add a cleaning fee, and the fees tend to be small: for listings that charge one, they make up only about 1% of gross revenue.
Method
About This Data
Figures on this page cover 20 active Airbnb listings in Ketereh from June 2025 to May 2026 (trailing twelve months). AirROI refreshes them monthly from listing-level booking and calendar data covering 20+ million properties worldwide. AirROI measures bookings in US dollars; this page shows them in Malaysian ringgits at RM 4.05 per US$, the typical rate from November 2025 to October 2026. Annual revenue averages every listing active during the period, including those listed for only part of it; monthly figures average the listings active in each month; the tier lists show the spread. Neighborhood descriptions are AI-assisted. See the methodology for definitions.
Need this programmatically? The same metrics are available through the AirROI Airbnb Data API and bulk downloads in the data portal.