Airbnb market data · 202612 months to October 2026
Real Santa Fe, Mexico Airbnb Market Data: Revenue, Occupancy & Trends
The average Airbnb in Real Santa Fe brought in MX$113,008 over the 12 months through October 2026, across just 24 active listings, so a single property can move that figure.
The short answer
Real Santa Fe Airbnb Market at a Glance
Real Santa Fe is cheaper but busier than the Morelos average. Listings averaged MX$1,733 a night and were booked on 29% of available nights, against MX$3,375 and 25% for the Morelos average.
Timing matters: in August, the best month, the average listing earned about 5.6 times as much as in October, the slowest. With only 24 active listings, a few bookings can reorder the months.
With 24 active listings, Real Santa Fe is the 34th-largest of 45 Morelos markets AirROI tracks.
Browse the live Real Santa Fe Airbnb market See Every Real Santa Fe ListingRevenue
How Much Do Airbnb Hosts Make in Real Santa Fe?
Gross bookings per Real Santa Fe listing averaged MX$113,008 over the 12 months to October 2026 (Morelos average: MX$237,808), before cleaning, platform and management costs and taxes.
The average Real Santa Fe listing brought in MX$25,300 in August, its best month, and MX$4,520 in October, its slowest. The three strongest months bring in 35% of a full year's revenue, where an even calendar would give any three months 25%.
Across Real Santa Fe's 24 active listings, monthly revenue by tier:
- Best-in-class properties (top 10%) earn MX$38,600+ a month, about 3.5 times the typical property.
- Strong performers (top 25%) earn MX$21,800 or more, roughly MX$11,000 a month above the median.
- Typical properties (median) earn about MX$11,100 a month.
- Entry-level properties (bottom 25%) earn MX$5,370 or less, about half of the median.
These are monthly figures for listings active in each month. The annual average above also counts listings that operated for only part of the year, so it runs below twelve times these figures.
August earned about 5.6 times what October did
Average revenue per active listing, by month, October 2025 to September 2026
The dashed line is the average of the months shown, MX$16,400.
Real Santa Fe Airbnb Data by Month
Latest 12 months in the October 2026 data. October's figures are still coming in, so the rows run to September.
August 2026 led on revenue and bookings; nightly rates peaked in November 2025.
| Month | Avg. Revenue | Occupancy | Avg. Nightly Rate | RevPAR | Booking Lead Time | Avg. Length of Stay |
|---|---|---|---|---|---|---|
| Oct 2025 | MX$4,519 | 10.4% | MX$1,735 | MX$146 | 57 days | 3.2 nights |
| Nov 2025 | MX$11,034 | 19.2% | MX$1,737 | MX$368 | 15 days | 1.8 nights |
| Dec 2025 | MX$23,862 | 38.7% | MX$1,734 | MX$770 | 15 days | 2.5 nights |
| Jan 2026 | MX$12,794 | 25.4% | MX$1,678 | MX$413 | 16 days | 2.5 nights |
| Feb 2026 | MX$14,400 | 28.6% | MX$1,672 | MX$514 | 16 days | 2.2 nights |
| Mar 2026 | MX$16,472 | 28.2% | MX$1,680 | MX$531 | 20 days | 2.9 nights |
| Apr 2026 | MX$18,249 | 27.3% | MX$1,722 | MX$608 | 14 days | 3.3 nights |
| May 2026 | MX$15,418 | 27.3% | MX$1,713 | MX$497 | 13 days | 2.4 nights |
| Jun 2026 | MX$19,024 | 28.1% | MX$1,696 | MX$634 | 35 days | 4.5 nights |
| Jul 2026 | MX$15,629 | 29.5% | MX$1,690 | MX$504 | 34 days | 3.4 nights |
| Aug 2026 | MX$25,323 | 40.0% | MX$1,676 | MX$817 | 13 days | 2.9 nights |
| Sep 2026 | MX$19,989 | 28.1% | MX$1,691 | MX$666 | 15 days | 2.5 nights |
Averages per active listing in each month. Highlighted: the highest-revenue month of the 12. RevPAR is the month's revenue spread over its nights, booked or not. Booking lead time is the days between booking and check-in, and length of stay the nights per booking, for stays in that month.
These are market-wide figures. To see what one particular Real Santa Fe home could earn, enter its address, bedrooms and guests in the free Airbnb calculator; it compares the home with similar listings nearby.
Profit
Is an Airbnb in Real Santa Fe Profitable?
Yes, when it's run well. The average Real Santa Fe Airbnb took in MX$113,008 in the 12 months to October 2026, an average that counts every active listing, including those open only part of the year. A listing in the top quarter took in about MX$221,800, and run by its owner at everyday costs, about MX$12,600 a month of that is left after running costs, so a home that costs less than that to own or rent makes money.
These amounts come before housing costs. Where the mortgage or rent is less each month, the difference is profit; a home owned outright keeps it all after property tax, home insurance and any building or condo fees.
Real Santa Fe Airbnb Income, Expenses and Profit per Year
| Line | Average listing | Top-quarter listing |
|---|---|---|
| Money in | ||
| Nightly bookings | MX$102,508 | MX$201,100 |
| Cleaning fees guests pay9% of Real Santa Fe bookings | MX$10,500 | MX$20,700 |
| Gross bookings | MX$113,008 | MX$221,800 |
| Running costs | ||
| Airbnb's feeAbout 12%: 15.5% for the 71% of Real Santa Fe listings on Simplified Pricing, 3% for the rest | −MX$13,400 | −MX$26,300 |
| Cleaning and laundryPaid for by the cleaning fee; MX$0 if you clean yourself | −MX$10,500 | −MX$20,700 |
| Utilities and internetAbout 5% of bookings | −MX$5,700 | −MX$11,100 |
| Guest suppliesToiletries, coffee, paper goods: about 2% | −MX$2,300 | −MX$4,400 |
| Repairs and upkeepIncluding linens and small replacements: about 3% | −MX$3,400 | −MX$6,700 |
| Short-term rental insuranceOne policy, on top of Airbnb's free AirCover | −MX$1,100 | −MX$1,100 |
| Permit and registrationWhere one is required | −MX$600 | −MX$600 |
| ManagementMX$0 when you run it; co-hosts charge from about 10% of nightly bookings | MX$0 | MX$0 |
| Pricing and messaging toolsOptional; Airbnb's own tools are free | MX$0 | MX$0 |
| Lodging taxesAdded to the guest's bill and passed on | MX$0 | MX$0 |
| Total running costsAbout 23% of bookings, plus cleaning paid for by the cleaning fee | −MX$37,000 | −MX$70,900 |
| Left for housing costs, then profit | MX$76,008about MX$6,300 a month | MX$150,900about MX$12,600 a month |
| Housing costs | ||
| Mortgage or rent, property tax, home insurance, building or condo fees | Depend on the home | |
Estimate Your Own Real Santa Fe Airbnb Profit
The estimate starts from Real Santa Fe's average listing, run by its owner. Change how the listing performs, who runs it and who cleans to see what is left for the mortgage or rent.
To work out the profit on one Real Santa Fe home, with its price, its mortgage or rent and your own costs, use the Airbnb profit calculator. It starts from the comparable listings around the address.
How Real Santa Fe's Top Earners Get There
- More nights booked. The busiest quarter of Real Santa Fe listings are booked on 37% or more of their nights, against 19% for the median listing. Ten more booked nights a year at the median rate of MX$1,655 adds about MX$16,600 in bookings.
- Prices that follow demand. Ranked by price, the top quarter charge MX$2,175 a night or more, against a median of MX$1,655. That is a separate ranking from the busiest quarter, so the two marks don't multiply into one listing's takings. For the average listing, a 10% higher rate on the nights it already books adds about MX$10,300 a year.
- Open for the busy months. August brought the average listing about MX$25,300, against MX$4,520 in October, so a calendar that is open and full in the busy months carries the year.
- Reviews that stand out. Real Santa Fe listings average 4.64 stars, and 17% carry Airbnb's Guest Favorite badge, which guests can filter for.
What a listing keeps comes down to the figures this page measures: nightly rate, nights booked and the months it's open. A listing at the top-quarter mark takes in about MX$18,500 a month, against MX$9,400 for the average one.
Occupancy
What Is the Airbnb Occupancy Rate in Real Santa Fe?
Real Santa Fe listings were booked on 29% of the nights they were open over the past year, 4 percentage points above the Morelos average (25%) and 4 points below the Mexico average (33%). Occupancy swings from 10% in October to 40% in August.
Across Real Santa Fe's 24 active listings, the share of open nights booked by tier:
- Best-in-class properties (top 10%) are booked 59%+ of open nights, 40 points above the median.
- Strong performers (top 25%) fill 37% or more, roughly two and a half nights a week.
- Typical properties (median) fill about 19% of open nights.
- Entry-level properties (bottom 25%) fill 11% or less, less than one night a week.
August was the busiest month in Real Santa Fe, October the quietest
Share of open nights booked, by month, October 2025 to September 2026
The 12-month rate of 29% averages each listing's whole year, slow months included; each month here counts only the listings booked in it.
Nightly rates
How Much Does an Airbnb Cost per Night in Real Santa Fe?
The average nightly rate in Real Santa Fe, known as ADR (average daily rate), was MX$1,733 over the past year, about 49% below the Morelos average of MX$3,375 and about 35% below the Mexico average of MX$2,675. Rates barely change through the year, staying between about MX$1,670 and MX$1,735.
Across Real Santa Fe's 24 active listings, nightly rates by tier:
- Best-in-class properties (top 10%) charge MX$2,485+ a night, about 50% above the median.
- Strong performers (top 25%) charge MX$2,175 or more, about MX$520 above the median.
- Typical properties (median) charge about MX$1,655 a night.
- Entry-level properties (bottom 25%) charge MX$1,075 or less, about two-thirds of the median.
Average nightly rate by month in Real Santa Fe
Average nightly rate (ADR), by month, October 2025 to September 2026
The dashed line is the average of the months shown, MX$1,700.
What Is the RevPAR for Airbnb in Real Santa Fe?
RevPAR, or revenue per available night, divides a listing's income by every night it was open to book, so it rises with both price and bookings. In Real Santa Fe it averaged MX$525 over the past year, from about MX$146 in October to about MX$817 in August.
Across Real Santa Fe's 24 active listings, RevPAR by tier:
- Best-in-class properties (top 10%) earn MX$956+ per open night, about 2.6 times the median.
- Strong performers (top 25%) earn MX$579 or more, about MX$210 a night above the median.
- Typical properties (median) earn about MX$368 per open night.
- Entry-level properties (bottom 25%) earn MX$225 or less, about 61% of the median.
August RevPAR was about 5.6 times October's
Revenue per open night (RevPAR), by month, October 2025 to September 2026
The dashed line is the average of the months shown, MX$539.
Seasonality
Best and Worst Months for Airbnb in Real Santa Fe
With only 24 active listings, the monthly pattern in Real Santa Fe is noisy, since a few long or pricey stays can lift a month; revenue peaked in August and bottomed out in October.
How Far in Advance Do Guests Book Airbnb in Real Santa Fe?
Guests book Real Santa Fe stays 20 days ahead on average (about three weeks), so many trips are booked close to arrival. October stays are booked furthest out, about 57 days ahead, and August stays closest to arrival, about 13 days. A typical October booking is made in mid-August.
October stays are booked furthest ahead
Average days between booking and check-in, by month of stay, October 2025 to September 2026
The 12-month figure of 20 days averages each listing's year as a whole; each month here averages only the listings with stays in it.
Permits
Airbnb Permits and Registration in Real Santa Fe
None of the 24 active listings in Real Santa Fe display a registration, permit or license number. That doesn't mean no rules apply: some places don't ask hosts to show a number on the listing, and listing data doesn't capture every scheme.
Registration, permit, zoning and tourist-tax rules vary by address and change often, so confirm them with the local authority before buying or listing in Real Santa Fe.
Neighborhoods
Best Neighborhoods for Airbnb in Real Santa Fe
AirROI's area guide picks Real Santa Fe II and Real Santa Fe I as the parts of Real Santa Fe that draw short-term rental guests. The picks reflect guest appeal, not earnings data or permit eligibility, so check local permit rules for a specific address before buying.
| Area | Who it suits | Landmarks nearby |
|---|---|---|
| Real Santa Fe II | Attracts families and weekend groups travelling from Mexico City seeking self-contained subdivision amenities like sports courts and communal swimming facilities. It is situated off the Mexico-Acapulco highway corridor near regional event venues. | Club de Golf Santa Fe, WTC Morelos, Autopista del Sol, Boulevard Peña la Viesca |
| Real Santa Fe I | Caters to short-stay guests and event attendees visiting nearby wedding gardens and university campuses along the southern highway access. Accommodations are predominantly clustered townhouses featuring private security gates and shared pools. | Club de Golf Santa Fe, Centro de Convenciones de Morelos, Tecnológico de Monterrey Campus Cuernavaca, Boulevard Museo Tecnológico |
Area descriptions are AI-assisted from public sources and are not checked against zoning.
Nearby markets
Real Santa Fe vs. Nearby Airbnb Markets
Of the eight nearby markets in the table, all within 12 km, Ticumán (12 km away, 79 listings) earned the most per listing, about 2.8 times as much as Real Santa Fe. None of them fills more nights than Real Santa Fe (29%); the busiest, Atlacholoaya, reached 25%.
| Market | Listings | Avg. annual revenue | Avg. nightly rate | Occupancy |
|---|---|---|---|---|
| Atlacholoaya 1 km | 119 | MX$131,164 | MX$1,968 | 25% |
| Alpuyeca 2 km | 77 | MX$249,998 | MX$4,096 | 23% |
| Xochitepec 4 km | 176 | MX$181,307 | MX$2,955 | 23% |
| Chiconcuac 6 km | 171 | MX$258,842 | MX$3,731 | 23% |
| Tezoyuca 9 km | 130 | MX$174,196 | MX$2,432 | 24% |
| Emiliano Zapata 12 km | 133 | MX$138,029 | MX$2,788 | 22% |
| Temixco 12 km | 85 | MX$119,412 | MX$2,331 | 23% |
| Ticumán 12 km | 79 | MX$313,627 | MX$4,463 | 24% |
Other Airbnb Markets in Morelos
- Cuernavaca Airbnb data 1,189 listings
- Tepoztlán Airbnb data 915 listings
- Tequesquitengo Airbnb data 511 listings
- Jiutepec Airbnb data 369 listings
- Oaxtepec Airbnb data 360 listings
- Tres de Mayo Airbnb data 306 listings
- Cuautla Airbnb data 212 listings
- Lomas de Cocoyoc Airbnb data 181 listings
See all 45 Morelos Airbnb markets
Markets Similar to Real Santa Fe
Markets elsewhere in Mexico with a similar nightly rate and occupancy to Real Santa Fe:
- Aguascalientes Airbnb data Mexico · MX$1,579/night · 29.3%
- Veracruz Airbnb data Mexico · MX$1,602/night · 28.9%
- Delegación Plyas de Tijuana Airbnb data Mexico · MX$1,885/night · 28.7%
- Tepatitlán de Morelos Airbnb data Mexico · MX$1,709/night · 26.9%
- Colima Airbnb data Mexico · MX$1,585/night · 30.3%
- Guanajuato City Airbnb data Mexico · MX$1,592/night · 30.6%
FAQ
Real Santa Fe Airbnb FAQ
How much do Airbnb hosts make in Real Santa Fe?
An active Real Santa Fe Airbnb grossed MX$113,008 on average in the 12 months to October 2026, according to AirROI's tracking of 24 active listings. That is before cleaning, management, taxes and financing. Busier, better-run listings do far better: the top quarter took in MX$21,800 or more in a typical month.
How much can I make on Airbnb in Real Santa Fe?
It depends most on the home's size, location and how it's run. The middle half of Real Santa Fe listings earn between MX$5,370 and MX$21,800 in a typical month, and the top tenth MX$38,600 or more. For one home, enter its address and bedroom count in the Airbnb income calculator: it compares the home with similar listings nearby.
What is the average Airbnb occupancy rate in Real Santa Fe?
Listings in Real Santa Fe were booked on 29% of available nights over the past year. That compares with 25% for the Morelos average. August was the busiest month.
How much does an Airbnb cost per night in Real Santa Fe?
The average booked night in Real Santa Fe cost MX$1,733 before fees. Half of listings charge between MX$1,075 and MX$2,175, so bedroom count and location move the price more than the average suggests.
Do you need a permit for an Airbnb in Real Santa Fe?
None of the active Real Santa Fe listings display a registration, permit or license number. That doesn't mean no rules apply, so confirm registration, permit and tourist-tax rules with the local authority before buying.
Is Airbnb profitable in Real Santa Fe?
Yes, when it's run well. The average Real Santa Fe Airbnb grossed MX$113,008 in the 12 months to October 2026, 52% below the Morelos average of MX$237,808, though with only 24 active listings a single property can move that figure, counting listings open only part of the year. A listing at the top-quarter mark, run by its owner with the cleaning fee covering the cleaner and everyday costs for Airbnb's fee, utilities, supplies, upkeep and insurance, has about MX$12,600 a month left before the mortgage or rent, so a home that costs less than that to own or rent makes a profit. Check a specific home in the Airbnb calculator.
When is Airbnb peak season in Real Santa Fe?
August paid best over the past year, at MX$25,300 per active listing, and October paid least. The month-by-month table above shows how rates and bookings each move.
What is the Airbnb RevPAR in Real Santa Fe?
Each night a Real Santa Fe listing was open to book earned MX$525 on average over the past year, booked or not. That figure, revenue per available night (RevPAR), folds price and occupancy into one number; the top 10% of listings made MX$956 or more.
How far in advance do guests book Airbnbs in Real Santa Fe?
Real Santa Fe stays were booked 20 days (about three weeks) before arrival on average over the past year, so a listing can still fill close to the date.
How long do guests stay at Airbnbs in Real Santa Fe?
The average Real Santa Fe Airbnb stay lasted 2.9 nights over the past year. A listing took 18 reservations over the year on average.
How are Airbnbs in Real Santa Fe rated?
Guests rate Real Santa Fe Airbnbs 4.64 out of 5 on average. Guests score communication highest and cleanliness lowest.
What are the best neighborhoods for Airbnb in Real Santa Fe?
Real Santa Fe II and Real Santa Fe I draw the most short-term rental interest in Real Santa Fe. The neighborhood guide explains what brings guests to each.
How many Airbnbs are there in Real Santa Fe?
AirROI counted 24 active Airbnb listings in Real Santa Fe as of October 2026. The closest tracked market is Atlacholoaya, 1 km away.
How much are Airbnb cleaning fees in Real Santa Fe?
In Real Santa Fe, about three-quarters of listings add a cleaning fee, and the typical fee is about MX$473.
How many tourists visit Real Santa Fe, Mexico?
All of Mexico had 45 million international tourist arrivals in 2024, UN Tourism reports, via Our World in Data. AirROI estimates 432 Airbnb stays in Real Santa Fe, Mexico in the 12 months to October 2026, which counts bookings and not tourists. See Mexico tourism statistics.
Method
About This Data
Figures on this page cover 24 active Airbnb listings in Real Santa Fe from November 2025 to October 2026 (trailing twelve months). AirROI refreshes them monthly from listing-level booking and calendar data covering 20+ million properties worldwide. AirROI measures bookings in US dollars; this page shows them in Mexican pesos at MX$17.5 per US$, the typical rate from November 2025 to October 2026. Annual revenue averages every listing active during the period, including those listed for only part of it; monthly figures average the listings active in each month; the tier lists show the spread. Neighborhood descriptions are AI-assisted. See the methodology for definitions.
Need this programmatically? The same metrics are available through the AirROI Airbnb Data API and bulk downloads in the data portal.