Airbnb market data · 202612 months to May 2026
Cholula, Mexico Airbnb Market Data: Revenue, Occupancy & Trends
The average Airbnb in Cholula brought in MX$113,883 over the 12 months through May 2026, across just 20 active listings, so a single property can move that figure.
AirROI's latest figures for Cholula run through May 2026.
The short answer
Cholula Airbnb Market at a Glance
Listings averaged MX$1,481 a night and were booked on 31% of available nights.
Timing matters: in December, the best month, the average listing earned about 2.5 times as much as in March, the slowest. With only 20 active listings, a few bookings can reorder the months.
With 20 active listings, Cholula is the 30th-largest of 35 Puebla markets AirROI tracks.
Browse the live Cholula Airbnb market See Every Cholula ListingRevenue
How Much Do Airbnb Hosts Make in Cholula?
Gross bookings per Cholula listing averaged MX$113,883 over the 12 months to May 2026 (Puebla average: MX$101,863), before cleaning, platform and management costs and taxes.
The average Cholula listing brought in MX$24,900 in December, its best month, and MX$9,760 in March, its slowest. The three strongest months bring in 35% of a full year's revenue, where an even calendar would give any three months 25%.
Across Cholula's 20 active listings, monthly revenue by tier:
- Best-in-class properties (top 10%) earn MX$33,800+ a month, about 2.7 times the typical property.
- Strong performers (top 25%) earn MX$24,100 or more, roughly MX$12,000 a month above the median.
- Typical properties (median) earn about MX$12,600 a month.
- Entry-level properties (bottom 25%) earn MX$5,760 or less, about 46% of the median.
These are monthly figures for listings active in each month. The annual average above also counts listings that operated for only part of the year, so it runs below twelve times these figures.
December earned about 2.5 times what March did
Average revenue per active listing, by month
The dashed line is the average of the months shown, MX$15,900.
Cholula Airbnb Data by Month
Latest 12 months in the May 2026 data.
December led on revenue and bookings; nightly rates peaked in May.
| Month | Avg. Revenue | Occupancy | Avg. Nightly Rate | RevPAR | Booking Lead Time | Avg. Length of Stay |
|---|---|---|---|---|---|---|
| Jun 2025 | MX$13,505 | 32.2% | MX$1,219 | MX$450 | 11 days | 4.4 nights |
| Jul 2025 | MX$12,699 | 33.6% | MX$1,204 | MX$410 | 25 days | 3.1 nights |
| Aug 2025 | MX$13,936 | 38.7% | MX$1,232 | MX$450 | 14 days | 5.9 nights |
| Sep 2025 | MX$15,284 | 41.4% | MX$1,255 | MX$509 | 19 days | 4.1 nights |
| Oct 2025 | MX$19,621 | 34.0% | MX$1,328 | MX$633 | 25 days | 5.2 nights |
| Nov 2025 | MX$18,031 | 41.4% | MX$1,338 | MX$601 | 62 days | 3 nights |
| Dec 2025 | MX$24,853 | 51.9% | MX$1,341 | MX$802 | 14 days | 3.3 nights |
| Jan 2026 | MX$22,122 | 38.1% | MX$1,453 | MX$714 | 10 days | 12 nights |
| Feb 2026 | MX$12,141 | 32.2% | MX$1,421 | MX$434 | 11 days | 2.3 nights |
| Mar 2026 | MX$9,757 | 23.5% | MX$1,489 | MX$315 | 36 days | 2 nights |
| Apr 2026 | MX$12,260 | 30.0% | MX$1,549 | MX$409 | 22 days | 2.9 nights |
| May 2026 | MX$16,508 | 30.5% | MX$1,579 | MX$533 | 13 days | 3 nights |
Averages per active listing in each month. Highlighted: the highest-revenue month. RevPAR is the month's revenue spread over its nights, booked or not. Booking lead time is the days between booking and check-in, and length of stay the nights per booking, for stays in that month.
These are market-wide figures. To see what one particular Cholula home could earn, enter its address, bedrooms and guests in the Airbnb profit calculator; it compares the home with similar listings nearby.
Profit
Is an Airbnb in Cholula Profitable?
Yes, when it's run well. The average Cholula Airbnb took in MX$113,883 in the 12 months to May 2026, an average that counts every active listing, including those open only part of the year. A listing in the top quarter took in about MX$218,200, and run by its owner at everyday costs, about MX$13,300 a month of that is left after running costs, so a home that costs less than that to own or rent makes money.
These amounts come before housing costs. Where the mortgage or rent is less each month, the difference is profit; a home owned outright keeps it all after property tax, home insurance and any building or condo fees.
Cholula Airbnb Income, Expenses and Profit per Year
| Line | Average listing | Top-quarter listing |
|---|---|---|
| Money in | ||
| Nightly bookings | MX$107,483 | MX$206,000 |
| Cleaning fees guests pay6% of Cholula bookings | MX$6,400 | MX$12,200 |
| Gross bookings | MX$113,883 | MX$218,200 |
| Running costs | ||
| Airbnb's feeAbout 11%: 15.5% for the 60% of Cholula listings on Simplified Pricing, 3% for the rest | −MX$12,000 | −MX$22,900 |
| Cleaning and laundryPaid for by the cleaning fee; MX$0 if you clean yourself | −MX$6,400 | −MX$12,200 |
| Utilities and internetAbout 5% of bookings | −MX$5,700 | −MX$10,900 |
| Guest suppliesToiletries, coffee, paper goods: about 2% | −MX$2,300 | −MX$4,400 |
| Repairs and upkeepIncluding linens and small replacements: about 3% | −MX$3,400 | −MX$6,500 |
| Short-term rental insuranceOne policy, on top of Airbnb's free AirCover | −MX$1,100 | −MX$1,100 |
| Permit and registrationWhere one is required | −MX$600 | −MX$600 |
| ManagementMX$0 when you run it; co-hosts charge from about 10% of nightly bookings | MX$0 | MX$0 |
| Pricing and messaging toolsOptional; Airbnb's own tools are free | MX$0 | MX$0 |
| Lodging taxesAdded to the guest's bill and passed on | MX$0 | MX$0 |
| Total running costsAbout 22% of bookings, plus cleaning paid for by the cleaning fee | −MX$31,500 | −MX$58,600 |
| Left for housing costs, then profit | MX$82,383about MX$6,900 a month | MX$159,600about MX$13,300 a month |
| Housing costs | ||
| Mortgage or rent, property tax, home insurance, building or condo fees | Depend on the home | |
Estimate Your Own Cholula Airbnb Profit
The estimate starts from Cholula's average listing, run by its owner. Change how the listing performs, who runs it and who cleans to see what is left for the mortgage or rent.
To work out the profit on one Cholula home, with its price, its mortgage or rent and your own costs, use the Airbnb income calculator. It starts from the comparable listings around the address.
How Cholula's Top Earners Get There
- More nights booked. The busiest quarter of Cholula listings are booked on 56% or more of their nights, against 32% for the median listing. Ten more booked nights a year at the median rate of MX$1,120 adds about MX$11,200 in bookings.
- Prices that follow demand. Ranked by price, the top quarter charge MX$1,860 a night or more, against a median of MX$1,120. That is a separate ranking from the busiest quarter, so the two marks don't multiply into one listing's takings. For the average listing, a 10% higher rate on the nights it already books adds about MX$10,700 a year.
- Open for the busy months. December brought the average listing about MX$24,900, against MX$9,760 in March, so a calendar that is open and full in the busy months carries the year.
- Reviews that stand out. Cholula listings average 4.80 stars, and 30% carry Airbnb's Guest Favorite badge, which guests can filter for.
What a listing keeps comes down to the figures this page measures: nightly rate, nights booked and the months it's open. A listing at the top-quarter mark takes in about MX$18,200 a month, against MX$9,500 for the average one.
Occupancy
What Is the Airbnb Occupancy Rate in Cholula?
Cholula listings were booked on 31% of the nights they were open over the past year, in line with the Puebla average and 2 percentage points below the Mexico average (33%). Occupancy swings from 24% in March to 52% in December.
Across Cholula's 20 active listings, the share of open nights booked by tier:
- Best-in-class properties (top 10%) are booked 67%+ of open nights, 35 points above the median.
- Strong performers (top 25%) fill 56% or more, roughly four nights a week.
- Typical properties (median) fill about 32% of open nights.
- Entry-level properties (bottom 25%) fill 13% or less, less than one night a week.
December was the busiest month in Cholula, March the quietest
Share of open nights booked, by month
The 12-month rate of 31% averages each listing's whole year, slow months included; each month here counts only the listings booked in it.
Nightly rates
How Much Does an Airbnb Cost per Night in Cholula?
The average nightly rate in Cholula, known as ADR (average daily rate), was MX$1,481 over the past year, about 10% above the Puebla average of MX$1,350 and about 45% below the Mexico average of MX$2,675. Rates peak in April and May at about MX$1,580 and bottom out in June and July at about MX$1,205.
Across Cholula's 20 active listings, nightly rates by tier:
- Best-in-class properties (top 10%) charge MX$2,360+ a night, about 2.1 times the median.
- Strong performers (top 25%) charge MX$1,860 or more, about MX$740 above the median.
- Typical properties (median) charge about MX$1,120 a night.
- Entry-level properties (bottom 25%) charge MX$710 or less, about two-thirds of the median.
May rates ran 31% above July's
Average nightly rate (ADR), by month
The dashed line is the average of the months shown, MX$1,370. The 12-month ADR of MX$1,481 averages each listing's own rate across its whole year; the monthly points average listings month by month, so the two differ.
What Is the RevPAR for Airbnb in Cholula?
RevPAR, or revenue per available night, divides a listing's income by every night it was open to book, so it rises with both price and bookings. In Cholula it averaged MX$441 over the past year, from about MX$315 in March to about MX$802 in December.
Across Cholula's 20 active listings, RevPAR by tier:
- Best-in-class properties (top 10%) earn MX$727+ per open night, about 1.7 times the median.
- Strong performers (top 25%) earn MX$641 or more, about MX$200 a night above the median.
- Typical properties (median) earn about MX$440 per open night.
- Entry-level properties (bottom 25%) earn MX$211 or less, about half of the median.
December RevPAR was about 2.5 times March's
Revenue per open night (RevPAR), by month
The dashed line is the average of the months shown, MX$521. The 12-month RevPAR of MX$441 averages each listing's whole year, slow months included; each month here counts only the listings booked in it.
Seasonality
Best and Worst Months for Airbnb in Cholula
With only 20 active listings, the monthly pattern in Cholula is noisy, since a few long or pricey stays can lift a month; revenue peaked in December and bottomed out in March.
How Far in Advance Do Guests Book Airbnb in Cholula?
Guests book Cholula stays 28 days ahead on average (about four weeks). November stays are booked furthest out, about 62 days ahead, and January stays closest to arrival, about 10 days. A typical November booking is made in mid-September.
November stays are booked furthest ahead
Average days between booking and check-in, by month of stay
The 12-month figure of 28 days averages each listing's year as a whole; each month here averages only the listings with stays in it.
Permits
Airbnb Permits and Registration in Cholula
None of the 20 active listings in Cholula display a registration, permit or license number. That doesn't mean no rules apply: some places don't ask hosts to show a number on the listing, and listing data doesn't capture every scheme.
Registration, permit, zoning and tourist-tax rules vary by address and change often, so confirm them with the local authority before buying or listing in Cholula.
Neighborhoods
Best Neighborhoods for Airbnb in Cholula
AirROI's area guide picks six Cholula neighborhoods that draw short-term rental guests, led by Cholula Centro, Angelopolis and La Vista. The picks reflect guest appeal, not earnings data or permit eligibility, so check local permit rules for a specific address before buying.
| Area | Who it suits | Landmarks nearby |
|---|---|---|
| Cholula Centro | The historic center of Cholula, known for its beautiful plazas, churches, and vibrant atmosphere. It's a prime location for tourists visiting the Great Pyramid and other historical sites. | Great Pyramid of Cholula, Cholula Archaeological Zone, Templo de Nuestra Señora de los Remedios, Plaza de la Concordia, Cholula Market, Church of San Francisco |
| Angelopolis | A modern and upscale district of Puebla city that attracts business travelers as well as tourists looking for contemporary amenities and shopping. | Angelopolis Mall, Estrella de Puebla, Parque de los Fuertes, Museo Internacional Barroco, Cinemex |
| La Vista | This area is known for its residential neighborhoods and proximity to high-end shopping and dining options, attracting families and long-term visitors looking for comfort. | La Vista Country Club, Shopping centers, Local parks, Restaurants District |
| Puebla Historic Center | A UNESCO World Heritage site with stunning colonial architecture, museums, and rich history. This area is always buzzing with life and attracts many tourists. | Zócalo de Puebla, Catedral de Puebla, Chihuahua Art Gallery, Museo Amparo, Puebla's Biblioteca Palafoxiana |
| Cascada | A less touristy area that offers a more local experience. It's an emerging neighborhood that appeals to travelers looking for authenticity. | Local markets, Cultural workshops, Parks and recreational activities |
| Zizaco | An up-and-coming area that combines tradition with modern conveniences. It's gaining popularity among visitors who want an eclectic experience. | Traditional Mexican eateries, Local artisans, Community events |
Area descriptions are AI-assisted from public sources and are not checked against zoning.
Nearby markets
Cholula vs. Nearby Airbnb Markets
Of the eight nearby markets in the table, all within 8 km, Heroica Puebla de Zaragoza (8 km away, 89 listings) earned the most per listing, about 41% more than Cholula.
| Market | Listings | Avg. annual revenue | Avg. nightly rate | Occupancy |
|---|---|---|---|---|
| San Andrés Cholula 1 km | 257 | MX$75,591 | MX$1,056 | 28% |
| San Pedro Cholula 2 km | 30 | MX$82,001 | MX$1,289 | 27% |
| Cholula de Rivadavia 2 km | 205 | MX$98,780 | MX$1,244 | 30% |
| San Bernardino Tlaxcalancingo 4 km | 126 | MX$114,630 | MX$1,175 | 32% |
| Tlaxcalancingo 6 km | 112 | MX$110,725 | MX$1,652 | 32% |
| San Francisco Ocotlán (Ocotlán) 7 km | 39 | MX$59,934 | MX$840 | 29% |
| Heroica Puebla de Zaragoza 8 km | 89 | MX$161,026 | MX$1,511 | 36% |
| Puebla City 8 km | 1,420 | MX$105,173 | MX$1,059 | 34% |
Other Airbnb Markets in Puebla
- Atlixco Airbnb data 454 listings
- Zacatlán Airbnb data 438 listings
- Tehuacán Airbnb data 107 listings
- Cuetzalan Airbnb data 98 listings
- Chignahuapan Airbnb data 93 listings
- Tlatempa Airbnb data 50 listings
See all 35 Puebla Airbnb markets
Markets Similar to Cholula
Markets elsewhere in Mexico with a similar nightly rate and occupancy to Cholula:
- Mexicali Airbnb data Mexico · MX$1,472/night · 31.2%
- Tampico Airbnb data Mexico · MX$1,437/night · 31.1%
- San Juan del Río Airbnb data Mexico · MX$1,568/night · 31.1%
- Tonalá Airbnb data Mexico · MX$1,384/night · 31.2%
- Campeche City Airbnb data Mexico · MX$1,500/night · 29.3%
- Guanajuato City Airbnb data Mexico · MX$1,592/night · 30.6%
FAQ
Cholula Airbnb FAQ
How much do Airbnb hosts make in Cholula?
An active Cholula Airbnb grossed MX$113,883 on average in the 12 months to May 2026, according to AirROI's tracking of 20 active listings. That is before cleaning, management, taxes and financing. Busier, better-run listings do far better: the top quarter took in MX$24,100 or more in a typical month.
How much can I make on Airbnb in Cholula?
It depends most on the home's size, location and how it's run. The middle half of Cholula listings earn between MX$5,760 and MX$24,100 in a typical month, and the top tenth MX$33,800 or more. For one home, enter its address and bedroom count in the Airbnb calculator: it compares the home with similar listings nearby.
What is the average Airbnb occupancy rate in Cholula?
Listings in Cholula were booked on 31% of available nights over the past year. That compares with 30% for the Puebla average. December was the busiest month.
How much does an Airbnb cost per night in Cholula?
The average booked night in Cholula cost MX$1,481 before fees. Half of listings charge between MX$710 and MX$1,860, so bedroom count and location move the price more than the average suggests.
Do you need a permit for an Airbnb in Cholula?
None of the active Cholula listings display a registration, permit or license number. That doesn't mean no rules apply, so confirm registration, permit and tourist-tax rules with the local authority before buying.
Is Airbnb profitable in Cholula?
Yes, when it's run well. The average Cholula Airbnb grossed MX$113,883 in the 12 months to May 2026, 12% above the Puebla average of MX$101,863, though with only 20 active listings a single property can move that figure, counting listings open only part of the year. A listing at the top-quarter mark, run by its owner with the cleaning fee covering the cleaner and everyday costs for Airbnb's fee, utilities, supplies, upkeep and insurance, has about MX$13,300 a month left before the mortgage or rent, so a home that costs less than that to own or rent makes a profit. Check a specific home in the Airbnb estimator.
When is Airbnb peak season in Cholula?
December paid best over the past year, at MX$24,900 per active listing, and March paid least. The month-by-month table above shows how rates and bookings each move.
What is the Airbnb RevPAR in Cholula?
Each night a Cholula listing was open to book earned MX$441 on average over the past year, booked or not. That figure, revenue per available night (RevPAR), folds price and occupancy into one number; the top 10% of listings made MX$727 or more.
How far in advance do guests book Airbnbs in Cholula?
Cholula stays were booked 28 days (about four weeks) before arrival on average over the past year, so most of a month is booked well before it starts.
How long do guests stay at Airbnbs in Cholula?
The average Cholula Airbnb stay lasted 4.3 nights over the past year. A listing took 17 reservations over the year on average.
How are Airbnbs in Cholula rated?
Guests rate Cholula Airbnbs 4.80 out of 5 on average. Guests score communication highest and value lowest.
What are the best neighborhoods for Airbnb in Cholula?
Cholula Centro, Angelopolis and La Vista draw the most short-term rental interest in Cholula. The neighborhood guide explains what brings guests to each.
How many Airbnbs are there in Cholula?
AirROI counted 20 active Airbnb listings in Cholula as of May 2026. The closest tracked market is San Andrés Cholula, 1 km away.
How much are Airbnb cleaning fees in Cholula?
In Cholula, 85% of listings add a cleaning fee, and the typical fee is about MX$315.
Method
About This Data
Figures on this page cover 20 active Airbnb listings in Cholula from June 2025 to May 2026 (trailing twelve months). AirROI refreshes them monthly from listing-level booking and calendar data covering 20+ million properties worldwide. AirROI measures bookings in US dollars; this page shows them in Mexican pesos at MX$17.5 per US$, the typical rate from November 2025 to October 2026. Annual revenue averages every listing active during the period, including those listed for only part of it; monthly figures average the listings active in each month; the tier lists show the spread. Neighborhood descriptions are AI-assisted. See the methodology for definitions.
Need this programmatically? The same metrics are available through the AirROI Airbnb Data API and bulk downloads in the data portal.