San Miguel de Cozumel, Quintana Roo Airbnb Market Data 2026: STR Report & Statistics
How much can you earn on Airbnb in San Miguel de Cozumel, Quintana Roo? Based on AirROI's 2026 dataset (April 2025 – March 2026), the short answer is $12,656 per year — at a $147 nightly rate, 32.7% occupancy, and a $48 RevPAR that reflects a wider gap between nightly rates and realized revenue that rewards occupancy-focused strategies.
With 1,197 active listings and selective demand that rewards strong listing quality and pricing strategy, San Miguel de Cozumel is an established vacation rental market. Supply grew 25.2% and nightly rates have risen, creating an environment where the most bookable listings stand to capture outsized share. Hosts who pair competitive pricing with strong guest experience are well-positioned to convert the growing traveler base into consistent bookings.
Regulation is low with minimal registration requirements, pointing to an operator-friendly environment. For data-driven hosts, the opportunity lies in reading these signals and positioning accordingly.
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What Are the Key Airbnb Metrics in San Miguel de Cozumel?
In San Miguel de Cozumel, the headline Airbnb metrics are $12,656 in average annual revenue,32.7% occupancy, $147 ADR, and $48 in RevPAR, and guests book about 57 days in advance.
How Much Do Airbnb Hosts Earn Monthly in San Miguel de Cozumel?
Understanding the monthly revenue variations for Airbnb listings in San Miguel de Cozumel is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in San Miguel de Cozumel is typically February, while September often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in San Miguel de Cozumel across different performance tiers:
- Best-in-class properties (Top 10%) achieve $3,776+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $1,836 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $853 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $383, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in San Miguel de Cozumel
What Is the Monthly Airbnb Occupancy Rate in San Miguel de Cozumel?
Maximize your bookings by understanding the San Miguel de Cozumel STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Februarysees the highest demand (peak season occupancy), while October experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in San Miguel de Cozumel:
- Best-in-class properties (Top 10%) achieve 74%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 54% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 31%.
- Entry-level properties (Bottom 25%) average 16% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in San Miguel de Cozumel
What Is the Average Airbnb Nightly Rate in San Miguel de Cozumel?
Effective short term rental pricing strategy in San Miguel de Cozumel involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in San Miguel de Cozumel typically peaks in January and dips lowest during August. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $289+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $157 or more.
- Typical properties (Median) charge around $83 per night.
- Entry-level properties (Bottom 25%) earn around $49 per night.
Average Daily Rate (ADR) Trend by Month in San Miguel de Cozumel
What Is the RevPAR for Airbnb in San Miguel de Cozumel?
RevPAR in San Miguel de Cozumel is currently $48. Because RevPAR combines nightly rates with realized occupancy, it is one of the cleanest ways to compare how efficiently listings turn demand into revenue across the market.
- Entry-level properties (Bottom 25%) see $14 RevPAR.
- Typical properties (Median) generate $27 RevPAR.
- Strong performers (Top 25%) earn $53 RevPAR.
- Best-in-class (Top 10%) achieve $109 RevPAR.
Average Monthly RevPAR Trend in San Miguel de Cozumel
RevPAR Insights for San Miguel de Cozumel
- The average RevPAR in San Miguel de Cozumel is $48. This metric combines nightly rates with realized occupancy, making it one of the best single-number indicators of market efficiency.
- The gap between the top 10% ($109) and bottom 25% ($14) is $95, suggesting a relatively compressed market where operational differences yield moderate returns.
- RevPAR peaks in Feb and bottoms out in Oct, mirroring the broader seasonal demand pattern and suggesting opportunities for dynamic pricing.
Recommendations for Hosts
- Track your own RevPAR monthly against these San Miguel de Cozumel benchmarks. If your RevPAR falls below the median of $27, examine whether low occupancy or low ADR is the primary drag.
- Top-quartile listings achieve $53+ RevPAR through a combination of competitive pricing, strong reviews, and strategic amenities. Target this tier through incremental improvements.
- Use RevPAR rather than revenue alone when comparing properties of different sizes — it normalizes for available nights and gives a more accurate picture of performance.
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When Is the Peak Season for Airbnb in San Miguel de Cozumel?
San Miguel de Cozumel's peak Airbnb season falls in February, January, December, while the softest stretch is August, September, October. Overall, the market shows moderate seasonality with distinct peak and low periods, which should guide pricing, minimum stays, and cash-flow planning.
Peak Season (February, January, December)
- Revenue averages $2,159 per month
- Occupancy rates average 44.6%
- Daily rates average $154
Shoulder Season
- Revenue averages $1,641 per month
- Occupancy maintains around 35.6%
- Daily rates hold near $136
Low Season (August, September, October)
- Revenue drops to average $1,259 per month
- Occupancy decreases to average 29.8%
- Daily rates adjust to average $129
Seasonality Insights for San Miguel de Cozumel
- The Airbnb seasonality pattern in San Miguel de Cozumel shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it is also insightful to look at the extremes:
- During the high season, the absolute peak month showcases San Miguel de Cozumel's highest earning potential, with monthly revenues climbing to $2,260, occupancy reaching 49.8%, and ADRs peaking at $155.
- Conversely, the slowest single month marks the market's lowest point — revenue may dip to $1,241, occupancy could drop to 28.5%, and ADRs may adjust to $128.
- Lower occupancy paired with meaningful seasonality means hosts in San Miguel de Cozumel need to maximize every peak-season booking and seriously consider whether off-season pricing adjustments or minimum-stay changes can capture incremental revenue.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability and consider tightening cancellation policies to reduce last-minute gaps.
- Low Season: Offer competitive pricing, extended-stay discounts, and flexible cancellation policies. Target off-season travelers like remote workers, budget-conscious guests, and travelers with flexible schedules.
- Shoulder Seasons: Implement dynamic pricing that bridges peak and low rates. Target weekend travelers, local events, and business visitors. Slightly more flexible terms than peak season can help maintain occupancy without deep discounting.
- Regularly analyze your own performance against these San Miguel de Cozumel seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Do You Need a License for Airbnb in San Miguel de Cozumel?
San Miguel de Cozumel, Quintana Roo, Mexico currently shows a low regulation profile despite having 1,197 active listings. Larger markets with light regulation can attract new supply quickly, but that also means regulatory frameworks may evolve as local governments respond to growth — staying informed protects your investment. Always verify the latest short-term rental regulations and Airbnb license requirements directly with local government authorities for San Miguel de Cozumel to ensure full compliance before hosting.
(Source: AirROI data, 2026, finding no licensed listings among those analyzed)
What Are the Best Neighborhoods for Airbnb in San Miguel de Cozumel?
San Miguel de Cozumel is a large short-term rental market, and performance varies significantly by location within the city. The neighborhoods below are among the most active areas for Airbnb hosts — each with distinct guest demographics, demand drivers, and local attractions. Use this as a starting point for neighborhood-level investment analysis in San Miguel de Cozumel, Quintana Roo.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Centro | The downtown area of Cozumel, offering a mix of tourist attractions and local culture. It’s close to shops, restaurants, and the ferry terminal, making it a prime location for visitors. | Cozumel Island Museum, Main Plaza, Shopping District, Cozumel Art Museum, Local restaurants and cafes |
| South Cozumel | Known for its beautiful beaches and resorts, this area offers a more relaxed atmosphere compared to downtown. It appeals to tourists looking for beachfront properties and nature activities. | Playa Palancar, Chankanaab Beach Adventure Park, El Cielo, beautiful coral reefs, Snorkeling and diving spots |
| North Hotel Zone | Home to many all-inclusive resorts and luxury hotels, this area attracts families and couples seeking a complete vacation experience with amenities. | Playa Norte, various diving centers, local boutiques, traditional Mexican restaurants, scenic coastal views |
| East Side | Offers a more secluded beach experience with stunning scenery. Ideal for travelers looking for peace and quiet away from the busy tourist areas. | Playa Chen Rio, Playa de la Misiones, wildlife watching, beautiful nature |
| Dive Sites (Palancar Reef) | Cozumel is renowned for its diving spots. Properties near these areas attract diving enthusiasts from around the world. | Palancar Reef, Columbia Reef, dive shops, scuba diving excursions |
| San Gervasio | A historical archaeological site offering insight into Mayan culture. Attracts tourists interested in history and ruins, creating opportunities for unique stays. | San Gervasio Ruins, Mayan culture, guided tours, eco-friendly accommodations |
| Cozumel Downtown Market | A bustling area filled with local vendors and authentic experiences. Tourists love to stay close to the market for easy access to local cuisine and souvenirs. | Cozumel Market, local crafts, traditional foods, souvenir shops |
| Los Cinco Soles | A well-known shopping area catering to tourists looking for local crafts and gifts. Visitors appreciate convenient access to unique local products and art. | Los Cinco Soles Shop, artisan crafts, traditional handmade products, Cozumel souvenirs |
With 8 distinct neighborhoods showing meaningful short-term rental activity, San Miguel de Cozumel offers diversification within a single market. Investors can tailor their strategy — from high-turnover tourist zones to quieter residential areas that attract longer stays and remote workers.
What Types of Properties Are on Airbnb in San Miguel de Cozumel?
Room Type Distribution
Property Type Distribution
Market Composition Insights for San Miguel de Cozumel
- The San Miguel de Cozumel Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 80% of the 1,197 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in San Miguel de Cozumel, Apartment/Condo properties are the most common (59.1%), reflecting the local real estate landscape.
- Houses represent a significant 21.5% portion, catering likely to families or larger groups.
- The presence of 16% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like others, outdoor/unique (combined 3.4%) offer potential for unique stay experiences.
San Miguel de Cozumel Airbnb Room Capacity Analysis (2026): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for San Miguel de Cozumel
- The dominant room capacity in San Miguel de Cozumel is 1 bedroom listings, making up 45.6% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 69.9% of the active Airbnb listings in San Miguel de Cozumel, indicating a high concentration in these sizes.
San Miguel de Cozumel Vacation Rental Guest Capacity Trends (2026)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for San Miguel de Cozumel
- The most common guest capacity trend in San Miguel de Cozumel vacation rentals is listings accommodating 2 guests (31.3%). This suggests the primary traveler segment is likely couples or solo travelers.
- Properties designed for 2 guests and 4 guests dominate the San Miguel de Cozumel STR market, accounting for 52.4% of listings.
- 26.9% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in San Miguel de Cozumel.
- On average, properties in San Miguel de Cozumel are equipped to host 3.9 guests.
How Do Listings in San Miguel de Cozumel Compare on Quality?
Listing quality in San Miguel de Cozumel can be approximated through presentation depth, bedroom count, and how often hosts disclose exact locations. These signals show how professionally the local supply base is merchandised.
Listing Quality Insights for San Miguel de Cozumel
- At 30.3 photos per listing on average, San Miguel de Cozumel hosts invest well in visual presentation. Listings with 20+ photos consistently outperform in search ranking and conversion.
- 31.2% of listings show their exact location. Lower disclosure rates can increase booking hesitation — guests want to know exactly where they are staying.
Recommendations for Hosts
- Enable exact location if possible — it removes a common source of guest uncertainty and can improve your listing's position in map-based searches.
- Use these quality indicators as a self-audit checklist. Listings that exceed the San Miguel de Cozumel averages across all three metrics are better positioned for premium pricing.
What Amenities Do Airbnb Guests Expect in San Miguel de Cozumel?
Amenity Prevalence
Amenity Insights for San Miguel de Cozumel
- Essential amenities in San Miguel de Cozumel that guests expect include: Air conditioning, Wifi. Lacking these (any) could significantly impact bookings.
- Popular amenities like TV, Hot water, Hangers are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for San Miguel de Cozumel: Air conditioning, Wifi.
- Prioritize adding missing essentials: Air conditioning, Wifi.
- Consider adding popular differentiators like TV or Hot water to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in San Miguel de Cozumel to stay competitive.
Which Airbnb Amenities Boost Revenue in San Miguel de Cozumel?
Not every amenity matters equally. This table focuses on the amenities most associated with higher revenue in San Miguel de Cozumel, which makes it more useful for prioritizing upgrades than a simple popularity list alone.
| Amenity | Prevalence | Revenue With | Revenue Without | Revenue Uplift |
|---|---|---|---|---|
TV | 91.2% | $13,618 | $2,653 | 413.2% |
Changing tableHigh opportunity | 0.7% | $53,385 | $12,382 | 331.1% |
Waterfront | 11.9% | $33,368 | $9,846 | 238.9% |
Beach access | 24.4% | $25,941 | $8,370 | 209.9% |
Pool | 64.6% | $16,620 | $5,430 | 206.1% |
Dryer | 31.7% | $23,210 | $7,767 | 198.8% |
Washer | 35.9% | $21,939 | $7,452 | 194.4% |
Movie theaterHigh opportunity | 0.6% | $36,153 | $12,518 | 188.8% |
Hair dryer | 66.9% | $16,143 | $5,603 | 188.1% |
Cable TV | 13.6% | $28,830 | $10,107 | 185.3% |
Revenue Impact Insights for San Miguel de Cozumel
- TV tops the revenue impact list with a 413.2% uplift — listings with this amenity earn $13,618 vs. $2,653 without it.
- High-opportunity amenities — Changing table, Movie theater — combine revenue uplift above 100% with prevalence under 10%, meaning most competitors haven't adopted them yet.
- TV — while widespread — still correlate with meaningful revenue gains, making it table stakes rather than true differentiators.
Recommendations for Hosts
- Prioritize adding Changing table — it has the best combination of high revenue impact and low market saturation in San Miguel de Cozumel.
- Focus your upgrade budget on amenities in the top half of this table. Below-median amenities may improve guest experience but contribute less to revenue growth.
- Highlight revenue-impacting amenities prominently in your listing title, photos, and description — guests can't value what they don't notice.
Dive Deeper: Advanced San Miguel de Cozumel STR Market Data (2026)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for San Miguel de Cozumel. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsSan Miguel de Cozumel Airbnb Guest Demographics & Profile Analysis (2026)
Guest Profile Summary for San Miguel de Cozumel
- The typical guest profile for Airbnb in San Miguel de Cozumel consists of predominantly international visitors (70%), with top international origins including Mexico, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 30.5% of guests.
- Key international markets include United States (42.9%) and Mexico (30.5%).
- Top languages spoken are English (45.5%) followed by Spanish (32.6%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Focus marketing internationally, particularly towards travelers from Mexico.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
What Are Airbnb Guest Ratings in San Miguel de Cozumel?
Listings in San Miguel de Cozumel average 4.81 out of 5 overall, with about 54.5 reviews per active listing and 35.3% of listings carrying the Guest Favorite badge.
Rating Breakdown by Category
Guest Rating Insights for San Miguel de Cozumel
- With an overall rating of 4.81, San Miguel de Cozumel listings meet an exceptionally high bar. Guests consistently report strong satisfaction, which drives repeat bookings and referral traffic.
- The strongest subcategory is Communication (4.88), while Value (4.78) trails behind — a useful signal for hosts looking to prioritize upgrades.
- 35.3% of listings carry the Guest Favorite badge, a strong trust signal that can meaningfully lift click-through and booking rates.
Recommendations for Hosts
- Focus improvement efforts on Value — even small gains in the weakest subcategory can lift overall ratings and search ranking.
- Encourage guests to leave reviews after checkout. Listings with more reviews rank higher in search results and convert browsers into bookers more effectively.
San Miguel de Cozumel Airbnb Booking Patterns (2026): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for San Miguel de Cozumel
- The most common availability pattern in San Miguel de Cozumel falls within the 271-366 days range, representing 61.5% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 88.5% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in San Miguel de Cozumel (32.4%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 12.3% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
How Far in Advance Do Guests Book Airbnb in San Miguel de Cozumel?
Average Booking Lead Time by Month
Booking Lead Time Insights for San Miguel de Cozumel
- The overall average booking lead time for vacation rentals in San Miguel de Cozumel is 57 days.
- Guests book furthest in advance for stays during January (average 85 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in July (average 39 days), indicating more last-minute travel plans during this time.
- Seasonally, Winter (81 days avg.) sees the longest lead times, while Summer (40 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (57 days) as a baseline for your pricing and availability strategy in San Miguel de Cozumel.
- For January stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 85 days out to capitalize on advance planning.
- Target marketing efforts for the Winter season well in advance (at least 81 days) to capture early planners.
- Monitor your own booking lead times against these San Miguel de Cozumel averages to identify opportunities for dynamic pricing adjustments.
What Is the Average Length of Stay for Airbnb in San Miguel de Cozumel?
Guests in San Miguel de Cozumel stay about 5.6 nights on average, generating roughly 17,538 reservations and 14.7 bookings per listing in the latest AirROI dataset. The most common check-in time is 3:00 PM and check-out is 11:00 AM.
Monthly Length of Stay in San Miguel de Cozumel
Check-in Time Distribution
Check-out Time Distribution
Stay Pattern Insights for San Miguel de Cozumel
- A mid-range stay length points to leisure-driven demand — weekend getaways and short vacations. Hosts should optimize for quick turnover efficiency while keeping the guest experience smooth.
- 14.7 bookings per listing is a manageable pace that balances revenue with operational overhead.
- Stay lengths peak in Jan (7.4 nights) and shorten in Aug (4.3 nights). Adjust minimum-night requirements seasonally to match.
Recommendations for Hosts
- Leverage the longer-stay pattern by offering weekly discounts — even 5-10% off can convert browsing into bookings for guests considering an extended stay.
- Set your check-in time to match or beat the market standard of 3:00 PM. Offering early check-in flexibility can be a low-cost differentiator.
- Monitor length-of-stay seasonality to adjust minimum-night requirements — longer minimums during peak periods maximize revenue while shorter minimums fill gaps in shoulder seasons.
San Miguel de Cozumel Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
349 listings
29.2% of total
2 Nights
321 listings
26.8% of total
3 Nights
150 listings
12.5% of total
4-6 Nights
98 listings
8.2% of total
7-29 Nights
16 listings
1.3% of total
30+ Nights
262 listings
21.9% of total
Key Insights
- The most prevalent minimum stay requirement in San Miguel de Cozumel is 1 Night, adopted by 29.2% of listings. This highlights the market's preference for shorter, flexible bookings.
- A significant segment (21.9%) caters to monthly stays (30+ nights) in San Miguel de Cozumel, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 29.2% of San Miguel de Cozumel hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 29.2% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 21.9% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in San Miguel de Cozumel.
San Miguel de Cozumel Airbnb Cancellation Policy Trends Analysis (2026)
Super Strict 30 Days
7 listings
0.6% of total
Super Strict 60 Days
11 listings
0.9% of total
Limited
29 listings
2.4% of total
Flexible
307 listings
25.7% of total
Moderate
278 listings
23.2% of total
Firm
423 listings
35.4% of total
Strict
141 listings
11.8% of total
Cancellation Policy Insights for San Miguel de Cozumel
- The prevailing Airbnb cancellation policy trend in San Miguel de Cozumel is Firm, used by 35.4% of listings.
- There's a relatively balanced mix between guest-friendly (48.9%) and stricter (47.2%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Firm policy to align with the 35.4% market standard in San Miguel de Cozumel.
- Using a Strict policy might deter some guests, as only 11.8% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in San Miguel de Cozumel.
How Much Are Airbnb Cleaning Fees in San Miguel de Cozumel?
Cleaning fees in San Miguel de Cozumel are meaningful operating levers, not just pass-through charges. What matters most is how often hosts charge them, how high they run relative to market norms, and how large a share of gross revenue they consume.
Cleaning Fee Insights for San Miguel de Cozumel
- About 69.2% of San Miguel de Cozumel listings charge a cleaning fee — a mixed market where some hosts absorb the cost into nightly rates while others break it out.
- The gap between the average ($45) and median ($25) cleaning fee indicates some high-end properties are pulling the average up considerably.
- Cleaning fees represent 5.6% of gross revenue on average — a modest component of the overall booking price.
Recommendations for Hosts
- Price your cleaning fee competitively against the San Miguel de Cozumel median of $25. Fees significantly above market norms can deter bookings, especially for shorter stays.
- Monitor competitor cleaning fees regularly. Airbnb's search algorithm factors in total price, so a well-calibrated cleaning fee can improve your listing's ranking.
What Do the Top Airbnb Listings in San Miguel de Cozumel Look Like?
Benchmark your potential! Explore examples of top-performing Airbnb properties in San Miguel de Cozumelbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Gorgeous Beach Front House
Entire Place • 6 bedrooms
Chango Villa Ocean Front Private Beach 7 Bedrooms
Entire Place • 7 bedrooms
Villa Del Sol a true Luxurious Beachfront haven
Entire Place • 4 bedrooms
Oceanfront Villa Santa Pilar
Entire Place • 4 bedrooms
Amazing Beachfront Villa with Pool
Entire Place • 4 bedrooms
Villa Grace Beautiful Villa On a White Sandy Beach
Entire Place • 5 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Who Are the Top Airbnb Hosts in San Miguel de Cozumel?
Learn from the best! This table showcases top-performing Airbnb hosts in San Miguel de Cozumel based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Five Star Property Mexico | 22 | $742,248 | 505 | 4.90/5.0 |
| Ronen | 5 | $590,961 | 61 | 4.98/5.0 |
| Camille | 3 | $461,062 | 397 | 4.93/5.0 |
| Coline | 7 | $378,713 | 1642 | 4.88/5.0 |
| Xavier | 16 | $346,279 | 997 | 4.77/5.0 |
| Mariano | 4 | $328,523 | 131 | 4.99/5.0 |
| La Santa | 1 | $258,714 | 42 | 5.00/5.0 |
| Maria Del Rocio | 19 | $258,509 | 933 | 4.74/5.0 |
| Alicia | 1 | $237,864 | 13 | 4.92/5.0 |
| The Queen Of Cozumel | 5 | $235,772 | 95 | 4.99/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in San Miguel de Cozumel.
Who Are the Airbnb Hosts in San Miguel de Cozumel?
San Miguel de Cozumel is a quality-focused market, with a high Superhost share and fairly mature operating standards.
Host Profile Insights for San Miguel de Cozumel
- With 50.4% Superhosts, San Miguel de Cozumel has an experienced host base that sets high guest expectations. New entrants should plan for competitive quality standards.
- 5.3% of listings are professionally managed, reflecting a market still dominated by individual hosts.
- 5.5% of listings have Instant Book enabled. Lower Instant Book adoption means many guests must request approval, which can slow conversions.
- 66.7% of listings use Airbnb's simplified pricing (host-only fee), where the host pays the entire platform service fee and the guest sees one all-in price with no separate Airbnb service charge. High adoption signals a professional, PMS-connected host base — Airbnb mandates simplified pricing for software-connected listings.
Recommendations for Hosts
- Consider enabling Instant Book — it reduces booking friction and Airbnb's algorithm tends to favor Instant Book listings in search results.
- With 43.8% cohosted listings, there may be a growing local market for property management services.
- Benchmark your host metrics against these San Miguel de Cozumel averages regularly and adjust your hosting strategy based on what top performers do differently.
Top Professional Management Companies in San Miguel de Cozumel
These are the highest-grossing professional property management operations in San Miguel de Cozumel, ranked by total revenue across their portfolio. Their performance metrics offer a benchmark for what institutional-level hosting looks like in this market.
| Company | Listings | Revenue | ADR | Occ. | Rating |
|---|---|---|---|---|---|
| Five Star Property Mexico | 22 | $742,248 | $350 | 37.4% | 4.90/5 |
| The Queen Of Cozumel | 5 | $235,772 | $368 | 37.3% | 4.99/5 |
| Villas Colibri Suites And Bung | 16 | $134,753 | $119 | 23.7% | 4.67/5 |
| Shannon | 2 | $127,282 | $396 | 49.4% | 5.00/5 |
| Kippal Cozumel | 16 | $111,451 | $250 | 19.2% | 4.87/5 |
| Park Royal Cozumel Royal Holid | 12 | $99,284 | $155 | 17.7% | 4.39/5 |
| Mundaca Vacation Rentals | 4 | $86,240 | $189 | 34.2% | 4.82/5 |
| Humberto | 3 | $53,902 | $153 | 33.4% | 4.96/5 |
| HostPal | 1 | $53,246 | $639 | 28.9% | N/A |
| Michael | 6 | $42,878 | $53 | 38.3% | 4.83/5 |
Management Company Insights for San Miguel de Cozumel
- The leading management company, Five Star Property Mexico, operates 22 listings with $742,248 in gross revenue — a useful benchmark for what scale looks like in San Miguel de Cozumel.
- Top managers average 9 properties each, suggesting professional management in San Miguel de Cozumel still operates at a relatively boutique scale.
- Professionally managed listings in the top tier average 4.83/5 in guest ratings — demonstrating that scale and quality can coexist.
Recommendations
- With only 5.3% of listings professionally managed, there may be an opportunity to differentiate through more structured operations and consistent guest experiences.
- Study how top management companies price, position, and maintain their portfolios — their ADR and occupancy rates reflect strategies refined across dozens of listings.
- If you're considering hiring a property manager, compare their portfolio performance against these benchmarks before committing.
How Does San Miguel de Cozumel's Airbnb Market Compare to Nearby Cities?
How does the San Miguel de Cozumel Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Compared with Isla Mujeres, San Miguel de Cozumel has 4 percentage points lower occupancy and about $100 lower ADR. That helps frame whether this market is winning more on demand, pricing, or both.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Punta Sam | 31 | $3,078 | $445.45 | 34% |
| Isla Mujeres | 875 | $2,371 | $246.65 | 37% |
| Cozumel | 39 | $2,294 | $325.84 | 31% |
| Quintana Roo | 80 | $1,874 | $250.13 | 33% |
| Puerto Aventuras | 393 | $1,625 | $290.54 | 30% |
| Holbox | 597 | $1,365 | $168.94 | 30% |
| Tulum | 7,577 | $1,265 | $192.55 | 29% |
| Akumal | 28 | $1,117 | $247.72 | 27% |
| Cancún | 5,703 | $1,073 | $122.91 | 37% |
| Playa del Carmen | 7,361 | $1,025 | $134.17 | 36% |
Frequently Asked Questions About Airbnb in San Miguel de Cozumel
These quick answers summarize the most common investor and operator questions using AirROI's latest market data for San Miguel de Cozumel.
How much do Airbnb hosts make in San Miguel de Cozumel?
San Miguel de Cozumel hosts earn about $12,656 per year on average, with an average nightly rate of $147 and RevPAR of $48. Those figures describe the typical revenue environment for active listings in San Miguel de Cozumel, Quintana Roo, not the ceiling for the best operators. Source: AirROI 2026 data, San Miguel de Cozumel market, April 2025 to March 2026.
What is the average Airbnb occupancy rate in San Miguel de Cozumel?
The average Airbnb occupancy rate in San Miguel de Cozumel is 32.7%. February is the strongest month and September is the softest, so hosts should expect demand to move meaningfully throughout the year rather than stay flat.
What is the average Airbnb daily rate in San Miguel de Cozumel?
Listings in San Miguel de Cozumel average $147 per night. The broader pricing spread also matters: lower-performing listings cluster closer to the lower quartiles, while premium homes can price materially above the city average when demand spikes or listing quality stands out.
How many Airbnb listings are active in San Miguel de Cozumel?
San Miguel de Cozumel currently has about 1,197 active Airbnb listings in AirROI's market dataset. That supply count helps explain how competitive the market is, how much depth there is for benchmarking, and whether the market behaves like a niche destination or a scaled urban market.
How strict are short-term rental regulations in San Miguel de Cozumel?
AirROI currently classifies the short-term rental regulation level in San Miguel de Cozumel as Low. The dataset also shows about 0.0% of listings with registration evidence. That is a market signal, not legal advice, so hosts should still confirm current licensing and compliance rules locally before listing.
What is the RevPAR for Airbnb in San Miguel de Cozumel?
RevPAR in San Miguel de Cozumel is about $48. That metric combines pricing and occupancy into one efficiency number, so it is often a better quick benchmark than ADR alone when investors want to compare how well listings convert nightly rates into realized revenue.
Is Airbnb profitable in San Miguel de Cozumel?
Occupancy of 32.7% means San Miguel de Cozumel is a more selective market. Profitability is achievable but requires careful cost management, premium positioning, or targeting longer stays to reduce turnover. Average annual revenue is $12,656, but individual returns depend on property type, location within the city, and the host's operating efficiency.
How far in advance do guests book Airbnb in San Miguel de Cozumel?
The average booking lead time in San Miguel de Cozumel is about 57 days — a longer planning horizon typical of destination or vacation markets where travelers book well in advance. Hosts who understand their market's booking cadence can adjust minimum stays and pricing windows accordingly.
What are the best neighborhoods for Airbnb in San Miguel de Cozumel?
Based on AirROI's analysis, some of the top neighborhoods for short-term rentals in San Miguel de Cozumel include Centro, South Cozumel, North Hotel Zone. Each area attracts different guest profiles — from business travelers to leisure visitors — so the best location depends on the property type and target audience a host is aiming for. See the full neighborhood breakdown above.
What type of property performs best on Airbnb in San Miguel de Cozumel?
entire_home listings make up 80.0% of the active supply in San Miguel de Cozumel. The most common configuration does not always mean the most profitable — operators who identify underserved property types or bedroom counts can sometimes outperform the market average by filling a gap in local supply.
How does San Miguel de Cozumel compare to nearby Airbnb markets?
Among neighboring markets, Punta Sam posts $36,939 in average annual revenue with 34.0% occupancy, compared to San Miguel de Cozumel's $12,656 and 32.7%. Comparing nearby markets helps investors understand whether a destination's performance reflects local demand or broader regional trends.
What is the average length of stay in San Miguel de Cozumel?
The average Airbnb stay length in San Miguel de Cozumel is about 5.6 nights. That matters for turnover, cleaning operations, and pricing strategy because shorter stays increase changeovers while longer stays can smooth occupancy and reduce operational friction.
What is the average Airbnb guest rating in San Miguel de Cozumel?
Airbnb listings in San Miguel de Cozumel average 4.81 out of 5 overall. About 35.3% of listings carry the guest favorite badge, which suggests a meaningful share of inventory is competing on review quality rather than price alone.
Which amenities boost Airbnb revenue in San Miguel de Cozumel?
TV and Changing table are among the strongest revenue-linked amenities in San Miguel de Cozumel. In AirROI's latest dataset, listings with these amenities outperform those without on average revenue, which makes amenities analysis useful for prioritizing investment and listing upgrades.
Do Airbnb hosts charge cleaning fees in San Miguel de Cozumel?
Yes. About 69.2% of active Airbnb listings in San Miguel de Cozumel charge a cleaning fee, and the average fee is $45. The more important operating benchmark is how much of gross revenue that fee consumes, not just the absolute dollar amount.
What percentage of Airbnb hosts are Superhosts in San Miguel de Cozumel?
A 50.4% Superhost rate signals a highly competitive market where review quality and responsiveness are table stakes, not differentiators.
About AirROI Market Data
AirROI tracks over 20 million properties across 190+ countries and maintains 15+ years of historical performance data, making it one of the deepest Airbnb and STR intelligence platforms available. The analytics pipeline aggregates listing-level data monthly — revenue, occupancy, nightly rates, RevPAR, guest demographics, booking patterns, and competitive supply — so investors and operators can benchmark any market against its own history and against neighboring destinations.
Real estate investors, property managers, financial institutions, hedge funds, tourism boards, hospitality consultants, tech platforms, and academic researchers rely on AirROI data to underwrite acquisitions, optimize pricing, model macro trends, and conduct peer-reviewed research. Data is available through in-depth market reports like this one and the Airbnb API with 22 endpoints and an Airbnb MCP Server for AI agents.
AirROI proprietary analytics as of 2026-03-31. Metrics reflect trailing twelve-month aggregates from active listings. Revenue figures are market averages, not projections. Neighborhood descriptions are AI-generated and reviewed for accuracy. For full methodology, see the data methodology page.