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Airbnb market data · 202612 months to September 2026

Loreto, Mexico Airbnb Market Data: Revenue, Occupancy & Trends

Source: AirROI Reviewed by , Founder @ AirROI Updated

Active Airbnb listings
360
Avg. booking lead time
58 days
Listings showing a permit
0%
Peak revenue month
March
Lowest revenue month
September

The short answer

Loreto Airbnb Market at a Glance

Loreto is priced below the Baja California Sur average. Listings averaged MX$2,666 a night, about half that average of MX$5,160, and were booked on 33% of available nights, close to its 35% occupancy.

Timing matters: in March, usually the best month, the average listing earns about twice as much as in September, usually the slowest.

With 360 active listings, Loreto is the fifth-largest of 29 Baja California Sur markets AirROI tracks. From a year earlier, the number of active listings grew 32%.

Map of Airbnb listings in Loreto Browse the live Loreto Airbnb market See Every Loreto Listing

Revenue

How Much Do Airbnb Hosts Make in Loreto?

Gross bookings per Loreto listing averaged MX$240,257 over the 12 months to September 2026 (Baja California Sur average: MX$424,229), before cleaning, platform and management costs and taxes.

In a typical year, the average Loreto listing brings in MX$37,200 in March, its best month, and MX$19,100 in September, its slowest. February runs within 1% of March, so either can come out on top in a given year. The three strongest months bring in 32% of a full year's revenue, where an even calendar would give any three months 25%.

In a typical month, a top-quarter listing earns at least 4.4 times as much as a bottom-quarter one.

  • Best-in-class properties (top 10%) earn MX$64,400+ a month, about 3.6 times the typical property.
  • Strong performers (top 25%) earn MX$34,200 or more, roughly MX$17,000 a month above the median.
  • Typical properties (median) earn about MX$17,700 a month.
  • Entry-level properties (bottom 25%) earn MX$7,720 or less, about 44% of the median.

These are monthly figures for listings active in each month. The annual average above also counts listings that operated for only part of the year, so it runs below twelve times these figures.

March earns about twice what September does

Average revenue per active listing, by month, September 2024 to August 2026

The dashed line is the average of the months shown, MX$28,300. Each point is one month as recorded, averaged over the listings active in it. The best and slowest months in the text average each calendar month over the past two years, so they can differ from the highest and lowest points here.

Loreto Airbnb Data by Month

Latest 12 months in the September 2026 data. September's figures are still coming in, so the rows run to August.

February 2026 led on revenue and bookings; nightly rates peaked in May 2026. Across the past two years, March is usually the strongest month.

Average monthly Airbnb revenue, occupancy, nightly rate, RevPAR, booking lead time and length of stay per active listing in Loreto, Sep 2025 to Aug 2026
Month Avg. Revenue Occupancy Avg. Nightly Rate RevPAR Booking Lead Time Avg. Length of Stay
Sep 2025MX$20,83927.9%MX$2,437MX$69544 days3.4 nights
Oct 2025MX$25,21629.4%MX$2,509MX$81365 days4.7 nights
Nov 2025MX$25,79133.5%MX$2,509MX$86086 days4.9 nights
Dec 2025MX$26,89835.4%MX$2,535MX$86858 days5.4 nights
Jan 2026MX$37,16841.9%MX$2,672MX$1,19960 days6.7 nights
Feb 2026MX$39,76354.0%MX$2,596MX$1,42071 days7 nights
Mar 2026MX$36,90746.6%MX$2,609MX$1,19161 days5.2 nights
Apr 2026MX$31,92040.1%MX$2,600MX$1,06451 days4 nights
May 2026MX$26,93230.1%MX$2,733MX$86963 days3.9 nights
Jun 2026MX$31,00233.8%MX$2,699MX$1,03339 days4.2 nights
Jul 2026MX$35,58236.7%MX$2,712MX$1,14849 days4.5 nights
Aug 2026MX$21,36226.7%MX$2,714MX$68937 days3.1 nights

Averages per active listing in each month. Highlighted: the highest-revenue month of the 12. RevPAR is the month's revenue spread over its nights, booked or not. Booking lead time is the days between booking and check-in, and length of stay the nights per booking, for stays in that month.

For a figure on one home rather than the whole Loreto market, enter its address and size in the short-term rental calculator, which compares it with similar listings nearby.

Profit

Is an Airbnb in Loreto Profitable?

Yes, when it's run well. The average Loreto Airbnb took in MX$240,257 in the 12 months to September 2026, and run by its owner at everyday costs, about MX$14,200 a month of that is left after running costs, so a home that costs less than that to own or rent makes money. A listing in the top quarter leaves about MX$27,700 a month.

Cleaning it yourself keeps the MX$12,600 a year guests pay in cleaning fees, for about MX$15,300 a month. Handing the listing to a co-host at about 10% of nightly bookings still leaves about MX$12,300 a month.

These amounts come before housing costs. Where the mortgage or rent is less each month, the difference is profit; a home owned outright keeps it all after property tax, home insurance and any building or condo fees.

Loreto Airbnb Income, Expenses and Profit per Year

A year of income, running costs and what is left for housing costs for an average and a top-quarter Loreto Airbnb
Line Average listing Top-quarter listing
Money in
Nightly bookingsMX$227,657MX$439,600
Cleaning fees guests pay5% of Loreto bookingsMX$12,600MX$24,400
Gross bookingsMX$240,257MX$464,000
Running costs
Airbnb's feeAbout 12%: 15.5% for the 75% of Loreto listings on Simplified Pricing, 3% for the rest−MX$29,600−MX$57,300
Cleaning and laundryPaid for by the cleaning fee; MX$0 if you clean yourself−MX$12,600−MX$24,400
Utilities and internetAbout 5% of bookings−MX$12,000−MX$23,200
Guest suppliesToiletries, coffee, paper goods: about 2%−MX$4,800−MX$9,300
Repairs and upkeepIncluding linens and small replacements: about 3%−MX$7,200−MX$13,900
Short-term rental insuranceOne policy, on top of Airbnb's free AirCover−MX$2,400−MX$2,400
Permit and registrationWhere one is required−MX$1,200−MX$1,200
ManagementMX$0 when you run it; co-hosts charge from about 10% of nightly bookingsMX$0MX$0
Pricing and messaging toolsOptional; Airbnb's own tools are freeMX$0MX$0
Lodging taxesAdded to the guest's bill and passed onMX$0MX$0
Total running costsAbout 24% of bookings, plus cleaning paid for by the cleaning fee−MX$69,800−MX$131,700
Left for housing costs, then profitMX$170,457about MX$14,200 a monthMX$332,300about MX$27,700 a month
Housing costs
Mortgage or rent, property tax, home insurance, building or condo fees Depend on the home

Estimate Your Own Loreto Airbnb Profit

The estimate starts from Loreto's average listing, run by its owner. Change how the listing performs, who runs it and who cleans to see what is left for the mortgage or rent.

To work out the profit on one Loreto home, with its price, its mortgage or rent and your own costs, use the Airbnb profit calculator. It starts from the comparable listings around the address.

How Loreto's Top Earners Get There

  • More nights booked. The busiest quarter of Loreto listings are booked on 53% or more of their nights, against 32% for the median listing. Ten more booked nights a year at the median rate of MX$1,785 adds about MX$17,800 in bookings.
  • Prices that follow demand. Ranked by price, the top quarter charge MX$2,790 a night or more, against a median of MX$1,785. That is a separate ranking from the busiest quarter, so the two marks don't multiply into one listing's takings. For the average listing, a 10% higher rate on the nights it already books adds about MX$22,800 a year.
  • Open for the busy months. In a typical year, March brings the average listing about MX$37,200, against MX$19,100 in September, so a calendar that is open and full in the busy months carries the year.
  • Reviews that stand out. Loreto listings average 4.81 stars, and 39% carry Airbnb's Guest Favorite badge, which guests can filter for.

What a listing keeps comes down to the figures this page measures: nightly rate, nights booked and the months it's open. A listing at the top-quarter mark takes in about MX$38,700 a month, against MX$20,000 for the average one.

Occupancy

What Is the Airbnb Occupancy Rate in Loreto?

Loreto listings were booked on 33% of the nights they were open over the past year, 2 percentage points below the Baja California Sur average (35%) and in line with the Mexico average. In a typical year, occupancy swings from 28% in September to 54% in February.

The busiest tenth of listings are booked about 4.4 times as often as the bottom quarter.

  • Best-in-class properties (top 10%) are booked 72%+ of open nights, 40 points above the median.
  • Strong performers (top 25%) fill 53% or more, roughly four nights a week.
  • Typical properties (median) fill about 32% of open nights.
  • Entry-level properties (bottom 25%) fill 17% or less, under two nights a week.

February is usually the busiest month in Loreto, September the quietest

Share of open nights booked, by month, September 2024 to August 2026

The 12-month rate of 33% averages each listing's whole year, slow months included; each month here counts only the listings booked in it.

Nightly rates

How Much Does an Airbnb Cost per Night in Loreto?

The average nightly rate in Loreto, known as ADR (average daily rate), was MX$2,666 over the past year, about 48% below the Baja California Sur average of MX$5,160 and about the same as the Mexico average (MX$2,565). Averaged month by month over the past two years, rates barely change through the year, staying between about MX$2,345 and MX$2,570.

Prices span a wide range: the top 10% charge about 4.3 times the rate of the bottom quarter.

  • Best-in-class properties (top 10%) charge MX$5,010+ a night, about 2.8 times the median.
  • Strong performers (top 25%) charge MX$2,790 or more, about MX$1,000 above the median.
  • Typical properties (median) charge about MX$1,785 a night.
  • Entry-level properties (bottom 25%) charge MX$1,175 or less, about two-thirds of the median.

Average nightly rate by month in Loreto

Average nightly rate (ADR), by month, September 2024 to August 2026

The dashed line is the average of the months shown, MX$2,490. The 12-month ADR of MX$2,666 averages each listing's own rate across its whole year; the monthly points average listings month by month, so the two differ.

What Is the RevPAR for Airbnb in Loreto?

RevPAR, or revenue per available night, divides a listing's income by every night it was open to book, so it rises with both price and bookings. In Loreto it averaged MX$921 over the past year, from about MX$638 in a typical September to about MX$1,320 in a typical February.

A small group of listings earns several times more per open night than the rest.

  • Best-in-class properties (top 10%) earn MX$1,900+ per open night, about 3.2 times the median.
  • Strong performers (top 25%) earn MX$1,010 or more, about MX$420 a night above the median.
  • Typical properties (median) earn about MX$594 per open night.
  • Entry-level properties (bottom 25%) earn MX$306 or less, about half of the median.

February RevPAR is about twice September's

Revenue per open night (RevPAR), by month, September 2024 to August 2026

The dashed line is the average of the months shown, MX$934.

Seasonality

Best and Worst Months for Airbnb in Loreto

Loreto has one high season, January through April, which makes it a moderately seasonal market. Business is slowest from August to November.

Average revenue by month in Loreto

Average revenue per active listing, each calendar month averaged over the past two years

The dashed line is the average of the 12 calendar months, MX$28,300.

Revenue by month in Loreto in numbers
Average monthly revenue per active listing in Loreto, by calendar month
Month Season Revenue per listing
JanuaryHigh seasonMX$33,000
FebruaryHigh seasonMX$37,100
MarchHigh seasonMX$37,200
AprilHigh seasonMX$31,600
MayShoulder seasonMX$26,100
JuneShoulder seasonMX$27,400
JulyShoulder seasonMX$30,200
AugustLow seasonMX$21,900
SeptemberLow seasonMX$19,100
OctoberLow seasonMX$23,300
NovemberLow seasonMX$25,800
DecemberShoulder seasonMX$27,200
Average monthly Airbnb revenue, occupancy and nightly rate in Loreto by season
Season Revenue per month Occupancy Nightly rate
High seasonJanuary–AprilMX$34,70047%MX$2,491
Shoulder seasonMay–July, DecemberMX$27,70034%MX$2,551
Low seasonAugust–NovemberMX$22,50031%MX$2,424

How Far in Advance Do Guests Book Airbnb in Loreto?

Guests book Loreto stays 58 days ahead on average (about eight weeks). November stays are booked furthest out, about 71 days ahead, and August stays closest to arrival, about 35 days. A typical November booking is made in early September.

November stays are booked furthest ahead

Average days between booking and check-in, by month of stay, September 2024 to August 2026

The 12-month figure of 58 days averages each listing's year as a whole; each month here averages only the listings with stays in it.

Permits

Airbnb Permits and Registration in Loreto

None of the 360 active listings in Loreto display a registration, permit or license number. That doesn't mean no rules apply: some places don't ask hosts to show a number on the listing, and listing data doesn't capture every scheme.

Registration, permit, zoning and tourist-tax rules vary by address and change often, so confirm them with the local authority before buying or listing in Loreto.

Neighborhoods

Best Neighborhoods for Airbnb in Loreto

AirROI's area guide picks four Loreto neighborhoods that draw short-term rental guests, led by Loreto Bay, Puerto Escondido and Bahía de Los Sueños. The picks reflect guest appeal, not earnings data or permit eligibility, so check local permit rules for a specific address before buying.

Best neighborhoods for Airbnb in Loreto
Area Who it suits Landmarks nearby
Loreto Bay A beautiful bay known for its tranquility and stunning landscapes. It's a great location for eco-tourism and outdoor activities such as kayaking and whale watching.Loreto Bay National Marine Park, Isla del Carmen, Loreto Mission, Las Caletas, beautiful hiking trails
Puerto Escondido A sheltered bay that is perfect for boating and water sports. It's a popular spot for tourists looking to experience nature and marine adventures.Puerto Escondido Beach, Marine Sanctuary, Diving and snorkeling sites, Kayaking tours, Stunning sunsets
Bahía de Los Sueños A peaceful bay known for its stunning views and luxury homes. Ideal for visitors seeking tranquility and natural beauty, perfect for eco-tourism.Los Sueños Beach, kayaking, fishing, scenic beaches, gorgeous views
Santiago A small traditional Mexican village offering authentic local experiences. Attractive for those looking to escape tourist traps and enjoy serenity amidst nature.Santiago Waterfall, hot springs, local markets, traditional cuisine, beautiful landscapes

Area descriptions are AI-assisted from public sources and are not checked against zoning.

Listings

Loreto Airbnb Listings by Type and Size

Entire homes make up 80% of listings in Loreto, but private rooms are a real segment: about one listing in five (19%) rents out a single room. Apartments and condos are the most common property type at 50%, ahead of houses (35%).

Mostly entire homes, with a private-room segment

Loreto Airbnb listings by room type

  • Entire home 80%
  • Private room 19%
  • Hotel room <1%
Room types in numbers
Loreto Airbnb listings by room type
Room type Share of listings Listings
Entire home80.3%289
Private room19.4%70
Hotel room0.3%1

Listings by property type

Loreto Airbnb listings by property type

  • Apartment/Condo 50%
  • House 35%
  • Hotel/Boutique 10%
  • Cabin/Outdoor 3%
  • Others 2%
Property types in numbers
Loreto Airbnb listings by property type
Property type Share of listings Listings
Apartment/Condo50.0%180
House35.3%127
Hotel/Boutique10.0%36
Cabin/Outdoor2.8%10
Others1.9%7

How Many Bedrooms Do Airbnb Listings in Loreto Have?

Loreto's homes run small: studios and one-bedrooms make up 51% of entire homes, and only 19% of homes have three or more bedrooms. Shares are of the 278 entire homes that give a bedroom count; rented rooms are left out.

Loreto entire homes by number of bedrooms

Entire homes with each number of bedrooms, of those with a bedroom count on file

Bedroom counts in numbers
Loreto entire homes by number of bedrooms
Bedrooms Share of entire homes with a bedroom count Entire homes
Studio9.4%26
1 bedroom41.7%116
2 bedrooms30.2%84
3 bedrooms13.7%38
4 bedrooms2.5%7
5+ bedrooms2.5%7

What Each Home Size Earns in Loreto

A typical studio in Loreto earned MX$128,000 over the past year, against MX$326,000 for a three-bedroom home.

What each home size earns in Loreto
Home size Listings Typical annual revenue (median) Average annual revenue Avg. nightly rate Occupancy
Studio26MX$128,000MX$146,000MX$1,34937%
1 bedroom116MX$123,000MX$160,000MX$1,82135%
2 bedrooms84MX$196,000MX$289,000MX$2,77536%
3 bedrooms38MX$326,000MX$499,000MX$4,49138%

How Many Guests Do Airbnbs in Loreto Sleep?

Most Loreto listings are sized for couples and small families: 72% sleep four guests or fewer, and just 9% take eight or more. Shares are of the 331 listings with a guest capacity on file (92% of the market).

Loreto listings by guest capacity

Share of listings by the number of guests they sleep, of those with a capacity on file

Guest capacity in numbers
Loreto listings by guest capacity
Guest capacity Share of listings with a capacity on file Listings
2 guests32.6%108
3 guests10.6%35
4 guests28.4%94
5 guests4.2%14
6 guests14.2%47
7 guests0.9%3
8+ guests9.1%30

How Loreto Airbnb Listings Are Set Up

Loreto hosts set up an average of 2.2 beds per listing. Only 42% of listings show their exact location on the listing map; the rest show an approximate area.

Photos per listing
13
Beds per listing
2.2
Show exact location
42%

What Amenities Do Airbnb Listings in Loreto Offer?

Pools are common in Loreto: 42% of listings have one, and 57% have a patio or balcony.

Share of Loreto listings with each common amenity

  • Air conditioning Nearly all
  • Wifi Nearly all
  • TV Nearly all
  • Hot water 90%
  • Kitchen 86%
  • Coffee maker 85%
  • Shampoo 80%
  • Dishes and silverware 80%
  • Refrigerator 79%
  • Cooking basics 78%

Airbnb Amenities Linked to Higher Revenue in Loreto

Listings in Loreto with a barbecue grill earned about 2.8 times as much a year, on average, as those without: MX$351,000 against MX$126,000. The gap is smaller for a pool (about 2.6 times as much) and sun loungers (about 2.6 times as much). Bigger, professionally run homes tend to carry more amenities, so these gaps reflect the kind of listing as much as the feature itself.

Revenue gap for Loreto listings with each amenity

How much more listings with the amenity earned in a year than those without, and the share of listings that have it

  • BBQ grill +179% on 51% of listings
  • Pool +160% on 42% of listings
  • Sun loungers +159% on 21% of listings
  • Patio or balcony +133% on 57% of listings
  • Outdoor furniture +114% on 47% of listings
  • Exercise equipment +110% on 8% of listings
  • Backyard +101% on 46% of listings
  • Pool view +91% on 11% of listings
  • Outdoor kitchen +86% on 22% of listings
  • Waterfront +83% on 11% of listings
Revenue by amenity in numbers
Average annual revenue of Loreto listings with and without each amenity
Amenity Listings with it Avg. revenue with Avg. revenue without Revenue gap
BBQ grill51%MX$351,000MX$126,000+179%
Pool42%MX$375,000MX$144,000+160%
Sun loungers21%MX$464,000MX$179,000+159%
Patio or balcony57%MX$318,000MX$136,000+133%
Outdoor furniture47%MX$334,000MX$156,000+114%
Exercise equipment8%MX$464,000MX$221,000+110%
Backyard46%MX$330,000MX$164,000+101%
Pool view11%MX$420,000MX$219,000+91%
Outdoor kitchen22%MX$377,000MX$202,000+86%
Waterfront11%MX$402,000MX$219,000+83%

Guests

Who Books Airbnbs in Loreto?

Loreto splits its demand between home and abroad: 61% of guests who left reviews live outside Mexico, led by visitors from the United States and Canada. Guests speak a mix of languages: English leads at 42%, followed by Spanish and French.

61% of Loreto guests come from abroad

Where guests who left reviews live

  • International 61%
  • Domestic 39%

Where Loreto guests come from: top cities

Share of guests who left reviews

  • Tijuana 7%
  • Mexico City 5%
  • San Diego 4%
  • La Paz 4%
  • Cabo San Lucas 3%
Top origin cities in numbers
Where Loreto guests come from: top cities
Origin city Share of guests
Tijuana6.6%
Mexico City5.1%
San Diego4.0%
La Paz3.5%
Cabo San Lucas2.6%

Where Loreto guests come from: top countries

Share of guests who left reviews

  • United States 44%
  • Mexico 39%
  • Canada 7%
  • France 2%
  • Germany 2%
Top origin countries in numbers
Where Loreto guests come from: top countries
Origin country Share of guests
United States44.3%
Mexico39.2%
Canada7.3%
France2.1%
Germany1.9%

Languages spoken by Loreto guests

Share of guests who left reviews

  • English 42%
  • Spanish 41%
  • French 6%
  • German 3%
  • Italian 2%
Top languages in numbers
Languages spoken by Loreto guests
Language Share of guests
English42.5%
Spanish41.3%
French6.0%
German3.4%
Italian2.0%

What Are Airbnb Guest Ratings in Loreto?

Loreto Airbnbs average 4.81 stars, and 39% of listings hold Airbnb's Guest Favorite badge. The category scores are tightly bunched, and value for money is the lowest, at 4.77.

Communication scores highest in Loreto; value is lowest

Average guest rating out of 5 by category; the bars start at 4.0

  • Accuracy 4.84
  • Cleanliness 4.84
  • Communication 4.88
  • Location 4.79
  • Check-in 4.85
  • Value 4.77
Category scores in numbers
Loreto guest ratings by category
Category Average rating (out of 5)
Accuracy4.84
Cleanliness4.84
Communication4.88
Location4.79
Check-in4.85
Value4.77

Booking patterns

How Guests Book in Loreto: Stays, Rules and Fees

Nearly nine in ten Loreto listings are open to guests more than 180 days a year, but only 15% are booked or blocked that many days. The most common booked-or-blocked total is 31 to 90 days a year, covering 33% of listings; blocked nights include any the host closes off.

Days a year Loreto listings are open to guests

Share of listings by days a year

  • 271-366 days 58%
  • 181-270 days 29%
  • 91-180 days 12%
  • 31-90 days <1%
Open days in numbers
Days a year Loreto listings are open to guests
Days a year Share of listings Listings
271-366 days58.3%210
181-270 days28.9%104
91-180 days12.2%44
31-90 days0.6%2

Days a year Loreto listings are booked or blocked

Share of listings by days a year

  • 271-366 days <1%
  • 181-270 days 14%
  • 91-180 days 28%
  • 31-90 days 33%
  • 1-30 days 24%
Booked or blocked days in numbers
Days a year Loreto listings are booked or blocked
Days a year Share of listings Listings
271-366 days0.6%2
181-270 days14.2%51
91-180 days28.3%102
31-90 days32.8%118
1-30 days24.2%87

What Is the Average Length of Stay for Airbnb in Loreto?

The average Loreto booking lasts 4.9 nights, longest in January and shortest in September. Listings took about 16 bookings each over the year, some 5,800 in all. About three-quarters of listings that give a check-in time set it at 3 p.m., with check-out usually at 11 a.m.

Average length of stay by month in Loreto

Average nights per booking, by month of stay

Two-year average by calendar month.

Loreto Airbnb Minimum Stay Requirements

Nearly eight in ten listings in Loreto accept stays of one or two nights.

Minimum stay set by Loreto listings

Share of listings by the shortest stay they accept, from one night to 30 or more

  • 1 Night 46% 164 listings
  • 2 Nights 32% 116 listings
  • 3 Nights 16% 56 listings
  • 4-6 Nights 5% 18 listings
  • 7-29 Nights 2% 6 listings

What Cancellation Policies Do Airbnb Hosts Use in Loreto?

Firm is the most common cancellation policy in Loreto, used by 35% of listings; it refunds guests in full only if they cancel at least 30 days before check-in. About half of listings offer Flexible or Moderate terms and 44% use Firm or stricter ones, so neither camp dominates.

Cancellation policies of Loreto listings, from most to least flexible

Share of listings by the policy they use

  • Flexible 21% 76 listings
  • Moderate 30% 108 listings
  • Limited 4% 16 listings
  • Firm 35% 125 listings
  • Strict 10% 35 listings

How Much Are Airbnb Cleaning Fees in Loreto?

Nearly three-quarters of Loreto listings charge a cleaning fee. The typical fee is MX$490, and some higher fees lift the average to MX$871. Spread over the average stay of 4.9 nights, that adds roughly MX$100 a night to what guests pay. For listings that charge one, cleaning fees make up about 5% of gross revenue.

Median cleaning fee
MX$490
Average cleaning fee
MX$871
Listings charging a fee
73.1%
Share of gross revenue
5.3%

Top earners

Top-Earning Airbnbs and Hosts in Loreto

The top-grossing Airbnb in Loreto, a five-bedroom home, took in MX$2,970,000 over the past year, about 12 times the city's average of MX$240,000. Three of the six listings below have five or more bedrooms; the other three have two and three bedrooms.

Casa Dreamaway - a beautiful house by the beach Casa Dreamaway - a beautiful house by the beach Entire home · 5 bedrooms Rated 4.87
Revenue
MX$3M
Occupancy
48.2%
Daily rate
MX$16,748
Villa Sirena 2 Near the SEA high speed WIFI Villa Sirena 2 Near the SEA high speed WIFI Entire home · 2 bedrooms Rated 5.00
Revenue
MX$2.4M
Occupancy
47.7%
Daily rate
MX$10,148
Rare Beachfront Rental with Private Pool Rare Beachfront Rental with Private Pool Entire home · 3 bedrooms Rated 4.93
Revenue
MX$2.3M
Occupancy
65.0%
Daily rate
MX$9,558
Casa de La Mar; Boutique Hotel in Loreto! Casa de La Mar; Boutique Hotel in Loreto! Entire home · 6 bedrooms Rated 4.89
Revenue
MX$2M
Occupancy
80.2%
Daily rate
MX$10,069
Christopher Scott Hacienda in Loreto Christopher Scott Hacienda in Loreto Entire home · 5 bedrooms Rated 5.00
Revenue
MX$1.9M
Occupancy
33.7%
Daily rate
MX$18,762
Villa Sirena 1 Near the SEA high speed WIFI Villa Sirena 1 Near the SEA high speed WIFI Entire home · 2 bedrooms Rated 5.00
Revenue
MX$1.8M
Occupancy
44.6%
Daily rate
MX$7,371

Who Are the Top Airbnb Hosts in Loreto?

Natasha is the top-grossing host in Loreto, with MX$4.35 million in bookings across 6 listings over the past year. Together, the ten top-grossing hosts run 15% of the market's 360 listings.

Top Airbnb hosts in Loreto by revenue
# Host Listings Gross revenue Per listing Avg. rating
Natasha 6MX$4,349,617MX$724,9364.91/5
James 2MX$4,168,660MX$2,084,3305.00/5
Kathy 5MX$3,741,436MX$748,2874.91/5
4 Francisco 11MX$3,558,132MX$323,4674.79/5
5 Dreamaway 1MX$2,972,843MX$2,972,8434.87/5
6 Katie 8MX$2,534,690MX$316,8364.88/5
7 Charlie & Salome 3MX$2,207,139MX$735,7134.88/5
8 Maura 2MX$2,128,711MX$1,064,3554.99/5
9 German 5MX$1,956,003MX$391,2014.92/5
10 Solvin & Lucia 10MX$1,948,367MX$194,8374.83/5

Who Are the Airbnb Hosts in Loreto?

Fewer than 1% of Loreto listings are classed as professionally managed, though 42% of listings have a co-host. Superhosts run 54% of listings. Airbnb's Simplified Pricing, where the host pays the whole service fee and guests see one price with no separate Airbnb charge, covers 75% of listings.

Superhosts
54.4%
Professional management
0.8%
Cohosted listings
41.9%
Instant Book enabled
48.9%
Simplified Pricing
74.7%

Nearby markets

Loreto vs. Nearby Airbnb Markets

The only nearby market in the table, Nopoló (9 km away), earned about 50% more than Loreto per listing.

Airbnb markets near Loreto: distance, revenue, nightly rate and occupancy
Market Listings Avg. annual revenue Avg. nightly rate Occupancy
Nopoló 9 km 123MX$359,514MX$5,25535%

Other Airbnb Markets in Baja California Sur

See all 29 Baja California Sur Airbnb markets

Markets Similar to Loreto

Markets elsewhere in Mexico with a similar nightly rate and occupancy to Loreto:

FAQ

Loreto Airbnb FAQ

How much do Airbnb hosts make in Loreto?

An active Loreto Airbnb grossed MX$240,257 on average in the 12 months to September 2026, according to AirROI's tracking of 360 active listings. That is before cleaning, management, taxes and financing. Busier, better-run listings do far better: the top quarter took in MX$34,200 or more in a typical month.

How much can I make on Airbnb in Loreto?

It depends most on the home's size, location and how it's run. The middle half of Loreto listings earn between MX$7,720 and MX$34,200 in a typical month, and the top tenth MX$64,400 or more. For one home, enter its address and bedroom count in the Airbnb income calculator: it compares the home with similar listings nearby.

What is the average Airbnb occupancy rate in Loreto?

Listings in Loreto were booked on 33% of available nights over the past year. That compares with 35% for the Baja California Sur average. February is usually the busiest month.

How much does an Airbnb cost per night in Loreto?

The average booked night in Loreto cost MX$2,666 before fees. Half of listings charge between MX$1,175 and MX$2,790, so bedroom count and location move the price more than the average suggests.

Do you need a permit for an Airbnb in Loreto?

None of the active Loreto listings display a registration, permit or license number. That doesn't mean no rules apply, so confirm registration, permit and tourist-tax rules with the local authority before buying.

Is Airbnb profitable in Loreto?

Yes, when it's run well. The average Loreto Airbnb grossed MX$240,257 in the 12 months to September 2026, 43% below the Baja California Sur average of MX$424,229. Run by its owner, with the cleaning fee covering the cleaner and everyday costs for Airbnb's fee, utilities, supplies, upkeep and insurance, MX$170,457 a year (about MX$14,200 a month) is left before the mortgage or rent. A home that costs less than that to own or rent makes a profit, and a listing at the top-quarter mark leaves about MX$27,700 a month. Check a specific home in the Airbnb calculator.

When is Airbnb peak season in Loreto?

March usually pays best, averaging MX$37,200 per active listing over the past two years, and September usually pays least. The month-by-month table above shows how the latest 12 months played out.

What is the Airbnb RevPAR in Loreto?

Each night a Loreto listing was open to book earned MX$921 on average over the past year, booked or not. That figure, revenue per available night (RevPAR), folds price and occupancy into one number; the top 10% of listings made MX$1,900 or more.

How far in advance do guests book Airbnbs in Loreto?

Loreto stays were booked 58 days (about eight weeks) before arrival on average over the past year, so most of a month is booked well before it starts.

How long do guests stay at Airbnbs in Loreto?

The average Loreto Airbnb stay lasted 4.9 nights over the past year. A listing took 16 reservations over the year on average.

How are Airbnbs in Loreto rated?

Guests rate Loreto Airbnbs 4.81 out of 5 on average. Guests score communication highest and value lowest.

What are the best neighborhoods for Airbnb in Loreto?

Loreto Bay, Puerto Escondido and Bahía de Los Sueños draw the most short-term rental interest in Loreto. The neighborhood guide explains what brings guests to each.

How many Airbnbs are there in Loreto?

AirROI counted 360 active Airbnb listings in Loreto as of September 2026. The closest tracked market is Nopoló, 9 km away.

How much are Airbnb cleaning fees in Loreto?

In Loreto, nearly three-quarters of listings add a cleaning fee. The median fee is MX$490, and some higher fees lift the average to MX$871.

Method

About This Data

Figures on this page cover 360 active Airbnb listings in Loreto from October 2025 to September 2026 (trailing twelve months). AirROI refreshes them monthly from listing-level booking and calendar data covering 20+ million properties worldwide. AirROI measures bookings in US dollars; this page shows them in Mexican pesos at MX$17.5 per US$, the typical rate from October 2025 to September 2026. Annual revenue averages every listing active during the period, including those listed for only part of it; monthly figures average the listings active in each month; the tier lists show the spread. Neighborhood descriptions are AI-assisted. See the methodology for definitions.

Need this programmatically? The same metrics are available through the AirROI Airbnb Data API and bulk downloads in the data portal.