Todos Santos, Baja California Sur Airbnb Market Data 2026: STR Report & Statistics

Source: AirROIReviewed by Jun Zhou, Founder @ AirROI
Updated:

How much can you earn on Airbnb in Todos Santos, Baja California Sur? Based on AirROI's 2026 dataset (April 2025 – March 2026), the short answer is $24,286 per year — at a $283 nightly rate, 33.0% occupancy, and a $96 RevPAR that reflects a wider gap between nightly rates and realized revenue that rewards occupancy-focused strategies.

Todos Santos's 448 active listings and selective demand that rewards strong listing quality and pricing strategy position it as a midsize vacation rental market. Supply grew 70.3% over the past year, yet revenue and nightly rates both trended upward — a signal that traveler demand is outpacing new inventory rather than being diluted by it. For hosts, pricing power remains intact even as competition increases.

Regulation is low with minimal registration requirements, pointing to an operator-friendly environment. The data points to a market where fundamentals reward execution — the right property, priced well, in the right neighborhood still outperforms.

What Are the Key Airbnb Metrics in Todos Santos?

In Todos Santos, the headline Airbnb metrics are $24,286 in average annual revenue,33.0% occupancy, $283 ADR, and $96 in RevPAR, and guests book about 57 days in advance.

Avg. Daily Rate (ADR)(?)
$283
The average rental revenue earned for an occupied room per day in Todos Santos.
Occupancy Rate(?)
33.0%
Moderate demand with booking opportunities.
Avg. Annual Revenue(?)
$24,286
Average annual income for an Airbnb listing in Todos Santos. Factors like property type, size, and location influence actual earnings.
RevPAR(?)
$96
Revenue per available rental night, combining occupancy and ADR into one efficiency metric.
Revenue Growth YoY(?)
3.4%
Positive growth (3.4%) vs. last year.
Active Airbnb Listings(?)
448
Total number of active short-term rentals listed.
Avg. Booking Lead Time(?)
57 days
How far in advance guests typically book in Todos Santos. Longer lead times indicate planned travel; shorter ones suggest last-minute demand.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Peak Revenue Month(?)
December
The month with the highest average earnings, indicating peak season in Todos Santos.
Lowest Revenue Month(?)
September
The month with the lowest average earnings, indicating the low season in Todos Santos.
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How Much Do Airbnb Hosts Earn Monthly in Todos Santos?

Understanding the monthly revenue variations for Airbnb listings in Todos Santos is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Todos Santos is typically December, while September often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Todos Santos across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $7,667+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $3,563 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $1,655 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $713, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Todos Santos

What Is the Monthly Airbnb Occupancy Rate in Todos Santos?

Maximize your bookings by understanding the Todos Santos STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Februarysees the highest demand (peak season occupancy), while August experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Todos Santos:

  • Best-in-class properties (Top 10%) achieve 71%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 52% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 32%.
  • Entry-level properties (Bottom 25%) average 16% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Todos Santos

What Is the Average Airbnb Nightly Rate in Todos Santos?

Effective short term rental pricing strategy in Todos Santos involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Todos Santos typically peaks in January and dips lowest during August. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $578+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $315 or more.
  • Typical properties (Median) charge around $157 per night.
  • Entry-level properties (Bottom 25%) earn around $104 per night.

Average Daily Rate (ADR) Trend by Month in Todos Santos

What Is the RevPAR for Airbnb in Todos Santos?

RevPAR in Todos Santos is currently $96. Because RevPAR combines nightly rates with realized occupancy, it is one of the cleanest ways to compare how efficiently listings turn demand into revenue across the market.

  • Entry-level properties (Bottom 25%) see $26 RevPAR.
  • Typical properties (Median) generate $54 RevPAR.
  • Strong performers (Top 25%) earn $116 RevPAR.
  • Best-in-class (Top 10%) achieve $245 RevPAR.

Average Monthly RevPAR Trend in Todos Santos

RevPAR Insights for Todos Santos

  • The average RevPAR in Todos Santos is $96. This metric combines nightly rates with realized occupancy, making it one of the best single-number indicators of market efficiency.
  • The gap between the top 10% ($245) and bottom 25% ($26) is $220, indicating significant performance disparity driven by property quality, pricing strategy, and location.
  • RevPAR peaks in Dec and bottoms out in Sep, mirroring the broader seasonal demand pattern and suggesting opportunities for dynamic pricing.

Recommendations for Hosts

  • Track your own RevPAR monthly against these Todos Santos benchmarks. If your RevPAR falls below the median of $54, examine whether low occupancy or low ADR is the primary drag.
  • Top-quartile listings achieve $116+ RevPAR through a combination of competitive pricing, strong reviews, and strategic amenities. Target this tier through incremental improvements.
  • Use RevPAR rather than revenue alone when comparing properties of different sizes — it normalizes for available nights and gives a more accurate picture of performance.

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When Is the Peak Season for Airbnb in Todos Santos?

Todos Santos's peak Airbnb season falls in December, January, February, while the softest stretch is August, September, October. Overall, the market shows highly seasonal trends requiring careful strategy, which should guide pricing, minimum stays, and cash-flow planning.

Peak Season (December, January, February)
  • Revenue averages $4,139 per month
  • Occupancy rates average 46.7%
  • Daily rates average $300
Shoulder Season
  • Revenue averages $3,009 per month
  • Occupancy maintains around 34.3%
  • Daily rates hold near $270
Low Season (August, September, October)
  • Revenue drops to average $2,045 per month
  • Occupancy decreases to average 28.0%
  • Daily rates adjust to average $257

Seasonality Insights for Todos Santos

  • Airbnb seasonality in Todos Santos is pronounced. Revenue swings sharply between peak and low months, which means pricing strategy, minimum-stay settings, and cash reserves all need to account for extended slower periods.
  • During the high season, the absolute peak month showcases Todos Santos's highest earning potential, with monthly revenues climbing to $4,394, occupancy reaching 50.6%, and ADRs peaking at $305.
  • Conversely, the slowest single month marks the market's lowest point — revenue may dip to $1,907, occupancy could drop to 27.1%, and ADRs may adjust to $249.
  • Lower occupancy paired with meaningful seasonality means hosts in Todos Santos need to maximize every peak-season booking and seriously consider whether off-season pricing adjustments or minimum-stay changes can capture incremental revenue.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability and consider tightening cancellation policies to reduce last-minute gaps.
  • Low Season: Offer competitive pricing, extended-stay discounts, and flexible cancellation policies. Target off-season travelers like remote workers, budget-conscious guests, and travelers with flexible schedules.
  • Shoulder Seasons: Implement dynamic pricing that bridges peak and low rates. Target weekend travelers, local events, and business visitors. Slightly more flexible terms than peak season can help maintain occupancy without deep discounting.
  • In a highly seasonal market like Todos Santos, building a cash reserve during the top months is essential for covering fixed costs during the slow period. Automated pricing tools can help capture demand shifts in real time.

Do You Need a License for Airbnb in Todos Santos?

Low regulation and minimal registration activity in Todos Santos, Baja California Sur, Mexico point to an operator-friendly environment. That said, even low-regulation markets may have tax collection requirements, safety standards, or HOA rules that affect short-term rental operations. Always verify the latest short-term rental regulations and Airbnb license requirements directly with local government authorities for Todos Santos to ensure full compliance before hosting.

(Source: AirROI data, 2026, finding no licensed listings among those analyzed)

What Are the Best Neighborhoods for Airbnb in Todos Santos?

Location within Todos Santos matters. Even in a midsize market, the difference between neighborhoods can mean a material gap in occupancy, nightly rate, and overall Airbnb revenue. Below are 8 areas where short-term rental activity and guest interest are concentrated — along with the reasons each neighborhood appeals to travelers.

Best neighborhoods for Airbnb in Todos Santos
Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Centro
The charming downtown area of Todos Santos, known for its colonial architecture, vibrant art scene, and local restaurants. It's a hub for tourists looking to experience the culture and beauty of the region.
Todos Santos Plaza, Galeria de Todos Santos, Cultural Center, Hotel California, Local Art Galleries
La Pastora
A scenic area located near the beach, popular among surfers and nature lovers. Offers beautiful sunset views and access to outdoor activities, making it ideal for vacation rentals.
La Pastora Beach, Surfing Spots, Nature Trails, Sunset Views, Wildlife Watching
Pescadero
A laid-back coastal town just south of Todos Santos, known for its stunning beaches and surf spots. Attracts visitors looking for a more tranquil experience away from the busy tourist areas.
Pescadero Beach, Los Cerritos Beach, Local Restaurants, Natural Hot Springs, Artisanal Shops
San Pedro
A picturesque neighborhood that offers a mix of rural and coastal living, attracting those looking for a peaceful retreat while still being close to town. Ideal for eco-friendly stays.
Agua Blanca Beach, Local Farms, Scenic Landscapes, Community Events, Biking Trails
Los Cerritos
Famous for its beautiful beach and surf culture, Los Cerritos is a growing area with new developments and amenities. Very popular among travelers looking for beach access and activities.
Los Cerritos Beach, Surf Lessons, Beachfront Restaurants, Sunbathing Spots, Local Shops
El Pescadero
An area that offers a blend of adventure and relaxation. Known for its eclectic vibe and proximity to nature, it attracts a diverse group of travelers.
Palm Tree Lined Beaches, Estuary, Eco-Tours, Yoga Retreats, Organic Markets
La Cachora
A tranquil area that offers stunning views of the mountains and the sea. It's perfect for those who prefer solitude and natural beauty, making it ideal for retreat-like accommodations.
Hiking Trails, Scenic Views, Local Agriculture, Bird Watching, Artisan Workshops
Cerritos Beach
Known for its beautiful sunsets and surf-friendly waves, Cerritos Beach is a hotspot for visitors who want to enjoy the beach life. The area has seen significant growth in tourist amenities.
Cerritos Beach Club, Surf Rentals, Sunset Views, Palapa Restaurants, Beach Activities

With 8 distinct neighborhoods showing meaningful short-term rental activity, Todos Santos offers diversification within a single market. Investors can tailor their strategy — from high-turnover tourist zones to quieter residential areas that attract longer stays and remote workers.

What Types of Properties Are on Airbnb in Todos Santos?

Room Type Distribution

Property Type Distribution

Market Composition Insights for Todos Santos

  • The Todos Santos Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 85.5% of the 448 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Todos Santos, House properties are the most common (54.9%), reflecting the local real estate landscape.
  • Houses represent a significant 54.9% portion, catering likely to families or larger groups.
  • The presence of 11.6% Hotel/Boutique listings indicates integration with traditional hospitality.
  • Smaller segments like others, unique stays, outdoor/unique (combined 4.9%) offer potential for unique stay experiences.

Todos Santos Airbnb Room Capacity Analysis (2026): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Todos Santos

  • The dominant room capacity in Todos Santos is 1 bedroom listings, making up 43.3% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 2 bedrooms properties represent 63.4% of the active Airbnb listings in Todos Santos, indicating a high concentration in these sizes.
  • A significant 23.9% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Todos Santos.

Todos Santos Vacation Rental Guest Capacity Trends (2026)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Todos Santos

  • The most common guest capacity trend in Todos Santos vacation rentals is listings accommodating 2 guests (33.5%). This suggests the primary traveler segment is likely couples or solo travelers.
  • Properties designed for 2 guests and 4 guests dominate the Todos Santos STR market, accounting for 50.9% of listings.
  • 29.9% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Todos Santos.
  • On average, properties in Todos Santos are equipped to host 3.9 guests.

How Do Listings in Todos Santos Compare on Quality?

Listing quality in Todos Santos can be approximated through presentation depth, bedroom count, and how often hosts disclose exact locations. These signals show how professionally the local supply base is merchandised.

Average Photos per Listing(?)
41.7
More photos correlate with higher conversion rates.
Average Beds per Listing(?)
2.6
Reflects the capacity profile of the local supply.
Exact Location Enabled(?)
37.1%
Builds guest trust and improves booking confidence.

Listing Quality Insights for Todos Santos

  • At 41.7 photos per listing on average, Todos Santos hosts invest well in visual presentation. Listings with 20+ photos consistently outperform in search ranking and conversion.
  • 37.1% of listings show their exact location. Lower disclosure rates can increase booking hesitation — guests want to know exactly where they are staying.

Recommendations for Hosts

  • Enable exact location if possible — it removes a common source of guest uncertainty and can improve your listing's position in map-based searches.
  • Use these quality indicators as a self-audit checklist. Listings that exceed the Todos Santos averages across all three metrics are better positioned for premium pricing.

What Amenities Do Airbnb Guests Expect in Todos Santos?

Amenity Prevalence

Amenity Insights for Todos Santos

  • Essential amenities in Todos Santos that guests expect include: Wifi, Air conditioning. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Hot water, Free parking on premises, Coffee maker are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Todos Santos: Wifi, Air conditioning.
  • Prioritize adding missing essentials: Wifi, Air conditioning.
  • Consider adding popular differentiators like Hot water or Free parking on premises to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Todos Santos to stay competitive.

Which Airbnb Amenities Boost Revenue in Todos Santos?

Not every amenity matters equally. This table focuses on the amenities most associated with higher revenue in Todos Santos, which makes it more useful for prioritizing upgrades than a simple popularity list alone.

AmenityPrevalenceRevenue WithRevenue WithoutRevenue Uplift
Pool
68.8%$30,964$9,596222.7%
Dishwasher
15.0%$54,157$19,034184.5%
Hot tub
13.2%$51,633$20,139156.4%
BathtubHigh opportunity
9.4%$53,832$21,230153.6%
Movie theaterHigh opportunity
1.1%$60,318$23,880152.6%
Hair dryer
73.4%$28,892$11,552150.1%
BBQ grill
54.5%$32,768$14,141131.7%
Indoor fireplace
10.7%$47,108$21,548118.6%
Sound system
14.1%$45,378$20,835117.8%
Carbon monoxide alarm
81.0%$26,920$13,040106.4%

Revenue Impact Insights for Todos Santos

  • Pool tops the revenue impact list with a 222.7% uplift — listings with this amenity earn $30,964 vs. $9,596 without it.
  • High-opportunity amenities — Bathtub, Movie theater — combine revenue uplift above 100% with prevalence under 10%, meaning most competitors haven't adopted them yet.
  • Carbon monoxide alarm — while widespread — still correlate with meaningful revenue gains, making it table stakes rather than true differentiators.

Recommendations for Hosts

  • Prioritize adding Bathtub — it has the best combination of high revenue impact and low market saturation in Todos Santos.
  • Focus your upgrade budget on amenities in the top half of this table. Below-median amenities may improve guest experience but contribute less to revenue growth.
  • Highlight revenue-impacting amenities prominently in your listing title, photos, and description — guests can't value what they don't notice.

Dive Deeper: Advanced Todos Santos STR Market Data (2026)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Todos Santos. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Todos Santos Airbnb Guest Demographics & Profile Analysis (2026)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Todos Santos

  • The typical guest profile for Airbnb in Todos Santos consists of predominantly international visitors (82%), with top international origins including Mexico, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
  • Domestic travelers account for 18.5% of guests.
  • Key international markets include United States (57.8%) and Mexico (18.5%).
  • Top languages spoken are English (50.8%) followed by Spanish (28.6%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Focus marketing internationally, particularly towards travelers from Mexico.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

What Are Airbnb Guest Ratings in Todos Santos?

Listings in Todos Santos average 4.88 out of 5 overall, with about 45.1 reviews per active listing and 41.1% of listings carrying the Guest Favorite badge.

Rating Breakdown by Category

Guest Rating Insights for Todos Santos

  • With an overall rating of 4.88, Todos Santos listings meet an exceptionally high bar. Guests consistently report strong satisfaction, which drives repeat bookings and referral traffic.
  • The strongest subcategory is Communication (4.91), while Value (4.8) trails behind — a useful signal for hosts looking to prioritize upgrades.
  • 41.1% of listings carry the Guest Favorite badge, a strong trust signal that can meaningfully lift click-through and booking rates.

Recommendations for Hosts

  • Focus improvement efforts on Value — even small gains in the weakest subcategory can lift overall ratings and search ranking.
  • Encourage guests to leave reviews after checkout. Listings with more reviews rank higher in search results and convert browsers into bookers more effectively.

Todos Santos Airbnb Booking Patterns (2026): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Todos Santos

  • The most common availability pattern in Todos Santos falls within the 271-366 days range, representing 62.7% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 88.8% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 31-90 days range is most frequent in Todos Santos (33.7%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 11.8% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

How Far in Advance Do Guests Book Airbnb in Todos Santos?

Average Booking Lead Time by Month

Booking Lead Time Insights for Todos Santos

  • The overall average booking lead time for vacation rentals in Todos Santos is 57 days.
  • Guests book furthest in advance for stays during December (average 83 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in July (average 29 days), indicating more last-minute travel plans during this time.
  • Seasonally, Winter (72 days avg.) sees the longest lead times, while Summer (37 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (57 days) as a baseline for your pricing and availability strategy in Todos Santos.
  • For December stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 83 days out to capitalize on advance planning.
  • Target marketing efforts for the Winter season well in advance (at least 72 days) to capture early planners.
  • Monitor your own booking lead times against these Todos Santos averages to identify opportunities for dynamic pricing adjustments.

What Is the Average Length of Stay for Airbnb in Todos Santos?

Guests in Todos Santos stay about 4.9 nights on average, generating roughly 7,379 reservations and 16.8 bookings per listing in the latest AirROI dataset. The most common check-in time is 3:00 PM and check-out is 11:00 AM.

Monthly Length of Stay in Todos Santos

Check-in Time Distribution

Check-out Time Distribution

Stay Pattern Insights for Todos Santos

  • A mid-range stay length points to leisure-driven demand — weekend getaways and short vacations. Hosts should optimize for quick turnover efficiency while keeping the guest experience smooth.
  • 16.8 bookings per listing is a manageable pace that balances revenue with operational overhead.
  • Stay lengths peak in Jan (5.5 nights) and shorten in Jun (3.6 nights). Adjust minimum-night requirements seasonally to match.

Recommendations for Hosts

  • With shorter average stays, focus on streamlining turnover. Self-check-in, reliable cleaning crews, and pre-staged amenities can reduce per-booking operational costs.
  • Set your check-in time to match or beat the market standard of 3:00 PM. Offering early check-in flexibility can be a low-cost differentiator.
  • Monitor length-of-stay seasonality to adjust minimum-night requirements — longer minimums during peak periods maximize revenue while shorter minimums fill gaps in shoulder seasons.

Todos Santos Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (24.8%)

1 Night

111 listings

24.8% of total

2 Nights (23.2%)

2 Nights

104 listings

23.2% of total

3 Nights (17.4%)

3 Nights

78 listings

17.4% of total

4-6 Nights (5.4%)

4-6 Nights

24 listings

5.4% of total

7-29 Nights (1.3%)

7-29 Nights

6 listings

1.3% of total

30+ Nights (27.9%)

30+ Nights

125 listings

27.9% of total

Key Insights

  • The most prevalent minimum stay requirement in Todos Santos is 30+ Nights, adopted by 27.9% of listings. This highlights the market's preference for longer commitments.
  • A significant segment (27.9%) caters to monthly stays (30+ nights) in Todos Santos, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 30+ Nights minimum stay, as 27.9% of Todos Santos hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 24.8% currently do.
  • Explore offering discounts for stays of 30+ nights to attract the 27.9% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Todos Santos.

Todos Santos Airbnb Cancellation Policy Trends Analysis (2026)

Super Strict 30 Days

3 listings

0.7% of total

Limited

11 listings

2.5% of total

Flexible (16.6%)

Flexible

74 listings

16.6% of total

Moderate (22%)

Moderate

98 listings

22% of total

Firm (48.4%)

Firm

216 listings

48.4% of total

Strict (9.9%)

Strict

44 listings

9.9% of total

Cancellation Policy Insights for Todos Santos

  • The prevailing Airbnb cancellation policy trend in Todos Santos is Firm, used by 48.4% of listings.
  • A majority (58.3%) of hosts in Todos Santos utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
  • Strict cancellation policies are quite rare (9.9%), potentially making listings with this policy less competitive unless justified by high demand or property type.

Recommendations for Hosts

  • Consider adopting a Firm policy to align with the 48.4% market standard in Todos Santos.
  • Using a Strict policy might deter some guests, as only 9.9% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
  • Regularly review your cancellation policy against competitors and market demand shifts in Todos Santos.

How Much Are Airbnb Cleaning Fees in Todos Santos?

Cleaning fees in Todos Santos are meaningful operating levers, not just pass-through charges. What matters most is how often hosts charge them, how high they run relative to market norms, and how large a share of gross revenue they consume.

Average Cleaning Fee
$96
Median Cleaning Fee
$60
Listings Charging a Fee
81.0%
Fee as Revenue Share
6.4%

Cleaning Fee Insights for Todos Santos

  • 81.0% of listings charge a cleaning fee, making it standard practice in Todos Santos. Guests expect it and factor it into their booking decisions.
  • The gap between the average ($96) and median ($60) cleaning fee indicates some high-end properties are pulling the average up considerably.
  • Cleaning fees represent 6.4% of gross revenue on average — a modest component of the overall booking price.

Recommendations for Hosts

  • Price your cleaning fee competitively against the Todos Santos median of $60. Fees significantly above market norms can deter bookings, especially for shorter stays.
  • Monitor competitor cleaning fees regularly. Airbnb's search algorithm factors in total price, so a well-calibrated cleaning fee can improve your listing's ranking.

What Do the Top Airbnb Listings in Todos Santos Look Like?

Benchmark your potential! Explore examples of top-performing Airbnb properties in Todos Santosbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Casa Pericu 10 beds VillaRetreat premium location

Casa Pericu 10 beds VillaRetreat premium location

Entire Place • 6 bedrooms

$267,818
Revenue
78.3%
Occupancy
$888.73
Daily Rate
Baja House | Pool | 6BR

Baja House | Pool | 6BR

Entire Place • 6 bedrooms

$204,883
Revenue
50.5%
Occupancy
$1011.36
Daily Rate
Vista Tortuga- "The Entire Property"- heated pool

Vista Tortuga- "The Entire Property"- heated pool

Entire Place • 6 bedrooms

$201,500
Revenue
47.0%
Occupancy
$1246.48
Daily Rate
Hidden Leaf Baja | Retreat & Wellness Space

Hidden Leaf Baja | Retreat & Wellness Space

Entire Place • 8 bedrooms

$172,622
Revenue
66.8%
Occupancy
$1589.31
Daily Rate
Casa Melina in Downtown Todos Santos

Casa Melina in Downtown Todos Santos

Entire Place • 5 bedrooms

$138,397
Revenue
24.4%
Occupancy
$1526.93
Daily Rate
Pacific Singing

Pacific Singing

Entire Place • 3 bedrooms

$134,624
Revenue
50.3%
Occupancy
$735.70
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Who Are the Top Airbnb Hosts in Todos Santos?

Learn from the best! This table showcases top-performing Airbnb hosts in Todos Santos based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Top Airbnb hosts in Todos Santos by revenue
Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Amanda18$630,87114514.97/5.0
Amy12$594,5945124.87/5.0
Alejandro10$573,4142274.87/5.0
Vista Tortuga12$538,2103804.87/5.0
Condesa Local8$428,339345.00/5.0
Katia2$247,851204.96/5.0
Ernesto2$222,200105.00/5.0
Marilyn4$183,7604094.85/5.0
Erik Alejandro4$174,149535.00/5.0
Jed6$169,6897264.98/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Todos Santos.

Who Are the Airbnb Hosts in Todos Santos?

Todos Santos is a quality-focused market, with a high Superhost share and fairly mature operating standards.

Superhosts
59.2%
Professional Management
1.8%
Cohosted Listings
50.2%
Instant Book Enabled
4.7%
Simplified Pricing
69.0%

Host Profile Insights for Todos Santos

  • With 59.2% Superhosts, Todos Santos has an experienced host base that sets high guest expectations. New entrants should plan for competitive quality standards.
  • 1.8% of listings are professionally managed, reflecting a market still dominated by individual hosts.
  • 4.7% of listings have Instant Book enabled. Lower Instant Book adoption means many guests must request approval, which can slow conversions.
  • 69.0% of listings use Airbnb's simplified pricing (host-only fee), where the host pays the entire platform service fee and the guest sees one all-in price with no separate Airbnb service charge. High adoption signals a professional, PMS-connected host base — Airbnb mandates simplified pricing for software-connected listings.

Recommendations for Hosts

  • Consider enabling Instant Book — it reduces booking friction and Airbnb's algorithm tends to favor Instant Book listings in search results.
  • With 50.2% cohosted listings, there may be a growing local market for property management services.
  • Benchmark your host metrics against these Todos Santos averages regularly and adjust your hosting strategy based on what top performers do differently.

Top Professional Management Companies in Todos Santos

These are the highest-grossing professional property management operations in Todos Santos, ranked by total revenue across their portfolio. Their performance metrics offer a benchmark for what institutional-level hosting looks like in this market.

Top Airbnb management companies in Todos Santos
CompanyListingsRevenueADROcc.Rating
Katia2$247,851$1,09058.5%4.96/5
Kristi1$96,767$1,15127.4%4.91/5
Josef1$48,822$42039.4%4.71/5
Mariela And Santi3$40,511$20422.1%4.85/5
Johnny1$35,783$38042.3%4.91/5

Management Company Insights for Todos Santos

  • The leading management company, Katia, operates 2 listings with $247,851 in gross revenue — a useful benchmark for what scale looks like in Todos Santos.
  • Top managers average 2 properties each, suggesting professional management in Todos Santos still operates at a relatively boutique scale.
  • Professionally managed listings in the top tier average 4.87/5 in guest ratings — demonstrating that scale and quality can coexist.

Recommendations

  • With only 1.8% of listings professionally managed, there may be an opportunity to differentiate through more structured operations and consistent guest experiences.
  • Study how top management companies price, position, and maintain their portfolios — their ADR and occupancy rates reflect strategies refined across dozens of listings.
  • If you're considering hiring a property manager, compare their portfolio performance against these benchmarks before committing.

How Does Todos Santos's Airbnb Market Compare to Nearby Cities?

How does the Todos Santos Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

Compared with El Tezal, Todos Santos has 6 percentage points lower occupancy and about $76 higher ADR. That helps frame whether this market is winning more on demand, pricing, or both.

Airbnb markets near Todos Santos — performance comparison
MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Cabo Frailes14$3,843$641.1229%
La Ribera36$3,421$495.0432%
Cabo San Lucas2,624$2,572$403.5732%
San José del Cabo1,203$2,431$393.5733%
Los Cerritos43$2,277$281.0033%
La Palmilla22$2,107$389.9328%
El Tezal343$1,909$207.0939%
Baja California Sur40$1,882$359.4327%
La Boca de la Palma17$1,854$259.3230%
Los Barriles168$1,603$266.3032%

Frequently Asked Questions About Airbnb in Todos Santos

These quick answers summarize the most common investor and operator questions using AirROI's latest market data for Todos Santos.

How much do Airbnb hosts make in Todos Santos?

Todos Santos hosts earn about $24,286 per year on average, with an average nightly rate of $283 and RevPAR of $96. Those figures describe the typical revenue environment for active listings in Todos Santos, Baja California Sur, not the ceiling for the best operators. Source: AirROI 2026 data, Todos Santos market, April 2025 to March 2026.

What is the average Airbnb occupancy rate in Todos Santos?

The average Airbnb occupancy rate in Todos Santos is 33.0%. December is the strongest month and September is the softest, so hosts should expect demand to move meaningfully throughout the year rather than stay flat.

What is the average Airbnb daily rate in Todos Santos?

Listings in Todos Santos average $283 per night. The broader pricing spread also matters: lower-performing listings cluster closer to the lower quartiles, while premium homes can price materially above the city average when demand spikes or listing quality stands out.

How many Airbnb listings are active in Todos Santos?

Todos Santos currently has about 448 active Airbnb listings in AirROI's market dataset. That supply count helps explain how competitive the market is, how much depth there is for benchmarking, and whether the market behaves like a niche destination or a scaled urban market.

How strict are short-term rental regulations in Todos Santos?

AirROI currently classifies the short-term rental regulation level in Todos Santos as Low. The dataset also shows about 0.0% of listings with registration evidence. That is a market signal, not legal advice, so hosts should still confirm current licensing and compliance rules locally before listing.

What is the RevPAR for Airbnb in Todos Santos?

RevPAR in Todos Santos is about $96. That metric combines pricing and occupancy into one efficiency number, so it is often a better quick benchmark than ADR alone when investors want to compare how well listings convert nightly rates into realized revenue.

Is Airbnb profitable in Todos Santos?

Occupancy of 33.0% means Todos Santos is a more selective market. Profitability is achievable but requires careful cost management, premium positioning, or targeting longer stays to reduce turnover. Average annual revenue is $24,286, but individual returns depend on property type, location within the city, and the host's operating efficiency.

How far in advance do guests book Airbnb in Todos Santos?

The average booking lead time in Todos Santos is about 57 days — a longer planning horizon typical of destination or vacation markets where travelers book well in advance. Hosts who understand their market's booking cadence can adjust minimum stays and pricing windows accordingly.

What are the best neighborhoods for Airbnb in Todos Santos?

Based on AirROI's analysis, some of the top neighborhoods for short-term rentals in Todos Santos include Centro, La Pastora, Pescadero. Each area attracts different guest profiles — from business travelers to leisure visitors — so the best location depends on the property type and target audience a host is aiming for. See the full neighborhood breakdown above.

What type of property performs best on Airbnb in Todos Santos?

entire_home listings make up 85.5% of the active supply in Todos Santos. The most common configuration does not always mean the most profitable — operators who identify underserved property types or bedroom counts can sometimes outperform the market average by filling a gap in local supply.

How does Todos Santos compare to nearby Airbnb markets?

Among neighboring markets, Cabo Frailes posts $46,118 in average annual revenue with 29.4% occupancy, compared to Todos Santos's $24,286 and 33.0%. Comparing nearby markets helps investors understand whether a destination's performance reflects local demand or broader regional trends.

What is the average length of stay in Todos Santos?

The average Airbnb stay length in Todos Santos is about 4.9 nights. That matters for turnover, cleaning operations, and pricing strategy because shorter stays increase changeovers while longer stays can smooth occupancy and reduce operational friction.

What is the average Airbnb guest rating in Todos Santos?

Airbnb listings in Todos Santos average 4.88 out of 5 overall. About 41.1% of listings carry the guest favorite badge, which suggests a meaningful share of inventory is competing on review quality rather than price alone.

Which amenities boost Airbnb revenue in Todos Santos?

Pool and Dishwasher are among the strongest revenue-linked amenities in Todos Santos. In AirROI's latest dataset, listings with these amenities outperform those without on average revenue, which makes amenities analysis useful for prioritizing investment and listing upgrades.

Do Airbnb hosts charge cleaning fees in Todos Santos?

Yes. About 81.0% of active Airbnb listings in Todos Santos charge a cleaning fee, and the average fee is $96. The more important operating benchmark is how much of gross revenue that fee consumes, not just the absolute dollar amount.

What percentage of Airbnb hosts are Superhosts in Todos Santos?

A 59.2% Superhost rate signals a highly competitive market where review quality and responsiveness are table stakes, not differentiators.

About AirROI Market Data

AirROI tracks over 20 million properties across 190+ countries and maintains 15+ years of historical performance data, making it one of the deepest Airbnb and STR intelligence platforms available. The analytics pipeline aggregates listing-level data monthly — revenue, occupancy, nightly rates, RevPAR, guest demographics, booking patterns, and competitive supply — so investors and operators can benchmark any market against its own history and against neighboring destinations.

Real estate investors, property managers, financial institutions, hedge funds, tourism boards, hospitality consultants, tech platforms, and academic researchers rely on AirROI data to underwrite acquisitions, optimize pricing, model macro trends, and conduct peer-reviewed research. Data is available through in-depth market reports like this one and the Airbnb API with 22 endpoints and an Airbnb MCP Server for AI agents.

AirROI proprietary analytics as of 2026-03-31. Metrics reflect trailing twelve-month aggregates from active listings. Revenue figures are market averages, not projections. Neighborhood descriptions are AI-generated and reviewed for accuracy. For full methodology, see the data methodology page.

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