Airbnb market data · 202512 months to May 2025
Best, Netherlands Airbnb Market Data: Revenue, Occupancy & Trends
The average Airbnb in Best brought in €10,875 over the 12 months through May 2025, across just 21 active listings, so a single property can move that figure.
AirROI's latest figures for Best run through May 2025.
The short answer
Best Airbnb Market at a Glance
Listings averaged €186 a night and were booked on 25% of available nights.
Timing matters: in October, the best month, the average listing earned about 22.9 times as much as in December, the slowest. With only 21 active listings, a few bookings can reorder the months.
With 21 active listings, Best is the 22nd-largest of 29 North Brabant markets AirROI tracks.
Browse the live Best Airbnb market See Every Best ListingRevenue
How Much Do Airbnb Hosts Make in Best?
Gross bookings per Best listing averaged €10,875 over the 12 months to May 2025 (North Brabant average: €19,093), before cleaning, platform and management costs and taxes.
The average Best listing brought in €8,770 in October, its best month, and €383 in December, its slowest. The three strongest months bring in 56% of a full year's revenue, where an even calendar would give any three months 25%.
Across Best's 21 active listings, monthly revenue by tier:
- Best-in-class properties (top 10%) earn €5,790+ a month, about 4.1 times the typical property.
- Strong performers (top 25%) earn €3,660 or more, roughly €2,300 a month above the median.
- Typical properties (median) earn about €1,410 a month.
- Entry-level properties (bottom 25%) earn €950 or less, about two-thirds of the median.
These are monthly figures for listings active in each month. The annual average above also counts listings that operated for only part of the year, so it runs below twelve times these figures.
October earned about 22.9 times what December did
Average revenue per active listing, by month
The dashed line is the average of the months shown, €2,490. Dashed: May left out, as the latest month's data looks incomplete.
Best Airbnb Data by Month
Latest 12 months in the May 2025 data.
October led on revenue and bookings; nightly rates peaked in January.
| Month | Avg. Revenue | Occupancy | Avg. Nightly Rate | Booking Lead Time |
|---|---|---|---|---|
| Jun 2024 | €4,120 | 38.3% | €162 | 223 days |
| Jul 2024 | €3,579 | 40.5% | €156 | 183 days |
| Aug 2024 | €1,780 | 15.7% | €153 | 59 days |
| Sep 2024 | €1,916 | 25.9% | €154 | 205 days |
| Oct 2024 | €8,773 | 93.5% | €156 | 122 days |
| Nov 2024 | €608 | 30.0% | €157 | 9 days |
| Dec 2024 | €383 | 14.9% | €155 | 7 days |
| Jan 2025 | €561 | 16.1% | €186 | 6 days |
| Feb 2025 | €485 | 16.9% | €175 | 8 days |
| Mar 2025 | €2,742 | 37.6% | €180 | 96 days |
| Apr 2025 | €2,473 | 30.5% | €181 | 119 days |
| May 2025* | €2,198 | 21.9% | €183 | 154 days |
Averages per active listing in each month. Highlighted: the highest-revenue month. Booking lead time is the days between booking and check-in for stays in that month. *May 2025 is the latest month and looks incomplete: its occupancy sits well below the calendar months either side of it, as the latest month often does before late bookings are recorded. It may be revised and is not counted as a best or worst month.
Location, size and how a home is run move its income far more than a city average shows. For a range on one Best address, run it through the Airbnb calculator.
Profit
Is an Airbnb in Best Profitable?
Yes, when it's run well. The average Best Airbnb took in €10,875 in the 12 months to May 2025, and run by its owner at everyday costs, about €660 a month of that is left after running costs, so a home that costs less than that to own or rent makes money. A listing in the top quarter leaves about €1,740 a month.
These amounts come before housing costs. Where the mortgage or rent is less each month, the difference is profit; a home owned outright keeps it all after property tax, home insurance and any building or condo fees.
Best Airbnb Income, Expenses and Profit per Year
| Line | Average listing | Top-quarter listing |
|---|---|---|
| Money in | ||
| Gross bookings | €10,875 | €28,240 |
| Running costs | ||
| Airbnb's fee15.5% of bookings, Airbnb's standard host-only fee | −€1,690 | −€4,380 |
| Utilities and internetAbout 5% of bookings | −€540 | −€1,410 |
| Guest suppliesToiletries, coffee, paper goods: about 2% | −€220 | −€560 |
| Repairs and upkeepIncluding linens and small replacements: about 3% | −€330 | −€850 |
| Short-term rental insuranceOne policy, on top of Airbnb's free AirCover | −€110 | −€110 |
| Permit and registrationWhere one is required | −€50 | −€50 |
| Management€0 when you run it; co-hosts charge from about 10% of nightly bookings | €0 | €0 |
| Pricing and messaging toolsOptional; Airbnb's own tools are free | €0 | €0 |
| Lodging taxesAdded to the guest's bill and passed on | €0 | €0 |
| Total running costsAbout 27% of bookings | −€2,940 | −€7,360 |
| Left for housing costs, then profit | €7,935about €660 a month | €20,880about €1,740 a month |
| Housing costs | ||
| Mortgage or rent, property tax, home insurance, building or condo fees | Depend on the home | |
Estimate Your Own Best Airbnb Profit
The estimate starts from Best's average listing, run by its owner. Change how the listing performs, who runs it and who cleans to see what is left for the mortgage or rent.
To work out the profit on one Best home, with its price, its mortgage or rent and your own costs, use the Airbnb profit calculator. It starts from the comparable listings around the address.
How Best's Top Earners Get There
- More nights booked. The busiest quarter of Best listings are booked on 39% or more of their nights, against 27% for the median listing. Ten more booked nights a year at the median rate of €105 adds about €1,070 in bookings.
- Prices that follow demand. Ranked by price, the top quarter charge €250 a night or more, against a median of €105. That is a separate ranking from the busiest quarter, so the two marks don't multiply into one listing's takings. For the average listing, a 10% higher rate on the nights it already books adds about €1,090 a year.
- Open for the busy months. October brought the average listing about €8,770, against €383 in December, so a calendar that is open and full in the busy months carries the year.
What a listing keeps comes down to the figures this page measures: nightly rate, nights booked and the months it's open. A listing at the top-quarter mark takes in about €2,350 a month, against €910 for the average one.
Occupancy
What Is the Airbnb Occupancy Rate in Best?
Best listings were booked on 25% of the nights they were open over the past year, 19 percentage points below the North Brabant average (44%) and 20 points below the Netherlands average (45%). Occupancy swings from 15% in December to 94% in October.
Across Best's 21 active listings, the share of open nights booked by tier:
- Best-in-class properties (top 10%) are booked 64%+ of open nights, 37 points above the median.
- Strong performers (top 25%) fill 39% or more, roughly three nights a week.
- Typical properties (median) fill about 27% of open nights.
- Entry-level properties (bottom 25%) fill 18% or less, under two nights a week.
October was the busiest month in Best, December the quietest
Share of open nights booked, by month
Dashed: May data incomplete. The 12-month rate of 25% averages each listing's whole year, slow months included; each month here counts only the listings booked in it.
Nightly rates
How Much Does an Airbnb Cost per Night in Best?
The average nightly rate in Best, known as ADR (average daily rate), was €186 over the past year, about 16% above the North Brabant average of €160 and about 17% below the Netherlands average of €225. Averaged month by month, rates peak in January at about €185 and bottom out in August and September at about €155.
Across Best's 21 active listings, nightly rates by tier:
- Best-in-class properties (top 10%) charge €370+ a night, about 3.5 times the median.
- Strong performers (top 25%) charge €250 or more, about €150 above the median.
- Typical properties (median) charge about €105 a night.
- Entry-level properties (bottom 25%) charge €96 or less, about 10% below the median.
January rates ran 22% above August's
Average nightly rate (ADR), by month
The dashed line is the average of the months shown, €165. Dashed: May data incomplete. The 12-month ADR of €186 averages each listing's own rate across its whole year; the monthly points average listings month by month, so the two differ.
Seasonality
Best and Worst Months for Airbnb in Best
With only 21 active listings, the monthly pattern in Best is noisy, since a few long or pricey stays can lift a month; revenue peaked in October and bottomed out in December.
How Far in Advance Do Guests Book Airbnb in Best?
Guests book Best stays 87 days ahead on average (about three months), so guests here plan well ahead. June stays are booked furthest out, about 223 days ahead, and January stays closest to arrival, about 6 days. A typical June booking is made in early November.
June stays are booked furthest ahead
Average days between booking and check-in, by month of stay
Dashed: May data incomplete. The 12-month figure of 87 days averages each listing's year as a whole; each month here averages only the listings with stays in it.
Permits
Airbnb Permits and Registration in Best
57% of the 21 active listings in Best display a registration, permit or license number. The share shows what hosts display, not what local rules allow: it can't show whether new permits are still issued, or whether limits on nights, zones or property types apply.
Registration, permit, zoning and tourist-tax rules vary by address and change often, so confirm them with the local authority before buying or listing in Best.
Neighborhoods
Best Neighborhoods for Airbnb in Best
AirROI's area guide picks eight Best neighborhoods that draw short-term rental guests, led by Best Centrum, Bestseller Forest and Oude Dijk. The picks reflect guest appeal, not earnings data or permit eligibility, so check local permit rules for a specific address before buying.
| Area | Who it suits | Landmarks nearby |
|---|---|---|
| Best Centrum | The central area of Best offers convenient access to shops, restaurants, and public transport, making it appealing for travelers seeking convenience and local experiences. | Nuenen, The Village of Vincent Van Gogh, Best Zoo, Sint Servatius Church, De Kuilen Park, Geldrop Castle |
| Bestseller Forest | A nature-rich area ideal for outdoor enthusiasts, this location is great for those looking for a peaceful retreat during their stay in the Netherlands. | De Grooten Kooi, Natuurgebied Het Malpie, Bestse Bergen, Buitenmuseum, Hiking Trails |
| Oude Dijk | A historical neighborhood that provides a glimpse of the local culture and history, attracting visitors interested in heritage and tradition. | Historic Windmill, Old Dijk Mansion, Church of St. Peter, Museum of Best, Local markets |
| Valkenswaard | Close to Best, this area offers many recreational activities and access to local attractions, ideal for families and groups. | Gerarduszaal, De Berenkuil, Valkenswaardse Heide, Theatre De Jente, Local festivals |
| Park Molenbeek | A tranquil area surrounded by parks and waterways, it's perfect for relaxation and nature walks, appealing to families and couples. | Molenbeek Waterway, Children's playgrounds, Walking paths, Picnic areas, Community events |
| Best Western Hotel | Hotel-centric area offering upscale accommodations and services, attracting business travelers and those attending local events. | Local conference centers, Shopping centers, Restaurants and bars, Nearby golf courses, Business parks |
| Gerarduskerk | A culturally rich area with significant historical landmarks, ideal for tourists wishing to explore local history and architecture. | Gerarduskerk Church, Heritage walking tours, Local community events, Art galleries, Cafés |
| Heerewaarden | A peaceful, suburban area that provides a unique glimpse into Dutch country living while still being close to urban conveniences. | Local farms, Countryside cycling routes, Annual harvest festivals, Artisan markets, Nature parks |
Area descriptions are AI-assisted from public sources and are not checked against zoning.
Nearby markets
Best vs. Nearby Airbnb Markets
Of the eight nearby markets in the table, all within 25 km, Diessen (16 km away, 42 listings) earned the most per listing, about 2.3 times as much as Best. Oisterwijk was the busiest, booked on 47% of nights against 25% in Best.
| Market | Listings | Avg. annual revenue | Avg. nightly rate | Occupancy |
|---|---|---|---|---|
| Sint-Oedenrode 7 km | 30 | €16,640 | €143 | 41% |
| Oirschot 8 km | 38 | €17,499 | €235 | 35% |
| Eindhoven 8 km | 386 | €16,218 | €131 | 46% |
| Veldhoven 10 km | 39 | €13,201 | €128 | 44% |
| Oisterwijk 15 km | 86 | €22,653 | €152 | 47% |
| Diessen 16 km | 42 | €24,810 | €160 | 44% |
| 's-Hertogenbosch 22 km | 104 | €22,610 | €196 | 46% |
| Tilburg 25 km | 199 | €18,938 | €136 | 45% |
Other Airbnb Markets in North Brabant
- Breda Airbnb data 118 listings
- Kaatsheuvel Airbnb data 43 listings
- Oss Airbnb data 33 listings
- Baarle-Nassau Airbnb data 32 listings
FAQ
Best Airbnb FAQ
How much do Airbnb hosts make in Best?
An active Best Airbnb grossed €10,875 on average in the 12 months to May 2025, according to AirROI's tracking of 21 active listings. That is before cleaning, management, taxes and financing. Busier, better-run listings do far better: the top quarter took in €3,660 or more in a typical month.
How much can I make on Airbnb in Best?
It depends most on the home's size, location and how it's run. The middle half of Best listings earn between €950 and €3,660 in a typical month, and the top tenth €5,790 or more. For one home, enter its address and bedroom count in the Airbnb income calculator: it compares the home with similar listings nearby.
What is the average Airbnb occupancy rate in Best?
Listings in Best were booked on 25% of available nights over the past year. That compares with 44% for the North Brabant average. October was the busiest month.
How much does an Airbnb cost per night in Best?
The average booked night in Best cost €186 before fees. Half of listings charge between €96 and €250, so bedroom count and location move the price more than the average suggests.
Do you need a permit for an Airbnb in Best?
In Best, 57% of active listings display a registration, permit or license number. The share shows what hosts display, not what the rules allow, so confirm registration, permit and tourist-tax rules with the local authority before buying.
Is Airbnb profitable in Best?
Yes, when it's run well. The average Best Airbnb grossed €10,875 in the 12 months to May 2025, 43% below the North Brabant average of €19,093, though with only 21 active listings a single property can move that figure. Run by its owner, with everyday costs for Airbnb's fee, utilities, supplies, upkeep and insurance, €7,935 a year (about €660 a month) is left before the mortgage or rent. A home that costs less than that to own or rent makes a profit, and a listing at the top-quarter mark leaves about €1,740 a month. Check a specific home in the Airbnb estimator.
When is Airbnb peak season in Best?
October paid best over the past year, at €8,770 per active listing, and December paid least. The month-by-month table above shows how rates and bookings each move.
How far in advance do guests book Airbnbs in Best?
Best stays were booked 87 days (about three months) before arrival on average over the past year, so a listing that opens its calendar late misses many bookings.
What are the best neighborhoods for Airbnb in Best?
Best Centrum, Bestseller Forest and Oude Dijk draw the most short-term rental interest in Best. The neighborhood guide explains what brings guests to each.
How many Airbnbs are there in Best?
AirROI counted 21 active Airbnb listings in Best as of May 2025. The closest tracked market is Sint-Oedenrode, 7 km away.
Method
About This Data
Figures on this page cover 21 active Airbnb listings in Best from June 2024 to May 2025 (trailing twelve months). AirROI refreshes them monthly from listing-level booking and calendar data covering 20+ million properties worldwide. AirROI measures bookings in US dollars; this page shows them in euros at €0.86 per US$, the typical rate from November 2025 to October 2026. Annual revenue averages every listing active during the period, including those listed for only part of it; monthly figures average the listings active in each month; the tier lists show the spread. Neighborhood descriptions are AI-assisted. See the methodology for definitions.
Need this programmatically? The same metrics are available through the AirROI Airbnb Data API and bulk downloads in the data portal.