Walee Villa6 •Eirene 3BR Private Pool •Crystal Bay Entire home · 3 bedrooms Rated 4.83 - Revenue
- ฿2.4M
- Occupancy
- 86.3%
- Daily rate
- ฿7,501
Airbnb market data · 202612 months to September 2026
The average Airbnb in Tambon Maret brought in ฿545,843 over the 12 months through September 2026, about 6% less than the Chang Wat Surat Thani average of ฿578,517.
The short answer
Tambon Maret is cheaper but busier than the Chang Wat Surat Thani average. Listings averaged ฿3,575 a night and were booked on 48% of available nights, against ฿6,095 and 42% for the Chang Wat Surat Thani average.
Timing matters: in August, the best month, the average listing earned about twice as much as in September, the slowest. With only 41 active listings, a few bookings can reorder the months.
With 41 active listings, Tambon Maret is the third-largest of 3 Chang Wat Surat Thani markets AirROI tracks.
Browse the live Tambon Maret Airbnb market See Every Tambon Maret ListingRevenue
Gross bookings per Tambon Maret listing averaged ฿545,843 over the 12 months to September 2026 (Chang Wat Surat Thani average: ฿578,517), before cleaning, platform and management costs and taxes.
The average Tambon Maret listing brought in ฿101,000 in August, its best month, and ฿48,500 in September, its slowest. The three strongest months bring in 33% of a full year's revenue, where an even calendar would give any three months 25%.
In a typical month, a top-quarter listing earns at least five times as much as a bottom-quarter one.
These are monthly figures for listings active in each month. The annual average above also counts listings that operated for only part of the year, so it runs below twelve times these figures.
August earned about twice what September did
Average revenue per active listing, by month, September 2025 to August 2026
The dashed line is the average of the months shown, ฿75,000.
Latest 12 months in the September 2026 data. September's figures are still coming in, so the rows run to August.
August 2026 led on revenue and nightly rate; bookings peaked in February 2026.
| Month | Avg. Revenue | Occupancy | Avg. Nightly Rate | RevPAR | Booking Lead Time | Avg. Length of Stay |
|---|---|---|---|---|---|---|
| Sep 2025 | ฿48,461 | 43.4% | ฿3,359 | ฿1,615 | 31 days | 7.2 nights |
| Oct 2025 | ฿53,404 | 52.9% | ฿3,033 | ฿1,723 | 27 days | 9.2 nights |
| Nov 2025 | ฿53,288 | 49.0% | ฿2,986 | ฿1,776 | 34 days | 10.3 nights |
| Dec 2025 | ฿80,901 | 66.1% | ฿3,904 | ฿2,610 | 76 days | 10.1 nights |
| Jan 2026 | ฿97,391 | 64.2% | ฿4,504 | ฿3,142 | 91 days | 14.3 nights |
| Feb 2026 | ฿94,962 | 74.3% | ฿4,131 | ฿3,391 | 82 days | 12.1 nights |
| Mar 2026 | ฿77,361 | 67.7% | ฿3,669 | ฿2,496 | 68 days | 8.9 nights |
| Apr 2026 | ฿69,726 | 61.9% | ฿3,454 | ฿2,324 | 80 days | 9 nights |
| May 2026 | ฿60,396 | 54.5% | ฿3,485 | ฿1,948 | 65 days | 9.4 nights |
| Jun 2026 | ฿74,498 | 57.0% | ฿3,690 | ฿2,483 | 68 days | 10.9 nights |
| Jul 2026 | ฿89,177 | 51.3% | ฿4,439 | ฿2,877 | 89 days | 9.3 nights |
| Aug 2026 | ฿100,894 | 53.9% | ฿4,572 | ฿3,255 | 77 days | 6.5 nights |
Averages per active listing in each month. Highlighted: the highest-revenue month of the 12. RevPAR is the month's revenue spread over its nights, booked or not. Booking lead time is the days between booking and check-in, and length of stay the nights per booking, for stays in that month.
These are market-wide figures. To see what one particular Tambon Maret home could earn, enter its address, bedrooms and guests in the Airbnb calculator; it compares the home with similar listings nearby.
Profit
Yes, when it's run well. The average Tambon Maret Airbnb took in ฿545,843 in the 12 months to September 2026, and run by its owner at everyday costs, about ฿33,300 a month of that is left after running costs, so a home that costs less than that to own or rent makes money. A listing in the top quarter leaves about ฿89,100 a month.
Cleaning it yourself keeps the ฿17,600 a year guests pay in cleaning fees, for about ฿34,700 a month. Handing the listing to a co-host at about 10% of nightly bookings still leaves about ฿28,900 a month.
These amounts come before housing costs. Where the mortgage or rent is less each month, the difference is profit; a home owned outright keeps it all after property tax, home insurance and any building or condo fees.
| Line | Average listing | Top-quarter listing |
|---|---|---|
| Money in | ||
| Nightly bookings | ฿528,243 | ฿1,397,500 |
| Cleaning fees guests pay3% of Tambon Maret bookings | ฿17,600 | ฿46,500 |
| Gross bookings | ฿545,843 | ฿1,444,000 |
| Running costs | ||
| Airbnb's feeAbout 12%: 15.5% for the 73% of Tambon Maret listings on Simplified Pricing, 3% for the rest | −฿66,300 | −฿175,400 |
| Cleaning and laundryPaid for by the cleaning fee; ฿0 if you clean yourself | −฿17,600 | −฿46,500 |
| Utilities and internetAbout 5% of bookings | −฿27,300 | −฿72,200 |
| Guest suppliesToiletries, coffee, paper goods: about 2% | −฿10,900 | −฿28,900 |
| Repairs and upkeepIncluding linens and small replacements: about 3% | −฿16,400 | −฿43,300 |
| Short-term rental insuranceOne policy, on top of Airbnb's free AirCover | −฿5,500 | −฿5,500 |
| Permit and registrationWhere one is required | −฿2,700 | −฿2,700 |
| Management฿0 when you run it; co-hosts charge from about 10% of nightly bookings | ฿0 | ฿0 |
| Pricing and messaging toolsOptional; Airbnb's own tools are free | ฿0 | ฿0 |
| Lodging taxesAdded to the guest's bill and passed on | ฿0 | ฿0 |
| Total running costsAbout 24% of bookings, plus cleaning paid for by the cleaning fee | −฿146,700 | −฿374,500 |
| Left for housing costs, then profit | ฿399,143about ฿33,300 a month | ฿1,069,500about ฿89,100 a month |
| Housing costs | ||
| Mortgage or rent, property tax, home insurance, building or condo fees | Depend on the home | |
The estimate starts from Tambon Maret's average listing, run by its owner. Change how the listing performs, who runs it and who cleans to see what is left for the mortgage or rent.
To work out the profit on one Tambon Maret home, with its price, its mortgage or rent and your own costs, use the Airbnb profit calculator. It starts from the comparable listings around the address.
What a listing keeps comes down to the figures this page measures: nightly rate, nights booked and the months it's open. A listing at the top-quarter mark takes in about ฿120,300 a month, against ฿45,500 for the average one.
Occupancy
Tambon Maret listings were booked on 48% of the nights they were open over the past year, 6 percentage points above the Chang Wat Surat Thani average (42%) and 8 points above the Thailand average (40%). Occupancy swings from 43% in September to 74% in February.
The busiest tenth of listings are booked about 2.5 times as often as the bottom quarter.
February was the busiest month in Tambon Maret, September the quietest
Share of open nights booked, by month, September 2025 to August 2026
The 12-month rate of 48% averages each listing's whole year, slow months included; each month here counts only the listings booked in it.
Nightly rates
The average nightly rate in Tambon Maret, known as ADR (average daily rate), was ฿3,575 over the past year, about 41% below the Chang Wat Surat Thani average of ฿6,095 and about 14% below the Thailand average of ฿4,180. Rates swing with the seasons, from about ฿2,985 in October and November to about ฿4,570 in January and August.
Prices span a wide range: the top 10% charge about 6.1 times the rate of the bottom quarter.
August rates ran 53% above November's
Average nightly rate (ADR), by month, September 2025 to August 2026
The dashed line is the average of the months shown, ฿3,770. The 12-month ADR of ฿3,575 averages each listing's own rate across its whole year; the monthly points average listings month by month, so the two differ.
RevPAR, or revenue per available night, divides a listing's income by every night it was open to book, so it rises with both price and bookings. In Tambon Maret it averaged ฿1,920 over the past year, from about ฿1,620 in September to about ฿3,390 in February.
A small group of listings earns several times more per open night than the rest.
February RevPAR was about twice September's
Revenue per open night (RevPAR), by month, September 2025 to August 2026
The dashed line is the average of the months shown, ฿2,470. The 12-month RevPAR of ฿1,920 averages each listing's whole year, slow months included; each month here counts only the listings booked in it.
Seasonality
With only 41 active listings, the monthly pattern in Tambon Maret is noisy, since a few long or pricey stays can lift a month; revenue peaked in August and bottomed out in September.
Guests book Tambon Maret stays 64 days ahead on average (about two months), so guests here plan well ahead. January stays are booked furthest out, about 91 days ahead, and October stays closest to arrival, about 27 days. A typical January booking is made in mid-October.
January stays are booked furthest ahead
Average days between booking and check-in, by month of stay, September 2025 to August 2026
Permits
None of the 41 active listings in Tambon Maret display a registration, permit or license number. That doesn't mean no rules apply: some places don't ask hosts to show a number on the listing, and listing data doesn't capture every scheme.
Registration, permit, zoning and tourist-tax rules vary by address and change often, so confirm them with the local authority before buying or listing in Tambon Maret.
Neighborhoods
AirROI's area guide picks eight Tambon Maret neighborhoods that draw short-term rental guests, led by Lamai Beach, Chaweng Beach and Fisherman's Village. The picks reflect guest appeal, not earnings data or permit eligibility, so check local permit rules for a specific address before buying.
| Area | Who it suits | Landmarks nearby |
|---|---|---|
| Lamai Beach | One of the most popular beaches on Koh Samui, known for its laid-back vibe and family-friendly atmosphere. Great for tourists seeking relaxation, dining, and entertainment. | Lamai Beach, Grandfather and Grandmother Rocks, Lamai Night Plaza, Wat Lamai, Tamarind Springs Forest Spa |
| Chaweng Beach | The most famous beach in Koh Samui, known for its nightlife and vibrant atmosphere. Ideal for attracting younger crowds and party-goers. | Chaweng Beach, Central Festival Samui, Barbecue areas, Restaurants and nightlife, Chaweng Walking Street |
| Fisherman's Village | A charming beachfront area in Bophut with a rustic feel, great for boutique shopping and dining. Popular with families and couples. | Fisherman's Village, Bophut Beach, Bophut Night Market, The Samui Institute of Thai Culinary Arts, Wat Phu Khao Thong |
| Bang Po Beach | A quieter beach area ideal for relaxation and families. Offers a more local experience away from the tourist hustle and bustle. | Bang Po Beach, Maenam Beach nearby, Wat Phu Khao Thong, Local seafood restaurants, Fishing villages |
| Maenam Beach | Known for its laid-back vibe, it's a great destination for families and long-term stays. Offers beautiful sunsets and local dining options. | Maenam Beach, Wat Nongkao, Maenam Walking Street, Local markets, Yoga retreats |
| Big Buddha | Home to the iconic Big Buddha statue, this area attracts tourists and offers a unique cultural aspect. Great for short-term rental opportunities. | Big Buddha Temple, Wat Plai Laem, Plai Laem Beach, Lad Koh Viewpoint, Local shops |
| Lipa Noi Beach | Famous for its stunning sunsets and shallow waters, Lipa Noi is perfect for families with children and those looking for a serene environment. | Lipa Noi Beach, Nikki Beach Club, The Spa Samui, Local food vendors, Hiking trails nearby |
| Choeng Mon Beach | A tranquil beach area with a mix of upscale resorts and local charm, appealing to families and couples looking for a romantic getaway. | Choeng Mon Beach, Samui Football Golf, Choeng Mon Night Market, Local restaurants, Wat Plai Laem nearby |
Area descriptions are AI-assisted from public sources and are not checked against zoning.
Listings
Entire homes make up 80% of listings in Tambon Maret, alongside 8 private-room listings (20%). Houses are the most common property type at 61%, about 2.5 times the share of apartments and condos (24%).
Mostly entire homes, with a private-room segment
Tambon Maret Airbnb listings by room type
| Room type | Share of listings | Listings |
|---|---|---|
| Entire home | 80.5% | 33 |
| Private room | 19.5% | 8 |
Listings by property type
Tambon Maret Airbnb listings by property type
| Property type | Share of listings | Listings |
|---|---|---|
| House | 61.0% | 25 |
| Apartment/Condo | 24.4% | 10 |
| Hotel/Boutique | 14.6% | 6 |
One-bedroom homes are the most common size in Tambon Maret (45% of entire homes), and 32% have three or more bedrooms. Shares are of the 31 entire homes that give a bedroom count; rented rooms are left out.
Tambon Maret entire homes by number of bedrooms
Entire homes with each number of bedrooms, of those with a bedroom count on file
| Bedrooms | Share of entire homes with a bedroom count | Entire homes |
|---|---|---|
| Studio | 3.2% | 1 |
| 1 bedroom | 45.2% | 14 |
| 2 bedrooms | 19.4% | 6 |
| 3 bedrooms | 32.3% | 10 |
A typical one-bedroom home in Tambon Maret earned ฿12,400 over the past year, against ฿1,090,000 for a three-bedroom home.
| Home size | Listings | Typical annual revenue (median) | Average annual revenue | Avg. nightly rate | Occupancy |
|---|---|---|---|---|---|
| 1 bedroom | 14 | ฿12,400 | ฿149,000 | ฿1,776 | 38% |
| 3 bedrooms | 10 | ฿1,090,000 | ฿1,380,000 | ฿7,099 | 63% |
Most Tambon Maret listings are sized for couples and small families: 70% sleep four guests or fewer, and none take eight or more. Shares are of the 37 listings with a guest capacity on file (90% of the market).
Tambon Maret listings by guest capacity
Share of listings by the number of guests they sleep, of those with a capacity on file
| Guest capacity | Share of listings with a capacity on file | Listings |
|---|---|---|
| 2 guests | 51.4% | 19 |
| 3 guests | 5.4% | 2 |
| 4 guests | 13.5% | 5 |
| 6 guests | 29.7% | 11 |
Tambon Maret hosts set up an average of 1.7 beds per listing, close to one bed per bedroom. About three in ten listings (29%) show their exact location on the listing map; the rest show an approximate area.
Pools are common in Tambon Maret: 73% of listings have one, and 93% offer free parking on site. Only 61% of listings offer a kitchen.
Share of Tambon Maret listings with each common amenity
Guests
Tambon Maret runs on foreign visitors: 100% of guests who left reviews live outside Thailand. Germany leads with 30% of reviewers, ahead of the United Kingdom at 15%. Guests speak a mix of languages: English leads at 44%, followed by German and French.
100% of Tambon Maret guests come from abroad
Where guests who left reviews live
Where Tambon Maret guests come from: top cities
Share of guests who left reviews
| Origin city | Share of guests |
|---|---|
| Berlin | 3.4% |
| Munich | 3.4% |
| London | 3.4% |
| Zürich | 2.6% |
Where Tambon Maret guests come from: top countries
Share of guests who left reviews
| Origin country | Share of guests |
|---|---|
| Germany | 30.3% |
| United Kingdom | 14.8% |
| France | 13.1% |
| United States | 7.4% |
| Switzerland | 5.7% |
Languages spoken by Tambon Maret guests
Share of guests who left reviews
| Language | Share of guests |
|---|---|
| English | 44.0% |
| German | 21.4% |
| French | 10.7% |
| Spanish | 7.1% |
| Russian | 3.6% |
Tambon Maret Airbnbs average 4.70 stars, and 27% of listings hold Airbnb's Guest Favorite badge. Guests are toughest on value for money: it scores 4.65, against 4.82 for host communication and check-in.
Communication and check-in score highest in Tambon Maret; value is lowest
Average guest rating out of 5 by category; the bars start at 4.0
| Category | Average rating (out of 5) |
|---|---|
| Accuracy | 4.69 |
| Cleanliness | 4.68 |
| Communication | 4.82 |
| Location | 4.78 |
| Check-in | 4.82 |
| Value | 4.65 |
Booking patterns
About six in ten Tambon Maret listings are open to guests more than 180 days a year, and 39% are booked or blocked that many days. The most common booked-or-blocked total is 181 to 270 days a year, covering 32% of listings; blocked nights include any the host closes off.
Days a year Tambon Maret listings are open to guests
Share of listings by days a year
| Days a year | Share of listings | Listings |
|---|---|---|
| 271-366 days | 36.6% | 15 |
| 181-270 days | 24.4% | 10 |
| 91-180 days | 31.7% | 13 |
| 31-90 days | 7.3% | 3 |
Days a year Tambon Maret listings are booked or blocked
Share of listings by days a year
| Days a year | Share of listings | Listings |
|---|---|---|
| 271-366 days | 7.3% | 3 |
| 181-270 days | 31.7% | 13 |
| 91-180 days | 24.4% | 10 |
| 31-90 days | 9.8% | 4 |
| 1-30 days | 26.8% | 11 |
The average Tambon Maret booking lasts 8.8 nights, longest in January and shortest in August. Listings took about 18 bookings each over the year. Nearly nine in ten listings that give a check-in time set it at 3 p.m., with check-out usually at 11 a.m.
Average length of stay by month in Tambon Maret
Average nights per booking, by month of stay
Only 29% of listings in Tambon Maret accept stays of one or two nights; the most common minimum is three nights.
Minimum stay set by Tambon Maret listings
Share of listings by the shortest stay they accept, from one night to 30 or more
Firm is the most common cancellation policy in Tambon Maret, used by 85% of listings; it refunds guests in full only if they cancel at least 30 days before check-in. Hosts here lean strict: about nine in ten listings use Firm or stricter terms, against 7% on Flexible or Moderate.
Cancellation policies of Tambon Maret listings, from most to least flexible
Share of listings by the policy they use
About three-quarters of Tambon Maret listings charge a cleaning fee. The typical fee is ฿941, and some higher fees lift the average to ฿1,577. Spread over the average stay of 8.8 nights, that adds roughly ฿105 a night to what guests pay. For listings that charge one, cleaning fees make up about 3% of gross revenue.
Top earners
The top-grossing Airbnb in Tambon Maret, a three-bedroom home, took in ฿2,370,000 over the past year, about 4.3 times the city's average of ฿546,000.
Walee Villa6 •Eirene 3BR Private Pool •Crystal Bay Entire home · 3 bedrooms Rated 4.83
Sola Villa – Lamai Jungle View – 3 Bedrooms Entire home · 3 bedrooms Rated 4.78
Villa Saowanee 8 • 3BR Pool Villa • Lamai Samui Entire home · 3 bedrooms Rated 4.94
Villa Saowanee 4 • 3BR Pool Villa • Lamai by MO Entire home · 3 bedrooms Rated 4.93
Villa Saowanee 3 • 3BR Pool Villa • Lamai by MO Entire home · 3 bedrooms Rated 4.93
Villa Nela - Peaceful Sea View Managed by S&P Entire home · 2 bedrooms Rated 4.63 Only 7% of Tambon Maret listings are classed as professionally managed, though 39% of listings have a co-host. Superhosts run 41% of listings. Airbnb's Simplified Pricing, where the host pays the whole service fee and guests see one price with no separate Airbnb charge, covers 73% of listings.
Nearby markets
AirROI also tracks listings in this area under another name: Maret (328 active listings) has its own page and is left out of the comparison below.
Of the eight nearby markets in the table, all within 13 km, Bo Put (13 km away, 75 listings) earned the most per listing, about 2.3 times as much as Tambon Maret.
| Market | Listings | Avg. annual revenue | Avg. nightly rate | Occupancy |
|---|---|---|---|---|
| Baan Lamai 1 km | 288 | ฿610,058 | ฿4,419 | 48% |
| Baan Hua Thanon 2 km | 89 | ฿994,038 | ฿9,219 | 43% |
| Baan Chaweng Noi 4 km | 304 | ฿1,227,710 | ฿9,707 | 44% |
| Baan Harn 5 km | 80 | ฿750,015 | ฿8,724 | 37% |
| Baan Chaweng 6 km | 206 | ฿493,531 | ฿4,863 | 39% |
| Ko Samui 8 km | 822 | ฿1,220,506 | ฿12,016 | 43% |
| Ban Bang Khao 8 km | 51 | ฿1,188,899 | ฿14,017 | 35% |
| Bo Put 13 km | 75 | ฿1,279,240 | ฿9,197 | 44% |
See all 3 Chang Wat Surat Thani Airbnb markets
Markets elsewhere in Thailand with a similar nightly rate and occupancy to Tambon Maret:
FAQ
An active Tambon Maret Airbnb grossed ฿545,843 on average in the 12 months to September 2026, according to AirROI's tracking of 41 active listings. That is before cleaning, management, taxes and financing. Busier, better-run listings do far better: the top quarter took in ฿122,000 or more in a typical month.
It depends most on the home's size, location and how it's run. The middle half of Tambon Maret listings earn between ฿24,000 and ฿122,000 in a typical month, and the top tenth ฿182,000 or more. For one home, enter its address and bedroom count in the Airbnb income calculator: it compares the home with similar listings nearby.
Listings in Tambon Maret were booked on 48% of available nights over the past year. That compares with 42% for the Chang Wat Surat Thani average. February was the busiest month.
The average booked night in Tambon Maret cost ฿3,575 before fees. Half of listings charge between ฿1,375 and ฿5,965, so bedroom count and location move the price more than the average suggests.
None of the active Tambon Maret listings display a registration, permit or license number. That doesn't mean no rules apply, so confirm registration, permit and tourist-tax rules with the local authority before buying.
Yes, when it's run well. The average Tambon Maret Airbnb grossed ฿545,843 in the 12 months to September 2026, 6% below the Chang Wat Surat Thani average of ฿578,517. Run by its owner, with the cleaning fee covering the cleaner and everyday costs for Airbnb's fee, utilities, supplies, upkeep and insurance, ฿399,143 a year (about ฿33,300 a month) is left before the mortgage or rent. A home that costs less than that to own or rent makes a profit, and a listing at the top-quarter mark leaves about ฿89,100 a month. Check a specific home in the Airbnb estimator.
August paid best over the past year, at ฿101,000 per active listing, and September paid least. The month-by-month table above shows how rates and bookings each move.
Each night a Tambon Maret listing was open to book earned ฿1,920 on average over the past year, booked or not. That figure, revenue per available night (RevPAR), folds price and occupancy into one number; the top 10% of listings made ฿5,120 or more.
Tambon Maret stays were booked 64 days (about two months) before arrival on average over the past year, so a listing that opens its calendar late misses many bookings.
The average Tambon Maret Airbnb stay lasted 8.8 nights over the past year. A listing took 18 reservations over the year on average.
Guests rate Tambon Maret Airbnbs 4.70 out of 5 on average. Guests score communication highest and value lowest.
Lamai Beach, Chaweng Beach and Fisherman's Village draw the most short-term rental interest in Tambon Maret. The neighborhood guide explains what brings guests to each.
AirROI counted 41 active Airbnb listings in Tambon Maret as of September 2026. The closest tracked market is Baan Lamai, 1 km away.
In Tambon Maret, about three-quarters of listings add a cleaning fee. The median fee is ฿941, and some higher fees lift the average to ฿1,577.
Method
Figures on this page cover 41 active Airbnb listings in Tambon Maret from October 2025 to September 2026 (trailing twelve months). AirROI refreshes them monthly from listing-level booking and calendar data covering 20+ million properties worldwide. AirROI measures bookings in US dollars; this page shows them in Thai baht at ฿32.4 per US$, the typical rate from October 2025 to September 2026. Annual revenue averages every listing active during the period, including those listed for only part of it; monthly figures average the listings active in each month; the tier lists show the spread. Neighborhood descriptions are AI-assisted. See the methodology for definitions.
Need this programmatically? The same metrics are available through the AirROI Airbnb Data API and bulk downloads in the data portal.