Marshfield, England Airbnb Market Data 2026: STR Report & Statistics
How much can you earn on Airbnb in Marshfield, England? Based on AirROI's 2026 dataset (April 2025 – March 2026), the short answer is $40,453 per year — at a $415 nightly rate, 49.1% occupancy, and a $141 RevPAR that reflects a wider gap between nightly rates and realized revenue that rewards occupancy-focused strategies.
With just 18 active listings, Marshfield is a micro-market where moderate demand with room for well-positioned listings to outperform. Supply grew 28.6% and nightly rates have risen, creating an environment where the most bookable listings stand to capture outsized share. Hosts who pair competitive pricing with strong guest experience are well-positioned to convert the growing traveler base into consistent bookings.
Regulation is low with minimal registration requirements, pointing to an operator-friendly environment. In a market this size, differentiated listings with strong reviews can capture outsized returns relative to the competition.
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What Are the Key Airbnb Metrics in Marshfield?
In Marshfield, the headline Airbnb metrics are $40,453 in average annual revenue,49.1% occupancy, $415 ADR, and $141 in RevPAR, and guests book about 68 days in advance.
How Much Do Airbnb Hosts Earn Monthly in Marshfield?
Understanding the monthly revenue variations for Airbnb listings in Marshfield is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Marshfield is typically May, while March often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Marshfield across different performance tiers:
- Best-in-class properties (Top 10%) achieve $8,427+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $4,685 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $3,134 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $2,001, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Marshfield
What Is the Monthly Airbnb Occupancy Rate in Marshfield?
Maximize your bookings by understanding the Marshfield STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while March experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Marshfield:
- Best-in-class properties (Top 10%) achieve 83%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 69% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 51%.
- Entry-level properties (Bottom 25%) average 32% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Marshfield
What Is the Average Airbnb Nightly Rate in Marshfield?
Effective short term rental pricing strategy in Marshfield involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Marshfield typically peaks in December and dips lowest during April. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $985+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $305 or more.
- Typical properties (Median) charge around $188 per night.
- Entry-level properties (Bottom 25%) earn around $148 per night.
Average Daily Rate (ADR) Trend by Month in Marshfield
What Is the RevPAR for Airbnb in Marshfield?
RevPAR in Marshfield is currently $141. Because RevPAR combines nightly rates with realized occupancy, it is one of the cleanest ways to compare how efficiently listings turn demand into revenue across the market.
- Entry-level properties (Bottom 25%) see $76 RevPAR.
- Typical properties (Median) generate $101 RevPAR.
- Strong performers (Top 25%) earn $161 RevPAR.
- Best-in-class (Top 10%) achieve $337 RevPAR.
Average Monthly RevPAR Trend in Marshfield
RevPAR Insights for Marshfield
- The average RevPAR in Marshfield is $141. This metric combines nightly rates with realized occupancy, making it one of the best single-number indicators of market efficiency.
- The gap between the top 10% ($337) and bottom 25% ($76) is $260, indicating significant performance disparity driven by property quality, pricing strategy, and location.
- RevPAR peaks in May and bottoms out in Mar, mirroring the broader seasonal demand pattern and suggesting opportunities for dynamic pricing.
Recommendations for Hosts
- Track your own RevPAR monthly against these Marshfield benchmarks. If your RevPAR falls below the median of $101, examine whether low occupancy or low ADR is the primary drag.
- Top-quartile listings achieve $161+ RevPAR through a combination of competitive pricing, strong reviews, and strategic amenities. Target this tier through incremental improvements.
- Use RevPAR rather than revenue alone when comparing properties of different sizes — it normalizes for available nights and gives a more accurate picture of performance.
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When Is the Peak Season for Airbnb in Marshfield?
Marshfield's peak Airbnb season falls in May, August, July, while the softest stretch is January, February, March. Overall, the market shows highly seasonal trends requiring careful strategy, which should guide pricing, minimum stays, and cash-flow planning.
Peak Season (May, August, July)
- Revenue averages $5,456 per month
- Occupancy rates average 63.2%
- Daily rates average $371
Shoulder Season
- Revenue averages $3,776 per month
- Occupancy maintains around 52.0%
- Daily rates hold near $399
Low Season (January, February, March)
- Revenue drops to average $2,688 per month
- Occupancy decreases to average 37.0%
- Daily rates adjust to average $464
Seasonality Insights for Marshfield
- Airbnb seasonality in Marshfield is pronounced. Revenue swings sharply between peak and low months, which means pricing strategy, minimum-stay settings, and cash reserves all need to account for extended slower periods.
- During the high season, the absolute peak month showcases Marshfield's highest earning potential, with monthly revenues climbing to $5,675, occupancy reaching 70.7%, and ADRs peaking at $490.
- Conversely, the slowest single month marks the market's lowest point — revenue may dip to $2,340, occupancy could drop to 33.6%, and ADRs may adjust to $352.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Marshfield.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability and consider tightening cancellation policies to reduce last-minute gaps.
- Low Season: Offer competitive pricing, extended-stay discounts, and flexible cancellation policies. Target off-season travelers like remote workers, budget-conscious guests, and travelers with flexible schedules.
- Shoulder Seasons: Implement dynamic pricing that bridges peak and low rates. Target weekend travelers, local events, and business visitors. Slightly more flexible terms than peak season can help maintain occupancy without deep discounting.
- In a highly seasonal market like Marshfield, building a cash reserve during the top months is essential for covering fixed costs during the slow period. Automated pricing tools can help capture demand shifts in real time.
Do You Need a License for Airbnb in Marshfield?
Low regulation and minimal registration activity in Marshfield, England, United Kingdom point to an operator-friendly environment. That said, even low-regulation markets may have tax collection requirements, safety standards, or HOA rules that affect short-term rental operations. Always verify the latest short-term rental regulations and Airbnb license requirements directly with local government authorities for Marshfield to ensure full compliance before hosting.
(Source: AirROI data, 2026, finding no licensed listings among those analyzed)
What Are the Best Neighborhoods for Airbnb in Marshfield?
With a compact short-term rental market, Marshfield gives early-mover hosts an advantage in the right neighborhoods. The areas listed below are where guest demand and local attractions converge — a useful lens for investors evaluating whether to enter this market and where to position their listing.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Marshfield Village | Quaint and picturesque village ideal for a peaceful retreat. Close to nature and offers a relaxing rural experience, perfect for families and couples. | St. Mary’s Church, Marshfield Primary School, The Old Mill, local shops and cafes, Marshfield Cricket Club |
| Chippenham Road | Located on a major road, providing easy access to the surrounding areas and amenities, making it attractive for short-term rentals and easy commuting. | Chippenham Town Centre, Bowood House and Gardens, Local parks and recreational areas, Restaurants and pubs nearby |
| Marshfield Common | Surrounded by beautiful natural landscapes, ideal for nature enthusiasts and outdoor activities, attracting visitors who appreciate tranquility and scenic views. | Marshfield Common Nature Reserve, Walking trails, Picnic spots, Wildlife watching |
| Cotswold Area | Part of the Cotswolds, known for its rolling hills and charming villages, attracting tourists looking for in-depth English countryside experiences. | Cotswold Way, Historic buildings and cottages, Local artisan shops, Farmers markets |
| Bath Road | A bustling area with various shops and eateries, drawing in visitors for shopping and dining experiences, great for short stays. | Retail stores, Cafes and restaurants, Close proximity to Bath and Bristol |
| Local Parks | Green spaces in and around Marshfield ideal for outdoor activities and family gatherings, attracting families and individuals looking for relaxation. | Marshfield Park, Children’s playgrounds, Green picnic areas, Walking trails |
| Historical Sites | Rich in history, with various historical landmarks that attract visitors who appreciate culture and heritage. | Local heritage buildings, Historical exhibitions, Guided tours |
| Commuter Access | Well-connected through public transportation to nearby cities, appealing to business travelers and visitors looking for convenient accommodations. | Bus routes, Train access to Bristol and Bath, Parking facilities |
With 8 distinct neighborhoods showing meaningful short-term rental activity, Marshfield offers diversification within a single market. Investors can tailor their strategy — from high-turnover tourist zones to quieter residential areas that attract longer stays and remote workers.
What Types of Properties Are on Airbnb in Marshfield?
Room Type Distribution
Property Type Distribution
Market Composition Insights for Marshfield
- The Marshfield Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 94.4% of the 18 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Marshfield, House properties are the most common (55.6%), reflecting the local real estate landscape.
- Houses represent a significant 55.6% portion, catering likely to families or larger groups.
- The presence of 5.6% Hotel/Boutique listings indicates integration with traditional hospitality.
Marshfield Airbnb Room Capacity Analysis (2026): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Marshfield
- The dominant room capacity in Marshfield is 1 bedroom listings, making up 44.4% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 61.1% of the active Airbnb listings in Marshfield, indicating a high concentration in these sizes.
- A significant 27.8% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Marshfield.
Marshfield Vacation Rental Guest Capacity Trends (2026)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Marshfield
- The most common guest capacity trend in Marshfield vacation rentals is listings accommodating 2 guests (27.8%). This suggests the primary traveler segment is likely couples or solo travelers.
- Properties designed for 2 guests and 4 guests dominate the Marshfield STR market, accounting for 55.6% of listings.
- 27.8% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Marshfield.
- On average, properties in Marshfield are equipped to host 4.0 guests.
How Do Listings in Marshfield Compare on Quality?
Listing quality in Marshfield can be approximated through presentation depth, bedroom count, and how often hosts disclose exact locations. These signals show how professionally the local supply base is merchandised.
Listing Quality Insights for Marshfield
- At 37 photos per listing on average, Marshfield hosts invest well in visual presentation. Listings with 20+ photos consistently outperform in search ranking and conversion.
- 16.7% of listings show their exact location. Lower disclosure rates can increase booking hesitation — guests want to know exactly where they are staying.
Recommendations for Hosts
- Enable exact location if possible — it removes a common source of guest uncertainty and can improve your listing's position in map-based searches.
- Use these quality indicators as a self-audit checklist. Listings that exceed the Marshfield averages across all three metrics are better positioned for premium pricing.
What Amenities Do Airbnb Guests Expect in Marshfield?
Amenity Prevalence
Amenity Insights for Marshfield
- Essential amenities in Marshfield that guests expect include: TV, Heating, Smoke alarm, Wifi. Lacking these (any) could significantly impact bookings.
- Popular amenities like Kitchen, Hair dryer, Refrigerator are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Marshfield: TV, Heating, Smoke alarm, Wifi.
- Consider adding popular differentiators like Kitchen or Hair dryer to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Marshfield to stay competitive.
Which Airbnb Amenities Boost Revenue in Marshfield?
Not every amenity matters equally. This table focuses on the amenities most associated with higher revenue in Marshfield, which makes it more useful for prioritizing upgrades than a simple popularity list alone.
| Amenity | Prevalence | Revenue With | Revenue Without | Revenue Uplift |
|---|---|---|---|---|
Barbecue utensils | 33.3% | $55,953 | $32,704 | 71.1% |
Hot tub | 27.8% | $57,139 | $34,036 | 67.9% |
BBQ grill | 44.4% | $52,117 | $31,123 | 67.5% |
Dishwasher | 72.2% | $45,131 | $28,290 | 59.5% |
Free parking on premises | 72.2% | $44,870 | $28,969 | 54.9% |
Dining table | 61.1% | $46,251 | $31,342 | 47.6% |
Room-darkening shades | 44.4% | $48,890 | $33,704 | 45.1% |
Luggage dropoff allowed | 44.4% | $48,165 | $34,284 | 40.5% |
Outdoor furniture | 66.7% | $43,648 | $34,065 | 28.1% |
Wine glasses | 72.2% | $43,055 | $33,689 | 27.8% |
Revenue Impact Insights for Marshfield
- Barbecue utensils tops the revenue impact list with a 71.1% uplift — listings with this amenity earn $55,953 vs. $32,704 without it.
Recommendations for Hosts
- Focus your upgrade budget on amenities in the top half of this table. Below-median amenities may improve guest experience but contribute less to revenue growth.
- Highlight revenue-impacting amenities prominently in your listing title, photos, and description — guests can't value what they don't notice.
Dive Deeper: Advanced Marshfield STR Market Data (2026)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Marshfield. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsMarshfield Airbnb Guest Demographics & Profile Analysis (2026)
Guest Profile Summary for Marshfield
- The typical guest profile for Airbnb in Marshfield consists of primarily domestic travelers (79%), often arriving from nearby England, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
- Domestic travelers account for 78.6% of guests.
- Key international markets include United Kingdom (78.6%) and United States (4.8%).
- Top languages spoken are English (61%) followed by French (11.9%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from England and London.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
What Are Airbnb Guest Ratings in Marshfield?
Listings in Marshfield average 4.92 out of 5 overall, with about 134.2 reviews per active listing and 72.2% of listings carrying the Guest Favorite badge.
Rating Breakdown by Category
Guest Rating Insights for Marshfield
- With an overall rating of 4.92, Marshfield listings meet an exceptionally high bar. Guests consistently report strong satisfaction, which drives repeat bookings and referral traffic.
- The strongest subcategory is Communication (4.98), while Value (4.82) trails behind — a useful signal for hosts looking to prioritize upgrades.
- 72.2% of listings carry the Guest Favorite badge, a strong trust signal that can meaningfully lift click-through and booking rates.
Recommendations for Hosts
- Focus improvement efforts on Value — even small gains in the weakest subcategory can lift overall ratings and search ranking.
- Encourage guests to leave reviews after checkout. Listings with more reviews rank higher in search results and convert browsers into bookers more effectively.
Marshfield Airbnb Booking Patterns (2026): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Marshfield
- The most common availability pattern in Marshfield falls within the 91-180 days range, representing 50% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 50.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 181-270 days range is most frequent in Marshfield (50%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 50.0% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
How Far in Advance Do Guests Book Airbnb in Marshfield?
Average Booking Lead Time by Month
Booking Lead Time Insights for Marshfield
- The overall average booking lead time for vacation rentals in Marshfield is 68 days.
- Guests book furthest in advance for stays during May (average 86 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in January (average 23 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (76 days avg.) sees the longest lead times, while Winter (33 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (68 days) as a baseline for your pricing and availability strategy in Marshfield.
- For May stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 86 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 76 days) to capture early planners.
- Monitor your own booking lead times against these Marshfield averages to identify opportunities for dynamic pricing adjustments.
What Is the Average Length of Stay for Airbnb in Marshfield?
Guests in Marshfield stay about 3.4 nights on average, generating roughly 741 reservations and 41.2 bookings per listing in the latest AirROI dataset. The most common check-in time is 3:00 PM and check-out is 10:00 AM.
Monthly Length of Stay in Marshfield
Check-in Time Distribution
Check-out Time Distribution
Stay Pattern Insights for Marshfield
- A mid-range stay length points to leisure-driven demand — weekend getaways and short vacations. Hosts should optimize for quick turnover efficiency while keeping the guest experience smooth.
- At 41.2 bookings per listing, the turnover rate is high. Hosts with streamlined operations (self-check-in, automated messaging, reliable cleaners) have a structural advantage.
- Stay lengths peak in Apr (4.9 nights) and shorten in Mar (2.3 nights). Adjust minimum-night requirements seasonally to match.
Recommendations for Hosts
- With shorter average stays, focus on streamlining turnover. Self-check-in, reliable cleaning crews, and pre-staged amenities can reduce per-booking operational costs.
- Set your check-in time to match or beat the market standard of 3:00 PM. Offering early check-in flexibility can be a low-cost differentiator.
- Monitor length-of-stay seasonality to adjust minimum-night requirements — longer minimums during peak periods maximize revenue while shorter minimums fill gaps in shoulder seasons.
Marshfield Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
3 listings
16.7% of total
2 Nights
7 listings
38.9% of total
3 Nights
2 listings
11.1% of total
7-29 Nights
1 listings
5.6% of total
30+ Nights
5 listings
27.8% of total
Key Insights
- The most prevalent minimum stay requirement in Marshfield is 2 Nights, adopted by 38.9% of listings. This highlights the market's preference for shorter, flexible bookings.
- A significant segment (27.8%) caters to monthly stays (30+ nights) in Marshfield, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 38.9% of Marshfield hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 16.7% currently do.
- A 2-night minimum appears standard (38.9%). Consider this for weekends or peak periods.
- Explore offering discounts for stays of 30+ nights to attract the 27.8% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Marshfield.
Marshfield Airbnb Cancellation Policy Trends Analysis (2026)
Super Strict 60 Days
1 listings
5.6% of total
Limited
1 listings
5.6% of total
Flexible
2 listings
11.1% of total
Moderate
5 listings
27.8% of total
Firm
6 listings
33.3% of total
Strict
3 listings
16.7% of total
Cancellation Policy Insights for Marshfield
- The prevailing Airbnb cancellation policy trend in Marshfield is Firm, used by 33.3% of listings.
- There's a relatively balanced mix between guest-friendly (38.9%) and stricter (50.0%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Firm policy to align with the 33.3% market standard in Marshfield.
- Regularly review your cancellation policy against competitors and market demand shifts in Marshfield.
How Much Are Airbnb Cleaning Fees in Marshfield?
Cleaning fees in Marshfield are meaningful operating levers, not just pass-through charges. What matters most is how often hosts charge them, how high they run relative to market norms, and how large a share of gross revenue they consume.
Cleaning Fee Insights for Marshfield
- About 66.7% of Marshfield listings charge a cleaning fee — a mixed market where some hosts absorb the cost into nightly rates while others break it out.
- The average cleaning fee of $80 is close to the median ($67), suggesting a relatively consistent fee structure across the market.
- Cleaning fees represent 7.2% of gross revenue on average — a modest component of the overall booking price.
Recommendations for Hosts
- Price your cleaning fee competitively against the Marshfield median of $67. Fees significantly above market norms can deter bookings, especially for shorter stays.
- Monitor competitor cleaning fees regularly. Airbnb's search algorithm factors in total price, so a well-calibrated cleaning fee can improve your listing's ranking.
What Do the Top Airbnb Listings in Marshfield Look Like?
Benchmark your potential! Explore examples of top-performing Airbnb properties in Marshfieldbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Wisteria View & Log Cabin with hot tub
Entire Place • 4 bedrooms
Log Cabin near Bath
Entire Place • 1 bedroom
Huge 5 bedroom cottage with hot tub
Entire Place • 5 bedrooms
Cosy Cotswold Cottage near Bath, Sleeps 4+Parking!
Entire Place • 2 bedrooms
Stylish farm conversion with magnificent views
Entire Place • 3 bedrooms
Romantic cosy retreat w/ hot tub & sauna nr Bath
Entire Place • 1 bedroom
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Who Are the Top Airbnb Hosts in Marshfield?
Learn from the best! This table showcases top-performing Airbnb hosts in Marshfield based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Christian | 2 | $166,778 | 95 | 4.78/5.0 |
| Joe | 1 | $61,844 | 40 | 4.80/5.0 |
| Rebecca | 1 | $59,084 | 56 | 4.95/5.0 |
| Hannah | 2 | $56,746 | 56 | 4.99/5.0 |
| Brett | 1 | $54,257 | 30 | 4.97/5.0 |
| David | 1 | $53,866 | 256 | 4.98/5.0 |
| Nicola | 1 | $52,596 | 222 | 4.97/5.0 |
| Sallie | 1 | $50,064 | 142 | 5.00/5.0 |
| James | 1 | $32,457 | 222 | 4.98/5.0 |
| Carol | 1 | $32,295 | 170 | 4.99/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Marshfield.
Who Are the Airbnb Hosts in Marshfield?
Marshfield is a quality-focused market, with a high Superhost share and fairly mature operating standards.
Host Profile Insights for Marshfield
- With 83.3% Superhosts, Marshfield has an experienced host base that sets high guest expectations. New entrants should plan for competitive quality standards.
- 5.6% of listings are professionally managed, reflecting a market still dominated by individual hosts.
- 5.6% of listings have Instant Book enabled. Lower Instant Book adoption means many guests must request approval, which can slow conversions.
- 83.3% of listings use Airbnb's simplified pricing (host-only fee), where the host pays the entire platform service fee and the guest sees one all-in price with no separate Airbnb service charge. High adoption signals a professional, PMS-connected host base — Airbnb mandates simplified pricing for software-connected listings.
Recommendations for Hosts
- Consider enabling Instant Book — it reduces booking friction and Airbnb's algorithm tends to favor Instant Book listings in search results.
- With 33.3% cohosted listings, there may be a growing local market for property management services.
- Benchmark your host metrics against these Marshfield averages regularly and adjust your hosting strategy based on what top performers do differently.
Top Professional Management Companies in Marshfield
These are the highest-grossing professional property management operations in Marshfield, ranked by total revenue across their portfolio. Their performance metrics offer a benchmark for what institutional-level hosting looks like in this market.
| Company | Listings | Revenue | ADR | Occ. | Rating |
|---|---|---|---|---|---|
| Christian | 2 | $166,778 | $1,073 | 36.3% | 4.78/5 |
Management Company Insights for Marshfield
- The leading management company, Christian, operates 2 listings with $166,778 in gross revenue — a useful benchmark for what scale looks like in Marshfield.
- Top managers average 2 properties each, suggesting professional management in Marshfield still operates at a relatively boutique scale.
- Professionally managed listings in the top tier average 4.78/5 in guest ratings — demonstrating that scale and quality can coexist.
Recommendations
- With only 5.6% of listings professionally managed, there may be an opportunity to differentiate through more structured operations and consistent guest experiences.
- Study how top management companies price, position, and maintain their portfolios — their ADR and occupancy rates reflect strategies refined across dozens of listings.
- If you're considering hiring a property manager, compare their portfolio performance against these benchmarks before committing.
How Does Marshfield's Airbnb Market Compare to Nearby Cities?
How does the Marshfield Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Compared with Grosmont, Marshfield has 7 percentage points lower occupancy and about $51 lower ADR. That helps frame whether this market is winning more on demand, pricing, or both.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Englishcombe | 15 | $8,177 | $513.76 | 50% |
| East Knoyle | 10 | $6,799 | $423.86 | 42% |
| Chew Magna | 13 | $6,691 | $437.55 | 43% |
| Lambourn | 11 | $6,590 | $790.42 | 32% |
| Long Sutton | 18 | $6,400 | $395.82 | 48% |
| Ashley | 13 | $6,136 | $372.50 | 54% |
| Freshford | 12 | $5,487 | $324.63 | 55% |
| Stoke St. Michael | 13 | $5,236 | $412.60 | 50% |
| Edington | 12 | $5,132 | $375.34 | 39% |
| Grosmont | 11 | $5,075 | $466.01 | 56% |
Frequently Asked Questions About Airbnb in Marshfield
These quick answers summarize the most common investor and operator questions using AirROI's latest market data for Marshfield.
How much do Airbnb hosts make in Marshfield?
Marshfield hosts earn about $40,453 per year on average, with an average nightly rate of $415 and RevPAR of $141. Those figures describe the typical revenue environment for active listings in Marshfield, England, not the ceiling for the best operators. Source: AirROI 2026 data, Marshfield market, April 2025 to March 2026.
What is the average Airbnb occupancy rate in Marshfield?
The average Airbnb occupancy rate in Marshfield is 49.1%. May is the strongest month and March is the softest, so hosts should expect demand to move meaningfully throughout the year rather than stay flat.
What is the average Airbnb daily rate in Marshfield?
Listings in Marshfield average $415 per night. The broader pricing spread also matters: lower-performing listings cluster closer to the lower quartiles, while premium homes can price materially above the city average when demand spikes or listing quality stands out.
How many Airbnb listings are active in Marshfield?
Marshfield currently has about 18 active Airbnb listings in AirROI's market dataset. That supply count helps explain how competitive the market is, how much depth there is for benchmarking, and whether the market behaves like a niche destination or a scaled urban market.
How strict are short-term rental regulations in Marshfield?
AirROI currently classifies the short-term rental regulation level in Marshfield as Low. The dataset also shows about 0.0% of listings with registration evidence. That is a market signal, not legal advice, so hosts should still confirm current licensing and compliance rules locally before listing.
What is the RevPAR for Airbnb in Marshfield?
RevPAR in Marshfield is about $141. That metric combines pricing and occupancy into one efficiency number, so it is often a better quick benchmark than ADR alone when investors want to compare how well listings convert nightly rates into realized revenue.
Is Airbnb profitable in Marshfield?
At 49.1% occupancy, Marshfield can be profitable — but margins depend heavily on operating costs, property acquisition price, and how well hosts optimize pricing across seasons. Average annual revenue is $40,453, but individual returns depend on property type, location within the city, and the host's operating efficiency.
How far in advance do guests book Airbnb in Marshfield?
The average booking lead time in Marshfield is about 68 days — a longer planning horizon typical of destination or vacation markets where travelers book well in advance. Hosts who understand their market's booking cadence can adjust minimum stays and pricing windows accordingly.
What are the best neighborhoods for Airbnb in Marshfield?
Based on AirROI's analysis, some of the top neighborhoods for short-term rentals in Marshfield include Marshfield Village, Chippenham Road, Marshfield Common. Each area attracts different guest profiles — from business travelers to leisure visitors — so the best location depends on the property type and target audience a host is aiming for. See the full neighborhood breakdown above.
What type of property performs best on Airbnb in Marshfield?
entire_home listings make up 94.4% of the active supply in Marshfield. The most common configuration does not always mean the most profitable — operators who identify underserved property types or bedroom counts can sometimes outperform the market average by filling a gap in local supply.
How does Marshfield compare to nearby Airbnb markets?
Among neighboring markets, Englishcombe posts $98,122 in average annual revenue with 49.8% occupancy, compared to Marshfield's $40,453 and 49.1%. Comparing nearby markets helps investors understand whether a destination's performance reflects local demand or broader regional trends.
What is the average length of stay in Marshfield?
The average Airbnb stay length in Marshfield is about 3.4 nights. That matters for turnover, cleaning operations, and pricing strategy because shorter stays increase changeovers while longer stays can smooth occupancy and reduce operational friction.
What is the average Airbnb guest rating in Marshfield?
Airbnb listings in Marshfield average 4.92 out of 5 overall. About 72.2% of listings carry the guest favorite badge, which suggests a meaningful share of inventory is competing on review quality rather than price alone.
Which amenities boost Airbnb revenue in Marshfield?
Barbecue utensils and Hot tub are among the strongest revenue-linked amenities in Marshfield. In AirROI's latest dataset, listings with these amenities outperform those without on average revenue, which makes amenities analysis useful for prioritizing investment and listing upgrades.
Do Airbnb hosts charge cleaning fees in Marshfield?
Yes. About 66.7% of active Airbnb listings in Marshfield charge a cleaning fee, and the average fee is $80. The more important operating benchmark is how much of gross revenue that fee consumes, not just the absolute dollar amount.
What percentage of Airbnb hosts are Superhosts in Marshfield?
A 83.3% Superhost rate signals a highly competitive market where review quality and responsiveness are table stakes, not differentiators.
About AirROI Market Data
AirROI tracks over 20 million properties across 190+ countries and maintains 15+ years of historical performance data, making it one of the deepest Airbnb and STR intelligence platforms available. The analytics pipeline aggregates listing-level data monthly — revenue, occupancy, nightly rates, RevPAR, guest demographics, booking patterns, and competitive supply — so investors and operators can benchmark any market against its own history and against neighboring destinations.
Real estate investors, property managers, financial institutions, hedge funds, tourism boards, hospitality consultants, tech platforms, and academic researchers rely on AirROI data to underwrite acquisitions, optimize pricing, model macro trends, and conduct peer-reviewed research. Data is available through in-depth market reports like this one and the Airbnb API with 22 endpoints and an Airbnb MCP Server for AI agents.
AirROI proprietary analytics as of 2026-03-31. Metrics reflect trailing twelve-month aggregates from active listings. Revenue figures are market averages, not projections. Neighborhood descriptions are AI-generated and reviewed for accuracy. For full methodology, see the data methodology page.