AirROI ranking · 202636 companies ranked
Vacation Rental and Airbnb Management Companies in Norfolk (2026)
The vacation rental and Airbnb management companies across North Norfolk, King's Lynn and West Norfolk, Great Yarmouth, Norfolk, Norwich, South Norfolk, Broadland, and Breckland District, ranked by the homes they run there. AirROI counts 453 active Airbnb homes run by Cottages in Norfolk, the most of any management company (12 months to October 2026). AirROI rates Winterton Cottages the best-rated among Norfolk companies with 25+ homes and 500+ reviews, at 4.90 over 563 reviews. No company runs more than 7.5% of Norfolk's Airbnb listings, and the ten largest together run 24%.
Updated monthly. Airbnb homes live at least 3 months in the 12 months to October 2026, each counted once; companies with fewer than 5 are not counted, so every count is a floor. Market data: Norfolk Airbnb market.
- Ranked companies running 10+ listings
- 27
- Active Airbnb listings
- 6,030
- Listings run by companies
- 31%
Ranking
Who Are the Best Airbnb Management Companies in Norfolk?
By active Airbnb listings, the largest Airbnb management companies in Norfolk are Cottages (453), Holidaycottages.Co.Uk (445), and 2cHolidays (151). By guest rating, Winterton Cottages ranks first at 4.90 over 563 reviews, ahead of James (4.84) and Crabpot Cottages - Cromer/Huns (4.84). The table ranks the 36 largest; switch the order to see the best rated.
Largest Airbnb management companies in Norfolk
Ranked by active Airbnb homes run as host or co-host in Norfolk; "All markets" is the company's homes everywhere and the markets they sit in.
| # | Company | In Norfolk |
|---|---|---|
| Cottages, North Norfolk, King's Lynn and West Norfolk, Breckland District · ★ 4.79, 32 markets · +71 in a year | 453 | |
| Holidaycottages.Co.Uk, North Norfolk, King's Lynn and West Norfolk, Broadland · ★ 4.70, 833 markets · +70 in a year | 445 | |
| 2cHolidays, Great Yarmouth, King's Lynn and West Norfolk, Norfolk, 35 markets | 151 | |
| 4 | James, North Norfolk, Norfolk, King's Lynn and West Norfolk · ★ 4.84, 4 markets | 119 |
| 5 | Norfolk Hideaways Ltd, King's Lynn and West Norfolk, North Norfolk, Norfolk · ★ 4.79, 5 markets | 110 |
| 6 | Crabpot Cottages - Cromer/Huns, North Norfolk, Norfolk, King's Lynn and West Norfolk · ★ 4.84, 3 markets · +14 in a year | 43 |
| 7 | Sykes Holiday Cottages, King's Lynn and West Norfolk, Norfolk, North Norfolk, 813 markets | 41 |
| 8 | Hoseasons, King's Lynn and West Norfolk, Breckland District, Broadland · ★ 4.76, 191 markets | 41 |
| 9 | Winterton Cottages, Great Yarmouth, North Norfolk · ★ 4.90, 2 markets | 28 |
| 10 | Coastal & Countryside, North Norfolk, Norfolk, King's Lynn and West Norfolk · ★ 4.81, 5 markets | 26 |
| 11 | Norfolk Cottage Agency, North Norfolk, Norfolk, King's Lynn and West Norfolk, 4 markets | 26 |
| 12 | AirNorfolk, North Norfolk, Norwich · ★ 4.81, 3 markets | 24 |
| 13 | Norfolk Stay & HB Short Lets, North Norfolk, King's Lynn and West Norfolk · ★ 4.75, 4 markets | 22 |
| 14 | QF Living, Great Yarmouth, North Norfolk, Norfolk, 3 markets | 21 |
| 15 | Host & Stay, North Norfolk, Norfolk, Great Yarmouth, 164 markets | 20 |
| 16 | Echo Leisure, Norwich, Norfolk, Broadland, 4 markets | 19 |
| 17 | Rishabh, Great Yarmouth, North Norfolk, Norfolk, 3 markets | 17 |
| 18 | Number 10, South Norfolk, 1 market | 16 |
| 19 | California Holiday Parks, Great Yarmouth, Norfolk · ★ 4.75, 2 markets | 15 |
| 20 | Cilerna Properties, South Norfolk, Norwich, Broadland, 4 markets | 14 |
| 21 | Hetti, North Norfolk, King's Lynn and West Norfolk, Breckland District · ★ 4.87, 5 markets | 13 |
| 22 | NorfolkStays, Norwich, North Norfolk, Norfolk · ★ 4.80, 3 markets | 13 |
| 23 | Pinewoods, Norfolk, 1 market | 13 |
| 24 | Emilė, Great Yarmouth, Norfolk · ★ 4.77, 2 markets | 11 |
| 25 | Giedre, Great Yarmouth, Norfolk · ★ 4.77, 2 markets | 11 |
| 26 | Harebell Cottages, North Norfolk, Norfolk · ★ 4.84, 2 markets | 11 |
| 27 | Sowerbys, King's Lynn and West Norfolk, Norfolk, North Norfolk · ★ 4.74, 3 markets | 11 |
| 28 | Leza, Norfolk, Norwich, King's Lynn and West Norfolk · ★ 4.89, 4 markets | 9 |
| 29 | Serviced Lettings, Norwich, Norfolk · ★ 4.73, 2 markets | 8 |
| 30 | Rural Retreats Holidays, North Norfolk, Broadland, Breckland District · ★ 4.78, 46 markets | 7 |
| 31 | Norfolk Hideaways Ltd, King's Lynn and West Norfolk, North Norfolk, Norfolk, 6 markets | 7 |
| 32 | Leap Escapes, Norfolk, Norwich, 4 markets | 7 |
| 33 | Norfolk Holiday Rentals, North Norfolk, Broadland, Breckland District · ★ 4.87, 4 markets | 7 |
| 34 | Barnham Broom Apartments, South Norfolk, 1 market | 6 |
| 35 | Eamon, North Norfolk, 4 markets | 5 |
| 36 | Hay's Wood Retreat, King's Lynn and West Norfolk · ★ 4.83, 1 market | 5 |
Best-rated Airbnb management companies in Norfolk
Average guest rating across each company's rated listings, weighted by reviews, among companies with 25 or more listings and 500 or more reviews.
| # | Company | Average rating |
|---|---|---|
| Winterton Cottages, Great Yarmouth, 563 reviews | 4.90 | |
| James, North Norfolk, 1,347 reviews | 4.84 | |
| Crabpot Cottages - Cromer/Huns, North Norfolk, 859 reviews | 4.84 | |
| 4 | Coastal & Countryside, North Norfolk, 3,649 reviews | 4.81 |
| 5 | Cottages, North Norfolk, 4,385 reviews | 4.79 |
| 6 | Norfolk Hideaways Ltd, King's Lynn and West Norfolk, 779 reviews | 4.79 |
| 7 | Hoseasons, King's Lynn and West Norfolk, 514 reviews | 4.76 |
| 8 | Holidaycottages.Co.Uk, North Norfolk, 1,859 reviews | 4.70 |
How to read this table
Largest individual hosts in Norfolk
| # | Host | In Norfolk |
|---|---|---|
| 1 | Thomas William | 44 |
| 2 | Jamie | 34 |
| 3 | Daniel | 31 |
| 4 | Liam | 27 |
| 5 | Benjamin | 17 |
| 6 | Laura | 14 |
| 7 | Hollie | 13 |
| 8 | Demitrios Michael | 13 |
| 9 | Janie | 13 |
| 10 | Lucie | 13 |
| 11 | Alexandra Jane | 12 |
| 12 | Felicity | 12 |
| 13 | Louise | 12 |
| 14 | Sam | 12 |
| 15 | Paul | 11 |
| 16 | Michelle | 11 |
| 17 | Dennis | 10 |
| 18 | Sandra | 10 |
Accounts under a person's name running 10 or more homes. They are not management companies, so they are not ranked above and have no profile.
Download the ranking as a CSV file, with each company's listings, markets, rating and growth.
Where
Where in Norfolk Do Management Companies Run the Most Homes?
In Norfolk, companies run the most Airbnb listings in North Norfolk, King's Lynn and West Norfolk, and Great Yarmouth. Each city below links to its Airbnb market data.
Companies run the most homes in North Norfolk, King's Lynn and West Norfolk, and Great Yarmouth
Listings run by companies as host or co-host, 12 months to October 2026. Numbered pins match the rows.
| # | City | Share of listings | |
|---|---|---|---|
| North Norfolk | 804 | 38% | |
| King's Lynn and West Norfolk | 350 | 34% | |
| Great Yarmouth | 203 | 33% | |
| 4 | Norfolk | 166 | 24% |
| 5 | Breckland District | 88 | 24% |
| 6 | South Norfolk | 78 | 19% |
| 7 | Norwich | 64 | 16% |
Fees
How Much Does an Airbnb Manager Charge in Norfolk?
AirROI does not publish or estimate any single company's fee, so ask for the rate card in writing. AirROI has not checked fees for any Norfolk company, so these figures pool the 180 companies it checked in 11 major Airbnb markets: 102 quote only on request, and the 17 that publish a rate charge 10% to 30% of booking revenue.
- Median starting fee, worldwide
- 17%
- Published fee range
- 10%–30%
- Quote only on request
- 102 of 180
In North Norfolk, the average Airbnb earned £25,900 over the 12 months to October 2026. A 17% fee on that is about £4,400 a year.
The fee a year on the average Airbnb in North Norfolk
- At 15%
- £3,880
- At 20%
- £5,170
- At 25%
- £6,460
- At 30%
- £7,760
AirROI compares company-run and owner-run homes in the cities it has management pages for, none of them in Norfolk. See whether an Airbnb manager is worth it in England.
Before you sign
What Should You Ask Before You Sign?
Market
How Many Airbnb Management Companies Are There in Norfolk?
27 companies that manage homes for owners run 10 or more active Airbnb listings in Norfolk, and 36 run 5 or more, in AirROI's data for the 12 months to October 2026. Hosts with no business account run 69% of all listings.
The ten largest companies run 24% of Airbnb listings in Norfolk, and the largest runs 7.5%
Share of 6,030 active Airbnb listings by who runs them, 12 months to October 2026
- The largest company 7.5%
- The next nine largest 17%
- Other companies and business accounts 6.4%
- Hosts with no business account 69%
Questions
Questions About Airbnb Management in Norfolk
Who Is the Best Airbnb Management Company in Norfolk?
AirROI counts 453 active Airbnb homes run by Cottages in Norfolk, the most of any management company (12 months to October 2026). AirROI rates Winterton Cottages the best-rated management company in Norfolk, at 4.90 over 563 guest reviews (12 months to October 2026). No single measure makes a company best for your home: check that it runs homes like yours, in your area, before you sign.
Why Does a Company Show Fewer Homes Here Than on Airbnb?
This page counts a home only when it was live in at least 3 of the 12 months, live in at least 1 of the last 3, and had 3 or more booked or blocked nights in its live months, and only in Norfolk. A company's Airbnb profile shows every listing it has ever published, including homes that have not opened yet, homes listed for a few weeks, and homes elsewhere. Open a row for the company's homes in its other markets, or its profile for every home tied to it and why each one is or is not counted.
Why Is a Company Ranked Differently in a Town and in Its Region?
Each page ranks companies by their homes in that place alone. A company with a few homes in one town and more in the towns around it ranks lower on the town's page than on the region or state page, where every town's homes count. The "All markets" column gives the company's homes everywhere, so the two rankings can be read together.
Method
About This Data
- Listings
- Active Airbnb listings over the 12 months to October 2026: open to bookings through the year, each counted once per company for its host and for every co-host. Airbnb only: homes listed only on Vrbo, Booking.com or a company's own site are not counted.
- Companies
- A company's Airbnb accounts with 5 or more active listings are joined into one company, so counts and shares are floors. Companies that manage homes for owners are ranked; hotels, resorts and booking platforms are counted in the totals but not ranked.
- Ratings
- Airbnb's guest rating, averaged across a company's listings and weighted by their reviews. Shown from 4.7 over 100 or more reviews; the best-rated order needs 25+ listings and 500+ reviews.
- Growth
- Listings added on a company's own Airbnb accounts over 12 months, for companies that ran 10 or more a year ago. Co-hosted listings from a year ago are not fully recorded, and a takeover or a rename shows as growth.
- Fees
- Published owner terms on company websites, checked September 29, 2026, pooled across the companies checked. No company's fee is shown.
- Independence
- No company can pay to be listed or ranked, and nothing is self-reported. The ranking is updated every month; this edition on November 4, 2026, the next in December 2026.