Shop, England Airbnb Market Data 2025: STR Report & Statistics
How much can you earn on Airbnb in Shop, England? Based on AirROI's 2025 dataset (October 2024 – September 2025), the short answer is $25,211 per year — at a $319 nightly rate, 37.5% occupancy, and a N/A RevPAR.
With just 19 active listings, Shop is a micro-market where moderate demand with room for well-positioned listings to outperform. Supply grew 26.7% over the past year, yet revenue and nightly rates both trended upward — a signal that traveler demand is outpacing new inventory rather than being diluted by it. For hosts, pricing power remains intact even as competition increases.
Regulation is low with minimal registration requirements, pointing to an operator-friendly environment. In a market this size, differentiated listings with strong reviews can capture outsized returns relative to the competition.
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What Are the Key Airbnb Metrics in Shop?
In Shop, the headline Airbnb metrics are $25,211 in average annual revenue,37.5% occupancy, $319 ADR, and $0 in RevPAR, and guests book about 49 days in advance.
How Much Do Airbnb Hosts Earn Monthly in Shop?
Understanding the monthly revenue variations for Airbnb listings in Shop is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Shop is typically August, while November often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Shop across different performance tiers:
- Best-in-class properties (Top 10%) achieve $6,386+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $4,094 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $2,412 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $1,597, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Shop
What Is the Monthly Airbnb Occupancy Rate in Shop?
Maximize your bookings by understanding the Shop STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while December experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Shop:
- Best-in-class properties (Top 10%) achieve 77%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 58% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 38%.
- Entry-level properties (Bottom 25%) average 25% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Shop
What Is the Average Airbnb Nightly Rate in Shop?
Effective short term rental pricing strategy in Shop involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Shop typically peaks in August and dips lowest during October. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $514+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $398 or more.
- Typical properties (Median) charge around $212 per night.
- Entry-level properties (Bottom 25%) earn around $148 per night.
Average Daily Rate (ADR) Trend by Month in Shop
What Is the RevPAR for Airbnb in Shop?
RevPAR in Shop is currently N/A. Because RevPAR combines nightly rates with realized occupancy, it is one of the cleanest ways to compare how efficiently listings turn demand into revenue across the market.
- Entry-level properties (Bottom 25%) see N/A RevPAR.
- Typical properties (Median) generate N/A RevPAR.
- Strong performers (Top 25%) earn N/A RevPAR.
- Best-in-class (Top 10%) achieve N/A RevPAR.
Average Monthly RevPAR Trend in Shop
RevPAR Insights for Shop
- RevPAR peaks in Jan and bottoms out in Jan, mirroring the broader seasonal demand pattern and suggesting opportunities for dynamic pricing.
Recommendations for Hosts
- Track your own RevPAR monthly against these Shop benchmarks. If your RevPAR falls below the median of N/A, examine whether low occupancy or low ADR is the primary drag.
- Use RevPAR rather than revenue alone when comparing properties of different sizes — it normalizes for available nights and gives a more accurate picture of performance.
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When Is the Peak Season for Airbnb in Shop?
Shop's peak Airbnb season falls in August, July, September, while the softest stretch is February, October, November. Overall, the market shows highly seasonal trends requiring careful strategy, which should guide pricing, minimum stays, and cash-flow planning.
Peak Season (August, July, September)
- Revenue averages $5,021 per month
- Occupancy rates average 57.1%
- Daily rates average $353
Shoulder Season
- Revenue averages $2,880 per month
- Occupancy maintains around 38.9%
- Daily rates hold near $283
Low Season (February, October, November)
- Revenue drops to average $1,994 per month
- Occupancy decreases to average 36.8%
- Daily rates adjust to average $266
Seasonality Insights for Shop
- Airbnb seasonality in Shop is pronounced. Revenue swings sharply between peak and low months, which means pricing strategy, minimum-stay settings, and cash reserves all need to account for extended slower periods.
- During the high season, the absolute peak month showcases Shop's highest earning potential, with monthly revenues climbing to $6,151, occupancy reaching 71.8%, and ADRs peaking at $398.
- Conversely, the slowest single month marks the market's lowest point — revenue may dip to $1,906, occupancy could drop to 31.4%, and ADRs may adjust to $256.
- Lower occupancy paired with meaningful seasonality means hosts in Shop need to maximize every peak-season booking and seriously consider whether off-season pricing adjustments or minimum-stay changes can capture incremental revenue.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability and consider tightening cancellation policies to reduce last-minute gaps.
- Low Season: Offer competitive pricing, extended-stay discounts, and flexible cancellation policies. Target off-season travelers like remote workers, budget-conscious guests, and travelers with flexible schedules.
- Shoulder Seasons: Implement dynamic pricing that bridges peak and low rates. Target weekend travelers, local events, and business visitors. Slightly more flexible terms than peak season can help maintain occupancy without deep discounting.
- In a highly seasonal market like Shop, building a cash reserve during the top months is essential for covering fixed costs during the slow period. Automated pricing tools can help capture demand shifts in real time.
Do You Need a License for Airbnb in Shop?
Low regulation and minimal registration activity in Shop, England, United Kingdom point to an operator-friendly environment. That said, even low-regulation markets may have tax collection requirements, safety standards, or HOA rules that affect short-term rental operations. Always verify the latest short-term rental regulations and Airbnb license requirements directly with local government authorities for Shop to ensure full compliance before hosting.
(Source: AirROI data, 2026, finding no licensed listings among those analyzed)
What Are the Best Neighborhoods for Airbnb in Shop?
With a compact short-term rental market, Shop gives early-mover hosts an advantage in the right neighborhoods. The areas listed below are where guest demand and local attractions converge — a useful lens for investors evaluating whether to enter this market and where to position their listing.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Sheffield City Centre | Vibrant urban area with universities, shopping, and entertainment. Appeals to students, professionals, and visitors seeking nightlife and cultural experiences. | Sheffield Winter Garden, Shudehill Market, The Peace Gardens, Odeon Cinema, The Crucible Theatre |
| Peak District National Park | Stunning natural landscape perfect for outdoor enthusiasts. Attracts nature lovers, hikers, and families looking for a peaceful retreat. | Mam Tor, Chatsworth House, Ladybower Reservoir, Bakewell, Eyam Village |
| Bramall Lane | Home of Sheffield United, this area caters to sports fans and those seeking local culture, with nearby shops and amenities. | Bramall Lane Stadium, Sheffield United FC, Nearby pubs and eateries, Local parks |
| Ecclesall Road | Popular for its lively atmosphere, boutique shops, and restaurants, making it an attractive spot for young professionals and families. | Ecclesall Road shops, Endcliffe Park, Pubs and restaurants, Sheffield Botanical Gardens |
| Kelham Island | Historic industrial area transformed into a trendy hotspot with bars, restaurants, and cultural sites. Appeals to young urbanites and foodies. | Kelham Island Museum, Craft breweries, Parks, Restaurants and cafes |
| Lower Don Valley | An up-and-coming area with industrial history, now focusing on regeneration and new developments, attracting investors. | Don Valley Stadium, Sheffield Arena, Parks and riverside walks |
| Brightside | A growing area close to the city with affordable housing options, appealing to budget travelers and families. | Local parks, Community centers, Transport links to the city |
| Attercliffe | An evolving neighborhood with close proximity to the city center and amenities, becoming popular with young families and professionals. | Centertainment leisure complex, Parks, Shops and eateries |
With 8 distinct neighborhoods showing meaningful short-term rental activity, Shop offers diversification within a single market. Investors can tailor their strategy — from high-turnover tourist zones to quieter residential areas that attract longer stays and remote workers.
What Types of Properties Are on Airbnb in Shop?
Room Type Distribution
Property Type Distribution
Market Composition Insights for Shop
- The Shop Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 100% of the 19 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Shop, House properties are the most common (73.7%), reflecting the local real estate landscape.
- Houses represent a significant 73.7% portion, catering likely to families or larger groups.
Shop Airbnb Room Capacity Analysis (2026): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Shop
- The dominant room capacity in Shop is 1 bedroom listings, making up 31.6% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 57.9% of the active Airbnb listings in Shop, indicating a high concentration in these sizes.
- A significant 36.9% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Shop.
Shop Vacation Rental Guest Capacity Trends (2026)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Shop
- The most common guest capacity trend in Shop vacation rentals is listings accommodating 2 guests (31.6%). This suggests the primary traveler segment is likely couples or solo travelers.
- Properties designed for 2 guests and 4 guests dominate the Shop STR market, accounting for 57.9% of listings.
- 42.2% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Shop.
- On average, properties in Shop are equipped to host 4.6 guests.
What Amenities Do Airbnb Guests Expect in Shop?
Amenity Prevalence
Amenity Insights for Shop
- Essential amenities in Shop that guests expect include: Free parking on premises, Essentials, Hot water, Carbon monoxide alarm, Smoke alarm, Kitchen, Refrigerator. Lacking these (any) could significantly impact bookings.
- Popular amenities like Dishes and silverware, Cooking basics, Heating are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Shop: Free parking on premises, Essentials, Hot water, Carbon monoxide alarm, Smoke alarm, Kitchen, Refrigerator.
- Consider adding popular differentiators like Dishes and silverware or Cooking basics to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Shop to stay competitive.
Dive Deeper: Advanced Shop STR Market Data (2026)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Shop. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsShop Airbnb Guest Demographics & Profile Analysis (2026)
Guest Profile Summary for Shop
- The typical guest profile for Airbnb in Shop consists of primarily domestic travelers (95%), often arriving from nearby England, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 94.5% of guests.
- Key international markets include United Kingdom (94.5%) and United States (1.1%).
- Top languages spoken are English (75.9%) followed by Spanish (6.9%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from England and London.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Shop Airbnb Booking Patterns (2026): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Shop
- The most common availability pattern in Shop falls within the 271-366 days range, representing 42.1% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 84.2% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Shop (42.1%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 15.8% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
How Far in Advance Do Guests Book Airbnb in Shop?
Average Booking Lead Time by Month
Booking Lead Time Insights for Shop
- The overall average booking lead time for vacation rentals in Shop is 49 days.
- Guests book furthest in advance for stays during February (average 73 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in December (average 32 days), indicating more last-minute travel plans during this time.
- Seasonally, Winter (56 days avg.) sees the longest lead times, while Fall (46 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (49 days) as a baseline for your pricing and availability strategy in Shop.
- For February stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 73 days out to capitalize on advance planning.
- Target marketing efforts for the Winter season well in advance (at least 56 days) to capture early planners.
- Monitor your own booking lead times against these Shop averages to identify opportunities for dynamic pricing adjustments.
Shop Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
2 Nights
5 listings
26.3% of total
3 Nights
2 listings
10.5% of total
4-6 Nights
3 listings
15.8% of total
30+ Nights
9 listings
47.4% of total
Key Insights
- The most prevalent minimum stay requirement in Shop is 30+ Nights, adopted by 47.4% of listings. This highlights the market's preference for longer commitments.
- A significant segment (47.4%) caters to monthly stays (30+ nights) in Shop, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 30+ Nights minimum stay, as 47.4% of Shop hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 47.4% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Shop.
Shop Airbnb Cancellation Policy Trends Analysis (2026)
Super Strict 60 Days
4 listings
23.5% of total
Flexible
1 listings
5.9% of total
Moderate
1 listings
5.9% of total
Firm
7 listings
41.2% of total
Strict
4 listings
23.5% of total
Cancellation Policy Insights for Shop
- The prevailing Airbnb cancellation policy trend in Shop is Firm, used by 41.2% of listings.
- A majority (64.7%) of hosts in Shop utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Firm policy to align with the 41.2% market standard in Shop.
- Regularly review your cancellation policy against competitors and market demand shifts in Shop.
What Do the Top Airbnb Listings in Shop Look Like?
Benchmark your potential! Explore examples of top-performing Airbnb properties in Shopbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Crosslands House, Nr Bude, Cornwall
Entire Place • 5 bedrooms
Large Coastal Home Perfect for Family Gatherings
Entire Place • 5 bedrooms
2 Bed in Morwenstow (CORYW)
Entire Place • 2 bedrooms
Magical Tabernacle In a Beautiful Setting Hot Tub
Entire Place • N/A
'Bramble Cottage' bungalow with optional hot tub.
Entire Place • 2 bedrooms
Enchanting Hand Painted Tabernacle with Hot Tub
Entire Place • 1 bedroom
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Who Are the Top Airbnb Hosts in Shop?
Learn from the best! This table showcases top-performing Airbnb hosts in Shop based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Helen | 4 | $93,844 | 534 | 4.97/5.0 |
| Holidaycottages.Co.Uk | 3 | $80,776 | 4 | Not Rated |
| Nicola | 2 | $72,755 | 576 | 4.92/5.0 |
| Carley | 2 | $63,871 | 78 | 4.91/5.0 |
| Paul | 1 | $53,498 | 81 | 4.80/5.0 |
| Crispin And Sue | 2 | $42,646 | 530 | 4.98/5.0 |
| Holidaycottages.Co.Uk | 1 | $33,657 | 1 | Not Rated |
| Tara | 1 | $22,478 | 20 | 4.85/5.0 |
| Host #452991777 | 2 | $9,291 | 0 | Not Rated |
| Laura | 1 | $6,201 | 48 | 4.98/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Shop.
How Does Shop's Airbnb Market Compare to Nearby Cities?
How does the Shop Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Compared with Llanrhidian, Shop has 17 percentage points lower occupancy and about $18 lower ADR. That helps frame whether this market is winning more on demand, pricing, or both.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Angle | 13 | $6,439 | $655.06 | 47% |
| Southerndown | 14 | $5,033 | $397.07 | 46% |
| Crai | 31 | $4,743 | $558.69 | 39% |
| Milverton | 11 | $4,671 | $345.87 | 47% |
| Llanrhidian | 16 | $4,266 | $337.36 | 54% |
| Southgate | 14 | $4,071 | $269.30 | 51% |
| Ludchurch | 17 | $3,975 | $387.83 | 37% |
| Dinas Powys | 11 | $3,921 | $328.71 | 45% |
| Llantrisant | 15 | $3,883 | $275.86 | 43% |
| Rhossili | 33 | $3,881 | $336.57 | 50% |
Frequently Asked Questions About Airbnb in Shop
These quick answers summarize the most common investor and operator questions using AirROI's latest market data for Shop.
How much do Airbnb hosts make in Shop?
Shop hosts earn about $25,211 per year on average, with an average nightly rate of $319 and RevPAR of N/A. Those figures describe the typical revenue environment for active listings in Shop, England, not the ceiling for the best operators. Source: AirROI 2025 data, Shop market, October 2024 to September 2025.
What is the average Airbnb occupancy rate in Shop?
The average Airbnb occupancy rate in Shop is 37.5%. August is the strongest month and November is the softest, so hosts should expect demand to move meaningfully throughout the year rather than stay flat.
What is the average Airbnb daily rate in Shop?
Listings in Shop average $319 per night. The broader pricing spread also matters: lower-performing listings cluster closer to the lower quartiles, while premium homes can price materially above the city average when demand spikes or listing quality stands out.
How many Airbnb listings are active in Shop?
Shop currently has about 19 active Airbnb listings in AirROI's market dataset. That supply count helps explain how competitive the market is, how much depth there is for benchmarking, and whether the market behaves like a niche destination or a scaled urban market.
How strict are short-term rental regulations in Shop?
AirROI currently classifies the short-term rental regulation level in Shop as Low. The dataset also shows about 0.0% of listings with registration evidence. That is a market signal, not legal advice, so hosts should still confirm current licensing and compliance rules locally before listing.
What is the RevPAR for Airbnb in Shop?
RevPAR in Shop is about N/A. That metric combines pricing and occupancy into one efficiency number, so it is often a better quick benchmark than ADR alone when investors want to compare how well listings convert nightly rates into realized revenue.
Is Airbnb profitable in Shop?
Occupancy of 37.5% means Shop is a more selective market. Profitability is achievable but requires careful cost management, premium positioning, or targeting longer stays to reduce turnover. Average annual revenue is $25,211, but individual returns depend on property type, location within the city, and the host's operating efficiency.
How far in advance do guests book Airbnb in Shop?
The average booking lead time in Shop is about 49 days — a longer planning horizon typical of destination or vacation markets where travelers book well in advance. Hosts who understand their market's booking cadence can adjust minimum stays and pricing windows accordingly.
What are the best neighborhoods for Airbnb in Shop?
Based on AirROI's analysis, some of the top neighborhoods for short-term rentals in Shop include Sheffield City Centre, Peak District National Park, Bramall Lane. Each area attracts different guest profiles — from business travelers to leisure visitors — so the best location depends on the property type and target audience a host is aiming for. See the full neighborhood breakdown above.
What type of property performs best on Airbnb in Shop?
entire_home listings make up 100.0% of the active supply in Shop. The most common configuration does not always mean the most profitable — operators who identify underserved property types or bedroom counts can sometimes outperform the market average by filling a gap in local supply.
How does Shop compare to nearby Airbnb markets?
Among neighboring markets, Angle posts $77,262 in average annual revenue with 47.2% occupancy, compared to Shop's $25,211 and 37.5%. Comparing nearby markets helps investors understand whether a destination's performance reflects local demand or broader regional trends.
When is the peak season for Airbnb in Shop?
August is the highest-revenue month in Shop, while November is the softest. The revenue spread between them indicates a highly seasonal market — revenue in the peak month is more than double the low month, so cash-flow planning and pricing automation are critical.
About AirROI Market Data
AirROI tracks over 20 million properties across 190+ countries and maintains 15+ years of historical performance data, making it one of the deepest Airbnb and STR intelligence platforms available. The analytics pipeline aggregates listing-level data monthly — revenue, occupancy, nightly rates, RevPAR, guest demographics, booking patterns, and competitive supply — so investors and operators can benchmark any market against its own history and against neighboring destinations.
Real estate investors, property managers, financial institutions, hedge funds, tourism boards, hospitality consultants, tech platforms, and academic researchers rely on AirROI data to underwrite acquisitions, optimize pricing, model macro trends, and conduct peer-reviewed research. Data is available through in-depth market reports like this one and the Airbnb API with 22 endpoints and an Airbnb MCP Server for AI agents.
AirROI proprietary analytics as of 2025-09-30. Metrics reflect trailing twelve-month aggregates from active listings. Revenue figures are market averages, not projections. Neighborhood descriptions are AI-generated and reviewed for accuracy. For full methodology, see the data methodology page.