Airbnb market data · 202512 months to September 2025
Shop, UK Airbnb Market Data: Revenue, Occupancy & Trends
The average Airbnb in Shop brought in £18,769 over the 12 months through September 2025, across just 19 active listings, so a single property can move that figure.
AirROI's latest figures for Shop run through September 2025.
The short answer
Shop Airbnb Market at a Glance
Listings averaged £238 a night and were booked on 37% of available nights.
Timing matters: in August, the best month, the average listing earned about 3.2 times as much as in November, the slowest. With only 19 active listings, a few bookings can reorder the months.
With 19 active listings, Shop is the 998th-largest of 1,128 England markets AirROI tracks.
Browse the live Shop Airbnb market See Every Shop ListingRevenue
How Much Do Airbnb Hosts Make in Shop?
Gross bookings per Shop listing averaged £18,769 over the 12 months to September 2025 (England average: £20,990), before cleaning, platform and management costs and taxes.
The average Shop listing brought in £4,580 in August, its best month, and £1,420 in November, its slowest. The three strongest months bring in 39% of a full year's revenue, where an even calendar would give any three months 25%.
Across Shop's 19 active listings, monthly revenue by tier:
- Best-in-class properties (top 10%) earn £4,750+ a month, about 2.6 times the typical property.
- Strong performers (top 25%) earn £3,050 or more, roughly £1,300 a month above the median.
- Typical properties (median) earn about £1,800 a month.
- Entry-level properties (bottom 25%) earn £1,190 or less, about two-thirds of the median.
These are monthly figures for listings active in each month. The annual average above also counts listings that operated for only part of the year, so it runs below twelve times these figures.
August earned about 3.2 times what November did
Average revenue per active listing, by month
The dashed line is the average of the months shown, £2,380.
Shop Airbnb Data by Month
Latest 12 months in the September 2025 data.
August led on revenue, nightly rate and bookings alike.
| Month | Avg. Revenue | Occupancy | Avg. Nightly Rate | Booking Lead Time |
|---|---|---|---|---|
| Oct 2024 | £1,529 | 37.9% | £191 | 41 days |
| Nov 2024 | £1,419 | 36.4% | £197 | 45 days |
| Dec 2024 | £1,685 | 31.4% | £202 | 32 days |
| Jan 2025 | £1,760 | 41.6% | £193 | 64 days |
| Feb 2025 | £1,505 | 36.1% | £206 | 73 days |
| Mar 2025 | £1,736 | 41.2% | £209 | 46 days |
| Apr 2025 | £2,263 | 37.1% | £195 | 41 days |
| May 2025 | £2,570 | 37.5% | £227 | 62 days |
| Jun 2025 | £2,851 | 44.4% | £239 | 43 days |
| Jul 2025 | £3,653 | 50.1% | £269 | 61 days |
| Aug 2025 | £4,579 | 71.8% | £296 | 62 days |
| Sep 2025 | £2,983 | 49.4% | £224 | 52 days |
Averages per active listing in each month. Highlighted: the highest-revenue month. Booking lead time is the days between booking and check-in for stays in that month.
The typical Shop listing earns about £1,800 a month, but one property can land well above or below that. The Airbnb calculator gives a range for a specific address, built from the comparable listings around it.
Profit
Is an Airbnb in Shop Profitable?
Yes, when it's run well. The average Shop Airbnb took in £18,769 in the 12 months to September 2025, and run by its owner at everyday costs, about £1,140 a month of that is left after running costs, so a home that costs less than that to own or rent makes money. A listing in the top quarter leaves about £1,950 a month.
These amounts come before housing costs. Where the mortgage or rent is less each month, the difference is profit; a home owned outright keeps it all after property tax, home insurance and any building or condo fees.
Shop Airbnb Income, Expenses and Profit per Year
| Line | Average listing | Top-quarter listing |
|---|---|---|
| Money in | ||
| Gross bookings | £18,769 | £31,860 |
| Running costs | ||
| Airbnb's fee15.5% of bookings, Airbnb's standard host-only fee | −£2,910 | −£4,940 |
| Utilities and internetAbout 5% of bookings | −£940 | −£1,590 |
| Guest suppliesToiletries, coffee, paper goods: about 2% | −£380 | −£640 |
| Repairs and upkeepIncluding linens and small replacements: about 3% | −£560 | −£960 |
| Short-term rental insuranceOne policy, on top of Airbnb's free AirCover | −£190 | −£190 |
| Permit and registrationWhere one is required | −£90 | −£90 |
| Management£0 when you run it; co-hosts charge from about 10% of nightly bookings | £0 | £0 |
| Pricing and messaging toolsOptional; Airbnb's own tools are free | £0 | £0 |
| Lodging taxesAdded to the guest's bill and passed on | £0 | £0 |
| Total running costsAbout 27% of bookings | −£5,070 | −£8,410 |
| Left for housing costs, then profit | £13,699about £1,140 a month | £23,450about £1,950 a month |
| Housing costs | ||
| Mortgage or rent, property tax, home insurance, building or condo fees | Depend on the home | |
Estimate Your Own Shop Airbnb Profit
The estimate starts from Shop's average listing, run by its owner. Change how the listing performs, who runs it and who cleans to see what is left for the mortgage or rent.
To work out the profit on one Shop home, with its price, its mortgage or rent and your own costs, use the Airbnb profit calculator. It starts from the comparable listings around the address.
How Shop's Top Earners Get There
- More nights booked. The busiest quarter of Shop listings are booked on 58% or more of their nights, against 38% for the median listing. Ten more booked nights a year at the median rate of £160 adds about £1,580 in bookings.
- Prices that follow demand. Ranked by price, the top quarter charge £295 a night or more, against a median of £160. That is a separate ranking from the busiest quarter, so the two marks don't multiply into one listing's takings. For the average listing, a 10% higher rate on the nights it already books adds about £1,880 a year.
- Open for the busy months. August brought the average listing about £4,580, against £1,420 in November, so a calendar that is open and full in the busy months carries the year.
What a listing keeps comes down to the figures this page measures: nightly rate, nights booked and the months it's open. A listing at the top-quarter mark takes in about £2,660 a month, against £1,560 for the average one.
Occupancy
What Is the Airbnb Occupancy Rate in Shop?
Shop listings were booked on 37% of the nights they were open over the past year, 4 percentage points below the England average (41%) and 4 points below the U.K. average (41%). Occupancy swings from 31% in December to 72% in August.
Across Shop's 19 active listings, the share of open nights booked by tier:
- Best-in-class properties (top 10%) are booked 77%+ of open nights, 39 points above the median.
- Strong performers (top 25%) fill 58% or more, roughly four nights a week.
- Typical properties (median) fill about 38% of open nights.
- Entry-level properties (bottom 25%) fill 25% or less, under two nights a week.
August was the busiest month in Shop, December the quietest
Share of open nights booked, by month
The 12-month rate of 37% averages each listing's whole year, slow months included; each month here counts only the listings booked in it.
Nightly rates
How Much Does an Airbnb Cost per Night in Shop?
The average nightly rate in Shop, known as ADR (average daily rate), was £238 over the past year, about 22% above the England and U.K. averages (both about £195). Rates swing with the seasons, from about £190 in January and October to about £295 in August.
Across Shop's 19 active listings, nightly rates by tier:
- Best-in-class properties (top 10%) charge £380+ a night, about 2.4 times the median.
- Strong performers (top 25%) charge £295 or more, about £140 above the median.
- Typical properties (median) charge about £160 a night.
- Entry-level properties (bottom 25%) charge £110 or less, about two-thirds of the median.
August rates ran 55% above October's
Average nightly rate (ADR), by month
The dashed line is the average of the months shown, £221. The 12-month ADR of £238 averages each listing's own rate across its whole year; the monthly points average listings month by month, so the two differ.
Seasonality
Best and Worst Months for Airbnb in Shop
With only 19 active listings, the monthly pattern in Shop is noisy, since a few long or pricey stays can lift a month; revenue peaked in August and bottomed out in November.
How Far in Advance Do Guests Book Airbnb in Shop?
Guests book Shop stays 49 days ahead on average (about seven weeks). February stays are booked furthest out, about 73 days ahead, and December stays closest to arrival, about 32 days. A typical February booking is made in early December.
February stays are booked furthest ahead
Average days between booking and check-in, by month of stay
The 12-month figure of 49 days averages each listing's year as a whole; each month here averages only the listings with stays in it.
Permits
Airbnb Permits and Registration in Shop
None of the 19 active listings in Shop display a registration, permit or license number. That doesn't mean no rules apply: some places don't ask hosts to show a number on the listing, and listing data doesn't capture every scheme.
Registration, permit, zoning and tourist-tax rules vary by address and change often, so confirm them with the local authority before buying or listing in Shop.
Neighborhoods
Best Neighborhoods for Airbnb in Shop
AirROI's area guide picks eight Shop neighborhoods that draw short-term rental guests, led by Sheffield City Centre, Peak District National Park and Bramall Lane. The picks reflect guest appeal, not earnings data or permit eligibility, so check local permit rules for a specific address before buying.
| Area | Who it suits | Landmarks nearby |
|---|---|---|
| Sheffield City Centre | Vibrant urban area with universities, shopping, and entertainment. Appeals to students, professionals, and visitors seeking nightlife and cultural experiences. | Sheffield Winter Garden, Shudehill Market, The Peace Gardens, Odeon Cinema, The Crucible Theatre |
| Peak District National Park | Stunning natural landscape perfect for outdoor enthusiasts. Attracts nature lovers, hikers, and families looking for a peaceful retreat. | Mam Tor, Chatsworth House, Ladybower Reservoir, Bakewell, Eyam Village |
| Bramall Lane | Home of Sheffield United, this area caters to sports fans and those seeking local culture, with nearby shops and amenities. | Bramall Lane Stadium, Sheffield United FC, Nearby pubs and eateries, Local parks |
| Ecclesall Road | Popular for its lively atmosphere, boutique shops, and restaurants, making it an attractive spot for young professionals and families. | Ecclesall Road shops, Endcliffe Park, Pubs and restaurants, Sheffield Botanical Gardens |
| Kelham Island | Historic industrial area transformed into a trendy hotspot with bars, restaurants, and cultural sites. Appeals to young urbanites and foodies. | Kelham Island Museum, Craft breweries, Parks, Restaurants and cafes |
| Lower Don Valley | An up-and-coming area with industrial history, now focusing on regeneration and new developments, attracting investors. | Don Valley Stadium, Sheffield Arena, Parks and riverside walks |
| Brightside | A growing area close to the city with affordable housing options, appealing to budget travelers and families. | Local parks, Community centers, Transport links to the city |
| Attercliffe | An evolving neighborhood with close proximity to the city center and amenities, becoming popular with young families and professionals. | Centertainment leisure complex, Parks, Shops and eateries |
Area descriptions are AI-assisted from public sources and are not checked against zoning.
Nearby markets
Shop vs. Nearby Airbnb Markets
Of the eight nearby markets in the table, all within 20 km, Crackington Haven (20 km away, 33 listings) earned the most per listing, about 46% more than Shop.
| Market | Listings | Avg. annual revenue | Avg. nightly rate | Occupancy |
|---|---|---|---|---|
| Kilkhampton 5 km | 85 | £13,199 | £160 | 33% |
| Flexbury 8 km | 31 | £26,050 | £274 | 39% |
| Bude 9 km | 133 | £25,389 | £226 | 44% |
| Marhamchurch 12 km | 75 | £12,841 | £207 | 30% |
| Stratton 13 km | 64 | £20,835 | £214 | 41% |
| Widemouth Bay 13 km | 78 | £22,409 | £243 | 38% |
| Torridge District 19 km | 1,083 | £19,870 | £215 | 36% |
| Crackington Haven 20 km | 33 | £27,363 | £194 | 51% |
Other Airbnb Markets in England
- London Airbnb data 28,045 listings
- North Norfolk Airbnb data 2,096 listings
- East Suffolk Airbnb data 2,020 listings
- North Devon Airbnb data 1,883 listings
- South Hams Airbnb data 1,755 listings
- Cotswold District Airbnb data 1,701 listings
- West Midlands Airbnb data 1,687 listings
- Bristol Airbnb data 1,603 listings
See all 1,128 England Airbnb markets
Markets Similar to Shop
Markets elsewhere in the United Kingdom with a similar nightly rate and occupancy to Shop:
- Gwynedd Airbnb data UK · £231/night · 37.3%
- Fife Airbnb data UK · £230/night · 38.3%
- Saundersfoot Airbnb data UK · £239/night · 39.3%
- Causeway Coast and Glens Airbnb data UK · £222/night · 37.0%
- Pwllheli Airbnb data UK · £226/night · 36.1%
- Trearddur Airbnb data UK · £263/night · 37.0%
FAQ
Shop Airbnb FAQ
How much do Airbnb hosts make in Shop?
An active Shop Airbnb grossed £18,769 on average in the 12 months to September 2025, according to AirROI's tracking of 19 active listings. That is before cleaning, management, taxes and financing. Busier, better-run listings do far better: the top quarter took in £3,050 or more in a typical month.
How much can I make on Airbnb in Shop?
It depends most on the home's size, location and how it's run. The middle half of Shop listings earn between £1,190 and £3,050 in a typical month, and the top tenth £4,750 or more. For one home, enter its address and bedroom count in the Airbnb income calculator: it compares the home with similar listings nearby.
What is the average Airbnb occupancy rate in Shop?
Listings in Shop were booked on 37% of available nights over the past year. That compares with 41% for the England average. August was the busiest month.
How much does an Airbnb cost per night in Shop?
The average booked night in Shop cost £238 before fees. Half of listings charge between £110 and £295, so bedroom count and location move the price more than the average suggests.
Do you need a permit for an Airbnb in Shop?
None of the active Shop listings display a registration, permit or license number. That doesn't mean no rules apply, so confirm registration, permit and tourist-tax rules with the local authority before buying.
Is Airbnb profitable in Shop?
Yes, when it's run well. The average Shop Airbnb grossed £18,769 in the 12 months to September 2025, 11% below the England average of £20,990, though with only 19 active listings a single property can move that figure. Run by its owner, with everyday costs for Airbnb's fee, utilities, supplies, upkeep and insurance, £13,699 a year (about £1,140 a month) is left before the mortgage or rent. A home that costs less than that to own or rent makes a profit, and a listing at the top-quarter mark leaves about £1,950 a month. Check a specific home in the Airbnb estimator.
When is Airbnb peak season in Shop?
August paid best over the past year, at £4,580 per active listing, and November paid least. The month-by-month table above shows how rates and bookings each move.
How far in advance do guests book Airbnbs in Shop?
Shop stays were booked 49 days (about seven weeks) before arrival on average over the past year, so most of a month is booked well before it starts.
What are the best neighborhoods for Airbnb in Shop?
Sheffield City Centre, Peak District National Park and Bramall Lane draw the most short-term rental interest in Shop. The neighborhood guide explains what brings guests to each.
How many Airbnbs are there in Shop?
AirROI counted 19 active Airbnb listings in Shop as of September 2025. The closest tracked market is Kilkhampton, 5 km away.
Method
About This Data
Figures on this page cover 19 active Airbnb listings in Shop from October 2024 to September 2025 (trailing twelve months). AirROI refreshes them monthly from listing-level booking and calendar data covering 20+ million properties worldwide. AirROI measures bookings in US dollars; this page shows them in British pounds at £0.74 per US$, the typical rate from November 2025 to October 2026. Annual revenue averages every listing active during the period, including those listed for only part of it; monthly figures average the listings active in each month; the tier lists show the spread. Neighborhood descriptions are AI-assisted. See the methodology for definitions.
Need this programmatically? The same metrics are available through the AirROI Airbnb Data API and bulk downloads in the data portal.