Stranocum, Northern Ireland Airbnb Market Data 2026: STR Report & Statistics
How much can you earn on Airbnb in Stranocum, Northern Ireland? Based on AirROI's 2026 dataset (January 2025 – December 2025), the short answer is $16,528 per year — at a $185 nightly rate, 32.9% occupancy, and a N/A RevPAR.
With just 18 active listings, Stranocum is a micro-market where selective demand that rewards strong listing quality and pricing strategy. Supply grew 38.5% over the past year, yet revenue and nightly rates both trended upward — a signal that traveler demand is outpacing new inventory rather than being diluted by it. For hosts, pricing power remains intact even as competition increases.
Regulation is low with minimal registration requirements, pointing to an operator-friendly environment. In a market this size, differentiated listings with strong reviews can capture outsized returns relative to the competition.
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What Are the Key Airbnb Metrics in Stranocum?
In Stranocum, the headline Airbnb metrics are $16,528 in average annual revenue,32.9% occupancy, $185 ADR, and $0 in RevPAR, and guests book about 65 days in advance.
How Much Do Airbnb Hosts Earn Monthly in Stranocum?
Understanding the monthly revenue variations for Airbnb listings in Stranocum is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Stranocum is typically July, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Stranocum across different performance tiers:
- Best-in-class properties (Top 10%) achieve $3,490+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $2,322 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,460 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $763, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Stranocum
What Is the Monthly Airbnb Occupancy Rate in Stranocum?
Maximize your bookings by understanding the Stranocum STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while March experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Stranocum:
- Best-in-class properties (Top 10%) achieve 67%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 45% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 25%.
- Entry-level properties (Bottom 25%) average 15% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Stranocum
What Is the Average Airbnb Nightly Rate in Stranocum?
Effective short term rental pricing strategy in Stranocum involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Stranocum typically peaks in July and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $260+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $223 or more.
- Typical properties (Median) charge around $190 per night.
- Entry-level properties (Bottom 25%) earn around $128 per night.
Average Daily Rate (ADR) Trend by Month in Stranocum
What Is the RevPAR for Airbnb in Stranocum?
RevPAR in Stranocum is currently N/A. Because RevPAR combines nightly rates with realized occupancy, it is one of the cleanest ways to compare how efficiently listings turn demand into revenue across the market.
- Entry-level properties (Bottom 25%) see N/A RevPAR.
- Typical properties (Median) generate N/A RevPAR.
- Strong performers (Top 25%) earn N/A RevPAR.
- Best-in-class (Top 10%) achieve N/A RevPAR.
Average Monthly RevPAR Trend in Stranocum
RevPAR Insights for Stranocum
- RevPAR peaks in Jan and bottoms out in Jan, mirroring the broader seasonal demand pattern and suggesting opportunities for dynamic pricing.
Recommendations for Hosts
- Track your own RevPAR monthly against these Stranocum benchmarks. If your RevPAR falls below the median of N/A, examine whether low occupancy or low ADR is the primary drag.
- Use RevPAR rather than revenue alone when comparing properties of different sizes — it normalizes for available nights and gives a more accurate picture of performance.
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When Is the Peak Season for Airbnb in Stranocum?
Stranocum's peak Airbnb season falls in July, August, June, while the softest stretch is January, February, March. Overall, the market shows highly seasonal trends requiring careful strategy, which should guide pricing, minimum stays, and cash-flow planning.
Peak Season (July, August, June)
- Revenue averages $2,881 per month
- Occupancy rates average 43.4%
- Daily rates average $195
Shoulder Season
- Revenue averages $1,639 per month
- Occupancy maintains around 30.7%
- Daily rates hold near $182
Low Season (January, February, March)
- Revenue drops to average $928 per month
- Occupancy decreases to average 21.8%
- Daily rates adjust to average $162
Seasonality Insights for Stranocum
- Airbnb seasonality in Stranocum is pronounced. Revenue swings sharply between peak and low months, which means pricing strategy, minimum-stay settings, and cash reserves all need to account for extended slower periods.
- During the high season, the absolute peak month showcases Stranocum's highest earning potential, with monthly revenues climbing to $3,592, occupancy reaching 50.7%, and ADRs peaking at $214.
- Conversely, the slowest single month marks the market's lowest point — revenue may dip to $741, occupancy could drop to 19.1%, and ADRs may adjust to $160.
- Lower occupancy paired with meaningful seasonality means hosts in Stranocum need to maximize every peak-season booking and seriously consider whether off-season pricing adjustments or minimum-stay changes can capture incremental revenue.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability and consider tightening cancellation policies to reduce last-minute gaps.
- Low Season: Offer competitive pricing, extended-stay discounts, and flexible cancellation policies. Target off-season travelers like remote workers, budget-conscious guests, and travelers with flexible schedules.
- Shoulder Seasons: Implement dynamic pricing that bridges peak and low rates. Target weekend travelers, local events, and business visitors. Slightly more flexible terms than peak season can help maintain occupancy without deep discounting.
- In a highly seasonal market like Stranocum, building a cash reserve during the top months is essential for covering fixed costs during the slow period. Automated pricing tools can help capture demand shifts in real time.
Do You Need a License for Airbnb in Stranocum?
Low regulation and minimal registration activity in Stranocum, Northern Ireland, United Kingdom point to an operator-friendly environment. That said, even low-regulation markets may have tax collection requirements, safety standards, or HOA rules that affect short-term rental operations. Always verify the latest short-term rental regulations and Airbnb license requirements directly with local government authorities for Stranocum to ensure full compliance before hosting.
(Source: AirROI data, 2026, finding no licensed listings among those analyzed)
What Are the Best Neighborhoods for Airbnb in Stranocum?
With a compact short-term rental market, Stranocum gives early-mover hosts an advantage in the right neighborhoods. The areas listed below are where guest demand and local attractions converge — a useful lens for investors evaluating whether to enter this market and where to position their listing.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Derry/Londonderry | Historic city known for its well-preserved 17th-century walls and vibrant culture. Attracts tourists for its rich history and cultural festivals. | The London Street Walls, Guildhall, The Peace Bridge, Derry Theatre, Museum of Free Derry |
| Giant's Causeway | Famous natural wonder with unique hexagonal basalt columns. A UNESCO World Heritage Site that attracts tourists from all over the world. | Giant's Causeway Visitor Centre, Walking trails, Giant's Causeway cliffs, Bushmills Distillery |
| Ballycastle | Picturesque coastal town known for its beaches and proximity to the Causeway Coast. Great for nature lovers and those seeking relaxation. | Ballycastle Beach, Carrick-a-Rede Rope Bridge, Ballycastle Golf Club, Fair Head |
| Portrush | Popular seaside resort town with stunning beaches and the famous Royal Portrush Golf Club. Great for water sports and family vacations. | Whiterocks Beach, Portrush Harbour, Barry's Amusements, Royal Portrush Golf Club |
| Cushendun | Charming village that serves as a gateway to the Antrim coast. Known for its beautiful scenery and quaint architecture. | Cushendun Caves, Cushendun Beach, Local shops and cafes, Scenic walks |
| Ballymena | Market town with a good mix of shopping and traditional Irish culture. Central location for exploring Northern Ireland. | Ballymena Market, Ecos Nature Park, Tullymore Forest |
| Antrim | Riverfront town with historical significance and proximity to Antrim Castle. Offers a relaxed atmosphere for visitors. | Antrim Castle Gardens, Lough Neagh Discovery Centre, Antrim Marina |
| Lisburn | Historic city known for its textile industry and rich heritage. Offers both history and modern amenities for visitors. | Lisburn Cathedral, Irish Linen Centre and Museum, Lisburn Leisure Park |
With 8 distinct neighborhoods showing meaningful short-term rental activity, Stranocum offers diversification within a single market. Investors can tailor their strategy — from high-turnover tourist zones to quieter residential areas that attract longer stays and remote workers.
What Types of Properties Are on Airbnb in Stranocum?
Room Type Distribution
Property Type Distribution
Market Composition Insights for Stranocum
- The Stranocum Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 83.3% of the 18 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Stranocum, Outdoor/Unique properties are the most common (50%), reflecting the local real estate landscape.
- Houses represent a significant 22.2% portion, catering likely to families or larger groups.
Stranocum Airbnb Room Capacity Analysis (2026): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Stranocum
- The dominant room capacity in Stranocum is 1 bedroom listings, making up 66.7% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 94.5% of the active Airbnb listings in Stranocum, indicating a high concentration in these sizes.
- With over half the market (66.7%) consisting of studios or 1-bedroom units, Stranocum is particularly well-suited for individuals or couples.
Stranocum Vacation Rental Guest Capacity Trends (2026)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Stranocum
- The most common guest capacity trend in Stranocum vacation rentals is listings accommodating 4 guests (38.9%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 6 guests dominate the Stranocum STR market, accounting for 66.7% of listings.
- 27.8% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Stranocum.
- On average, properties in Stranocum are equipped to host 3.9 guests.
What Amenities Do Airbnb Guests Expect in Stranocum?
Amenity Prevalence
Amenity Insights for Stranocum
- Essential amenities in Stranocum that guests expect include: Heating, Wifi, Free parking on premises. Lacking these (any) could significantly impact bookings.
- Popular amenities like Smoke alarm, Fire extinguisher, Dishes and silverware are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Stranocum: Heating, Wifi, Free parking on premises.
- Consider adding popular differentiators like Smoke alarm or Fire extinguisher to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Stranocum to stay competitive.
Dive Deeper: Advanced Stranocum STR Market Data (2026)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Stranocum. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsStranocum Airbnb Guest Demographics & Profile Analysis (2026)
Guest Profile Summary for Stranocum
- The typical guest profile for Airbnb in Stranocum consists of a mix of domestic (49%) and international guests, with top international origins including United States, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
- Domestic travelers account for 48.6% of guests.
- Key international markets include United Kingdom (48.6%) and United States (13.5%).
- Top languages spoken are English (65.9%) followed by French (7.3%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Balance marketing efforts between domestic and international channels based on the guest mix.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Stranocum Airbnb Booking Patterns (2026): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Stranocum
- The most common availability pattern in Stranocum falls within the 271-366 days range, representing 61.1% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 94.4% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Stranocum (38.9%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 11.1% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
How Far in Advance Do Guests Book Airbnb in Stranocum?
Average Booking Lead Time by Month
Booking Lead Time Insights for Stranocum
- The overall average booking lead time for vacation rentals in Stranocum is 65 days.
- Guests book furthest in advance for stays during December (average 135 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in March (average 22 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (78 days avg.) sees the longest lead times, while Spring (38 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (65 days) as a baseline for your pricing and availability strategy in Stranocum.
- For December stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 135 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 78 days) to capture early planners.
- Monitor your own booking lead times against these Stranocum averages to identify opportunities for dynamic pricing adjustments.
Stranocum Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
4 listings
22.2% of total
3 Nights
1 listings
5.6% of total
30+ Nights
13 listings
72.2% of total
Key Insights
- The most prevalent minimum stay requirement in Stranocum is 30+ Nights, adopted by 72.2% of listings. This highlights the market's preference for longer commitments.
- A significant segment (72.2%) caters to monthly stays (30+ nights) in Stranocum, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 30+ Nights minimum stay, as 72.2% of Stranocum hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 22.2% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 72.2% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Stranocum.
Stranocum Airbnb Cancellation Policy Trends Analysis (2026)
Flexible
1 listings
5.6% of total
Moderate
5 listings
27.8% of total
Firm
11 listings
61.1% of total
Strict
1 listings
5.6% of total
Cancellation Policy Insights for Stranocum
- The prevailing Airbnb cancellation policy trend in Stranocum is Firm, used by 61.1% of listings.
- A majority (66.7%) of hosts in Stranocum utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
- Strict cancellation policies are quite rare (5.6%), potentially making listings with this policy less competitive unless justified by high demand or property type.
Recommendations for Hosts
- Consider adopting a Firm policy to align with the 61.1% market standard in Stranocum.
- Using a Strict policy might deter some guests, as only 5.6% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in Stranocum.
What Do the Top Airbnb Listings in Stranocum Look Like?
Benchmark your potential! Explore examples of top-performing Airbnb properties in Stranocumbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
The Birds Nest with hot tub
Entire Place • 1 bedroom
Foxes Den Dome with covered Hot tub
Entire Place • 1 bedroom
Coachman's Cottage. 18th Century 5 Star Cottage.
Entire Place • 2 bedrooms
Thornfield Farm Glamping Pod1, Dark Hedges hot tub
Entire Place • 1 bedroom
Enjoy the famous Dark Hedges at The Yellow Knowe
Entire Place • 2 bedrooms
The Whiskey Barrel
Entire Place • 1 bedroom
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Who Are the Top Airbnb Hosts in Stranocum?
Learn from the best! This table showcases top-performing Airbnb hosts in Stranocum based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Yvonne | 6 | $108,899 | 71 | 4.99/5.0 |
| Sandra | 5 | $77,698 | 28 | 4.96/5.0 |
| Eileen | 1 | $24,630 | 40 | 4.98/5.0 |
| Alison | 1 | $21,201 | 43 | 4.88/5.0 |
| Michelle | 1 | $18,817 | 79 | 4.96/5.0 |
| Paul & Laura | 1 | $16,759 | 238 | 4.93/5.0 |
| Elaine | 1 | $13,501 | 67 | 4.96/5.0 |
| Elma | 1 | $13,108 | 187 | 4.84/5.0 |
| Lyndon | 1 | $2,886 | 34 | 4.94/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Stranocum.
How Does Stranocum's Airbnb Market Compare to Nearby Cities?
How does the Stranocum Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Compared with Port Ellen, Stranocum has 34 percentage points lower occupancy and about $16 lower ADR. That helps frame whether this market is winning more on demand, pricing, or both.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Glen Nevis | 16 | $4,690 | $257.74 | 62% |
| Glenachulish | 32 | $4,384 | $455.99 | 41% |
| Bruichladdich | 17 | $4,155 | $312.48 | 57% |
| Irvinestown | 10 | $4,010 | $351.52 | 41% |
| Port Ellen | 30 | $3,812 | $200.93 | 67% |
| Duror | 18 | $3,783 | $233.23 | 60% |
| Corran | 32 | $3,689 | $381.01 | 37% |
| Bowmore | 23 | $3,678 | $237.26 | 62% |
| Inveraray | 20 | $3,646 | $296.49 | 47% |
| Kilcoo | 10 | $3,638 | $219.77 | 53% |
Frequently Asked Questions About Airbnb in Stranocum
These quick answers summarize the most common investor and operator questions using AirROI's latest market data for Stranocum.
How much do Airbnb hosts make in Stranocum?
Stranocum hosts earn about $16,528 per year on average, with an average nightly rate of $185 and RevPAR of N/A. Those figures describe the typical revenue environment for active listings in Stranocum, Northern Ireland, not the ceiling for the best operators. Source: AirROI 2026 data, Stranocum market, January 2025 to December 2025.
What is the average Airbnb occupancy rate in Stranocum?
The average Airbnb occupancy rate in Stranocum is 32.9%. July is the strongest month and January is the softest, so hosts should expect demand to move meaningfully throughout the year rather than stay flat.
What is the average Airbnb daily rate in Stranocum?
Listings in Stranocum average $185 per night. The broader pricing spread also matters: lower-performing listings cluster closer to the lower quartiles, while premium homes can price materially above the city average when demand spikes or listing quality stands out.
How many Airbnb listings are active in Stranocum?
Stranocum currently has about 18 active Airbnb listings in AirROI's market dataset. That supply count helps explain how competitive the market is, how much depth there is for benchmarking, and whether the market behaves like a niche destination or a scaled urban market.
How strict are short-term rental regulations in Stranocum?
AirROI currently classifies the short-term rental regulation level in Stranocum as Low. The dataset also shows about 0.0% of listings with registration evidence. That is a market signal, not legal advice, so hosts should still confirm current licensing and compliance rules locally before listing.
What is the RevPAR for Airbnb in Stranocum?
RevPAR in Stranocum is about N/A. That metric combines pricing and occupancy into one efficiency number, so it is often a better quick benchmark than ADR alone when investors want to compare how well listings convert nightly rates into realized revenue.
Is Airbnb profitable in Stranocum?
Occupancy of 32.9% means Stranocum is a more selective market. Profitability is achievable but requires careful cost management, premium positioning, or targeting longer stays to reduce turnover. Average annual revenue is $16,528, but individual returns depend on property type, location within the city, and the host's operating efficiency.
How far in advance do guests book Airbnb in Stranocum?
The average booking lead time in Stranocum is about 65 days — a longer planning horizon typical of destination or vacation markets where travelers book well in advance. Hosts who understand their market's booking cadence can adjust minimum stays and pricing windows accordingly.
What are the best neighborhoods for Airbnb in Stranocum?
Based on AirROI's analysis, some of the top neighborhoods for short-term rentals in Stranocum include Derry/Londonderry, Giant's Causeway, Ballycastle. Each area attracts different guest profiles — from business travelers to leisure visitors — so the best location depends on the property type and target audience a host is aiming for. See the full neighborhood breakdown above.
What type of property performs best on Airbnb in Stranocum?
entire_home listings make up 83.3% of the active supply in Stranocum. The most common configuration does not always mean the most profitable — operators who identify underserved property types or bedroom counts can sometimes outperform the market average by filling a gap in local supply.
How does Stranocum compare to nearby Airbnb markets?
Among neighboring markets, Glen Nevis posts $56,282 in average annual revenue with 62.4% occupancy, compared to Stranocum's $16,528 and 32.9%. Comparing nearby markets helps investors understand whether a destination's performance reflects local demand or broader regional trends.
When is the peak season for Airbnb in Stranocum?
July is the highest-revenue month in Stranocum, while January is the softest. The revenue spread between them indicates a highly seasonal market — revenue in the peak month is more than double the low month, so cash-flow planning and pricing automation are critical.
About AirROI Market Data
AirROI tracks over 20 million properties across 190+ countries and maintains 15+ years of historical performance data, making it one of the deepest Airbnb and STR intelligence platforms available. The analytics pipeline aggregates listing-level data monthly — revenue, occupancy, nightly rates, RevPAR, guest demographics, booking patterns, and competitive supply — so investors and operators can benchmark any market against its own history and against neighboring destinations.
Real estate investors, property managers, financial institutions, hedge funds, tourism boards, hospitality consultants, tech platforms, and academic researchers rely on AirROI data to underwrite acquisitions, optimize pricing, model macro trends, and conduct peer-reviewed research. Data is available through in-depth market reports like this one and the Airbnb API with 22 endpoints and an Airbnb MCP Server for AI agents.
AirROI proprietary analytics as of 2025-12-31. Metrics reflect trailing twelve-month aggregates from active listings. Revenue figures are market averages, not projections. Neighborhood descriptions are AI-generated and reviewed for accuracy. For full methodology, see the data methodology page.