Tourism statisticsCity2026

Gulf Shores Tourism Statistics: 113,008 Airbnb Stays

Source: AirROI Reviewed by , Founder @ AirROI Updated

Airbnb figures are AirROI estimates for the 12 months to October 2026. Read the method

Estimated Airbnb nights
572,369
Typical Airbnb stay
5.1 nights
Busiest Airbnb month
June
From within the United States, among guests who left a review
over 99%

Key facts

Gulf Shores Tourism Facts

Each sentence names its place, period and source, so it can be quoted alone.

Official

  • UN Tourism puts all of the United States at 72.4 million international tourist arrivals in 2024, via Our World in Data.

Airbnb stays

  • AirROI puts Airbnb stays in Gulf Shores at 113,008 in the 12 months to October 2026.
  • AirROI estimates Airbnb stays in Gulf Shores added up to 572,369 nights in the 12 months to October 2026.
  • AirROI estimates a typical Airbnb stay in Gulf Shores lasted 5.1 nights in the 12 months to October 2026, booked about 73 days ahead.

Busiest months

  • AirROI ranks June the busiest Airbnb month in Gulf Shores in the 12 months to October 2026, followed by July and May, with December the quietest.
  • AirROI estimates Airbnb in Gulf Shores had no single high season in the 12 months to October 2026: the three busiest months were June, July and May.
  • AirROI estimates Airbnb stays in Gulf Shores in February were booked furthest ahead, about 100 days, against 54 days for December, in the 12 months to October 2026.

Guests

  • AirROI estimates over 99% of Gulf Shores Airbnb guests who left a review as of October 2026 were from within the United States.

By place

  • AirROI estimates Gulf Shores took 0.4% of all Airbnb stays in the United States in the 12 months to October 2026.
  • AirROI ranks Gulf Shores first for Airbnb stays among the 24 towns it lists in Alabama in the 12 months to October 2026.

Official numbers

How Many Tourists Visit the United States?

UN Tourism counted 72.4 million international tourist arrivals for all of the United States in 2024, via Our World in Data. On AirROI's estimates, Gulf Shores accounted for 0.4% of Airbnb stays in the United States in the 12 months to October 2026.

Official tourism figures for United States: what each counts, its year and its publisher
FigureWhat it countsYearPublisher
72.4 millionInternational tourist arrivals, all of United StatesTrips by visitors arriving from abroad who stay at least one night, each arrival counted separately2024UN Tourism, via Our World in Data

Airbnb stays

Airbnb Stays in Gulf Shores

Gulf Shores had 5,304 Airbnb homes in the 12 months to October 2026. They took an estimated 113,008 stays and 572,369 nights. A typical stay lasted 5.1 nights and was booked about 73 days ahead.

Airbnb homes
5,304
Airbnb stays, estimate
113,008
Airbnb nights, estimate
572,369
Typical stay
5.1 nights
Booked ahead
73 days

Busiest months

When Is the Busiest Time in Gulf Shores?

On Airbnb, June was the busiest month in Gulf Shores in the 12 months to October 2026, then July and May. December was the quietest. The busiest months do not sit together, so there is no single high season.

June ranks first, December last

Airbnb months in calendar order, 12 months to October 2026. The number is the month's rank, and 1 is the busiest. The bar shows its part of Airbnb nights.

  • Three busiest months
  • Other months

From busiest to quietest: June, July, May, March, August, September, April, February, October, November, January, December.

Month by month: rank, typical stay and days booked ahead
Airbnb months in Gulf Shores by rank, with share of nights, typical stay and days booked ahead, 12 months to October 2026
MonthShare of nightsBooked ahead
June13.0%74 days
July12.4%74 days
May9.3%70 days
March9.1%60 days
August8.8%66 days
September8.2%65 days
April8.1%69 days
February8.0%100 days
October7.7%80 days
November5.7%69 days
January4.9%70 days
December4.7%54 days

Share is each month's part of the year's Airbnb nights. Typical stay and days booked ahead are AirROI estimates for stays in each month.

Where guests come from

Where Do Gulf Shores Airbnb Guests Come From?

Nearly all Gulf Shores Airbnb guests who left a review as of October 2026 were from within the United States (over 99%), AirROI estimates. Among the same guests, Birmingham was the top origin city at 2.1%, ahead of Nashville at 1.6%. The figures rest on 202,844 reviews, written over many years.

Over 99% from within the United States

Among guests who left a review, as of October 2026

  • From within the United States over 99%
  • From abroad under 1%

Top origin cities

Among guests who left a review

  • Birmingham 2.1%
  • Nashville 1.6%
  • Atlanta 1.3%
  • Memphis 1.2%
  • Huntsville 1.1%

FAQ

Questions About Tourism in Gulf Shores

How many tourists visit Gulf Shores?

The United States as a whole had 72.4 million international tourist arrivals in 2024, according to UN Tourism, via Our World in Data. AirROI puts Gulf Shores at 0.4% of Airbnb stays in the United States in the 12 months to October 2026. AirROI estimates 113,008 Airbnb stays in Gulf Shores in the 12 months to October 2026, which counts bookings and not tourists.

When is the busiest time in Gulf Shores?

The busiest Airbnb month in Gulf Shores in the 12 months to October 2026 was June, then July and May.

What is the quietest month in Gulf Shores?

December was the quietest Airbnb month in Gulf Shores in the 12 months to October 2026, ranking 12th of 12, and January ranked 11th. Stays in December were booked about 54 days ahead, against 100 days for February.

How long is a typical Airbnb stay in Gulf Shores?

A typical Airbnb stay in Gulf Shores lasted 5.1 nights in the 12 months to October 2026, booked about 73 days ahead. By month, stays ran from 3.7 nights in September to 9.9 nights in February.

Where do Airbnb guests in Gulf Shores come from?

Of Gulf Shores Airbnb guests who left a review as of October 2026, over 99% were from within the United States, AirROI estimates. Among the same guests, the top origin city was Birmingham at 2.1%, ahead of Nashville at 1.6%.

Are Airbnb stays the same as tourists?

No. UN Tourism counts international tourist arrivals (72.4 million in 2024 across the United States). An Airbnb stay is one booking on one platform, however many guests it holds. AirROI's 113,008 stays are estimates for the 12 months to October 2026.

Method

How These Numbers Are Made

Official figures come from their publishers, linked above, and were last checked in November 2026. Stays and nights are AirROI estimates for the 12 months to October 2026, built from Airbnb listing data, and cover Airbnb only. Nights are stays times the typical stay: 113,008 stays at 5.06 nights. Month ranks compare each month's part of Airbnb nights. Origin rests on 202,844 reviews and describes guests who left a review, not everyone who stayed. Read the method page.