Tourism statisticsCity2026

Pensacola Tourism Statistics: 61,405 Airbnb Stays

Source: AirROI Reviewed by , Founder @ AirROI Updated

Airbnb figures are AirROI estimates for the 12 months to October 2026. Read the method

Estimated Airbnb nights
345,922
Typical Airbnb stay
5.6 nights
Busiest Airbnb month
June
From within the United States, among guests who left a review
97.3%

Key facts

Pensacola Tourism Facts

Each sentence names its place, period and source, so it can be quoted alone.

Official

  • The State of Florida puts all of Florida at 143.3 million visitors in 2025, a preliminary estimate.

Airbnb stays

  • AirROI puts Airbnb stays in Pensacola at 61,405 in the 12 months to October 2026.
  • AirROI estimates Airbnb stays in Pensacola added up to 345,922 nights in the 12 months to October 2026.
  • AirROI estimates a typical Airbnb stay in Pensacola lasted 5.6 nights in the 12 months to October 2026, booked about 49 days ahead.

Busiest months

  • AirROI ranks June the busiest Airbnb month in Pensacola in the 12 months to October 2026, followed by July and May, with January the quietest.
  • AirROI estimates Airbnb in Pensacola had no single high season in the 12 months to October 2026: the three busiest months were June, July and May.
  • AirROI estimates Airbnb stays in Pensacola in June were booked furthest ahead, about 58 days, against 38 days for January, in the 12 months to October 2026.

Guests

  • AirROI estimates 97.3% of Pensacola Airbnb guests who left a review as of October 2026 were from within the United States.

By place

  • AirROI estimates Pensacola took 1.5% of all Airbnb stays in Florida in the 12 months to October 2026.
  • AirROI ranks Pensacola 16th for Airbnb stays among the 213 towns it lists in Florida in the 12 months to October 2026.

Official numbers

How Many Tourists Visit Florida?

The State of Florida counted 143.3 million visitors for all of Florida in 2025, a preliminary estimate. On AirROI's estimates, Pensacola accounted for 1.5% of Airbnb stays in Florida in the 12 months to October 2026.

Official tourism figures for Florida: what each counts, its year and its publisher
FigureWhat it countsYearPublisher
143.3 millionVisitors, all of FloridaDomestic and international visitors, preliminary estimate2025State of Florida

Airbnb stays

Airbnb Stays in Pensacola

Pensacola had 2,588 Airbnb homes in the 12 months to October 2026. They took an estimated 61,405 stays and 345,922 nights. A typical stay lasted 5.6 nights and was booked about 49 days ahead.

Airbnb homes
2,588
Airbnb stays, estimate
61,405
Airbnb nights, estimate
345,922
Typical stay
5.6 nights
Booked ahead
49 days

Busiest months

When Is the Busiest Time in Pensacola?

On Airbnb, June was the busiest month in Pensacola in the 12 months to October 2026, then July and May. January was the quietest. The busiest months do not sit together, so there is no single high season.

June ranks first, January last

Airbnb months in calendar order, 12 months to October 2026. The number is the month's rank, and 1 is the busiest. The bar shows its part of Airbnb nights.

  • Three busiest months
  • Other months

From busiest to quietest: June, July, May, March, August, September, April, October, February, November, December, January.

Month by month: rank, typical stay and days booked ahead
Airbnb months in Pensacola by rank, with share of nights, typical stay and days booked ahead, 12 months to October 2026
MonthShare of nightsBooked ahead
June11.8%58 days
July11.1%58 days
May9.7%53 days
March9.3%42 days
August8.6%43 days
September8.0%42 days
April7.9%43 days
October7.6%48 days
February7.3%50 days
November6.6%47 days
December6.3%38 days
January5.7%38 days

Share is each month's part of the year's Airbnb nights. Typical stay and days booked ahead are AirROI estimates for stays in each month.

Where guests come from

Where Do Pensacola Airbnb Guests Come From?

Nearly all Pensacola Airbnb guests who left a review as of October 2026 were from within the United States (97.3%), AirROI estimates. Among the same guests, Pensacola was the top origin city at 2.8%, ahead of Atlanta at 2%. The figures rest on 154,606 reviews, written over many years.

97.3% from within the United States

Among guests who left a review, as of October 2026

  • From within the United States 97.3%
  • From abroad 2.7%

Top origin cities

Among guests who left a review

  • Pensacola 2.8%
  • Atlanta 2%
  • New Orleans 1.8%
  • Nashville 1.6%
  • Houston 1.6%

FAQ

Questions About Tourism in Pensacola

How many tourists visit Pensacola?

Florida as a whole had 143.3 million visitors in 2025, on a preliminary estimate from the State of Florida. AirROI puts Pensacola at 1.5% of Airbnb stays in Florida in the 12 months to October 2026. AirROI estimates 61,405 Airbnb stays in Pensacola in the 12 months to October 2026, which counts bookings and not tourists.

When is the busiest time in Pensacola?

The busiest Airbnb month in Pensacola in the 12 months to October 2026 was June, then July and May.

What is the quietest month in Pensacola?

January was the quietest Airbnb month in Pensacola in the 12 months to October 2026, ranking 12th of 12, and December ranked 11th. Stays in January were booked about 38 days ahead, against 58 days for June.

How long is a typical Airbnb stay in Pensacola?

A typical Airbnb stay in Pensacola lasted 5.6 nights in the 12 months to October 2026, booked about 49 days ahead. By month, stays ran from 3.9 nights in September to 7.8 nights in January.

Where do Airbnb guests in Pensacola come from?

Of Pensacola Airbnb guests who left a review as of October 2026, 97.3% were from within the United States, AirROI estimates. Among the same guests, the top origin city was Pensacola at 2.8%, ahead of Atlanta at 2%.

Are Airbnb stays the same as tourists?

No. The State of Florida counts visitors (143.3 million in 2025 across Florida). An Airbnb stay is one booking on one platform, however many guests it holds. AirROI's 61,405 stays are estimates for the 12 months to October 2026.

Method

How These Numbers Are Made

Official figures come from their publishers, linked above. Stays and nights are AirROI estimates for the 12 months to October 2026, built from Airbnb listing data, and cover Airbnb only. Nights are stays times the typical stay: 61,405 stays at 5.63 nights. Month ranks compare each month's part of Airbnb nights. Origin rests on 154,606 reviews and describes guests who left a review, not everyone who stayed. Read the method page.