Tourism statisticsCity2026

Destin Tourism Statistics: 86,895 Airbnb Stays

Source: AirROI Reviewed by , Founder @ AirROI Updated

Airbnb figures are AirROI estimates for the 12 months to October 2026. Read the method

Estimated Airbnb nights
449,060
Typical Airbnb stay
5.2 nights
Busiest Airbnb month
June
From within the United States, among guests who left a review
98%

Key facts

Destin Tourism Facts

Each sentence names its place, period and source, so it can be quoted alone.

Official

  • The State of Florida puts all of Florida at 143.3 million visitors in 2025, a preliminary estimate.

Airbnb stays

  • AirROI puts Airbnb stays in Destin at 86,895 in the 12 months to October 2026.
  • AirROI estimates Airbnb stays in Destin added up to 449,060 nights in the 12 months to October 2026.
  • AirROI estimates a typical Airbnb stay in Destin lasted 5.2 nights in the 12 months to October 2026, booked about 71 days ahead.

Busiest months

  • AirROI ranks June the busiest Airbnb month in Destin in the 12 months to October 2026, followed by July and May, with January the quietest.
  • AirROI estimates the six busiest Airbnb months in Destin ran unbroken from March to August in the 12 months to October 2026.

Guests

  • AirROI estimates 98% of Destin Airbnb guests who left a review as of October 2026 were from within the United States.
  • Among Destin Airbnb guests who left a review as of October 2026, Atlanta was the top origin city at 3.4%, ahead of Houston at 2.5%, AirROI estimates.

By place

  • AirROI estimates Destin took 2.1% of all Airbnb stays in Florida in the 12 months to October 2026.
  • AirROI ranks Destin 11th for Airbnb stays among the 213 towns it lists in Florida in the 12 months to October 2026.

Official numbers

How Many Tourists Visit Florida?

The State of Florida counted 143.3 million visitors for all of Florida in 2025, a preliminary estimate. On AirROI's estimates, Destin accounted for 2.1% of Airbnb stays in Florida in the 12 months to October 2026.

Official tourism figures for Florida: what each counts, its year and its publisher
FigureWhat it countsYearPublisher
143.3 millionVisitors, all of FloridaDomestic and international visitors, preliminary estimate2025State of Florida

Airbnb stays

Airbnb Stays in Destin

Destin had 4,479 Airbnb homes in the 12 months to October 2026. They took an estimated 86,895 stays and 449,060 nights. A typical stay lasted 5.2 nights and was booked about 71 days ahead.

Airbnb homes
4,479
Airbnb stays, estimate
86,895
Airbnb nights, estimate
449,060
Typical stay
5.2 nights
Booked ahead
71 days

Busiest months

When Is the Busiest Time in Destin?

On Airbnb, June was the busiest month in Destin in the 12 months to October 2026, then July and May. January was the quietest. The six busiest months run unbroken from March to August.

June ranks first, January last

Airbnb months in calendar order, 12 months to October 2026. The number is the month's rank, and 1 is the busiest. The bar shows its part of Airbnb nights.

  • Three busiest months
  • Other months

From busiest to quietest: June, July, May, August, March, April, September, October, February, November, December, January.

Month by month: rank, typical stay and days booked ahead
Airbnb months in Destin by rank, with share of nights, typical stay and days booked ahead, 12 months to October 2026
MonthShare of nightsBooked ahead
June12.4%75 days
July12.3%72 days
May10.3%72 days
August9.1%65 days
March8.5%63 days
April8.5%60 days
September8.2%64 days
October7.7%75 days
February7.2%78 days
November5.8%74 days
December5.1%53 days
January4.8%54 days

Share is each month's part of the year's Airbnb nights. Typical stay and days booked ahead are AirROI estimates for stays in each month.

Where guests come from

Where Do Destin Airbnb Guests Come From?

Nearly all Destin Airbnb guests who left a review as of October 2026 were from within the United States (98%), AirROI estimates. Among the same guests, Atlanta was the top origin city at 3.4%, ahead of Houston at 2.5%. The figures rest on 152,217 reviews, written over many years.

98% from within the United States

Among guests who left a review, as of October 2026

  • From within the United States 98%
  • From abroad 2%

Top origin cities

Among guests who left a review

  • Atlanta 3.4%
  • Houston 2.5%
  • Nashville 1.6%
  • Dallas 1.5%
  • Birmingham 1%

FAQ

Questions About Tourism in Destin

How many tourists visit Destin?

Florida as a whole had 143.3 million visitors in 2025, on a preliminary estimate from the State of Florida. AirROI puts Destin at 2.1% of Airbnb stays in Florida in the 12 months to October 2026. AirROI estimates 86,895 Airbnb stays in Destin in the 12 months to October 2026, which counts bookings and not tourists.

When is the busiest time in Destin?

The busiest Airbnb month in Destin in the 12 months to October 2026 was June, then July and May. The six busiest months run from March to August.

What is the quietest month in Destin?

January was the quietest Airbnb month in Destin in the 12 months to October 2026, ranking 12th of 12, and December ranked 11th. Stays in January were booked about 54 days ahead, against 78 days for February.

How long is a typical Airbnb stay in Destin?

A typical Airbnb stay in Destin lasted 5.2 nights in the 12 months to October 2026, booked about 71 days ahead. By month, stays ran from 4.0 nights in September to 8.8 nights in February.

Where do Airbnb guests in Destin come from?

Of Destin Airbnb guests who left a review as of October 2026, 98% were from within the United States, AirROI estimates. Among the same guests, the top origin city was Atlanta at 3.4%, ahead of Houston at 2.5%.

Are Airbnb stays the same as tourists?

No. The State of Florida counts visitors (143.3 million in 2025 across Florida). An Airbnb stay is one booking on one platform, however many guests it holds. AirROI's 86,895 stays are estimates for the 12 months to October 2026.

Method

How These Numbers Are Made

Official figures come from their publishers, linked above. Stays and nights are AirROI estimates for the 12 months to October 2026, built from Airbnb listing data, and cover Airbnb only. Nights are stays times the typical stay: 86,895 stays at 5.17 nights. Month ranks compare each month's part of Airbnb nights. Origin rests on 152,217 reviews and describes guests who left a review, not everyone who stayed. Read the method page.