Tourism statisticsState2026

Alabama Tourism Statistics: 379,239 Airbnb Stays

Q: How many tourists visit Alabama?

The United States as a whole had 72.4 million international tourist arrivals in 2024, according to UN Tourism, via Our World in Data. AirROI puts Alabama at 1.4% of Airbnb stays in the United States in the 12 months to October 2026. AirROI estimates 379,239 Airbnb stays in Alabama in the 12 months to October 2026, which counts bookings and not tourists.

Q: What is the quietest month in Alabama?

January was the quietest Airbnb month in Alabama in the 12 months to October 2026, ranking 12th of 12, and December ranked 11th. Stays in January were booked about 47 days ahead, against 75 days for February.

Q: How long is a typical Airbnb stay in Alabama?

A typical Airbnb stay in Alabama lasted 5.0 nights in the 12 months to October 2026, booked about 61 days ahead. By month, stays ran from 3.9 nights in September to 8.0 nights in February.

AirROI estimates 379,239 Airbnb stays in Alabama in the 12 months to October 2026, with Gulf Shores the most booked town. The busiest month was June. All of the United States had 72.4 million international tourist arrivals in 2024, UN Tourism reports, via Our World in Data.

Source: AirROI Reviewed by Jun Zhou, Founder @ AirROI Updated November 4, 2026

Airbnb figures are AirROI estimates for the 12 months to October 2026. Read the method

Estimated Airbnb nights: 1,877,608
Typical Airbnb stay: 5.0 nights
Busiest Airbnb month: June
From within the United States, among guests who left a review: 98.3%

Key facts

Alabama Tourism Facts

Each sentence names its place, period and source, so it can be quoted alone.

Official

UN Tourism puts all of the United States at 72.4 million international tourist arrivals in 2024, via Our World in Data.

Airbnb stays

AirROI puts Airbnb stays in Alabama at 379,239 in the 12 months to October 2026.
AirROI estimates Airbnb stays in Alabama added up to 1,877,608 nights in the 12 months to October 2026.
AirROI estimates a typical Airbnb stay in Alabama lasted 5.0 nights in the 12 months to October 2026, booked about 61 days ahead.

Busiest months

AirROI ranks June the busiest Airbnb month in Alabama in the 12 months to October 2026, followed by July and May, with January the quietest.
AirROI estimates Airbnb in Alabama had no single high season in the 12 months to October 2026: the three busiest months were June, July and May.

Guests

AirROI estimates 98.3% of Alabama Airbnb guests who left a review as of October 2026 were from within the United States.

By place

AirROI estimates Alabama took 1.4% of all Airbnb stays in the United States in the 12 months to October 2026.
AirROI ranks Alabama 22nd for Airbnb stays among the United States' 51 states in the 12 months to October 2026.
AirROI estimates Gulf Shores had the most Airbnb stays of the 24 towns it lists in Alabama in the 12 months to October 2026, at 113,008, ahead of Orange Beach and Birmingham.

Official numbers

How Many Tourists Visit the United States?

UN Tourism counted 72.4 million international tourist arrivals for all of the United States in 2024, via Our World in Data. On AirROI's estimates, Alabama accounted for 1.4% of Airbnb stays in the United States in the 12 months to October 2026.

Official tourism figures for United States: what each counts, its year and its publisher
Figure	What it counts	Year	Publisher
72.4 millionInternational tourist arrivals, all of United States	Trips by visitors arriving from abroad who stay at least one night, each arrival counted separately	2024	UN Tourism, via Our World in Data

Airbnb stays

Airbnb Stays in Alabama

Alabama had 18,380 Airbnb homes in the 12 months to October 2026. They took an estimated 379,239 stays and 1,877,608 nights. A typical stay lasted 5.0 nights and was booked about 61 days ahead. AirROI's figures cover the 72 towns it tracks in Alabama; places it does not track are not counted, so every total is a floor.

Airbnb homes: 18,380
Airbnb stays, estimate: 379,239
Airbnb nights, estimate: 1,877,608
Typical stay: 5.0 nights
Booked ahead: 61 days

Busiest months

When Is the Busiest Time in Alabama?

On Airbnb, June was the busiest month in Alabama in the 12 months to October 2026, then July and May. January was the quietest. The busiest months do not sit together, so there is no single high season.

June ranks first, January last

Airbnb months in calendar order, 12 months to October 2026. The number is the month's rank, and 1 is the busiest. The bar shows its part of Airbnb nights.

Three busiest months
Other months

From busiest to quietest: June, July, May, March, August, September, October, April, February, November, December, January.

Month by month: rank, typical stay and days booked ahead

Airbnb months in Alabama by rank, with share of nights, typical stay and days booked ahead, 12 months to October 2026
Rank	Month	Share of nights	Typical stay	Booked ahead
1	June	11.3%	5.0 nights	62 days
2	July	11.0%	5.2 nights	64 days
3	May	9.1%	4.6 nights	60 days
4	March	8.9%	5.1 nights	49 days
5	August	8.7%	4.6 nights	53 days
6	September	8.5%	3.9 nights	57 days
7	October	8.2%	4.3 nights	70 days
8	April	8.1%	4.6 nights	58 days
9	February	7.6%	8.0 nights	75 days
10	November	6.7%	4.4 nights	64 days
11	December	6.2%	4.6 nights	45 days
12	January	5.7%	7.3 nights	47 days

Share is each month's part of the year's Airbnb nights. Typical stay and days booked ahead are AirROI estimates for stays in each month.

Where guests come from

Where Do Alabama Airbnb Guests Come From?

Nearly all Alabama Airbnb guests who left a review as of October 2026 were from within the United States (98.3%), AirROI estimates. Among the same guests, Birmingham was the top origin city at 3%, ahead of Atlanta at 2.3%. The figures rest on 782,127 reviews, written over many years.

98.3% from within the United States

Among guests who left a review, as of October 2026

Top origin cities

Among guests who left a review

Birmingham 3%
Atlanta 2.3%
Nashville 1.3%
Huntsville 1.2%
Mobile 1%

By town

Most Booked Towns in Alabama

Gulf Shores, Orange Beach and Birmingham took 56% of Airbnb stays in Alabama in the 12 months to October 2026. June is the busiest Airbnb month in 13 of the 24 towns, led by Gulf Shores, and August in 4, led by Auburn. Among guests who left a review, the share from abroad across these towns runs from under 1% in Orange Beach to 4% in Montgomery.

Most Booked Towns in Alabama: Airbnb stays, nights and typical stay, 12 months to October 2026; with origin among guests who left a review
#
1	Gulf Shores	113,008	572,369	5.1 nights	under 1%	Canada	June
2	Orange Beach	75,240	388,686	5.2 nights	under 1%	UK	June
3	Birmingham	25,840	121,318	4.7 nights	3%	UK	June
4	Dauphin Island	13,526	68,089	5.0 nights	1.1%	UK	June
5	Mobile	11,112	61,082	5.5 nights	3%	Germany	June
6	Huntsville	10,782	58,569	5.4 nights	2.4%	Germany	May
7	Auburn	10,544	39,844	3.8 nights	1.6%	UK	August
8	Montgomery	10,003	67,090	6.7 nights	4%	UK	August
9	Fairhope	7,573	36,276	4.8 nights	1.6%	UK	June
10	Tuscaloosa	7,002	27,524	3.9 nights	2.2%	Germany	August
11	Mentone	6,720	20,144	3.0 nights	under 1%	UK	October
12	Foley	6,440	30,383	4.7 nights	1%	Brazil	June
13	Northport	5,159	19,863	3.9 nights	1.8%	UK	June
14	Guntersville	4,802	19,810	4.1 nights	1.2%	UK	June
15	Florence	4,716	23,066	4.9 nights	1.8%	UK	June
16	Madison	3,379	24,466	7.2 nights	2.8%	Germany	June
17	Dadeville	3,319	12,704	3.8 nights	1.6%	Brazil	July
18	Scottsboro	2,884	11,258	3.9 nights	1.4%	Canada	October
19	Daphne	2,718	21,120	7.8 nights	3.3%	Germany	June
20	Opelika	2,718	11,316	4.2 nights	1.6%	Germany	August
21	Crane Hill	2,582	9,339	3.6 nights	1.1%	UK	July
22	Dothan	2,479	15,282	6.2 nights	1.2%	Canada	October
23	Enterprise	2,284	15,385	6.7 nights	2.2%	Germany	September
24	Cullman	2,282	10,323	4.5 nights	1.7%	UK	June

* Among guests who left a review. Stays, nights and other figures are AirROI estimates for the 12 months to October 2026, and cover Airbnb only. US is the top origin in every town, among guests who left a review, so this column names the top country abroad. Lists the 24 of Alabama's 72 towns with 100 or more Airbnb homes. A town with no tourism page of its own links to its Airbnb market page.

FAQ

Questions About Tourism in Alabama

How many tourists visit Alabama?

The United States as a whole had 72.4 million international tourist arrivals in 2024, according to UN Tourism, via Our World in Data. AirROI puts Alabama at 1.4% of Airbnb stays in the United States in the 12 months to October 2026. AirROI estimates 379,239 Airbnb stays in Alabama in the 12 months to October 2026, which counts bookings and not tourists.

When is high season in Alabama?

The busiest Airbnb month in Alabama in the 12 months to October 2026 was June, then July and May.

What is the quietest month in Alabama?

January was the quietest Airbnb month in Alabama in the 12 months to October 2026, ranking 12th of 12, and December ranked 11th. Stays in January were booked about 47 days ahead, against 75 days for February.

How long is a typical Airbnb stay in Alabama?

A typical Airbnb stay in Alabama lasted 5.0 nights in the 12 months to October 2026, booked about 61 days ahead. By month, stays ran from 3.9 nights in September to 8.0 nights in February.

Where do Airbnb guests in Alabama come from?

Of Alabama Airbnb guests who left a review as of October 2026, 98.3% were from within the United States, AirROI estimates. Among the same guests, the top origin city was Birmingham at 3%, ahead of Atlanta at 2.3%.

What is the most booked town in Alabama on Airbnb?

Gulf Shores was the most booked town in Alabama on Airbnb, with an estimated 113,008 stays in the 12 months to October 2026, ahead of Orange Beach and Birmingham.

Are Airbnb stays the same as tourists?

No. UN Tourism counts international tourist arrivals (72.4 million in 2024 across the United States). An Airbnb stay is one booking on one platform, however many guests it holds. AirROI's 379,239 stays are estimates for the 12 months to October 2026.

Method

How These Numbers Are Made

Official figures come from their publishers, linked above, and were last checked in November 2026. Stays and nights are AirROI estimates for the 12 months to October 2026, built from Airbnb listing data, and cover Airbnb only. Nights add up each town's stays times its typical stay, across 72 towns. Month ranks compare each month's part of Airbnb nights. Origin rests on 782,127 reviews and describes guests who left a review, not everyone who stayed. Read the method page.