Airbnb market data · 202612 months to October 2026

Helen, GA Airbnb Market Data: Revenue, Occupancy & Trends

The average Airbnb in Helen brought in $36,409 over the 12 months through October 2026, about 13% more than the Georgia average of $32,151.

Source: AirROI Reviewed by Jun Zhou, Founder @ AirROI Updated November 4, 2026

Part of the North Georgia Mountains

Active Airbnb listings: 470
Avg. booking lead time: 56 days
Listings showing a permit: 0%
Peak revenue month: July
Lowest revenue month: February

The short answer

Helen Airbnb Market at a Glance

Listings averaged $317 a night and were booked on 36% of available nights, close to the Georgia average on both counts.

Timing matters: in July, usually the best month, the average listing earns about 2.4 times as much as in February, usually the slowest.

With 470 active listings, Helen is the 11th-largest of 209 Georgia markets AirROI tracks. From a year earlier, average revenue rose 17% while the number of active listings grew 11%.

Browse the live Helen Airbnb market Search by revenue, occupancy and neighborhood on an interactive map See Every Helen Listing

Revenue

How Much Do Airbnb Hosts Make in Helen?

Gross bookings per Helen listing averaged $36,409 over the 12 months to October 2026 (Georgia average: $32,151), before cleaning, platform and management costs and taxes.

In a typical year, the average Helen listing brings in $4,870 in July, its best month, and $2,030 in February, its slowest. December runs within 1% of July, so either can come out on top in a given year. The three strongest months bring in 34% of a full year's revenue, where an even calendar would give any three months 25%.

In a typical month, a top-quarter listing earns at least three times as much as a bottom-quarter one.

Best-in-class properties (top 10%) earn $7,610+ a month, about 2.6 times the typical property.
Strong performers (top 25%) earn $4,840 or more, roughly $1,900 a month above the median.
Typical properties (median) earn about $2,940 a month.
Entry-level properties (bottom 25%) earn $1,580 or less, about half of the median.

These are monthly figures for listings active in each month. The annual average above also counts listings that operated for only part of the year, so it runs below twelve times these figures.

July earns about 2.4 times what February does

Average revenue per active listing, by month, October 2024 to September 2026

Monthly average $3,520 $5,450 $1,830

Each point is one month as recorded, averaged over the listings active in it. The best and slowest months in the text average each calendar month over the past two years, so they can differ from the highest and lowest points here.

Helen Airbnb Data by Month

Latest 12 months in the October 2026 data. October's figures are still coming in, so the rows run to September.

December 2025 led on revenue and nightly rate; bookings peaked in October 2025. Across the past two years, July is usually the strongest month.

Average monthly Airbnb revenue, occupancy, nightly rate, RevPAR, booking lead time and length of stay per active listing in Helen, Oct 2025 to Sep 2026
Month	Avg. Revenue	Occupancy	Avg. Nightly Rate	RevPAR	Booking Lead Time	Avg. Length of Stay
Oct 2025	$5,406	52.1%	$340	$174	85 days	2.5 nights
Nov 2025	$4,138	41.8%	$327	$138	64 days	2.8 nights
Dec 2025	$5,453	49.6%	$343	$176	58 days	2.8 nights
Jan 2026	$2,484	24.4%	$308	$80	28 days	2.6 nights
Feb 2026	$2,231	26.4%	$301	$80	31 days	2.3 nights
Mar 2026	$3,148	33.5%	$302	$102	35 days	2.6 nights
Apr 2026	$2,680	30.2%	$297	$89	51 days	2.7 nights
May 2026	$3,642	37.3%	$309	$117	70 days	3.1 nights
Jun 2026	$4,548	45.6%	$322	$152	57 days	3 nights
Jul 2026	$5,035	44.6%	$326	$162	47 days	3.6 nights
Aug 2026	$3,197	33.3%	$298	$103	46 days	2.7 nights
Sep 2026	$3,642	39.2%	$310	$121	60 days	2.3 nights

Averages per active listing in each month. Highlighted: the highest-revenue month of the 12. RevPAR is the month's revenue spread over its nights, booked or not. Booking lead time is the days between booking and check-in, and length of stay the nights per booking, for stays in that month.

These are market-wide figures. To see what one particular Helen home could earn, enter its address, bedrooms and guests in the Airbnb calculator; it compares the home with similar listings nearby.

Profit

Is an Airbnb in Helen Profitable?

Yes, when it's run well. The average Helen Airbnb took in $36,409 in the 12 months to October 2026, and run by its owner at everyday costs, about $1,740 a month of that is left after running costs, so a home that costs less than that to own or rent makes money. A listing in the top quarter leaves about $2,900 a month.

Cleaning it yourself keeps the $5,940 a year guests pay in cleaning fees, for about $2,240 a month. Handing the listing to a co-host at about 10% of nightly bookings still leaves about $1,490 a month.

These amounts come before housing costs. Where the mortgage or rent is less each month, the difference is profit; a home owned outright keeps it all after property tax, home insurance and any HOA or condo fees.

Helen Airbnb Income, Expenses and Profit per Year

A year of income, running costs and what is left for housing costs for an average and a top-quarter Helen Airbnb
Line	Average listing	Top-quarter listing
Money in
Nightly bookings	$30,469	$50,150
Cleaning fees guests pay16% of Helen bookings	$5,940	$9,770
Gross bookings	$36,409	$59,920
Running costs
Airbnb's feeAbout 15%: 15.5% for the 94% of Helen listings on Simplified Pricing, 3% for the rest	−$5,350	−$8,810
Cleaning and laundryPaid for by the cleaning fee; $0 if you clean yourself	−$5,940	−$9,770
Utilities and internetAbout 5% of bookings	−$1,820	−$3,000
Guest suppliesToiletries, coffee, paper goods: about 2%	−$730	−$1,200
Repairs and upkeepIncluding linens and small replacements: about 3%	−$1,090	−$1,800
Short-term rental insuranceOne policy, on top of Airbnb's free AirCover	−$360	−$360
Permit and registrationWhere one is required	−$180	−$180
Management$0 when you run it; co-hosts charge from about 10% of nightly bookings	$0	$0
Pricing and messaging toolsOptional; Airbnb's own tools are free	$0	$0
Lodging taxesAdded to the guest's bill and passed on	$0	$0
Total running costsAbout 26% of bookings, plus cleaning paid for by the cleaning fee	−$15,470	−$25,120
Left for housing costs, then profit	$20,939about $1,740 a month	$34,800about $2,900 a month
Housing costs
Mortgage or rent, property tax, home insurance, HOA or condo fees	Depend on the home

Estimate Your Own Helen Airbnb Profit

The estimate starts from Helen's average listing, run by its owner. Change how the listing performs, who runs it and who cleans to see what is left for the mortgage or rent.

To work out the profit on one Helen home, with its price, its mortgage or rent and your own costs, use the Airbnb profit calculator. It starts from the comparable listings around the address.

How Helen's Top Earners Get There

More nights booked. The busiest quarter of Helen listings are booked on 53% or more of their nights, against 35% for the median listing. Ten more booked nights a year at the median rate of $255 adds about $2,570 in bookings.
Prices that follow demand. Ranked by price, the top quarter charge $370 a night or more, against a median of $255. That is a separate ranking from the busiest quarter, so the two marks don't multiply into one listing's takings. For the average listing, a 10% higher rate on the nights it already books adds about $3,050 a year.
Open for the busy months. In a typical year, July brings the average listing about $4,870, against $2,030 in February, so a calendar that is open and full in the busy months carries the year.
Reviews that stand out. Helen listings average 4.79 stars, and 51% carry Airbnb's Guest Favorite badge, which guests can filter for.

What a listing keeps comes down to the figures this page measures: nightly rate, nights booked and the months it's open. A listing at the top-quarter mark takes in about $4,990 a month, against $3,030 for the average one.

Occupancy

What Is the Airbnb Occupancy Rate in Helen?

Helen listings were booked on 36% of the nights they were open over the past year, 2 percentage points below the Georgia average (38%) and 5 points below the U.S. average (41%). In a typical year, occupancy swings from 26% in January to 52% in October.

The busiest tenth of listings are booked about 3.4 times as often as the bottom quarter.

Best-in-class properties (top 10%) are booked 70%+ of open nights, 35 points above the median.
Strong performers (top 25%) fill 53% or more, roughly four nights a week.
Typical properties (median) fill about 35% of open nights.
Entry-level properties (bottom 25%) fill 21% or less, under two nights a week.

October is usually the busiest month in Helen, January the quietest

Share of open nights booked, by month, October 2024 to September 2026

Monthly average 39% 52% 24%

The 12-month rate of 36% averages each listing's whole year, slow months included; each month here counts only the listings booked in it.

Nightly rates

How Much Does an Airbnb Cost per Night in Helen?

The average nightly rate in Helen, known as ADR (average daily rate), was $317 over the past year, about the same as the Georgia average ($305) and about 5% below the U.S. average of $335. In a typical year, rates peak in June and July at about $325 and bottom out in January at about $280.

The top 10% charge about 2.6 times the rate of the bottom quarter.

Best-in-class properties (top 10%) charge $505+ a night, about twice the median.
Strong performers (top 25%) charge $370 or more, about $120 above the median.
Typical properties (median) charge about $255 a night.
Entry-level properties (bottom 25%) charge $195 or less, about three-quarters of the median.

June rates run 15% above January's

Average nightly rate (ADR), by month, October 2024 to September 2026

Monthly average $301 $343 $252

The 12-month ADR of $317 averages each listing's own rate across its whole year; the monthly points average listings month by month, so the two differ.

What Is the RevPAR for Airbnb in Helen?

RevPAR, or revenue per available night, divides a listing's income by every night it was open to book, so it rises with both price and bookings. In Helen it averaged $119 over the past year, from about $72 in a typical January to about $157 in a typical July.

Per open night, by tier:

Best-in-class properties (top 10%) earn $218+ per open night, about 2.4 times the median.
Strong performers (top 25%) earn $149 or more, about $60 a night above the median.
Typical properties (median) earn about $91 per open night.
Entry-level properties (bottom 25%) earn $57 or less, about two-thirds of the median.

July RevPAR is about 2.2 times January's

Revenue per open night (RevPAR), by month, October 2024 to September 2026

Monthly average $115 $176 $64

Seasonality

Best and Worst Months for Airbnb in Helen

Helen has two high seasons, June–July and October–December, which makes it a moderately seasonal market. Business is slowest from January to April.

Average revenue by month in Helen

Average revenue per active listing, each calendar month averaged over the past two years

Monthly average $3,520 $4,870 $2,030

Revenue by month in Helen in numbers

Average monthly revenue per active listing in Helen, by calendar month
Month	Season	Revenue per listing
January	Low season	$2,230
February	Low season	$2,030
March	Low season	$2,860
April	Low season	$2,570
May	Shoulder season	$3,380
June	High season	$4,360
July	High season	$4,870
August	Shoulder season	$3,280
September	Shoulder season	$3,430
October	High season	$4,770
November	High season	$3,610
December	High season	$4,830

Average monthly Airbnb revenue, occupancy and nightly rate in Helen by season
Season	Revenue per month	Occupancy	Nightly rate
High seasonJune–July, October–December	$4,490	47%	$310
Shoulder seasonMay, August–September	$3,360	37%	$305
Low seasonJanuary–April	$2,430	30%	$287

How Far in Advance Do Guests Book Airbnb in Helen?

Guests book Helen stays 56 days ahead on average (about eight weeks). October stays are booked furthest out, about 82 days ahead, and January stays closest to arrival, about 29 days. A typical October booking is made in late July.

October stays are booked furthest ahead

Average days between booking and check-in, by month of stay, October 2024 to September 2026

Monthly average 52 days 85 days 28 days

The 12-month figure of 56 days averages each listing's year as a whole; each month here averages only the listings with stays in it.

Permits

Airbnb Permits and Registration in Helen

None of the 470 active listings in Helen display a registration, permit or license number. That doesn't mean no rules apply: some places don't ask hosts to show a number on the listing, and listing data doesn't capture every scheme.

Registration, permit, zoning and occupancy-tax rules vary by address and change often, so confirm them with the city or county before buying or listing in Helen.

Neighborhoods

Best Neighborhoods for Airbnb in Helen

AirROI's area guide picks seven Helen neighborhoods that draw short-term rental guests, led by Downtown Helen, Unicoi State Park and North Georgia Mountains. The picks reflect guest appeal, not earnings data or permit eligibility, so check local permit rules for a specific address before buying.

Best neighborhoods for Airbnb in Helen
Area	Who it suits	Landmarks nearby
Downtown Helen	The heart of Helen, showcasing a Bavarian-style village atmosphere with charming shops and dining options. Perfect for tourists exploring local attractions and events.	Chattahoochee River, Alpine Helen/White County Convention and Visitors Bureau, Unicoi State Park, Helen Arts & Heritage Center, Betty's Country Store
Unicoi State Park	A beautiful natural area with trails, a lake, and outdoor activities. Ideal for nature lovers and those seeking adventure close to Helen.	Unicoi Lake, Hiking Trails, Canoeing and Kayaking, Picnic Areas, Wildlife Watching
North Georgia Mountains	A stunning mountainous region offering scenic views and outdoor activities. Attracts visitors seeking a tranquil retreat or outdoor adventures.	Anna Ruby Falls, Mountain Lakes, Hiking Trails, Scenic Drives, Smithgall Woods State Park
Chattahoochee River	Offers a peaceful setting for outdoor activities such as tubing and fishing. A scenic spot that draws families and nature enthusiasts.	Tubing Rentals, Fishing Spots, Scenic Picnic Areas, Hiking Trails along the River
Wildwood Lake	A serene lake area perfect for relaxation and fishing. Attracts visitors looking for a quieter stay away from the hustle of downtown.	Fishing, Picnic Areas, Walking Trails
The Bavarian Village	The iconic section of Helen that resembles a Bavarian town, filled with unique shops, eateries, and festivals. A cultural hotspot for visitors.	Bavarian Inn, Festhalle, Local Breweries, Traditional German Cuisine
Sautee and Nacoochee	Adjacent to Helen, this area offers a mix of history and natural beauty, popular for its art and culture with galleries and historic sites.	Sautee Nacoochee Community Association, Nacoochee Village, Art Galleries, Historic Sites

Area descriptions are AI-assisted from public sources and are not checked against zoning.

Listings

Helen Airbnb Listings by Type and Size

Almost every Airbnb in Helen is an entire home: 98% of listings, with private rooms at 2%. Houses are the most common property type at 38%, ahead of cabins and other outdoor stays (29%).

Nearly all listings rent the whole place

Helen Airbnb listings by room type

Room types in numbers

Helen Airbnb listings by room type
Room type	Share of listings	Listings
Entire home	98.3%	462
Private room	1.7%	8

Listings by property type

Helen Airbnb listings by property type

Property types in numbers

Helen Airbnb listings by property type
Property type	Share of listings	Listings
House	38.3%	180
Cabin/Outdoor	29.1%	137
Apartment/Condo	28.9%	136
Others	1.7%	8
Unique stay	1.3%	6
Hotel/Boutique	0.6%	3

How Many Bedrooms Do Airbnb Listings in Helen Have?

One-bedroom homes are the most common size in Helen (27% of entire homes), and 44% have three or more bedrooms.

Helen entire homes by number of bedrooms

Entire homes with each number of bedrooms

27%

25%

21%

13%

Bedroom counts in numbers

Helen entire homes by number of bedrooms
Bedrooms	Share of entire homes	Entire homes
Studio	4.9%	22
1 bedroom	26.8%	121
2 bedrooms	24.8%	112
3 bedrooms	21.2%	96
4 bedrooms	13.3%	60
5+ bedrooms	9.1%	41

What Each Home Size Earns in Helen

A typical studio in Helen earned $17,400 over the past year, against $68,400 for a home with five or more bedrooms.

What each home size earns in Helen
Home size	Listings	Typical annual revenue (median)	Average annual revenue	Avg. nightly rate	Occupancy
Studio	22	$17,400	$18,300	$187	30%
1 bedroom	121	$16,800	$22,000	$195	35%
2 bedrooms	112	$25,900	$29,700	$261	38%
3 bedrooms	96	$34,600	$41,100	$344	37%
4 bedrooms	60	$45,400	$47,200	$420	36%
5+ bedrooms	41	$68,400	$89,700	$760	40%

How Many Guests Do Airbnbs in Helen Sleep?

Helen is a group-trip market: 34% of listings sleep eight or more guests, more than the share of the next most common size, four guests (23%).

Helen listings by guest capacity

Share of listings by the number of guests they sleep

18%

23%

20%

34%

Guest capacity in numbers

Helen listings by guest capacity
Guest capacity	Share of listings	Listings
2 guests	17.7%	82
3 guests	1.1%	5
4 guests	23.1%	107
5 guests	2.4%	11
6 guests	20.0%	93
7 guests	1.7%	8
8+ guests	34.1%	158

How Helen Airbnb Listings Are Set Up

Helen hosts set up an average of 3.5 beds per listing. Only 39% of listings show their exact location on the listing map; the rest show an approximate area.

Photos per listing: 35
Beds per listing: 3.5
Show exact location: 39%

What Amenities Do Airbnb Listings in Helen Offer?

Hot tubs are common in Helen: 42% of listings have one, and 97% offer free parking on site.

Share of Helen listings with each common amenity

Air conditioning Nearly all
Wifi Nearly all
Heating 99%
Free parking on premises 97%
TV 97%
Smoke alarm 97%
Hot water 95%
Coffee maker 94%
Microwave 94%
Refrigerator 91%

Airbnb Amenities Linked to Higher Revenue in Helen

Listings in Helen with life-size games earned about 2.6 times as much a year, on average, as those without: $90,800 against $35,100. The gap is smaller for a children's playroom (about 2.4 times as much) and a sauna (about 2.3 times as much). Bigger, professionally run homes tend to carry more amenities, so these gaps reflect the kind of listing as much as the feature itself.

Revenue gap for Helen listings with each amenity

How much more listings with the amenity earned in a year than those without, and the share of listings that have it

Life size games +159% on 2% of listings
Children's playroom +138% on 2% of listings
Sauna +134% on 3% of listings
Game console +133% on 5% of listings
Movie theater +124% on 2% of listings
Patio or balcony +124% on 73% of listings
Hot tub +119% on 42% of listings
Sound system +117% on 4% of listings
Arcade games +107% on 9% of listings
Pool table +98% on 16% of listings

Revenue by amenity in numbers

Average annual revenue of Helen listings with and without each amenity
Amenity	Listings with it	Avg. revenue with	Avg. revenue without	Revenue gap
Life size games	2%	$90,800	$35,100	+159%
Children's playroom	2%	$84,100	$35,300	+138%
Sauna	3%	$81,600	$34,800	+134%
Game console	5%	$79,900	$34,300	+133%
Movie theater	2%	$79,400	$35,500	+124%
Patio or balcony	73%	$42,700	$19,100	+124%
Hot tub	42%	$53,200	$24,300	+119%
Sound system	4%	$75,600	$34,900	+117%
Arcade games	9%	$68,600	$33,200	+107%
Pool table	16%	$62,300	$31,500	+98%

Guests

Who Books Airbnbs in Helen?

Helen draws mostly domestic guests: 99% of those who left reviews live in the United States. No single city dominates: Atlanta is the largest source, at about 6% of reviews. English is spoken by 77% of guests, and Spanish by 14%.

99% of Helen guests are domestic

Where guests who left reviews live

Where Helen guests come from: top cities

Share of guests who left reviews

Atlanta 6%
Charlotte 1%
Tampa 1%
Miami 1%
Orlando 1%

Top origin cities in numbers

Where Helen guests come from: top cities
Origin city	Share of guests
Atlanta	6.0%
Charlotte	1.5%
Tampa	1.4%
Miami	1.2%
Orlando	1.2%

Where Helen guests come from: top countries

Share of guests who left reviews

United States 99%
Brazil 0%
United Kingdom 0%
Mexico 0%

Top origin countries in numbers

Where Helen guests come from: top countries
Origin country	Share of guests
United States	98.8%
Brazil	0.2%
United Kingdom	0.2%
Mexico	0.1%

Languages spoken by Helen guests

Share of guests who left reviews

English 77%
Spanish 14%
French 2%
Portuguese 2%
German 1%

Top languages in numbers

Languages spoken by Helen guests
Language	Share of guests
English	76.5%
Spanish	13.6%
French	1.6%
Portuguese	1.6%
German	1.3%

What Are Airbnb Guest Ratings in Helen?

Helen Airbnbs average 4.79 stars, and 51% of listings hold Airbnb's Guest Favorite badge. Guests are toughest on value for money: it scores 4.73, against 4.91 for location. Listings here carry long review histories, about 81 reviews each on average.

Location scores highest in Helen; value is lowest

Average guest rating out of 5 by category; the bars start at 4.0

Accuracy 4.84
Cleanliness 4.78
Communication 4.84
Location 4.91
Check-in 4.86
Value 4.73

Category scores in numbers

Helen guest ratings by category
Category	Average rating (out of 5)
Accuracy	4.84
Cleanliness	4.78
Communication	4.84
Location	4.91
Check-in	4.86
Value	4.73

Booking patterns

How Guests Book in Helen: Stays, Rules and Fees

More than eight in ten Helen listings are open to guests more than 180 days a year, but only 18% are booked or blocked that many days. The most common booked-or-blocked total is 91 to 180 days a year, covering 38% of listings; blocked nights include any the host closes off.

Days a year Helen listings are open to guests

Share of listings by days a year

Open days in numbers

Days a year Helen listings are open to guests
Days a year	Share of listings	Listings
271-366 days	45.5%	214
181-270 days	37.4%	176
91-180 days	14.5%	68
31-90 days	2.6%	12

Days a year Helen listings are booked or blocked

Share of listings by days a year

Booked or blocked days in numbers

Days a year Helen listings are booked or blocked
Days a year	Share of listings	Listings
271-366 days	3.0%	14
181-270 days	15.3%	72
91-180 days	37.9%	178
31-90 days	33.2%	156
1-30 days	10.6%	50

What Is the Average Length of Stay for Airbnb in Helen?

The average Helen booking lasts 2.9 nights, longest in July and shortest in October. Listings took about 33 bookings each over the year, some 15,500 in all. Nearly eight in ten listings that give a check-in time set it at 4 p.m., with check-out usually at 11 a.m.

Average length of stay by month in Helen

Average nights per booking, by month of stay

Average 2.7 nights 3.3 nights 2.1 nights

Two-year average by calendar month.

Helen Airbnb Minimum Stay Requirements

Nearly all listings in Helen accept stays of one or two nights.

Minimum stay set by Helen listings

Share of listings by the shortest stay they accept, from one night to 30 or more

1 Night 20% 92 listings
2 Nights 76% 359 listings
3 Nights 4% 19 listings

What Cancellation Policies Do Airbnb Hosts Use in Helen?

Firm is the most common cancellation policy in Helen, used by 47% of listings; it refunds guests in full only if they cancel at least 30 days before check-in. Hosts here lean strict: nearly six in ten listings use Firm or stricter terms, against 28% on Flexible or Moderate.

Cancellation policies of Helen listings, from most to least flexible

Share of listings by the policy they use

Flexible 5% 25 listings
Moderate 23% 108 listings
Limited 15% 69 listings
Firm 47% 222 listings
Strict 5% 25 listings
Super Strict 30 Days 3% 15 listings
Super Strict 60 Days 1% 4 listings
Non-refundable <1% 1 listing
Other <1% 1 listing

How Much Are Airbnb Cleaning Fees in Helen?

Nearly all Helen listings charge a cleaning fee. The typical fee is about $150. Spread over the average stay of 2.9 nights, that adds roughly $50 a night to what guests pay. For listings that charge one, cleaning fees make up about 16% of gross revenue.

Median cleaning fee: $150
Average cleaning fee: $185
Listings charging a fee: 97.0%
Share of gross revenue: 16.3%

Top earners

Top-Earning Airbnbs and Hosts in Helen

The top-grossing Airbnb in Helen, a seven-bedroom home, took in $247,000 over the past year, about 6.8 times the city's average of $36,400. All six listings below have five or more bedrooms, so the top of this market belongs to large homes.

Private • View • Sauna • Games • Theater • Pickleball • Hot Tub Entire home · 7 bedrooms 4.97

Revenue: $246,673
Occupancy: 69.6%
Daily rate: $972

In Helen with mountain views, private, spacious! Entire home · 7 bedrooms 5.00

Revenue: $234,335
Occupancy: 48.5%
Daily rate: $1,338

Company Retreats | Family Reunions | Pickleball Entire home · 16 bedrooms 5.00

Revenue: $208,672
Occupancy: 18.1%
Daily rate: $4,260

High N Helen, A-Frame & Cabin, in City Limits Entire home · 6 bedrooms 4.94

Revenue: $193,344
Occupancy: 75.8%
Daily rate: $676

Two Homes • Sleeps 18 • Walk to Helen • 2 Hot Tubs Entire home · 8 bedrooms 4.81

Revenue: $189,018
Occupancy: 57.6%
Daily rate: $860

Gold Leaf Chalet Entire home · 7 bedrooms 4.84

Revenue: $180,657
Occupancy: 53.1%
Daily rate: $775

Who Are the Top Airbnb Hosts in Helen?

Cabin Rentals Of Helen is the top-grossing host in Helen, with $1.79 million in bookings across 55 listings over the past year. Together, the ten top-grossing hosts run 29% of the market's 470 listings. Per listing, a smaller operator earns more: Rachel grossed $113,000 per listing, about 3.5 times Cabin Rentals Of Helen's $32,500.

Top Airbnb hosts in Helen by revenue
#	Host	Listings	Gross revenue	Per listing	Avg. rating
	Cabin Rentals Of Helen	55	$1,787,347	$32,497	4.71/5
	Stephen	11	$791,402	$71,946	4.99/5
	James	20	$627,416	$31,371	4.76/5
4	Blue Creek	9	$543,849	$60,428	4.82/5
5	Karen	6	$420,760	$70,127	4.98/5
6	Leonard	6	$356,804	$59,467	4.95/5
7	Pinnacle Cabin Rentals	9	$349,222	$38,802	4.67/5
8	Rachel	3	$338,307	$112,769	4.81/5
9	Danielle And Erik	4	$335,680	$83,920	4.99/5
10	Roy	14	$331,576	$23,684	4.81/5

Who Are the Airbnb Hosts in Helen?

Professional management companies run four in ten Helen listings. 59% of listings are run by Superhosts, so a strong review record is the norm here rather than an edge. Two-thirds of listings accept Instant Book, so most stays are confirmed without the host's approval. Airbnb's Simplified Pricing, where the host pays the whole service fee and guests see one price with no separate Airbnb charge, covers 94% of listings.

Superhosts: 58.7%
Professional management: 41.1%
Cohosted listings: 22.6%
Instant Book enabled: 66.2%
Simplified Pricing: 93.6%

Largest Airbnb Management Companies in Helen

6 management companies run five or more active Airbnb listings in Helen, and companies run 34% of its Airbnb homes. Vacasa is the largest, with 22 listings and an average guest rating of 4.64; the next largest are Evolve, Marlie, Casago MountainBlu and Pinnacle Cabin Rentals. Among the five largest, Evolve's homes rate highest, at 4.86.

The five largest run 16% of Helen's Airbnb homes

Share of Helen's Airbnb homes each company runs as host or co-host

Listings each company runs as host or co-host, 12 months to October 2026. Guest ratings average each listing's Airbnb rating, weighted by its reviews.

See the largest management companies in Georgia, ranked by homes, guest rating and growth.

Nearby markets

Helen vs. Nearby Airbnb Markets

Of the eight nearby markets in the table, all within 28 km, Dahlonega (28 km away) earned the most per listing, about 28% more than Helen.

Airbnb markets near Helen: distance, revenue, nightly rate and occupancy
Market	Listings	Avg. annual revenue	Avg. nightly rate	Occupancy
Sautee Nacoochee 4 km	242	$34,232	$281	40%
Cleveland 10 km	211	$38,836	$333	37%
Clarkesville 13 km	116	$26,947	$272	33%
Demorest 20 km	36	$23,761	$225	37%
Hiawassee 26 km	313	$30,320	$291	35%
Lakemont 27 km	37	$41,886	$479	35%
Dahlonega 28 km	337	$46,622	$322	43%
Tiger 28 km	66	$31,214	$320	37%

Other Airbnb Markets in Georgia

Atlanta Airbnb data 6,086 listings
Savannah Airbnb data 2,544 listings
Blue Ridge Airbnb data 1,523 listings
Tybee Island Airbnb data 1,389 listings
Augusta Airbnb data 1,138 listings
Ellijay Airbnb data 1,066 listings
Saint Simons Airbnb data 850 listings
Columbus Airbnb data 656 listings

See all 209 Georgia Airbnb markets

Markets Similar to Helen

Markets elsewhere in the United States with a similar nightly rate and occupancy to Helen:

Chincoteague Airbnb data VA · $317/night · 36.5%
Lake Havasu City Airbnb data AZ · $321/night · 36.1%
Manteo Airbnb data NC · $312/night · 36.5%
Galena Airbnb data IL · $317/night · 35.6%
Montgomery Airbnb data TX · $324/night · 36.0%
Topton Airbnb data NC · $311/night · 36.6%

FAQ

Helen Airbnb FAQ

How much do Airbnb hosts make in Helen?

An active Helen Airbnb grossed $36,409 on average in the 12 months to October 2026, according to AirROI's tracking of 470 active listings. That is before cleaning, management, taxes and financing. Busier, better-run listings do far better: the top quarter took in $4,840 or more in a typical month.

How much can I make on Airbnb in Helen?

It depends most on the home's size, location and how it's run. The middle half of Helen listings earn between $1,580 and $4,840 in a typical month, and the top tenth $7,610 or more. For one home, enter its address and bedroom count in the Airbnb income calculator: it compares the home with similar listings nearby.

What is the average Airbnb occupancy rate in Helen?

Listings in Helen were booked on 36% of available nights over the past year. That compares with 38% for the Georgia average. October is usually the busiest month.

How much does an Airbnb cost per night in Helen?

The average booked night in Helen cost $317 before fees. Half of listings charge between $195 and $370, so bedroom count and location move the price more than the average suggests.

Do you need a permit for an Airbnb in Helen?

None of the active Helen listings display a registration, permit or license number. That doesn't mean no rules apply, so confirm registration, permit and occupancy-tax rules with the city or county before buying.

Is Airbnb profitable in Helen?

Yes, when it's run well. The average Helen Airbnb grossed $36,409 in the 12 months to October 2026, 13% above the Georgia average of $32,151. Run by its owner, with the cleaning fee covering the cleaner and everyday costs for Airbnb's fee, utilities, supplies, upkeep and insurance, $20,939 a year (about $1,740 a month) is left before the mortgage or rent. A home that costs less than that to own or rent makes a profit, and a listing at the top-quarter mark leaves about $2,900 a month. Check a specific home in the Airbnb estimator.

When is Airbnb peak season in Helen?

July usually pays best, averaging $4,870 per active listing over the past two years, and February usually pays least. The month-by-month table above shows how the latest 12 months played out.

What is the Airbnb RevPAR in Helen?

Each night a Helen listing was open to book earned $119 on average over the past year, booked or not. That figure, revenue per available night (RevPAR), folds price and occupancy into one number; the top 10% of listings made $218 or more.

How far in advance do guests book Airbnbs in Helen?

Helen stays were booked 56 days (about eight weeks) before arrival on average over the past year, so most of a month is booked well before it starts.

How long do guests stay at Airbnbs in Helen?

The average Helen Airbnb stay lasted 2.9 nights over the past year. A listing took 33 reservations over the year on average.

How are Airbnbs in Helen rated?

Guests rate Helen Airbnbs 4.79 out of 5 on average. Guests score location highest and value lowest.

What are the best neighborhoods for Airbnb in Helen?

Downtown Helen, Unicoi State Park and North Georgia Mountains draw the most short-term rental interest in Helen. The neighborhood guide explains what brings guests to each.

How many Airbnbs are there in Helen?

AirROI counted 470 active Airbnb listings in Helen as of October 2026. The closest tracked market is Sautee Nacoochee, 4 km away.

How much are Airbnb cleaning fees in Helen?

In Helen, nearly all listings add a cleaning fee, and the typical fee is about $150.

How many tourists visit Helen, GA?

All of Georgia had 175.6 million visitors in 2025, the Office of Governor Brian P. Kemp reports. AirROI estimates 15,548 Airbnb stays in Helen, GA in the 12 months to October 2026, which counts bookings and not tourists. See Georgia tourism statistics.

Method

About This Data

Figures on this page cover 470 active Airbnb listings in Helen from November 2025 to October 2026 (trailing twelve months). AirROI refreshes them monthly from listing-level booking and calendar data covering 20+ million properties worldwide. Money figures are in U.S. dollars. Annual revenue averages every listing active during the period, including those listed for only part of it; monthly figures average the listings active in each month; the tier lists show the spread. Neighborhood descriptions are AI-assisted. See the methodology for definitions.

Need this programmatically? The same metrics are available through the AirROI Airbnb Data API and bulk downloads in the data portal.