Ellijay, Georgia Airbnb Market Data 2026: STR Report & Statistics
How much can you earn on Airbnb in Ellijay, Georgia? Based on AirROI's 2026 dataset (April 2025 – March 2026), the short answer is $37,492 per year — at a $319 nightly rate, 36.8% occupancy, and a $120 RevPAR that reflects moderate rate-to-revenue efficiency with room to optimize.
With 924 active listings and moderate demand with room for well-positioned listings to outperform, Ellijay is an established vacation rental market. Supply grew 76.3% over the past year, yet revenue and nightly rates both trended upward — a signal that traveler demand is outpacing new inventory rather than being diluted by it. For hosts, pricing power remains intact even as competition increases.
Regulation is low with minimal registration requirements, pointing to an operator-friendly environment. The data points to a market where fundamentals reward execution — the right property, priced well, in the right neighborhood still outperforms.
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What Are the Key Airbnb Metrics in Ellijay?
In Ellijay, the headline Airbnb metrics are $37,492 in average annual revenue,36.8% occupancy, $319 ADR, and $120 in RevPAR, and guests book about 48 days in advance.
How Much Do Airbnb Hosts Earn Monthly in Ellijay?
Understanding the monthly revenue variations for Airbnb listings in Ellijay is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Ellijay is typically December, while April often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Ellijay across different performance tiers:
- Best-in-class properties (Top 10%) achieve $7,424+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $5,197 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $3,291 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $1,829, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Ellijay
What Is the Monthly Airbnb Occupancy Rate in Ellijay?
Maximize your bookings by understanding the Ellijay STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Octobersees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Ellijay:
- Best-in-class properties (Top 10%) achieve 72%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 56% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 37%.
- Entry-level properties (Bottom 25%) average 21% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Ellijay
What Is the Average Airbnb Nightly Rate in Ellijay?
Effective short term rental pricing strategy in Ellijay involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Ellijay typically peaks in December and dips lowest during April. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $463+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $363 or more.
- Typical properties (Median) charge around $283 per night.
- Entry-level properties (Bottom 25%) earn around $217 per night.
Average Daily Rate (ADR) Trend by Month in Ellijay
What Is the RevPAR for Airbnb in Ellijay?
RevPAR in Ellijay is currently $120. Because RevPAR combines nightly rates with realized occupancy, it is one of the cleanest ways to compare how efficiently listings turn demand into revenue across the market.
- Entry-level properties (Bottom 25%) see $67 RevPAR.
- Typical properties (Median) generate $103 RevPAR.
- Strong performers (Top 25%) earn $150 RevPAR.
- Best-in-class (Top 10%) achieve $207 RevPAR.
Average Monthly RevPAR Trend in Ellijay
RevPAR Insights for Ellijay
- The average RevPAR in Ellijay is $120. This metric combines nightly rates with realized occupancy, making it one of the best single-number indicators of market efficiency.
- The gap between the top 10% ($207) and bottom 25% ($67) is $140, indicating significant performance disparity driven by property quality, pricing strategy, and location.
- RevPAR peaks in Dec and bottoms out in Apr, mirroring the broader seasonal demand pattern and suggesting opportunities for dynamic pricing.
Recommendations for Hosts
- Track your own RevPAR monthly against these Ellijay benchmarks. If your RevPAR falls below the median of $103, examine whether low occupancy or low ADR is the primary drag.
- Top-quartile listings achieve $150+ RevPAR through a combination of competitive pricing, strong reviews, and strategic amenities. Target this tier through incremental improvements.
- Use RevPAR rather than revenue alone when comparing properties of different sizes — it normalizes for available nights and gives a more accurate picture of performance.
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When Is the Peak Season for Airbnb in Ellijay?
Ellijay's peak Airbnb season falls in December, October, November, while the softest stretch is February, April, May. Overall, the market shows moderate seasonality with distinct peak and low periods, which should guide pricing, minimum stays, and cash-flow planning.
Peak Season (December, October, November)
- Revenue averages $5,296 per month
- Occupancy rates average 47.8%
- Daily rates average $343
Shoulder Season
- Revenue averages $3,808 per month
- Occupancy maintains around 38.6%
- Daily rates hold near $307
Low Season (February, April, May)
- Revenue drops to average $2,821 per month
- Occupancy decreases to average 33.7%
- Daily rates adjust to average $286
Seasonality Insights for Ellijay
- The Airbnb seasonality pattern in Ellijay shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it is also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Ellijay's highest earning potential, with monthly revenues climbing to $5,440, occupancy reaching 50.7%, and ADRs peaking at $362.
- Conversely, the slowest single month marks the market's lowest point — revenue may dip to $2,699, occupancy could drop to 29.7%, and ADRs may adjust to $257.
- Lower occupancy paired with meaningful seasonality means hosts in Ellijay need to maximize every peak-season booking and seriously consider whether off-season pricing adjustments or minimum-stay changes can capture incremental revenue.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability and consider tightening cancellation policies to reduce last-minute gaps.
- Low Season: Offer competitive pricing, extended-stay discounts, and flexible cancellation policies. Target off-season travelers like remote workers, budget-conscious guests, and travelers with flexible schedules.
- Shoulder Seasons: Implement dynamic pricing that bridges peak and low rates. Target weekend travelers, local events, and business visitors. Slightly more flexible terms than peak season can help maintain occupancy without deep discounting.
- Regularly analyze your own performance against these Ellijay seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Do You Need a License for Airbnb in Ellijay?
Ellijay, Georgia, United States currently shows a low regulation profile despite having 924 active listings. Larger markets with light regulation can attract new supply quickly, but that also means regulatory frameworks may evolve as local governments respond to growth — staying informed protects your investment. Always verify the latest short-term rental regulations and Airbnb license requirements directly with local government authorities for Ellijay to ensure full compliance before hosting.
(Source: AirROI data, 2026, based on 0% licensed listings)
What Are the Best Neighborhoods for Airbnb in Ellijay?
Location within Ellijay matters. Even in a midsize market, the difference between neighborhoods can mean a material gap in occupancy, nightly rate, and overall Airbnb revenue. Below are 8 areas where short-term rental activity and guest interest are concentrated — along with the reasons each neighborhood appeals to travelers.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Downtown Ellijay | The heart of Ellijay with charming historic buildings, local shops, and restaurants. Perfect for guests who want to enjoy the small-town atmosphere and local culture. | Gilmer County Courthouse, Apple Alley, Ellijay River, Local Art Galleries, Stroll through Local Shops |
| River Street | A picturesque area along the river, ideal for nature lovers and those looking for outdoor activities. Offers beautiful views and access to fishing and hiking. | Ellijay River, Cartecay River, Cotton Patch Gold Mine, Hiking Trails, Picnic Areas |
| Cartecay Valley | Known for its orchards and rural landscapes, this area is great for visitors wanting a peaceful retreat. It's famous for apple picking and vineyard experiences. | Cartecay Vineyards, Mercier Orchards, Apple Picking, Scenic Drives, Outdoor Picnic Spots |
| Chattahoochee National Forest | A stunning natural area that attracts outdoor enthusiasts. Ideal for those looking for a cabin experience in a serene environment. | Hiking Trails, Waterfalls, Wildlife Viewing, Camping Areas, Scenic Overlooks |
| Ellijay Parks | Family-friendly parks that offer recreational activities and a great spot for relaxation. A good option for families or guests with children. | Ellijay City Park, Veteran's Memorial Park, Playgrounds, Picnic Areas, Walking Trails |
| Apple Mountain | An area known for its beautiful scenery and apple picking, appealing to guests during the fall season especially. Great for those wanting a peaceful and scenic stay. | Mountain View, Apple Orchards, Hiking Trails, Scenic Drives |
| North Georgia Wine Country | Famous for its vineyards and wine tasting experiences. Attracts wine lovers and those looking for a unique getaway. | Wine Tastings, Vineyard Tours, Scenic Views, Fine Dining Restaurants |
| Nearby Blue Ridge | Just a short drive away, this charming town offers additional attractions and activities, perfect for day trips while staying in Ellijay. | Blue Ridge Scenic Railway, Downtown Blue Ridge Shops, Hiking Trails, Lake Blue Ridge, Art Galleries |
With 8 distinct neighborhoods showing meaningful short-term rental activity, Ellijay offers diversification within a single market. Investors can tailor their strategy — from high-turnover tourist zones to quieter residential areas that attract longer stays and remote workers.
What Types of Properties Are on Airbnb in Ellijay?
Room Type Distribution
Property Type Distribution
Market Composition Insights for Ellijay
- The Ellijay Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 99.5% of the 924 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Ellijay, Outdoor/Unique properties are the most common (82%), reflecting the local real estate landscape.
- Houses represent a significant 16.2% portion, catering likely to families or larger groups.
- Smaller segments like apartment/condo, others, unique stays, hotel/boutique (combined 1.6%) offer potential for unique stay experiences.
Ellijay Airbnb Room Capacity Analysis (2026): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Ellijay
- The dominant room capacity in Ellijay is 3 bedrooms listings, making up 37% of the market. This suggests a strong demand for properties suitable for families or small groups.
- Together, 3 bedrooms and 2 bedrooms properties represent 64.9% of the active Airbnb listings in Ellijay, indicating a high concentration in these sizes.
- A significant 63.2% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Ellijay.
Ellijay Vacation Rental Guest Capacity Trends (2026)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Ellijay
- The most common guest capacity trend in Ellijay vacation rentals is listings accommodating 8+ guests (43.7%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 8+ guests and 6 guests dominate the Ellijay STR market, accounting for 69.0% of listings.
- 73.2% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Ellijay.
- On average, properties in Ellijay are equipped to host 6.3 guests.
How Do Listings in Ellijay Compare on Quality?
Listing quality in Ellijay can be approximated through presentation depth, bedroom count, and how often hosts disclose exact locations. These signals show how professionally the local supply base is merchandised.
Listing Quality Insights for Ellijay
- At 46.9 photos per listing on average, Ellijay hosts invest well in visual presentation. Listings with 20+ photos consistently outperform in search ranking and conversion.
- 23.9% of listings show their exact location. Lower disclosure rates can increase booking hesitation — guests want to know exactly where they are staying.
Recommendations for Hosts
- Enable exact location if possible — it removes a common source of guest uncertainty and can improve your listing's position in map-based searches.
- Use these quality indicators as a self-audit checklist. Listings that exceed the Ellijay averages across all three metrics are better positioned for premium pricing.
What Amenities Do Airbnb Guests Expect in Ellijay?
Amenity Prevalence
Amenity Insights for Ellijay
- Essential amenities in Ellijay that guests expect include: Heating, Air conditioning, Wifi, Smoke alarm, Free parking on premises, Kitchen, Coffee maker, Dishes and silverware, Refrigerator, Microwave. Lacking these (any) could significantly impact bookings.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Ellijay: Heating, Air conditioning, Wifi, Smoke alarm, Free parking on premises, Kitchen, Coffee maker, Dishes and silverware, Refrigerator, Microwave.
- Prioritize adding missing essentials: Heating, Air conditioning, Wifi, Smoke alarm, Free parking on premises, Kitchen, Coffee maker, Dishes and silverware, Refrigerator, Microwave.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Ellijay to stay competitive.
Which Airbnb Amenities Boost Revenue in Ellijay?
Not every amenity matters equally. This table focuses on the amenities most associated with higher revenue in Ellijay, which makes it more useful for prioritizing upgrades than a simple popularity list alone.
| Amenity | Prevalence | Revenue With | Revenue Without | Revenue Uplift |
|---|---|---|---|---|
Washer | 94.6% | $38,941 | $12,158 | 220.3% |
Kitchen | 97.4% | $38,092 | $14,972 | 154.4% |
Refrigerator | 95.7% | $38,441 | $16,507 | 132.9% |
Dryer | 93.2% | $38,929 | $17,842 | 118.2% |
Coffee maker | 96.9% | $38,119 | $18,140 | 110.1% |
Mosquito netHigh opportunity | 1.8% | $73,798 | $36,811 | 100.5% |
Microwave | 95.7% | $38,305 | $19,528 | 96.2% |
Carbon monoxide alarm | 89.7% | $39,469 | $20,233 | 95.1% |
Hair dryer | 90.0% | $39,370 | $20,505 | 92.0% |
Dishwasher | 86.8% | $40,009 | $20,942 | 91.1% |
Revenue Impact Insights for Ellijay
- Washer tops the revenue impact list with a 220.3% uplift — listings with this amenity earn $38,941 vs. $12,158 without it.
- High-opportunity amenities — Mosquito net — combine revenue uplift above 100% with prevalence under 10%, meaning most competitors haven't adopted them yet.
- Washer, Kitchen, Refrigerator, Dryer, Coffee maker, Microwave, Carbon monoxide alarm, Hair dryer, Dishwasher — while widespread — still correlate with meaningful revenue gains, making them table stakes rather than true differentiators.
Recommendations for Hosts
- Prioritize adding Mosquito net — it has the best combination of high revenue impact and low market saturation in Ellijay.
- Focus your upgrade budget on amenities in the top half of this table. Below-median amenities may improve guest experience but contribute less to revenue growth.
- Highlight revenue-impacting amenities prominently in your listing title, photos, and description — guests can't value what they don't notice.
Dive Deeper: Advanced Ellijay STR Market Data (2026)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Ellijay. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsEllijay Airbnb Guest Demographics & Profile Analysis (2026)
Guest Profile Summary for Ellijay
- The typical guest profile for Airbnb in Ellijay consists of primarily domestic travelers (98%), often arriving from nearby Atlanta, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 98.4% of guests.
- Key international markets include United States (98.4%) and United Kingdom (0.2%).
- Top languages spoken are English (76.2%) followed by Spanish (13.3%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Atlanta and Tampa.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
What Are Airbnb Guest Ratings in Ellijay?
Listings in Ellijay average 4.87 out of 5 overall, with about 61.6 reviews per active listing and 49.1% of listings carrying the Guest Favorite badge.
Rating Breakdown by Category
Guest Rating Insights for Ellijay
- With an overall rating of 4.87, Ellijay listings meet an exceptionally high bar. Guests consistently report strong satisfaction, which drives repeat bookings and referral traffic.
- The strongest subcategory is Communication (4.92), while Value (4.8) trails behind — a useful signal for hosts looking to prioritize upgrades.
- 49.1% of listings carry the Guest Favorite badge, a strong trust signal that can meaningfully lift click-through and booking rates.
Recommendations for Hosts
- Focus improvement efforts on Value — even small gains in the weakest subcategory can lift overall ratings and search ranking.
- Encourage guests to leave reviews after checkout. Listings with more reviews rank higher in search results and convert browsers into bookers more effectively.
Ellijay Airbnb Booking Patterns (2026): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Ellijay
- The most common availability pattern in Ellijay falls within the 271-366 days range, representing 44.3% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 80.1% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Ellijay (35.9%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 21.9% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
How Far in Advance Do Guests Book Airbnb in Ellijay?
Average Booking Lead Time by Month
Booking Lead Time Insights for Ellijay
- The overall average booking lead time for vacation rentals in Ellijay is 48 days.
- Guests book furthest in advance for stays during November (average 76 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in February (average 33 days), indicating more last-minute travel plans during this time.
- Seasonally, Fall (64 days avg.) sees the longest lead times, while Spring (41 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (48 days) as a baseline for your pricing and availability strategy in Ellijay.
- For November stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 76 days out to capitalize on advance planning.
- Target marketing efforts for the Fall season well in advance (at least 64 days) to capture early planners.
- Monitor your own booking lead times against these Ellijay averages to identify opportunities for dynamic pricing adjustments.
What Is the Average Length of Stay for Airbnb in Ellijay?
Guests in Ellijay stay about 3.7 nights on average, generating roughly 26,439 reservations and 28.6 bookings per listing in the latest AirROI dataset. The most common check-in time is 4:00 PM and check-out is 10:00 AM.
Monthly Length of Stay in Ellijay
Check-in Time Distribution
Check-out Time Distribution
Stay Pattern Insights for Ellijay
- A mid-range stay length points to leisure-driven demand — weekend getaways and short vacations. Hosts should optimize for quick turnover efficiency while keeping the guest experience smooth.
- At 28.6 bookings per listing, the turnover rate is high. Hosts with streamlined operations (self-check-in, automated messaging, reliable cleaners) have a structural advantage.
- Stay lengths peak in Jun (4.1 nights) and shorten in Feb (3.1 nights). Adjust minimum-night requirements seasonally to match.
Recommendations for Hosts
- With shorter average stays, focus on streamlining turnover. Self-check-in, reliable cleaning crews, and pre-staged amenities can reduce per-booking operational costs.
- Set your check-in time to match or beat the market standard of 4:00 PM. Offering early check-in flexibility can be a low-cost differentiator.
- Monitor length-of-stay seasonality to adjust minimum-night requirements — longer minimums during peak periods maximize revenue while shorter minimums fill gaps in shoulder seasons.
Ellijay Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
64 listings
6.9% of total
2 Nights
436 listings
47.2% of total
3 Nights
41 listings
4.4% of total
4-6 Nights
10 listings
1.1% of total
7-29 Nights
5 listings
0.5% of total
30+ Nights
368 listings
39.8% of total
Key Insights
- The most prevalent minimum stay requirement in Ellijay is 2 Nights, adopted by 47.2% of listings. This highlights the market's preference for shorter, flexible bookings.
- A significant segment (39.8%) caters to monthly stays (30+ nights) in Ellijay, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 47.2% of Ellijay hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 6.9% currently do.
- A 2-night minimum appears standard (47.2%). Consider this for weekends or peak periods.
- Explore offering discounts for stays of 30+ nights to attract the 39.8% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Ellijay.
Ellijay Airbnb Cancellation Policy Trends Analysis (2026)
Super Strict 30 Days
184 listings
19.9% of total
Limited
20 listings
2.2% of total
Super Strict 60 Days
12 listings
1.3% of total
Flexible
92 listings
10% of total
Moderate
228 listings
24.7% of total
Firm
292 listings
31.6% of total
Strict
95 listings
10.3% of total
Cancellation Policy Insights for Ellijay
- The prevailing Airbnb cancellation policy trend in Ellijay is Firm, used by 31.6% of listings.
- There's a relatively balanced mix between guest-friendly (34.7%) and stricter (41.9%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Firm policy to align with the 31.6% market standard in Ellijay.
- Using a Strict policy might deter some guests, as only 10.3% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in Ellijay.
How Much Are Airbnb Cleaning Fees in Ellijay?
Cleaning fees in Ellijay are meaningful operating levers, not just pass-through charges. What matters most is how often hosts charge them, how high they run relative to market norms, and how large a share of gross revenue they consume.
Cleaning Fee Insights for Ellijay
- 96.2% of listings charge a cleaning fee, making it standard practice in Ellijay. Guests expect it and factor it into their booking decisions.
- The gap between the average ($252) and median ($230) cleaning fee indicates some high-end properties are pulling the average up considerably.
- Cleaning fees represent 18.4% of gross revenue on average — a significant line item that impacts total guest cost and competitiveness.
Recommendations for Hosts
- Price your cleaning fee competitively against the Ellijay median of $230. Fees significantly above market norms can deter bookings, especially for shorter stays.
- Consider whether bundling the cleaning fee into a slightly higher nightly rate might improve conversion, since many guests filter by total price and separate fees can feel punitive.
- Monitor competitor cleaning fees regularly. Airbnb's search algorithm factors in total price, so a well-calibrated cleaning fee can improve your listing's ranking.
What Do the Top Airbnb Listings in Ellijay Look Like?
Benchmark your potential! Explore examples of top-performing Airbnb properties in Ellijaybased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Walnut Grove : corporate retreats & reunions
Entire Place • 11 bedrooms
Sleeps 33 Private Lake Front Lodge
Entire Place • 8 bedrooms
Retreat at Clear Creek ~ Outdoor Pool ~ Pickleball
Entire Place • 5 bedrooms
Wit's End - Reunion House, Family Gathering Spot
Entire Place • 7 bedrooms
Creekside Lodge w/ Hot Tub & Game Room
Entire Place • 6 bedrooms
Sleeps 16 W/ Mountain View! Firepit & Hot tub
Entire Place • 6 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Who Are the Top Airbnb Hosts in Ellijay?
Learn from the best! This table showcases top-performing Airbnb hosts in Ellijay based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Blue Sky Cabin | 91 | $2,762,819 | 992 | 4.81/5.0 |
| Morning Breeze | 45 | $1,368,296 | 839 | 4.72/5.0 |
| Bruce And Beatriz | 18 | $890,453 | 2390 | 4.92/5.0 |
| Nick | 18 | $871,148 | 958 | 4.95/5.0 |
| Coastal Vibe Vacations | 7 | $733,996 | 171 | 4.87/5.0 |
| Mountain Oasis | 29 | $684,915 | 560 | 4.82/5.0 |
| Evolve | 16 | $597,491 | 1098 | 4.85/5.0 |
| Southern Comfort | 7 | $488,325 | 73 | 4.74/5.0 |
| Mountain & Marsh Hospitality | 2 | $487,757 | 67 | 4.99/5.0 |
| Brad | 5 | $369,929 | 543 | 4.99/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Ellijay.
Who Are the Airbnb Hosts in Ellijay?
Ellijay is a quality-focused market, with a high Superhost share and fairly mature operating standards.
Host Profile Insights for Ellijay
- With 72.6% Superhosts, Ellijay has an experienced host base that sets high guest expectations. New entrants should plan for competitive quality standards.
- 40.2% of listings are professionally managed, indicating a mature, competitive market with institutional players.
- 7.8% of listings have Instant Book enabled. Lower Instant Book adoption means many guests must request approval, which can slow conversions.
- 73.8% of listings use Airbnb's simplified pricing (host-only fee), where the host pays the entire platform service fee and the guest sees one all-in price with no separate Airbnb service charge. High adoption signals a professional, PMS-connected host base — Airbnb mandates simplified pricing for software-connected listings.
Recommendations for Hosts
- Consider enabling Instant Book — it reduces booking friction and Airbnb's algorithm tends to favor Instant Book listings in search results.
- With 30.6% cohosted listings, there may be a growing local market for property management services.
- Benchmark your host metrics against these Ellijay averages regularly and adjust your hosting strategy based on what top performers do differently.
Top Professional Management Companies in Ellijay
These are the highest-grossing professional property management operations in Ellijay, ranked by total revenue across their portfolio. Their performance metrics offer a benchmark for what institutional-level hosting looks like in this market.
| Company | Listings | Revenue | ADR | Occ. | Rating |
|---|---|---|---|---|---|
| Blue Sky Cabin | 91 | $2,762,819 | $397 | 27.1% | 4.81/5 |
| Morning Breeze | 45 | $1,368,296 | $355 | 29.5% | 4.72/5 |
| Bruce And Beatriz | 18 | $890,453 | $266 | 52.7% | 4.92/5 |
| Coastal Vibe Vacations | 7 | $733,996 | $557 | 49.2% | 4.87/5 |
| Mountain Oasis | 29 | $684,915 | $282 | 30.3% | 4.82/5 |
| Evolve | 16 | $597,491 | $278 | 39.1% | 4.85/5 |
| Southern Comfort | 7 | $488,325 | $548 | 37.8% | 4.74/5 |
| Mountain & Marsh Hospitality | 2 | $487,757 | $1,386 | 39.4% | 4.99/5 |
| Escape To Blue Ridge | 8 | $338,753 | $519 | 27.1% | 4.84/5 |
| Brad | 5 | $290,078 | $351 | 41.8% | 4.97/5 |
Management Company Insights for Ellijay
- The leading management company, Blue Sky Cabin, operates 91 listings with $2,762,819 in gross revenue — a useful benchmark for what scale looks like in Ellijay.
- Top managers average 23 properties each, pointing to a market where portfolio scale is a meaningful competitive factor.
- Professionally managed listings in the top tier average 4.85/5 in guest ratings — demonstrating that scale and quality can coexist.
Recommendations
- Study how top management companies price, position, and maintain their portfolios — their ADR and occupancy rates reflect strategies refined across dozens of listings.
- If you're considering hiring a property manager, compare their portfolio performance against these benchmarks before committing.
How Does Ellijay's Airbnb Market Compare to Nearby Cities?
How does the Ellijay Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Compared with Sevierville, Ellijay has 9 percentage points lower occupancy and about $66 lower ADR. That helps frame whether this market is winning more on demand, pricing, or both.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Sevier County | 68 | $7,270 | $590.21 | 43% |
| Gilmer County | 26 | $5,823 | $483.16 | 40% |
| Bogart | 12 | $5,389 | $696.94 | 35% |
| Sevierville | 6,226 | $4,861 | $384.75 | 46% |
| Sautee | 13 | $4,694 | $436.69 | 41% |
| Epworth | 77 | $4,680 | $425.77 | 39% |
| Fannin County | 44 | $4,507 | $464.80 | 36% |
| Gatlinburg | 3,554 | $4,458 | $367.24 | 44% |
| East Ellijay | 15 | $4,390 | $375.64 | 41% |
| Pigeon Forge | 2,918 | $4,257 | $351.86 | 44% |
Frequently Asked Questions About Airbnb in Ellijay
These quick answers summarize the most common investor and operator questions using AirROI's latest market data for Ellijay.
How much do Airbnb hosts make in Ellijay?
Ellijay hosts earn about $37,492 per year on average, with an average nightly rate of $319 and RevPAR of $120. Those figures describe the typical revenue environment for active listings in Ellijay, Georgia, not the ceiling for the best operators. Source: AirROI 2026 data, Ellijay market, April 2025 to March 2026.
What is the average Airbnb occupancy rate in Ellijay?
The average Airbnb occupancy rate in Ellijay is 36.8%. December is the strongest month and April is the softest, so hosts should expect demand to move meaningfully throughout the year rather than stay flat.
What is the average Airbnb daily rate in Ellijay?
Listings in Ellijay average $319 per night. The broader pricing spread also matters: lower-performing listings cluster closer to the lower quartiles, while premium homes can price materially above the city average when demand spikes or listing quality stands out.
How many Airbnb listings are active in Ellijay?
Ellijay currently has about 924 active Airbnb listings in AirROI's market dataset. That supply count helps explain how competitive the market is, how much depth there is for benchmarking, and whether the market behaves like a niche destination or a scaled urban market.
How strict are short-term rental regulations in Ellijay?
AirROI currently classifies the short-term rental regulation level in Ellijay as Low. The dataset also shows about 0.1% of listings with registration evidence. That is a market signal, not legal advice, so hosts should still confirm current licensing and compliance rules locally before listing.
What is the RevPAR for Airbnb in Ellijay?
RevPAR in Ellijay is about $120. That metric combines pricing and occupancy into one efficiency number, so it is often a better quick benchmark than ADR alone when investors want to compare how well listings convert nightly rates into realized revenue.
Is Airbnb profitable in Ellijay?
Occupancy of 36.8% means Ellijay is a more selective market. Profitability is achievable but requires careful cost management, premium positioning, or targeting longer stays to reduce turnover. Average annual revenue is $37,492, but individual returns depend on property type, location within the city, and the host's operating efficiency.
How far in advance do guests book Airbnb in Ellijay?
The average booking lead time in Ellijay is about 48 days — a longer planning horizon typical of destination or vacation markets where travelers book well in advance. Hosts who understand their market's booking cadence can adjust minimum stays and pricing windows accordingly.
What are the best neighborhoods for Airbnb in Ellijay?
Based on AirROI's analysis, some of the top neighborhoods for short-term rentals in Ellijay include Downtown Ellijay, River Street, Cartecay Valley. Each area attracts different guest profiles — from business travelers to leisure visitors — so the best location depends on the property type and target audience a host is aiming for. See the full neighborhood breakdown above.
What type of property performs best on Airbnb in Ellijay?
entire_home listings make up 99.5% of the active supply in Ellijay. The most common configuration does not always mean the most profitable — operators who identify underserved property types or bedroom counts can sometimes outperform the market average by filling a gap in local supply.
How does Ellijay compare to nearby Airbnb markets?
Among neighboring markets, Sevier County posts $87,245 in average annual revenue with 43.1% occupancy, compared to Ellijay's $37,492 and 36.8%. Comparing nearby markets helps investors understand whether a destination's performance reflects local demand or broader regional trends.
What is the average length of stay in Ellijay?
The average Airbnb stay length in Ellijay is about 3.7 nights. That matters for turnover, cleaning operations, and pricing strategy because shorter stays increase changeovers while longer stays can smooth occupancy and reduce operational friction.
What is the average Airbnb guest rating in Ellijay?
Airbnb listings in Ellijay average 4.87 out of 5 overall. About 49.1% of listings carry the guest favorite badge, which suggests a meaningful share of inventory is competing on review quality rather than price alone.
Which amenities boost Airbnb revenue in Ellijay?
Washer and Kitchen are among the strongest revenue-linked amenities in Ellijay. In AirROI's latest dataset, listings with these amenities outperform those without on average revenue, which makes amenities analysis useful for prioritizing investment and listing upgrades.
Do Airbnb hosts charge cleaning fees in Ellijay?
Yes. About 96.2% of active Airbnb listings in Ellijay charge a cleaning fee, and the average fee is $252. The more important operating benchmark is how much of gross revenue that fee consumes, not just the absolute dollar amount.
What percentage of Airbnb hosts are Superhosts in Ellijay?
A 72.6% Superhost rate signals a highly competitive market where review quality and responsiveness are table stakes, not differentiators.
About AirROI Market Data
AirROI tracks over 20 million properties across 190+ countries and maintains 15+ years of historical performance data, making it one of the deepest Airbnb and STR intelligence platforms available. The analytics pipeline aggregates listing-level data monthly — revenue, occupancy, nightly rates, RevPAR, guest demographics, booking patterns, and competitive supply — so investors and operators can benchmark any market against its own history and against neighboring destinations.
Real estate investors, property managers, financial institutions, hedge funds, tourism boards, hospitality consultants, tech platforms, and academic researchers rely on AirROI data to underwrite acquisitions, optimize pricing, model macro trends, and conduct peer-reviewed research. Data is available through in-depth market reports like this one and the Airbnb API with 22 endpoints and an Airbnb MCP Server for AI agents.
AirROI proprietary analytics as of 2026-03-31. Metrics reflect trailing twelve-month aggregates from active listings. Revenue figures are market averages, not projections. Neighborhood descriptions are AI-generated and reviewed for accuracy. For full methodology, see the data methodology page.