Athens-Clarke County Unified Government, Georgia Airbnb Market Data 2026: STR Report & Statistics

Source: AirROIReviewed by Jun Zhou, Founder @ AirROI
Updated:

How much can you earn on Airbnb in Athens-Clarke County Unified Government, Georgia? Based on AirROI's 2026 dataset (April 2025 – March 2026), the short answer is $34,551 per year — at a $389 nightly rate, 38.5% occupancy, and a $133 RevPAR that reflects a wider gap between nightly rates and realized revenue that rewards occupancy-focused strategies.

Athens-Clarke County Unified Government's 651 active listings and moderate demand with room for well-positioned listings to outperform position it as a midsize vacation rental market. Supply grew 17.3% over the past year, yet revenue and nightly rates both trended upward — a signal that traveler demand is outpacing new inventory rather than being diluted by it. For hosts, pricing power remains intact even as competition increases.

Regulation is low with minimal registration requirements, pointing to an operator-friendly environment. The data points to a market where fundamentals reward execution — the right property, priced well, in the right neighborhood still outperforms.

What Are the Key Airbnb Metrics in Athens-Clarke County Unified Government?

In Athens-Clarke County Unified Government, the headline Airbnb metrics are $34,551 in average annual revenue,38.5% occupancy, $389 ADR, and $133 in RevPAR, and guests book about 75 days in advance.

Avg. Daily Rate (ADR)(?)
$389
The average rental revenue earned for an occupied room per day in Athens-Clarke County Unified Government.
Occupancy Rate(?)
38.5%
Moderate demand with booking opportunities.
Avg. Annual Revenue(?)
$34,551
Average annual income for an Airbnb listing in Athens-Clarke County Unified Government. Factors like property type, size, and location influence actual earnings.
RevPAR(?)
$133
Revenue per available rental night, combining occupancy and ADR into one efficiency metric.
Revenue Growth YoY(?)
5.0%
Positive growth (5.0%) vs. last year.
Active Airbnb Listings(?)
651
Total number of active short-term rentals listed.
Avg. Booking Lead Time(?)
75 days
How far in advance guests typically book in Athens-Clarke County Unified Government. Longer lead times indicate planned travel; shorter ones suggest last-minute demand.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Peak Revenue Month(?)
October
The month with the highest average earnings, indicating peak season in Athens-Clarke County Unified Government.
Lowest Revenue Month(?)
January
The month with the lowest average earnings, indicating the low season in Athens-Clarke County Unified Government.
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How Much Do Airbnb Hosts Earn Monthly in Athens-Clarke County Unified Government?

Understanding the monthly revenue variations for Airbnb listings in Athens-Clarke County Unified Government is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Athens-Clarke County Unified Government is typically October, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Athens-Clarke County Unified Government across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $7,322+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $4,151 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $2,380 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $1,277, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Athens-Clarke County Unified Government

What Is the Monthly Airbnb Occupancy Rate in Athens-Clarke County Unified Government?

Maximize your bookings by understanding the Athens-Clarke County Unified Government STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Junesees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Athens-Clarke County Unified Government:

  • Best-in-class properties (Top 10%) achieve 77%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 57% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 36%.
  • Entry-level properties (Bottom 25%) average 19% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Athens-Clarke County Unified Government

What Is the Average Airbnb Nightly Rate in Athens-Clarke County Unified Government?

Effective short term rental pricing strategy in Athens-Clarke County Unified Government involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Athens-Clarke County Unified Government typically peaks in November and dips lowest during April. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $929+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $420 or more.
  • Typical properties (Median) charge around $223 per night.
  • Entry-level properties (Bottom 25%) earn around $139 per night.

Average Daily Rate (ADR) Trend by Month in Athens-Clarke County Unified Government

What Is the RevPAR for Airbnb in Athens-Clarke County Unified Government?

RevPAR in Athens-Clarke County Unified Government is currently $133. Because RevPAR combines nightly rates with realized occupancy, it is one of the cleanest ways to compare how efficiently listings turn demand into revenue across the market.

  • Entry-level properties (Bottom 25%) see $53 RevPAR.
  • Typical properties (Median) generate $85 RevPAR.
  • Strong performers (Top 25%) earn $144 RevPAR.
  • Best-in-class (Top 10%) achieve $254 RevPAR.

Average Monthly RevPAR Trend in Athens-Clarke County Unified Government

RevPAR Insights for Athens-Clarke County Unified Government

  • The average RevPAR in Athens-Clarke County Unified Government is $133. This metric combines nightly rates with realized occupancy, making it one of the best single-number indicators of market efficiency.
  • The gap between the top 10% ($254) and bottom 25% ($53) is $201, indicating significant performance disparity driven by property quality, pricing strategy, and location.
  • RevPAR peaks in Oct and bottoms out in Jan, mirroring the broader seasonal demand pattern and suggesting opportunities for dynamic pricing.

Recommendations for Hosts

  • Track your own RevPAR monthly against these Athens-Clarke County Unified Government benchmarks. If your RevPAR falls below the median of $85, examine whether low occupancy or low ADR is the primary drag.
  • Top-quartile listings achieve $144+ RevPAR through a combination of competitive pricing, strong reviews, and strategic amenities. Target this tier through incremental improvements.
  • Use RevPAR rather than revenue alone when comparing properties of different sizes — it normalizes for available nights and gives a more accurate picture of performance.

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When Is the Peak Season for Airbnb in Athens-Clarke County Unified Government?

Athens-Clarke County Unified Government's peak Airbnb season falls in October, November, September, while the softest stretch is January, March, July. Overall, the market shows highly seasonal trends requiring careful strategy, which should guide pricing, minimum stays, and cash-flow planning.

Peak Season (October, November, September)
  • Revenue averages $4,924 per month
  • Occupancy rates average 39.7%
  • Daily rates average $427
Shoulder Season
  • Revenue averages $3,424 per month
  • Occupancy maintains around 41.6%
  • Daily rates hold near $380
Low Season (January, March, July)
  • Revenue drops to average $2,758 per month
  • Occupancy decreases to average 37.8%
  • Daily rates adjust to average $393

Seasonality Insights for Athens-Clarke County Unified Government

  • Airbnb seasonality in Athens-Clarke County Unified Government is pronounced. Revenue swings sharply between peak and low months, which means pricing strategy, minimum-stay settings, and cash reserves all need to account for extended slower periods.
  • During the high season, the absolute peak month showcases Athens-Clarke County Unified Government's highest earning potential, with monthly revenues climbing to $5,395, occupancy reaching 45.9%, and ADRs peaking at $459.
  • Conversely, the slowest single month marks the market's lowest point — revenue may dip to $2,515, occupancy could drop to 33.7%, and ADRs may adjust to $339.
  • Lower occupancy paired with meaningful seasonality means hosts in Athens-Clarke County Unified Government need to maximize every peak-season booking and seriously consider whether off-season pricing adjustments or minimum-stay changes can capture incremental revenue.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability and consider tightening cancellation policies to reduce last-minute gaps.
  • Low Season: Offer competitive pricing, extended-stay discounts, and flexible cancellation policies. Target off-season travelers like remote workers, budget-conscious guests, and travelers with flexible schedules.
  • Shoulder Seasons: Implement dynamic pricing that bridges peak and low rates. Target weekend travelers, local events, and business visitors. Slightly more flexible terms than peak season can help maintain occupancy without deep discounting.
  • In a highly seasonal market like Athens-Clarke County Unified Government, building a cash reserve during the top months is essential for covering fixed costs during the slow period. Automated pricing tools can help capture demand shifts in real time.

Do You Need a License for Airbnb in Athens-Clarke County Unified Government?

Athens-Clarke County Unified Government, Georgia, United States currently shows a low regulation profile despite having 651 active listings. Larger markets with light regulation can attract new supply quickly, but that also means regulatory frameworks may evolve as local governments respond to growth — staying informed protects your investment. Always verify the latest short-term rental regulations and Airbnb license requirements directly with local government authorities for Athens-Clarke County Unified Government to ensure full compliance before hosting.

(Source: AirROI data, 2026, finding no licensed listings among those analyzed)

What Are the Best Neighborhoods for Airbnb in Athens-Clarke County Unified Government?

Location within Athens-Clarke County Unified Government matters. Even in a midsize market, the difference between neighborhoods can mean a material gap in occupancy, nightly rate, and overall Airbnb revenue. Below are 8 areas where short-term rental activity and guest interest are concentrated — along with the reasons each neighborhood appeals to travelers.

Best neighborhoods for Airbnb in Athens-Clarke County Unified Government
Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Downtown Athens
The heart of the city with vibrant nightlife, dining, and cultural experiences. Perfect for visitors wanting to explore the local arts scene and enjoy close proximity to the University of Georgia.
The Georgia Theatre, Athens Farmers Market, University of Georgia, The Classic Center, Broad Street restaurants
Normaltown
A charming neighborhood known for its historic homes and local businesses. Attracts those looking for a more residential experience with easy access to the city's amenities.
Normal Town Bar, The Vaccine, Georgia Museum of Art, Pulaski Park, Range of local eateries
Five Points
A historic neighborhood with a unique blend of shops, restaurants, and beautiful houses. Ideal for families and visitors looking for a relaxed atmosphere in close proximity to downtown.
Five Points shopping district, The Coffee Shop, Athens' college town vibe, Local parks, The Botanical Garden
East Athens
This area offers a mix of residential and commercial spaces and is becoming increasingly popular among students and families. It provides an attractive option for Airbnb hosts due to its affordability and access to amenities.
East Athens retail strip, Memorial Park, Cedar Shoals High School, Local cafes and diners
West Athens
A growing area with newer developments and a mix of residential options. It appeals to visitors who are looking for value and still want access to downtown attractions.
Oconee Forest Park, Local eateries, Shops on Atlanta Highway, Nearby college events
The Boulevard
A vibrant and diverse neighborhood with a mix of college students and families. It's close to the University of Georgia and offers a lively community atmosphere and affordability.
The Boulevard Neighborhood Park, Local markets, University sporting events, Art galleries
Sandy Creek Nature Center
A beautiful natural area perfect for those seeking outdoor experiences. This attracts families and nature lovers who want to experience the natural beauty of Athens.
Sandy Creek Nature Center, Nature trails, Wildlife observation, Picnic areas
Chapel Hill
A suburban area with a family-friendly atmosphere and desirable amenities. Great for visitors seeking peace and quiet while still being close to central Athens.
Chapel Hill shops, Local schools, Cultural events nearby, Community parks

With 8 distinct neighborhoods showing meaningful short-term rental activity, Athens-Clarke County Unified Government offers diversification within a single market. Investors can tailor their strategy — from high-turnover tourist zones to quieter residential areas that attract longer stays and remote workers.

What Types of Properties Are on Airbnb in Athens-Clarke County Unified Government?

Room Type Distribution

Property Type Distribution

Market Composition Insights for Athens-Clarke County Unified Government

  • The Athens-Clarke County Unified Government Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 88.8% of the 651 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Athens-Clarke County Unified Government, House properties are the most common (62.2%), reflecting the local real estate landscape.
  • Houses represent a significant 62.2% portion, catering likely to families or larger groups.
  • The presence of 6.6% Hotel/Boutique listings indicates integration with traditional hospitality.
  • Smaller segments like outdoor/unique, unique stays (combined 1.8%) offer potential for unique stay experiences.

Athens-Clarke County Unified Government Airbnb Room Capacity Analysis (2026): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Athens-Clarke County Unified Government

  • The dominant room capacity in Athens-Clarke County Unified Government is 2 bedrooms listings, making up 28.9% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 2 bedrooms and 1 bedroom properties represent 51.9% of the active Airbnb listings in Athens-Clarke County Unified Government, indicating a high concentration in these sizes.
  • A significant 36.1% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Athens-Clarke County Unified Government.

Athens-Clarke County Unified Government Vacation Rental Guest Capacity Trends (2026)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Athens-Clarke County Unified Government

  • The most common guest capacity trend in Athens-Clarke County Unified Government vacation rentals is listings accommodating 8+ guests (22.3%). This suggests the primary traveler segment is likely larger groups.
  • Properties designed for 8+ guests and 4 guests dominate the Athens-Clarke County Unified Government STR market, accounting for 44.4% of listings.
  • 45.8% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Athens-Clarke County Unified Government.
  • On average, properties in Athens-Clarke County Unified Government are equipped to host 4.8 guests.

How Do Listings in Athens-Clarke County Unified Government Compare on Quality?

Listing quality in Athens-Clarke County Unified Government can be approximated through presentation depth, bedroom count, and how often hosts disclose exact locations. These signals show how professionally the local supply base is merchandised.

Average Photos per Listing(?)
27.8
More photos correlate with higher conversion rates.
Average Beds per Listing(?)
3
Reflects the capacity profile of the local supply.
Exact Location Enabled(?)
18.6%
Builds guest trust and improves booking confidence.

Listing Quality Insights for Athens-Clarke County Unified Government

  • At 27.8 photos per listing on average, Athens-Clarke County Unified Government hosts invest well in visual presentation. Listings with 20+ photos consistently outperform in search ranking and conversion.
  • 18.6% of listings show their exact location. Lower disclosure rates can increase booking hesitation — guests want to know exactly where they are staying.

Recommendations for Hosts

  • Enable exact location if possible — it removes a common source of guest uncertainty and can improve your listing's position in map-based searches.
  • Use these quality indicators as a self-audit checklist. Listings that exceed the Athens-Clarke County Unified Government averages across all three metrics are better positioned for premium pricing.

What Amenities Do Airbnb Guests Expect in Athens-Clarke County Unified Government?

Amenity Prevalence

Amenity Insights for Athens-Clarke County Unified Government

  • Essential amenities in Athens-Clarke County Unified Government that guests expect include: Air conditioning, Wifi, Heating, Smoke alarm, TV. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Free parking on premises, Hot water, Essentials are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Athens-Clarke County Unified Government: Air conditioning, Wifi, Heating, Smoke alarm, TV.
  • Prioritize adding missing essentials: Air conditioning, Wifi, Heating, Smoke alarm, TV.
  • Consider adding popular differentiators like Free parking on premises or Hot water to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Athens-Clarke County Unified Government to stay competitive.

Which Airbnb Amenities Boost Revenue in Athens-Clarke County Unified Government?

Not every amenity matters equally. This table focuses on the amenities most associated with higher revenue in Athens-Clarke County Unified Government, which makes it more useful for prioritizing upgrades than a simple popularity list alone.

AmenityPrevalenceRevenue WithRevenue WithoutRevenue Uplift
Ping pong tableHigh opportunity
1.7%$85,715$33,672154.6%
Kitchen
86.8%$37,359$16,103132.0%
Pool tableHigh opportunity
2.2%$74,654$33,670121.7%
PianoHigh opportunity
3.7%$73,181$33,073121.3%
TV
95.4%$35,418$16,620113.1%
Hot tubHigh opportunity
2.8%$67,742$33,608101.6%
Smoke alarm
97.8%$34,908$18,33690.4%
Washer
70.8%$40,014$21,29787.9%
Dryer
67.3%$40,221$22,89375.7%
Pocket wifi
1.8%$59,591$34,08174.9%

Revenue Impact Insights for Athens-Clarke County Unified Government

  • Ping pong table tops the revenue impact list with a 154.6% uplift — listings with this amenity earn $85,715 vs. $33,672 without it.
  • High-opportunity amenities — Ping pong table, Pool table, Piano — combine revenue uplift above 100% with prevalence under 10%, meaning most competitors haven't adopted them yet.
  • Kitchen, TV, Smoke alarm — while widespread — still correlate with meaningful revenue gains, making them table stakes rather than true differentiators.

Recommendations for Hosts

  • Prioritize adding Ping pong table — it has the best combination of high revenue impact and low market saturation in Athens-Clarke County Unified Government.
  • Focus your upgrade budget on amenities in the top half of this table. Below-median amenities may improve guest experience but contribute less to revenue growth.
  • Highlight revenue-impacting amenities prominently in your listing title, photos, and description — guests can't value what they don't notice.

Dive Deeper: Advanced Athens-Clarke County Unified Government STR Market Data (2026)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Athens-Clarke County Unified Government. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Athens-Clarke County Unified Government Airbnb Guest Demographics & Profile Analysis (2026)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Athens-Clarke County Unified Government

  • The typical guest profile for Airbnb in Athens-Clarke County Unified Government consists of primarily domestic travelers (97%), often arriving from nearby Atlanta, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
  • Domestic travelers account for 97.4% of guests.
  • Key international markets include United States (97.4%) and United Kingdom (0.5%).
  • Top languages spoken are English (75.5%) followed by Spanish (11.1%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Atlanta and Athens.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

What Are Airbnb Guest Ratings in Athens-Clarke County Unified Government?

Listings in Athens-Clarke County Unified Government average 4.89 out of 5 overall, with about 90 reviews per active listing and 58.5% of listings carrying the Guest Favorite badge.

Rating Breakdown by Category

Guest Rating Insights for Athens-Clarke County Unified Government

  • With an overall rating of 4.89, Athens-Clarke County Unified Government listings meet an exceptionally high bar. Guests consistently report strong satisfaction, which drives repeat bookings and referral traffic.
  • The strongest subcategory is Communication (4.96), while Value (4.81) trails behind — a useful signal for hosts looking to prioritize upgrades.
  • 58.5% of listings carry the Guest Favorite badge, a strong trust signal that can meaningfully lift click-through and booking rates.

Recommendations for Hosts

  • Focus improvement efforts on Value — even small gains in the weakest subcategory can lift overall ratings and search ranking.
  • Encourage guests to leave reviews after checkout. Listings with more reviews rank higher in search results and convert browsers into bookers more effectively.

Athens-Clarke County Unified Government Airbnb Booking Patterns (2026): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Athens-Clarke County Unified Government

  • The most common availability pattern in Athens-Clarke County Unified Government falls within the 271-366 days range, representing 43.3% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 78.3% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 91-180 days range is most frequent in Athens-Clarke County Unified Government (35.8%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 22.1% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

How Far in Advance Do Guests Book Airbnb in Athens-Clarke County Unified Government?

Average Booking Lead Time by Month

Booking Lead Time Insights for Athens-Clarke County Unified Government

  • The overall average booking lead time for vacation rentals in Athens-Clarke County Unified Government is 75 days.
  • Guests book furthest in advance for stays during November (average 113 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in January (average 35 days), indicating more last-minute travel plans during this time.
  • Seasonally, Fall (107 days avg.) sees the longest lead times, while Winter (45 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (75 days) as a baseline for your pricing and availability strategy in Athens-Clarke County Unified Government.
  • For November stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 113 days out to capitalize on advance planning.
  • Target marketing efforts for the Fall season well in advance (at least 107 days) to capture early planners.
  • Monitor your own booking lead times against these Athens-Clarke County Unified Government averages to identify opportunities for dynamic pricing adjustments.

What Is the Average Length of Stay for Airbnb in Athens-Clarke County Unified Government?

Guests in Athens-Clarke County Unified Government stay about 4.6 nights on average, generating roughly 17,609 reservations and 27.1 bookings per listing in the latest AirROI dataset. The most common check-in time is 3:00 PM and check-out is 11:00 AM.

Monthly Length of Stay in Athens-Clarke County Unified Government

Check-in Time Distribution

Check-out Time Distribution

Stay Pattern Insights for Athens-Clarke County Unified Government

  • A mid-range stay length points to leisure-driven demand — weekend getaways and short vacations. Hosts should optimize for quick turnover efficiency while keeping the guest experience smooth.
  • At 27.1 bookings per listing, the turnover rate is high. Hosts with streamlined operations (self-check-in, automated messaging, reliable cleaners) have a structural advantage.
  • Stay lengths peak in Aug (5.1 nights) and shorten in Feb (2.8 nights). Adjust minimum-night requirements seasonally to match.

Recommendations for Hosts

  • With shorter average stays, focus on streamlining turnover. Self-check-in, reliable cleaning crews, and pre-staged amenities can reduce per-booking operational costs.
  • Set your check-in time to match or beat the market standard of 3:00 PM. Offering early check-in flexibility can be a low-cost differentiator.
  • Monitor length-of-stay seasonality to adjust minimum-night requirements — longer minimums during peak periods maximize revenue while shorter minimums fill gaps in shoulder seasons.

Athens-Clarke County Unified Government Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (29.3%)

1 Night

191 listings

29.3% of total

2 Nights (42.2%)

2 Nights

275 listings

42.2% of total

3 Nights (1.4%)

3 Nights

9 listings

1.4% of total

4-6 Nights (0.8%)

4-6 Nights

5 listings

0.8% of total

7-29 Nights (2.8%)

7-29 Nights

18 listings

2.8% of total

30+ Nights (23.5%)

30+ Nights

153 listings

23.5% of total

Key Insights

  • The most prevalent minimum stay requirement in Athens-Clarke County Unified Government is 2 Nights, adopted by 42.2% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (71.5%) of the Athens-Clarke County Unified Government Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
  • A significant segment (23.5%) caters to monthly stays (30+ nights) in Athens-Clarke County Unified Government, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 2 Nights minimum stay, as 42.2% of Athens-Clarke County Unified Government hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 29.3% currently do.
  • Explore offering discounts for stays of 30+ nights to attract the 23.5% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Athens-Clarke County Unified Government.

Athens-Clarke County Unified Government Airbnb Cancellation Policy Trends Analysis (2026)

Limited

17 listings

2.6% of total

Super Strict 30 Days

2 listings

0.3% of total

Flexible (16.7%)

Flexible

109 listings

16.7% of total

Moderate (27%)

Moderate

176 listings

27% of total

Firm (37.6%)

Firm

245 listings

37.6% of total

Strict (15.7%)

Strict

102 listings

15.7% of total

Cancellation Policy Insights for Athens-Clarke County Unified Government

  • The prevailing Airbnb cancellation policy trend in Athens-Clarke County Unified Government is Firm, used by 37.6% of listings.
  • A majority (53.3%) of hosts in Athens-Clarke County Unified Government utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.

Recommendations for Hosts

  • Consider adopting a Firm policy to align with the 37.6% market standard in Athens-Clarke County Unified Government.
  • Regularly review your cancellation policy against competitors and market demand shifts in Athens-Clarke County Unified Government.

How Much Are Airbnb Cleaning Fees in Athens-Clarke County Unified Government?

Cleaning fees in Athens-Clarke County Unified Government are meaningful operating levers, not just pass-through charges. What matters most is how often hosts charge them, how high they run relative to market norms, and how large a share of gross revenue they consume.

Average Cleaning Fee
$390
Median Cleaning Fee
$95
Listings Charging a Fee
88.8%
Fee as Revenue Share
9.7%

Cleaning Fee Insights for Athens-Clarke County Unified Government

  • 88.8% of listings charge a cleaning fee, making it standard practice in Athens-Clarke County Unified Government. Guests expect it and factor it into their booking decisions.
  • The gap between the average ($390) and median ($95) cleaning fee indicates some high-end properties are pulling the average up considerably.
  • Cleaning fees represent 9.7% of gross revenue on average — a modest component of the overall booking price.

Recommendations for Hosts

  • Price your cleaning fee competitively against the Athens-Clarke County Unified Government median of $95. Fees significantly above market norms can deter bookings, especially for shorter stays.
  • Monitor competitor cleaning fees regularly. Airbnb's search algorithm factors in total price, so a well-calibrated cleaning fee can improve your listing's ranking.

What Do the Top Airbnb Listings in Athens-Clarke County Unified Government Look Like?

Benchmark your potential! Explore examples of top-performing Airbnb properties in Athens-Clarke County Unified Governmentbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Five Points Home–Walk to campus (Sleeps 10)

Five Points Home–Walk to campus (Sleeps 10)

Entire Place • 5 bedrooms

$463,431
Revenue
63.7%
Occupancy
$3163.88
Daily Rate
KING Beds HotTub GameRoom Theater Golf River byUGA

KING Beds HotTub GameRoom Theater Golf River byUGA

Entire Place • 6 bedrooms

$292,983
Revenue
53.5%
Occupancy
$1443.54
Daily Rate
Great 5 Points House-Pool and Covered Porch!

Great 5 Points House-Pool and Covered Porch!

Entire Place • 5 bedrooms

$277,463
Revenue
54.4%
Occupancy
$1366.48
Daily Rate
Spacious Five Points Home next to UGA

Spacious Five Points Home next to UGA

Entire Place • 7 bedrooms

$276,016
Revenue
69.4%
Occupancy
$3128.37
Daily Rate
5 Points Gameday 2 King suites

5 Points Gameday 2 King suites

Entire Place • 5 bedrooms

$265,200
Revenue
63.4%
Occupancy
$2057.28
Daily Rate
Rose Haven: Peaceful in Athens

Rose Haven: Peaceful in Athens

Entire Place • 5 bedrooms

$247,255
Revenue
52.9%
Occupancy
$1077.11
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Who Are the Top Airbnb Hosts in Athens-Clarke County Unified Government?

Learn from the best! This table showcases top-performing Airbnb hosts in Athens-Clarke County Unified Government based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Top Airbnb hosts in Athens-Clarke County Unified Government by revenue
Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Eaz19$673,4525464.78/5.0
Richard3$605,7203384.97/5.0
MPM Vacation Rentals16$589,8956824.57/5.0
Madeleine7$487,5666644.98/5.0
John1$463,431275.00/5.0
Brian10$455,5727744.96/5.0
Scott3$362,9981604.95/5.0
Jennifer4$331,9601954.98/5.0
Kendra6$284,0392324.72/5.0
Alley And Ken1$276,016185.00/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Athens-Clarke County Unified Government.

Who Are the Airbnb Hosts in Athens-Clarke County Unified Government?

Athens-Clarke County Unified Government is a quality-focused market, with a high Superhost share and fairly mature operating standards.

Superhosts
58.4%
Professional Management
7.1%
Cohosted Listings
38.2%
Instant Book Enabled
2.3%
Simplified Pricing
75.9%

Host Profile Insights for Athens-Clarke County Unified Government

  • With 58.4% Superhosts, Athens-Clarke County Unified Government has an experienced host base that sets high guest expectations. New entrants should plan for competitive quality standards.
  • 7.1% of listings are professionally managed, reflecting a market still dominated by individual hosts.
  • 2.3% of listings have Instant Book enabled. Lower Instant Book adoption means many guests must request approval, which can slow conversions.
  • 75.9% of listings use Airbnb's simplified pricing (host-only fee), where the host pays the entire platform service fee and the guest sees one all-in price with no separate Airbnb service charge. High adoption signals a professional, PMS-connected host base — Airbnb mandates simplified pricing for software-connected listings.

Recommendations for Hosts

  • Consider enabling Instant Book — it reduces booking friction and Airbnb's algorithm tends to favor Instant Book listings in search results.
  • With 38.2% cohosted listings, there may be a growing local market for property management services.
  • Benchmark your host metrics against these Athens-Clarke County Unified Government averages regularly and adjust your hosting strategy based on what top performers do differently.

Top Professional Management Companies in Athens-Clarke County Unified Government

These are the highest-grossing professional property management operations in Athens-Clarke County Unified Government, ranked by total revenue across their portfolio. Their performance metrics offer a benchmark for what institutional-level hosting looks like in this market.

Top Airbnb management companies in Athens-Clarke County Unified Government
CompanyListingsRevenueADROcc.Rating
Richard3$605,720$96650.8%4.97/5
MPM Vacation Rentals16$589,895$33340.2%4.57/5
Madeleine7$487,566$34054.1%4.98/5
Alex3$239,993$34263.3%4.97/5
Grand Welcome4$142,323$34227.1%4.69/5
Stephen2$92,848$39645.2%5.00/5
Lori2$89,203$23149.9%4.96/5
Lea1$71,300$40358.6%4.99/5
Evolve3$66,935$17341.9%4.83/5
Christopher1$44,124$23949.5%4.74/5

Management Company Insights for Athens-Clarke County Unified Government

  • The leading management company, Richard, operates 3 listings with $605,720 in gross revenue — a useful benchmark for what scale looks like in Athens-Clarke County Unified Government.
  • Top managers average 4 properties each, suggesting professional management in Athens-Clarke County Unified Government still operates at a relatively boutique scale.
  • Professionally managed listings in the top tier average 4.87/5 in guest ratings — demonstrating that scale and quality can coexist.

Recommendations

  • With only 7.1% of listings professionally managed, there may be an opportunity to differentiate through more structured operations and consistent guest experiences.
  • Study how top management companies price, position, and maintain their portfolios — their ADR and occupancy rates reflect strategies refined across dozens of listings.
  • If you're considering hiring a property manager, compare their portfolio performance against these benchmarks before committing.

How Does Athens-Clarke County Unified Government's Airbnb Market Compare to Nearby Cities?

How does the Athens-Clarke County Unified Government Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

Compared with Six Mile, Athens-Clarke County Unified Government has 4 percentage points lower occupancy and about $78 lower ADR. That helps frame whether this market is winning more on demand, pricing, or both.

Airbnb markets near Athens-Clarke County Unified Government — performance comparison
MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Gilmer County26$5,823$483.1640%
Bogart12$5,389$696.9435%
Sautee13$4,694$436.6941%
Epworth77$4,680$425.7739%
Fannin County44$4,507$464.8036%
Six Mile57$4,481$466.4742%
East Ellijay15$4,390$375.6441%
West Union30$4,210$588.3132%
Eatonton238$4,134$520.8432%
Waleska45$4,050$387.3142%

Frequently Asked Questions About Airbnb in Athens-Clarke County Unified Government

These quick answers summarize the most common investor and operator questions using AirROI's latest market data for Athens-Clarke County Unified Government.

How much do Airbnb hosts make in Athens-Clarke County Unified Government?

Athens-Clarke County Unified Government hosts earn about $34,551 per year on average, with an average nightly rate of $389 and RevPAR of $133. Those figures describe the typical revenue environment for active listings in Athens-Clarke County Unified Government, Georgia, not the ceiling for the best operators. Source: AirROI 2026 data, Athens-Clarke County Unified Government market, April 2025 to March 2026.

What is the average Airbnb occupancy rate in Athens-Clarke County Unified Government?

The average Airbnb occupancy rate in Athens-Clarke County Unified Government is 38.5%. October is the strongest month and January is the softest, so hosts should expect demand to move meaningfully throughout the year rather than stay flat.

What is the average Airbnb daily rate in Athens-Clarke County Unified Government?

Listings in Athens-Clarke County Unified Government average $389 per night. The broader pricing spread also matters: lower-performing listings cluster closer to the lower quartiles, while premium homes can price materially above the city average when demand spikes or listing quality stands out.

How many Airbnb listings are active in Athens-Clarke County Unified Government?

Athens-Clarke County Unified Government currently has about 651 active Airbnb listings in AirROI's market dataset. That supply count helps explain how competitive the market is, how much depth there is for benchmarking, and whether the market behaves like a niche destination or a scaled urban market.

How strict are short-term rental regulations in Athens-Clarke County Unified Government?

AirROI currently classifies the short-term rental regulation level in Athens-Clarke County Unified Government as Low. The dataset also shows about 0.0% of listings with registration evidence. That is a market signal, not legal advice, so hosts should still confirm current licensing and compliance rules locally before listing.

What is the RevPAR for Airbnb in Athens-Clarke County Unified Government?

RevPAR in Athens-Clarke County Unified Government is about $133. That metric combines pricing and occupancy into one efficiency number, so it is often a better quick benchmark than ADR alone when investors want to compare how well listings convert nightly rates into realized revenue.

Is Airbnb profitable in Athens-Clarke County Unified Government?

Occupancy of 38.5% means Athens-Clarke County Unified Government is a more selective market. Profitability is achievable but requires careful cost management, premium positioning, or targeting longer stays to reduce turnover. Average annual revenue is $34,551, but individual returns depend on property type, location within the city, and the host's operating efficiency.

How far in advance do guests book Airbnb in Athens-Clarke County Unified Government?

The average booking lead time in Athens-Clarke County Unified Government is about 75 days — a longer planning horizon typical of destination or vacation markets where travelers book well in advance. Hosts who understand their market's booking cadence can adjust minimum stays and pricing windows accordingly.

What are the best neighborhoods for Airbnb in Athens-Clarke County Unified Government?

Based on AirROI's analysis, some of the top neighborhoods for short-term rentals in Athens-Clarke County Unified Government include Downtown Athens, Normaltown, Five Points. Each area attracts different guest profiles — from business travelers to leisure visitors — so the best location depends on the property type and target audience a host is aiming for. See the full neighborhood breakdown above.

What type of property performs best on Airbnb in Athens-Clarke County Unified Government?

entire_home listings make up 88.8% of the active supply in Athens-Clarke County Unified Government. The most common configuration does not always mean the most profitable — operators who identify underserved property types or bedroom counts can sometimes outperform the market average by filling a gap in local supply.

How does Athens-Clarke County Unified Government compare to nearby Airbnb markets?

Among neighboring markets, Gilmer County posts $69,875 in average annual revenue with 39.7% occupancy, compared to Athens-Clarke County Unified Government's $34,551 and 38.5%. Comparing nearby markets helps investors understand whether a destination's performance reflects local demand or broader regional trends.

What is the average length of stay in Athens-Clarke County Unified Government?

The average Airbnb stay length in Athens-Clarke County Unified Government is about 4.6 nights. That matters for turnover, cleaning operations, and pricing strategy because shorter stays increase changeovers while longer stays can smooth occupancy and reduce operational friction.

What is the average Airbnb guest rating in Athens-Clarke County Unified Government?

Airbnb listings in Athens-Clarke County Unified Government average 4.89 out of 5 overall. About 58.5% of listings carry the guest favorite badge, which suggests a meaningful share of inventory is competing on review quality rather than price alone.

Which amenities boost Airbnb revenue in Athens-Clarke County Unified Government?

Ping pong table and Kitchen are among the strongest revenue-linked amenities in Athens-Clarke County Unified Government. In AirROI's latest dataset, listings with these amenities outperform those without on average revenue, which makes amenities analysis useful for prioritizing investment and listing upgrades.

Do Airbnb hosts charge cleaning fees in Athens-Clarke County Unified Government?

Yes. About 88.8% of active Airbnb listings in Athens-Clarke County Unified Government charge a cleaning fee, and the average fee is $390. The more important operating benchmark is how much of gross revenue that fee consumes, not just the absolute dollar amount.

What percentage of Airbnb hosts are Superhosts in Athens-Clarke County Unified Government?

A 58.4% Superhost rate signals a highly competitive market where review quality and responsiveness are table stakes, not differentiators.

About AirROI Market Data

AirROI tracks over 20 million properties across 190+ countries and maintains 15+ years of historical performance data, making it one of the deepest Airbnb and STR intelligence platforms available. The analytics pipeline aggregates listing-level data monthly — revenue, occupancy, nightly rates, RevPAR, guest demographics, booking patterns, and competitive supply — so investors and operators can benchmark any market against its own history and against neighboring destinations.

Real estate investors, property managers, financial institutions, hedge funds, tourism boards, hospitality consultants, tech platforms, and academic researchers rely on AirROI data to underwrite acquisitions, optimize pricing, model macro trends, and conduct peer-reviewed research. Data is available through in-depth market reports like this one and the Airbnb API with 22 endpoints and an Airbnb MCP Server for AI agents.

AirROI proprietary analytics as of 2026-03-31. Metrics reflect trailing twelve-month aggregates from active listings. Revenue figures are market averages, not projections. Neighborhood descriptions are AI-generated and reviewed for accuracy. For full methodology, see the data methodology page.

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