Private Home on 5 Acres Entire home · 5 bedrooms Rated 5.00 - Revenue
- $263,930
- Occupancy
- 58.2%
- Daily rate
- $1,817
Airbnb market data · 202612 months to October 2026
The average Airbnb in Watkinsville brought in $36,013 over the 12 months through October 2026, about 12% more than the Georgia average of $32,138.
The short answer
Watkinsville earns on price rather than volume. Listings averaged $484 a night and were booked on 35% of available nights, against $305 and 38% for the Georgia average.
Timing matters: in October, usually the best month, the average listing earns about twice as much as in January, usually the slowest.
With 70 active listings, Watkinsville is the 94th-largest of 210 Georgia markets AirROI tracks. From a year earlier, average revenue rose 16% while the number of active listings grew 13%.
Browse the live Watkinsville Airbnb market See Every Watkinsville ListingRevenue
Gross bookings per Watkinsville listing averaged $36,013 over the 12 months to October 2026 (Georgia average: $32,138), before cleaning, platform and management costs and taxes.
In a typical year, the average Watkinsville listing brings in $5,380 in October, its best month, and $2,660 in January, its slowest. The three strongest months bring in 32% of a full year's revenue, where an even calendar would give any three months 25%.
In a typical month, a top-quarter listing earns at least 4.1 times as much as a bottom-quarter one.
These are monthly figures for listings active in each month. The annual average above also counts listings that operated for only part of the year, so it runs below twelve times these figures.
October earns about twice what January does
Average revenue per active listing, by month, October 2024 to September 2026
Each point is one month as recorded, averaged over the listings active in it. The best and slowest months in the text average each calendar month over the past two years, so they can differ from the highest and lowest points here.
Latest 12 months in the October 2026 data. October's figures are still coming in, so the rows run to September.
October 2025 led on revenue, nightly rate and bookings alike.
| Month | Avg. Revenue | Occupancy | Avg. Nightly Rate | RevPAR | Booking Lead Time | Avg. Length of Stay |
|---|---|---|---|---|---|---|
| Oct 2025 | $6,543 | 45.7% | $489 | $211 | 95 days | 4.2 nights |
| Nov 2025 | $4,591 | 34.1% | $482 | $153 | 106 days | 3.4 nights |
| Dec 2025 | $5,675 | 35.5% | $469 | $183 | 39 days | 4.6 nights |
| Jan 2026 | $2,283 | 25.5% | $459 | $74 | 13 days | 3.6 nights |
| Feb 2026 | $2,681 | 32.2% | $460 | $96 | 16 days | 3.7 nights |
| Mar 2026 | $2,791 | 31.8% | $465 | $90 | 38 days | 4.9 nights |
| Apr 2026 | $4,815 | 31.4% | $471 | $160 | 84 days | 4.1 nights |
| May 2026 | $5,270 | 37.9% | $488 | $170 | 108 days | 3.8 nights |
| Jun 2026 | $4,288 | 37.4% | $468 | $143 | 22 days | 4.7 nights |
| Jul 2026 | $3,410 | 37.7% | $471 | $110 | 29 days | 8.7 nights |
| Aug 2026 | $3,497 | 35.7% | $473 | $113 | 43 days | 6.2 nights |
| Sep 2026 | $4,440 | 40.8% | $483 | $148 | 76 days | 3.5 nights |
Averages per active listing in each month. Highlighted: the highest-revenue month of the 12. RevPAR is the month's revenue spread over its nights, booked or not. Booking lead time is the days between booking and check-in, and length of stay the nights per booking, for stays in that month.
Location, size and how a home is run move its income far more than a city average shows. For a range on one Watkinsville address, run it through the free Airbnb calculator.
Profit
Yes, when it's run well. The average Watkinsville Airbnb took in $36,013 in the 12 months to October 2026, and run by its owner at everyday costs, about $2,010 a month of that is left after running costs, so a home that costs less than that to own or rent makes money. A listing in the top quarter leaves about $3,940 a month.
Cleaning it yourself keeps the $2,730 a year guests pay in cleaning fees, for about $2,240 a month. Handing the listing to a co-host at about 10% of nightly bookings still leaves about $1,730 a month.
These amounts come before housing costs. Where the mortgage or rent is less each month, the difference is profit; a home owned outright keeps it all after property tax, home insurance and any HOA or condo fees.
| Line | Average listing | Top-quarter listing |
|---|---|---|
| Money in | ||
| Nightly bookings | $33,283 | $64,440 |
| Cleaning fees guests pay8% of Watkinsville bookings | $2,730 | $5,290 |
| Gross bookings | $36,013 | $69,730 |
| Running costs | ||
| Airbnb's feeAbout 14%: 15.5% for the 87% of Watkinsville listings on Simplified Pricing, 3% for the rest | −$5,000 | −$9,690 |
| Cleaning and laundryPaid for by the cleaning fee; $0 if you clean yourself | −$2,730 | −$5,290 |
| Utilities and internetAbout 5% of bookings | −$1,800 | −$3,490 |
| Guest suppliesToiletries, coffee, paper goods: about 2% | −$720 | −$1,390 |
| Repairs and upkeepIncluding linens and small replacements: about 3% | −$1,080 | −$2,090 |
| Short-term rental insuranceOne policy, on top of Airbnb's free AirCover | −$360 | −$360 |
| Permit and registrationWhere one is required | −$180 | −$180 |
| Management$0 when you run it; co-hosts charge from about 10% of nightly bookings | $0 | $0 |
| Pricing and messaging toolsOptional; Airbnb's own tools are free | $0 | $0 |
| Lodging taxesAdded to the guest's bill and passed on | $0 | $0 |
| Total running costsAbout 25% of bookings, plus cleaning paid for by the cleaning fee | −$11,870 | −$22,490 |
| Left for housing costs, then profit | $24,143about $2,010 a month | $47,240about $3,940 a month |
| Housing costs | ||
| Mortgage or rent, property tax, home insurance, HOA or condo fees | Depend on the home | |
The estimate starts from Watkinsville's average listing, run by its owner. Change how the listing performs, who runs it and who cleans to see what is left for the mortgage or rent.
To work out the profit on one Watkinsville home, with its price, its mortgage or rent and your own costs, use the Airbnb profit calculator. It starts from the comparable listings around the address.
What a listing keeps comes down to the figures this page measures: nightly rate, nights booked and the months it's open. A listing at the top-quarter mark takes in about $5,810 a month, against $3,000 for the average one.
Occupancy
Watkinsville listings were booked on 35% of the nights they were open over the past year, 3 percentage points below the Georgia average (38%) and 6 points below the U.S. average (41%). In a typical year, occupancy climbs to 44% in October and falls to 28% in January.
The busiest tenth of listings are booked about 5.5 times as often as the bottom quarter.
October is usually the busiest month in Watkinsville, January the quietest
Share of open nights booked, by month, October 2024 to September 2026
Nightly rates
The average nightly rate in Watkinsville, known as ADR (average daily rate), was $484 over the past year, about 59% above the Georgia average of $305 and about 44% above the U.S. average of $335. Averaged month by month over the past two years, rates peak in May and September at about $480 and bottom out in January at about $430.
Prices span a wide range: the top 10% charge about 8.4 times the rate of the bottom quarter.
September rates run 13% above January's
Average nightly rate (ADR), by month, October 2024 to September 2026
RevPAR, or revenue per available night, divides a listing's income by every night it was open to book, so it rises with both price and bookings. In Watkinsville it averaged $167 over the past year, from about $86 in a typical January to about $174 in a typical October.
A small group of listings earns several times more per open night than the rest.
October RevPAR is about twice January's
Revenue per open night (RevPAR), by month, October 2024 to September 2026
The 12-month RevPAR of $167 averages each listing's whole year, slow months included; each month here counts only the listings booked in it.
Seasonality
Watkinsville has two high seasons, May and September–December, which makes it a moderately seasonal market. Business is slowest from January to March, with a midsummer dip in July–August as well.
Average revenue by month in Watkinsville
Average revenue per active listing, each calendar month averaged over the past two years
| Month | Season | Revenue per listing |
|---|---|---|
| January | Low season | $2,660 |
| February | Low season | $2,880 |
| March | Low season | $3,080 |
| April | Shoulder season | $4,100 |
| May | High season | $4,940 |
| June | Shoulder season | $4,220 |
| July | Low season | $3,490 |
| August | Low season | $3,320 |
| September | High season | $4,440 |
| October | High season | $5,380 |
| November | High season | $4,030 |
| December | High season | $4,540 |
| Season | Revenue per month | Occupancy | Nightly rate |
|---|---|---|---|
| High seasonMay, September–December | $4,670 | 39% | $466 |
| Shoulder seasonApril, June | $4,160 | 33% | $462 |
| Low seasonJanuary–March, July–August | $3,090 | 33% | $453 |
Guests book Watkinsville stays 67 days ahead on average (about two months), so guests here plan well ahead. May stays are booked furthest out, about 110 days ahead, and January stays closest to arrival, about 11 days. A typical May booking is made in late January.
May stays are booked furthest ahead
Average days between booking and check-in, by month of stay, October 2024 to September 2026
The 12-month figure of 67 days averages each listing's year as a whole; each month here averages only the listings with stays in it.
Permits
None of the 70 active listings in Watkinsville display a registration, permit or license number. That doesn't mean no rules apply: some places don't ask hosts to show a number on the listing, and listing data doesn't capture every scheme.
Registration, permit, zoning and occupancy-tax rules vary by address and change often, so confirm them with the city or county before buying or listing in Watkinsville.
Neighborhoods
AirROI's area guide picks eight Watkinsville neighborhoods that draw short-term rental guests, led by Downtown Watkinsville, Watkinsville Historic District and Oconee County Parks. The picks reflect guest appeal, not earnings data or permit eligibility, so check local permit rules for a specific address before buying.
| Area | Who it suits | Landmarks nearby |
|---|---|---|
| Downtown Watkinsville | The heart of Watkinsville, offering a quaint atmosphere with local shops, dining options, and community events. Attracts visitors looking for a small-town experience. | Oconee County Courthouse, Watkinsville Art Museum, local farmers market, recreational parks, unique boutiques |
| Watkinsville Historic District | Rich in history and charm, this area features beautiful architecture and close proximity to the countryside, ideal for tourists seeking a peaceful retreat. | Historic homes, art galleries, Oconee Heritage Center, restaurants with local cuisine |
| Oconee County Parks | A natural haven for outdoor enthusiasts, offering hiking, biking, and scenic views. A great choice for families and those looking to explore nature. | Harris Shoals Park, Oconee Veterans Park, Firefly Trail |
| North Oconee | A peaceful suburban community perfect for families, with nearby access to schools and parks. Ideal for travelers looking for longer stays. | North Oconee High School, Oconee County Library, family-friendly parks |
| South Watkinsville | A quieter area with large estates and green spaces. Attracts visitors seeking relaxation and privacy, while still being close to town. | scenic farmland, local vineyards, nature trails |
| Oconee River | Ideal for those interested in water activities such as kayaking and fishing. Provides a rustic escape close to nature while remaining accessible to town. | Oconee River access points, fishing spots, scenic trails alongside the river |
| Watkinsville Community Events Center | Hosts various events, making it a hub for visitors looking to experience local culture and community activities throughout the year. | community fairs, seasonal festivals, art shows |
| Near Athens | Close proximity to Athens, a vibrant college town with a lively music scene, shopping, and dining options. Attracts young people and university visitors. | University of Georgia, Georgia Museum of Art, Athens music venues, local breweries |
Area descriptions are AI-assisted from public sources and are not checked against zoning.
Listings
Entire homes make up 77% of listings in Watkinsville, alongside 16 private-room listings (23%). Houses are the most common property type at 74%, about 7 times the share of hotels, guesthouses and B&Bs (11%).
Mostly entire homes, with a private-room segment
Watkinsville Airbnb listings by room type
| Room type | Share of listings | Listings |
|---|---|---|
| Entire home | 77.1% | 54 |
| Private room | 22.9% | 16 |
Listings by property type
Watkinsville Airbnb listings by property type
| Property type | Share of listings | Listings |
|---|---|---|
| House | 74.3% | 52 |
| Hotel/Boutique | 11.4% | 8 |
| Others | 10.0% | 7 |
| Cabin/Outdoor | 1.4% | 1 |
| Apartment/Condo | 1.4% | 1 |
| Unique stay | 1.4% | 1 |
Most Watkinsville homes are built for groups: 53% of entire homes have three or more bedrooms, though one-bedroom homes are the most common single size (28%). Shares are of the 53 entire homes that give a bedroom count; rented rooms are left out.
Watkinsville entire homes by number of bedrooms
Entire homes with each number of bedrooms, of those with a bedroom count on file
| Bedrooms | Share of entire homes with a bedroom count | Entire homes |
|---|---|---|
| Studio | 1.9% | 1 |
| 1 bedroom | 28.3% | 15 |
| 2 bedrooms | 17.0% | 9 |
| 3 bedrooms | 22.6% | 12 |
| 4 bedrooms | 17.0% | 9 |
| 5+ bedrooms | 13.2% | 7 |
A typical one-bedroom home in Watkinsville earned $16,800 over the past year, against $28,400 for a three-bedroom home.
| Home size | Listings | Typical annual revenue (median) | Average annual revenue | Avg. nightly rate | Occupancy |
|---|---|---|---|---|---|
| 1 bedroom | 15 | $16,800 | $20,000 | $189 | 36% |
| 3 bedrooms | 12 | $28,400 | $43,900 | $421 | 39% |
Watkinsville is a group-trip market: 37% of listings sleep eight or more guests, about 1.8 times the share of the next most common size, two guests (21%). Shares are of the 57 listings with a guest capacity on file (81% of the market).
Watkinsville listings by guest capacity
Share of listings by the number of guests they sleep, of those with a capacity on file
| Guest capacity | Share of listings with a capacity on file | Listings |
|---|---|---|
| 2 guests | 21.1% | 12 |
| 3 guests | 3.5% | 2 |
| 4 guests | 12.3% | 7 |
| 5 guests | 5.3% | 3 |
| 6 guests | 15.8% | 9 |
| 7 guests | 5.3% | 3 |
| 8+ guests | 36.8% | 21 |
Watkinsville hosts set up an average of 3.2 beds per listing, close to one bed per bedroom. Only 23% of listings show their exact location on the listing map; the rest show an approximate area.
Self check-in is close to standard in Watkinsville: 77% of listings offer it, and 70% have a backyard.
Share of Watkinsville listings with each common amenity
Guests
Watkinsville draws mostly domestic guests: 98% of those who left reviews live in the United States. No single city dominates: Atlanta is the largest source outside Watkinsville, at about 9% of reviews.
98% of Watkinsville guests are domestic
Where guests who left reviews live
Where Watkinsville guests come from: top cities
Share of guests who left reviews
| Origin city | Share of guests |
|---|---|
| Atlanta | 8.7% |
| Athens | 3.6% |
| Watkinsville | 3.1% |
| Savannah | 3.1% |
| Charlotte | 1.6% |
Where Watkinsville guests come from: top countries
Share of guests who left reviews
| Origin country | Share of guests |
|---|---|
| United States | 97.8% |
| United Kingdom | 1.1% |
| Canada | 0.2% |
| Philippines | 0.2% |
Languages spoken by Watkinsville guests
Share of guests who left reviews
| Language | Share of guests |
|---|---|
| English | 83.9% |
| Spanish | 5.6% |
| French | 2.5% |
| Sign Language | 1.2% |
| Portuguese | 1.2% |
Watkinsville Airbnbs average 4.93 stars, and 79% of listings hold Airbnb's Guest Favorite badge. The category scores are tightly bunched, and value for money is the lowest, at 4.86.
Communication scores highest in Watkinsville; value is lowest
Average guest rating out of 5 by category; the bars start at 4.0
| Category | Average rating (out of 5) |
|---|---|
| Accuracy | 4.96 |
| Cleanliness | 4.93 |
| Communication | 4.97 |
| Location | 4.94 |
| Check-in | 4.96 |
| Value | 4.86 |
Booking patterns
86% of Watkinsville listings are open to guests more than 180 days a year, but only 14% are booked or blocked that many days. The most common booked-or-blocked total is 31 to 90 days a year, covering 41% of listings; blocked nights include any the host closes off.
Days a year Watkinsville listings are open to guests
Share of listings by days a year
| Days a year | Share of listings | Listings |
|---|---|---|
| 271-366 days | 60.0% | 42 |
| 181-270 days | 25.7% | 18 |
| 91-180 days | 14.3% | 10 |
Days a year Watkinsville listings are booked or blocked
Share of listings by days a year
| Days a year | Share of listings | Listings |
|---|---|---|
| 181-270 days | 14.3% | 10 |
| 91-180 days | 25.7% | 18 |
| 31-90 days | 41.4% | 29 |
| 1-30 days | 18.6% | 13 |
The average Watkinsville booking lasts 4.9 nights, longest in July and shortest in November. Listings took about 19 bookings each over the year, some 1,300 in all. About half of listings that give a check-in time set it at 3 p.m., with check-out usually at 11 a.m.
Average length of stay by month in Watkinsville
Average nights per booking, by month of stay
Two-year average by calendar month.
Nearly all listings in Watkinsville accept stays of one or two nights.
Minimum stay set by Watkinsville listings
Share of listings by the shortest stay they accept, from one night to 30 or more
Firm is the most common cancellation policy in Watkinsville, used by 34% of listings; it refunds guests in full only if they cancel at least 30 days before check-in. Hosts here lean flexible: 56% of listings offer Flexible or Moderate terms, against 36% on Firm or stricter ones.
Cancellation policies of Watkinsville listings, from most to least flexible
Share of listings by the policy they use
More than three-quarters of Watkinsville listings charge a cleaning fee. The typical fee is $89, and some higher fees lift the average to $133. Spread over the average stay of 4.9 nights, that adds roughly $18 a night to what guests pay. For listings that charge one, cleaning fees make up about 8% of gross revenue.
Top earners
The top-grossing Airbnb in Watkinsville, a five-bedroom home, took in $264,000 over the past year, about 7.3 times the city's average of $36,000. Five of the six listings below have five or more bedrooms; the other one has three bedrooms.
Private Home on 5 Acres Entire home · 5 bedrooms Rated 5.00
Farmhouse in the country (10 min to Athens) Entire home · 5 bedrooms Rated 5.00
5BR Downtown Retreat, Sauna +Fire Pit + Game Room Entire home · 5 bedrooms Rated 5.00
Bulldog Oasis Entire home · 5 bedrooms
Mosswood Manor Entire home · 3 bedrooms Rated 5.00
Water's Edge - Play & Rest by River, Lake or Pool Entire home · 8 bedrooms Rated 5.00 Only 6% of Watkinsville listings are classed as professionally managed, though 30% of listings have a co-host. Superhosts run 53% of listings. Airbnb's Simplified Pricing, where the host pays the whole service fee and guests see one price with no separate Airbnb charge, covers 87% of listings.
Nearby markets
Of the eight nearby markets in the table, all within 52 km, Greensboro (47 km away, 54 listings) earned the most per listing, about 14% more than Watkinsville. Covington was the busiest, booked on 39% of nights against 35% in Watkinsville.
| Market | Listings | Avg. annual revenue | Avg. nightly rate | Occupancy |
|---|---|---|---|---|
| Athens 11 km | 324 | $29,932 | $426 | 34% |
| Monroe 28 km | 47 | $21,377 | $221 | 36% |
| Winder 33 km | 32 | $23,035 | $257 | 36% |
| Loganville 46 km | 38 | $15,282 | $231 | 38% |
| Braselton 46 km | 32 | $19,584 | $249 | 36% |
| Greensboro 47 km | 54 | $41,057 | $510 | 28% |
| Dacula 48 km | 39 | $19,193 | $234 | 35% |
| Covington 52 km | 177 | $25,186 | $210 | 39% |
See all 210 Georgia Airbnb markets
Markets elsewhere in the United States with a similar nightly rate and occupancy to Watkinsville:
FAQ
An active Watkinsville Airbnb grossed $36,013 on average in the 12 months to October 2026, according to AirROI's tracking of 70 active listings. That is before cleaning, management, taxes and financing. Busier, better-run listings do far better: the top quarter took in $4,700 or more in a typical month.
It depends most on the home's size, location and how it's run. The middle half of Watkinsville listings earn between $1,120 and $4,700 in a typical month, and the top tenth $9,490 or more. For one home, enter its address and bedroom count in the Airbnb income calculator: it compares the home with similar listings nearby.
Listings in Watkinsville were booked on 35% of available nights over the past year. That compares with 38% for the Georgia average. October is usually the busiest month.
The average booked night in Watkinsville cost $484 before fees. Half of listings charge between $155 and $520, so bedroom count and location move the price more than the average suggests.
None of the active Watkinsville listings display a registration, permit or license number. That doesn't mean no rules apply, so confirm registration, permit and occupancy-tax rules with the city or county before buying.
Yes, when it's run well. The average Watkinsville Airbnb grossed $36,013 in the 12 months to October 2026, 12% above the Georgia average of $32,138. Run by its owner, with the cleaning fee covering the cleaner and everyday costs for Airbnb's fee, utilities, supplies, upkeep and insurance, $24,143 a year (about $2,010 a month) is left before the mortgage or rent. A home that costs less than that to own or rent makes a profit, and a listing at the top-quarter mark leaves about $3,940 a month. Check a specific home in the Airbnb calculator.
October usually pays best, averaging $5,380 per active listing over the past two years, and January usually pays least. The month-by-month table above shows how the latest 12 months played out.
Each night a Watkinsville listing was open to book earned $167 on average over the past year, booked or not. That figure, revenue per available night (RevPAR), folds price and occupancy into one number; the top 10% of listings made $372 or more.
Watkinsville stays were booked 67 days (about two months) before arrival on average over the past year, so a listing that opens its calendar late misses many bookings.
The average Watkinsville Airbnb stay lasted 4.9 nights over the past year. A listing took 19 reservations over the year on average.
Guests rate Watkinsville Airbnbs 4.93 out of 5 on average. Guests score communication highest and value lowest.
Downtown Watkinsville, Watkinsville Historic District and Oconee County Parks draw the most short-term rental interest in Watkinsville. The neighborhood guide explains what brings guests to each.
AirROI counted 70 active Airbnb listings in Watkinsville as of October 2026. The closest tracked market is Athens, 11 km away.
In Watkinsville, more than three-quarters of listings add a cleaning fee. The median fee is $89, and some higher fees lift the average to $133.
All of Georgia had 175.6 million visitors in 2025, the Office of Governor Brian P. Kemp reports. AirROI estimates 1,304 Airbnb stays in Watkinsville, GA in the 12 months to October 2026, which counts bookings and not tourists. See Georgia tourism statistics.
Method
Figures on this page cover 70 active Airbnb listings in Watkinsville from November 2025 to October 2026 (trailing twelve months). AirROI refreshes them monthly from listing-level booking and calendar data covering 20+ million properties worldwide. Money figures are in U.S. dollars. Annual revenue averages every listing active during the period, including those listed for only part of it; monthly figures average the listings active in each month; the tier lists show the spread. Neighborhood descriptions are AI-assisted. See the methodology for definitions.
Need this programmatically? The same metrics are available through the AirROI Airbnb Data API and bulk downloads in the data portal.