Cherrywood Ranch | Wedding venue | Mountain views Entire home · 6 bedrooms Rated 4.98 - Revenue
- $172,084
- Occupancy
- 49.2%
- Daily rate
- $1,133
Airbnb market data · 202612 months to October 2026
The average Airbnb in Toccoa brought in $33,665 over the 12 months through October 2026, in line with the Georgia average of $32,138.
The short answer
Bookings in Toccoa run ahead of the Georgia average, at prices about 9% lower. Listings averaged $277 a night and were booked on 41% of available nights, against $305 and 38% for the Georgia average.
Timing matters: in July, usually the best month, the average listing earns about three times as much as in January, usually the slowest. With only 49 active listings, a few bookings can reorder the months.
With 49 active listings, Toccoa is the 127th-largest of 210 Georgia markets AirROI tracks. From a year earlier, average revenue fell 17% while the number of active listings grew 20%.
Browse the live Toccoa Airbnb market See Every Toccoa ListingRevenue
Gross bookings per Toccoa listing averaged $33,665 over the 12 months to October 2026 (Georgia average: $32,138), before cleaning, platform and management costs and taxes.
In a typical year, the average Toccoa listing brings in $5,890 in July, its best month, and $1,960 in January, its slowest. The three strongest months bring in 35% of a full year's revenue, where an even calendar would give any three months 25%.
In a typical month, a top-quarter listing earns at least 3.4 times as much as a bottom-quarter one.
These are monthly figures for listings active in each month. The annual average above also counts listings that operated for only part of the year, so it runs below twelve times these figures.
July earns about three times what January does
Average revenue per active listing, by month, October 2024 to September 2026
Each point is one month as recorded, averaged over the listings active in it. The best and slowest months in the text average each calendar month over the past two years, so they can differ from the highest and lowest points here.
Latest 12 months in the October 2026 data. October's figures are still coming in, so the rows run to September.
July 2026 led on revenue and nightly rate; bookings peaked in December 2025.
| Month | Avg. Revenue | Occupancy | Avg. Nightly Rate | RevPAR | Booking Lead Time | Avg. Length of Stay |
|---|---|---|---|---|---|---|
| Oct 2025 | $4,518 | 50.5% | $259 | $146 | 72 days | 3.9 nights |
| Nov 2025 | $3,929 | 46.6% | $257 | $131 | 76 days | 3.5 nights |
| Dec 2025 | $4,207 | 50.6% | $260 | $136 | 29 days | 4.3 nights |
| Jan 2026 | $1,349 | 20.4% | $249 | $44 | 20 days | 3.3 nights |
| Feb 2026 | $1,763 | 28.8% | $244 | $63 | 18 days | 2.5 nights |
| Mar 2026 | $2,514 | 35.6% | $244 | $81 | 33 days | 3.5 nights |
| Apr 2026 | $3,130 | 34.9% | $246 | $104 | 59 days | 3.3 nights |
| May 2026 | $4,930 | 45.4% | $262 | $159 | 57 days | 4.1 nights |
| Jun 2026 | $4,754 | 47.3% | $289 | $158 | 55 days | 3.4 nights |
| Jul 2026 | $5,615 | 50.2% | $303 | $181 | 56 days | 5.9 nights |
| Aug 2026 | $3,105 | 36.9% | $267 | $100 | 51 days | 3.7 nights |
| Sep 2026 | $3,457 | 47.1% | $259 | $115 | 53 days | 2.6 nights |
Averages per active listing in each month. Highlighted: the highest-revenue month of the 12. RevPAR is the month's revenue spread over its nights, booked or not. Booking lead time is the days between booking and check-in, and length of stay the nights per booking, for stays in that month.
The typical Toccoa listing earns about $2,390 a month, but one property can land well above or below that. The Airbnb income calculator gives a range for a specific address, built from the comparable listings around it.
Profit
Yes, when it's run well. The average Toccoa Airbnb took in $33,665 in the 12 months to October 2026, and run by its owner at everyday costs, about $1,640 a month of that is left after running costs, so a home that costs less than that to own or rent makes money. A listing in the top quarter leaves about $2,970 a month.
Cleaning it yourself keeps the $5,290 a year guests pay in cleaning fees, for about $2,080 a month. Handing the listing to a co-host at about 10% of nightly bookings still leaves about $1,400 a month.
These amounts come before housing costs. Where the mortgage or rent is less each month, the difference is profit; a home owned outright keeps it all after property tax, home insurance and any HOA or condo fees.
| Line | Average listing | Top-quarter listing |
|---|---|---|
| Money in | ||
| Nightly bookings | $28,375 | $51,010 |
| Cleaning fees guests pay16% of Toccoa bookings | $5,290 | $9,500 |
| Gross bookings | $33,665 | $60,510 |
| Running costs | ||
| Airbnb's feeAbout 14%: 15.5% for the 92% of Toccoa listings on Simplified Pricing, 3% for the rest | −$4,870 | −$8,760 |
| Cleaning and laundryPaid for by the cleaning fee; $0 if you clean yourself | −$5,290 | −$9,500 |
| Utilities and internetAbout 5% of bookings | −$1,680 | −$3,030 |
| Guest suppliesToiletries, coffee, paper goods: about 2% | −$670 | −$1,210 |
| Repairs and upkeepIncluding linens and small replacements: about 3% | −$1,010 | −$1,820 |
| Short-term rental insuranceOne policy, on top of Airbnb's free AirCover | −$340 | −$340 |
| Permit and registrationWhere one is required | −$170 | −$170 |
| Management$0 when you run it; co-hosts charge from about 10% of nightly bookings | $0 | $0 |
| Pricing and messaging toolsOptional; Airbnb's own tools are free | $0 | $0 |
| Lodging taxesAdded to the guest's bill and passed on | $0 | $0 |
| Total running costsAbout 26% of bookings, plus cleaning paid for by the cleaning fee | −$14,030 | −$24,830 |
| Left for housing costs, then profit | $19,635about $1,640 a month | $35,680about $2,970 a month |
| Housing costs | ||
| Mortgage or rent, property tax, home insurance, HOA or condo fees | Depend on the home | |
The estimate starts from Toccoa's average listing, run by its owner. Change how the listing performs, who runs it and who cleans to see what is left for the mortgage or rent.
To work out the profit on one Toccoa home, with its price, its mortgage or rent and your own costs, use the Airbnb profit calculator. It starts from the comparable listings around the address.
What a listing keeps comes down to the figures this page measures: nightly rate, nights booked and the months it's open. A listing at the top-quarter mark takes in about $5,040 a month, against $2,810 for the average one.
Occupancy
Toccoa listings were booked on 41% of the nights they were open over the past year, 3 percentage points above the Georgia average (38%) and in line with the U.S. average. In a typical year, occupancy swings from 24% in January to 53% in October.
The busiest tenth of listings are booked about 3.2 times as often as the bottom quarter.
October is usually the busiest month in Toccoa, January the quietest
Share of open nights booked, by month, October 2024 to September 2026
Nightly rates
The average nightly rate in Toccoa, known as ADR (average daily rate), was $277 over the past year, about 9% below the Georgia average of $305 and about 17% below the U.S. average of $335. In a typical year, rates peak in July at about $290 and bottom out in October and November at about $225.
Prices span a wide range: the top 10% charge about 3.7 times the rate of the bottom quarter.
July rates run 28% above October's
Average nightly rate (ADR), by month, October 2024 to September 2026
The 12-month ADR of $277 averages each listing's own rate across its whole year; the monthly points average listings month by month, so the two differ.
RevPAR, or revenue per available night, divides a listing's income by every night it was open to book, so it rises with both price and bookings. In Toccoa it averaged $123 over the past year, from about $63 in a typical January to about $190 in a typical July.
Per open night, by tier:
July RevPAR is about three times January's
Revenue per open night (RevPAR), by month, October 2024 to September 2026
Seasonality
With only 49 active listings, the monthly pattern in Toccoa is noisy, since a few long or pricey stays can lift a month; revenue has tended to peak in July and bottom out in January.
Average revenue by month in Toccoa
Average revenue per active listing, each calendar month averaged over the past two years
| Month | Revenue per listing |
|---|---|
| January | $1,960 |
| February | $2,380 |
| March | $2,780 |
| April | $3,200 |
| May | $4,760 |
| June | $4,940 |
| July | $5,890 |
| August | $3,960 |
| September | $3,840 |
| October | $4,030 |
| November | $3,560 |
| December | $3,510 |
Guests book Toccoa stays 49 days ahead on average (about seven weeks). May stays are booked furthest out, about 75 days ahead, and February stays closest to arrival, about 15 days. A typical May booking is made in early March.
May stays are booked furthest ahead
Average days between booking and check-in, by month of stay, October 2024 to September 2026
Permits
None of the 49 active listings in Toccoa display a registration, permit or license number. That doesn't mean no rules apply: some places don't ask hosts to show a number on the listing, and listing data doesn't capture every scheme.
Registration, permit, zoning and occupancy-tax rules vary by address and change often, so confirm them with the city or county before buying or listing in Toccoa.
Neighborhoods
AirROI's area guide picks eight Toccoa neighborhoods that draw short-term rental guests, led by Lake Hartwell, Downtown Toccoa and Toccoa Falls. The picks reflect guest appeal, not earnings data or permit eligibility, so check local permit rules for a specific address before buying.
| Area | Who it suits | Landmarks nearby |
|---|---|---|
| Lake Hartwell | A popular destination for water sports, fishing, and camping. This area attracts families and outdoor enthusiasts looking to enjoy the beautiful lake and surrounding nature. | Lake Hartwell, Hartwell Dam, Fishing and boating opportunities, Camping facilities, Hiking trails near the lake |
| Downtown Toccoa | The heart of Toccoa, with a charming small-town atmosphere. Visitors enjoy local shops, dining, and historical sites, making it ideal for travelers wanting to explore the local culture. | Toccoa Carnival, Currahee Military Museum, Historic Downtown Toccoa, Local restaurants and cafes, Toccoa Falls |
| Toccoa Falls | A beautiful natural attraction known for its stunning waterfall, which is one of the tallest east of the Mississippi. Great for nature lovers and those looking for scenic beauty. | Toccoa Falls, Toccoa Falls College, Hiking trails around the natural area, Picnic areas, Educational tours at the college |
| Stephens County | Surrounding Toccoa, this area offers a mix of rural charm and outdoor activities. It's appealing for those looking to escape the city and enjoy nature. | Currahee Mountain, Local farms, Nature trails, Outdoor recreational activities, Community events |
| Big Hart State Park | A spacious state park ideal for outdoor lovers, featuring camping, fishing, and hiking. Attracts visitors looking for adventure in nature. | Hiking trails, Fishing spots, Camping grounds, Picnic areas, Wildlife viewing |
| Toccoa Lake Park | A serene park that provides a relaxing environment for families and individuals. It's perfect for picnics and leisure activities, making it a great attraction for visitors. | Lake access, Playgrounds, Walking trails, Picnic facilities, Fishing opportunities |
| Currahee Vineyard | A unique winery in the region that attracts wine enthusiasts. The vineyard setting is picturesque, perfect for those seeking a more tranquil and luxurious stay. | Wine tastings, Vineyard tours, Beautiful scenery, Event hosting, Local wine products |
| Local Arts District | A growing area that showcases arts and crafts, appealing to tourists interested in cultural experiences and local artisan products. | Art galleries, Craft fairs, Local artist studios, Craft workshops, Cultural events |
Area descriptions are AI-assisted from public sources and are not checked against zoning.
Listings
More than nine in ten Airbnbs in Toccoa are entire homes (92%), with private rooms at 8%. Houses are the most common property type at 73%, about 7 times the share of cabins and other outdoor stays (10%).
Nearly all listings rent the whole place
Toccoa Airbnb listings by room type
| Room type | Share of listings | Listings |
|---|---|---|
| Entire home | 91.8% | 45 |
| Private room | 8.2% | 4 |
Listings by property type
Toccoa Airbnb listings by property type
| Property type | Share of listings | Listings |
|---|---|---|
| House | 73.5% | 36 |
| Cabin/Outdoor | 10.2% | 5 |
| Apartment/Condo | 8.2% | 4 |
| Hotel/Boutique | 6.1% | 3 |
| Others | 2.0% | 1 |
Most Toccoa homes are built for groups: 60% of entire homes have three or more bedrooms, though two-bedroom homes are the most common single size (31%). Shares are of the 45 entire homes that give a bedroom count; rented rooms are left out.
Toccoa entire homes by number of bedrooms
Entire homes with each number of bedrooms, of those with a bedroom count on file
| Bedrooms | Share of entire homes with a bedroom count | Entire homes |
|---|---|---|
| Studio | 2.2% | 1 |
| 1 bedroom | 6.7% | 3 |
| 2 bedrooms | 31.1% | 14 |
| 3 bedrooms | 24.4% | 11 |
| 4 bedrooms | 20.0% | 9 |
| 5+ bedrooms | 15.6% | 7 |
A typical two-bedroom home in Toccoa earned $19,000 over the past year, against $20,200 for a three-bedroom home.
| Home size | Listings | Typical annual revenue (median) | Average annual revenue | Avg. nightly rate | Occupancy |
|---|---|---|---|---|---|
| 2 bedrooms | 14 | $19,000 | $19,800 | $173 | 39% |
| 3 bedrooms | 11 | $20,200 | $25,800 | $263 | 38% |
Toccoa is a group-trip market: 47% of listings sleep eight or more guests, about 2.1 times the share of the next most common size, six guests (22%). Shares are of the 45 listings with a guest capacity on file (92% of the market).
Toccoa listings by guest capacity
Share of listings by the number of guests they sleep, of those with a capacity on file
| Guest capacity | Share of listings with a capacity on file | Listings |
|---|---|---|
| 2 guests | 2.2% | 1 |
| 3 guests | 2.2% | 1 |
| 4 guests | 17.8% | 8 |
| 5 guests | 8.9% | 4 |
| 6 guests | 22.2% | 10 |
| 8+ guests | 46.7% | 21 |
Toccoa hosts set up an average of 5.3 beds per listing, roughly two for every bedroom. Only 43% of listings show their exact location on the listing map; the rest show an approximate area.
Fire pits are common in Toccoa: 57% of listings have one, and 78% have a barbecue grill.
Share of Toccoa listings with each common amenity
Guests
Toccoa draws mostly domestic guests: 98% of those who left reviews live in the United States. No single city dominates: Atlanta is the largest source, at about 4% of reviews. English is spoken by 76% of guests, and Spanish by 11%.
98% of Toccoa guests are domestic
Where guests who left reviews live
Where Toccoa guests come from: top cities
Share of guests who left reviews
| Origin city | Share of guests |
|---|---|
| Atlanta | 3.7% |
| Gastonia | 2.8% |
| Greenville | 2.3% |
| Leicester | 2.3% |
| Charlotte | 1.7% |
Where Toccoa guests come from: top countries
Share of guests who left reviews
| Origin country | Share of guests |
|---|---|
| United States | 97.5% |
| Puerto Rico | 0.8% |
| Mexico | 0.6% |
| Thailand | 0.3% |
Languages spoken by Toccoa guests
Share of guests who left reviews
| Language | Share of guests |
|---|---|
| English | 76.2% |
| Spanish | 11.3% |
| French | 2.6% |
| Swahili | 1.3% |
| Sign Language | 1.3% |
Toccoa Airbnbs average 4.91 stars, and 67% of listings hold Airbnb's Guest Favorite badge. The category scores are tightly bunched, and value for money is the lowest, at 4.85.
Communication scores highest in Toccoa; value is lowest
Average guest rating out of 5 by category; the bars start at 4.0
| Category | Average rating (out of 5) |
|---|---|
| Accuracy | 4.91 |
| Cleanliness | 4.86 |
| Communication | 4.95 |
| Location | 4.88 |
| Check-in | 4.94 |
| Value | 4.85 |
Booking patterns
More than eight in ten Toccoa listings are open to guests more than 180 days a year, but only 20% are booked or blocked that many days. The most common booked-or-blocked total is 91 to 180 days a year, covering 41% of listings; blocked nights include any the host closes off.
Days a year Toccoa listings are open to guests
Share of listings by days a year
| Days a year | Share of listings | Listings |
|---|---|---|
| 271-366 days | 38.8% | 19 |
| 181-270 days | 42.9% | 21 |
| 91-180 days | 16.3% | 8 |
| 31-90 days | 2.0% | 1 |
Days a year Toccoa listings are booked or blocked
Share of listings by days a year
| Days a year | Share of listings | Listings |
|---|---|---|
| 271-366 days | 2.0% | 1 |
| 181-270 days | 18.4% | 9 |
| 91-180 days | 40.8% | 20 |
| 31-90 days | 34.7% | 17 |
| 1-30 days | 4.1% | 2 |
The average Toccoa booking lasts 4 nights, longest in January and shortest in February. Listings took about 27 bookings each over the year, some 1,330 in all. Nearly two-thirds of listings that give a check-in time set it at 4 p.m.; check-out is split almost evenly between 10 a.m. and 11 a.m.
Average length of stay by month in Toccoa
Average nights per booking, by month of stay
Two-year average by calendar month.
Nearly eight in ten listings in Toccoa accept stays of one or two nights.
Minimum stay set by Toccoa listings
Share of listings by the shortest stay they accept, from one night to 30 or more
Firm is the most common cancellation policy in Toccoa, used by 33% of listings; it refunds guests in full only if they cancel at least 30 days before check-in. 45% of listings offer Flexible or Moderate terms and 53% use Firm or stricter ones, so neither camp dominates.
Cancellation policies of Toccoa listings, from most to least flexible
Share of listings by the policy they use
More than nine in ten Toccoa listings charge a cleaning fee. The typical fee is about $160. Spread over the average stay of 4 nights, that adds roughly $40 a night to what guests pay. For listings that charge one, cleaning fees make up about 16% of gross revenue.
Top earners
The top-grossing Airbnb in Toccoa, a six-bedroom home, took in $172,000 over the past year, about 5.1 times the city's average of $33,700. Four of the six listings below have five or more bedrooms; the other two have four bedrooms.
Cherrywood Ranch | Wedding venue | Mountain views Entire home · 6 bedrooms Rated 4.98
Lakefront at Currahee Club Entire home · 7 bedrooms Rated 4.87
Memory Lane Lake House w Hot Tub Entire home · 5 bedrooms Rated 5.00
Shorewood Shores with Dock! Entire home · 5 bedrooms Rated 4.53
Penn Landing Lake House Entire home · 4 bedrooms Rated 4.97
Cedarwood Lakefront Retreat on Lake Hartwell Entire home · 4 bedrooms Rated 4.93 Professional management companies run 31% of Toccoa listings and owners run the rest, though 43% of listings have a co-host. 63% of listings are run by Superhosts, so a strong review record is the norm here rather than an edge. Most hosts still vet their guests: only 29% of listings accept Instant Book. Airbnb's Simplified Pricing, where the host pays the whole service fee and guests see one price with no separate Airbnb charge, covers 92% of listings.
Nearby markets
Of the eight nearby markets in the table, all within 31 km, West Union (31 km away, 35 listings) earned the most per listing, about 53% more than Toccoa.
| Market | Listings | Avg. annual revenue | Avg. nightly rate | Occupancy |
|---|---|---|---|---|
| Martin 13 km | 36 | $43,315 | $306 | 41% |
| Westminster 14 km | 84 | $21,899 | $285 | 32% |
| Lavonia 22 km | 85 | $41,011 | $322 | 39% |
| Lakemont 26 km | 37 | $41,886 | $479 | 35% |
| Fair Play 26 km | 59 | $32,512 | $295 | 35% |
| Demorest 28 km | 36 | $23,761 | $225 | 37% |
| Walhalla 29 km | 32 | $21,674 | $215 | 33% |
| West Union 31 km | 35 | $51,432 | $597 | 32% |
See all 210 Georgia Airbnb markets
Markets elsewhere in the United States with a similar nightly rate and occupancy to Toccoa:
FAQ
An active Toccoa Airbnb grossed $33,665 on average in the 12 months to October 2026, according to AirROI's tracking of 49 active listings. That is before cleaning, management, taxes and financing. Busier, better-run listings do far better: the top quarter took in $4,300 or more in a typical month.
It depends most on the home's size, location and how it's run. The middle half of Toccoa listings earn between $1,230 and $4,300 in a typical month, and the top tenth $6,930 or more. For one home, enter its address and bedroom count in the Airbnb calculator: it compares the home with similar listings nearby.
Listings in Toccoa were booked on 41% of available nights over the past year. That compares with 38% for the Georgia average. October is usually the busiest month.
The average booked night in Toccoa cost $277 before fees. Half of listings charge between $140 and $290, so bedroom count and location move the price more than the average suggests.
None of the active Toccoa listings display a registration, permit or license number. That doesn't mean no rules apply, so confirm registration, permit and occupancy-tax rules with the city or county before buying.
Yes, when it's run well. The average Toccoa Airbnb grossed $33,665 in the 12 months to October 2026, in line with the Georgia average. Run by its owner, with the cleaning fee covering the cleaner and everyday costs for Airbnb's fee, utilities, supplies, upkeep and insurance, $19,635 a year (about $1,640 a month) is left before the mortgage or rent. A home that costs less than that to own or rent makes a profit, and a listing at the top-quarter mark leaves about $2,970 a month. Check a specific home in the Airbnb estimator.
July usually pays best, averaging $5,890 per active listing over the past two years, and January usually pays least. The month-by-month table above shows how the latest 12 months played out.
Each night a Toccoa listing was open to book earned $123 on average over the past year, booked or not. That figure, revenue per available night (RevPAR), folds price and occupancy into one number; the top 10% of listings made $251 or more.
Toccoa stays were booked 49 days (about seven weeks) before arrival on average over the past year, so most of a month is booked well before it starts.
The average Toccoa Airbnb stay lasted 4 nights over the past year. A listing took 27 reservations over the year on average.
Guests rate Toccoa Airbnbs 4.91 out of 5 on average. Guests score communication highest and value lowest.
Lake Hartwell, Downtown Toccoa and Toccoa Falls draw the most short-term rental interest in Toccoa. The neighborhood guide explains what brings guests to each.
AirROI counted 49 active Airbnb listings in Toccoa as of October 2026. The closest tracked market is Martin, 13 km away.
In Toccoa, more than nine in ten listings add a cleaning fee, and the typical fee is about $160.
All of Georgia had 175.6 million visitors in 2025, the Office of Governor Brian P. Kemp reports. AirROI estimates 1,327 Airbnb stays in Toccoa, GA in the 12 months to October 2026, which counts bookings and not tourists. See Georgia tourism statistics.
Method
Figures on this page cover 49 active Airbnb listings in Toccoa from November 2025 to October 2026 (trailing twelve months). AirROI refreshes them monthly from listing-level booking and calendar data covering 20+ million properties worldwide. Money figures are in U.S. dollars. Annual revenue averages every listing active during the period, including those listed for only part of it; monthly figures average the listings active in each month; the tier lists show the spread. Neighborhood descriptions are AI-assisted. See the methodology for definitions.
Need this programmatically? The same metrics are available through the AirROI Airbnb Data API and bulk downloads in the data portal.