Sleeps 14 · Lakeview · Arcade · Hot Tub Entire home · 5 bedrooms Rated 4.98 - Revenue
- $129,578
- Occupancy
- 65.6%
- Daily rate
- $510
Airbnb market data · 202612 months to September 2026
The average Airbnb in Somerset brought in $21,044 over the 12 months through September 2026, about 24% less than the Kentucky average of $27,730.
The short answer
Somerset is priced below the Kentucky average. Listings averaged $211 a night, about 16% less than that average of $250, and were booked on 37% of available nights, close to its 39% occupancy.
Timing matters: in July, usually the best month, the average listing earns about 2.9 times as much as in February, usually the slowest.
With 94 active listings, Somerset is the 20th-largest of 112 Kentucky markets AirROI tracks. From a year earlier, average revenue fell 10% while the number of active listings grew 34%.
Browse the live Somerset Airbnb market See Every Somerset ListingRevenue
Gross bookings per Somerset listing averaged $21,044 over the 12 months to September 2026 (Kentucky average: $27,730), before cleaning, platform and management costs and taxes.
In a typical year, the average Somerset listing brings in $4,570 in July, its best month, and $1,590 in February, its slowest. January runs within 1% of February, so either can be the slowest in a given year. The three strongest months bring in 38% of a full year's revenue, where an even calendar would give any three months 25%.
In a typical month, a top-quarter listing earns at least 2.7 times as much as a bottom-quarter one.
These are monthly figures for listings active in each month. The annual average above also counts listings that operated for only part of the year, so it runs below twelve times these figures.
July earns about 2.9 times what February does
Average revenue per active listing, by month, September 2024 to August 2026
Each point is one month as recorded, averaged over the listings active in it. The best and slowest months in the text average each calendar month over the past two years, so they can differ from the highest and lowest points here.
Latest 12 months in the September 2026 data. September's figures are still coming in, so the rows run to August.
July 2026 led on revenue, nightly rate and bookings alike.
| Month | Avg. Revenue | Occupancy | Avg. Nightly Rate | RevPAR | Booking Lead Time | Avg. Length of Stay |
|---|---|---|---|---|---|---|
| Sep 2025 | $2,019 | 33.5% | $230 | $67 | 47 days | 3.2 nights |
| Oct 2025 | $2,726 | 48.5% | $227 | $88 | 34 days | 3.7 nights |
| Nov 2025 | $2,284 | 39.7% | $223 | $76 | 36 days | 3.8 nights |
| Dec 2025 | $2,055 | 36.1% | $221 | $66 | 35 days | 4.2 nights |
| Jan 2026 | $1,352 | 24.4% | $220 | $44 | 31 days | 3.7 nights |
| Feb 2026 | $1,489 | 33.3% | $219 | $53 | 17 days | 6.4 nights |
| Mar 2026 | $1,802 | 34.7% | $223 | $58 | 29 days | 6 nights |
| Apr 2026 | $1,892 | 29.5% | $227 | $63 | 34 days | 3.5 nights |
| May 2026 | $2,444 | 35.4% | $234 | $79 | 35 days | 3.8 nights |
| Jun 2026 | $3,889 | 52.5% | $251 | $130 | 48 days | 4.1 nights |
| Jul 2026 | $4,855 | 52.9% | $260 | $157 | 74 days | 3.3 nights |
| Aug 2026 | $3,508 | 45.6% | $249 | $113 | 47 days | 3.4 nights |
Averages per active listing in each month. Highlighted: the highest-revenue month of the 12. RevPAR is the month's revenue spread over its nights, booked or not. Booking lead time is the days between booking and check-in, and length of stay the nights per booking, for stays in that month.
Location, size and how a home is run move its income far more than a city average shows. For a range on one Somerset address, run it through the short-term rental calculator.
Profit
Yes, when it's run well. The average Somerset Airbnb took in $21,044 in the 12 months to September 2026, and run by its owner at everyday costs, about $1,070 a month of that is left after running costs, so a home that costs less than that to own or rent makes money. A listing in the top quarter leaves about $1,680 a month.
Cleaning it yourself keeps the $2,990 a year guests pay in cleaning fees, for about $1,320 a month. Handing the listing to a co-host at about 10% of nightly bookings still leaves about $920 a month.
These amounts come before housing costs. Where the mortgage or rent is less each month, the difference is profit; a home owned outright keeps it all after property tax, home insurance and any HOA or condo fees.
| Line | Average listing | Top-quarter listing |
|---|---|---|
| Money in | ||
| Nightly bookings | $18,054 | $28,130 |
| Cleaning fees guests pay14% of Somerset bookings | $2,990 | $4,670 |
| Gross bookings | $21,044 | $32,800 |
| Running costs | ||
| Airbnb's feeAbout 14%: 15.5% for the 84% of Somerset listings on Simplified Pricing, 3% for the rest | −$2,840 | −$4,430 |
| Cleaning and laundryPaid for by the cleaning fee; $0 if you clean yourself | −$2,990 | −$4,670 |
| Utilities and internetAbout 5% of bookings | −$1,050 | −$1,640 |
| Guest suppliesToiletries, coffee, paper goods: about 2% | −$420 | −$660 |
| Repairs and upkeepIncluding linens and small replacements: about 3% | −$630 | −$980 |
| Short-term rental insuranceOne policy, on top of Airbnb's free AirCover | −$210 | −$210 |
| Permit and registrationWhere one is required | −$110 | −$110 |
| Management$0 when you run it; co-hosts charge from about 10% of nightly bookings | $0 | $0 |
| Pricing and messaging toolsOptional; Airbnb's own tools are free | $0 | $0 |
| Lodging taxesAdded to the guest's bill and passed on | $0 | $0 |
| Total running costsAbout 25% of bookings, plus cleaning paid for by the cleaning fee | −$8,250 | −$12,700 |
| Left for housing costs, then profit | $12,794about $1,070 a month | $20,100about $1,680 a month |
| Housing costs | ||
| Mortgage or rent, property tax, home insurance, HOA or condo fees | Depend on the home | |
The estimate starts from Somerset's average listing, run by its owner. Change how the listing performs, who runs it and who cleans to see what is left for the mortgage or rent.
To work out the profit on one Somerset home, with its price, its mortgage or rent and your own costs, use the Airbnb profit calculator. It starts from the comparable listings around the address.
What a listing keeps comes down to the figures this page measures: nightly rate, nights booked and the months it's open. A listing at the top-quarter mark takes in about $2,730 a month, against $1,750 for the average one.
Occupancy
Somerset listings were booked on 37% of the nights they were open over the past year, 2 percentage points below the Kentucky average (39%) and 4 points below the U.S. average (41%). In a typical year, occupancy swings from 28% in January to 55% in July.
The busiest tenth of listings are booked about 3.7 times as often as the bottom quarter.
July is usually the busiest month in Somerset, January the quietest
Share of open nights booked, by month, September 2024 to August 2026
The 12-month rate of 37% averages each listing's whole year, slow months included; each month here counts only the listings booked in it.
Nightly rates
The average nightly rate in Somerset, known as ADR (average daily rate), was $211 over the past year, about 16% below the Kentucky average of $250 and about 34% below the U.S. average of $320. Averaged month by month over the past two years, rates peak in June and July at about $250 and bottom out in January and February at about $215.
The top 10% charge about three times the rate of the bottom quarter.
July rates run 17% above February's
Average nightly rate (ADR), by month, September 2024 to August 2026
The 12-month ADR of $211 averages each listing's own rate across its whole year; the monthly points average listings month by month, so the two differ.
RevPAR, or revenue per available night, divides a listing's income by every night it was open to book, so it rises with both price and bookings. In Somerset it averaged $82 over the past year, from about $51 in a typical January to about $147 in a typical July.
Per open night, by tier:
July RevPAR is about 2.9 times January's
Revenue per open night (RevPAR), by month, September 2024 to August 2026
Seasonality
Somerset has two high seasons, June–August and October, which makes it a highly seasonal market. Business is slowest from November to May and slows again in September. A listing earns about 2.2 times as much a month in June through August as in December through February.
Average revenue by month in Somerset
Average revenue per active listing, each calendar month averaged over the past two years
| Month | Season | Revenue per listing |
|---|---|---|
| January | Low season | $1,590 |
| February | Low season | $1,590 |
| March | Low season | $1,940 |
| April | Low season | $1,950 |
| May | Low season | $2,280 |
| June | High season | $3,790 |
| July | High season | $4,570 |
| August | High season | $3,400 |
| September | Low season | $2,350 |
| October | High season | $2,900 |
| November | Low season | $2,280 |
| December | Low season | $2,240 |
| Season | Revenue per month | Occupancy | Nightly rate |
|---|---|---|---|
| High seasonJune–August | $3,920 | 51% | $245 |
| High seasonOctober | $2,900 | 47% | $228 |
| Low seasonSeptember, November–May | $2,030 | 35% | $222 |
Guests book Somerset stays 41 days ahead on average (about six weeks). July stays are booked furthest out, about 72 days ahead, and February stays closest to arrival, about 13 days. A typical July booking is made in early May.
July stays are booked furthest ahead
Average days between booking and check-in, by month of stay, September 2024 to August 2026
The 12-month figure of 41 days averages each listing's year as a whole; each month here averages only the listings with stays in it.
Permits
None of the 94 active listings in Somerset display a registration, permit or license number. That doesn't mean no rules apply: some places don't ask hosts to show a number on the listing, and listing data doesn't capture every scheme.
Registration, permit, zoning and occupancy-tax rules vary by address and change often, so confirm them with the city or county before buying or listing in Somerset.
Neighborhoods
AirROI's area guide picks six Somerset neighborhoods that draw short-term rental guests, led by Lake Cumberland, Downtown Somerset and Pulaski County Park. The picks reflect guest appeal, not earnings data or permit eligibility, so check local permit rules for a specific address before buying.
| Area | Who it suits | Landmarks nearby |
|---|---|---|
| Lake Cumberland | A major vacation destination with beautiful scenery and abundant recreational activities. Ideal for those seeking water sports and outdoor adventures, making it a favorite for tourists and families. | Lake Cumberland State Resort Park, Cumberland Falls State Resort Park, Fishing and boating activities, Marinas and rental services, Hiking trails, Picnic areas |
| Downtown Somerset | The heart of Somerset with a mix of local eateries, shops, and cultural sites. Great for travelers who enjoy urban experiences while being close to nature and outdoor activities. | Somerset Community College, Civic Center, Local restaurants, Shop local boutiques, Annual festivals, Historic downtown architecture |
| Pulaski County Park | A picturesque area surrounding a large park ideal for family outings and gatherings. Features plenty of green space and recreational facilities, appealing to families coming to the region. | Playgrounds, Picnic shelters, Sports facilities, Walking trails, Scenic views of the lake, Fishing spots |
| Somerset Mall | A regional shopping hub that attracts visitors for shopping and dining. It's a great location for those who want the convenience of shopping combined with local attractions. | Variety of shops, Restaurants, Entertainment options, Events and activities, Family-friendly environment, Convenient parking |
| Kingston | A quiet residential area with easy access to Lake Cumberland and beautiful parks. Attractive for guests looking for a relaxing and home-like atmosphere. | Near Lake Cumberland, Local parks, Community events, Friendly neighborhood, Shopping and dining nearby, Natural beauty |
| Pine Knot | A small yet picturesque area nearby, part of the Daniel Boone National Forest offering hiking trails and nature. Perfect for those who love outdoor recreation and the serenity of nature. | Hiking trails, Natural forests, Scenic views, Peaceful retreats, Wildlife watching, Camping spots |
Area descriptions are AI-assisted from public sources and are not checked against zoning.
Listings
Every Airbnb in Somerset is an entire home: all 94 listings rent the whole place. Houses are the most common property type at 74%, about 3.7 times the share of cabins and other outdoor stays (20%).
Every listing rents the whole place
Somerset Airbnb listings by room type
Listings by property type
Somerset Airbnb listings by property type
| Property type | Share of listings | Listings |
|---|---|---|
| House | 74.5% | 70 |
| Cabin/Outdoor | 20.2% | 19 |
| Apartment/Condo | 4.3% | 4 |
| Hotel/Boutique | 1.1% | 1 |
Most Somerset homes are built for groups: 55% of entire homes have three or more bedrooms, though two- and three-bedroom homes are the most common single sizes (31% each).
Somerset entire homes by number of bedrooms
Entire homes with each number of bedrooms
| Bedrooms | Share of entire homes | Entire homes |
|---|---|---|
| 1 bedroom | 14.0% | 13 |
| 2 bedrooms | 31.2% | 29 |
| 3 bedrooms | 31.2% | 29 |
| 4 bedrooms | 12.9% | 12 |
| 5+ bedrooms | 10.8% | 10 |
A typical one-bedroom home in Somerset earned $15,900 over the past year, against $42,000 for a home with five or more bedrooms.
| Home size | Listings | Typical annual revenue (median) | Average annual revenue | Avg. nightly rate | Occupancy |
|---|---|---|---|---|---|
| 1 bedroom | 13 | $15,900 | $15,800 | $120 | 42% |
| 2 bedrooms | 29 | $14,500 | $17,200 | $170 | 37% |
| 3 bedrooms | 29 | $14,200 | $14,300 | $184 | 34% |
| 4 bedrooms | 12 | $24,000 | $27,200 | $317 | 35% |
| 5+ bedrooms | 10 | $42,000 | $52,800 | $400 | 41% |
Somerset is a group-trip market: 46% of listings sleep eight or more guests, about 2.4 times the share of the next most common size, six guests (19%).
Somerset listings by guest capacity
Share of listings by the number of guests they sleep
| Guest capacity | Share of listings | Listings |
|---|---|---|
| 2 guests | 5.3% | 5 |
| 3 guests | 1.1% | 1 |
| 4 guests | 13.8% | 13 |
| 5 guests | 7.4% | 7 |
| 6 guests | 19.1% | 18 |
| 7 guests | 7.4% | 7 |
| 8+ guests | 45.7% | 43 |
Somerset hosts set up an average of 4.3 beds per listing. About three in ten listings (30%) show their exact location on the listing map; the rest show an approximate area.
Barbecue grills are close to standard in Somerset: 79% of listings have one, and 78% have a patio or balcony.
Share of Somerset listings with each common amenity
Guests
Somerset draws mostly domestic guests: 99% of those who left reviews live in the United States. No single city dominates: Cincinnati is the largest source outside Somerset, at about 4% of reviews.
99% of Somerset guests are domestic
Where guests who left reviews live
Where Somerset guests come from: top cities
Share of guests who left reviews
| Origin city | Share of guests |
|---|---|
| Cincinnati | 4.1% |
| Louisville | 3.2% |
| Lexington | 3.1% |
| Somerset | 2.6% |
| Indianapolis | 2.5% |
Where Somerset guests come from: top countries
Share of guests who left reviews
| Origin country | Share of guests |
|---|---|
| United States | 98.7% |
| Canada | 0.4% |
| United Kingdom | 0.3% |
| Cayman Islands | 0.1% |
Languages spoken by Somerset guests
Share of guests who left reviews
| Language | Share of guests |
|---|---|
| English | 86.3% |
| Spanish | 6.7% |
| German | 2.0% |
| Russian | 1.3% |
| French | 1.3% |
Somerset Airbnbs average 4.89 stars, and 64% of listings hold Airbnb's Guest Favorite badge. The category scores are tightly bunched, and value for money is the lowest, at 4.84.
Check-in scores highest in Somerset; value is lowest
Average guest rating out of 5 by category; the bars start at 4.0
| Category | Average rating (out of 5) |
|---|---|
| Accuracy | 4.90 |
| Cleanliness | 4.86 |
| Communication | 4.96 |
| Location | 4.89 |
| Check-in | 4.97 |
| Value | 4.84 |
Booking patterns
Nearly nine in ten Somerset listings are open to guests more than 180 days a year, but only 15% are booked or blocked that many days. The most common booked-or-blocked total is 91 to 180 days a year, covering 34% of listings; blocked nights include any the host closes off.
Days a year Somerset listings are open to guests
Share of listings by days a year
| Days a year | Share of listings | Listings |
|---|---|---|
| 271-366 days | 52.1% | 49 |
| 181-270 days | 35.1% | 33 |
| 91-180 days | 11.7% | 11 |
| 31-90 days | 1.1% | 1 |
Days a year Somerset listings are booked or blocked
Share of listings by days a year
| Days a year | Share of listings | Listings |
|---|---|---|
| 271-366 days | 1.1% | 1 |
| 181-270 days | 13.8% | 13 |
| 91-180 days | 34.0% | 32 |
| 31-90 days | 33.0% | 31 |
| 1-30 days | 18.1% | 17 |
The average Somerset booking lasts 4.4 nights, longest in February and shortest in November. Listings took about 22 bookings each over the year, some 2,050 in all. Check-in is split almost evenly between 3 p.m. and 4 p.m., with check-out usually at 11 a.m.
Average length of stay by month in Somerset
Average nights per booking, by month of stay
Two-year average by calendar month.
85% of listings in Somerset accept stays of one or two nights.
Minimum stay set by Somerset listings
Share of listings by the shortest stay they accept, from one night to 30 or more
Firm is the most common cancellation policy in Somerset, used by 34% of listings; it refunds guests in full only if they cancel at least 30 days before check-in. More than half of listings offer Flexible or Moderate terms and 44% use Firm or stricter ones, so neither camp dominates.
Cancellation policies of Somerset listings, from most to least flexible
Share of listings by the policy they use
More than nine in ten Somerset listings charge a cleaning fee. The typical fee is about $126. Spread over the average stay of 4.4 nights, that adds roughly $30 a night to what guests pay. For listings that charge one, cleaning fees make up about 14% of gross revenue.
Top earners
The top-grossing Airbnb in Somerset, a five-bedroom home, took in $130,000 over the past year, about 6.2 times the city's average of $21,000. Three of the six listings below have five or more bedrooms; the other three have two and four bedrooms.
Sleeps 14 · Lakeview · Arcade · Hot Tub Entire home · 5 bedrooms Rated 4.98
Grande Villa – Lake View w/ Game Room! Entire home · 6 bedrooms Rated 4.38
The Omega Rose/Near Boat Ramp/Game Room/Theater Entire home · 5 bedrooms Rated 4.82
Lake View Mancave • Sleeps 16 • Lake Cumberland Entire home · 4 bedrooms Rated 5.00
23 Acre Lake Cumberland: Boats & Fishing Oasis Entire home · 2 bedrooms Rated 4.96
Elegant Modern Rustic Retreat w/ Hot Tub Entire home · 2 bedrooms Rated 4.98 Only 5% of Somerset listings are classed as professionally managed, though 26% of listings have a co-host. Superhosts run 54% of listings. Airbnb's Simplified Pricing, where the host pays the whole service fee and guests see one price with no separate Airbnb charge, covers 84% of listings.
Nearby markets
Of the eight nearby markets in the table, all within 46 km, Monticello (29 km away, 70 listings) earned the most per listing, about 22% more than Somerset.
| Market | Listings | Avg. annual revenue | Avg. nightly rate | Occupancy |
|---|---|---|---|---|
| Bronston 10 km | 54 | $17,980 | $253 | 30% |
| Burnside 13 km | 101 | $22,180 | $254 | 30% |
| Nancy 18 km | 76 | $14,230 | $231 | 30% |
| Monticello 29 km | 70 | $25,605 | $237 | 33% |
| Russell Springs 31 km | 58 | $14,735 | $266 | 28% |
| Corbin 42 km | 50 | $15,828 | $157 | 35% |
| Jamestown 45 km | 73 | $19,729 | $227 | 31% |
| London 46 km | 70 | $17,308 | $189 | 35% |
See all 112 Kentucky Airbnb markets
Markets elsewhere in the United States with a similar nightly rate and occupancy to Somerset:
FAQ
An active Somerset Airbnb grossed $21,044 on average in the 12 months to September 2026, according to AirROI's tracking of 94 active listings. That is before cleaning, management, taxes and financing. Busier, better-run listings do far better: the top quarter took in $3,090 or more in a typical month.
It depends most on the home's size, location and how it's run. The middle half of Somerset listings earn between $1,140 and $3,090 in a typical month, and the top tenth $5,060 or more. For one home, enter its address and bedroom count in the Airbnb income calculator: it compares the home with similar listings nearby.
Listings in Somerset were booked on 37% of available nights over the past year. That compares with 39% for the Kentucky average. July is usually the busiest month.
The average booked night in Somerset cost $211 before fees. Half of listings charge between $135 and $265, so bedroom count and location move the price more than the average suggests.
None of the active Somerset listings display a registration, permit or license number. That doesn't mean no rules apply, so confirm registration, permit and occupancy-tax rules with the city or county before buying.
Yes, when it's run well. The average Somerset Airbnb grossed $21,044 in the 12 months to September 2026, 24% below the Kentucky average of $27,730. Run by its owner, with the cleaning fee covering the cleaner and everyday costs for Airbnb's fee, utilities, supplies, upkeep and insurance, $12,794 a year (about $1,070 a month) is left before the mortgage or rent. A home that costs less than that to own or rent makes a profit, and a listing at the top-quarter mark leaves about $1,680 a month. Check a specific home in the Airbnb calculator.
July usually pays best, averaging $4,570 per active listing over the past two years, and February usually pays least. The month-by-month table above shows how the latest 12 months played out.
Each night a Somerset listing was open to book earned $82 on average over the past year, booked or not. That figure, revenue per available night (RevPAR), folds price and occupancy into one number; the top 10% of listings made $144 or more.
Somerset stays were booked 41 days (about six weeks) before arrival on average over the past year, so most of a month is booked well before it starts.
The average Somerset Airbnb stay lasted 4.4 nights over the past year. A listing took 22 reservations over the year on average.
Guests rate Somerset Airbnbs 4.89 out of 5 on average. Guests score check-in highest and value lowest.
Lake Cumberland, Downtown Somerset and Pulaski County Park draw the most short-term rental interest in Somerset. The neighborhood guide explains what brings guests to each.
AirROI counted 94 active Airbnb listings in Somerset as of September 2026. The closest tracked market is Bronston, 10 km away.
In Somerset, more than nine in ten listings add a cleaning fee, and the typical fee is about $126.
Method
Figures on this page cover 94 active Airbnb listings in Somerset from October 2025 to September 2026 (trailing twelve months). AirROI refreshes them monthly from listing-level booking and calendar data covering 20+ million properties worldwide. Money figures are in U.S. dollars. Annual revenue averages every listing active during the period, including those listed for only part of it; monthly figures average the listings active in each month; the tier lists show the spread. Neighborhood descriptions are AI-assisted. See the methodology for definitions.
Need this programmatically? The same metrics are available through the AirROI Airbnb Data API and bulk downloads in the data portal.