Airbnb market data · 202612 months to May 2026
Knoxville, MD Airbnb Market Data: Revenue, Occupancy & Trends
The average Airbnb in Knoxville brought in $40,968 over the 12 months through May 2026, across just 20 active listings, so a single property can move that figure.
AirROI's latest figures for Knoxville run through May 2026.
The short answer
Knoxville Airbnb Market at a Glance
Listings averaged $290 a night and were booked on 37% of available nights.
Timing matters: in August, the best month, the average listing earned about twice as much as in February, the slowest. With only 20 active listings, a few bookings can reorder the months.
With 20 active listings, Knoxville is the 98th-largest of 126 Maryland markets AirROI tracks.
Browse the live Knoxville Airbnb market See Every Knoxville ListingRevenue
How Much Do Airbnb Hosts Make in Knoxville?
Gross bookings per Knoxville listing averaged $40,968 over the 12 months to May 2026 (Maryland average: $31,882), before cleaning, platform and management costs and taxes.
The average Knoxville listing brought in $6,420 in August, its best month, and $3,070 in February, its slowest. The three strongest months bring in 33% of a full year's revenue, where an even calendar would give any three months 25%.
Across Knoxville's 20 active listings, monthly revenue by tier:
- Best-in-class properties (top 10%) earn $10,100+ a month, about three times the typical property.
- Strong performers (top 25%) earn $7,180 or more, roughly $3,700 a month above the median.
- Typical properties (median) earn about $3,440 a month.
- Entry-level properties (bottom 25%) earn $1,440 or less, about 42% of the median.
These are monthly figures for listings active in each month. The annual average above also counts listings that operated for only part of the year, so it runs below twelve times these figures.
August earned about twice what February did
Average revenue per active listing, by month
Knoxville Airbnb Data by Month
Latest 12 months in the May 2026 data.
August led on revenue and bookings; nightly rates peaked in May.
| Month | Avg. Revenue | Occupancy | Avg. Nightly Rate | RevPAR | Booking Lead Time | Avg. Length of Stay |
|---|---|---|---|---|---|---|
| Jun 2025 | $4,803 | 46.3% | $269 | $160 | 80 days | 6.4 nights |
| Jul 2025 | $6,010 | 50.7% | $262 | $194 | 72 days | 3.3 nights |
| Aug 2025 | $6,416 | 58.7% | $266 | $207 | 69 days | 3 nights |
| Sep 2025 | $3,949 | 41.7% | $257 | $132 | 87 days | 2.8 nights |
| Oct 2025 | $4,674 | 47.5% | $254 | $151 | 67 days | 2.3 nights |
| Nov 2025 | $4,260 | 41.0% | $253 | $142 | 56 days | 2.6 nights |
| Dec 2025 | $3,887 | 34.6% | $248 | $125 | 70 days | 3.1 nights |
| Jan 2026 | $4,386 | 37.5% | $283 | $141 | 39 days | 3.7 nights |
| Feb 2026 | $3,066 | 28.2% | $277 | $109 | 63 days | 2.9 nights |
| Mar 2026 | $3,326 | 32.0% | $275 | $107 | 33 days | 3.2 nights |
| Apr 2026 | $4,349 | 37.6% | $292 | $145 | 51 days | 3.3 nights |
| May 2026 | $5,321 | 40.3% | $315 | $172 | 73 days | 3.3 nights |
Averages per active listing in each month. Highlighted: the highest-revenue month. RevPAR is the month's revenue spread over its nights, booked or not. Booking lead time is the days between booking and check-in, and length of stay the nights per booking, for stays in that month.
The typical Knoxville listing earns about $3,440 a month, but one property can land well above or below that. The Airbnb calculator gives a range for a specific address, built from the comparable listings around it.
Profit
Is an Airbnb in Knoxville Profitable?
Yes, when it's run well. The average Knoxville Airbnb took in $40,968 in the 12 months to May 2026, and run by its owner at everyday costs, about $2,190 a month of that is left after running costs, so a home that costs less than that to own or rent makes money. A listing in the top quarter leaves about $4,640 a month.
Cleaning it yourself keeps the $4,650 a year guests pay in cleaning fees, for about $2,580 a month. Handing the listing to a co-host at about 10% of nightly bookings still leaves about $1,890 a month.
These amounts come before housing costs. Where the mortgage or rent is less each month, the difference is profit; a home owned outright keeps it all after property tax, home insurance and any HOA or condo fees.
Knoxville Airbnb Income, Expenses and Profit per Year
| Line | Average listing | Top-quarter listing |
|---|---|---|
| Money in | ||
| Nightly bookings | $36,318 | $75,920 |
| Cleaning fees guests pay11% of Knoxville bookings | $4,650 | $9,730 |
| Gross bookings | $40,968 | $85,650 |
| Running costs | ||
| Airbnb's feeAbout 13%: 15.5% for the 80% of Knoxville listings on Simplified Pricing, 3% for the rest | −$5,330 | −$11,130 |
| Cleaning and laundryPaid for by the cleaning fee; $0 if you clean yourself | −$4,650 | −$9,730 |
| Utilities and internetAbout 5% of bookings | −$2,050 | −$4,280 |
| Guest suppliesToiletries, coffee, paper goods: about 2% | −$820 | −$1,710 |
| Repairs and upkeepIncluding linens and small replacements: about 3% | −$1,230 | −$2,570 |
| Short-term rental insuranceOne policy, on top of Airbnb's free AirCover | −$410 | −$410 |
| Permit and registrationWhere one is required | −$200 | −$200 |
| Management$0 when you run it; co-hosts charge from about 10% of nightly bookings | $0 | $0 |
| Pricing and messaging toolsOptional; Airbnb's own tools are free | $0 | $0 |
| Lodging taxesAdded to the guest's bill and passed on | $0 | $0 |
| Total running costsAbout 25% of bookings, plus cleaning paid for by the cleaning fee | −$14,690 | −$30,030 |
| Left for housing costs, then profit | $26,278about $2,190 a month | $55,620about $4,640 a month |
| Housing costs | ||
| Mortgage or rent, property tax, home insurance, HOA or condo fees | Depend on the home | |
Estimate Your Own Knoxville Airbnb Profit
The estimate starts from Knoxville's average listing, run by its owner. Change how the listing performs, who runs it and who cleans to see what is left for the mortgage or rent.
To work out the profit on one Knoxville home, with its price, its mortgage or rent and your own costs, use the Airbnb profit calculator. It starts from the comparable listings around the address.
How Knoxville's Top Earners Get There
- More nights booked. The busiest quarter of Knoxville listings are booked on 57% or more of their nights, against 40% for the median listing. Ten more booked nights a year at the median rate of $225 adds about $2,270 in bookings.
- Prices that follow demand. Ranked by price, the top quarter charge $355 a night or more, against a median of $225. That is a separate ranking from the busiest quarter, so the two marks don't multiply into one listing's takings. For the average listing, a 10% higher rate on the nights it already books adds about $3,630 a year.
- Open for the busy months. August brought the average listing about $6,420, against $3,070 in February, so a calendar that is open and full in the busy months carries the year.
- Reviews that stand out. Knoxville listings average 4.91 stars, and 70% carry Airbnb's Guest Favorite badge, which guests can filter for.
What a listing keeps comes down to the figures this page measures: nightly rate, nights booked and the months it's open. A listing at the top-quarter mark takes in about $7,140 a month, against $3,410 for the average one.
Occupancy
What Is the Airbnb Occupancy Rate in Knoxville?
Knoxville listings were booked on 37% of the nights they were open over the past year, in line with the Maryland average and 4 percentage points below the U.S. average (41%). Occupancy swings from 28% in February to 59% in August.
Across Knoxville's 20 active listings, the share of open nights booked by tier:
- Best-in-class properties (top 10%) are booked 73%+ of open nights, 33 points above the median.
- Strong performers (top 25%) fill 57% or more, roughly four nights a week.
- Typical properties (median) fill about 40% of open nights.
- Entry-level properties (bottom 25%) fill 23% or less, under two nights a week.
August was the busiest month in Knoxville, February the quietest
Share of open nights booked, by month
The 12-month rate of 37% averages each listing's whole year, slow months included; each month here counts only the listings booked in it.
Nightly rates
How Much Does an Airbnb Cost per Night in Knoxville?
The average nightly rate in Knoxville, known as ADR (average daily rate), was $290 over the past year, about 13% below the Maryland and U.S. averages (both about $335). Rates peak in May at about $315 and bottom out in November and December at about $250.
Across Knoxville's 20 active listings, nightly rates by tier:
- Best-in-class properties (top 10%) charge $490+ a night, about 2.2 times the median.
- Strong performers (top 25%) charge $355 or more, about $130 above the median.
- Typical properties (median) charge about $225 a night.
- Entry-level properties (bottom 25%) charge $145 or less, about two-thirds of the median.
May rates ran 27% above December's
Average nightly rate (ADR), by month
The 12-month ADR of $290 averages each listing's own rate across its whole year; the monthly points average listings month by month, so the two differ.
What Is the RevPAR for Airbnb in Knoxville?
RevPAR, or revenue per available night, divides a listing's income by every night it was open to book, so it rises with both price and bookings. In Knoxville it averaged $127 over the past year, from about $107 in March to about $207 in August.
Across Knoxville's 20 active listings, RevPAR by tier:
- Best-in-class properties (top 10%) earn $248+ per open night, about three times the median.
- Strong performers (top 25%) earn $186 or more, about $100 a night above the median.
- Typical properties (median) earn about $82 per open night.
- Entry-level properties (bottom 25%) earn $37 or less, about 45% of the median.
August RevPAR was about twice March's
Revenue per open night (RevPAR), by month
The 12-month RevPAR of $127 averages each listing's whole year, slow months included; each month here counts only the listings booked in it.
Seasonality
Best and Worst Months for Airbnb in Knoxville
With only 20 active listings, the monthly pattern in Knoxville is noisy, since a few long or pricey stays can lift a month; revenue peaked in August and bottomed out in February.
How Far in Advance Do Guests Book Airbnb in Knoxville?
Guests book Knoxville stays 56 days ahead on average (about eight weeks). September stays are booked furthest out, about 87 days ahead, and March stays closest to arrival, about 33 days. A typical September booking is made in mid-June.
September stays are booked furthest ahead
Average days between booking and check-in, by month of stay
The 12-month figure of 56 days averages each listing's year as a whole; each month here averages only the listings with stays in it.
Permits
Airbnb Permits and Registration in Knoxville
None of the 20 active listings in Knoxville display a registration, permit or license number. That doesn't mean no rules apply: some places don't ask hosts to show a number on the listing, and listing data doesn't capture every scheme.
Registration, permit, zoning and occupancy-tax rules vary by address and change often, so confirm them with the city or county before buying or listing in Knoxville.
Neighborhoods
Best Neighborhoods for Airbnb in Knoxville
AirROI's area guide picks eight Knoxville neighborhoods that draw short-term rental guests, led by Downtown Knoxville, Old City and North Knoxville. The picks reflect guest appeal, not earnings data or permit eligibility, so check local permit rules for a specific address before buying.
| Area | Who it suits | Landmarks nearby |
|---|---|---|
| Downtown Knoxville | The heart of the city, offering a vibrant downtown experience with shops, restaurants, and nightlife. A prime location for visitors looking to explore the cultural and historical aspects of Knoxville. | Knoxville Museum of Art, Tennessee Theatre, World's Fair Park, Market Square, Ijams Nature Center |
| Old City | A historic district known for its eclectic atmosphere, art galleries, and nightlife. It attracts visitors looking for a lively scene with unique bars and local events. | Old City District, The International, Pilot Light, JK's Bar & Grill, The Square Room |
| North Knoxville | An up-and-coming area with a mix of residential and commercial spaces. Known for its community feel and accessibility to parks and outdoor activities. | Knoxville Zoo, Burlington Park, Caswell Park, Peyton Manning Pass |
| West Knoxville | A suburban area known for its shopping centers and family-friendly environment. Ideal for travelers seeking convenience and comfort, close to attractions like the mall and parks. | West Town Mall, Turkey Creek, Great Smoky Mountains National Park, Blount Mansion |
| South Knoxville | Offers a more relaxed vibe with easy access to nature and the Great Smoky Mountains. Great for those who enjoy outdoor activities and scenic views. | Ijams Nature Center, Urban Wilderness, Knoxville Botanical Garden, McClung Museum |
| East Knoxville | A diverse community with a rich history and cultural experiences. Attractive to visitors interested in exploring local heritage and community events. | East Tennessee Historical Society, Knoxville's Old Gray Cemetery, James White Fort, Willow Creek Golf Club |
| Sequoyah Hills | Residential area with a quiet atmosphere, known for its historic homes and proximity to the river. Appeals to guests looking for tranquility with urban accessibility. | Sequoyah Park, Knoxville Riverwalk, Bearden Beer Market |
| Fountain City | A charming neighborhood known for its parks and family-oriented activities, attracting families and those looking for a slower pace. | Fountain City Park, Dogwood Arts Festival, Theatre in the Park |
Area descriptions are AI-assisted from public sources and are not checked against zoning.
Nearby markets
Knoxville vs. Nearby Airbnb Markets
Of the eight nearby markets in the table, all within 25 km, Shannondale (17 km away, 44 listings) earned the most per listing, about 68% more than Knoxville.
| Market | Listings | Avg. annual revenue | Avg. nightly rate | Occupancy |
|---|---|---|---|---|
| Bolivar 4 km | 50 | $28,751 | $202 | 44% |
| Harpers Ferry 7 km | 171 | $45,734 | $312 | 43% |
| Lovettsville 11 km | 39 | $31,421 | $283 | 39% |
| Shepherdstown 13 km | 44 | $33,026 | $272 | 44% |
| Charles Town 15 km | 46 | $35,606 | $272 | 40% |
| Shannondale 17 km | 44 | $68,919 | $375 | 50% |
| Purcellville 22 km | 75 | $56,661 | $490 | 40% |
| Martinsburg 25 km | 100 | $13,130 | $138 | 38% |
Other Airbnb Markets in Maryland
- Ocean City Airbnb data 4,218 listings
- Baltimore Airbnb data 1,440 listings
- McHenry Airbnb data 657 listings
- Oakland Airbnb data 590 listings
- Annapolis Airbnb data 531 listings
- Silver Spring Airbnb data 300 listings
- Swanton Airbnb data 275 listings
- National Harbor Airbnb data 267 listings
See all 126 Maryland Airbnb markets
Markets Similar to Knoxville
Markets elsewhere in the United States with a similar nightly rate and occupancy to Knoxville:
- Sunset Beach Airbnb data NC · $287/night · 37.0%
- Mount Jackson Airbnb data VA · $296/night · 36.8%
- Old Fort Airbnb data NC · $286/night · 37.1%
- Arlington Airbnb data TX · $286/night · 36.5%
- Pullman Airbnb data WA · $297/night · 36.7%
- Anaconda Airbnb data MT · $296/night · 36.6%
FAQ
Knoxville Airbnb FAQ
How much do Airbnb hosts make in Knoxville?
An active Knoxville Airbnb grossed $40,968 on average in the 12 months to May 2026, according to AirROI's tracking of 20 active listings. That is before cleaning, management, taxes and financing. Busier, better-run listings do far better: the top quarter took in $7,180 or more in a typical month.
How much can I make on Airbnb in Knoxville?
It depends most on the home's size, location and how it's run. The middle half of Knoxville listings earn between $1,440 and $7,180 in a typical month, and the top tenth $10,100 or more. For one home, enter its address and bedroom count in the Airbnb income calculator: it compares the home with similar listings nearby.
What is the average Airbnb occupancy rate in Knoxville?
Listings in Knoxville were booked on 37% of available nights over the past year. That compares with 38% for the Maryland average. August was the busiest month.
How much does an Airbnb cost per night in Knoxville?
The average booked night in Knoxville cost $290 before fees. Half of listings charge between $145 and $355, so bedroom count and location move the price more than the average suggests.
Do you need a permit for an Airbnb in Knoxville?
None of the active Knoxville listings display a registration, permit or license number. That doesn't mean no rules apply, so confirm registration, permit and occupancy-tax rules with the city or county before buying.
Is Airbnb profitable in Knoxville?
Yes, when it's run well. The average Knoxville Airbnb grossed $40,968 in the 12 months to May 2026, 28% above the Maryland average of $31,882, though with only 20 active listings a single property can move that figure. Run by its owner, with the cleaning fee covering the cleaner and everyday costs for Airbnb's fee, utilities, supplies, upkeep and insurance, $26,278 a year (about $2,190 a month) is left before the mortgage or rent. A home that costs less than that to own or rent makes a profit, and a listing at the top-quarter mark leaves about $4,640 a month. Check a specific home in the Airbnb estimator.
When is Airbnb peak season in Knoxville?
August paid best over the past year, at $6,420 per active listing, and February paid least. The month-by-month table above shows how rates and bookings each move.
What is the Airbnb RevPAR in Knoxville?
Each night a Knoxville listing was open to book earned $127 on average over the past year, booked or not. That figure, revenue per available night (RevPAR), folds price and occupancy into one number; the top 10% of listings made $248 or more.
How far in advance do guests book Airbnbs in Knoxville?
Knoxville stays were booked 56 days (about eight weeks) before arrival on average over the past year, so most of a month is booked well before it starts.
How long do guests stay at Airbnbs in Knoxville?
The average Knoxville Airbnb stay lasted 3.7 nights over the past year. A listing took 30 reservations over the year on average.
How are Airbnbs in Knoxville rated?
Guests rate Knoxville Airbnbs 4.91 out of 5 on average. Guests score communication highest and value lowest.
What are the best neighborhoods for Airbnb in Knoxville?
Downtown Knoxville, Old City and North Knoxville draw the most short-term rental interest in Knoxville. The neighborhood guide explains what brings guests to each.
How many Airbnbs are there in Knoxville?
AirROI counted 20 active Airbnb listings in Knoxville as of May 2026. The closest tracked market is Bolivar, 4 km away.
How much are Airbnb cleaning fees in Knoxville?
In Knoxville, all listings add a cleaning fee. The median fee is $100, and some higher fees lift the average to $136.
Method
About This Data
Figures on this page cover 20 active Airbnb listings in Knoxville from June 2025 to May 2026 (trailing twelve months). AirROI refreshes them monthly from listing-level booking and calendar data covering 20+ million properties worldwide. Money figures are in U.S. dollars. Annual revenue averages every listing active during the period, including those listed for only part of it; monthly figures average the listings active in each month; the tier lists show the spread. Neighborhood descriptions are AI-assisted. See the methodology for definitions.
Need this programmatically? The same metrics are available through the AirROI Airbnb Data API and bulk downloads in the data portal.