* Near MSU, Lake, Fire pit, Private Backyard. Entire home · 3 bedrooms Rated 5.00 - Revenue
- $71,203
- Occupancy
- 80.5%
- Daily rate
- $229
Airbnb market data · 202612 months to September 2026
The average Airbnb in East Lansing brought in $20,738 over the 12 months through September 2026, about 39% less than the Michigan average of $34,144.
The short answer
East Lansing is cheaper but busier than the Michigan average. Listings averaged $153 a night and were booked on 47% of available nights, against $325 and 40% for the Michigan average.
Timing matters: in August, usually the best month, the average listing earns about twice as much as in January, usually the slowest. With only 45 active listings, a few bookings can reorder the months.
With 45 active listings, East Lansing is the 127th-largest of 378 Michigan markets AirROI tracks. From a year earlier, average revenue rose 11% while the number of active listings grew 5%.
Browse the live East Lansing Airbnb market See Every East Lansing ListingRevenue
Gross bookings per East Lansing listing averaged $20,738 over the 12 months to September 2026 (Michigan average: $34,144), before cleaning, platform and management costs and taxes.
In a typical year, the average East Lansing listing brings in $3,300 in August, its best month, and $1,700 in January, its slowest. Both ends are close calls: August leads July by 4%, and January sits just 2% below February, so either pair can swap places in a given year. The three strongest months bring in 34% of a full year's revenue, where an even calendar would give any three months 25%.
In a typical month, a top-quarter listing earns at least 2.8 times as much as a bottom-quarter one.
These are monthly figures for listings active in each month. The annual average above also counts listings that operated for only part of the year, so it runs below twelve times these figures.
August earns about twice what January does
Average revenue per active listing, by month, September 2024 to August 2026
Each point is one month as recorded, averaged over the listings active in it. The best and slowest months in the text average each calendar month over the past two years, so they can differ from the highest and lowest points here.
Latest 12 months in the September 2026 data. September's figures are still coming in, so the rows run to August.
August 2026 led on revenue, nightly rate and bookings alike.
| Month | Avg. Revenue | Occupancy | Avg. Nightly Rate | RevPAR | Booking Lead Time | Avg. Length of Stay |
|---|---|---|---|---|---|---|
| Sep 2025 | $2,232 | 51.5% | $143 | $74 | 64 days | 2.9 nights |
| Oct 2025 | $2,081 | 50.6% | $140 | $67 | 77 days | 4.1 nights |
| Nov 2025 | $1,989 | 44.2% | $140 | $66 | 61 days | 3.6 nights |
| Dec 2025 | $1,800 | 37.0% | $138 | $58 | 40 days | 5.1 nights |
| Jan 2026 | $2,085 | 40.2% | $137 | $67 | 16 days | 6.5 nights |
| Feb 2026 | $1,759 | 42.0% | $137 | $63 | 18 days | 4.2 nights |
| Mar 2026 | $2,246 | 47.4% | $136 | $72 | 15 days | 6.1 nights |
| Apr 2026 | $1,897 | 37.7% | $138 | $63 | 58 days | 6 nights |
| May 2026 | $2,768 | 48.7% | $153 | $89 | 72 days | 6.3 nights |
| Jun 2026 | $2,843 | 58.3% | $158 | $95 | 44 days | 7.5 nights |
| Jul 2026 | $3,349 | 61.8% | $157 | $108 | 52 days | 10.3 nights |
| Aug 2026 | $3,443 | 66.2% | $164 | $111 | 44 days | 6.9 nights |
Averages per active listing in each month. Highlighted: the highest-revenue month of the 12. RevPAR is the month's revenue spread over its nights, booked or not. Booking lead time is the days between booking and check-in, and length of stay the nights per booking, for stays in that month.
These are market-wide figures. To see what one particular East Lansing home could earn, enter its address, bedrooms and guests in the Airbnb income calculator; it compares the home with similar listings nearby.
Profit
Yes, when it's run well. The average East Lansing Airbnb took in $20,738 in the 12 months to September 2026, and run by its owner at everyday costs, about $1,100 a month of that is left after running costs, so a home that costs less than that to own or rent makes money. A listing in the top quarter leaves about $1,710 a month.
Cleaning it yourself keeps the $2,150 a year guests pay in cleaning fees, for about $1,280 a month. Handing the listing to a co-host at about 10% of nightly bookings still leaves about $950 a month.
These amounts come before housing costs. Where the mortgage or rent is less each month, the difference is profit; a home owned outright keeps it all after property tax, home insurance and any HOA or condo fees.
| Line | Average listing | Top-quarter listing |
|---|---|---|
| Money in | ||
| Nightly bookings | $18,588 | $28,650 |
| Cleaning fees guests pay10% of East Lansing bookings | $2,150 | $3,320 |
| Gross bookings | $20,738 | $31,970 |
| Running costs | ||
| Airbnb's feeAbout 14%: 15.5% for the 91% of East Lansing listings on Simplified Pricing, 3% for the rest | −$2,980 | −$4,600 |
| Cleaning and laundryPaid for by the cleaning fee; $0 if you clean yourself | −$2,150 | −$3,320 |
| Utilities and internetAbout 5% of bookings | −$1,040 | −$1,600 |
| Guest suppliesToiletries, coffee, paper goods: about 2% | −$410 | −$640 |
| Repairs and upkeepIncluding linens and small replacements: about 3% | −$620 | −$960 |
| Short-term rental insuranceOne policy, on top of Airbnb's free AirCover | −$210 | −$210 |
| Permit and registrationWhere one is required | −$100 | −$100 |
| Management$0 when you run it; co-hosts charge from about 10% of nightly bookings | $0 | $0 |
| Pricing and messaging toolsOptional; Airbnb's own tools are free | $0 | $0 |
| Lodging taxesAdded to the guest's bill and passed on | $0 | $0 |
| Total running costsAbout 26% of bookings, plus cleaning paid for by the cleaning fee | −$7,510 | −$11,430 |
| Left for housing costs, then profit | $13,228about $1,100 a month | $20,540about $1,710 a month |
| Housing costs | ||
| Mortgage or rent, property tax, home insurance, HOA or condo fees | Depend on the home | |
The estimate starts from East Lansing's average listing, run by its owner. Change how the listing performs, who runs it and who cleans to see what is left for the mortgage or rent.
To work out the profit on one East Lansing home, with its price, its mortgage or rent and your own costs, use the Airbnb profit calculator. It starts from the comparable listings around the address.
What a listing keeps comes down to the figures this page measures: nightly rate, nights booked and the months it's open. A listing at the top-quarter mark takes in about $2,660 a month, against $1,730 for the average one.
Occupancy
East Lansing listings were booked on 47% of the nights they were open over the past year, 7 percentage points above the Michigan average (40%) and 6 points above the U.S. average (41%). In a typical year, occupancy swings from 40% in January to 67% in August.
The busiest tenth of listings are booked about 2.6 times as often as the bottom quarter.
August is usually the busiest month in East Lansing, January the quietest
Share of open nights booked, by month, September 2024 to August 2026
The 12-month rate of 47% averages each listing's whole year, slow months included; each month here counts only the listings booked in it.
Nightly rates
The average nightly rate in East Lansing, known as ADR (average daily rate), was $153 over the past year, about 53% below the Michigan and U.S. averages ($325 and $320). In a typical year, rates peak in August at about $155 and bottom out in March and December at about $125.
Prices span a wide range: the top 10% charge about 3.3 times the rate of the bottom quarter.
August rates run 22% above December's
Average nightly rate (ADR), by month, September 2024 to August 2026
The 12-month ADR of $153 averages each listing's own rate across its whole year; the monthly points average listings month by month, so the two differ.
RevPAR, or revenue per available night, divides a listing's income by every night it was open to book, so it rises with both price and bookings. In East Lansing it averaged $73 over the past year, from about $55 in a typical January to about $107 in a typical August.
Per open night, by tier:
August RevPAR is about twice January's
Revenue per open night (RevPAR), by month, September 2024 to August 2026
Seasonality
With only 45 active listings, the monthly pattern in East Lansing is noisy, since a few long or pricey stays can lift a month; revenue has tended to peak in August and bottom out in January.
Average revenue by month in East Lansing
Average revenue per active listing, each calendar month averaged over the past two years
| Month | Revenue per listing |
|---|---|
| January | $1,700 |
| February | $1,740 |
| March | $2,090 |
| April | $1,900 |
| May | $2,430 |
| June | $2,650 |
| July | $3,180 |
| August | $3,300 |
| September | $2,170 |
| October | $2,140 |
| November | $1,980 |
| December | $1,860 |
Guests book East Lansing stays 46 days ahead on average (about seven weeks). May stays are booked furthest out, about 83 days ahead, and January stays closest to arrival, about 16 days. A typical May booking is made in late February.
May stays are booked furthest ahead
Average days between booking and check-in, by month of stay, September 2024 to August 2026
Permits
None of the 45 active listings in East Lansing display a registration, permit or license number. That doesn't mean no rules apply: some places don't ask hosts to show a number on the listing, and listing data doesn't capture every scheme.
Registration, permit, zoning and occupancy-tax rules vary by address and change often, so confirm them with the city or county before buying or listing in East Lansing.
Neighborhoods
AirROI's area guide picks eight East Lansing neighborhoods that draw short-term rental guests, led by Michigan State University, Downtown East Lansing and Lake Lansing. The picks reflect guest appeal, not earnings data or permit eligibility, so check local permit rules for a specific address before buying.
| Area | Who it suits | Landmarks nearby |
|---|---|---|
| Michigan State University | Home to one of the largest universities in the U.S., this area attracts students, parents, and visitors year-round, making it a prime location for Airbnb hosting. | Spartan Stadium, The Wharton Center, MSU Museum, Beaumont Tower, Breslin Center |
| Downtown East Lansing | The vibrant downtown area features a mix of shops, restaurants, and nightlife, appealing to both locals and visitors, especially during the school year. | The Edge Rock Climbing Gym, East Lansing Public Library, Chocolaterie Patissiere, Local Cuisine Restaurants, Athena's Coney Island |
| Lake Lansing | A recreational area that attracts families and nature lovers, especially in the summer, offering outdoor activities such as boating and picnicking. | Lake Lansing Park, Lake Lansing, Boat Launch, Nature Trails, Picnic Areas |
| Northern East Lansing | A quieter residential area that offers easy access to parks and trails, appealing to those who prefer a more suburban experience close to the city. | Woodland Park, East Lansing Nature Area, Towers Park, Harrison Meadows |
| East Lansing Arts District | Known for its arts culture, this district attracts those interested in local events, galleries, and performances, providing a unique Airbnb experience. | The Eli and Edythe Broad Art Museum, Art Festivals, Live Music Venues, Theater Productions |
| Eastwood Towne Center | An upscale shopping area that attracts visitors looking to shop and dine, making it a convenient Airbnb location for short stays. | Eastwood Towne Center Mall, Restaurants and Cafes, Bowling Alley, Nightlife |
| Kinsley Neighborhood | A residential area close to downtown, popular with families and individuals looking for a local experience while being near attractions. | Perry H. McCready Park, Shops and Local Businesses, Community Events, Public Parks |
| Highland Park | A charming neighborhood known for its historic homes and proximity to parks, ideal for visitors looking for a quiet getaway close to city amenities. | Highland Park, Historical Homes Tour, Community Festivals, Biking Trails |
Area descriptions are AI-assisted from public sources and are not checked against zoning.
Listings
Entire homes make up 80% of listings in East Lansing, alongside 9 private-room listings (20%). Houses are the most common property type at 67%, about twice the share of apartments and condos (33%).
Mostly entire homes, with a private-room segment
East Lansing Airbnb listings by room type
| Room type | Share of listings | Listings |
|---|---|---|
| Entire home | 80.0% | 36 |
| Private room | 20.0% | 9 |
Listings by property type
East Lansing Airbnb listings by property type
| Property type | Share of listings | Listings |
|---|---|---|
| House | 66.7% | 30 |
| Apartment/Condo | 33.3% | 15 |
Two-bedroom homes are the most common size in East Lansing (28% of entire homes), and 36% have three or more bedrooms. Shares are of the 36 entire homes that give a bedroom count; rented rooms are left out.
East Lansing entire homes by number of bedrooms
Entire homes with each number of bedrooms, of those with a bedroom count on file
| Bedrooms | Share of entire homes with a bedroom count | Entire homes |
|---|---|---|
| Studio | 11.1% | 4 |
| 1 bedroom | 25.0% | 9 |
| 2 bedrooms | 27.8% | 10 |
| 3 bedrooms | 22.2% | 8 |
| 4 bedrooms | 8.3% | 3 |
| 5+ bedrooms | 5.6% | 2 |
The most common capacity in East Lansing is four guests (29% of listings), and 34% of listings sleep six or more. Shares are of the 35 listings with a guest capacity on file (78% of the market).
East Lansing listings by guest capacity
Share of listings by the number of guests they sleep, of those with a capacity on file
| Guest capacity | Share of listings with a capacity on file | Listings |
|---|---|---|
| 1 guest | 2.9% | 1 |
| 2 guests | 20.0% | 7 |
| 3 guests | 2.9% | 1 |
| 4 guests | 28.6% | 10 |
| 5 guests | 11.4% | 4 |
| 6 guests | 14.3% | 5 |
| 7 guests | 8.6% | 3 |
| 8+ guests | 11.4% | 4 |
East Lansing hosts set up an average of 2.5 beds per listing, close to one bed per bedroom. Only 16% of listings show their exact location on the listing map; the rest show an approximate area.
Free on-site parking is close to standard in East Lansing: 98% of listings offer it, and 58% have a dedicated workspace.
Share of East Lansing listings with each common amenity
Guests
East Lansing draws mostly domestic guests: 97% of those who left reviews live in the United States. No single city dominates: Chicago is the largest source outside East Lansing, at about 4% of reviews.
97% of East Lansing guests are domestic
Where guests who left reviews live
Where East Lansing guests come from: top cities
Share of guests who left reviews
| Origin city | Share of guests |
|---|---|
| Chicago | 3.9% |
| East Lansing | 2.4% |
| New York | 2.2% |
| Lansing | 1.8% |
| Traverse City | 1.4% |
Where East Lansing guests come from: top countries
Share of guests who left reviews
| Origin country | Share of guests |
|---|---|
| United States | 96.5% |
| Canada | 0.6% |
| Brazil | 0.6% |
| United Kingdom | 0.4% |
Languages spoken by East Lansing guests
Share of guests who left reviews
| Language | Share of guests |
|---|---|
| English | 71.2% |
| Spanish | 9.1% |
| French | 3.7% |
| Portuguese | 2.7% |
| Chinese | 2.3% |
East Lansing Airbnbs average 4.90 stars, and 71% of listings hold Airbnb's Guest Favorite badge. The category scores are tightly bunched, and value for money is the lowest, at 4.86. Listings here carry long review histories, about 117 reviews each on average.
Communication and check-in score highest in East Lansing; value is lowest
Average guest rating out of 5 by category; the bars start at 4.0
| Category | Average rating (out of 5) |
|---|---|
| Accuracy | 4.92 |
| Cleanliness | 4.88 |
| Communication | 4.96 |
| Location | 4.89 |
| Check-in | 4.96 |
| Value | 4.86 |
Booking patterns
About seven in ten East Lansing listings are open to guests more than 180 days a year, but only 31% are booked or blocked that many days. The most common booked-or-blocked total is 91 to 180 days a year, covering 38% of listings; blocked nights include any the host closes off.
Days a year East Lansing listings are open to guests
Share of listings by days a year
| Days a year | Share of listings | Listings |
|---|---|---|
| 271-366 days | 31.1% | 14 |
| 181-270 days | 37.8% | 17 |
| 91-180 days | 26.7% | 12 |
| 31-90 days | 4.4% | 2 |
Days a year East Lansing listings are booked or blocked
Share of listings by days a year
| Days a year | Share of listings | Listings |
|---|---|---|
| 271-366 days | 4.4% | 2 |
| 181-270 days | 26.7% | 12 |
| 91-180 days | 37.8% | 17 |
| 31-90 days | 17.8% | 8 |
| 1-30 days | 13.3% | 6 |
The average East Lansing booking lasts 6.7 nights, longest in July and shortest in September. Listings took about 25 bookings each over the year, some 1,100 in all. More than half of listings that give a check-in time set it at 3 p.m., with check-out usually at 11 a.m.
Average length of stay by month in East Lansing
Average nights per booking, by month of stay
Two-year average by calendar month.
About two-thirds of listings in East Lansing accept stays of one or two nights.
Minimum stay set by East Lansing listings
Share of listings by the shortest stay they accept, from one night to 30 or more
Moderate is the most common cancellation policy in East Lansing, used by 38% of listings; it refunds guests in full if they cancel at least five days before check-in. About half of listings offer Flexible or Moderate terms and 44% use Firm or stricter ones, so neither camp dominates.
Cancellation policies of East Lansing listings, from most to least flexible
Share of listings by the policy they use
About eight in ten East Lansing listings charge a cleaning fee. The typical fee is $98, and some higher fees lift the average to $151. Spread over the average stay of 6.7 nights, that adds roughly $15 a night to what guests pay. For listings that charge one, cleaning fees make up about 10% of gross revenue.
Top earners
The top-grossing Airbnb in East Lansing, a three-bedroom home, took in $71,200 over the past year, about 3.4 times the city's average of $20,700. Three of the six listings below have two bedrooms or fewer, so size alone doesn't explain the top of this market.
* Near MSU, Lake, Fire pit, Private Backyard. Entire home · 3 bedrooms Rated 5.00
5-Min Walk to MSU — Fast WiFi + Office Entire home · 2 bedrooms Rated 4.83
The Linden House-near MSU Entire home · 3 bedrooms Rated 4.97
Townhouse · 1 mi to MSU · Office + EV Charger Entire home · 2 bedrooms Rated 4.94
Modern 3BR Near MSU | Fast Wi-Fi Entire home · 3 bedrooms Rated 5.00
2 bedroom next to Michigan State University Entire home · 2 bedrooms Rated 4.89 Fewer than 1% of East Lansing listings are classed as professionally managed, though 33% of listings have a co-host. 73% of listings are run by Superhosts, so a strong review record is the norm here rather than an edge. Most hosts still vet their guests: only 22% of listings accept Instant Book. Airbnb's Simplified Pricing, where the host pays the whole service fee and guests see one price with no separate Airbnb charge, covers 91% of listings.
Nearby markets
Of the eight nearby markets in the table, all within 78 km, Columbia Township (78 km away, 47 listings) earned the most per listing, about 2.2 times as much as East Lansing.
| Market | Listings | Avg. annual revenue | Avg. nightly rate | Occupancy |
|---|---|---|---|---|
| Lansing 7 km | 295 | $16,126 | $147 | 42% |
| Jackson 56 km | 49 | $22,770 | $233 | 45% |
| Hamburg Township 60 km | 35 | $41,859 | $414 | 37% |
| Marshall 66 km | 38 | $20,522 | $205 | 43% |
| Flint 70 km | 49 | $10,339 | $113 | 40% |
| Holly 72 km | 38 | $27,179 | $262 | 40% |
| Battle Creek 75 km | 53 | $23,010 | $164 | 47% |
| Columbia Township 78 km | 47 | $45,202 | $366 | 40% |
See all 378 Michigan Airbnb markets
Markets elsewhere in the United States with a similar nightly rate and occupancy to East Lansing:
FAQ
An active East Lansing Airbnb grossed $20,738 on average in the 12 months to September 2026, according to AirROI's tracking of 45 active listings. That is before cleaning, management, taxes and financing. Busier, better-run listings do far better: the top quarter took in $3,030 or more in a typical month.
It depends most on the home's size, location and how it's run. The middle half of East Lansing listings earn between $1,060 and $3,030 in a typical month, and the top tenth $4,570 or more. For one home, enter its address and bedroom count in the Airbnb calculator: it compares the home with similar listings nearby.
Listings in East Lansing were booked on 47% of available nights over the past year. That compares with 40% for the Michigan average. August is usually the busiest month.
The average booked night in East Lansing cost $153 before fees. Half of listings charge between $80 and $180, so bedroom count and location move the price more than the average suggests.
None of the active East Lansing listings display a registration, permit or license number. That doesn't mean no rules apply, so confirm registration, permit and occupancy-tax rules with the city or county before buying.
Yes, when it's run well. The average East Lansing Airbnb grossed $20,738 in the 12 months to September 2026, 39% below the Michigan average of $34,144. Run by its owner, with the cleaning fee covering the cleaner and everyday costs for Airbnb's fee, utilities, supplies, upkeep and insurance, $13,228 a year (about $1,100 a month) is left before the mortgage or rent. A home that costs less than that to own or rent makes a profit, and a listing at the top-quarter mark leaves about $1,710 a month. Check a specific home in the Airbnb estimator.
August usually pays best, averaging $3,300 per active listing over the past two years, and January usually pays least. The month-by-month table above shows how the latest 12 months played out.
Each night a East Lansing listing was open to book earned $73 on average over the past year, booked or not. That figure, revenue per available night (RevPAR), folds price and occupancy into one number; the top 10% of listings made $121 or more.
East Lansing stays were booked 46 days (about seven weeks) before arrival on average over the past year, so most of a month is booked well before it starts.
The average East Lansing Airbnb stay lasted 6.7 nights over the past year. A listing took 25 reservations over the year on average.
Guests rate East Lansing Airbnbs 4.90 out of 5 on average. Guests score check-in highest and value lowest.
Michigan State University, Downtown East Lansing and Lake Lansing draw the most short-term rental interest in East Lansing. The neighborhood guide explains what brings guests to each.
AirROI counted 45 active Airbnb listings in East Lansing as of September 2026. The closest tracked market is Lansing, 7 km away.
In East Lansing, about eight in ten listings add a cleaning fee. The median fee is $98, and some higher fees lift the average to $151.
Method
Figures on this page cover 45 active Airbnb listings in East Lansing from October 2025 to September 2026 (trailing twelve months). AirROI refreshes them monthly from listing-level booking and calendar data covering 20+ million properties worldwide. Money figures are in U.S. dollars. Annual revenue averages every listing active during the period, including those listed for only part of it; monthly figures average the listings active in each month; the tier lists show the spread. Neighborhood descriptions are AI-assisted. See the methodology for definitions.
Need this programmatically? The same metrics are available through the AirROI Airbnb Data API and bulk downloads in the data portal.