Lake townsTexas2026
Texas Lake Towns
Canyon Lake, Granbury and Lago Vista were the most booked of the 16 lake towns in Texas on Airbnb in the 12 months to October 2026, with an estimated 22,416, 10,987 and 5,245 stays. June is the busiest month across them, and the typical stay is 3.9 nights.
Figures are AirROI estimates. How they are made
Among the 5 towns with 200+ homes
- Most booked of these 5
- Canyon Lake 22,416 stays
- Highest revenue per home of these 5
- Kingsland $57,965 a year
- Highest rated of these 5
- Granbury 4.90 out of 5
- Lowest nightly rate of these 5
- Willis $287 a night
- Longest typical stay of these 5
- Willis 4.6 nights
Ranking
Texas Lake Towns Ranked by Airbnb Stays
Every one of the lake towns in Texas with 100 or more Airbnb homes and recent stays, most booked first.
| 1 | Canyon Lake | 22,416 | $340 |
|---|---|---|---|
| 2 | Granbury | 10,987 | $314 |
| 3 | Lago Vista | 5,245 | $374 |
| 4 | Kingsland | 5,200 | $663 |
| 5 | Willis | 4,969 | $287 |
| 6 | Spicewood | 3,996 | $396 |
| 7 | Burnet | 3,797 | $453 |
| 8 | Graford | 3,724 | $466 |
| 9 | Marble Falls | 3,598 | $376 |
| 10 | Little Elm | 3,417 | $274 |
| 11 | Belton | 3,239 | $255 |
| 12 | Pottsboro | 3,087 | $268 |
| 13 | Horseshoe Bay | 2,834 | $420 |
| 14 | Livingston | 2,398 | $197 |
| 15 | Mabank | 2,165 | $374 |
| 16 | Rowlett | 1,832 | $365 |
Figures are AirROI estimates for the 12 months to October 2026, and stays count Airbnb bookings only. Typical stay is a booking's length, occupancy the share of available nights booked, and revenue the yearly average per home, before costs. Guest rating is out of 5.
Town by town
Where the Top Towns Stand Out
5 of 8 are busiest in June. Kingsland and Burnet peak in July, and Spicewood in March. Among guests who left a review, Houston is the top home city in 3 of the 8. Houses are the largest home type in all 8. The lines below add what the table can't show, where one of the 8 most booked towns leads its peers or differs from the rest.
- Canyon Lake
Of the 5 lake towns in Texas with 200 or more homes, Canyon Lake had the most Airbnb homes, at 878, in the 12 months to October 2026.
- Granbury
Of the 5 lake towns in Texas with 200 or more homes, Granbury had the highest guest rating, at 4.90, and had the highest occupancy, at 37%, in the 12 months to October 2026. Among guests who left a review, Fort Worth was the top home city for Granbury, at 6.3%.
- Lago Vista
Of the 5 lake towns in Texas with 200 or more homes, Lago Vista had the biggest share of apartments and condos, at 40%, in the 12 months to October 2026.
- 4Kingsland
Of the 5 lake towns in Texas with 200 or more homes, Kingsland had the biggest share of homes that sleep 8 or more, at 82%, and had the highest nightly rate, at $663, in the 12 months to October 2026. Among guests who left a review, Austin was the top home city for Kingsland, at 14%.
- 5Willis
Of the 5 lake towns in Texas with 200 or more homes, Willis had the longest typical stay, at 4.6 nights, and had the lowest nightly rate, at $287, in the 12 months to October 2026.
- 6Spicewood
In the 12 months to October 2026, among guests who left a review, Austin was the top home city for Spicewood, Texas, at 15%.
- 7Burnet
In the 12 months to October 2026, among guests who left a review, Austin was the top home city for Burnet, Texas, at 13%.
- 8Graford
In the 12 months to October 2026, among guests who left a review, Dallas was the top home city for Graford, Texas, at 7.4%.
When to go
Busiest and Quietest Months
June, July and May rank as the busiest months for Airbnb nights across the lake towns in Texas, and February and January as the quietest. June is the busiest month in 9 of the 16, while Kingsland and Burnet peak in July, and Spicewood in March. Across the 16 towns, nightly rates run lowest in January and February, at about $322, and highest in June, at about $397. Across the 16 towns, stays run longest in January, at 4.5 nights, and shortest in September, at 3.1 nights.
June ranks first, January last
Airbnb months in calendar order. The number is the month's rank, and 1 is the busiest. The bar shows its part of Airbnb nights.
- Three busiest months
- Other months
Month by month: rank, typical stay and nightly rate
| Rank | Month | Typical stay | Nightly rate |
|---|---|---|---|
| 1 | June | 3.9 nights | $397 |
| 2 | July | 4.0 nights | $394 |
| 3 | May | 3.7 nights | $363 |
| 4 | March | 4.0 nights | $346 |
| 5 | August | 3.6 nights | $349 |
| 6 | September | 3.1 nights | $332 |
| 7 | October | 3.3 nights | $338 |
| 8 | November | 3.6 nights | $338 |
| 9 | December | 4.0 nights | $341 |
| 10 | April | 4.1 nights | $338 |
| 11 | February | 3.9 nights | $322 |
| 12 | January | 4.5 nights | $322 |
Who comes
Where Guests Come From
Among guests who left a review, 97% come from within the United States. The top home cities among those guests are Houston, Austin and Dallas. Canyon Lake draws the most from abroad, at 4%, among towns with 200 or more homes.
Top home cities
Among guests who left a review
97% from within the United States
The money view
Revenue, Occupancy and Nightly Rate
Among the 5 towns with 200 or more Airbnb homes, Kingsland has the highest estimated revenue per home, at $57,965 a year. Of those 5, Granbury has the highest occupancy, at 37%, and Willis has the lowest nightly rate on Airbnb, at $287. The most booked of the 16, Canyon Lake, earns about $33,071 per home.
Highest revenue per home of these 5
A year, AirROI estimate
- Kingsland $57,965
- Lago Vista $38,188
- Granbury $34,779
- Canyon Lake $33,071
- Willis $27,236
Highest occupancy of these 5
Nights booked, AirROI estimate
- Granbury 37%
- Lago Vista 33%
- Willis 32%
- Canyon Lake 32%
- Kingsland 27%
Lowest nightly rate of these 5
On Airbnb, AirROI estimate
- Willis $287
- Granbury $314
- Canyon Lake $340
- Lago Vista $374
- Kingsland $663
FAQ
Frequently Asked Questions
What is the most popular lake town in Texas?
By AirROI's estimates, Canyon Lake is the most booked of the 16 lake towns in Texas, with 22,416 Airbnb stays in the 12 months to October 2026. Granbury is second, with 10,987. This counts Airbnb bookings only.
What is the most affordable lake town in Texas?
By AirROI's estimated nightly rate on Airbnb in the 12 months to October 2026, among lake towns in Texas with 200 or more homes, the lowest are Willis ($287), Granbury ($314) and Canyon Lake ($340). That is the average asking price on booked nights, not what it costs to live or buy there.
What are some small lake towns in Texas?
By AirROI's count of active Airbnb homes as of October 2026, the smallest of the 16 lake towns it lists in Texas are Mabank (107), Rowlett (113) and Belton (120). AirROI's list starts at 100 homes, so smaller places are not on it.
What lake towns in Texas offer the strongest Airbnb returns?
Returns depend on what a home costs to buy and run, which AirROI's figures do not cover. On AirROI's estimated revenue per home in the 12 months to October 2026, among lake towns in Texas with 200 or more homes, the highest are Kingsland ($57,965), Lago Vista ($38,188) and Granbury ($34,779). Among the same towns, Granbury has the highest occupancy, at 37%.
Method
How These Lists and Numbers Are Made
How a town gets on this list. A town needs 100 or more Airbnb homes with recent stays. A language model then judges the place from its name, state, country and coordinates, not from words in its name: it has to be on the shore of a lake or large reservoir, and the lake has to be a main reason to come. The town's own listings can back that up, with 35% of its homes listing lake access, or 25% of its titles naming the lake with 10% of homes listing it. A town whose listings do not gets a second, stricter check, which asks whether people go there for that or mainly for something else. Big cities stay off. Corrections come last: places the checks got wrong are added or taken off, and rows that name one place are joined.
How the figures are made. Stays, occupancy, nightly rate and revenue are AirROI estimates built from Airbnb listing data, and cover Airbnb only. A town's stays are its bookings in the period, and the typical stay and busiest month come from the same data. Guest ratings, home sizes and how far ahead guests book are the latest figures in each town's AirROI data. Month ranks compare each month's part of Airbnb nights. Origin rests on 213,162 reviews and describes guests who left a review, not everyone who stayed. A town needs 1,000 reviews before this page gives its share from abroad.