Airbnb market data · 202612 months to January 2026
Ashburn, VA Airbnb Market Data: Revenue, Occupancy & Trends
The average Airbnb in Ashburn brought in $24,824 over the 12 months through January 2026, across just 20 active listings, so a single property can move that figure.
AirROI's latest figures for Ashburn run through January 2026.
The short answer
Ashburn Airbnb Market at a Glance
Listings averaged $241 a night and were booked on 35% of available nights.
Timing matters: in April, the best month, the average listing earned about twice as much as in February, the slowest. With only 20 active listings, a few bookings can reorder the months.
With 20 active listings, Ashburn is the 181st-largest of 220 Virginia markets AirROI tracks.
Browse the live Ashburn Airbnb market See Every Ashburn ListingRevenue
How Much Do Airbnb Hosts Make in Ashburn?
Gross bookings per Ashburn listing averaged $24,824 over the 12 months to January 2026 (Virginia average: $33,560), before cleaning, platform and management costs and taxes.
The average Ashburn listing brought in $5,350 in April, its best month, and $2,710 in February, its slowest. The three strongest months bring in 31% of a full year's revenue, where an even calendar would give any three months 25%.
Across Ashburn's 20 active listings, monthly revenue by tier:
- Best-in-class properties (top 10%) earn $8,110+ a month, about 2.8 times the typical property.
- Strong performers (top 25%) earn $5,830 or more, roughly $3,000 a month above the median.
- Typical properties (median) earn about $2,860 a month.
- Entry-level properties (bottom 25%) earn $1,150 or less, about 40% of the median.
These are monthly figures for listings active in each month. The annual average above also counts listings that operated for only part of the year, so it runs below twelve times these figures.
April earned about twice what February did
Average revenue per active listing, by month
January left out, as the latest month's data looks incomplete.
Ashburn Airbnb Data by Month
Latest 12 months in the January 2026 data.
April led on revenue and bookings; nightly rates peaked in October.
| Month | Avg. Revenue | Occupancy | Avg. Nightly Rate | Booking Lead Time |
|---|---|---|---|---|
| Feb 2025 | $2,709 | 40.8% | $183 | 22 days |
| Mar 2025 | $4,280 | 52.3% | $186 | 31 days |
| Apr 2025 | $5,353 | 58.3% | $188 | 43 days |
| May 2025 | $3,511 | 38.1% | $191 | 29 days |
| Jun 2025 | $4,435 | 54.5% | $200 | 27 days |
| Jul 2025 | $4,389 | 51.4% | $197 | 24 days |
| Aug 2025 | $4,919 | 51.1% | $197 | 32 days |
| Sep 2025 | $3,239 | 37.3% | $228 | 34 days |
| Oct 2025 | $4,553 | 48.4% | $234 | 39 days |
| Nov 2025 | $4,108 | 36.7% | $231 | 50 days |
| Dec 2025 | $4,057 | 45.4% | $233 | 43 days |
| Jan 2026* | $1,777 | 22.0% | $225 | 17 days |
Averages per active listing in each month. Highlighted: the highest-revenue month. Booking lead time is the days between booking and check-in for stays in that month. *Jan 2026 is the latest month and looks incomplete: its occupancy sits well below the calendar months either side of it, as the latest month often does before late bookings are recorded. It may be revised and is not counted as a best or worst month.
These are market-wide figures. To see what one particular Ashburn home could earn, enter its address, bedrooms and guests in the Airbnb calculator; it compares the home with similar listings nearby.
Profit
Is an Airbnb in Ashburn Profitable?
Yes, when it's run well. The average Ashburn Airbnb took in $24,824 in the 12 months to January 2026, and run by its owner at everyday costs, about $1,510 a month of that is left after running costs, so a home that costs less than that to own or rent makes money. A listing in the top quarter leaves about $3,110 a month.
These amounts come before housing costs. Where the mortgage or rent is less each month, the difference is profit; a home owned outright keeps it all after property tax, home insurance and any HOA or condo fees.
Ashburn Airbnb Income, Expenses and Profit per Year
| Line | Average listing | Top-quarter listing |
|---|---|---|
| Money in | ||
| Gross bookings | $24,824 | $50,590 |
| Running costs | ||
| Airbnb's fee15.5% of bookings, Airbnb's standard host-only fee | −$3,850 | −$7,840 |
| Utilities and internetAbout 5% of bookings | −$1,240 | −$2,530 |
| Guest suppliesToiletries, coffee, paper goods: about 2% | −$500 | −$1,010 |
| Repairs and upkeepIncluding linens and small replacements: about 3% | −$740 | −$1,520 |
| Short-term rental insuranceOne policy, on top of Airbnb's free AirCover | −$250 | −$250 |
| Permit and registrationWhere one is required | −$120 | −$120 |
| Management$0 when you run it; co-hosts charge from about 10% of nightly bookings | $0 | $0 |
| Pricing and messaging toolsOptional; Airbnb's own tools are free | $0 | $0 |
| Lodging taxesAdded to the guest's bill and passed on | $0 | $0 |
| Total running costsAbout 27% of bookings | −$6,700 | −$13,270 |
| Left for housing costs, then profit | $18,124about $1,510 a month | $37,320about $3,110 a month |
| Housing costs | ||
| Mortgage or rent, property tax, home insurance, HOA or condo fees | Depend on the home | |
Estimate Your Own Ashburn Airbnb Profit
The estimate starts from Ashburn's average listing, run by its owner. Change how the listing performs, who runs it and who cleans to see what is left for the mortgage or rent.
To work out the profit on one Ashburn home, with its price, its mortgage or rent and your own costs, use the Airbnb profit calculator. It starts from the comparable listings around the address.
How Ashburn's Top Earners Get There
- More nights booked. The busiest quarter of Ashburn listings are booked on 64% or more of their nights, against 44% for the median listing. Ten more booked nights a year at the median rate of $135 adds about $1,360 in bookings.
- Prices that follow demand. Ranked by price, the top quarter charge $310 a night or more, against a median of $135. That is a separate ranking from the busiest quarter, so the two marks don't multiply into one listing's takings. For the average listing, a 10% higher rate on the nights it already books adds about $2,480 a year.
- Open for the busy months. April brought the average listing about $5,350, against $2,710 in February, so a calendar that is open and full in the busy months carries the year.
What a listing keeps comes down to the figures this page measures: nightly rate, nights booked and the months it's open. A listing at the top-quarter mark takes in about $4,220 a month, against $2,070 for the average one.
Occupancy
What Is the Airbnb Occupancy Rate in Ashburn?
Ashburn listings were booked on 35% of the nights they were open over the past year, 5 percentage points below the Virginia average (40%) and 6 points below the U.S. average (41%). Counting only the listings booked in each month, occupancy climbs to 58% in April and falls to 37% in November.
Across Ashburn's 20 active listings, the share of open nights booked by tier:
- Best-in-class properties (top 10%) are booked 78%+ of open nights, 34 points above the median.
- Strong performers (top 25%) fill 64% or more, roughly five nights a week.
- Typical properties (median) fill about 44% of open nights.
- Entry-level properties (bottom 25%) fill 19% or less, under two nights a week.
April was the busiest month in Ashburn, November the quietest
Share of open nights booked, by month
January data incomplete. The 12-month rate of 35% averages each listing's whole year, slow months included; each month here counts only the listings booked in it.
Nightly rates
How Much Does an Airbnb Cost per Night in Ashburn?
The average nightly rate in Ashburn, known as ADR (average daily rate), was $241 over the past year, about 20% below the Virginia average of $300 and about 28% below the U.S. average of $335. Averaged month by month, rates peak in October and December at about $235 and bottom out in February and March at about $185.
Across Ashburn's 20 active listings, nightly rates by tier:
- Best-in-class properties (top 10%) charge $415+ a night, about three times the median.
- Strong performers (top 25%) charge $310 or more, about $180 above the median.
- Typical properties (median) charge about $135 a night.
- Entry-level properties (bottom 25%) charge $67 or less, about half of the median.
October rates ran 28% above February's
Average nightly rate (ADR), by month
January data incomplete. The 12-month ADR of $241 averages each listing's own rate across its whole year; the monthly points average listings month by month, so the two differ.
Seasonality
Best and Worst Months for Airbnb in Ashburn
With only 20 active listings, the monthly pattern in Ashburn is noisy, since a few long or pricey stays can lift a month; revenue peaked in April and bottomed out in February.
How Far in Advance Do Guests Book Airbnb in Ashburn?
Guests book Ashburn stays 25 days ahead on average (about four weeks). November stays are booked furthest out, about 50 days ahead, and February stays closest to arrival, about 22 days. A typical November booking is made in late September.
November stays are booked furthest ahead
Average days between booking and check-in, by month of stay
January data incomplete. The 12-month figure of 25 days averages each listing's year as a whole; each month here averages only the listings with stays in it.
Permits
Airbnb Permits and Registration in Ashburn
None of the 20 active listings in Ashburn display a registration, permit or license number. That doesn't mean no rules apply: some places don't ask hosts to show a number on the listing, and listing data doesn't capture every scheme.
Registration, permit, zoning and occupancy-tax rules vary by address and change often, so confirm them with the city or county before buying or listing in Ashburn.
Neighborhoods
Best Neighborhoods for Airbnb in Ashburn
AirROI's area guide picks eight Ashburn neighborhoods that draw short-term rental guests, led by Ashburn Farm, Broadlands and One Loudoun. The picks reflect guest appeal, not earnings data or permit eligibility, so check local permit rules for a specific address before buying.
| Area | Who it suits | Landmarks nearby |
|---|---|---|
| Ashburn Farm | A suburban community known for its family-friendly atmosphere and proximity to schools and parks. Ideal for families visiting the area or professionals commuting to nearby D.C. | Ashburn Park, Pavilion at Broadlands, Brambleton Regional Park, One Loudoun, The Ashburn Library, Old Ashburn |
| Broadlands | A planned community with a mix of residential and recreational spaces, making it attractive for both short-term visitors and local events. | Broadlands Community Park, The Nature Center, Brambleton Town Center, The Broadlands Marketplace |
| One Loudoun | A modern urban development featuring restaurants, shops, and entertainment, popular with visitors looking for dining and nightlife options. | The Alamo Drafthouse Cinema, The Urban Mermaid, Virginia Beer Company, One Loudoun Plaza |
| Ashburn Village | Known for its recreational amenities and community events, this area appeals to families and groups looking for a relaxed stay with nearby activities. | Ashburn Village Sports Pavilion, Brambleton Golf Course, W&OD Trail Access, Lake Ashburn |
| Loudoun County | The region boasts scenic vineyards and historical sites, perfect for visitors who appreciate nature and local culture, making it ideal for Airbnb hosting. | Loudoun County Wine Trail, Woodgrove High School, Historic Leesburg, Morven Park, Philip Carter Winery |
| Dulles Town Center | Close to shopping centers and business hubs, this area attracts business travelers and families alike, convenient for short-term stays. | Dulles Town Center Mall, Cinemark Dulles Town Center, Parks at the town center, Nearby restaurants |
| Stone Ridge | A master-planned community with walking trails and amenities, appealing to guests looking for an active lifestyle and family-oriented environment. | Stone Ridge Community Center, Stone Ridge Park, Nearby schools and libraries |
| Moorefield Station | A growing community with new developments and access to transportation, making it attractive for visitors coming for short or long stays. | Moorefield Station Park, Future Metro stop, Access to major roadways |
Area descriptions are AI-assisted from public sources and are not checked against zoning.
Nearby markets
Ashburn vs. Nearby Airbnb Markets
Of the eight nearby markets in the table, all within 24 km, Middleburg (23 km away, 43 listings) earned the most per listing, about 2.7 times as much as Ashburn. Sterling was the busiest, booked on 48% of nights against 35% in Ashburn.
| Market | Listings | Avg. annual revenue | Avg. nightly rate | Occupancy |
|---|---|---|---|---|
| Sterling 7 km | 55 | $20,184 | $175 | 48% |
| Herndon 10 km | 83 | $15,803 | $149 | 46% |
| Leesburg 12 km | 106 | $45,144 | $351 | 47% |
| Reston 14 km | 166 | $18,550 | $272 | 31% |
| Chantilly 17 km | 37 | $13,580 | $133 | 44% |
| Centreville 21 km | 45 | $17,535 | $159 | 38% |
| Middleburg 23 km | 43 | $67,227 | $575 | 41% |
| Vienna 24 km | 41 | $21,566 | $159 | 44% |
Other Airbnb Markets in Virginia
- Virginia Beach Airbnb data 1,388 listings
- Williamsburg Airbnb data 1,187 listings
- Richmond Airbnb data 1,044 listings
- Arlington Airbnb data 993 listings
- Norfolk Airbnb data 823 listings
- Alexandria Airbnb data 694 listings
- Charlottesville Airbnb data 688 listings
- Lynchburg Airbnb data 526 listings
See all 220 Virginia Airbnb markets
Markets Similar to Ashburn
Markets elsewhere in the United States with a similar nightly rate and occupancy to Ashburn:
- Lake Junaluska Airbnb data NC · $243/night · 35.2%
- Geneva Airbnb data OH · $242/night · 35.6%
- Conyers Airbnb data GA · $243/night · 35.6%
- San Marcos Airbnb data TX · $243/night · 35.6%
- Saluda Airbnb data NC · $239/night · 34.9%
- Hot Springs Village Airbnb data AR · $246/night · 35.0%
FAQ
Ashburn Airbnb FAQ
How much do Airbnb hosts make in Ashburn?
An active Ashburn Airbnb grossed $24,824 on average in the 12 months to January 2026, according to AirROI's tracking of 20 active listings. That is before cleaning, management, taxes and financing. Busier, better-run listings do far better: the top quarter took in $5,830 or more in a typical month.
How much can I make on Airbnb in Ashburn?
It depends most on the home's size, location and how it's run. The middle half of Ashburn listings earn between $1,150 and $5,830 in a typical month, and the top tenth $8,110 or more. For one home, enter its address and bedroom count in the Airbnb income calculator: it compares the home with similar listings nearby.
What is the average Airbnb occupancy rate in Ashburn?
Listings in Ashburn were booked on 35% of available nights over the past year. That compares with 40% for the Virginia average. April was the busiest month.
How much does an Airbnb cost per night in Ashburn?
The average booked night in Ashburn cost $241 before fees. Half of listings charge between $67 and $310, so bedroom count and location move the price more than the average suggests.
Do you need a permit for an Airbnb in Ashburn?
None of the active Ashburn listings display a registration, permit or license number. That doesn't mean no rules apply, so confirm registration, permit and occupancy-tax rules with the city or county before buying.
Is Airbnb profitable in Ashburn?
Yes, when it's run well. The average Ashburn Airbnb grossed $24,824 in the 12 months to January 2026, 26% below the Virginia average of $33,560, though with only 20 active listings a single property can move that figure. Run by its owner, with everyday costs for Airbnb's fee, utilities, supplies, upkeep and insurance, $18,124 a year (about $1,510 a month) is left before the mortgage or rent. A home that costs less than that to own or rent makes a profit, and a listing at the top-quarter mark leaves about $3,110 a month. Check a specific home in the Airbnb estimator.
When is Airbnb peak season in Ashburn?
April paid best over the past year, at $5,350 per active listing, and February paid least. The month-by-month table above shows how rates and bookings each move.
How far in advance do guests book Airbnbs in Ashburn?
Ashburn stays were booked 25 days (about four weeks) before arrival on average over the past year, so most of a month is booked well before it starts.
What are the best neighborhoods for Airbnb in Ashburn?
Ashburn Farm, Broadlands and One Loudoun draw the most short-term rental interest in Ashburn. The neighborhood guide explains what brings guests to each.
How many Airbnbs are there in Ashburn?
AirROI counted 20 active Airbnb listings in Ashburn as of January 2026. The closest tracked market is Sterling, 7 km away.
Method
About This Data
Figures on this page cover 20 active Airbnb listings in Ashburn from February 2025 to January 2026 (trailing twelve months). AirROI refreshes them monthly from listing-level booking and calendar data covering 20+ million properties worldwide. Money figures are in U.S. dollars. Annual revenue averages every listing active during the period, including those listed for only part of it; monthly figures average the listings active in each month; the tier lists show the spread. Neighborhood descriptions are AI-assisted. See the methodology for definitions.
Need this programmatically? The same metrics are available through the AirROI Airbnb Data API and bulk downloads in the data portal.