Airbnb market data · 202512 months to June 2025
Emporia, VA Airbnb Market Data: Revenue, Occupancy & Trends
The average Airbnb in Emporia brought in $11,397 over the 12 months through June 2025, across just 18 active listings, so a single property can move that figure.
AirROI's latest figures for Emporia run through June 2025.
The short answer
Emporia Airbnb Market at a Glance
Listings averaged $100 a night and were booked on 34% of available nights.
October, the best month, brought in about 83% more per listing than January, the slowest. With only 18 active listings, a few bookings can reorder the months.
With 18 active listings, Emporia is the 203rd-largest of 220 Virginia markets AirROI tracks.
Browse the live Emporia Airbnb market See Every Emporia ListingRevenue
How Much Do Airbnb Hosts Make in Emporia?
Gross bookings per Emporia listing averaged $11,397 over the 12 months to June 2025 (Virginia average: $33,560), before cleaning, platform and management costs and taxes.
The average Emporia listing brought in $2,650 in October, its best month, and $1,450 in January, its slowest. The three strongest months bring in 32% of a full year's revenue, where an even calendar would give any three months 25%.
Across Emporia's 18 active listings, monthly revenue by tier:
- Best-in-class properties (top 10%) earn $4,140+ a month, about 2.3 times the typical property.
- Strong performers (top 25%) earn $2,760 or more, roughly $950 a month above the median.
- Typical properties (median) earn about $1,810 a month.
- Entry-level properties (bottom 25%) earn $1,010 or less, about 56% of the median.
These are monthly figures for listings active in each month. The annual average above also counts listings that operated for only part of the year, so it runs below twelve times these figures.
October earned about 1.8 times what January did
Average revenue per active listing, by month
Emporia Airbnb Data by Month
Latest 12 months in the June 2025 data.
October led on revenue and bookings; nightly rates peaked in June.
| Month | Avg. Revenue | Occupancy | Avg. Nightly Rate | Booking Lead Time |
|---|---|---|---|---|
| Jul 2024 | $1,843 | 41.7% | $82 | 20 days |
| Aug 2024 | $1,993 | 42.3% | $82 | 26 days |
| Sep 2024 | $1,647 | 37.5% | $84 | 42 days |
| Oct 2024 | $2,649 | 54.3% | $83 | 42 days |
| Nov 2024 | $2,401 | 50.6% | $83 | 56 days |
| Dec 2024 | $2,541 | 53.0% | $84 | 36 days |
| Jan 2025 | $1,448 | 24.9% | $85 | 30 days |
| Feb 2025 | $1,700 | 40.1% | $99 | 36 days |
| Mar 2025 | $1,593 | 29.8% | $104 | 15 days |
| Apr 2025 | $1,945 | 40.0% | $104 | 40 days |
| May 2025 | $2,203 | 37.9% | $110 | 27 days |
| Jun 2025 | $1,619 | 38.5% | $114 | 37 days |
Averages per active listing in each month. Highlighted: the highest-revenue month. Booking lead time is the days between booking and check-in for stays in that month.
For a figure on one home rather than the whole Emporia market, enter its address and size in the Airbnb calculator, which compares it with similar listings nearby.
Profit
Is an Airbnb in Emporia Profitable?
Yes, when it's run well. The average Emporia Airbnb took in $11,397 in the 12 months to June 2025, and run by its owner at everyday costs, about $690 a month of that is left after running costs, so a home that costs less than that to own or rent makes money. A listing in the top quarter leaves about $1,060 a month.
These amounts come before housing costs. Where the mortgage or rent is less each month, the difference is profit; a home owned outright keeps it all after property tax, home insurance and any HOA or condo fees.
Emporia Airbnb Income, Expenses and Profit per Year
| Line | Average listing | Top-quarter listing |
|---|---|---|
| Money in | ||
| Gross bookings | $11,397 | $17,360 |
| Running costs | ||
| Airbnb's fee15.5% of bookings, Airbnb's standard host-only fee | −$1,770 | −$2,690 |
| Utilities and internetAbout 5% of bookings | −$570 | −$870 |
| Guest suppliesToiletries, coffee, paper goods: about 2% | −$230 | −$350 |
| Repairs and upkeepIncluding linens and small replacements: about 3% | −$340 | −$520 |
| Short-term rental insuranceOne policy, on top of Airbnb's free AirCover | −$110 | −$110 |
| Permit and registrationWhere one is required | −$60 | −$60 |
| Management$0 when you run it; co-hosts charge from about 10% of nightly bookings | $0 | $0 |
| Pricing and messaging toolsOptional; Airbnb's own tools are free | $0 | $0 |
| Lodging taxesAdded to the guest's bill and passed on | $0 | $0 |
| Total running costsAbout 27% of bookings | −$3,080 | −$4,600 |
| Left for housing costs, then profit | $8,317about $690 a month | $12,760about $1,060 a month |
| Housing costs | ||
| Mortgage or rent, property tax, home insurance, HOA or condo fees | Depend on the home | |
Estimate Your Own Emporia Airbnb Profit
The estimate starts from Emporia's average listing, run by its owner. Change how the listing performs, who runs it and who cleans to see what is left for the mortgage or rent.
To work out the profit on one Emporia home, with its price, its mortgage or rent and your own costs, use the Airbnb profit calculator. It starts from the comparable listings around the address.
How Emporia's Top Earners Get There
- More nights booked. The busiest quarter of Emporia listings are booked on 57% or more of their nights, against 37% for the median listing. Ten more booked nights a year at the median rate of $60 adds about $596 in bookings.
- Prices that follow demand. Ranked by price, the top quarter charge $140 a night or more, against a median of $60. That is a separate ranking from the busiest quarter, so the two marks don't multiply into one listing's takings. For the average listing, a 10% higher rate on the nights it already books adds about $1,140 a year.
- Open for the busy months. October brought the average listing about $2,650, against $1,450 in January, so a calendar that is open and full in the busy months carries the year.
What a listing keeps comes down to the figures this page measures: nightly rate, nights booked and the months it's open. A listing at the top-quarter mark takes in about $1,450 a month, against $950 for the average one.
Occupancy
What Is the Airbnb Occupancy Rate in Emporia?
Emporia listings were booked on 34% of the nights they were open over the past year, 6 percentage points below the Virginia average (40%) and 7 points below the U.S. average (41%). Occupancy swings from 25% in January to 54% in October.
Across Emporia's 18 active listings, the share of open nights booked by tier:
- Best-in-class properties (top 10%) are booked 72%+ of open nights, 35 points above the median.
- Strong performers (top 25%) fill 57% or more, roughly four nights a week.
- Typical properties (median) fill about 37% of open nights.
- Entry-level properties (bottom 25%) fill 25% or less, under two nights a week.
October was the busiest month in Emporia, January the quietest
Share of open nights booked, by month
The 12-month rate of 34% averages each listing's whole year, slow months included; each month here counts only the listings booked in it.
Nightly rates
How Much Does an Airbnb Cost per Night in Emporia?
The average nightly rate in Emporia, known as ADR (average daily rate), was $100 over the past year, about 67% below the Virginia average of $300 and about 70% below the U.S. average of $335. Rates peak in June at about $115 and bottom out in July and August at about $82.
Across Emporia's 18 active listings, nightly rates by tier:
- Best-in-class properties (top 10%) charge $200+ a night, about 3.3 times the median.
- Strong performers (top 25%) charge $140 or more, about $80 above the median.
- Typical properties (median) charge about $60 a night.
- Entry-level properties (bottom 25%) charge $46 or less, about three-quarters of the median.
June rates ran 39% above July's
Average nightly rate (ADR), by month
The 12-month ADR of $100 averages each listing's own rate across its whole year; the monthly points average listings month by month, so the two differ.
Seasonality
Best and Worst Months for Airbnb in Emporia
With only 18 active listings, the monthly pattern in Emporia is noisy, since a few long or pricey stays can lift a month; revenue peaked in October and bottomed out in January.
How Far in Advance Do Guests Book Airbnb in Emporia?
Guests book Emporia stays 26 days ahead on average (about four weeks). November stays are booked furthest out, about 56 days ahead, and March stays closest to arrival, about 15 days. A typical November booking is made in mid-September.
November stays are booked furthest ahead
Average days between booking and check-in, by month of stay
The 12-month figure of 26 days averages each listing's year as a whole; each month here averages only the listings with stays in it.
Permits
Airbnb Permits and Registration in Emporia
None of the 18 active listings in Emporia display a registration, permit or license number. That doesn't mean no rules apply: some places don't ask hosts to show a number on the listing, and listing data doesn't capture every scheme.
Registration, permit, zoning and occupancy-tax rules vary by address and change often, so confirm them with the city or county before buying or listing in Emporia.
Neighborhoods
Best Neighborhoods for Airbnb in Emporia
AirROI's area guide picks eight Emporia neighborhoods that draw short-term rental guests, led by Downtown Emporia, Lake Gaston and Greensville County. The picks reflect guest appeal, not earnings data or permit eligibility, so check local permit rules for a specific address before buying.
| Area | Who it suits | Landmarks nearby |
|---|---|---|
| Downtown Emporia | The heart of the city with shops, restaurants, and cultural attractions. Ideal for visitors wanting to explore local amenities and the vibrant community life. | Emporia City Park, Historic Downtown Emporia, Local eateries and cafes, Emporia Arts Council, Virginia's Southside Heritage |
| Lake Gaston | A popular recreation area with water sports and outdoor activities. Perfect for families and groups seeking relaxation and adventure by the water. | Lake Gaston, Fishing and boating, Hiking trails around the lake, Public beaches, Watson's Mill |
| Greensville County | An area rich in history and nature, attracting guests interested in exploring the natural beauty and historical landmarks of Virginia. | Greensville County Historical Society, Lake Gaston State Park, Scenic hiking trails, Cultural heritage sites |
| Nearby Roanoke Rapids | A neighboring town that offers additional dining and shopping options, as well as access to community events and activities. | Roanoke Rapids Theatre, Lakeside Park, Roanoke River trails, Shopping at local malls, Local dining options |
| Emporia Community Events | Hosting events and festivals throughout the year makes Emporia a lively destination for guests looking to immerse themselves in local culture. | Virginia Crappie Festival, Emporia Fall Festival, Music and arts events, Local farmers' markets, Community gatherings |
| Back Roads Virginia | Ideal for guests seeking a rural experience and exploring the beautiful countryside surrounding Emporia, including hidden gems and local farms. | Wine and cider tours, Farmers' markets, Scenic byways, Outdoor picnicking spots, Biking and hiking trails |
| Historic Homes District | Showcasing beautiful historic architecture, this area attracts visitors interested in history and photography. | Historic homes and buildings tour, Local museums, Photography opportunities, Arts and craft shops, Community history events |
| Local Restaurants and Cafes | Emporia is known for its heartfelt local dining experiences that showcase Southern cuisine, attracting food lovers. | Local barbecue joints, Southern comfort food, Family-run diners, Cafes with local treats, Food festivals |
Area descriptions are AI-assisted from public sources and are not checked against zoning.
Nearby markets
Emporia vs. Nearby Airbnb Markets
Of the eight nearby markets in the table, all within 71 km, Henrico (34 km away, 81 listings) earned the most per listing, about 4.6 times as much as Emporia. Hopewell was the busiest, booked on 45% of nights against 34% in Emporia.
| Market | Listings | Avg. annual revenue | Avg. nightly rate | Occupancy |
|---|---|---|---|---|
| Henrico 34 km | 81 | $52,153 | $526 | 36% |
| Littleton 40 km | 151 | $50,316 | $522 | 34% |
| Macon 48 km | 46 | $45,922 | $544 | 31% |
| Bracey 50 km | 55 | $45,850 | $498 | 34% |
| Petersburg 61 km | 88 | $16,026 | $166 | 39% |
| Boydton 61 km | 31 | $36,940 | $410 | 32% |
| Ahoskie 64 km | 35 | $20,424 | $222 | 34% |
| Hopewell 71 km | 41 | $18,537 | $183 | 45% |
Other Airbnb Markets in Virginia
- Virginia Beach Airbnb data 1,388 listings
- Williamsburg Airbnb data 1,187 listings
- Richmond Airbnb data 1,044 listings
- Arlington Airbnb data 993 listings
- Norfolk Airbnb data 823 listings
- Alexandria Airbnb data 694 listings
- Charlottesville Airbnb data 688 listings
- Lynchburg Airbnb data 526 listings
See all 220 Virginia Airbnb markets
Markets Similar to Emporia
Markets elsewhere in the United States with a similar nightly rate and occupancy to Emporia:
- Hillside Airbnb data NJ · $106/night · 32.9%
- Jurupa Valley Airbnb data CA · $115/night · 34.0%
FAQ
Emporia Airbnb FAQ
How much do Airbnb hosts make in Emporia?
An active Emporia Airbnb grossed $11,397 on average in the 12 months to June 2025, according to AirROI's tracking of 18 active listings. That is before cleaning, management, taxes and financing. Busier, better-run listings do far better: the top quarter took in $2,760 or more in a typical month.
How much can I make on Airbnb in Emporia?
It depends most on the home's size, location and how it's run. The middle half of Emporia listings earn between $1,010 and $2,760 in a typical month, and the top tenth $4,140 or more. For one home, enter its address and bedroom count in the Airbnb income calculator: it compares the home with similar listings nearby.
What is the average Airbnb occupancy rate in Emporia?
Listings in Emporia were booked on 34% of available nights over the past year. That compares with 40% for the Virginia average. October was the busiest month.
How much does an Airbnb cost per night in Emporia?
The average booked night in Emporia cost $100 before fees. Half of listings charge between $46 and $140, so bedroom count and location move the price more than the average suggests.
Do you need a permit for an Airbnb in Emporia?
None of the active Emporia listings display a registration, permit or license number. That doesn't mean no rules apply, so confirm registration, permit and occupancy-tax rules with the city or county before buying.
Is Airbnb profitable in Emporia?
Yes, when it's run well. The average Emporia Airbnb grossed $11,397 in the 12 months to June 2025, 66% below the Virginia average of $33,560, though with only 18 active listings a single property can move that figure. Run by its owner, with everyday costs for Airbnb's fee, utilities, supplies, upkeep and insurance, $8,317 a year (about $690 a month) is left before the mortgage or rent. A home that costs less than that to own or rent makes a profit, and a listing at the top-quarter mark leaves about $1,060 a month. Check a specific home in the Airbnb estimator.
When is Airbnb peak season in Emporia?
October paid best over the past year, at $2,650 per active listing, and January paid least. The month-by-month table above shows how rates and bookings each move.
How far in advance do guests book Airbnbs in Emporia?
Emporia stays were booked 26 days (about four weeks) before arrival on average over the past year, so most of a month is booked well before it starts.
What are the best neighborhoods for Airbnb in Emporia?
Downtown Emporia, Lake Gaston and Greensville County draw the most short-term rental interest in Emporia. The neighborhood guide explains what brings guests to each.
How many Airbnbs are there in Emporia?
AirROI counted 18 active Airbnb listings in Emporia as of June 2025. The closest tracked market is Henrico, 34 km away.
Method
About This Data
Figures on this page cover 18 active Airbnb listings in Emporia from July 2024 to June 2025 (trailing twelve months). AirROI refreshes them monthly from listing-level booking and calendar data covering 20+ million properties worldwide. Money figures are in U.S. dollars. Annual revenue averages every listing active during the period, including those listed for only part of it; monthly figures average the listings active in each month; the tier lists show the spread. Neighborhood descriptions are AI-assisted. See the methodology for definitions.
Need this programmatically? The same metrics are available through the AirROI Airbnb Data API and bulk downloads in the data portal.