Airbnb market data · 202612 months to May 2026
Oakton, VA Airbnb Market Data: Revenue, Occupancy & Trends
The average Airbnb in Oakton brought in $28,489 over the 12 months through May 2026, across just 21 active listings, so a single property can move that figure.
AirROI's latest figures for Oakton run through May 2026.
The short answer
Oakton Airbnb Market at a Glance
Listings averaged $310 a night and were booked on 47% of available nights.
Timing matters: in July, the best month, the average listing earned about twice as much as in September, the slowest. With only 21 active listings, a few bookings can reorder the months.
With 21 active listings, Oakton is the 178th-largest of 220 Virginia markets AirROI tracks.
Browse the live Oakton Airbnb market See Every Oakton ListingRevenue
How Much Do Airbnb Hosts Make in Oakton?
Gross bookings per Oakton listing averaged $28,489 over the 12 months to May 2026 (Virginia average: $33,560), before cleaning, platform and management costs and taxes.
The average Oakton listing brought in $4,730 in July, its best month, and $2,380 in September, its slowest. The three strongest months bring in 31% of a full year's revenue, where an even calendar would give any three months 25%.
Across Oakton's 21 active listings, monthly revenue by tier:
- Best-in-class properties (top 10%) earn $8,380+ a month, about 3.3 times the typical property.
- Strong performers (top 25%) earn $4,350 or more, roughly $1,800 a month above the median.
- Typical properties (median) earn about $2,540 a month.
- Entry-level properties (bottom 25%) earn $1,210 or less, about half of the median.
These are monthly figures for listings active in each month. The annual average above also counts listings that operated for only part of the year, so it runs below twelve times these figures.
July earned about twice what September did
Average revenue per active listing, by month
Oakton Airbnb Data by Month
Latest 12 months in the May 2026 data.
July led on revenue and bookings; nightly rates peaked in May.
| Month | Avg. Revenue | Occupancy | Avg. Nightly Rate | RevPAR | Booking Lead Time | Avg. Length of Stay |
|---|---|---|---|---|---|---|
| Jun 2025 | $4,594 | 55.5% | $247 | $153 | 35 days | 12.4 nights |
| Jul 2025 | $4,728 | 63.3% | $244 | $153 | 27 days | 7.7 nights |
| Aug 2025 | $3,065 | 53.3% | $234 | $99 | 26 days | 7.2 nights |
| Sep 2025 | $2,379 | 40.2% | $234 | $79 | 30 days | 9.4 nights |
| Oct 2025 | $4,150 | 54.0% | $241 | $134 | 22 days | 6.6 nights |
| Nov 2025 | $3,753 | 47.4% | $241 | $125 | 26 days | 13.3 nights |
| Dec 2025 | $3,301 | 46.5% | $240 | $106 | 52 days | 4.1 nights |
| Jan 2026 | $3,695 | 51.6% | $293 | $119 | 25 days | 19.6 nights |
| Feb 2026 | $3,759 | 36.5% | $291 | $134 | 4 days | 5.3 nights |
| Mar 2026 | $4,412 | 51.9% | $310 | $142 | 15 days | 10.5 nights |
| Apr 2026 | $3,551 | 47.4% | $318 | $118 | 9 days | 5.8 nights |
| May 2026 | $3,343 | 45.2% | $334 | $108 | 38 days | 7 nights |
Averages per active listing in each month. Highlighted: the highest-revenue month. RevPAR is the month's revenue spread over its nights, booked or not. Booking lead time is the days between booking and check-in, and length of stay the nights per booking, for stays in that month.
The typical Oakton listing earns about $2,540 a month, but one property can land well above or below that. The Airbnb profit calculator gives a range for a specific address, built from the comparable listings around it.
Profit
Is an Airbnb in Oakton Profitable?
Yes, when it's run well. The average Oakton Airbnb took in $28,489 in the 12 months to May 2026, and run by its owner at everyday costs, about $1,690 a month of that is left after running costs, so a home that costs less than that to own or rent makes money. A listing in the top quarter leaves about $2,930 a month.
Cleaning it yourself keeps the $2,170 a year guests pay in cleaning fees, for about $1,880 a month. Handing the listing to a co-host at about 10% of nightly bookings still leaves about $1,480 a month.
These amounts come before housing costs. Where the mortgage or rent is less each month, the difference is profit; a home owned outright keeps it all after property tax, home insurance and any HOA or condo fees.
Oakton Airbnb Income, Expenses and Profit per Year
| Line | Average listing | Top-quarter listing |
|---|---|---|
| Money in | ||
| Nightly bookings | $26,319 | $45,070 |
| Cleaning fees guests pay8% of Oakton bookings | $2,170 | $3,710 |
| Gross bookings | $28,489 | $48,780 |
| Running costs | ||
| Airbnb's feeAbout 10%: 15.5% for the 52% of Oakton listings on Simplified Pricing, 3% for the rest | −$2,720 | −$4,660 |
| Cleaning and laundryPaid for by the cleaning fee; $0 if you clean yourself | −$2,170 | −$3,710 |
| Utilities and internetAbout 5% of bookings | −$1,420 | −$2,440 |
| Guest suppliesToiletries, coffee, paper goods: about 2% | −$570 | −$980 |
| Repairs and upkeepIncluding linens and small replacements: about 3% | −$850 | −$1,460 |
| Short-term rental insuranceOne policy, on top of Airbnb's free AirCover | −$280 | −$280 |
| Permit and registrationWhere one is required | −$140 | −$140 |
| Management$0 when you run it; co-hosts charge from about 10% of nightly bookings | $0 | $0 |
| Pricing and messaging toolsOptional; Airbnb's own tools are free | $0 | $0 |
| Lodging taxesAdded to the guest's bill and passed on | $0 | $0 |
| Total running costsAbout 21% of bookings, plus cleaning paid for by the cleaning fee | −$8,150 | −$13,670 |
| Left for housing costs, then profit | $20,339about $1,690 a month | $35,110about $2,930 a month |
| Housing costs | ||
| Mortgage or rent, property tax, home insurance, HOA or condo fees | Depend on the home | |
Estimate Your Own Oakton Airbnb Profit
The estimate starts from Oakton's average listing, run by its owner. Change how the listing performs, who runs it and who cleans to see what is left for the mortgage or rent.
To work out the profit on one Oakton home, with its price, its mortgage or rent and your own costs, use the Airbnb income calculator. It starts from the comparable listings around the address.
How Oakton's Top Earners Get There
- More nights booked. The busiest quarter of Oakton listings are booked on 71% or more of their nights, against 49% for the median listing. Ten more booked nights a year at the median rate of $130 adds about $1,320 in bookings.
- Prices that follow demand. Ranked by price, the top quarter charge $310 a night or more, against a median of $130. That is a separate ranking from the busiest quarter, so the two marks don't multiply into one listing's takings. For the average listing, a 10% higher rate on the nights it already books adds about $2,630 a year.
- Open for the busy months. July brought the average listing about $4,730, against $2,380 in September, so a calendar that is open and full in the busy months carries the year.
- Reviews that stand out. Oakton listings average 4.83 stars, and 38% carry Airbnb's Guest Favorite badge, which guests can filter for.
What a listing keeps comes down to the figures this page measures: nightly rate, nights booked and the months it's open. A listing at the top-quarter mark takes in about $4,070 a month, against $2,370 for the average one.
Occupancy
What Is the Airbnb Occupancy Rate in Oakton?
Oakton listings were booked on 47% of the nights they were open over the past year, 7 percentage points above the Virginia average (40%) and 6 points above the U.S. average (41%). Occupancy swings from 37% in February to 63% in July.
Across Oakton's 21 active listings, the share of open nights booked by tier:
- Best-in-class properties (top 10%) are booked 86%+ of open nights, 37 points above the median.
- Strong performers (top 25%) fill 71% or more, roughly five nights a week.
- Typical properties (median) fill about 49% of open nights.
- Entry-level properties (bottom 25%) fill 26% or less, under two nights a week.
July was the busiest month in Oakton, February the quietest
Share of open nights booked, by month
The 12-month rate of 47% averages each listing's whole year, slow months included; each month here counts only the listings booked in it.
Nightly rates
How Much Does an Airbnb Cost per Night in Oakton?
The average nightly rate in Oakton, known as ADR (average daily rate), was $310 over the past year, about the same as the Virginia average ($300) and about 7% below the U.S. average of $335. Rates peak in May at about $335 and bottom out in August and September at about $235.
Across Oakton's 21 active listings, nightly rates by tier:
- Best-in-class properties (top 10%) charge $635+ a night, about 4.8 times the median.
- Strong performers (top 25%) charge $310 or more, about $180 above the median.
- Typical properties (median) charge about $130 a night.
- Entry-level properties (bottom 25%) charge $58 or less, about 44% of the median.
May rates ran 43% above August's
Average nightly rate (ADR), by month
The 12-month ADR of $310 averages each listing's own rate across its whole year; the monthly points average listings month by month, so the two differ.
What Is the RevPAR for Airbnb in Oakton?
RevPAR, or revenue per available night, divides a listing's income by every night it was open to book, so it rises with both price and bookings. In Oakton it averaged $120 over the past year, from about $79 in September to about $153 in June.
Across Oakton's 21 active listings, RevPAR by tier:
- Best-in-class properties (top 10%) earn $239+ per open night, about 3.3 times the median.
- Strong performers (top 25%) earn $207 or more, about $140 a night above the median.
- Typical properties (median) earn about $72 per open night.
- Entry-level properties (bottom 25%) earn $45 or less, about 62% of the median.
June RevPAR was about twice September's
Revenue per open night (RevPAR), by month
Seasonality
Best and Worst Months for Airbnb in Oakton
With only 21 active listings, the monthly pattern in Oakton is noisy, since a few long or pricey stays can lift a month; revenue peaked in July and bottomed out in September.
How Far in Advance Do Guests Book Airbnb in Oakton?
Guests book Oakton stays 26 days ahead on average (about four weeks). December stays are booked furthest out, about 52 days ahead, and February stays closest to arrival, about 4 days. A typical December booking is made in late October.
December stays are booked furthest ahead
Average days between booking and check-in, by month of stay
Permits
Airbnb Permits and Registration in Oakton
None of the 21 active listings in Oakton display a registration, permit or license number. That doesn't mean no rules apply: some places don't ask hosts to show a number on the listing, and listing data doesn't capture every scheme.
Registration, permit, zoning and occupancy-tax rules vary by address and change often, so confirm them with the city or county before buying or listing in Oakton.
Neighborhoods
Best Neighborhoods for Airbnb in Oakton
AirROI's area guide picks seven Oakton neighborhoods that draw short-term rental guests, led by Oakton Town Center, Mason District and Fairfax Circle. The picks reflect guest appeal, not earnings data or permit eligibility, so check local permit rules for a specific address before buying.
| Area | Who it suits | Landmarks nearby |
|---|---|---|
| Oakton Town Center | The heart of Oakton, featuring community shops and eateries. It attracts visitors looking for a suburban experience close to urban amenities. | Oakton Library, Oakton Community Park, Local Cafes, Restaurants, Shops |
| Mason District | Near George Mason University, this area is popular for its proximity to campus events and activities, appealing to students and visitors alike. | George Mason University, Eagle Bank Arena, Local Dining, Parks and Recreation, Shenandoah National Park |
| Fairfax Circle | Conveniently located near major highways, this area is great for travelers looking to explore nearby attractions while enjoying a quiet neighborhood. | Fairfax Town Center, Restaurants, Parks, Shopping, Vienna Metro Station |
| Nottoway Park | A beautiful park area that attracts families and outdoor enthusiasts, making it ideal for hosting guests looking for recreational activities. | Nottoway Park, Bike Trails, Picnic Areas, Community Events, Outdoor Activities |
| Oakton High School District | This residential area is appealing for families visiting students or partaking in local schools' events, making it a cozy lodging option. | Oakton High School, Local Events, Community Parks, Family-friendly Facilities |
| Waples Mill | A close-knit community that offers tranquility and easy access to amenities and transportation, attracting visitors who desire a peaceful stay. | Waples Mill Park, Nearby Shopping Areas, Easy Access to Public Transport |
| Mosby Woods | A residential area known for its spacious homes and family-friendly atmosphere, appealing to those looking for longer-term stays in a serene environment. | Local Parks, Community Events, Family-friendly Activities |
Area descriptions are AI-assisted from public sources and are not checked against zoning.
Nearby markets
Oakton vs. Nearby Airbnb Markets
Of the eight nearby markets in the table, all within 11 km, McLean (11 km away, 34 listings) earned the most per listing, about twice as much as Oakton.
| Market | Listings | Avg. annual revenue | Avg. nightly rate | Occupancy |
|---|---|---|---|---|
| Fairfax 4 km | 71 | $18,079 | $214 | 40% |
| Vienna 5 km | 41 | $21,566 | $159 | 44% |
| Tysons 8 km | 58 | $34,567 | $236 | 49% |
| Annandale 9 km | 69 | $23,527 | $181 | 49% |
| West Falls Church 9 km | 41 | $15,603 | $154 | 43% |
| Reston 10 km | 166 | $18,550 | $272 | 31% |
| Falls Church 10 km | 82 | $26,235 | $238 | 44% |
| McLean 11 km | 34 | $55,634 | $449 | 46% |
Other Airbnb Markets in Virginia
- Virginia Beach Airbnb data 1,388 listings
- Williamsburg Airbnb data 1,187 listings
- Richmond Airbnb data 1,044 listings
- Arlington Airbnb data 993 listings
- Norfolk Airbnb data 823 listings
- Alexandria Airbnb data 694 listings
- Charlottesville Airbnb data 688 listings
- Lynchburg Airbnb data 526 listings
See all 220 Virginia Airbnb markets
Markets Similar to Oakton
Markets elsewhere in the United States with a similar nightly rate and occupancy to Oakton:
- Indian Harbour Beach Airbnb data FL · $311/night · 46.6%
- Edmonds Airbnb data WA · $315/night · 46.7%
- Deerfield Beach Airbnb data FL · $314/night · 46.5%
- Big Pine Key Airbnb data FL · $319/night · 46.7%
- Big Park Airbnb data AZ · $311/night · 47.4%
- West Palm Beach Airbnb data FL · $320/night · 46.6%
FAQ
Oakton Airbnb FAQ
How much do Airbnb hosts make in Oakton?
An active Oakton Airbnb grossed $28,489 on average in the 12 months to May 2026, according to AirROI's tracking of 21 active listings. That is before cleaning, management, taxes and financing. Busier, better-run listings do far better: the top quarter took in $4,350 or more in a typical month.
How much can I make on Airbnb in Oakton?
It depends most on the home's size, location and how it's run. The middle half of Oakton listings earn between $1,210 and $4,350 in a typical month, and the top tenth $8,380 or more. For one home, enter its address and bedroom count in the Airbnb calculator: it compares the home with similar listings nearby.
What is the average Airbnb occupancy rate in Oakton?
Listings in Oakton were booked on 47% of available nights over the past year. That compares with 40% for the Virginia average. July was the busiest month.
How much does an Airbnb cost per night in Oakton?
The average booked night in Oakton cost $310 before fees. Half of listings charge between $58 and $310, so bedroom count and location move the price more than the average suggests.
Do you need a permit for an Airbnb in Oakton?
None of the active Oakton listings display a registration, permit or license number. That doesn't mean no rules apply, so confirm registration, permit and occupancy-tax rules with the city or county before buying.
Is Airbnb profitable in Oakton?
Yes, when it's run well. The average Oakton Airbnb grossed $28,489 in the 12 months to May 2026, 15% below the Virginia average of $33,560, though with only 21 active listings a single property can move that figure. Run by its owner, with the cleaning fee covering the cleaner and everyday costs for Airbnb's fee, utilities, supplies, upkeep and insurance, $20,339 a year (about $1,690 a month) is left before the mortgage or rent. A home that costs less than that to own or rent makes a profit, and a listing at the top-quarter mark leaves about $2,930 a month. Check a specific home in the Airbnb estimator.
When is Airbnb peak season in Oakton?
July paid best over the past year, at $4,730 per active listing, and September paid least. The month-by-month table above shows how rates and bookings each move.
What is the Airbnb RevPAR in Oakton?
Each night a Oakton listing was open to book earned $120 on average over the past year, booked or not. That figure, revenue per available night (RevPAR), folds price and occupancy into one number; the top 10% of listings made $239 or more.
How far in advance do guests book Airbnbs in Oakton?
Oakton stays were booked 26 days (about four weeks) before arrival on average over the past year, so most of a month is booked well before it starts.
How long do guests stay at Airbnbs in Oakton?
The average Oakton Airbnb stay lasted 10.3 nights over the past year. A listing took 15 reservations over the year on average.
How are Airbnbs in Oakton rated?
Guests rate Oakton Airbnbs 4.83 out of 5 on average. Guests score check-in highest and value lowest.
What are the best neighborhoods for Airbnb in Oakton?
Oakton Town Center, Mason District and Fairfax Circle draw the most short-term rental interest in Oakton. The neighborhood guide explains what brings guests to each.
How many Airbnbs are there in Oakton?
AirROI counted 21 active Airbnb listings in Oakton as of May 2026. The closest tracked market is Fairfax, 4 km away.
How much are Airbnb cleaning fees in Oakton?
In Oakton, about nine in ten listings add a cleaning fee. The median fee is $100; a handful of extreme values pull the simple average far above that, so the median is the better guide.
Method
About This Data
Figures on this page cover 21 active Airbnb listings in Oakton from June 2025 to May 2026 (trailing twelve months). AirROI refreshes them monthly from listing-level booking and calendar data covering 20+ million properties worldwide. Money figures are in U.S. dollars. Annual revenue averages every listing active during the period, including those listed for only part of it; monthly figures average the listings active in each month; the tier lists show the spread. Neighborhood descriptions are AI-assisted. See the methodology for definitions.
Need this programmatically? The same metrics are available through the AirROI Airbnb Data API and bulk downloads in the data portal.