Stay in a Castle in "Little Norway's" Quiet Countr Entire home · 8 bedrooms Rated 4.93 - Revenue
- $299,384
- Occupancy
- 79.1%
- Daily rate
- $1,037
Airbnb market data · 202612 months to September 2026
The average Airbnb in Poulsbo brought in $39,986 over the 12 months through September 2026, about 11% more than the Washington State average of $36,079.
The short answer
Bookings in Poulsbo run ahead of the Washington State average, at prices about 6% lower. Listings averaged $267 a night and were booked on 46% of available nights, against $285 and 43% for the Washington State average.
Timing matters: in July, usually the best month, the average listing earns about 2.7 times as much as in February, usually the slowest.
With 98 active listings, Poulsbo is the 72nd-largest of 232 Washington State markets AirROI tracks. From a year earlier, average revenue rose 27% while the number of active listings grew 4%.
Browse the live Poulsbo Airbnb market See Every Poulsbo ListingRevenue
Gross bookings per Poulsbo listing averaged $39,986 over the 12 months to September 2026 (Washington State average: $36,079), before cleaning, platform and management costs and taxes.
In a typical year, the average Poulsbo listing brings in $7,010 in July, its best month, and $2,620 in February, its slowest. January runs within 5% of February, so either can be the slowest in a given year. The three strongest months bring in 39% of a full year's revenue, where an even calendar would give any three months 25%.
In a typical month, a top-quarter listing earns at least 3.6 times as much as a bottom-quarter one.
These are monthly figures for listings active in each month. The annual average above also counts listings that operated for only part of the year, so it runs below twelve times these figures.
July earns about 2.7 times what February does
Average revenue per active listing, by month, September 2024 to August 2026
Each point is one month as recorded, averaged over the listings active in it. The best and slowest months in the text average each calendar month over the past two years, so they can differ from the highest and lowest points here.
Latest 12 months in the September 2026 data. September's figures are still coming in, so the rows run to August.
July 2026 led on revenue and nightly rate; bookings peaked in August 2026.
| Month | Avg. Revenue | Occupancy | Avg. Nightly Rate | RevPAR | Booking Lead Time | Avg. Length of Stay |
|---|---|---|---|---|---|---|
| Sep 2025 | $4,444 | 57.9% | $264 | $148 | 61 days | 4.4 nights |
| Oct 2025 | $3,790 | 53.7% | $254 | $122 | 64 days | 3.8 nights |
| Nov 2025 | $3,978 | 53.5% | $247 | $133 | 57 days | 6 nights |
| Dec 2025 | $4,029 | 45.4% | $247 | $130 | 45 days | 5 nights |
| Jan 2026 | $3,376 | 45.2% | $238 | $109 | 41 days | 6.9 nights |
| Feb 2026 | $3,131 | 45.0% | $237 | $112 | 35 days | 5 nights |
| Mar 2026 | $3,206 | 38.5% | $240 | $103 | 44 days | 4.4 nights |
| Apr 2026 | $3,526 | 45.6% | $246 | $118 | 41 days | 5.8 nights |
| May 2026 | $4,484 | 47.2% | $258 | $145 | 61 days | 4.8 nights |
| Jun 2026 | $7,032 | 59.8% | $317 | $234 | 76 days | 5.2 nights |
| Jul 2026 | $8,367 | 61.7% | $320 | $270 | 94 days | 4.1 nights |
| Aug 2026 | $7,452 | 63.5% | $301 | $240 | 85 days | 4 nights |
Averages per active listing in each month. Highlighted: the highest-revenue month of the 12. RevPAR is the month's revenue spread over its nights, booked or not. Booking lead time is the days between booking and check-in, and length of stay the nights per booking, for stays in that month.
The typical Poulsbo listing earns about $3,070 a month, but one property can land well above or below that. The Airbnb profit calculator gives a range for a specific address, built from the comparable listings around it.
Profit
Yes, when it's run well. The average Poulsbo Airbnb took in $39,986 in the 12 months to September 2026, and run by its owner at everyday costs, about $2,110 a month of that is left after running costs, so a home that costs less than that to own or rent makes money. A listing in the top quarter leaves about $3,980 a month.
Cleaning it yourself keeps the $4,280 a year guests pay in cleaning fees, for about $2,460 a month. Handing the listing to a co-host at about 10% of nightly bookings still leaves about $1,810 a month.
These amounts come before housing costs. Where the mortgage or rent is less each month, the difference is profit; a home owned outright keeps it all after property tax, home insurance and any HOA or condo fees.
| Line | Average listing | Top-quarter listing |
|---|---|---|
| Money in | ||
| Nightly bookings | $35,706 | $66,830 |
| Cleaning fees guests pay11% of Poulsbo bookings | $4,280 | $8,020 |
| Gross bookings | $39,986 | $74,850 |
| Running costs | ||
| Airbnb's feeAbout 15%: 15.5% for the 93% of Poulsbo listings on Simplified Pricing, 3% for the rest | −$5,840 | −$10,930 |
| Cleaning and laundryPaid for by the cleaning fee; $0 if you clean yourself | −$4,280 | −$8,020 |
| Utilities and internetAbout 5% of bookings | −$2,000 | −$3,740 |
| Guest suppliesToiletries, coffee, paper goods: about 2% | −$800 | −$1,500 |
| Repairs and upkeepIncluding linens and small replacements: about 3% | −$1,200 | −$2,250 |
| Short-term rental insuranceOne policy, on top of Airbnb's free AirCover | −$400 | −$400 |
| Permit and registrationWhere one is required | −$200 | −$200 |
| Management$0 when you run it; co-hosts charge from about 10% of nightly bookings | $0 | $0 |
| Pricing and messaging toolsOptional; Airbnb's own tools are free | $0 | $0 |
| Lodging taxesAdded to the guest's bill and passed on | $0 | $0 |
| Total running costsAbout 26% of bookings, plus cleaning paid for by the cleaning fee | −$14,720 | −$27,040 |
| Left for housing costs, then profit | $25,266about $2,110 a month | $47,810about $3,980 a month |
| Housing costs | ||
| Mortgage or rent, property tax, home insurance, HOA or condo fees | Depend on the home | |
The estimate starts from Poulsbo's average listing, run by its owner. Change how the listing performs, who runs it and who cleans to see what is left for the mortgage or rent.
To work out the profit on one Poulsbo home, with its price, its mortgage or rent and your own costs, use the Airbnb income calculator. It starts from the comparable listings around the address.
What a listing keeps comes down to the figures this page measures: nightly rate, nights booked and the months it's open. A listing at the top-quarter mark takes in about $6,240 a month, against $3,330 for the average one.
Occupancy
Poulsbo listings were booked on 46% of the nights they were open over the past year, 3 percentage points above the Washington State average (43%) and 5 points above the U.S. average (41%). In a typical year, occupancy climbs to 62% in July and falls to 38% in January.
The busiest tenth of listings are booked about 2.9 times as often as the bottom quarter.
July is usually the busiest month in Poulsbo, January the quietest
Share of open nights booked, by month, September 2024 to August 2026
The 12-month rate of 46% averages each listing's whole year, slow months included; each month here counts only the listings booked in it.
Nightly rates
The average nightly rate in Poulsbo, known as ADR (average daily rate), was $267 over the past year, about 6% below the Washington State average of $285 and about 17% below the U.S. average of $320. In a typical year, rates peak in July at about $300 and bottom out in February and November at about $230.
Prices span a wide range: the top 10% charge about 4.4 times the rate of the bottom quarter.
July rates run 29% above February's
Average nightly rate (ADR), by month, September 2024 to August 2026
The 12-month ADR of $267 averages each listing's own rate across its whole year; the monthly points average listings month by month, so the two differ.
RevPAR, or revenue per available night, divides a listing's income by every night it was open to book, so it rises with both price and bookings. In Poulsbo it averaged $142 over the past year, from about $88 in a typical January to about $226 in a typical July.
A small group of listings earns several times more per open night than the rest.
July RevPAR is about 2.6 times January's
Revenue per open night (RevPAR), by month, September 2024 to August 2026
The 12-month RevPAR of $142 averages each listing's whole year, slow months included; each month here counts only the listings booked in it.
Seasonality
Poulsbo has one high season, June through August, which makes it a highly seasonal market. Business is slowest from October to April. A listing earns about 2.1 times as much a month in June through August as in December through February.
Average revenue by month in Poulsbo
Average revenue per active listing, each calendar month averaged over the past two years
| Month | Season | Revenue per listing |
|---|---|---|
| January | Low season | $2,730 |
| February | Low season | $2,620 |
| March | Low season | $2,840 |
| April | Low season | $3,050 |
| May | Shoulder season | $3,970 |
| June | High season | $5,650 |
| July | High season | $7,010 |
| August | High season | $6,110 |
| September | Shoulder season | $4,300 |
| October | Low season | $3,440 |
| November | Low season | $3,410 |
| December | Low season | $3,540 |
| Season | Revenue per month | Occupancy | Nightly rate |
|---|---|---|---|
| High seasonJune–August | $6,260 | 60% | $293 |
| Shoulder seasonMay, September | $4,140 | 51% | $249 |
| Low seasonOctober–April | $3,090 | 45% | $234 |
Guests book Poulsbo stays 59 days ahead on average (about eight weeks). July stays are booked furthest out, about 85 days ahead, and February stays closest to arrival, about 32 days. A typical July booking is made in late April.
July stays are booked furthest ahead
Average days between booking and check-in, by month of stay, September 2024 to August 2026
The 12-month figure of 59 days averages each listing's year as a whole; each month here averages only the listings with stays in it.
Permits
None of the 98 active listings in Poulsbo display a registration, permit or license number. That doesn't mean no rules apply: some places don't ask hosts to show a number on the listing, and listing data doesn't capture every scheme.
Registration, permit, zoning and occupancy-tax rules vary by address and change often, so confirm them with the city or county before buying or listing in Poulsbo.
Neighborhoods
AirROI's area guide picks seven Poulsbo neighborhoods that draw short-term rental guests, led by Downtown Poulsbo, Poulsbo's Waterfront and Norwegian Town. The picks reflect guest appeal, not earnings data or permit eligibility, so check local permit rules for a specific address before buying.
| Area | Who it suits | Landmarks nearby |
|---|---|---|
| Downtown Poulsbo | Charming waterfront area with shops, restaurants, and historic sites. A popular spot for tourists and locals alike, ideal for those seeking a quaint yet vibrant atmosphere. | Poulsbo Marina, Kitsap Memorial State Park, Muriel Iverson Williams Waterfront Park, Historic Downtown Poulsbo, Bainbridge Island Ferry |
| Poulsbo's Waterfront | Stunning views and access to the waterfront activities. Attracts visitors looking for relaxation and scenic beauty along the waterfront. | Waterfront Park, Biodiversity Park, Local parks and beaches, Restaurants overlooking the water |
| Norwegian Town | Rich in Scandinavian heritage, it offers a unique cultural experience with charming shops and festivals. Ideal for guests interested in local culture and history. | Norwegian Constitution Day, Riegelsville Bridge, Local artisan shops, Festivals and community events |
| Kitsap Lake | A serene environment perfect for outdoor activities like kayaking and paddleboarding. Great for families and nature lovers looking for waterfront accommodations. | Kitsap Lake Park, Water sports activities, Scenic trails and parks |
| Hansville | Quiet and peaceful, this area provides a retreat for those looking to escape the city and enjoy nature. Attracts guests seeking tranquility and scenic views. | Point No Point Lighthouse, Local beaches, Hiking trails, Nature reserves |
| North Kitsap Heritage Park | A beautiful natural park offering hiking and outdoor adventures. Perfect for guests who enjoy nature and the outdoors. | Hiking trails, Picnic areas, Wildlife watching, Scenic vistas |
| Poulsbo Village | A shopping and dining destination that attracts both locals and visitors. Ideal for guests who want convenience and variety during their stay. | Shopping centers, Restaurants, Entertainment options, Farmers markets |
Area descriptions are AI-assisted from public sources and are not checked against zoning.
Listings
Entire homes make up 80% of listings in Poulsbo, alongside 10 private-room listings (10%). Houses are the most common property type at 49%, about three times the share of hotels, guesthouses and B&Bs (16%).
Mostly entire homes, with a private-room segment
Poulsbo Airbnb listings by room type
| Room type | Share of listings | Listings |
|---|---|---|
| Entire home | 79.6% | 78 |
| Private room | 10.2% | 10 |
| Hotel room | 10.2% | 10 |
Listings by property type
Poulsbo Airbnb listings by property type
| Property type | Share of listings | Listings |
|---|---|---|
| House | 49.0% | 48 |
| Hotel/Boutique | 16.3% | 16 |
| Apartment/Condo | 14.3% | 14 |
| Cabin/Outdoor | 11.2% | 11 |
| Others | 9.2% | 9 |
One-bedroom homes are the most common size in Poulsbo (29% of entire homes), and 45% have three or more bedrooms. Shares are of the 77 entire homes that give a bedroom count; rented rooms are left out.
Poulsbo entire homes by number of bedrooms
Entire homes with each number of bedrooms, of those with a bedroom count on file
| Bedrooms | Share of entire homes with a bedroom count | Entire homes |
|---|---|---|
| Studio | 7.8% | 6 |
| 1 bedroom | 28.6% | 22 |
| 2 bedrooms | 18.2% | 14 |
| 3 bedrooms | 20.8% | 16 |
| 4 bedrooms | 19.5% | 15 |
| 5+ bedrooms | 5.2% | 4 |
A typical one-bedroom home in Poulsbo earned $17,700 over the past year, against $85,800 for a four-bedroom home.
| Home size | Listings | Typical annual revenue (median) | Average annual revenue | Avg. nightly rate | Occupancy |
|---|---|---|---|---|---|
| 1 bedroom | 22 | $17,700 | $20,600 | $139 | 46% |
| 2 bedrooms | 14 | $20,500 | $25,500 | $218 | 44% |
| 3 bedrooms | 16 | $42,700 | $47,300 | $325 | 49% |
| 4 bedrooms | 15 | $85,800 | $85,000 | $572 | 49% |
The most common capacity in Poulsbo is eight or more guests (27% of listings), and 40% of listings sleep six or more. Shares are of the 89 listings with a guest capacity on file (91% of the market).
Poulsbo listings by guest capacity
Share of listings by the number of guests they sleep, of those with a capacity on file
| Guest capacity | Share of listings with a capacity on file | Listings |
|---|---|---|
| 1 guest | 2.2% | 2 |
| 2 guests | 22.5% | 20 |
| 3 guests | 4.5% | 4 |
| 4 guests | 25.8% | 23 |
| 5 guests | 4.5% | 4 |
| 6 guests | 13.5% | 12 |
| 8+ guests | 27.0% | 24 |
Poulsbo hosts set up an average of 3.4 beds per listing. Only 37% of listings show their exact location on the listing map; the rest show an approximate area.
Fireplaces are common in Poulsbo: 51% of listings have one, and 43% have a fire pit.
Share of Poulsbo listings with each common amenity
Guests
Poulsbo draws mostly domestic guests: 97% of those who left reviews live in the United States. Seattle alone accounts for 15% of reviews.
97% of Poulsbo guests are domestic
Where guests who left reviews live
Where Poulsbo guests come from: top cities
Share of guests who left reviews
| Origin city | Share of guests |
|---|---|
| Seattle | 14.9% |
| Portland | 3.4% |
| Tacoma | 1.9% |
| Bellingham | 1.7% |
| Los Angeles | 1.4% |
Where Poulsbo guests come from: top countries
Share of guests who left reviews
| Origin country | Share of guests |
|---|---|
| United States | 96.6% |
| Canada | 0.5% |
| United Kingdom | 0.5% |
| Washington | 0.3% |
Languages spoken by Poulsbo guests
Share of guests who left reviews
| Language | Share of guests |
|---|---|
| English | 71.8% |
| Spanish | 9.3% |
| French | 6.2% |
| German | 1.8% |
| Chinese | 1.2% |
Poulsbo Airbnbs average 4.89 stars, and 70% of listings hold Airbnb's Guest Favorite badge. The category scores are tightly bunched, and value for money is the lowest, at 4.82. Listings here carry long review histories, about 97 reviews each on average.
Check-in scores highest in Poulsbo; value is lowest
Average guest rating out of 5 by category; the bars start at 4.0
| Category | Average rating (out of 5) |
|---|---|
| Accuracy | 4.90 |
| Cleanliness | 4.87 |
| Communication | 4.91 |
| Location | 4.91 |
| Check-in | 4.93 |
| Value | 4.82 |
Booking patterns
More than seven in ten Poulsbo listings are open to guests more than 180 days a year, but only 31% are booked or blocked that many days. The most common booked-or-blocked total is 91 to 180 days a year, covering 31% of listings; blocked nights include any the host closes off.
Days a year Poulsbo listings are open to guests
Share of listings by days a year
| Days a year | Share of listings | Listings |
|---|---|---|
| 271-366 days | 39.8% | 39 |
| 181-270 days | 31.6% | 31 |
| 91-180 days | 21.4% | 21 |
| 31-90 days | 6.1% | 6 |
| 1-30 days | 1.0% | 1 |
Days a year Poulsbo listings are booked or blocked
Share of listings by days a year
| Days a year | Share of listings | Listings |
|---|---|---|
| 271-366 days | 8.2% | 8 |
| 181-270 days | 22.4% | 22 |
| 91-180 days | 30.6% | 30 |
| 31-90 days | 20.4% | 20 |
| 1-30 days | 18.4% | 18 |
The average Poulsbo booking lasts 5.4 nights, longest in April and shortest in August. Listings took about 27 bookings each over the year, some 2,610 in all. 54% of listings that give a check-in time set it at 3 p.m., with check-out usually at 11 a.m.
Average length of stay by month in Poulsbo
Average nights per booking, by month of stay
Two-year average by calendar month.
More than two-thirds of listings in Poulsbo accept stays of one or two nights.
Minimum stay set by Poulsbo listings
Share of listings by the shortest stay they accept, from one night to 30 or more
Moderate is the most common cancellation policy in Poulsbo, used by 46% of listings; it refunds guests in full if they cancel at least five days before check-in. Hosts here lean flexible: nearly six in ten listings offer Flexible or Moderate terms, against 35% on Firm or stricter ones.
Cancellation policies of Poulsbo listings, from most to least flexible
Share of listings by the policy they use
Nearly nine in ten Poulsbo listings charge a cleaning fee. The typical fee is about $140. Spread over the average stay of 5.4 nights, that adds roughly $25 a night to what guests pay. For listings that charge one, cleaning fees make up about 11% of gross revenue.
Top earners
The top-grossing Airbnb in Poulsbo, an eight-bedroom home, took in $299,000 over the past year, about 7.5 times the city's average of $40,000. Three of the six listings below have five or more bedrooms; the other three have four bedrooms.
Stay in a Castle in "Little Norway's" Quiet Countr Entire home · 8 bedrooms Rated 4.93
Royal Beacon: Tranquil Waterfront Retreat Entire home · 4 bedrooms Rated 4.98
Peaceful Hood Canal Beach House Entire home · 5 bedrooms Rated 4.93
Elegant PNW Waterfront Beach House with Pickleball Entire home · 4 bedrooms Rated 5.00
Evergreen View Retreat Sleeping up to 16 Entire home · 5 bedrooms Rated 4.97
Pearl House Beach Retreat Entire home · 4 bedrooms Rated 5.00 Only 12% of Poulsbo listings are classed as professionally managed, though 27% of listings have a co-host. 56% of listings are run by Superhosts, so a strong review record is the norm here rather than an edge. Airbnb's Simplified Pricing, where the host pays the whole service fee and guests see one price with no separate Airbnb charge, covers 93% of listings.
Nearby markets
Of the eight nearby markets in the table, all within 22 km, Kingston (12 km away, 45 listings) earned the most per listing, about 24% more than Poulsbo. Port Madison Indian Reservation and Bremerton were the busiest, each booked on 49% of nights against 46% in Poulsbo.
| Market | Listings | Avg. annual revenue | Avg. nightly rate | Occupancy |
|---|---|---|---|---|
| Port Madison Indian Reservation 7 km | 31 | $36,445 | $279 | 49% |
| Silverdale 11 km | 38 | $33,090 | $272 | 45% |
| Kingston 12 km | 45 | $49,646 | $372 | 44% |
| Bainbridge Island 14 km | 147 | $49,000 | $335 | 48% |
| Quilcene 16 km | 32 | $25,221 | $240 | 41% |
| Port Ludlow 18 km | 47 | $37,168 | $272 | 44% |
| Bremerton 19 km | 193 | $35,818 | $239 | 49% |
| Shoreline 22 km | 187 | $24,728 | $190 | 46% |
See all 232 Washington Airbnb markets
Markets elsewhere in the United States with a similar nightly rate and occupancy to Poulsbo:
FAQ
An active Poulsbo Airbnb grossed $39,986 on average in the 12 months to September 2026, according to AirROI's tracking of 98 active listings. That is before cleaning, management, taxes and financing. Busier, better-run listings do far better: the top quarter took in $5,750 or more in a typical month.
It depends most on the home's size, location and how it's run. The middle half of Poulsbo listings earn between $1,590 and $5,750 in a typical month, and the top tenth $10,500 or more. For one home, enter its address and bedroom count in the Airbnb calculator: it compares the home with similar listings nearby.
Listings in Poulsbo were booked on 46% of available nights over the past year. That compares with 43% for the Washington State average. July is usually the busiest month.
The average booked night in Poulsbo cost $267 before fees. Half of listings charge between $125 and $305, so bedroom count and location move the price more than the average suggests.
None of the active Poulsbo listings display a registration, permit or license number. That doesn't mean no rules apply, so confirm registration, permit and occupancy-tax rules with the city or county before buying.
Yes, when it's run well. The average Poulsbo Airbnb grossed $39,986 in the 12 months to September 2026, 11% above the Washington State average of $36,079. Run by its owner, with the cleaning fee covering the cleaner and everyday costs for Airbnb's fee, utilities, supplies, upkeep and insurance, $25,266 a year (about $2,110 a month) is left before the mortgage or rent. A home that costs less than that to own or rent makes a profit, and a listing at the top-quarter mark leaves about $3,980 a month. Check a specific home in the Airbnb estimator.
July usually pays best, averaging $7,010 per active listing over the past two years, and February usually pays least. The month-by-month table above shows how the latest 12 months played out.
Each night a Poulsbo listing was open to book earned $142 on average over the past year, booked or not. That figure, revenue per available night (RevPAR), folds price and occupancy into one number; the top 10% of listings made $303 or more.
Poulsbo stays were booked 59 days (about eight weeks) before arrival on average over the past year, so most of a month is booked well before it starts.
The average Poulsbo Airbnb stay lasted 5.4 nights over the past year. A listing took 27 reservations over the year on average.
Guests rate Poulsbo Airbnbs 4.89 out of 5 on average. Guests score check-in highest and value lowest.
Downtown Poulsbo, Poulsbo's Waterfront and Norwegian Town draw the most short-term rental interest in Poulsbo. The neighborhood guide explains what brings guests to each.
AirROI counted 98 active Airbnb listings in Poulsbo as of September 2026. The closest tracked market is Port Madison Indian Reservation, 7 km away.
In Poulsbo, nearly nine in ten listings add a cleaning fee, and the typical fee is about $140.
Method
Figures on this page cover 98 active Airbnb listings in Poulsbo from October 2025 to September 2026 (trailing twelve months). AirROI refreshes them monthly from listing-level booking and calendar data covering 20+ million properties worldwide. Money figures are in U.S. dollars. Annual revenue averages every listing active during the period, including those listed for only part of it; monthly figures average the listings active in each month; the tier lists show the spread. Neighborhood descriptions are AI-assisted. See the methodology for definitions.
Need this programmatically? The same metrics are available through the AirROI Airbnb Data API and bulk downloads in the data portal.