Airbnb market data · 202512 months to August 2025

Town of Brooklyn, WI Airbnb Market Data: Revenue, Occupancy & Trends

Source: AirROI Reviewed by , Founder @ AirROI Updated

AirROI's latest figures for Town of Brooklyn run through August 2025.

Active Airbnb listings
18
Avg. booking lead time
82 days
Listings showing a permit
0%
Peak revenue month
July
Lowest revenue month
January

The short answer

Town of Brooklyn Airbnb Market at a Glance

Listings averaged $503 a night and were booked on 34% of available nights.

Timing matters: in July, the best month, the average listing earned about 14.1 times as much as in January, the slowest. With only 18 active listings, a few bookings can reorder the months.

With 18 active listings, Town of Brooklyn is the 195th-largest of 215 Wisconsin markets AirROI tracks.

Map of Airbnb listings in Town of Brooklyn Browse the live Town of Brooklyn Airbnb market See Every Town of Brooklyn Listing

Revenue

How Much Do Airbnb Hosts Make in Town of Brooklyn?

Gross bookings per Town of Brooklyn listing averaged $30,712 over the 12 months to August 2025 (Wisconsin average: $33,105), before cleaning, platform and management costs and taxes.

The average Town of Brooklyn listing brought in $12,000 in July, its best month, and $849 in January, its slowest. The three strongest months bring in 56% of a full year's revenue, where an even calendar would give any three months 25%.

Across Town of Brooklyn's 18 active listings, monthly revenue by tier:

  • Best-in-class properties (top 10%) earn $9,940+ a month, about 3.7 times the typical property.
  • Strong performers (top 25%) earn $5,430 or more, roughly $2,800 a month above the median.
  • Typical properties (median) earn about $2,660 a month.
  • Entry-level properties (bottom 25%) earn $1,430 or less, about half of the median.

These are monthly figures for listings active in each month. The annual average above also counts listings that operated for only part of the year, so it runs below twelve times these figures.

July earned about 14.1 times what January did

Average revenue per active listing, by month

Town of Brooklyn Airbnb Data by Month

Latest 12 months in the August 2025 data.

July led on revenue and bookings; nightly rates peaked in April.

Average monthly Airbnb revenue, occupancy, nightly rate and booking lead time per active listing in Town of Brooklyn, Sep 2024 to Aug 2025
MonthAvg. RevenueOccupancyAvg. Nightly RateBooking Lead Time
Sep 2024$5,77933.3%$46663 days
Oct 2024$2,10028.3%$46953 days
Nov 2024$1,87430.4%$47146 days
Dec 2024$2,05721.2%$47016 days
Jan 2025$84917.4%$46310 days
Feb 2025$1,28427.1%$46724 days
Mar 2025$1,38623.1%$46817 days
Apr 2025$1,56027.1%$48743 days
May 2025$3,50131.3%$45841 days
Jun 2025$6,81646.7%$47199 days
Jul 2025$11,98373.0%$475114 days
Aug 2025$7,18943.9%$475106 days

Averages per active listing in each month. Highlighted: the highest-revenue month. Booking lead time is the days between booking and check-in for stays in that month.

The typical Town of Brooklyn listing earns about $2,660 a month, but one property can land well above or below that. The Airbnb income calculator gives a range for a specific address, built from the comparable listings around it.

Profit

Is an Airbnb in Town of Brooklyn Profitable?

Yes, when it's run well. The average Town of Brooklyn Airbnb took in $30,712 in the 12 months to August 2025, and run by its owner at everyday costs, about $1,870 a month of that is left after running costs, so a home that costs less than that to own or rent makes money. A listing in the top quarter leaves about $3,860 a month.

These amounts come before housing costs. Where the mortgage or rent is less each month, the difference is profit; a home owned outright keeps it all after property tax, home insurance and any HOA or condo fees.

Town of Brooklyn Airbnb Income, Expenses and Profit per Year

A year of income, running costs and what is left for housing costs for an average and a top-quarter Town of Brooklyn Airbnb
LineAverage listingTop-quarter listing
Money in
Gross bookings$30,712$62,700
Running costs
Airbnb's fee15.5% of bookings, Airbnb's standard host-only fee−$4,760−$9,720
Utilities and internetAbout 5% of bookings−$1,540−$3,130
Guest suppliesToiletries, coffee, paper goods: about 2%−$610−$1,250
Repairs and upkeepIncluding linens and small replacements: about 3%−$920−$1,880
Short-term rental insuranceOne policy, on top of Airbnb's free AirCover−$310−$310
Permit and registrationWhere one is required−$150−$150
Management$0 when you run it; co-hosts charge from about 10% of nightly bookings$0$0
Pricing and messaging toolsOptional; Airbnb's own tools are free$0$0
Lodging taxesAdded to the guest's bill and passed on$0$0
Total running costsAbout 27% of bookings−$8,290−$16,440
Left for housing costs, then profit$22,422about $1,870 a month$46,260about $3,860 a month
Housing costs
Mortgage or rent, property tax, home insurance, HOA or condo feesDepend on the home

Estimate Your Own Town of Brooklyn Airbnb Profit

The estimate starts from Town of Brooklyn's average listing, run by its owner. Change how the listing performs, who runs it and who cleans to see what is left for the mortgage or rent.

To work out the profit on one Town of Brooklyn home, with its price, its mortgage or rent and your own costs, use the Airbnb profit calculator. It starts from the comparable listings around the address.

How Town of Brooklyn's Top Earners Get There

  • More nights booked. The busiest quarter of Town of Brooklyn listings are booked on 45% or more of their nights, against 27% for the median listing. Ten more booked nights a year at the median rate of $265 adds about $2,640 in bookings.
  • Prices that follow demand. Ranked by price, the top quarter charge $765 a night or more, against a median of $265. That is a separate ranking from the busiest quarter, so the two marks don't multiply into one listing's takings. For the average listing, a 10% higher rate on the nights it already books adds about $3,070 a year.
  • Open for the busy months. July brought the average listing about $12,000, against $849 in January, so a calendar that is open and full in the busy months carries the year.

What a listing keeps comes down to the figures this page measures: nightly rate, nights booked and the months it's open. A listing at the top-quarter mark takes in about $5,230 a month, against $2,560 for the average one.

Occupancy

What Is the Airbnb Occupancy Rate in Town of Brooklyn?

Town of Brooklyn listings were booked on 34% of the nights they were open over the past year, 4 percentage points below the Wisconsin average (38%) and 7 points below the U.S. average (41%). Occupancy swings from 17% in January to 73% in July.

Across Town of Brooklyn's 18 active listings, the share of open nights booked by tier:

  • Best-in-class properties (top 10%) are booked 71%+ of open nights, 44 points above the median.
  • Strong performers (top 25%) fill 45% or more, roughly three nights a week.
  • Typical properties (median) fill about 27% of open nights.
  • Entry-level properties (bottom 25%) fill 16% or less, under two nights a week.

July was the busiest month in Town of Brooklyn, January the quietest

Share of open nights booked, by month

Nightly rates

How Much Does an Airbnb Cost per Night in Town of Brooklyn?

The average nightly rate in Town of Brooklyn, known as ADR (average daily rate), was $503 over the past year, about 55% above the Wisconsin and U.S. averages ($325 and $320). Averaged month by month, rates barely change through the year, staying between about $460 and $485.

Across Town of Brooklyn's 18 active listings, nightly rates by tier:

  • Best-in-class properties (top 10%) charge $995+ a night, about 3.8 times the median.
  • Strong performers (top 25%) charge $765 or more, about $500 above the median.
  • Typical properties (median) charge about $265 a night.
  • Entry-level properties (bottom 25%) charge $190 or less, about three-quarters of the median.

Average nightly rate by month in Town of Brooklyn

Average nightly rate (ADR), by month

The 12-month ADR of $503 averages each listing's own rate across its whole year; the monthly points average listings month by month, so the two differ.

Seasonality

Best and Worst Months for Airbnb in Town of Brooklyn

With only 18 active listings, the monthly pattern in Town of Brooklyn is noisy, since a few long or pricey stays can lift a month; revenue peaked in July and bottomed out in January.

How Far in Advance Do Guests Book Airbnb in Town of Brooklyn?

Guests book Town of Brooklyn stays 82 days ahead on average (about two and a half months), so guests here plan well ahead. July stays are booked furthest out, about 114 days ahead, and January stays closest to arrival, about 10 days. A typical July booking is made in late March.

July stays are booked furthest ahead

Average days between booking and check-in, by month of stay

The 12-month figure of 82 days averages each listing's year as a whole; each month here averages only the listings with stays in it.

Permits

Airbnb Permits and Registration in Town of Brooklyn

None of the 18 active listings in Town of Brooklyn display a registration, permit or license number. That doesn't mean no rules apply: some places don't ask hosts to show a number on the listing, and listing data doesn't capture every scheme.

Registration, permit, zoning and occupancy-tax rules vary by address and change often, so confirm them with the city or county before buying or listing in Town of Brooklyn.

Neighborhoods

Best Neighborhoods for Airbnb in Town of Brooklyn

AirROI's area guide picks eight Town of Brooklyn neighborhoods that draw short-term rental guests, led by Downtown Brooklyn, Williamsburg and DUMBO. The picks reflect guest appeal, not earnings data or permit eligibility, so check local permit rules for a specific address before buying.

Best neighborhoods for Airbnb in Town of Brooklyn
AreaWho it suitsLandmarks nearby
Downtown BrooklynThe bustling heart of Brooklyn offering a vibrant experience with close proximity to many attractions, restaurants, and shopping areas. Ideal for tourists looking for accessibility to major sites and urban conveniences.Brooklyn Borough Hall, Brooklyn Bridge Park, MetroTech Center, The Empire State Building, Brooklyn Museum
WilliamsburgA trendy neighborhood known for its artsy vibe, hipsters, and riverfront parks. It attracts young travelers and anyone looking to experience Brooklyn's creative side, with plenty of dining and nightlife options.Williamsburg Waterfront, Domino Park, Brooklyn Brewery, Music Venues, Street Art
DUMBOThis neighborhood offers stunning waterfront views of Manhattan and the iconic Brooklyn Bridge, making it a popular spot for visitors. It features chic boutiques and an upscale feel.Brooklyn Bridge, DUMBO waterfront, Jane's Carousel, St. Ann's Warehouse, Fulton Ferry Landing
Park SlopeKnown for its beautiful brownstones and family-friendly atmosphere, Park Slope is perfect for visitors wanting a relaxed vibe with excellent restaurants and close access to Prospect Park.Prospect Park, Brooklyn Botanic Garden, The Old Stone House, Bar LunÀtico, Park Slope Food Co-op
Coney IslandA classic summer destination with its amusement park, boardwalk, and beach. A great place for those looking for fun and nostalgia, attracting families and tourists alike.Coney Island Boardwalk, Luna Park, Aquarium, Nathan's Famous, Beach
FlatbushA diverse neighborhood with historic architecture and cultural influence, Flatbush offers a unique blend of traditional and modern experiences, appealing to visitors interested in diverse culture and food.Kings Theatre, Brooklyn College, Parks, Local Cuisine Spots, Shopping Districts
Brooklyn HeightsKnown for its historic homes and stunning views of Manhattan, Brooklyn Heights attracts visitors who want a more peaceful neighborhood with access to major attractions and parks.Brooklyn Heights Promenade, Plymouth Church, Brooklyn Historical Society, The Montague Street
Prospect Lefferts GardensThis area is known for its rich cultural heritage and community feel. It offers a quieter experience while still being close to Prospect Park, making it appealing to visitors seeking a local vibe.Prospect Park, Brooklyn Botanic Garden, Local Cafés, Cultural Events, Community Spaces

Area descriptions are AI-assisted from public sources and are not checked against zoning.

Nearby markets

Town of Brooklyn vs. Nearby Airbnb Markets

Of the eight nearby markets in the table, all within 44 km, Town of Marion (36 km away, 47 listings) earned the most per listing, about twice as much as Town of Brooklyn.

Airbnb markets near Town of Brooklyn: distance, revenue, nightly rate and occupancy
MarketListingsAvg. annual revenueAvg. nightly rateOccupancy
Town of Mount Morris 18 km31$36,900$49832%
City of Green Lake 19 km46$28,953$41033%
Town of Farmington 32 km30$24,622$33636%
Town of Marion 36 km47$64,291$39842%
Town of Lyndon 37 km37$47,677$54533%
Fremont 41 km35$17,806$22229%
Waupaca 42 km30$31,794$31035%
Town of Algoma 44 km38$16,470$67424%

Other Airbnb Markets in Wisconsin

See all 215 Wisconsin Airbnb markets

Markets Similar to Town of Brooklyn

Markets elsewhere in the United States with a similar nightly rate and occupancy to Town of Brooklyn:

FAQ

Town of Brooklyn Airbnb FAQ

How much do Airbnb hosts make in Town of Brooklyn?

An active Town of Brooklyn Airbnb grossed $30,712 on average in the 12 months to August 2025, according to AirROI's tracking of 18 active listings. That is before cleaning, management, taxes and financing. Busier, better-run listings do far better: the top quarter took in $5,430 or more in a typical month.

How much can I make on Airbnb in Town of Brooklyn?

It depends most on the home's size, location and how it's run. The middle half of Town of Brooklyn listings earn between $1,430 and $5,430 in a typical month, and the top tenth $9,940 or more. For one home, enter its address and bedroom count in the Airbnb calculator: it compares the home with similar listings nearby.

What is the average Airbnb occupancy rate in Town of Brooklyn?

Listings in Town of Brooklyn were booked on 34% of available nights over the past year. That compares with 38% for the Wisconsin average. July was the busiest month.

How much does an Airbnb cost per night in Town of Brooklyn?

The average booked night in Town of Brooklyn cost $503 before fees. Half of listings charge between $190 and $765, so bedroom count and location move the price more than the average suggests.

Do you need a permit for an Airbnb in Town of Brooklyn?

None of the active Town of Brooklyn listings display a registration, permit or license number. That doesn't mean no rules apply, so confirm registration, permit and occupancy-tax rules with the city or county before buying.

Is Airbnb profitable in Town of Brooklyn?

Yes, when it's run well. The average Town of Brooklyn Airbnb grossed $30,712 in the 12 months to August 2025, 7% below the Wisconsin average of $33,105, though with only 18 active listings a single property can move that figure. Run by its owner, with everyday costs for Airbnb's fee, utilities, supplies, upkeep and insurance, $22,422 a year (about $1,870 a month) is left before the mortgage or rent. A home that costs less than that to own or rent makes a profit, and a listing at the top-quarter mark leaves about $3,860 a month. Check a specific home in the Airbnb estimator.

When is Airbnb peak season in Town of Brooklyn?

July paid best over the past year, at $12,000 per active listing, and January paid least. The month-by-month table above shows how rates and bookings each move.

How far in advance do guests book Airbnbs in Town of Brooklyn?

Town of Brooklyn stays were booked 82 days (about two and a half months) before arrival on average over the past year, so a listing that opens its calendar late misses many bookings.

What are the best neighborhoods for Airbnb in Town of Brooklyn?

Downtown Brooklyn, Williamsburg and DUMBO draw the most short-term rental interest in Town of Brooklyn. The neighborhood guide explains what brings guests to each.

How many Airbnbs are there in Town of Brooklyn?

AirROI counted 18 active Airbnb listings in Town of Brooklyn as of August 2025. The closest tracked market is Town of Mount Morris, 18 km away.

Method

About This Data

Figures on this page cover 18 active Airbnb listings in Town of Brooklyn from September 2024 to August 2025 (trailing twelve months). AirROI refreshes them monthly from listing-level booking and calendar data covering 20+ million properties worldwide. Money figures are in U.S. dollars. Annual revenue averages every listing active during the period, including those listed for only part of it; monthly figures average the listings active in each month; the tier lists show the spread. Neighborhood descriptions are AI-assisted. See the methodology for definitions.

Need this programmatically? The same metrics are available through the AirROI Airbnb Data API and bulk downloads in the data portal.