Playa Verde, Maldonado Airbnb Market Data 2026: STR Report & Statistics
How much can you earn on Airbnb in Playa Verde, Maldonado? Based on AirROI's 2026 dataset (April 2025 – March 2026), the short answer is $7,653 per year — at a $126 nightly rate, 28.6% occupancy, and a $41 RevPAR that reflects a wider gap between nightly rates and realized revenue that rewards occupancy-focused strategies.
At 75 active listings, Playa Verde is a boutique market where selective demand that rewards strong listing quality and pricing strategy. Supply grew 56.3% and nightly rates have risen, creating an environment where the most bookable listings stand to capture outsized share. Hosts who pair competitive pricing with strong guest experience are well-positioned to convert the growing traveler base into consistent bookings.
Regulation is low with minimal registration requirements, pointing to an operator-friendly environment. In a market this size, differentiated listings with strong reviews can capture outsized returns relative to the competition.
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What Are the Key Airbnb Metrics in Playa Verde?
In Playa Verde, the headline Airbnb metrics are $7,653 in average annual revenue,28.6% occupancy, $126 ADR, and $41 in RevPAR, and guests book about 41 days in advance.
How Much Do Airbnb Hosts Earn Monthly in Playa Verde?
Understanding the monthly revenue variations for Airbnb listings in Playa Verde is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Playa Verde is typically January, while June often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Playa Verde across different performance tiers:
- Best-in-class properties (Top 10%) achieve $2,304+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $1,380 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $781 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $389, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Playa Verde
What Is the Monthly Airbnb Occupancy Rate in Playa Verde?
Maximize your bookings by understanding the Playa Verde STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Januarysees the highest demand (peak season occupancy), while June experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Playa Verde:
- Best-in-class properties (Top 10%) achieve 58%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 40% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 23%.
- Entry-level properties (Bottom 25%) average 12% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Playa Verde
What Is the Average Airbnb Nightly Rate in Playa Verde?
Effective short term rental pricing strategy in Playa Verde involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Playa Verde typically peaks in January and dips lowest during August. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $210+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $133 or more.
- Typical properties (Median) charge around $105 per night.
- Entry-level properties (Bottom 25%) earn around $76 per night.
Average Daily Rate (ADR) Trend by Month in Playa Verde
What Is the RevPAR for Airbnb in Playa Verde?
RevPAR in Playa Verde is currently $41. Because RevPAR combines nightly rates with realized occupancy, it is one of the cleanest ways to compare how efficiently listings turn demand into revenue across the market.
- Entry-level properties (Bottom 25%) see $15 RevPAR.
- Typical properties (Median) generate $31 RevPAR.
- Strong performers (Top 25%) earn $49 RevPAR.
- Best-in-class (Top 10%) achieve $81 RevPAR.
Average Monthly RevPAR Trend in Playa Verde
RevPAR Insights for Playa Verde
- The average RevPAR in Playa Verde is $41. This metric combines nightly rates with realized occupancy, making it one of the best single-number indicators of market efficiency.
- The gap between the top 10% ($81) and bottom 25% ($15) is $66, suggesting a relatively compressed market where operational differences yield moderate returns.
- RevPAR peaks in Jan and bottoms out in Jun, mirroring the broader seasonal demand pattern and suggesting opportunities for dynamic pricing.
Recommendations for Hosts
- Track your own RevPAR monthly against these Playa Verde benchmarks. If your RevPAR falls below the median of $31, examine whether low occupancy or low ADR is the primary drag.
- Top-quartile listings achieve $49+ RevPAR through a combination of competitive pricing, strong reviews, and strategic amenities. Target this tier through incremental improvements.
- Use RevPAR rather than revenue alone when comparing properties of different sizes — it normalizes for available nights and gives a more accurate picture of performance.
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When Is the Peak Season for Airbnb in Playa Verde?
Playa Verde's peak Airbnb season falls in January, February, December, while the softest stretch is June, August, September. Overall, the market shows highly seasonal trends requiring careful strategy, which should guide pricing, minimum stays, and cash-flow planning.
Peak Season (January, February, December)
- Revenue averages $2,256 per month
- Occupancy rates average 48.8%
- Daily rates average $137
Shoulder Season
- Revenue averages $945 per month
- Occupancy maintains around 24.3%
- Daily rates hold near $123
Low Season (June, August, September)
- Revenue drops to average $563 per month
- Occupancy decreases to average 16.5%
- Daily rates adjust to average $119
Seasonality Insights for Playa Verde
- Airbnb seasonality in Playa Verde is pronounced. Revenue swings sharply between peak and low months, which means pricing strategy, minimum-stay settings, and cash reserves all need to account for extended slower periods.
- During the high season, the absolute peak month showcases Playa Verde's highest earning potential, with monthly revenues climbing to $3,242, occupancy reaching 60.5%, and ADRs peaking at $143.
- Conversely, the slowest single month marks the market's lowest point — revenue may dip to $465, occupancy could drop to 14.8%, and ADRs may adjust to $119.
- Lower occupancy paired with meaningful seasonality means hosts in Playa Verde need to maximize every peak-season booking and seriously consider whether off-season pricing adjustments or minimum-stay changes can capture incremental revenue.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability and consider tightening cancellation policies to reduce last-minute gaps.
- Low Season: Offer competitive pricing, extended-stay discounts, and flexible cancellation policies. Target off-season travelers like remote workers, budget-conscious guests, and travelers with flexible schedules.
- Shoulder Seasons: Implement dynamic pricing that bridges peak and low rates. Target weekend travelers, local events, and business visitors. Slightly more flexible terms than peak season can help maintain occupancy without deep discounting.
- In a highly seasonal market like Playa Verde, building a cash reserve during the top months is essential for covering fixed costs during the slow period. Automated pricing tools can help capture demand shifts in real time.
Do You Need a License for Airbnb in Playa Verde?
Low regulation and minimal registration activity in Playa Verde, Maldonado, Uruguay point to an operator-friendly environment. That said, even low-regulation markets may have tax collection requirements, safety standards, or HOA rules that affect short-term rental operations. Always verify the latest short-term rental regulations and Airbnb license requirements directly with local government authorities for Playa Verde to ensure full compliance before hosting.
(Source: AirROI data, 2026, finding no licensed listings among those analyzed)
What Are the Best Neighborhoods for Airbnb in Playa Verde?
Playa Verde is a smaller vacation rental market where a handful of neighborhoods drive most of the booking activity. Choosing the right area is especially important in boutique markets — there is less room for a mediocre location to succeed on volume alone. The areas below highlight where short-term rental demand is strongest and why.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Punta del Este | Famous resort city known for its luxurious lifestyle, stunning beaches, and vibrant nightlife. A premier location for both local and international tourists. | La Mano de Punta del Este, Casa Pueblo, Punta del Este Marina, Mansa Beach, Brava Beach, Shopping & Dining at Gorlero Avenue |
| La Barra | Popular area known for its bohemian vibe and stunning beaches, attracting young travelers and surfers. Ideal for those seeking a laid-back atmosphere with access to nightlife. | La Barra Beach, The Bridge of La Barra, Art galleries, Nightclubs and Bars, Surf Schools |
| José Ignacio | Exclusive village known for its luxury houses and high-end lifestyle. Attracts celebrities and affluent tourists looking for privacy and tranquility by the sea. | José Ignacio Beach, The Lighthouse, Fine dining restaurants, Fashion boutiques, Nature reserves |
| Piriápolis | Charming seaside town known for its beaches and historical architecture. Offers a more relaxed atmosphere compared to Punta del Este and is popular with families. | Piriápolis Beach, Cerro San Antonio, Castle of Piria, Piriápolis Boardwalk |
| San Carlos | A small town located near popular beach resorts, making it a good base for exploring the nearby area. Offers a more authentic Uruguayan experience. | Local markets, Cultural sites, Proximity to José Ignacio, Scenic views of the countryside |
| Solanas | Known for its beautiful coastline and family-friendly environment. A perfect choice for families and tourists looking for a peaceful beach experience. | Solanas Beach, Water sports, Nature walks, Family-friendly restaurants |
| Maldonado | The capital of Maldonado Department, close to Punta del Este, with a mix of historical sites and modern amenities. Ideal for budget-conscious travelers. | Historic downtown, Cerro de la Victoria, Shopping areas, Museums |
| Sosiego | A tranquil area known for its beautiful landscapes and nature. Perfect for tourists seeking relaxation and proximity to nature. | Natural parks, Hiking trails, Peaceful beaches, Wildlife observation |
With 8 distinct neighborhoods showing meaningful short-term rental activity, Playa Verde offers diversification within a single market. Investors can tailor their strategy — from high-turnover tourist zones to quieter residential areas that attract longer stays and remote workers.
What Types of Properties Are on Airbnb in Playa Verde?
Room Type Distribution
Property Type Distribution
Market Composition Insights for Playa Verde
- The Playa Verde Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 93.3% of the 75 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Playa Verde, House properties are the most common (84%), reflecting the local real estate landscape.
- Houses represent a significant 84% portion, catering likely to families or larger groups.
- Smaller segments like hotel/boutique, others, unique stays (combined 6.6%) offer potential for unique stay experiences.
Playa Verde Airbnb Room Capacity Analysis (2026): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Playa Verde
- The dominant room capacity in Playa Verde is 2 bedrooms listings, making up 34.7% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 2 bedrooms and 1 bedroom properties represent 58.7% of the active Airbnb listings in Playa Verde, indicating a high concentration in these sizes.
- A significant 29.3% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Playa Verde.
Playa Verde Vacation Rental Guest Capacity Trends (2026)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Playa Verde
- The most common guest capacity trend in Playa Verde vacation rentals is listings accommodating 5 guests (25.3%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 5 guests and 4 guests dominate the Playa Verde STR market, accounting for 45.3% of listings.
- 34.7% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Playa Verde.
- On average, properties in Playa Verde are equipped to host 5.0 guests.
How Do Listings in Playa Verde Compare on Quality?
Listing quality in Playa Verde can be approximated through presentation depth, bedroom count, and how often hosts disclose exact locations. These signals show how professionally the local supply base is merchandised.
Listing Quality Insights for Playa Verde
- At 25 photos per listing on average, Playa Verde hosts invest well in visual presentation. Listings with 20+ photos consistently outperform in search ranking and conversion.
- 12.0% of listings show their exact location. Lower disclosure rates can increase booking hesitation — guests want to know exactly where they are staying.
Recommendations for Hosts
- Enable exact location if possible — it removes a common source of guest uncertainty and can improve your listing's position in map-based searches.
- Use these quality indicators as a self-audit checklist. Listings that exceed the Playa Verde averages across all three metrics are better positioned for premium pricing.
What Amenities Do Airbnb Guests Expect in Playa Verde?
Amenity Prevalence
Amenity Insights for Playa Verde
- Essential amenities in Playa Verde that guests expect include: Kitchen, Free parking on premises. Lacking these (any) could significantly impact bookings.
- Popular amenities like Wifi, TV, Air conditioning are common but not universal. Offering these can provide a competitive edge.
- Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Playa Verde: Kitchen, Free parking on premises.
- Prioritize adding missing essentials: Kitchen, Free parking on premises.
- Consider adding popular differentiators like Wifi or TV to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Playa Verde to stay competitive.
Which Airbnb Amenities Boost Revenue in Playa Verde?
Not every amenity matters equally. This table focuses on the amenities most associated with higher revenue in Playa Verde, which makes it more useful for prioritizing upgrades than a simple popularity list alone.
| Amenity | Prevalence | Revenue With | Revenue Without | Revenue Uplift |
|---|---|---|---|---|
Pool | 22.7% | $14,314 | $5,701 | 151.1% |
Washer | 64.0% | $9,691 | $4,030 | 140.5% |
BBQ grill | 78.7% | $8,711 | $3,752 | 132.2% |
Indoor fireplace | 52.0% | $10,383 | $4,696 | 121.1% |
Dedicated workspace | 29.3% | $12,242 | $5,748 | 113.0% |
Fire pit | 20.0% | $12,185 | $6,520 | 86.9% |
Iron | 14.7% | $12,662 | $6,792 | 86.4% |
Hammock | 25.3% | $11,418 | $6,375 | 79.1% |
Outdoor dining area | 66.7% | $8,858 | $5,244 | 68.9% |
Coffee maker | 48.0% | $9,378 | $6,060 | 54.7% |
Revenue Impact Insights for Playa Verde
- Pool tops the revenue impact list with a 151.1% uplift — listings with this amenity earn $14,314 vs. $5,701 without it.
Recommendations for Hosts
- Focus your upgrade budget on amenities in the top half of this table. Below-median amenities may improve guest experience but contribute less to revenue growth.
- Highlight revenue-impacting amenities prominently in your listing title, photos, and description — guests can't value what they don't notice.
Dive Deeper: Advanced Playa Verde STR Market Data (2026)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Playa Verde. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsPlaya Verde Airbnb Guest Demographics & Profile Analysis (2026)
Guest Profile Summary for Playa Verde
- The typical guest profile for Airbnb in Playa Verde consists of primarily domestic travelers (84%), often arriving from nearby Montevideo, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking Spanish or English.
- Domestic travelers account for 84.4% of guests.
- Key international markets include Uruguay (84.4%) and Argentina (5.4%).
- Top languages spoken are Spanish (49.2%) followed by English (34.4%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Montevideo and Buenos Aires.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
What Are Airbnb Guest Ratings in Playa Verde?
Listings in Playa Verde average 4.82 out of 5 overall, with about 26.5 reviews per active listing and 21.3% of listings carrying the Guest Favorite badge.
Rating Breakdown by Category
Guest Rating Insights for Playa Verde
- With an overall rating of 4.82, Playa Verde listings meet an exceptionally high bar. Guests consistently report strong satisfaction, which drives repeat bookings and referral traffic.
- The strongest subcategory is Check-in (4.9), while Cleanliness (4.66) trails behind — a useful signal for hosts looking to prioritize upgrades.
- 21.3% of listings carry the Guest Favorite badge, a strong trust signal that can meaningfully lift click-through and booking rates.
Recommendations for Hosts
- Focus improvement efforts on Cleanliness — even small gains in the weakest subcategory can lift overall ratings and search ranking.
- Encourage guests to leave reviews after checkout. Listings with more reviews rank higher in search results and convert browsers into bookers more effectively.
- With only 21.3% of listings earning Guest Favorite status, hosts who consistently exceed expectations have a clear competitive advantage.
Playa Verde Airbnb Booking Patterns (2026): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Playa Verde
- The most common availability pattern in Playa Verde falls within the 271-366 days range, representing 82.7% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 97.4% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Playa Verde (41.3%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 2.7% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
How Far in Advance Do Guests Book Airbnb in Playa Verde?
Average Booking Lead Time by Month
Booking Lead Time Insights for Playa Verde
- The overall average booking lead time for vacation rentals in Playa Verde is 41 days.
- Guests book furthest in advance for stays during January (average 74 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in June (average 8 days), indicating more last-minute travel plans during this time.
- Seasonally, Winter (62 days avg.) sees the longest lead times, while Summer (14 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (41 days) as a baseline for your pricing and availability strategy in Playa Verde.
- For January stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 74 days out to capitalize on advance planning.
- During June, focus on last-minute booking availability and promotions, as guests book with very short notice (8 days avg.).
- Target marketing efforts for the Winter season well in advance (at least 62 days) to capture early planners.
- Monitor your own booking lead times against these Playa Verde averages to identify opportunities for dynamic pricing adjustments.
What Is the Average Length of Stay for Airbnb in Playa Verde?
Guests in Playa Verde stay about 6 nights on average, generating roughly 722 reservations and 9.6 bookings per listing in the latest AirROI dataset. The most common check-in time is 2:00 PM and check-out is 11:00 AM.
Monthly Length of Stay in Playa Verde
Check-in Time Distribution
Check-out Time Distribution
Stay Pattern Insights for Playa Verde
- A mid-range stay length points to leisure-driven demand — weekend getaways and short vacations. Hosts should optimize for quick turnover efficiency while keeping the guest experience smooth.
- Stay lengths peak in Dec (9.4 nights) and shorten in Sep (2.8 nights). Adjust minimum-night requirements seasonally to match.
Recommendations for Hosts
- Leverage the longer-stay pattern by offering weekly discounts — even 5-10% off can convert browsing into bookings for guests considering an extended stay.
- Set your check-in time to match or beat the market standard of 2:00 PM. Offering early check-in flexibility can be a low-cost differentiator.
- Monitor length-of-stay seasonality to adjust minimum-night requirements — longer minimums during peak periods maximize revenue while shorter minimums fill gaps in shoulder seasons.
Playa Verde Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
4 listings
5.3% of total
2 Nights
19 listings
25.3% of total
3 Nights
3 listings
4% of total
4-6 Nights
13 listings
17.3% of total
7-29 Nights
8 listings
10.7% of total
30+ Nights
28 listings
37.3% of total
Key Insights
- The most prevalent minimum stay requirement in Playa Verde is 30+ Nights, adopted by 37.3% of listings. This highlights the market's preference for longer commitments.
- A significant segment (37.3%) caters to monthly stays (30+ nights) in Playa Verde, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 30+ Nights minimum stay, as 37.3% of Playa Verde hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 5.3% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 37.3% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Playa Verde.
Playa Verde Airbnb Cancellation Policy Trends Analysis (2026)
Limited
4 listings
5.3% of total
Flexible
18 listings
24% of total
Moderate
18 listings
24% of total
Firm
28 listings
37.3% of total
Strict
7 listings
9.3% of total
Cancellation Policy Insights for Playa Verde
- The prevailing Airbnb cancellation policy trend in Playa Verde is Firm, used by 37.3% of listings.
- There's a relatively balanced mix between guest-friendly (48.0%) and stricter (46.6%) policies, offering choices for different guest needs.
- Strict cancellation policies are quite rare (9.3%), potentially making listings with this policy less competitive unless justified by high demand or property type.
Recommendations for Hosts
- Consider adopting a Firm policy to align with the 37.3% market standard in Playa Verde.
- Using a Strict policy might deter some guests, as only 9.3% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in Playa Verde.
How Much Are Airbnb Cleaning Fees in Playa Verde?
Cleaning fees in Playa Verde are meaningful operating levers, not just pass-through charges. What matters most is how often hosts charge them, how high they run relative to market norms, and how large a share of gross revenue they consume.
Cleaning Fee Insights for Playa Verde
- About 48.0% of Playa Verde listings charge a cleaning fee — a mixed market where some hosts absorb the cost into nightly rates while others break it out.
- The average cleaning fee of $30 is close to the median ($25), suggesting a relatively consistent fee structure across the market.
- Cleaning fees represent 4.4% of gross revenue on average — a modest component of the overall booking price.
Recommendations for Hosts
- Price your cleaning fee competitively against the Playa Verde median of $25. Fees significantly above market norms can deter bookings, especially for shorter stays.
- Monitor competitor cleaning fees regularly. Airbnb's search algorithm factors in total price, so a well-calibrated cleaning fee can improve your listing's ranking.
What Do the Top Airbnb Listings in Playa Verde Look Like?
Benchmark your potential! Explore examples of top-performing Airbnb properties in Playa Verdebased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
house on the lake 100 meters from the beach, heated pool
Entire Place • 8 bedrooms
Cozy between the sea and mountains. Heated pool.
Entire Place • 4 bedrooms
“Arenas del verde” Bungalows, 1st line from the beach...
Entire Place • 1 bedroom
House for 8 with a pool one minute from the beach
Entire Place • 5 bedrooms
Beach house, Playa Verde
Entire Place • N/A
Rest, comfort, and the beach.
Entire Place • 4 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Who Are the Top Airbnb Hosts in Playa Verde?
Learn from the best! This table showcases top-performing Airbnb hosts in Playa Verde based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Diego | 2 | $98,523 | 134 | 4.80/5.0 |
| Rodrigo | 3 | $37,818 | 176 | 4.96/5.0 |
| Sol | 1 | $34,129 | 8 | 5.00/5.0 |
| Ana | 3 | $33,993 | 38 | 4.78/5.0 |
| Francisca | 1 | $19,859 | 73 | 4.86/5.0 |
| Carla Valeria | 1 | $19,466 | 8 | 4.88/5.0 |
| Dinorah | 1 | $18,781 | 69 | 4.83/5.0 |
| Marta | 1 | $17,015 | 100 | 4.97/5.0 |
| Verónica | 1 | $16,767 | 4 | 5.00/5.0 |
| Martin | 1 | $15,573 | 63 | 4.95/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Playa Verde.
Who Are the Airbnb Hosts in Playa Verde?
Playa Verde has a relatively balanced host base.
Host Profile Insights for Playa Verde
- A 33.3% Superhost share is healthy — enough experienced operators to anchor quality without making the market impenetrable for newcomers.
- 2.7% of listings have Instant Book enabled. Lower Instant Book adoption means many guests must request approval, which can slow conversions.
- 53.3% of listings use Airbnb's simplified pricing (host-only fee), where the host pays the entire platform service fee and the guest sees one all-in price with no separate Airbnb service charge. High adoption signals a professional, PMS-connected host base — Airbnb mandates simplified pricing for software-connected listings.
Recommendations for Hosts
- Earning Superhost status can significantly improve search ranking and guest trust. Focus on maintaining high response rates, low cancellations, and strong reviews.
- Consider enabling Instant Book — it reduces booking friction and Airbnb's algorithm tends to favor Instant Book listings in search results.
- With 21.3% cohosted listings, there may be a growing local market for property management services.
- Benchmark your host metrics against these Playa Verde averages regularly and adjust your hosting strategy based on what top performers do differently.
How Does Playa Verde's Airbnb Market Compare to Nearby Cities?
How does the Playa Verde Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Compared with Departamento de Lavalleja, Playa Verde has 15 percentage points lower occupancy and about $8 higher ADR. That helps frame whether this market is winning more on demand, pricing, or both.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Nueva Carrara | 12 | $2,093 | $241.99 | 35% |
| La Barra | 19 | $1,951 | $546.32 | 23% |
| Arenas de José Ignacio | 27 | $1,793 | $510.30 | 24% |
| Departamento de Lavalleja | 10 | $1,765 | $118.10 | 44% |
| Departamento de Maldonado | 20 | $1,427 | $189.16 | 26% |
| El Chorro | 64 | $1,395 | $305.13 | 27% |
| Pan de Azúcar | 22 | $1,392 | $225.81 | 24% |
| San Rafael - El Placer | 111 | $1,371 | $407.06 | 24% |
| José Ignacio | 238 | $1,361 | $357.82 | 27% |
| El Edén | 30 | $1,262 | $229.10 | 22% |
Frequently Asked Questions About Airbnb in Playa Verde
These quick answers summarize the most common investor and operator questions using AirROI's latest market data for Playa Verde.
How much do Airbnb hosts make in Playa Verde?
Playa Verde hosts earn about $7,653 per year on average, with an average nightly rate of $126 and RevPAR of $41. Those figures describe the typical revenue environment for active listings in Playa Verde, Maldonado, not the ceiling for the best operators. Source: AirROI 2026 data, Playa Verde market, April 2025 to March 2026.
What is the average Airbnb occupancy rate in Playa Verde?
The average Airbnb occupancy rate in Playa Verde is 28.6%. January is the strongest month and June is the softest, so hosts should expect demand to move meaningfully throughout the year rather than stay flat.
What is the average Airbnb daily rate in Playa Verde?
Listings in Playa Verde average $126 per night. The broader pricing spread also matters: lower-performing listings cluster closer to the lower quartiles, while premium homes can price materially above the city average when demand spikes or listing quality stands out.
How many Airbnb listings are active in Playa Verde?
Playa Verde currently has about 75 active Airbnb listings in AirROI's market dataset. That supply count helps explain how competitive the market is, how much depth there is for benchmarking, and whether the market behaves like a niche destination or a scaled urban market.
How strict are short-term rental regulations in Playa Verde?
AirROI currently classifies the short-term rental regulation level in Playa Verde as Low. The dataset also shows about 0.0% of listings with registration evidence. That is a market signal, not legal advice, so hosts should still confirm current licensing and compliance rules locally before listing.
What is the RevPAR for Airbnb in Playa Verde?
RevPAR in Playa Verde is about $41. That metric combines pricing and occupancy into one efficiency number, so it is often a better quick benchmark than ADR alone when investors want to compare how well listings convert nightly rates into realized revenue.
Is Airbnb profitable in Playa Verde?
Occupancy of 28.6% means Playa Verde is a more selective market. Profitability is achievable but requires careful cost management, premium positioning, or targeting longer stays to reduce turnover. Average annual revenue is $7,653, but individual returns depend on property type, location within the city, and the host's operating efficiency.
How far in advance do guests book Airbnb in Playa Verde?
The average booking lead time in Playa Verde is about 41 days — a moderate lead time that gives hosts planning visibility while still benefiting from last-minute bookings. Hosts who understand their market's booking cadence can adjust minimum stays and pricing windows accordingly.
What are the best neighborhoods for Airbnb in Playa Verde?
Based on AirROI's analysis, some of the top neighborhoods for short-term rentals in Playa Verde include Punta del Este, La Barra, José Ignacio. Each area attracts different guest profiles — from business travelers to leisure visitors — so the best location depends on the property type and target audience a host is aiming for. See the full neighborhood breakdown above.
What type of property performs best on Airbnb in Playa Verde?
entire_home listings make up 93.3% of the active supply in Playa Verde. The most common configuration does not always mean the most profitable — operators who identify underserved property types or bedroom counts can sometimes outperform the market average by filling a gap in local supply.
How does Playa Verde compare to nearby Airbnb markets?
Among neighboring markets, Nueva Carrara posts $25,119 in average annual revenue with 34.9% occupancy, compared to Playa Verde's $7,653 and 28.6%. Comparing nearby markets helps investors understand whether a destination's performance reflects local demand or broader regional trends.
What is the average length of stay in Playa Verde?
The average Airbnb stay length in Playa Verde is about 6 nights. That matters for turnover, cleaning operations, and pricing strategy because shorter stays increase changeovers while longer stays can smooth occupancy and reduce operational friction.
What is the average Airbnb guest rating in Playa Verde?
Airbnb listings in Playa Verde average 4.82 out of 5 overall. About 21.3% of listings carry the guest favorite badge, which suggests a meaningful share of inventory is competing on review quality rather than price alone.
Which amenities boost Airbnb revenue in Playa Verde?
Pool and Washer are among the strongest revenue-linked amenities in Playa Verde. In AirROI's latest dataset, listings with these amenities outperform those without on average revenue, which makes amenities analysis useful for prioritizing investment and listing upgrades.
Do Airbnb hosts charge cleaning fees in Playa Verde?
Yes. About 48.0% of active Airbnb listings in Playa Verde charge a cleaning fee, and the average fee is $30. The more important operating benchmark is how much of gross revenue that fee consumes, not just the absolute dollar amount.
What percentage of Airbnb hosts are Superhosts in Playa Verde?
At 33.3%, there is a healthy mix of experienced and newer hosts — earning Superhost status can still provide a meaningful visibility boost.
About AirROI Market Data
AirROI tracks over 20 million properties across 190+ countries and maintains 15+ years of historical performance data, making it one of the deepest Airbnb and STR intelligence platforms available. The analytics pipeline aggregates listing-level data monthly — revenue, occupancy, nightly rates, RevPAR, guest demographics, booking patterns, and competitive supply — so investors and operators can benchmark any market against its own history and against neighboring destinations.
Real estate investors, property managers, financial institutions, hedge funds, tourism boards, hospitality consultants, tech platforms, and academic researchers rely on AirROI data to underwrite acquisitions, optimize pricing, model macro trends, and conduct peer-reviewed research. Data is available through in-depth market reports like this one and the Airbnb API with 22 endpoints and an Airbnb MCP Server for AI agents.
AirROI proprietary analytics as of 2026-03-31. Metrics reflect trailing twelve-month aggregates from active listings. Revenue figures are market averages, not projections. Neighborhood descriptions are AI-generated and reviewed for accuracy. For full methodology, see the data methodology page.