Brand new house in R Montoya Entire home · 6 bedrooms Rated 4.40 - Revenue
- UYU 4.7M
- Occupancy
- 40.2%
- Daily rate
- UYU 60,143
Prices in
Airbnb market data · 202612 months to September 2026
La Barra, Uruguay Airbnb Market Data: Revenue, Occupancy & Trends
The average Airbnb in La Barra brought in UYU 745,562 over the 12 months through September 2026, about 54% more than the Maldonado average of UYU 484,852.
The short answer
La Barra Airbnb Market at a Glance
Rates in La Barra run ahead of the Maldonado average, with bookings close to it. Listings averaged UYU 15,868 a night and were booked on 32% of available nights, against UYU 8,340 and 34% for the Maldonado average.
Timing matters: in January, usually the best month, the average listing earns about 9.5 times as much as in August, usually the slowest.
With 247 active listings, La Barra is the sixth-largest of 19 Maldonado markets AirROI tracks. From a year earlier, average revenue fell 12% while the number of active listings grew 36%.
Browse the live La Barra Airbnb market
See Every La Barra Listing
Revenue
How Much Do Airbnb Hosts Make in La Barra?
Gross bookings per La Barra listing averaged UYU 745,562 over the 12 months to September 2026 (Maldonado average: UYU 484,852), before cleaning, platform and management costs and taxes.
In a typical year, the average La Barra listing brings in UYU 376,000 in January, its best month, and UYU 39,600 in August, its slowest. The three strongest months bring in 55% of a full year's revenue, where an even calendar would give any three months 25%.
In a typical month, a top-quarter listing earns at least 3.8 times as much as a bottom-quarter one.
- Best-in-class properties (top 10%) earn UYU 275,000+ a month, about 3.3 times the typical property.
- Strong performers (top 25%) earn UYU 158,000 or more, roughly UYU 75,000 a month above the median.
- Typical properties (median) earn about UYU 83,400 a month.
- Entry-level properties (bottom 25%) earn UYU 41,000 or less, about half of the median.
These are monthly figures for listings active in each month. The annual average above also counts listings that operated for only part of the year, so it runs below twelve times these figures.
January earns about 9.5 times what August does
Average revenue per active listing, by month, September 2024 to August 2026
Monthly average UYU 389,000 UYU 36,500
The dashed line is the average of the months shown, UYU 120,000. Each point is one month as recorded, averaged over the listings active in it. The best and slowest months in the text average each calendar month over the past two years, so they can differ from the highest and lowest points here.
La Barra Airbnb Data by Month
Latest 12 months in the September 2026 data. September's figures are still coming in, so the rows run to August.
January 2026 led on revenue, nightly rate and bookings alike.
| Month | Avg. Revenue | Occupancy | Avg. Nightly Rate | RevPAR | Booking Lead Time | Avg. Length of Stay |
|---|---|---|---|---|---|---|
| Sep 2025 | UYU 39,771 | 14.4% | UYU 15,307 | UYU 1,326 | 9 days | 3.3 nights |
| Oct 2025 | UYU 62,177 | 23.0% | UYU 15,648 | UYU 2,006 | 17 days | 4.5 nights |
| Nov 2025 | UYU 84,638 | 25.6% | UYU 16,171 | UYU 2,821 | 48 days | 5.6 nights |
| Dec 2025 | UYU 194,150 | 34.1% | UYU 18,737 | UYU 6,263 | 74 days | 9.9 nights |
| Jan 2026 | UYU 363,186 | 57.1% | UYU 20,060 | UYU 11,716 | 66 days | 10.2 nights |
| Feb 2026 | UYU 220,712 | 46.7% | UYU 17,804 | UYU 7,883 | 51 days | 7.4 nights |
| Mar 2026 | UYU 127,194 | 31.8% | UYU 16,262 | UYU 4,103 | 35 days | 5 nights |
| Apr 2026 | UYU 60,673 | 17.8% | UYU 15,932 | UYU 2,022 | 20 days | 3.5 nights |
| May 2026 | UYU 77,715 | 20.6% | UYU 16,038 | UYU 2,507 | 19 days | 3.5 nights |
| Jun 2026 | UYU 81,709 | 17.5% | UYU 16,084 | UYU 2,724 | 8 days | 3.6 nights |
| Jul 2026 | UYU 109,714 | 25.5% | UYU 16,257 | UYU 3,539 | 19 days | 5.6 nights |
| Aug 2026 | UYU 42,624 | 15.9% | UYU 16,104 | UYU 1,375 | 21 days | 2.6 nights |
Averages per active listing in each month. Highlighted: the highest-revenue month of the 12. RevPAR is the month's revenue spread over its nights, booked or not. Booking lead time is the days between booking and check-in, and length of stay the nights per booking, for stays in that month.
The typical La Barra listing earns about UYU 83,400 a month, but one property can land well above or below that. The Airbnb calculator gives a range for a specific address, built from the comparable listings around it.
Profit
Is an Airbnb in La Barra Profitable?
Yes, when it's run well. The average La Barra Airbnb took in UYU 745,562 in the 12 months to September 2026, and run by its owner at everyday costs, about UYU 46,300 a month of that is left after running costs, so a home that costs less than that to own or rent makes money. A listing in the top quarter leaves about UYU 88,500 a month.
Cleaning it yourself keeps the UYU 30,600 a year guests pay in cleaning fees, for about UYU 48,800 a month. Handing the listing to a co-host at about 10% of nightly bookings still leaves about UYU 40,300 a month.
These amounts come before housing costs. Where the mortgage or rent is less each month, the difference is profit; a home owned outright keeps it all after property tax, home insurance and any building or condo fees.
La Barra Airbnb Income, Expenses and Profit per Year
| Line | Average listing | Top-quarter listing |
|---|---|---|
| Money in | ||
| Nightly bookings | UYU 714,962 | UYU 1,353,300 |
| Cleaning fees guests pay4% of La Barra bookings | UYU 30,600 | UYU 58,000 |
| Gross bookings | UYU 745,562 | UYU 1,411,300 |
| Running costs | ||
| Airbnb's feeAbout 10%: 15.5% for the 55% of La Barra listings on Simplified Pricing, 3% for the rest | −UYU 73,700 | −UYU 139,500 |
| Cleaning and laundryPaid for by the cleaning fee; UYU 0 if you clean yourself | −UYU 30,600 | −UYU 58,000 |
| Utilities and internetAbout 5% of bookings | −UYU 37,300 | −UYU 70,600 |
| Guest suppliesToiletries, coffee, paper goods: about 2% | −UYU 14,900 | −UYU 28,200 |
| Repairs and upkeepIncluding linens and small replacements: about 3% | −UYU 22,400 | −UYU 42,300 |
| Short-term rental insuranceOne policy, on top of Airbnb's free AirCover | −UYU 7,500 | −UYU 7,500 |
| Permit and registrationWhere one is required | −UYU 3,700 | −UYU 3,700 |
| ManagementUYU 0 when you run it; co-hosts charge from about 10% of nightly bookings | UYU 0 | UYU 0 |
| Pricing and messaging toolsOptional; Airbnb's own tools are free | UYU 0 | UYU 0 |
| Lodging taxesAdded to the guest's bill and passed on | UYU 0 | UYU 0 |
| Total running costsAbout 21% of bookings, plus cleaning paid for by the cleaning fee | −UYU 190,100 | −UYU 349,800 |
| Left for housing costs, then profit | UYU 555,462about UYU 46,300 a month | UYU 1,061,500about UYU 88,500 a month |
| Housing costs | ||
| Mortgage or rent, property tax, home insurance, building or condo fees | Depend on the home | |
Estimate Your Own La Barra Airbnb Profit
The estimate starts from La Barra's average listing, run by its owner. Change how the listing performs, who runs it and who cleans to see what is left for the mortgage or rent.
To work out the profit on one La Barra home, with its price, its mortgage or rent and your own costs, use the Airbnb profit calculator. It starts from the comparable listings around the address.
How La Barra's Top Earners Get There
- More nights booked. The busiest quarter of La Barra listings are booked on 40% or more of their nights, against 22% for the median listing. Ten more booked nights a year at the median rate of UYU 13,100 adds about UYU 131,000 in bookings.
- Prices that follow demand. Ranked by price, the top quarter charge UYU 20,900 a night or more, against a median of UYU 13,100. That is a separate ranking from the busiest quarter, so the two marks don't multiply into one listing's takings. For the average listing, a 10% higher rate on the nights it already books adds about UYU 71,500 a year.
- Open for the busy months. In a typical year, January brings the average listing about UYU 376,000, against UYU 39,600 in August, so a calendar that is open and full in the busy months carries the year.
- Reviews that stand out. La Barra listings average 4.81 stars, and 30% carry Airbnb's Guest Favorite badge, which guests can filter for.
What a listing keeps comes down to the figures this page measures: nightly rate, nights booked and the months it's open. A listing at the top-quarter mark takes in about UYU 117,600 a month, against UYU 62,100 for the average one.
Occupancy
What Is the Airbnb Occupancy Rate in La Barra?
La Barra listings were booked on 32% of the nights they were open over the past year, 2 percentage points below the Maldonado average (34%) and 3 points below the Uruguay average (35%). In a typical year, occupancy swings from 14% in June to 57% in January.
The busiest tenth of listings are booked about 5.3 times as often as the bottom quarter.
- Best-in-class properties (top 10%) are booked 57%+ of open nights, 35 points above the median.
- Strong performers (top 25%) fill 40% or more, roughly three nights a week.
- Typical properties (median) fill about 22% of open nights.
- Entry-level properties (bottom 25%) fill 11% or less, less than one night a week.
January is usually the busiest month in La Barra, June the quietest
Share of open nights booked, by month, September 2024 to August 2026
Monthly average 28% 57% 11%
The 12-month rate of 32% averages each listing's whole year, slow months included; each month here counts only the listings booked in it.
Nightly rates
How Much Does an Airbnb Cost per Night in La Barra?
The average nightly rate in La Barra, known as ADR (average daily rate), was UYU 15,868 over the past year, about 90% above the Maldonado average of UYU 8,340 and about 2.6 times the Uruguay average of UYU 6,095. In a typical year, rates peak in January at about UYU 19,300 and bottom out in September at about UYU 14,300.
Prices span a wide range: the top 10% charge about four times the rate of the bottom quarter.
- Best-in-class properties (top 10%) charge UYU 33,300+ a night, about 2.5 times the median.
- Strong performers (top 25%) charge UYU 20,900 or more, about UYU 7,800 above the median.
- Typical properties (median) charge about UYU 13,100 a night.
- Entry-level properties (bottom 25%) charge UYU 8,160 or less, about 62% of the median.
January rates run 35% above September's
Average nightly rate (ADR), by month, September 2024 to August 2026
Monthly average UYU 20,100 UYU 13,300
The dashed line is the average of the months shown, UYU 16,100.
What Is the RevPAR for Airbnb in La Barra?
RevPAR, or revenue per available night, divides a listing's income by every night it was open to book, so it rises with both price and bookings. In La Barra it averaged UYU 5,500 over the past year, from about UYU 1,280 in a typical August to about UYU 12,100 in a typical January.
Per open night, by tier:
- Best-in-class properties (top 10%) earn UYU 10,700+ per open night, about 2.6 times the median.
- Strong performers (top 25%) earn UYU 7,750 or more, about UYU 3,700 a night above the median.
- Typical properties (median) earn about UYU 4,030 per open night.
- Entry-level properties (bottom 25%) earn UYU 2,280 or less, about 57% of the median.
January RevPAR is about 9.5 times August's
Revenue per open night (RevPAR), by month, September 2024 to August 2026
Monthly average UYU 12,600 UYU 1,180
The dashed line is the average of the months shown, UYU 3,950. The 12-month RevPAR of UYU 5,500 averages each listing's whole year, slow months included; each month here counts only the listings booked in it.
Seasonality
Best and Worst Months for Airbnb in La Barra
La Barra has one high season, December through February, which makes it a highly seasonal market. Business is slowest from April to November. A listing earns about 4.4 times as much a month in December through February as in June through August.
Average revenue by month in La Barra
Average revenue per active listing, each calendar month averaged over the past two years
Monthly average UYU 376,000 UYU 39,600
The dashed line is the average of the 12 calendar months, UYU 120,000.
Revenue by month in La Barra in numbers
| Month | Season | Revenue per listing |
|---|---|---|
| January | High season | UYU 376,000 |
| February | High season | UYU 209,000 |
| March | Shoulder season | UYU 126,000 |
| April | Low season | UYU 71,400 |
| May | Low season | UYU 71,600 |
| June | Low season | UYU 63,300 |
| July | Low season | UYU 76,800 |
| August | Low season | UYU 39,600 |
| September | Low season | UYU 44,100 |
| October | Low season | UYU 52,600 |
| November | Low season | UYU 102,000 |
| December | High season | UYU 206,000 |
| Season | Revenue per month | Occupancy | Nightly rate |
|---|---|---|---|
| High seasonDecember–February | UYU 264,000 | 46% | UYU 18,278 |
| Shoulder seasonMarch | UYU 126,000 | 32% | UYU 16,077 |
| Low seasonApril–November | UYU 65,200 | 21% | UYU 15,356 |
How Far in Advance Do Guests Book Airbnb in La Barra?
Guests book La Barra stays 44 days ahead on average (about six weeks). December stays are booked furthest out, about 69 days ahead, and June stays closest to arrival, about 6 days. A typical December booking is made in early October.
December stays are booked furthest ahead
Average days between booking and check-in, by month of stay, September 2024 to August 2026
Monthly average 30 days 74 days 3 days
The 12-month figure of 44 days averages each listing's year as a whole; each month here averages only the listings with stays in it.
Permits
Airbnb Permits and Registration in La Barra
None of the 247 active listings in La Barra display a registration, permit or license number. That doesn't mean no rules apply: some places don't ask hosts to show a number on the listing, and listing data doesn't capture every scheme.
Registration, permit, zoning and tourist-tax rules vary by address and change often, so confirm them with the local authority before buying or listing in La Barra.
Neighborhoods
Best Neighborhoods for Airbnb in La Barra
AirROI's area guide picks four La Barra neighborhoods that draw short-term rental guests, led by Playa Brava, Bikini Beach and La Posta del Cangrejo. The picks reflect guest appeal, not earnings data or permit eligibility, so check local permit rules for a specific address before buying.
| Area | Who it suits | Landmarks nearby |
|---|---|---|
| Playa Brava | Famous for its stunning beaches, Playa Brava is a hotspot for tourists looking for beach activities and vibrant nightlife. It attracts a mix of locals and vacationers due to its surfing spots and lively atmosphere. | Brava Beach, La Barra Beach, Bikini Beach, Surfing Points, Sunset Views |
| Bikini Beach | Popular for its youthful vibe and lively atmosphere, Bikini Beach is great for tourists looking for beach parties and a social atmosphere. | Bikini Beach, Beach Clubs, Music Festivals, Nightlife, Food Stalls |
| La Posta del Cangrejo | This area offers a blend of beach fun and tranquility, making it perfect for families and groups looking for activities coupled with relaxation. | Cangrejo Beach, Water Sports, Family-Friendly Parks, Relaxed Dining, Coastal Walks |
| Solanas | Known for its spacious beaches and family-friendly resorts, Solanas is popular among tourists looking for a full-service holiday experience by the beach. | Solanas Beach, Water Activities, Resorts, Camping Areas, Natural Reserves |
Area descriptions are AI-assisted from public sources and are not checked against zoning.
Listings
La Barra Airbnb Listings by Type and Size
Almost every Airbnb in La Barra is an entire home: 97% of listings, with private rooms at 3%. Houses are the most common property type at 62%, about twice the share of apartments and condos (30%).
Nearly all listings rent the whole place
La Barra Airbnb listings by room type
- Entire home 97%
- Private room 3%
Room types in numbers
| Room type | Share of listings | Listings |
|---|---|---|
| Entire home | 97.2% | 240 |
| Private room | 2.8% | 7 |
Listings by property type
La Barra Airbnb listings by property type
- House 62%
- Apartment/Condo 30%
- Hotel/Boutique 4%
- Cabin/Outdoor 2%
- Others 2%
- Unique stay <1%
Property types in numbers
| Property type | Share of listings | Listings |
|---|---|---|
| House | 61.9% | 153 |
| Apartment/Condo | 30.4% | 75 |
| Hotel/Boutique | 3.6% | 9 |
| Cabin/Outdoor | 2.0% | 5 |
| Others | 1.6% | 4 |
| Unique stay | 0.4% | 1 |
How Many Bedrooms Do Airbnb Listings in La Barra Have?
Most La Barra homes are built for groups: 57% of entire homes have three or more bedrooms, though two- and three-bedroom homes are the most common single sizes (27% each).
La Barra entire homes by number of bedrooms
Entire homes with each number of bedrooms
1%
15%
27%
27%
23%
8%
Bedroom counts in numbers
| Bedrooms | Share of entire homes | Entire homes |
|---|---|---|
| Studio | 0.8% | 2 |
| 1 bedroom | 14.8% | 35 |
| 2 bedrooms | 27.4% | 65 |
| 3 bedrooms | 26.6% | 63 |
| 4 bedrooms | 22.8% | 54 |
| 5+ bedrooms | 7.6% | 18 |
What Each Home Size Earns in La Barra
A typical one-bedroom home in La Barra earned UYU 382,000 over the past year, against UYU 528,000 for a home with five or more bedrooms.
| Home size | Listings | Typical annual revenue (median) | Average annual revenue | Avg. nightly rate | Occupancy |
|---|---|---|---|---|---|
| 1 bedroom | 35 | UYU 382,000 | UYU 467,000 | UYU 7,003 | 36% |
| 2 bedrooms | 65 | UYU 525,000 | UYU 646,000 | UYU 11,769 | 32% |
| 3 bedrooms | 63 | UYU 635,000 | UYU 846,000 | UYU 17,763 | 32% |
| 4 bedrooms | 54 | UYU 598,000 | UYU 951,000 | UYU 21,304 | 30% |
| 5+ bedrooms | 18 | UYU 528,000 | UYU 1,010,000 | UYU 30,464 | 24% |
How Many Guests Do Airbnbs in La Barra Sleep?
La Barra is a group-trip market: 30% of listings sleep eight or more guests, about 1.5 times the share of the next most common size, four guests (20%).
La Barra listings by guest capacity
Share of listings by the number of guests they sleep
9%
5%
20%
10%
20%
7%
30%
Guest capacity in numbers
| Guest capacity | Share of listings | Listings |
|---|---|---|
| 2 guests | 9.1% | 22 |
| 3 guests | 4.5% | 11 |
| 4 guests | 19.8% | 48 |
| 5 guests | 9.5% | 23 |
| 6 guests | 19.8% | 48 |
| 7 guests | 7.0% | 17 |
| 8+ guests | 30.2% | 73 |
How La Barra Airbnb Listings Are Set Up
La Barra hosts set up an average of 4.8 beds per listing, roughly two for every bedroom. Only 37% of listings show their exact location on the listing map; the rest show an approximate area.
- Photos per listing
- 20
- Beds per listing
- 4.8
- Show exact location
- 37%
What Amenities Do Airbnb Listings in La Barra Offer?
Pools are common in La Barra: 47% of listings have one, and 93% offer free parking on site.
Share of La Barra listings with each common amenity
Airbnb Amenities Linked to Higher Revenue in La Barra
Listings in La Barra with lake access earned about 2.3 times as much a year, on average, as those without: UYU 1,620,000 against UYU 705,000. The gap is smaller for a barbecue grill (about 85% more) and a pool (about 60% more). Bigger, professionally run homes tend to carry more amenities, so these gaps reflect the kind of listing as much as the feature itself.
Revenue gap for La Barra listings with each amenity
How much more listings with the amenity earned in a year than those without, and the share of listings that have it
Revenue by amenity in numbers
| Amenity | Listings with it | Avg. revenue with | Avg. revenue without | Revenue gap |
|---|---|---|---|---|
| Lake access | 4% | UYU 1,620,000 | UYU 705,000 | +130% |
| BBQ grill | 77% | UYU 834,000 | UYU 446,000 | +87% |
| Pool | 47% | UYU 935,000 | UYU 578,000 | +62% |
| Sun loungers | 17% | UYU 1,020,000 | UYU 688,000 | +48% |
| Beach essentials | 25% | UYU 951,000 | UYU 677,000 | +41% |
| Dedicated workspace | 40% | UYU 902,000 | UYU 643,000 | +40% |
| Self check-in | 18% | UYU 966,000 | UYU 698,000 | +38% |
| Exercise equipment | 11% | UYU 948,000 | UYU 721,000 | +31% |
| Outdoor furniture | 43% | UYU 858,000 | UYU 659,000 | +30% |
| Outdoor dining area | 72% | UYU 794,000 | UYU 624,000 | +27% |
Guests
Who Books Airbnbs in La Barra?
La Barra runs on foreign visitors: 72% of guests who left reviews live outside Uruguay. Argentina leads with 37% of reviewers, ahead of the United States at 15%. Guests speak a mix of languages: English leads at 39%, followed by Spanish and Portuguese.
72% of La Barra guests come from abroad
Where guests who left reviews live
- International 72%
- Domestic 28%
Where La Barra guests come from: top cities
Share of guests who left reviews
Top origin cities in numbers
| Origin city | Share of guests |
|---|---|
| Montevideo | 22.7% |
| Buenos Aires | 20.1% |
| New York | 2.6% |
| Rosario | 2.6% |
| Porto Alegre | 2.2% |
Where La Barra guests come from: top countries
Share of guests who left reviews
Top origin countries in numbers
| Origin country | Share of guests |
|---|---|
| Argentina | 37.4% |
| Uruguay | 28.0% |
| United States | 15.0% |
| Brazil | 6.8% |
| Spain | 1.6% |
Languages spoken by La Barra guests
Share of guests who left reviews
Top languages in numbers
| Language | Share of guests |
|---|---|
| English | 39.0% |
| Spanish | 39.0% |
| Portuguese | 8.8% |
| French | 4.5% |
| Italian | 3.7% |
What Are Airbnb Guest Ratings in La Barra?
La Barra Airbnbs average 4.81 stars, and 30% of listings hold Airbnb's Guest Favorite badge. Guests are toughest on cleanliness: it scores 4.68, against 4.92 for host communication and location.
Communication and location score highest in La Barra; cleanliness is lowest
Average guest rating out of 5 by category; the bars start at 4.0
Category scores in numbers
| Category | Average rating (out of 5) |
|---|---|
| Accuracy | 4.83 |
| Cleanliness | 4.68 |
| Communication | 4.92 |
| Location | 4.92 |
| Check-in | 4.91 |
| Value | 4.70 |
Booking patterns
How Guests Book in La Barra: Stays, Rules and Fees
Nearly all La Barra listings are open to guests more than 180 days a year, but only 2% are booked or blocked that many days. The most common booked-or-blocked total is 31 to 90 days a year, covering 46% of listings; blocked nights include any the host closes off.
Days a year La Barra listings are open to guests
Share of listings by days a year
- 271-366 days 89%
- 181-270 days 9%
- 91-180 days 2%
Open days in numbers
| Days a year | Share of listings | Listings |
|---|---|---|
| 271-366 days | 89.1% | 220 |
| 181-270 days | 8.9% | 22 |
| 91-180 days | 2.0% | 5 |
Days a year La Barra listings are booked or blocked
Share of listings by days a year
- 181-270 days 2%
- 91-180 days 10%
- 31-90 days 46%
- 1-30 days 42%
Booked or blocked days in numbers
| Days a year | Share of listings | Listings |
|---|---|---|
| 181-270 days | 2.0% | 5 |
| 91-180 days | 9.7% | 24 |
| 31-90 days | 46.2% | 114 |
| 1-30 days | 42.1% | 104 |
What Is the Average Length of Stay for Airbnb in La Barra?
The average La Barra booking lasts 7.3 nights, longest in January and shortest in August. Listings took about 7 bookings each over the year, some 1,620 in all. More than six in ten listings that give a check-in time set it at 3 p.m., with check-out usually at 11 a.m.
Average length of stay by month in La Barra
Average nights per booking, by month of stay
Average 5.1 nights 10.2 nights 2.7 nights
Two-year average by calendar month.
La Barra Airbnb Minimum Stay Requirements
Only 35% of listings in La Barra accept stays of one or two nights; two nights and four to six nights are the most common minimums, tied at 25% each.
Minimum stay set by La Barra listings
Share of listings by the shortest stay they accept, from one night to 30 or more
What Cancellation Policies Do Airbnb Hosts Use in La Barra?
Firm is the most common cancellation policy in La Barra, used by 51% of listings; it refunds guests in full only if they cancel at least 30 days before check-in. Hosts here lean strict: more than seven in ten listings use Firm or stricter terms, against 23% on Flexible or Moderate.
Cancellation policies of La Barra listings, from most to least flexible
Share of listings by the policy they use
How Much Are Airbnb Cleaning Fees in La Barra?
About seven in ten La Barra listings charge a cleaning fee. The typical fee is about UYU 3,986. Spread over the average stay of 7.3 nights, that adds roughly UYU 545 a night to what guests pay. For listings that charge one, cleaning fees make up about 4% of gross revenue.
- Median cleaning fee
- UYU 3,986
- Average cleaning fee
- UYU 4,532
- Listings charging a fee
- 70.9%
- Share of gross revenue
- 4.1%
Top earners
Top-Earning Airbnbs and Hosts in La Barra
The top-grossing Airbnb in La Barra, a six-bedroom home, took in UYU 4,680,000 over the past year, about 6.3 times the city's average of UYU 746,000.
Brand new house in R Montoya Entire home · 6 bedrooms Rated 4.40 
Reserva Montoya - New house for rent Entire home · 4 bedrooms Rated 5.00 - Revenue
- UYU 4.1M
- Occupancy
- 36.2%
- Daily rate
- UYU 43,949
Spectacular house in Montoya - 6 bedrooms and 7 bathrooms Entire home · 4 bedrooms Rated 4.93 - Revenue
- UYU 3.8M
- Occupancy
- 42.6%
- Daily rate
- UYU 25,656
Modern and spacious house near the Oh! La Barra shopping promenade Entire home · 3 bedrooms Rated 4.94 - Revenue
- UYU 3.2M
- Occupancy
- 63.5%
- Daily rate
- UYU 37,264
Designer House with Infinity Pool Entire home · 2 bedrooms Rated 5.00 - Revenue
- UYU 2.9M
- Occupancy
- 49.0%
- Daily rate
- UYU 25,923
Peace and style minutes from the sea | Private neighborhood Entire home · 4 bedrooms Rated 4.91 - Revenue
- UYU 2.6M
- Occupancy
- 30.9%
- Daily rate
- UYU 22,103
Who Are the Top Airbnb Hosts in La Barra?
Stephanie is the top-grossing host in La Barra, with UYU 4.68 million in bookings from a single listing over the past year. Hosting here is fragmented: the ten top-grossing hosts run just 6% of the market's 247 listings.
| # | Host | Listings | Gross revenue | Per listing | Avg. rating |
|---|---|---|---|---|---|
| Stephanie | 1 | UYU 4,683,612 | UYU 4,683,612 | 4.40/5 | |
| Sofia | 1 | UYU 4,130,434 | UYU 4,130,434 | 5.00/5 | |
| Maria Noel | 1 | UYU 3,835,808 | UYU 3,835,808 | 4.93/5 | |
| 4 | Martin | 1 | UYU 3,246,315 | UYU 3,246,315 | 4.94/5 |
| 5 | Nati | 3 | UYU 3,161,806 | UYU 1,053,935 | 4.92/5 |
| 6 | Luca | 1 | UYU 2,903,374 | UYU 2,903,374 | 5.00/5 |
| 7 | Rodrigo Amilcar | 2 | UYU 2,746,354 | UYU 1,373,177 | 5.00/5 |
| 8 | Cristina | 2 | UYU 2,701,469 | UYU 1,350,734 | 4.85/5 |
| 9 | Gianinna | 1 | UYU 2,614,368 | UYU 2,614,368 | 4.91/5 |
| 10 | Patricia | 1 | UYU 2,572,233 | UYU 2,572,233 | 5.00/5 |
Who Are the Airbnb Hosts in La Barra?
Fewer than 1% of La Barra listings are classed as professionally managed. Only one in five listings are run by Superhosts. Most hosts still vet their guests: only 5% of listings accept Instant Book. Airbnb's Simplified Pricing, where the host pays the whole service fee and guests see one price with no separate Airbnb charge, covers 55% of listings.
- Superhosts
- 19.4%
- Professional management
- 0.0%
- Cohosted listings
- 20.6%
- Instant Book enabled
- 5.3%
- Simplified Pricing
- 55.1%
Nearby markets
La Barra vs. Nearby Airbnb Markets
AirROI also tracks listings in this area under another name: La Barra (46 active listings) has its own page and is left out of the comparison below.
La Barra earns about as much per listing as San Rafael - El Placer, the top earner of the eight nearby markets in the table, all within 11 km. Punta Del Este was the busiest, booked on 36% of nights against 32% in La Barra.
| Market | Listings | Avg. annual revenue | Avg. nightly rate | Occupancy |
|---|---|---|---|---|
| El Tesoro 2 km | 196 | UYU 306,785 | UYU 7,879 | 32% |
| Manantiales 3 km | 103 | UYU 698,438 | UYU 15,623 | 29% |
| El Chorro 4 km | 86 | UYU 673,005 | UYU 11,600 | 31% |
| San Rafael - El Placer 4 km | 106 | UYU 762,657 | UYU 17,482 | 27% |
| Balneario Buenos Aires 6 km | 84 | UYU 190,305 | UYU 6,066 | 32% |
| Buenos Aires 7 km | 217 | UYU 373,356 | UYU 8,437 | 30% |
| Punta Del Este 9 km | 2,806 | UYU 500,837 | UYU 7,833 | 36% |
| Pinares - Las Delicias 11 km | 566 | UYU 502,671 | UYU 8,933 | 32% |
Other Airbnb Markets in Maldonado
- Punta Ballena Airbnb data 624 listings
- Piriápolis Airbnb data 589 listings
- José Ignacio Airbnb data 250 listings
- Ocean Park Airbnb data 147 listings
- Playa Hermosa Airbnb data 143 listings
- Playa Grande Airbnb data 115 listings
- Playa Verde Airbnb data 100 listings
FAQ
La Barra Airbnb FAQ
How much do Airbnb hosts make in La Barra?
An active La Barra Airbnb grossed UYU 745,562 on average in the 12 months to September 2026, according to AirROI's tracking of 247 active listings. That is before cleaning, management, taxes and financing. Busier, better-run listings do far better: the top quarter took in UYU 158,000 or more in a typical month.
How much can I make on Airbnb in La Barra?
It depends most on the home's size, location and how it's run. The middle half of La Barra listings earn between UYU 41,000 and UYU 158,000 in a typical month, and the top tenth UYU 275,000 or more. For one home, enter its address and bedroom count in the Airbnb income calculator: it compares the home with similar listings nearby.
What is the average Airbnb occupancy rate in La Barra?
Listings in La Barra were booked on 32% of available nights over the past year. That compares with 34% for the Maldonado average. January is usually the busiest month.
How much does an Airbnb cost per night in La Barra?
The average booked night in La Barra cost UYU 15,868 before fees. Half of listings charge between UYU 8,160 and UYU 20,900, so bedroom count and location move the price more than the average suggests.
Do you need a permit for an Airbnb in La Barra?
None of the active La Barra listings display a registration, permit or license number. That doesn't mean no rules apply, so confirm registration, permit and tourist-tax rules with the local authority before buying.
Is Airbnb profitable in La Barra?
Yes, when it's run well. The average La Barra Airbnb grossed UYU 745,562 in the 12 months to September 2026, 54% above the Maldonado average of UYU 484,852. Run by its owner, with the cleaning fee covering the cleaner and everyday costs for Airbnb's fee, utilities, supplies, upkeep and insurance, UYU 555,462 a year (about UYU 46,300 a month) is left before the mortgage or rent. A home that costs less than that to own or rent makes a profit, and a listing at the top-quarter mark leaves about UYU 88,500 a month. Check a specific home in the Airbnb estimator.
When is Airbnb peak season in La Barra?
January usually pays best, averaging UYU 376,000 per active listing over the past two years, and August usually pays least. The month-by-month table above shows how the latest 12 months played out.
What is the Airbnb RevPAR in La Barra?
Each night a La Barra listing was open to book earned UYU 5,500 on average over the past year, booked or not. That figure, revenue per available night (RevPAR), folds price and occupancy into one number; the top 10% of listings made UYU 10,700 or more.
How far in advance do guests book Airbnbs in La Barra?
La Barra stays were booked 44 days (about six weeks) before arrival on average over the past year, so most of a month is booked well before it starts.
How long do guests stay at Airbnbs in La Barra?
The average La Barra Airbnb stay lasted 7.3 nights over the past year. A listing took 7 reservations over the year on average.
How are Airbnbs in La Barra rated?
Guests rate La Barra Airbnbs 4.81 out of 5 on average. Guests score location highest and cleanliness lowest.
What are the best neighborhoods for Airbnb in La Barra?
Playa Brava, Bikini Beach and La Posta del Cangrejo draw the most short-term rental interest in La Barra. The neighborhood guide explains what brings guests to each.
How many Airbnbs are there in La Barra?
AirROI counted 247 active Airbnb listings in La Barra as of September 2026. The closest tracked market is El Tesoro, 2 km away.
How much are Airbnb cleaning fees in La Barra?
In La Barra, about seven in ten listings add a cleaning fee, and the typical fee is about UYU 3,986.
Method
About This Data
Figures on this page cover 247 active Airbnb listings in La Barra from October 2025 to September 2026 (trailing twelve months). AirROI refreshes them monthly from listing-level booking and calendar data covering 20+ million properties worldwide. AirROI measures bookings in US dollars; this page shows them in Uruguayan pesos at UYU 39.9 per US$, the typical rate from October 2025 to September 2026. Annual revenue averages every listing active during the period, including those listed for only part of it; monthly figures average the listings active in each month; the tier lists show the spread. Neighborhood descriptions are AI-assisted. See the methodology for definitions.
Need this programmatically? The same metrics are available through the AirROI Airbnb Data API and bulk downloads in the data portal.