Punta Ballena, Maldonado Airbnb Market Data 2026: STR Report & Statistics

Source: AirROIReviewed by Jun Zhou, Founder @ AirROI
Updated:

How much can you earn on Airbnb in Punta Ballena, Maldonado? Based on AirROI's 2026 dataset (April 2025 – March 2026), the short answer is $14,406 per year — at a $199 nightly rate, 29.8% occupancy, and a $67 RevPAR that reflects a wider gap between nightly rates and realized revenue that rewards occupancy-focused strategies.

Punta Ballena's 551 active listings and selective demand that rewards strong listing quality and pricing strategy position it as a midsize vacation rental market. Supply grew 46.2% over the past year, yet revenue and nightly rates both trended upward — a signal that traveler demand is outpacing new inventory rather than being diluted by it. For hosts, pricing power remains intact even as competition increases.

Regulation is low with minimal registration requirements, pointing to an operator-friendly environment. The data points to a market where fundamentals reward execution — the right property, priced well, in the right neighborhood still outperforms.

What Are the Key Airbnb Metrics in Punta Ballena?

In Punta Ballena, the headline Airbnb metrics are $14,406 in average annual revenue,29.8% occupancy, $199 ADR, and $67 in RevPAR, and guests book about 40 days in advance.

Avg. Daily Rate (ADR)(?)
$199
The average rental revenue earned for an occupied room per day in Punta Ballena.
Occupancy Rate(?)
29.8%
Lower demand, potentially seasonal or market factors at play.
Avg. Annual Revenue(?)
$14,406
Average annual income for an Airbnb listing in Punta Ballena. Factors like property type, size, and location influence actual earnings.
RevPAR(?)
$67
Revenue per available rental night, combining occupancy and ADR into one efficiency metric.
Revenue Growth YoY(?)
1.6%
Positive growth (1.6%) vs. last year.
Active Airbnb Listings(?)
551
Total number of active short-term rentals listed.
Avg. Booking Lead Time(?)
40 days
How far in advance guests typically book in Punta Ballena. Longer lead times indicate planned travel; shorter ones suggest last-minute demand.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Peak Revenue Month(?)
January
The month with the highest average earnings, indicating peak season in Punta Ballena.
Lowest Revenue Month(?)
August
The month with the lowest average earnings, indicating the low season in Punta Ballena.
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How Much Do Airbnb Hosts Earn Monthly in Punta Ballena?

Understanding the monthly revenue variations for Airbnb listings in Punta Ballena is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Punta Ballena is typically January, while August often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Punta Ballena across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $3,926+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $2,421 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $1,409 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $736, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Punta Ballena

What Is the Monthly Airbnb Occupancy Rate in Punta Ballena?

Maximize your bookings by understanding the Punta Ballena STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Januarysees the highest demand (peak season occupancy), while August experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Punta Ballena:

  • Best-in-class properties (Top 10%) achieve 62%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 44% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 26%.
  • Entry-level properties (Bottom 25%) average 13% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Punta Ballena

What Is the Average Airbnb Nightly Rate in Punta Ballena?

Effective short term rental pricing strategy in Punta Ballena involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Punta Ballena typically peaks in January and dips lowest during May. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $388+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $258 or more.
  • Typical properties (Median) charge around $167 per night.
  • Entry-level properties (Bottom 25%) earn around $121 per night.

Average Daily Rate (ADR) Trend by Month in Punta Ballena

What Is the RevPAR for Airbnb in Punta Ballena?

RevPAR in Punta Ballena is currently $67. Because RevPAR combines nightly rates with realized occupancy, it is one of the cleanest ways to compare how efficiently listings turn demand into revenue across the market.

  • Entry-level properties (Bottom 25%) see $30 RevPAR.
  • Typical properties (Median) generate $55 RevPAR.
  • Strong performers (Top 25%) earn $85 RevPAR.
  • Best-in-class (Top 10%) achieve $129 RevPAR.

Average Monthly RevPAR Trend in Punta Ballena

RevPAR Insights for Punta Ballena

  • The average RevPAR in Punta Ballena is $67. This metric combines nightly rates with realized occupancy, making it one of the best single-number indicators of market efficiency.
  • The gap between the top 10% ($129) and bottom 25% ($30) is $99, suggesting a relatively compressed market where operational differences yield moderate returns.
  • RevPAR peaks in Jan and bottoms out in Aug, mirroring the broader seasonal demand pattern and suggesting opportunities for dynamic pricing.

Recommendations for Hosts

  • Track your own RevPAR monthly against these Punta Ballena benchmarks. If your RevPAR falls below the median of $55, examine whether low occupancy or low ADR is the primary drag.
  • Top-quartile listings achieve $85+ RevPAR through a combination of competitive pricing, strong reviews, and strategic amenities. Target this tier through incremental improvements.
  • Use RevPAR rather than revenue alone when comparing properties of different sizes — it normalizes for available nights and gives a more accurate picture of performance.

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When Is the Peak Season for Airbnb in Punta Ballena?

Punta Ballena's peak Airbnb season falls in January, February, December, while the softest stretch is August, September, October. Overall, the market shows highly seasonal trends requiring careful strategy, which should guide pricing, minimum stays, and cash-flow planning.

Peak Season (January, February, December)
  • Revenue averages $3,940 per month
  • Occupancy rates average 49.2%
  • Daily rates average $258
Shoulder Season
  • Revenue averages $1,319 per month
  • Occupancy maintains around 26.5%
  • Daily rates hold near $199
Low Season (August, September, October)
  • Revenue drops to average $924 per month
  • Occupancy decreases to average 21.0%
  • Daily rates adjust to average $190

Seasonality Insights for Punta Ballena

  • Airbnb seasonality in Punta Ballena is pronounced. Revenue swings sharply between peak and low months, which means pricing strategy, minimum-stay settings, and cash reserves all need to account for extended slower periods.
  • During the high season, the absolute peak month showcases Punta Ballena's highest earning potential, with monthly revenues climbing to $5,455, occupancy reaching 59.5%, and ADRs peaking at $276.
  • Conversely, the slowest single month marks the market's lowest point — revenue may dip to $819, occupancy could drop to 17.6%, and ADRs may adjust to $188.
  • Lower occupancy paired with meaningful seasonality means hosts in Punta Ballena need to maximize every peak-season booking and seriously consider whether off-season pricing adjustments or minimum-stay changes can capture incremental revenue.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability and consider tightening cancellation policies to reduce last-minute gaps.
  • Low Season: Offer competitive pricing, extended-stay discounts, and flexible cancellation policies. Target off-season travelers like remote workers, budget-conscious guests, and travelers with flexible schedules.
  • Shoulder Seasons: Implement dynamic pricing that bridges peak and low rates. Target weekend travelers, local events, and business visitors. Slightly more flexible terms than peak season can help maintain occupancy without deep discounting.
  • In a highly seasonal market like Punta Ballena, building a cash reserve during the top months is essential for covering fixed costs during the slow period. Automated pricing tools can help capture demand shifts in real time.

Do You Need a License for Airbnb in Punta Ballena?

Punta Ballena, Maldonado, Uruguay currently shows a low regulation profile despite having 551 active listings. Larger markets with light regulation can attract new supply quickly, but that also means regulatory frameworks may evolve as local governments respond to growth — staying informed protects your investment. Always verify the latest short-term rental regulations and Airbnb license requirements directly with local government authorities for Punta Ballena to ensure full compliance before hosting.

(Source: AirROI data, 2026, finding no licensed listings among those analyzed)

What Are the Best Neighborhoods for Airbnb in Punta Ballena?

Location within Punta Ballena matters. Even in a midsize market, the difference between neighborhoods can mean a material gap in occupancy, nightly rate, and overall Airbnb revenue. Below are 8 areas where short-term rental activity and guest interest are concentrated — along with the reasons each neighborhood appeals to travelers.

Best neighborhoods for Airbnb in Punta Ballena
Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
La Barra
Vibrant coastal village known for its lively atmosphere, beaches, and nightlife. A favorite among tourists seeking a fun summer getaway with numerous restaurants and bars.
Beach clubs, Art galleries, Restaurants, Nightlife, Surfing spots
José Ignacio
Exclusive and upscale seaside resort village known for its luxury accommodations and beautiful beaches. Popular among affluent travelers and celebrities looking for privacy and tranquility.
José Ignacio Lighthouse, Brava Beach, Gastronomy, Art galleries, Charming village atmosphere
Punta del Este
World-renowned resort city famous for its beaches and luxury lifestyle. A hotspot for tourists year-round, known for attractions and vibrant nightlife.
Casapueblo, Punta del Este Peninsula, Playa Brava, Playa Mansa, Mansa Beach
Manantiales
Charming beach town that offers a relaxed atmosphere with stunning beaches and local eateries. Ideal for families and those looking for a quieter beachfront experience.
Manantiales beach, Local restaurants, Surf spots, Nature walks
Bikini Beach
Famed for its vibrant beach parties and social scene, Bikini Beach attracts both locals and tourists looking for fun in the sun and beach activities.
Beach bars, Water sports, Live music events, Beach volleyball
Pueblo Edén
A picturesque village located inland, offering a peaceful retreat with beautiful landscapes. Ideal for tourists seeking tranquility away from the coastal hustle.
Nature walks, Wine tours, Local cafes, Scenic views
El Tesoro
Exclusive residential area known for its luxury homes and proximity to the sea. A sought-after area for high-end tourism and privacy.
Stunning views, Luxury properties, Relaxed atmosphere
La Cumbre
A lesser-known, tranquil area that offers beautiful views and a serene environment. Perfect for travelers seeking a peaceful getaway close to nature.
Hiking trails, Wildlife spotting, Quiet surroundings

With 8 distinct neighborhoods showing meaningful short-term rental activity, Punta Ballena offers diversification within a single market. Investors can tailor their strategy — from high-turnover tourist zones to quieter residential areas that attract longer stays and remote workers.

What Types of Properties Are on Airbnb in Punta Ballena?

Room Type Distribution

Property Type Distribution

Market Composition Insights for Punta Ballena

  • The Punta Ballena Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 98% of the 551 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Punta Ballena, Apartment/Condo properties are the most common (56.4%), reflecting the local real estate landscape.
  • Houses represent a significant 36.1% portion, catering likely to families or larger groups.
  • Smaller segments like outdoor/unique, hotel/boutique, unique stays, others (combined 7.4%) offer potential for unique stay experiences.

Punta Ballena Airbnb Room Capacity Analysis (2026): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Punta Ballena

  • The dominant room capacity in Punta Ballena is 1 bedroom listings, making up 37.2% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 2 bedrooms properties represent 58.3% of the active Airbnb listings in Punta Ballena, indicating a high concentration in these sizes.
  • A significant 27.0% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Punta Ballena.

Punta Ballena Vacation Rental Guest Capacity Trends (2026)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Punta Ballena

  • The most common guest capacity trend in Punta Ballena vacation rentals is listings accommodating 4 guests (41.6%). This suggests the primary traveler segment is likely small families or groups.
  • Properties designed for 4 guests and 8+ guests dominate the Punta Ballena STR market, accounting for 58.1% of listings.
  • 29.2% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Punta Ballena.
  • On average, properties in Punta Ballena are equipped to host 4.8 guests.

How Do Listings in Punta Ballena Compare on Quality?

Listing quality in Punta Ballena can be approximated through presentation depth, bedroom count, and how often hosts disclose exact locations. These signals show how professionally the local supply base is merchandised.

Average Photos per Listing(?)
32.7
More photos correlate with higher conversion rates.
Average Beds per Listing(?)
3.8
Reflects the capacity profile of the local supply.
Exact Location Enabled(?)
21.2%
Builds guest trust and improves booking confidence.

Listing Quality Insights for Punta Ballena

  • At 32.7 photos per listing on average, Punta Ballena hosts invest well in visual presentation. Listings with 20+ photos consistently outperform in search ranking and conversion.
  • 21.2% of listings show their exact location. Lower disclosure rates can increase booking hesitation — guests want to know exactly where they are staying.

Recommendations for Hosts

  • Enable exact location if possible — it removes a common source of guest uncertainty and can improve your listing's position in map-based searches.
  • Use these quality indicators as a self-audit checklist. Listings that exceed the Punta Ballena averages across all three metrics are better positioned for premium pricing.

What Amenities Do Airbnb Guests Expect in Punta Ballena?

Amenity Prevalence

Amenity Insights for Punta Ballena

  • Essential amenities in Punta Ballena that guests expect include: TV, Wifi, Air conditioning, Free parking on premises, Kitchen. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Hot water, Dishes and silverware, Pool are common but not universal. Offering these can provide a competitive edge.
  • A pool is a highly desired but not standard amenity, making it a key feature for attracting guests seeking leisure in Punta Ballena.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Punta Ballena: TV, Wifi, Air conditioning, Free parking on premises, Kitchen.
  • Prioritize adding missing essentials: TV, Wifi, Air conditioning, Free parking on premises, Kitchen.
  • Consider adding popular differentiators like Hot water or Dishes and silverware to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Punta Ballena to stay competitive.

Which Airbnb Amenities Boost Revenue in Punta Ballena?

Not every amenity matters equally. This table focuses on the amenities most associated with higher revenue in Punta Ballena, which makes it more useful for prioritizing upgrades than a simple popularity list alone.

AmenityPrevalenceRevenue WithRevenue WithoutRevenue Uplift
Kitchen
96.6%$14,751$4,754210.3%
Game consoleHigh opportunity
0.9%$35,626$14,212150.7%
PianoHigh opportunity
0.9%$32,552$14,240128.6%
Changing tableHigh opportunity
0.9%$31,822$14,246123.4%
Dishwasher
16.5%$24,011$12,50692.0%
Gym
41.4%$19,818$10,58587.2%
Children’s bikes
2.2%$25,613$14,15680.9%
Dryer
16.9%$22,493$12,76476.2%
Washer
58.1%$17,386$10,27869.2%
Sound system
8.3%$22,960$13,62768.5%

Revenue Impact Insights for Punta Ballena

  • Kitchen tops the revenue impact list with a 210.3% uplift — listings with this amenity earn $14,751 vs. $4,754 without it.
  • High-opportunity amenities — Game console, Piano, Changing table — combine revenue uplift above 100% with prevalence under 10%, meaning most competitors haven't adopted them yet.
  • Kitchen — while widespread — still correlate with meaningful revenue gains, making it table stakes rather than true differentiators.

Recommendations for Hosts

  • Prioritize adding Game console — it has the best combination of high revenue impact and low market saturation in Punta Ballena.
  • Focus your upgrade budget on amenities in the top half of this table. Below-median amenities may improve guest experience but contribute less to revenue growth.
  • Highlight revenue-impacting amenities prominently in your listing title, photos, and description — guests can't value what they don't notice.

Dive Deeper: Advanced Punta Ballena STR Market Data (2026)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Punta Ballena. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Punta Ballena Airbnb Guest Demographics & Profile Analysis (2026)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Punta Ballena

  • The typical guest profile for Airbnb in Punta Ballena consists of a mix of domestic (64%) and international guests, often arriving from nearby Montevideo, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking Spanish or English.
  • Domestic travelers account for 64.1% of guests.
  • Key international markets include Uruguay (64.1%) and Argentina (21.3%).
  • Top languages spoken are Spanish (43.8%) followed by English (34%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Montevideo and Buenos Aires.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

What Are Airbnb Guest Ratings in Punta Ballena?

Listings in Punta Ballena average 4.83 out of 5 overall, with about 34 reviews per active listing and 33.8% of listings carrying the Guest Favorite badge.

Rating Breakdown by Category

Guest Rating Insights for Punta Ballena

  • With an overall rating of 4.83, Punta Ballena listings meet an exceptionally high bar. Guests consistently report strong satisfaction, which drives repeat bookings and referral traffic.
  • The strongest subcategory is Location (4.9), while Value (4.74) trails behind — a useful signal for hosts looking to prioritize upgrades.
  • 33.8% of listings carry the Guest Favorite badge, a strong trust signal that can meaningfully lift click-through and booking rates.

Recommendations for Hosts

  • Focus improvement efforts on Value — even small gains in the weakest subcategory can lift overall ratings and search ranking.
  • Encourage guests to leave reviews after checkout. Listings with more reviews rank higher in search results and convert browsers into bookers more effectively.

Punta Ballena Airbnb Booking Patterns (2026): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Punta Ballena

  • The most common availability pattern in Punta Ballena falls within the 271-366 days range, representing 70.6% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 92.2% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 31-90 days range is most frequent in Punta Ballena (36.8%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 8.0% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

How Far in Advance Do Guests Book Airbnb in Punta Ballena?

Average Booking Lead Time by Month

Booking Lead Time Insights for Punta Ballena

  • The overall average booking lead time for vacation rentals in Punta Ballena is 40 days.
  • Guests book furthest in advance for stays during January (average 67 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in July (average 14 days), indicating more last-minute travel plans during this time.
  • Seasonally, Winter (62 days avg.) sees the longest lead times, while Summer (15 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (40 days) as a baseline for your pricing and availability strategy in Punta Ballena.
  • For January stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 67 days out to capitalize on advance planning.
  • During July, focus on last-minute booking availability and promotions, as guests book with very short notice (14 days avg.).
  • Target marketing efforts for the Winter season well in advance (at least 62 days) to capture early planners.
  • Monitor your own booking lead times against these Punta Ballena averages to identify opportunities for dynamic pricing adjustments.

What Is the Average Length of Stay for Airbnb in Punta Ballena?

Guests in Punta Ballena stay about 5.4 nights on average, generating roughly 7,089 reservations and 13.1 bookings per listing in the latest AirROI dataset. The most common check-in time is 4:00 PM and check-out is 10:00 AM.

Monthly Length of Stay in Punta Ballena

Check-in Time Distribution

Check-out Time Distribution

Stay Pattern Insights for Punta Ballena

  • A mid-range stay length points to leisure-driven demand — weekend getaways and short vacations. Hosts should optimize for quick turnover efficiency while keeping the guest experience smooth.
  • 13.1 bookings per listing is a manageable pace that balances revenue with operational overhead.
  • Stay lengths peak in Jan (8.6 nights) and shorten in Aug (2.6 nights). Adjust minimum-night requirements seasonally to match.

Recommendations for Hosts

  • Leverage the longer-stay pattern by offering weekly discounts — even 5-10% off can convert browsing into bookings for guests considering an extended stay.
  • Set your check-in time to match or beat the market standard of 4:00 PM. Offering early check-in flexibility can be a low-cost differentiator.
  • Monitor length-of-stay seasonality to adjust minimum-night requirements — longer minimums during peak periods maximize revenue while shorter minimums fill gaps in shoulder seasons.

Punta Ballena Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (9.6%)

1 Night

53 listings

9.6% of total

2 Nights (18%)

2 Nights

99 listings

18% of total

3 Nights (5.3%)

3 Nights

29 listings

5.3% of total

4-6 Nights (13.6%)

4-6 Nights

75 listings

13.6% of total

7-29 Nights (4.7%)

7-29 Nights

26 listings

4.7% of total

30+ Nights (48.7%)

30+ Nights

268 listings

48.7% of total

Key Insights

  • The most prevalent minimum stay requirement in Punta Ballena is 30+ Nights, adopted by 48.7% of listings. This highlights the market's preference for longer commitments.
  • A significant segment (48.7%) caters to monthly stays (30+ nights) in Punta Ballena, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 30+ Nights minimum stay, as 48.7% of Punta Ballena hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 9.6% currently do.
  • Explore offering discounts for stays of 30+ nights to attract the 48.7% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Punta Ballena.

Punta Ballena Airbnb Cancellation Policy Trends Analysis (2026)

Limited

17 listings

3.1% of total

Flexible (16.5%)

Flexible

91 listings

16.5% of total

Moderate (22.7%)

Moderate

125 listings

22.7% of total

Firm (44.3%)

Firm

244 listings

44.3% of total

Strict (13.4%)

Strict

74 listings

13.4% of total

Cancellation Policy Insights for Punta Ballena

  • The prevailing Airbnb cancellation policy trend in Punta Ballena is Firm, used by 44.3% of listings.
  • A majority (57.7%) of hosts in Punta Ballena utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.

Recommendations for Hosts

  • Consider adopting a Firm policy to align with the 44.3% market standard in Punta Ballena.
  • Using a Strict policy might deter some guests, as only 13.4% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
  • Regularly review your cancellation policy against competitors and market demand shifts in Punta Ballena.

How Much Are Airbnb Cleaning Fees in Punta Ballena?

Cleaning fees in Punta Ballena are meaningful operating levers, not just pass-through charges. What matters most is how often hosts charge them, how high they run relative to market norms, and how large a share of gross revenue they consume.

Average Cleaning Fee
$62
Median Cleaning Fee
$50
Listings Charging a Fee
52.8%
Fee as Revenue Share
4.5%

Cleaning Fee Insights for Punta Ballena

  • About 52.8% of Punta Ballena listings charge a cleaning fee — a mixed market where some hosts absorb the cost into nightly rates while others break it out.
  • The average cleaning fee of $62 is close to the median ($50), suggesting a relatively consistent fee structure across the market.
  • Cleaning fees represent 4.5% of gross revenue on average — a modest component of the overall booking price.

Recommendations for Hosts

  • Price your cleaning fee competitively against the Punta Ballena median of $50. Fees significantly above market norms can deter bookings, especially for shorter stays.
  • Monitor competitor cleaning fees regularly. Airbnb's search algorithm factors in total price, so a well-calibrated cleaning fee can improve your listing's ranking.

What Do the Top Airbnb Listings in Punta Ballena Look Like?

Benchmark your potential! Explore examples of top-performing Airbnb properties in Punta Ballenabased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Ocean Front Villa, Private Pool, & Majestic Views

Ocean Front Villa, Private Pool, & Majestic Views

Entire Place • 5 bedrooms

$128,364
Revenue
35.7%
Occupancy
$884.88
Daily Rate
Magnificent villa in Punta Del Este

Magnificent villa in Punta Del Este

Entire Place • 8 bedrooms

$105,977
Revenue
31.1%
Occupancy
$789.28
Daily Rate
Maria Paz Beach House

Maria Paz Beach House

Entire Place • 4 bedrooms

$105,069
Revenue
66.9%
Occupancy
$396.94
Daily Rate
Solanas Resort-Enjoy it with your family or friends

Solanas Resort-Enjoy it with your family or friends

Entire Place • 4 bedrooms

$74,885
Revenue
53.6%
Occupancy
$351.27
Daily Rate
THE BEST HOUSE IN THE SOLANAS COMPLEX!!!

THE BEST HOUSE IN THE SOLANAS COMPLEX!!!

Entire Place • 5 bedrooms

$70,418
Revenue
52.2%
Occupancy
$288.02
Daily Rate
Spectacular duplex & best views

Spectacular duplex & best views

Entire Place • 2 bedrooms

$66,986
Revenue
66.0%
Occupancy
$246.15
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Who Are the Top Airbnb Hosts in Punta Ballena?

Learn from the best! This table showcases top-performing Airbnb hosts in Punta Ballena based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Top Airbnb hosts in Punta Ballena by revenue
Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Depptö56$255,8683324.61/5.0
Granja6$148,8623594.93/5.0
Jorge Eduardo13$145,2575384.90/5.0
Carlos1$128,364325.00/5.0
Clari3$114,4393524.85/5.0
Martín3$109,2612354.80/5.0
Carlos José1$105,977404.83/5.0
Agustín1$105,069995.00/5.0
Ariel Mariano4$92,6445614.81/5.0
Bernardo3$87,8901594.89/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Punta Ballena.

Who Are the Airbnb Hosts in Punta Ballena?

Punta Ballena has a relatively balanced host base.

Superhosts
35.8%
Professional Management
6.0%
Cohosted Listings
22.7%
Instant Book Enabled
3.8%
Simplified Pricing
60.8%

Host Profile Insights for Punta Ballena

  • A 35.8% Superhost share is healthy — enough experienced operators to anchor quality without making the market impenetrable for newcomers.
  • 6.0% of listings are professionally managed, reflecting a market still dominated by individual hosts.
  • 3.8% of listings have Instant Book enabled. Lower Instant Book adoption means many guests must request approval, which can slow conversions.
  • 60.8% of listings use Airbnb's simplified pricing (host-only fee), where the host pays the entire platform service fee and the guest sees one all-in price with no separate Airbnb service charge. High adoption signals a professional, PMS-connected host base — Airbnb mandates simplified pricing for software-connected listings.

Recommendations for Hosts

  • Earning Superhost status can significantly improve search ranking and guest trust. Focus on maintaining high response rates, low cancellations, and strong reviews.
  • Consider enabling Instant Book — it reduces booking friction and Airbnb's algorithm tends to favor Instant Book listings in search results.
  • With 22.7% cohosted listings, there may be a growing local market for property management services.
  • Benchmark your host metrics against these Punta Ballena averages regularly and adjust your hosting strategy based on what top performers do differently.

Top Professional Management Companies in Punta Ballena

These are the highest-grossing professional property management operations in Punta Ballena, ranked by total revenue across their portfolio. Their performance metrics offer a benchmark for what institutional-level hosting looks like in this market.

Top Airbnb management companies in Punta Ballena
CompanyListingsRevenueADROcc.Rating
Depptö56$255,868$17915.8%4.61/5
Oceana1$10,177$25054.8%4.75/5

Management Company Insights for Punta Ballena

  • The leading management company, Depptö, operates 56 listings with $255,868 in gross revenue — a useful benchmark for what scale looks like in Punta Ballena.
  • Top managers average 29 properties each, pointing to a market where portfolio scale is a meaningful competitive factor.
  • Professionally managed listings in the top tier average 4.68/5 in guest ratings — suggesting room for quality improvement even among larger operators.

Recommendations

  • With only 6.0% of listings professionally managed, there may be an opportunity to differentiate through more structured operations and consistent guest experiences.
  • Study how top management companies price, position, and maintain their portfolios — their ADR and occupancy rates reflect strategies refined across dozens of listings.
  • If you're considering hiring a property manager, compare their portfolio performance against these benchmarks before committing.

How Does Punta Ballena's Airbnb Market Compare to Nearby Cities?

How does the Punta Ballena Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

Compared with Departamento de Lavalleja, Punta Ballena has 14 percentage points lower occupancy and about $81 higher ADR. That helps frame whether this market is winning more on demand, pricing, or both.

Airbnb markets near Punta Ballena — performance comparison
MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Nueva Carrara12$2,093$241.9935%
La Barra19$1,951$546.3223%
Arenas de José Ignacio27$1,793$510.3024%
Departamento de Lavalleja10$1,765$118.1044%
Departamento de Maldonado20$1,427$189.1626%
El Chorro64$1,395$305.1327%
Pan de Azúcar22$1,392$225.8124%
San Rafael - El Placer111$1,371$407.0624%
José Ignacio238$1,361$357.8227%
El Edén30$1,262$229.1022%

Frequently Asked Questions About Airbnb in Punta Ballena

These quick answers summarize the most common investor and operator questions using AirROI's latest market data for Punta Ballena.

How much do Airbnb hosts make in Punta Ballena?

Punta Ballena hosts earn about $14,406 per year on average, with an average nightly rate of $199 and RevPAR of $67. Those figures describe the typical revenue environment for active listings in Punta Ballena, Maldonado, not the ceiling for the best operators. Source: AirROI 2026 data, Punta Ballena market, April 2025 to March 2026.

What is the average Airbnb occupancy rate in Punta Ballena?

The average Airbnb occupancy rate in Punta Ballena is 29.8%. January is the strongest month and August is the softest, so hosts should expect demand to move meaningfully throughout the year rather than stay flat.

What is the average Airbnb daily rate in Punta Ballena?

Listings in Punta Ballena average $199 per night. The broader pricing spread also matters: lower-performing listings cluster closer to the lower quartiles, while premium homes can price materially above the city average when demand spikes or listing quality stands out.

How many Airbnb listings are active in Punta Ballena?

Punta Ballena currently has about 551 active Airbnb listings in AirROI's market dataset. That supply count helps explain how competitive the market is, how much depth there is for benchmarking, and whether the market behaves like a niche destination or a scaled urban market.

How strict are short-term rental regulations in Punta Ballena?

AirROI currently classifies the short-term rental regulation level in Punta Ballena as Low. The dataset also shows about 0.0% of listings with registration evidence. That is a market signal, not legal advice, so hosts should still confirm current licensing and compliance rules locally before listing.

What is the RevPAR for Airbnb in Punta Ballena?

RevPAR in Punta Ballena is about $67. That metric combines pricing and occupancy into one efficiency number, so it is often a better quick benchmark than ADR alone when investors want to compare how well listings convert nightly rates into realized revenue.

Is Airbnb profitable in Punta Ballena?

Occupancy of 29.8% means Punta Ballena is a more selective market. Profitability is achievable but requires careful cost management, premium positioning, or targeting longer stays to reduce turnover. Average annual revenue is $14,406, but individual returns depend on property type, location within the city, and the host's operating efficiency.

How far in advance do guests book Airbnb in Punta Ballena?

The average booking lead time in Punta Ballena is about 40 days — a moderate lead time that gives hosts planning visibility while still benefiting from last-minute bookings. Hosts who understand their market's booking cadence can adjust minimum stays and pricing windows accordingly.

What are the best neighborhoods for Airbnb in Punta Ballena?

Based on AirROI's analysis, some of the top neighborhoods for short-term rentals in Punta Ballena include La Barra, José Ignacio, Punta del Este. Each area attracts different guest profiles — from business travelers to leisure visitors — so the best location depends on the property type and target audience a host is aiming for. See the full neighborhood breakdown above.

What type of property performs best on Airbnb in Punta Ballena?

entire_home listings make up 98.0% of the active supply in Punta Ballena. The most common configuration does not always mean the most profitable — operators who identify underserved property types or bedroom counts can sometimes outperform the market average by filling a gap in local supply.

How does Punta Ballena compare to nearby Airbnb markets?

Among neighboring markets, Nueva Carrara posts $25,119 in average annual revenue with 34.9% occupancy, compared to Punta Ballena's $14,406 and 29.8%. Comparing nearby markets helps investors understand whether a destination's performance reflects local demand or broader regional trends.

What is the average length of stay in Punta Ballena?

The average Airbnb stay length in Punta Ballena is about 5.4 nights. That matters for turnover, cleaning operations, and pricing strategy because shorter stays increase changeovers while longer stays can smooth occupancy and reduce operational friction.

What is the average Airbnb guest rating in Punta Ballena?

Airbnb listings in Punta Ballena average 4.83 out of 5 overall. About 33.8% of listings carry the guest favorite badge, which suggests a meaningful share of inventory is competing on review quality rather than price alone.

Which amenities boost Airbnb revenue in Punta Ballena?

Kitchen and Game console are among the strongest revenue-linked amenities in Punta Ballena. In AirROI's latest dataset, listings with these amenities outperform those without on average revenue, which makes amenities analysis useful for prioritizing investment and listing upgrades.

Do Airbnb hosts charge cleaning fees in Punta Ballena?

Yes. About 52.8% of active Airbnb listings in Punta Ballena charge a cleaning fee, and the average fee is $62. The more important operating benchmark is how much of gross revenue that fee consumes, not just the absolute dollar amount.

What percentage of Airbnb hosts are Superhosts in Punta Ballena?

At 35.8%, there is a healthy mix of experienced and newer hosts — earning Superhost status can still provide a meaningful visibility boost.

About AirROI Market Data

AirROI tracks over 20 million properties across 190+ countries and maintains 15+ years of historical performance data, making it one of the deepest Airbnb and STR intelligence platforms available. The analytics pipeline aggregates listing-level data monthly — revenue, occupancy, nightly rates, RevPAR, guest demographics, booking patterns, and competitive supply — so investors and operators can benchmark any market against its own history and against neighboring destinations.

Real estate investors, property managers, financial institutions, hedge funds, tourism boards, hospitality consultants, tech platforms, and academic researchers rely on AirROI data to underwrite acquisitions, optimize pricing, model macro trends, and conduct peer-reviewed research. Data is available through in-depth market reports like this one and the Airbnb API with 22 endpoints and an Airbnb MCP Server for AI agents.

AirROI proprietary analytics as of 2026-03-31. Metrics reflect trailing twelve-month aggregates from active listings. Revenue figures are market averages, not projections. Neighborhood descriptions are AI-generated and reviewed for accuracy. For full methodology, see the data methodology page.

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