Medellín Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Antioquia, Colombia

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Medellín in 2025? Explore comprehensive Airbnb analytics for Medellín, Antioquia, Colombia to uncover income potential. This 2025 STR market report for Medellín, based on AirROI data from April 2024 to March 2025, reveals key trends in the bustling market of 11,094 active listings.

Whether you're considering an Airbnb investment in Medellín, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Medellín Airbnb data is crucial. Navigating the high regulation landscape is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Medellín Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$86
The average rental revenue earned for an occupied room per day in Medellín.
Occupancy Rate(?)
45.6%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$12,445
Typical annual income for an Airbnb listing in Medellín. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
-0.6%
Slight decrease (-0.6%) vs. last year.
Peak Revenue Month(?)
May
The month with the highest average earnings, indicating peak season in Medellín.
Lowest Revenue Month(?)
October
The month with the lowest average earnings, indicating the low season in Medellín.
STR Regulation Level(?)
High
Strict regulations. Compliance is crucial (licensing, taxes, stay limits may apply).
Active Airbnb Listings(?)
11,094
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Medellín (2025)

Understanding the monthly revenue variations for Airbnb listings in Medellín is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Medellín is typically May, while October often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Medellín across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $3,112+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $1,600 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $828 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $376, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Medellín

Medellín Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Medellín STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Decembersees the highest demand (peak season occupancy), while June experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Medellín:

  • Best-in-class properties (Top 10%) achieve 87%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 73% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 49%.
  • Entry-level properties (Bottom 25%) average 23% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Medellín

Average Daily Rate (ADR) Airbnb Trends in Medellín (2025)

Effective short term rental pricing strategy in Medellín involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Medellín typically peaks in July and dips lowest during March. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $153+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $83 or more.
  • Typical properties (Median) charge around $48 per night.
  • Entry-level properties (Bottom 25%) earn around $29 per night.

Average Daily Rate (ADR) Trend by Month in Medellín

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Airbnb Seasonality Analysis & Trends in Medellín (2025)

Peak Season (May, April, June)
  • Revenue averages $1,858 per month
  • Occupancy rates average 46.0%
  • Daily rates average $88
Shoulder Season
  • Revenue averages $1,445 per month
  • Occupancy maintains around 52.0%
  • Daily rates hold near $87
Low Season (March, September, October)
  • Revenue drops to average $1,249 per month
  • Occupancy decreases to average 44.6%
  • Daily rates adjust to average $85

Seasonality Insights for Medellín

  • The Airbnb seasonality in Medellín shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Medellín's highest earning potential, with monthly revenues capable of climbing to $1,947, occupancy reaching a high of 54.7%, and ADRs peaking at $89.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,213, occupancy could drop to 43.4%, and ADRs may adjust down to $84.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Medellín.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Medellín seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Medellín (2025)

Exploring the top neighborhoods for short-term rentals in Medellín? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
El Poblado
Popular neighborhood known for its vibrant nightlife, upscale restaurants, and proximity to shopping centers. A prime choice for tourists seeking comfort and entertainment.
Parque Lleras, Provenza, Museo El Castillo, Centro Comercial Santa Fe, Cerro Nutibara
Laureles
Charming residential area with tree-lined streets and a relaxed atmosphere, popular among local and foreign visitors alike. Ideal for those looking for a more authentic Medellín experience.
Estadio Atanasio Girardot, Parque de los Deseos, Cerveza 3 Cordilleras, La 70, Parque Laureles
Envigado
Adjacent to Medellín, this area offers a suburban vibe with a mix of modern amenities and traditional culture, appealing to families and longer-term visitors.
Parque Principal de Envigado, Calleja del Rio, Feria de las Flores, Parque de la Mujer, Restaurantes típicos
Sabaneta
Known for its friendly atmosphere and growing popularity, Sabaneta is a great spot for those looking for a quieter stay that's still close to the city.
Parque Sabaneta, Vías del Río, Vivero Canto Verde, Pueblo Viejo, Cerro de las Tres Cruces
Bello
An emerging area with affordable options and a strong local culture, ideal for budget-conscious travelers wanting an authentic Medellín experience.
Cerro Quitasol, Parque Juan Pablo II, Catedral de Bello, Centro Cultural, Parque Deportivo
Guatapé
A picturesque town famous for its colorful houses and the nearby Peñol Rock, attracting both tourists and adventure seekers.
Peñol Rock, Guatapé Lake, Boat tours, Zócalos de Guatapé, Catedral de San Pedro
Manrique
A historically significant area with a number of cultural sites and local restaurants, catering to those looking to experience Medellín's heritage.
Parque Arví, Cerro de las Tres Cruces, Museo de Antioquia, Teatro Pablo Tobón Uribe, Danza de los Pajaritos
Centro
The heart of Medellín, offering rich history and commerce, it's perfect for those who want to be in the mix of the city’s bustling life.
Plaza Botero, Museo de Antioquia, Pueblito Paisa, Metropolitano de Medellín, Catedral Basílica Metropolitana

Understanding Airbnb License Requirements & STR Laws in Medellín (2025)

Yes, Medellín, Antioquia, Colombia enforces high STR regulations. Obtaining a license and ensuring compliance is almost certainly required according to current 2025 STR laws. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Medellín to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 73% licensed listings)

Top Performing Airbnb Properties in Medellín (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Medellínbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Villa in Poblado with Pool-10 Min to Park Lleras

Villa in Poblado with Pool-10 Min to Park Lleras

Entire Place • 7 bedrooms

$439,937
Revenue
77.9%
Occupancy
$1423.85
Daily Rate
9BR Indoor Heated Pool & Jacuzzi | In Lleras Park

9BR Indoor Heated Pool & Jacuzzi | In Lleras Park

Entire Place • 9 bedrooms

$362,854
Revenue
71.2%
Occupancy
$1344.88
Daily Rate
Casa Serena Provenza

Casa Serena Provenza

Entire Place • 7 bedrooms

$334,787
Revenue
66.9%
Occupancy
$1367.76
Daily Rate
Mansion in Poblado with Pool-10 Min to Park Lleras

Mansion in Poblado with Pool-10 Min to Park Lleras

Entire Place • 7 bedrooms

$317,393
Revenue
62.1%
Occupancy
$1201.70
Daily Rate
Cityscape Penthouse near Lleras

Cityscape Penthouse near Lleras

Entire Place • 10 bedrooms

$316,077
Revenue
72.6%
Occupancy
$1199.40
Daily Rate
BH_Ultra Luxury 7BR Villa in Provenza|Pool&Jacuzzi

BH_Ultra Luxury 7BR Villa in Provenza|Pool&Jacuzzi

Entire Place • 7 bedrooms

$306,572
Revenue
53.6%
Occupancy
$1301.68
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Medellín (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Medellín based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Housy Host156$3,413,98468284.51/5.0
Sandra133$3,008,46741854.20/5.0
Standout34$2,824,16523294.87/5.0
Waloja54$2,335,47315134.44/5.0
Stay32$2,244,74510434.77/5.0
Nowa14$1,805,4538654.82/5.0
Jiwa50$1,801,21515953.09/5.0
HostinGroup24$1,596,16422834.75/5.0
Alta Gama Propiedades5$1,426,4091814.87/5.0
Wilmar10$1,423,321784.38/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Medellín.

Dive Deeper: Advanced Medellín STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Medellín. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Medellín Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Medellín

  • The Medellín Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 82.5% of the 11,094 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Medellín, Apartment/Condo properties are the most common (79.6%), reflecting the local real estate landscape.
  • The presence of 6.9% Hotel/Boutique listings indicates integration with traditional hospitality.
  • Smaller segments like outdoor/unique, others, unique stays (combined 1.7%) offer potential for unique stay experiences.

Medellín Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Medellín

  • The dominant room capacity in Medellín is 1 bedroom listings, making up 51.6% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 2 bedrooms properties represent 74.1% of the active Airbnb listings in Medellín, indicating a high concentration in these sizes.
  • With over half the market (51.6%) consisting of studios or 1-bedroom units, Medellín is particularly well-suited for individuals or couples.

Medellín Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Medellín

  • The most common guest capacity trend in Medellín vacation rentals is listings accommodating 2 guests (33.8%). This suggests the primary traveler segment is likely couples or solo travelers.
  • Properties designed for 2 guests and 4 guests dominate the Medellín STR market, accounting for 55.4% of listings.
  • 17.8% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Medellín.
  • On average, properties in Medellín are equipped to host 3.5 guests.

Medellín Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Medellín

  • The most common availability pattern in Medellín falls within the 271-366 days range, representing 38% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 64.5% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 91-180 days range is most frequent in Medellín (26.7%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 36.6% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Medellín Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (44.3%)

1 Night

4478 listings

44.3% of total

2 Nights (17%)

2 Nights

1721 listings

17% of total

3 Nights (7.2%)

3 Nights

725 listings

7.2% of total

4-6 Nights (3.7%)

4-6 Nights

378 listings

3.7% of total

7-29 Nights (8.5%)

7-29 Nights

862 listings

8.5% of total

30+ Nights (19.2%)

30+ Nights

1938 listings

19.2% of total

Key Insights

  • The most prevalent minimum stay requirement in Medellín is 1 Night, adopted by 44.3% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (61.3%) of the Medellín Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
  • A significant segment (19.2%) caters to monthly stays (30+ nights) in Medellín, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 1 Night minimum stay, as 44.3% of Medellín hosts use this setting.
  • Explore offering discounts for stays of 30+ nights to attract the 19.2% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Medellín.

Medellín Airbnb Cancellation Policy Trends Analysis (2025)

Super Strict 30 Days

25 listings

0.3% of total

Super Strict 60 Days

1 listings

0% of total

Flexible (33.5%)

Flexible

2911 listings

33.5% of total

Moderate (28%)

Moderate

2433 listings

28% of total

Firm (15.6%)

Firm

1355 listings

15.6% of total

Strict (22.6%)

Strict

1965 listings

22.6% of total

Cancellation Policy Insights for Medellín

  • The prevailing Airbnb cancellation policy trend in Medellín is Flexible, used by 33.5% of listings.
  • There's a relatively balanced mix between guest-friendly (61.5%) and stricter (38.2%) policies, offering choices for different guest needs.

Recommendations for Hosts

  • Consider adopting a Flexible policy to align with the 33.5% market standard in Medellín.
  • Regularly review your cancellation policy against competitors and market demand shifts in Medellín.

Medellín STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Medellín

  • The overall average booking lead time for vacation rentals in Medellín is 29 days.
  • Guests book furthest in advance for stays during December (average 35 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in March (average 25 days), indicating more last-minute travel plans during this time.
  • Seasonally, Winter (31 days avg.) sees the longest lead times, while Spring (30 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (29 days) as a baseline for your pricing and availability strategy in Medellín.
  • Target marketing efforts for the Winter season well in advance (at least 31 days) to capture early planners.
  • Monitor your own booking lead times against these Medellín averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Medellín (2025)

Amenity Prevalence

Amenity Insights for Medellín

  • Essential amenities in Medellín that guests expect include: Wifi, TV, Kitchen. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Hot water, Washer, Essentials are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Medellín: Wifi, TV, Kitchen.
  • Prioritize adding missing essentials: Wifi, TV, Kitchen.
  • Consider adding popular differentiators like Hot water or Washer to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Medellín to stay competitive.

Medellín Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Medellín

  • The typical guest profile for Airbnb in Medellín consists of predominantly international visitors (75%), with top international origins including Colombia, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking Spanish or English.
  • Domestic travelers account for 25.5% of guests.
  • Key international markets include United States (38.2%) and Colombia (25.5%).
  • Top languages spoken are Spanish (42.3%) followed by English (41.6%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Focus marketing internationally, particularly towards travelers from Colombia.
  • Offer listing details and communication support in Spanish.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Medellín Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
San Nicolás22$2,825$359.4430%
Córdoba22$2,123$253.9927%
Antioquia15$2,114$270.0528%
Cauca Viejo25$1,898$265.4226%
Sopetrán160$1,377$219.2523%
Copacabana86$1,364$215.7329%
La Peña10$1,299$163.1329%
Olaya17$1,281$199.1127%
El Tablazo21$1,219$134.9534%
Peñol116$1,156$175.5625%

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