Airbnb market data · 202612 months to September 2026
Maryborough, VIC Airbnb Market Data: Revenue, Occupancy & Trends
The average Airbnb in Maryborough brought in A$21,606 over the 12 months through September 2026, across just 24 active listings, so a single property can move that figure.
The short answer
Maryborough Airbnb Market at a Glance
Maryborough is priced below the Victoria average. Listings averaged A$202 a night, about 44% less than that average of A$360, and were booked on 38% of available nights, close to its 40% occupancy.
November, usually the best month, brings in about 79% more per listing than February, usually the slowest. With only 24 active listings, a few bookings can reorder the months.
With 24 active listings, Maryborough is the 159th-largest of 199 Victoria markets AirROI tracks.
Browse the live Maryborough Airbnb market See Every Maryborough ListingRevenue
How Much Do Airbnb Hosts Make in Maryborough?
Gross bookings per Maryborough listing averaged A$21,606 over the 12 months to September 2026 (Victoria average: A$36,652), before cleaning, platform and management costs and taxes.
In a typical year, the average Maryborough listing brings in A$2,880 in November, its best month, and A$1,610 in February, its slowest. October runs within 1% of November, so either can come out on top in a given year. The three strongest months bring in 30% of a full year's revenue, where an even calendar would give any three months 25%.
Across Maryborough's 24 active listings, monthly revenue by tier:
- Best-in-class properties (top 10%) earn A$4,270+ a month, about twice the typical property.
- Strong performers (top 25%) earn A$3,010 or more, roughly A$980 a month above the median.
- Typical properties (median) earn about A$2,030 a month.
- Entry-level properties (bottom 25%) earn A$1,280 or less, about two-thirds of the median.
These are monthly figures for listings active in each month. The annual average above also counts listings that operated for only part of the year, so it runs below twelve times these figures.
November earns about 1.8 times what February does
Average revenue per active listing, by month, September 2024 to August 2026
The dashed line is the average of the months shown, A$2,370. Each point is one month as recorded, averaged over the listings active in it. The best and slowest months in the text average each calendar month over the past two years, so they can differ from the highest and lowest points here.
Maryborough Airbnb Data by Month
Latest 12 months in the September 2026 data. September's figures are still coming in, so the rows run to August.
October 2025 led on revenue. Nightly rates peaked in July 2026 and bookings in April 2026, so the best-paying month is not always the busiest or the priciest. Across the past two years, November is usually the strongest month.
| Month | Avg. Revenue | Occupancy | Avg. Nightly Rate | RevPAR | Booking Lead Time | Avg. Length of Stay |
|---|---|---|---|---|---|---|
| Sep 2025 | A$1,810 | 34.0% | A$188 | A$60 | 36 days | 5.7 nights |
| Oct 2025 | A$2,718 | 45.7% | A$190 | A$88 | 64 days | 4 nights |
| Nov 2025 | A$2,530 | 46.1% | A$188 | A$84 | 138 days | 2.7 nights |
| Dec 2025 | A$2,187 | 34.4% | A$192 | A$71 | 67 days | 3.2 nights |
| Jan 2026 | A$1,911 | 31.2% | A$196 | A$62 | 48 days | 3 nights |
| Feb 2026 | A$1,381 | 28.3% | A$181 | A$49 | 80 days | 2.8 nights |
| Mar 2026 | A$2,217 | 37.7% | A$189 | A$72 | 43 days | 5.1 nights |
| Apr 2026 | A$2,420 | 46.5% | A$198 | A$81 | 41 days | 6.2 nights |
| May 2026 | A$2,690 | 41.7% | A$209 | A$87 | 31 days | 3.8 nights |
| Jun 2026 | A$2,469 | 41.1% | A$222 | A$82 | 23 days | 3.2 nights |
| Jul 2026 | A$2,404 | 31.7% | A$231 | A$78 | 21 days | 5.6 nights |
| Aug 2026 | A$2,067 | 31.2% | A$226 | A$67 | 23 days | 6.4 nights |
Averages per active listing in each month. Highlighted: the highest-revenue month of the 12. RevPAR is the month's revenue spread over its nights, booked or not. Booking lead time is the days between booking and check-in, and length of stay the nights per booking, for stays in that month.
The typical Maryborough listing earns about A$2,030 a month, but one property can land well above or below that. The Airbnb income calculator gives a range for a specific address, built from the comparable listings around it.
Profit
Is an Airbnb in Maryborough Profitable?
Yes, when it's run well. The average Maryborough Airbnb took in A$21,606 in the 12 months to September 2026, and run by its owner at everyday costs, about A$1,180 a month of that is left after running costs, so a home that costs less than that to own or rent makes money. A listing in the top quarter leaves about A$1,750 a month.
Cleaning it yourself keeps the A$2,310 a year guests pay in cleaning fees, for about A$1,370 a month. Handing the listing to a co-host at about 10% of nightly bookings still leaves about A$1,020 a month.
These amounts come before housing costs. Where the mortgage or rent is less each month, the difference is profit; a home owned outright keeps it all after property tax, home insurance and any building or condo fees.
Maryborough Airbnb Income, Expenses and Profit per Year
| Line | Average listing | Top-quarter listing |
|---|---|---|
| Money in | ||
| Nightly bookings | A$19,296 | A$28,540 |
| Cleaning fees guests pay11% of Maryborough bookings | A$2,310 | A$3,420 |
| Gross bookings | A$21,606 | A$31,960 |
| Running costs | ||
| Airbnb's feeAbout 12%: 15.5% for the 75% of Maryborough listings on Simplified Pricing, 3% for the rest | −A$2,670 | −A$3,960 |
| Cleaning and laundryPaid for by the cleaning fee; A$0 if you clean yourself | −A$2,310 | −A$3,420 |
| Utilities and internetAbout 5% of bookings | −A$1,080 | −A$1,600 |
| Guest suppliesToiletries, coffee, paper goods: about 2% | −A$430 | −A$640 |
| Repairs and upkeepIncluding linens and small replacements: about 3% | −A$650 | −A$960 |
| Short-term rental insuranceOne policy, on top of Airbnb's free AirCover | −A$220 | −A$220 |
| Permit and registrationWhere one is required | −A$110 | −A$110 |
| ManagementA$0 when you run it; co-hosts charge from about 10% of nightly bookings | A$0 | A$0 |
| Pricing and messaging toolsOptional; Airbnb's own tools are free | A$0 | A$0 |
| Lodging taxesAdded to the guest's bill and passed on | A$0 | A$0 |
| Total running costsAbout 24% of bookings, plus cleaning paid for by the cleaning fee | −A$7,470 | −A$10,910 |
| Left for housing costs, then profit | A$14,136about A$1,180 a month | A$21,050about A$1,750 a month |
| Housing costs | ||
| Mortgage or rent, property tax, home insurance, building or condo fees | Depend on the home | |
Estimate Your Own Maryborough Airbnb Profit
The estimate starts from Maryborough's average listing, run by its owner. Change how the listing performs, who runs it and who cleans to see what is left for the mortgage or rent.
To work out the profit on one Maryborough home, with its price, its mortgage or rent and your own costs, use the Airbnb profit calculator. It starts from the comparable listings around the address.
How Maryborough's Top Earners Get There
- More nights booked. The busiest quarter of Maryborough listings are booked on 53% or more of their nights, against 34% for the median listing. Ten more booked nights a year at the median rate of A$195 adds about A$1,960 in bookings.
- Prices that follow demand. Ranked by price, the top quarter charge A$235 a night or more, against a median of A$195. That is a separate ranking from the busiest quarter, so the two marks don't multiply into one listing's takings. For the average listing, a 10% higher rate on the nights it already books adds about A$1,930 a year.
- Open for the busy months. In a typical year, November brings the average listing about A$2,880, against A$1,610 in February, so a calendar that is open and full in the busy months carries the year.
- Reviews that stand out. Maryborough listings average 4.87 stars, and 50% carry Airbnb's Guest Favorite badge, which guests can filter for.
What a listing keeps comes down to the figures this page measures: nightly rate, nights booked and the months it's open. A listing at the top-quarter mark takes in about A$2,660 a month, against A$1,800 for the average one.
Occupancy
What Is the Airbnb Occupancy Rate in Maryborough?
Maryborough listings were booked on 38% of the nights they were open over the past year, 2 percentage points below the Victoria average (40%) and 5 points below the Australia average (43%). In a typical year, occupancy climbs to 53% in November and falls to 31% in August.
Across Maryborough's 24 active listings, the share of open nights booked by tier:
- Best-in-class properties (top 10%) are booked 69%+ of open nights, 35 points above the median.
- Strong performers (top 25%) fill 53% or more, roughly four nights a week.
- Typical properties (median) fill about 34% of open nights.
- Entry-level properties (bottom 25%) fill 19% or less, under two nights a week.
November is usually the busiest month in Maryborough, August the quietest
Share of open nights booked, by month, September 2024 to August 2026
The 12-month rate of 38% averages each listing's whole year, slow months included; each month here counts only the listings booked in it.
Nightly rates
How Much Does an Airbnb Cost per Night in Maryborough?
The average nightly rate in Maryborough, known as ADR (average daily rate), was A$202 over the past year, about 44% below the Victoria average of A$360 and about 48% below the Australia average of A$385. In a typical year, rates peak in June and July at about A$210 and bottom out in September and October at about A$175.
Across Maryborough's 24 active listings, nightly rates by tier:
- Best-in-class properties (top 10%) charge A$290+ a night, about 49% above the median.
- Strong performers (top 25%) charge A$235 or more, about A$40 above the median.
- Typical properties (median) charge about A$195 a night.
- Entry-level properties (bottom 25%) charge A$160 or less, about 18% below the median.
June rates run 23% above September's
Average nightly rate (ADR), by month, September 2024 to August 2026
The dashed line is the average of the months shown, A$190. The 12-month ADR of A$202 averages each listing's own rate across its whole year; the monthly points average listings month by month, so the two differ.
What Is the RevPAR for Airbnb in Maryborough?
RevPAR, or revenue per available night, divides a listing's income by every night it was open to book, so it rises with both price and bookings. In Maryborough it averaged A$73 over the past year, from about A$57 in a typical February to about A$96 in a typical November.
Across Maryborough's 24 active listings, RevPAR by tier:
- Best-in-class properties (top 10%) earn A$107+ per open night, about 1.7 times the median.
- Strong performers (top 25%) earn A$89 or more, about A$25 a night above the median.
- Typical properties (median) earn about A$63 per open night.
- Entry-level properties (bottom 25%) earn A$52 or less, about 17% below the median.
November RevPAR is about 1.7 times February's
Revenue per open night (RevPAR), by month, September 2024 to August 2026
The dashed line is the average of the months shown, A$78. The 12-month RevPAR of A$73 averages each listing's whole year, slow months included; each month here counts only the listings booked in it.
Seasonality
Best and Worst Months for Airbnb in Maryborough
With only 24 active listings, the monthly pattern in Maryborough is noisy, since a few long or pricey stays can lift a month; revenue has tended to peak in November and bottom out in February.
Average revenue by month in Maryborough
Average revenue per active listing, each calendar month averaged over the past two years
The dashed line is the average of the 12 calendar months, A$2,370.
Revenue by month in Maryborough in numbers
| Month | Revenue per listing |
|---|---|
| January | A$2,230 |
| February | A$1,610 |
| March | A$2,480 |
| April | A$2,670 |
| May | A$2,370 |
| June | A$2,080 |
| July | A$2,420 |
| August | A$2,150 |
| September | A$2,260 |
| October | A$2,870 |
| November | A$2,880 |
| December | A$2,450 |
How Far in Advance Do Guests Book Airbnb in Maryborough?
Guests book Maryborough stays 63 days ahead on average (about two months), so guests here plan well ahead. November stays are booked furthest out, about 114 days ahead, and August stays closest to arrival, about 23 days. A typical November booking is made in late July.
November stays are booked furthest ahead
Average days between booking and check-in, by month of stay, September 2024 to August 2026
The 12-month figure of 63 days averages each listing's year as a whole; each month here averages only the listings with stays in it.
Permits
Airbnb Permits and Registration in Maryborough
None of the 24 active listings in Maryborough display a registration, permit or license number. That doesn't mean no rules apply: some places don't ask hosts to show a number on the listing, and listing data doesn't capture every scheme.
Registration, permit, zoning and tourist-tax rules vary by address and change often, so confirm them with the local authority before buying or listing in Maryborough.
Neighborhoods
Best Neighborhoods for Airbnb in Maryborough
AirROI's area guide picks eight Maryborough neighborhoods that draw short-term rental guests, led by Central Maryborough, Carisbrook and Tullaroop. The picks reflect guest appeal, not earnings data or permit eligibility, so check local permit rules for a specific address before buying.
| Area | Who it suits | Landmarks nearby |
|---|---|---|
| Central Maryborough | Heart of the city, close to amenities and historical sites. Ideal for guests wanting easy access to cafes, shops, and local attractions. | Maryborough Railway Station, Bourke Street Park, Maryborough Golf Club, Maryborough Cultural Centre |
| Carisbrook | A quiet rural setting close to Maryborough. Appeals to guests looking for a peaceful retreat with outdoor activities nearby. | Carisbrook Historical Society, Local parks, Wineries in the area |
| Tullaroop | Surrounded by natural beauty, perfect for nature lovers and those looking to escape. Close to hiking and outdoor experiences. | Tullaroop Reservoir, Nature trails, Wildlife spots |
| Timor | A charming rural locality offering unique experiences and tranquility. Attractive to tourists seeking a rural getaway. | Local farms, Rural landscapes, Outdoor activities |
| Glenluce | Offers serene countryside living and proximity to charming villages. Great for visitors looking for a break from city life. | Glenluce Church, Scenic views, Local markets |
| Creswick | Historic town known for its rich heritage and artistic community. Great for guests interested in culture and history. | Creswick Woollen Mills, Historic sites, Local art galleries |
| Baringhup | Known for its picturesque landscapes and outdoor pursuits. A perfect location for nature enthusiasts. | Baringhup Waterhole, Fishing spots, Nature walks |
| Avoca | A gateway to regional attractions and wine country. Suitable for guests exploring the Pyrenees wine region. | Local wineries, Historic buildings, Outdoor recreation |
Area descriptions are AI-assisted from public sources and are not checked against zoning.
Nearby markets
Maryborough vs. Nearby Airbnb Markets
Of the eight nearby markets in the table, all within 64 km, Trentham (64 km away, 66 listings) earned the most per listing, about 2.3 times as much as Maryborough. Castlemaine and Ballarat were the busiest, each booked on 44% of nights against 38% in Maryborough.
| Market | Listings | Avg. annual revenue | Avg. nightly rate | Occupancy |
|---|---|---|---|---|
| Maldon 30 km | 33 | A$35,810 | A$328 | 35% |
| Castlemaine 43 km | 111 | A$42,126 | A$320 | 44% |
| Shire of Mount Alexander 46 km | 43 | A$40,088 | A$344 | 36% |
| Shire of Hepburn 47 km | 254 | A$48,354 | A$448 | 36% |
| Daylesford 49 km | 455 | A$49,714 | A$432 | 36% |
| Bendigo 58 km | 275 | A$31,946 | A$271 | 41% |
| Ballarat 58 km | 348 | A$31,505 | A$240 | 44% |
| Trentham 64 km | 66 | A$50,193 | A$397 | 41% |
Other Airbnb Markets in Victoria
- Melbourne Airbnb data 14,961 listings
- Cowes Airbnb data 747 listings
- Bright Airbnb data 507 listings
- Torquay Airbnb data 497 listings
- Apollo Bay Airbnb data 440 listings
- Geelong Airbnb data 435 listings
- Southbank Airbnb data 426 listings
- Ocean Grove Airbnb data 419 listings
FAQ
Maryborough Airbnb FAQ
How much do Airbnb hosts make in Maryborough?
An active Maryborough Airbnb grossed A$21,606 on average in the 12 months to September 2026, according to AirROI's tracking of 24 active listings. That is before cleaning, management, taxes and financing. Busier, better-run listings do far better: the top quarter took in A$3,010 or more in a typical month.
How much can I make on Airbnb in Maryborough?
It depends most on the home's size, location and how it's run. The middle half of Maryborough listings earn between A$1,280 and A$3,010 in a typical month, and the top tenth A$4,270 or more. For one home, enter its address and bedroom count in the Airbnb calculator: it compares the home with similar listings nearby.
What is the average Airbnb occupancy rate in Maryborough?
Listings in Maryborough were booked on 38% of available nights over the past year. That compares with 40% for the Victoria average. November is usually the busiest month.
How much does an Airbnb cost per night in Maryborough?
The average booked night in Maryborough cost A$202 before fees. Half of listings charge between A$160 and A$235, so bedroom count and location move the price more than the average suggests.
Do you need a permit for an Airbnb in Maryborough?
None of the active Maryborough listings display a registration, permit or license number. That doesn't mean no rules apply, so confirm registration, permit and tourist-tax rules with the local authority before buying.
Is Airbnb profitable in Maryborough?
Yes, when it's run well. The average Maryborough Airbnb grossed A$21,606 in the 12 months to September 2026, 41% below the Victoria average of A$36,652, though with only 24 active listings a single property can move that figure. Run by its owner, with the cleaning fee covering the cleaner and everyday costs for Airbnb's fee, utilities, supplies, upkeep and insurance, A$14,136 a year (about A$1,180 a month) is left before the mortgage or rent. A home that costs less than that to own or rent makes a profit, and a listing at the top-quarter mark leaves about A$1,750 a month. Check a specific home in the Airbnb estimator.
When is Airbnb peak season in Maryborough?
November usually pays best, averaging A$2,880 per active listing over the past two years, and February usually pays least. The month-by-month table above shows how the latest 12 months played out.
What is the Airbnb RevPAR in Maryborough?
Each night a Maryborough listing was open to book earned A$73 on average over the past year, booked or not. That figure, revenue per available night (RevPAR), folds price and occupancy into one number; the top 10% of listings made A$107 or more.
How far in advance do guests book Airbnbs in Maryborough?
Maryborough stays were booked 63 days (about two months) before arrival on average over the past year, so a listing that opens its calendar late misses many bookings.
How long do guests stay at Airbnbs in Maryborough?
The average Maryborough Airbnb stay lasted 4.5 nights over the past year. A listing took 25 reservations over the year on average.
How are Airbnbs in Maryborough rated?
Guests rate Maryborough Airbnbs 4.87 out of 5 on average. Guests score check-in highest and value lowest.
What are the best neighborhoods for Airbnb in Maryborough?
Central Maryborough, Carisbrook and Tullaroop draw the most short-term rental interest in Maryborough. The neighborhood guide explains what brings guests to each.
How many Airbnbs are there in Maryborough?
AirROI counted 24 active Airbnb listings in Maryborough as of September 2026. The closest tracked market is Maldon, 30 km away.
How much are Airbnb cleaning fees in Maryborough?
In Maryborough, about three-quarters of listings add a cleaning fee, and the typical fee is about A$92.
Method
About This Data
Figures on this page cover 24 active Airbnb listings in Maryborough from October 2025 to September 2026 (trailing twelve months). AirROI refreshes them monthly from listing-level booking and calendar data covering 20+ million properties worldwide. AirROI measures bookings in US dollars; this page shows them in Australian dollars at A$1.44 per US$, the typical rate from October 2025 to September 2026. Annual revenue averages every listing active during the period, including those listed for only part of it; monthly figures average the listings active in each month; the tier lists show the spread. Neighborhood descriptions are AI-assisted. See the methodology for definitions.
Need this programmatically? The same metrics are available through the AirROI Airbnb Data API and bulk downloads in the data portal.