Coutances, Normandy Airbnb Market Data 2026: STR Report & Statistics
How much can you earn on Airbnb in Coutances, Normandy? Based on AirROI's 2026 dataset (April 2025 – March 2026), the short answer is $9,687 per year — at a $96 nightly rate, 39.8% occupancy, and a $41 RevPAR that reflects moderate rate-to-revenue efficiency with room to optimize.
With just 49 active listings, Coutances is a micro-market where moderate demand with room for well-positioned listings to outperform. Supply grew 96.0% over the past year, yet revenue and nightly rates both trended upward — a signal that traveler demand is outpacing new inventory rather than being diluted by it. For hosts, pricing power remains intact even as competition increases.
Regulation is low with minimal registration requirements, pointing to an operator-friendly environment. In a market this size, differentiated listings with strong reviews can capture outsized returns relative to the competition.
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What Are the Key Airbnb Metrics in Coutances?
In Coutances, the headline Airbnb metrics are $9,687 in average annual revenue,39.8% occupancy, $96 ADR, and $41 in RevPAR, and guests book about 47 days in advance.
How Much Do Airbnb Hosts Earn Monthly in Coutances?
Understanding the monthly revenue variations for Airbnb listings in Coutances is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Coutances is typically August, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Coutances across different performance tiers:
- Best-in-class properties (Top 10%) achieve $1,972+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $1,441 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $909 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $547, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Coutances
What Is the Monthly Airbnb Occupancy Rate in Coutances?
Maximize your bookings by understanding the Coutances STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while March experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Coutances:
- Best-in-class properties (Top 10%) achieve 78%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 56% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 37%.
- Entry-level properties (Bottom 25%) average 22% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Coutances
What Is the Average Airbnb Nightly Rate in Coutances?
Effective short term rental pricing strategy in Coutances involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Coutances typically peaks in July and dips lowest during April. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $154+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $97 or more.
- Typical properties (Median) charge around $76 per night.
- Entry-level properties (Bottom 25%) earn around $66 per night.
Average Daily Rate (ADR) Trend by Month in Coutances
What Is the RevPAR for Airbnb in Coutances?
RevPAR in Coutances is currently $41. Because RevPAR combines nightly rates with realized occupancy, it is one of the cleanest ways to compare how efficiently listings turn demand into revenue across the market.
- Entry-level properties (Bottom 25%) see $21 RevPAR.
- Typical properties (Median) generate $33 RevPAR.
- Strong performers (Top 25%) earn $48 RevPAR.
- Best-in-class (Top 10%) achieve $59 RevPAR.
Average Monthly RevPAR Trend in Coutances
RevPAR Insights for Coutances
- The average RevPAR in Coutances is $41. This metric combines nightly rates with realized occupancy, making it one of the best single-number indicators of market efficiency.
- The gap between the top 10% ($59) and bottom 25% ($21) is $38, suggesting a relatively compressed market where operational differences yield moderate returns.
- RevPAR peaks in Aug and bottoms out in Jan, mirroring the broader seasonal demand pattern and suggesting opportunities for dynamic pricing.
Recommendations for Hosts
- Track your own RevPAR monthly against these Coutances benchmarks. If your RevPAR falls below the median of $33, examine whether low occupancy or low ADR is the primary drag.
- Top-quartile listings achieve $48+ RevPAR through a combination of competitive pricing, strong reviews, and strategic amenities. Target this tier through incremental improvements.
- Use RevPAR rather than revenue alone when comparing properties of different sizes — it normalizes for available nights and gives a more accurate picture of performance.
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When Is the Peak Season for Airbnb in Coutances?
Coutances's peak Airbnb season falls in August, July, June, while the softest stretch is January, February, March. Overall, the market shows highly seasonal trends requiring careful strategy, which should guide pricing, minimum stays, and cash-flow planning.
Peak Season (August, July, June)
- Revenue averages $1,760 per month
- Occupancy rates average 52.5%
- Daily rates average $99
Shoulder Season
- Revenue averages $1,018 per month
- Occupancy maintains around 39.5%
- Daily rates hold near $95
Low Season (January, February, March)
- Revenue drops to average $739 per month
- Occupancy decreases to average 31.1%
- Daily rates adjust to average $94
Seasonality Insights for Coutances
- Airbnb seasonality in Coutances is pronounced. Revenue swings sharply between peak and low months, which means pricing strategy, minimum-stay settings, and cash reserves all need to account for extended slower periods.
- During the high season, the absolute peak month showcases Coutances's highest earning potential, with monthly revenues climbing to $2,199, occupancy reaching 64.8%, and ADRs peaking at $100.
- Conversely, the slowest single month marks the market's lowest point — revenue may dip to $695, occupancy could drop to 29.7%, and ADRs may adjust to $91.
- Lower occupancy paired with meaningful seasonality means hosts in Coutances need to maximize every peak-season booking and seriously consider whether off-season pricing adjustments or minimum-stay changes can capture incremental revenue.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability and consider tightening cancellation policies to reduce last-minute gaps.
- Low Season: Offer competitive pricing, extended-stay discounts, and flexible cancellation policies. Target off-season travelers like remote workers, budget-conscious guests, and travelers with flexible schedules.
- Shoulder Seasons: Implement dynamic pricing that bridges peak and low rates. Target weekend travelers, local events, and business visitors. Slightly more flexible terms than peak season can help maintain occupancy without deep discounting.
- In a highly seasonal market like Coutances, building a cash reserve during the top months is essential for covering fixed costs during the slow period. Automated pricing tools can help capture demand shifts in real time.
Do You Need a License for Airbnb in Coutances?
Low regulation and minimal registration activity in Coutances, Normandy, France point to an operator-friendly environment. That said, even low-regulation markets may have tax collection requirements, safety standards, or HOA rules that affect short-term rental operations. Always verify the latest short-term rental regulations and Airbnb license requirements directly with local government authorities for Coutances to ensure full compliance before hosting.
(Source: AirROI data, 2026, based on 4% licensed listings)
What Are the Best Neighborhoods for Airbnb in Coutances?
With a compact short-term rental market, Coutances gives early-mover hosts an advantage in the right neighborhoods. The areas listed below are where guest demand and local attractions converge — a useful lens for investors evaluating whether to enter this market and where to position their listing.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Coutances Historic Center | The heart of Coutances, known for its medieval architecture, charming streets, and historical sites. Perfect for tourists wanting to explore the town's rich history. | Coutances Cathedral, Jardin des Plantes, Coutances Town Hall, Église Saint Pierre, Musee Quesnel-Moriniere |
| Mont Saint-Michel Area | A short drive from Coutances, Mont Saint-Michel is one of France's most famous landmarks. A popular destination for tourists seeking to experience its unique beauty and history. | Mont Saint-Michel, Abbey of Mont Saint-Michel, La Grande Rue, Bay of Mont Saint-Michel, Musee Historique |
| Granville | Nearby coastal town known for its beautiful beaches and harbor. Attracts beachgoers and those interested in seafood and maritime culture. | Granville Beach, Christian Dior Museum, La Bryère, Roches de Granville, Port de Granville |
| Lessay | A small town with a mix of rural charm and historical significance. Great for families seeking quiet retreats and nature. | Lessay Abbey, Local Markets, Scenic countryside, Hiking trails, Lessay Castle |
| Sainte-Mère-Église | Famous for its role in the D-Day landings, it attracts history enthusiasts and travelers interested in World War II heritage sites. | Airborne Museum, Church of Sainte-Mère-Église, Sculpture of paratrooper, Historic D-Day sites, Local memorials |
| Cressensac | A tranquil village atmosphere ideal for restful retreats away from urban hustle. Offers a taste of traditional French countryside life. | Local vineyards, Country walks, Artisan shops, The serene countryside, Village festivals |
| Fougeres | Located nearby, Fougeres is known for its extensive medieval castle and beautiful gardens, appealing to tourists interested in history and photography. | Fougeres Castle, Jardin de la Ville, Historic Old Town, Chateau de Fougeres, Parc des Grands Jardins |
| Cherbourg | An important port city with rich maritime history, it attracts visitors interested in naval history and seaside attractions. | Cité de la Mer, Cherbourg Harbour, Batterie du Roule, La Gare Maritime, Museum of the Liberation |
With 8 distinct neighborhoods showing meaningful short-term rental activity, Coutances offers diversification within a single market. Investors can tailor their strategy — from high-turnover tourist zones to quieter residential areas that attract longer stays and remote workers.
What Types of Properties Are on Airbnb in Coutances?
Room Type Distribution
Property Type Distribution
Market Composition Insights for Coutances
- The Coutances Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 77.6% of the 49 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Coutances, House properties are the most common (42.9%), reflecting the local real estate landscape.
- Houses represent a significant 42.9% portion, catering likely to families or larger groups.
- The presence of 12.2% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like unique stays (combined 4.1%) offer potential for unique stay experiences.
Coutances Airbnb Room Capacity Analysis (2026): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Coutances
- The dominant room capacity in Coutances is 1 bedroom listings, making up 32.7% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 53.1% of the active Airbnb listings in Coutances, indicating a high concentration in these sizes.
- A significant 20.4% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Coutances.
Coutances Vacation Rental Guest Capacity Trends (2026)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Coutances
- The most common guest capacity trend in Coutances vacation rentals is listings accommodating 2 guests (36.7%). This suggests the primary traveler segment is likely couples or solo travelers.
- Properties designed for 2 guests and 4 guests dominate the Coutances STR market, accounting for 57.1% of listings.
- 20.4% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Coutances.
- On average, properties in Coutances are equipped to host 3.0 guests.
How Do Listings in Coutances Compare on Quality?
Listing quality in Coutances can be approximated through presentation depth, bedroom count, and how often hosts disclose exact locations. These signals show how professionally the local supply base is merchandised.
Listing Quality Insights for Coutances
- The average of 17.2 photos is adequate but leaves room for improvement. Top-performing markets typically see 20+ photos per listing.
- 36.7% of listings show their exact location. Lower disclosure rates can increase booking hesitation — guests want to know exactly where they are staying.
Recommendations for Hosts
- Aim for 20+ high-quality photos covering every room, outdoor spaces, views, and the surrounding neighborhood. Professional photography can pay for itself within a few bookings.
- Enable exact location if possible — it removes a common source of guest uncertainty and can improve your listing's position in map-based searches.
- Use these quality indicators as a self-audit checklist. Listings that exceed the Coutances averages across all three metrics are better positioned for premium pricing.
What Amenities Do Airbnb Guests Expect in Coutances?
Amenity Prevalence
Amenity Insights for Coutances
- Popular amenities like Heating, Wifi, Kitchen are common but not universal. Offering these can provide a competitive edge.
- Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.
Recommendations for Hosts
- Consider adding popular differentiators like Heating or Wifi to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Coutances to stay competitive.
Which Airbnb Amenities Boost Revenue in Coutances?
Not every amenity matters equally. This table focuses on the amenities most associated with higher revenue in Coutances, which makes it more useful for prioritizing upgrades than a simple popularity list alone.
| Amenity | Prevalence | Revenue With | Revenue Without | Revenue Uplift |
|---|---|---|---|---|
Heating | 87.8% | $10,716 | $2,313 | 363.3% |
Dishes and silverware | 81.6% | $11,131 | $3,269 | 240.5% |
Kitchen | 83.7% | $10,948 | $3,224 | 239.6% |
Hair dryer | 75.5% | $11,641 | $3,665 | 217.6% |
Refrigerator | 73.5% | $11,752 | $3,970 | 196.0% |
Coffee maker | 75.5% | $11,469 | $4,194 | 173.5% |
Bathtub | 10.2% | $21,045 | $8,397 | 150.6% |
Cooking basics | 75.5% | $11,359 | $4,532 | 150.6% |
Hot water | 81.6% | $10,772 | $4,867 | 121.3% |
Board games | 14.3% | $17,460 | $8,392 | 108.1% |
Revenue Impact Insights for Coutances
- Heating tops the revenue impact list with a 363.3% uplift — listings with this amenity earn $10,716 vs. $2,313 without it.
- Heating, Dishes and silverware, Kitchen, Hot water — while widespread — still correlate with meaningful revenue gains, making them table stakes rather than true differentiators.
Recommendations for Hosts
- Focus your upgrade budget on amenities in the top half of this table. Below-median amenities may improve guest experience but contribute less to revenue growth.
- Highlight revenue-impacting amenities prominently in your listing title, photos, and description — guests can't value what they don't notice.
Dive Deeper: Advanced Coutances STR Market Data (2026)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Coutances. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsCoutances Airbnb Guest Demographics & Profile Analysis (2026)
Guest Profile Summary for Coutances
- The typical guest profile for Airbnb in Coutances consists of primarily domestic travelers (84%), often arriving from nearby Paris, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking French or English.
- Domestic travelers account for 84.1% of guests.
- Key international markets include France (84.1%) and United Kingdom (5%).
- Top languages spoken are French (46.5%) followed by English (34.8%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Paris and Caen.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
What Are Airbnb Guest Ratings in Coutances?
Listings in Coutances average 4.85 out of 5 overall, with about 53.9 reviews per active listing and 46.9% of listings carrying the Guest Favorite badge.
Rating Breakdown by Category
Guest Rating Insights for Coutances
- With an overall rating of 4.85, Coutances listings meet an exceptionally high bar. Guests consistently report strong satisfaction, which drives repeat bookings and referral traffic.
- The strongest subcategory is Communication (4.93), while Value (4.8) trails behind — a useful signal for hosts looking to prioritize upgrades.
- 46.9% of listings carry the Guest Favorite badge, a strong trust signal that can meaningfully lift click-through and booking rates.
Recommendations for Hosts
- Focus improvement efforts on Value — even small gains in the weakest subcategory can lift overall ratings and search ranking.
- Encourage guests to leave reviews after checkout. Listings with more reviews rank higher in search results and convert browsers into bookers more effectively.
Coutances Airbnb Booking Patterns (2026): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Coutances
- The most common availability pattern in Coutances falls within the 271-366 days range, representing 53.1% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 85.8% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Coutances (34.7%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 14.3% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
How Far in Advance Do Guests Book Airbnb in Coutances?
Average Booking Lead Time by Month
Booking Lead Time Insights for Coutances
- The overall average booking lead time for vacation rentals in Coutances is 47 days.
- Guests book furthest in advance for stays during May (average 84 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in November (average 13 days), indicating more last-minute travel plans during this time.
- Seasonally, Spring (50 days avg.) sees the longest lead times, while Winter (21 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (47 days) as a baseline for your pricing and availability strategy in Coutances.
- For May stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 84 days out to capitalize on advance planning.
- During November, focus on last-minute booking availability and promotions, as guests book with very short notice (13 days avg.).
- Target marketing efforts for the Spring season well in advance (at least 50 days) to capture early planners.
- Monitor your own booking lead times against these Coutances averages to identify opportunities for dynamic pricing adjustments.
What Is the Average Length of Stay for Airbnb in Coutances?
Guests in Coutances stay about 5.8 nights on average, generating roughly 1,047 reservations and 21.4 bookings per listing in the latest AirROI dataset. The most common check-in time is 3:00 PM and check-out is 11:00 AM.
Monthly Length of Stay in Coutances
Check-in Time Distribution
Check-out Time Distribution
Stay Pattern Insights for Coutances
- A mid-range stay length points to leisure-driven demand — weekend getaways and short vacations. Hosts should optimize for quick turnover efficiency while keeping the guest experience smooth.
- At 21.4 bookings per listing, the turnover rate is high. Hosts with streamlined operations (self-check-in, automated messaging, reliable cleaners) have a structural advantage.
- Stay lengths peak in Mar (6.5 nights) and shorten in Sep (3.3 nights). Adjust minimum-night requirements seasonally to match.
Recommendations for Hosts
- Leverage the longer-stay pattern by offering weekly discounts — even 5-10% off can convert browsing into bookings for guests considering an extended stay.
- Set your check-in time to match or beat the market standard of 3:00 PM. Offering early check-in flexibility can be a low-cost differentiator.
- Monitor length-of-stay seasonality to adjust minimum-night requirements — longer minimums during peak periods maximize revenue while shorter minimums fill gaps in shoulder seasons.
Coutances Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
9 listings
18.4% of total
2 Nights
16 listings
32.7% of total
3 Nights
5 listings
10.2% of total
4-6 Nights
2 listings
4.1% of total
30+ Nights
17 listings
34.7% of total
Key Insights
- The most prevalent minimum stay requirement in Coutances is 30+ Nights, adopted by 34.7% of listings. This highlights the market's preference for longer commitments.
- A significant segment (34.7%) caters to monthly stays (30+ nights) in Coutances, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 30+ Nights minimum stay, as 34.7% of Coutances hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 18.4% currently do.
- A 2-night minimum appears standard (32.7%). Consider this for weekends or peak periods.
- Explore offering discounts for stays of 30+ nights to attract the 34.7% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Coutances.
Coutances Airbnb Cancellation Policy Trends Analysis (2026)
Limited
1 listings
2% of total
Flexible
26 listings
53.1% of total
Moderate
13 listings
26.5% of total
Firm
8 listings
16.3% of total
Strict
1 listings
2% of total
Cancellation Policy Insights for Coutances
- The prevailing Airbnb cancellation policy trend in Coutances is Flexible, used by 53.1% of listings.
- The market strongly favors guest-friendly terms, with 79.6% of listings offering Flexible or Moderate policies. This suggests guests in Coutances may expect booking flexibility.
- Strict cancellation policies are quite rare (2%), potentially making listings with this policy less competitive unless justified by high demand or property type.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 53.1% market standard in Coutances.
- Given the high prevalence of Flexible policies (53.1%), offering this can enhance booking appeal, especially during shoulder seasons.
- Using a Strict policy might deter some guests, as only 2% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in Coutances.
How Much Are Airbnb Cleaning Fees in Coutances?
Cleaning fees in Coutances are meaningful operating levers, not just pass-through charges. What matters most is how often hosts charge them, how high they run relative to market norms, and how large a share of gross revenue they consume.
Cleaning Fee Insights for Coutances
- About 57.1% of Coutances listings charge a cleaning fee — a mixed market where some hosts absorb the cost into nightly rates while others break it out.
- The average cleaning fee of $38 is close to the median ($23), suggesting a relatively consistent fee structure across the market.
- Cleaning fees represent 6.0% of gross revenue on average — a modest component of the overall booking price.
Recommendations for Hosts
- Price your cleaning fee competitively against the Coutances median of $23. Fees significantly above market norms can deter bookings, especially for shorter stays.
- Monitor competitor cleaning fees regularly. Airbnb's search algorithm factors in total price, so a well-calibrated cleaning fee can improve your listing's ranking.
What Do the Top Airbnb Listings in Coutances Look Like?
Benchmark your potential! Explore examples of top-performing Airbnb properties in Coutancesbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Manor house with pool
Entire Place • 4 bedrooms
Stone vaulted cellar
Entire Place • N/A
Coutances center: house with great amenities
Entire Place • 3 bedrooms
Exceptional apartment. Le Tourville.
Entire Place • 1 bedroom
Superb renovated apartment, hypercenter, private parking
Entire Place • 1 bedroom
Charming independent GITE
Entire Place • 2 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Who Are the Top Airbnb Hosts in Coutances?
Learn from the best! This table showcases top-performing Airbnb hosts in Coutances based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Annie | 1 | $55,243 | 14 | 4.93/5.0 |
| Florence | 3 | $34,190 | 144 | 4.92/5.0 |
| Julien | 2 | $29,174 | 163 | 4.92/5.0 |
| Magali | 1 | $21,448 | 139 | 4.95/5.0 |
| Françoise | 1 | $20,568 | 78 | 4.94/5.0 |
| Christophe | 1 | $20,053 | 28 | 5.00/5.0 |
| Véronique Et Bruno | 1 | $19,388 | 298 | 4.97/5.0 |
| Antoine Nicolas François Mathi | 1 | $18,901 | 43 | 4.98/5.0 |
| Christophe | 1 | $17,872 | 127 | 4.97/5.0 |
| Naomi | 1 | $16,258 | 147 | 4.83/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Coutances.
Who Are the Airbnb Hosts in Coutances?
Coutances is a quality-focused market, with a high Superhost share and fairly mature operating standards.
Host Profile Insights for Coutances
- With 57.1% Superhosts, Coutances has an experienced host base that sets high guest expectations. New entrants should plan for competitive quality standards.
- 2.0% of listings have Instant Book enabled. Lower Instant Book adoption means many guests must request approval, which can slow conversions.
- 75.5% of listings use Airbnb's simplified pricing (host-only fee), where the host pays the entire platform service fee and the guest sees one all-in price with no separate Airbnb service charge. High adoption signals a professional, PMS-connected host base — Airbnb mandates simplified pricing for software-connected listings.
Recommendations for Hosts
- Consider enabling Instant Book — it reduces booking friction and Airbnb's algorithm tends to favor Instant Book listings in search results.
- With 10.2% cohosted listings, there may be a growing local market for property management services.
- Benchmark your host metrics against these Coutances averages regularly and adjust your hosting strategy based on what top performers do differently.
How Does Coutances's Airbnb Market Compare to Nearby Cities?
How does the Coutances Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Compared with Osmington, Coutances has 9 percentage points lower occupancy and about $213 lower ADR. That helps frame whether this market is winning more on demand, pricing, or both.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| St Martin | 13 | $4,106 | $507.04 | 46% |
| Furzehill | 10 | $4,071 | $293.77 | 47% |
| Langton Herring | 15 | $4,013 | $340.37 | 45% |
| Nettlestone | 21 | $3,883 | $440.67 | 40% |
| Osmington | 40 | $3,832 | $309.60 | 49% |
| Shalfleet | 13 | $3,684 | $382.12 | 38% |
| West Lulworth | 90 | $3,622 | $339.07 | 45% |
| Crossways | 31 | $3,586 | $527.19 | 34% |
| Petiville | 12 | $3,460 | $411.50 | 34% |
| Studland | 15 | $3,457 | $365.48 | 42% |
Frequently Asked Questions About Airbnb in Coutances
These quick answers summarize the most common investor and operator questions using AirROI's latest market data for Coutances.
How much do Airbnb hosts make in Coutances?
Coutances hosts earn about $9,687 per year on average, with an average nightly rate of $96 and RevPAR of $41. Those figures describe the typical revenue environment for active listings in Coutances, Normandy, not the ceiling for the best operators. Source: AirROI 2026 data, Coutances market, April 2025 to March 2026.
What is the average Airbnb occupancy rate in Coutances?
The average Airbnb occupancy rate in Coutances is 39.8%. August is the strongest month and January is the softest, so hosts should expect demand to move meaningfully throughout the year rather than stay flat.
What is the average Airbnb daily rate in Coutances?
Listings in Coutances average $96 per night. The broader pricing spread also matters: lower-performing listings cluster closer to the lower quartiles, while premium homes can price materially above the city average when demand spikes or listing quality stands out.
How many Airbnb listings are active in Coutances?
Coutances currently has about 49 active Airbnb listings in AirROI's market dataset. That supply count helps explain how competitive the market is, how much depth there is for benchmarking, and whether the market behaves like a niche destination or a scaled urban market.
How strict are short-term rental regulations in Coutances?
AirROI currently classifies the short-term rental regulation level in Coutances as Low. The dataset also shows about 4.1% of listings with registration evidence. That is a market signal, not legal advice, so hosts should still confirm current licensing and compliance rules locally before listing.
What is the RevPAR for Airbnb in Coutances?
RevPAR in Coutances is about $41. That metric combines pricing and occupancy into one efficiency number, so it is often a better quick benchmark than ADR alone when investors want to compare how well listings convert nightly rates into realized revenue.
Is Airbnb profitable in Coutances?
Occupancy of 39.8% means Coutances is a more selective market. Profitability is achievable but requires careful cost management, premium positioning, or targeting longer stays to reduce turnover. Average annual revenue is $9,687, but individual returns depend on property type, location within the city, and the host's operating efficiency.
How far in advance do guests book Airbnb in Coutances?
The average booking lead time in Coutances is about 47 days — a longer planning horizon typical of destination or vacation markets where travelers book well in advance. Hosts who understand their market's booking cadence can adjust minimum stays and pricing windows accordingly.
What are the best neighborhoods for Airbnb in Coutances?
Based on AirROI's analysis, some of the top neighborhoods for short-term rentals in Coutances include Coutances Historic Center, Mont Saint-Michel Area, Granville. Each area attracts different guest profiles — from business travelers to leisure visitors — so the best location depends on the property type and target audience a host is aiming for. See the full neighborhood breakdown above.
What type of property performs best on Airbnb in Coutances?
entire_home listings make up 77.6% of the active supply in Coutances. The most common configuration does not always mean the most profitable — operators who identify underserved property types or bedroom counts can sometimes outperform the market average by filling a gap in local supply.
How does Coutances compare to nearby Airbnb markets?
Among neighboring markets, St Martin posts $49,269 in average annual revenue with 45.8% occupancy, compared to Coutances's $9,687 and 39.8%. Comparing nearby markets helps investors understand whether a destination's performance reflects local demand or broader regional trends.
What is the average length of stay in Coutances?
The average Airbnb stay length in Coutances is about 5.8 nights. That matters for turnover, cleaning operations, and pricing strategy because shorter stays increase changeovers while longer stays can smooth occupancy and reduce operational friction.
What is the average Airbnb guest rating in Coutances?
Airbnb listings in Coutances average 4.85 out of 5 overall. About 46.9% of listings carry the guest favorite badge, which suggests a meaningful share of inventory is competing on review quality rather than price alone.
Which amenities boost Airbnb revenue in Coutances?
Heating and Dishes and silverware are among the strongest revenue-linked amenities in Coutances. In AirROI's latest dataset, listings with these amenities outperform those without on average revenue, which makes amenities analysis useful for prioritizing investment and listing upgrades.
Do Airbnb hosts charge cleaning fees in Coutances?
Yes. About 57.1% of active Airbnb listings in Coutances charge a cleaning fee, and the average fee is $38. The more important operating benchmark is how much of gross revenue that fee consumes, not just the absolute dollar amount.
What percentage of Airbnb hosts are Superhosts in Coutances?
A 57.1% Superhost rate signals a highly competitive market where review quality and responsiveness are table stakes, not differentiators.
About AirROI Market Data
AirROI tracks over 20 million properties across 190+ countries and maintains 15+ years of historical performance data, making it one of the deepest Airbnb and STR intelligence platforms available. The analytics pipeline aggregates listing-level data monthly — revenue, occupancy, nightly rates, RevPAR, guest demographics, booking patterns, and competitive supply — so investors and operators can benchmark any market against its own history and against neighboring destinations.
Real estate investors, property managers, financial institutions, hedge funds, tourism boards, hospitality consultants, tech platforms, and academic researchers rely on AirROI data to underwrite acquisitions, optimize pricing, model macro trends, and conduct peer-reviewed research. Data is available through in-depth market reports like this one and the Airbnb API with 22 endpoints and an Airbnb MCP Server for AI agents.
AirROI proprietary analytics as of 2026-03-31. Metrics reflect trailing twelve-month aggregates from active listings. Revenue figures are market averages, not projections. Neighborhood descriptions are AI-generated and reviewed for accuracy. For full methodology, see the data methodology page.